Mapa webu
5. 6. 2025
Jan Kříž
Zobrazuje se pouze ta část webu, která je v českém jazyce. Pokud má web i anglickou větev, přepněte na anglický jazyk v menu.
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Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.<\/p>\";s:5:\"autor\";s:0:\"\";}","class":"novinka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0}}},"117742":{"idvazba":"145219","nad_uzel":"100175","pod_uzel":"117742","url":"\/home\/117742","sablona":"25","nazev":"Kalend\u00e1\u0159","_url_prefix":"{\/\/uem.vscht.cz\/home\/117742}","poradi":"2","skupina_www":"everyone","platne_od":"17.12.2025 13:48:00","platne_do":null,"iduzel":"117742","obsah":"a:6:{s:6:\"nadpis\";s:10:\"Kalend\u00e1\u0159\";s:4:\"data\";s:0:\"\";s:5:\"vyska\";s:2:\"md\";s:8:\"flexible\";s:1:\"1\";s:5:\"pocet\";s:0:\"\";s:7:\"bg_gray\";s:1:\"0\";}","class":"api_kalendar","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0}}},"116874":{"idvazba":"144285","nad_uzel":"100174","pod_uzel":"116874","url":"\/trvaly-pobyt","sablona":"3","nazev":"Zkou\u0161ka z \u010de\u0161tiny pro trval\u00fd pobyt (A2)","_url_prefix":"{\/\/uem.vscht.cz\/trvaly-pobyt}","poradi":"1","skupina_www":"everyone","platne_od":"15.12.2025 00:01:43.939318","platne_do":null,"iduzel":"116874","obsah":"a:13:{s:5:\"nazev\";s:43:\"Zkou\u0161ka z \u010de\u0161tiny pro trval\u00fd pobyt (A2)\";s:9:\"seo_title\";s:43:\"Zkou\u0161ka z \u010de\u0161tiny pro trval\u00fd pobyt (A2)\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:3:\"UEM\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:7299:\"<p><strong>Zkou\u0161kov\u00e9 m\u00edsto:<br><\/strong><strong> <\/strong><span class=\"\"><strong>Vysok\u00e1 \u0161kola chemicko-technologick\u00e1 v Praze<br><\/strong>\u00dastav ekonomiky a managementu<br>Jankovcova 23, Praha 7<\/span><\/p>\r\n<h2 class=\"MsoNormal\" style=\"line-height: 19.5pt; background: white; margin: 5.25pt 0cm 5.25pt 0cm;\"><span style=\"font-size: 11.5pt; font-family: source_sans_prosemibold; color: #00add2; mso-fareast-language: CS;\">Term\u00edny a v\u00fdsledky zkou\u0161ky realizovan\u00e9 UEM V\u0160CHT Praha<\/span><\/h2>\r\n<p style=\"margin-bottom: 15.0pt; background: white;\" class=\"MsoNormal\"><a href=\"\/files\/uzel\/0079325\/0001~~C6sszklNSc2Or8rOLy3Orox3NNI1MjAy1TUw1TWyAAA.pdf\"><strong><u><span style=\"font-size: 11.5pt; font-family: source_sans_prosemibold; color: #00b0f0; mso-fareast-language: CS;\">st\u0159eda 28. 5. 2025<\/span><\/u><\/strong><\/a><span style=\"font-size: 11.5pt; font-family: source_sans_prosemibold; color: #00b0f0; mso-fareast-language: CS;\"> <\/span><span lang=\"EN-US\" style=\"font-size: 11.5pt; font-family: source_sans_prosemibold; color: #333333; mso-ansi-language: EN-US; mso-fareast-language: CS;\">| <\/span><span style=\"font-size: 11.5pt; font-family: source_sans_prosemibold; color: #333333; mso-fareast-language: CS;\"><strong><a href=\"\/files\/uzel\/0079325\/0002~~C6sszklNSc2Or8rOLy3Orox3NNI1MjAy1TUw0zW0AAA.pdf\"><span class=\"zluta0\"><span class=\"modra0\">st\u0159eda 18.06.25<\/span><\/span><\/a><\/strong> <\/span><span lang=\"EN-US\" style=\"font-size: 11.5pt; font-family: source_sans_prosemibold; color: #333333; mso-ansi-language: EN-US; mso-fareast-language: CS;\">| <\/span><span style=\"font-size: 11.5pt; font-family: source_sans_prosemibold; color: #333333; mso-fareast-language: CS;\"><strong><a href=\"\/files\/uzel\/0079325\/0003~~C6sszklNSc2Or8rOLy3Orox3NNI1MjAy1TUw0zUyBQA.pdf\"><span class=\"modra0\">st\u0159eda 25.06.25<\/span><\/a><\/strong> | <a href=\"\/files\/uzel\/0079325\/0004~~C6sszklNya6Mr8rOLy0G0o5GukYGRqa6Bpa6hgYA.pdf\"><\/a><span class=\"modra0\"><strong><a href=\"\/files\/uzel\/0079325\/0004~~C6sszklNya6Mr8rOLy0G0o5GukYGRqa6Bpa6hgYA.pdf\"><span class=\"modra0\">st\u0159eda 10.09.25<\/span><\/a><\/strong> <\/span>| <a href=\"\/files\/uzel\/0079325\/0005~~C6sszklNya6Mr8rOLy0G0o5GukYGRqa6Bpa6huYA.pdf\" title=\"V\u00fdsledky zkou\u0161ky z \u010de\u0161tiny A2 - Trval\u00fd pobyt - 2025-09-17\"><span class=\"modra0\"><strong><span class=\"modra0\">st\u0159eda 17.09.25<\/span><\/strong><\/span><\/a> | <strong><a href=\"\/files\/uzel\/0079325\/0006~~C6sszklNya6Mr8rOLy0G0o5GukYGRqa6hga6hqYA.pdf\"><\/a><span class=\"modra0\"><a href=\"\/files\/uzel\/0079325\/0006~~C6sszklNya6Mr8rOLy0G0o5GukYGRqa6hga6hqYA.pdf\"><span class=\"modra0\">st\u0159eda 15. 10. 25<\/span><\/a><\/span><\/strong> <span lang=\"EN-US\" style=\"font-size: 11.5pt; font-family: source_sans_prosemibold; color: #333333; mso-ansi-language: EN-US; mso-fareast-language: CS;\">|<\/span> <strong><a href=\"\/files\/uzel\/0079325\/0007~~C6sszklNSc3WrcrOLy3Orox3NNI1MjAyjTc01DU0AgA.pdf\"><\/a><\/strong><span class=\"modra0\"><strong><a href=\"\/files\/uzel\/0079325\/0007~~C6sszklNSc3WrcrOLy3Orox3NNI1MjAyjTc01DU0AgA.pdf\"><span class=\"modra0\">st\u0159eda 12. 11. 25<\/span><\/a> <\/strong><\/span><span lang=\"EN-US\" style=\"font-size: 11.5pt; font-family: source_sans_prosemibold; color: #333333; mso-ansi-language: EN-US; mso-fareast-language: CS;\">| <a href=\"\/files\/uzel\/0079325\/0008~~C6sszklNSc3WrcrOLy3Orox3NNI1MjAy1TU01DW0BAA.pdf\"><\/a><span class=\"modra0\"><a href=\"\/files\/uzel\/0079325\/0008~~C6sszklNSc3WrcrOLy3Orox3NNI1MjAy1TU01DW0BAA.pdf\"><span class=\"modra0\"><strong><span class=\"modra0\">st\u0159eda 19. 11. 25<\/span><\/strong><\/span><\/a><\/span> | st\u0159eda 26. 11. 25 | st\u0159eda 10. 12. 25 | st\u0159eda 17. 12. 25 | st\u0159eda 7. 1. 26 | sobota 17. 1. 26 | st\u0159eda 28. 1. 26 | sobota 4. 2. 26 | sobota 14. 2. 26 | st\u0159eda 25. 2. 26<\/span><o:p><\/o:p><\/span><\/p>\r\n<p><\/p>\r\n<h2>Pokyny pro uchaze\u010de<\/h2>\r\n<ol>\r\n<li><strong>Registrujte se on-line <\/strong>- na str\u00e1nk\u00e1ch <a href=\"https:\/\/cestina-pro-cizince.cz\/\">\u010ce\u0161tina pro cizince<\/a> na vypsan\u00e9 term\u00edny zkou\u0161ky<\/li>\r\n<li><strong>Zapla\u0165te<\/strong> - nejpozd\u011bji 8 dn\u00ed p\u0159ed term\u00ednem zkou\u0161ky<\/li>\r\n<li><strong>P\u0159ij\u010fte<\/strong> k osobn\u00edmu potvrzen\u00ed p\u0159ihl\u00e1\u0161ky ke zkou\u0161ce<\/li>\r\n<li><strong>Registrujte se<\/strong> v den zkou\u0161ky min. 60 minut p\u0159ed za\u010d\u00e1tkem v m\u00edst\u011b kon\u00e1n\u00ed<\/li>\r\n<\/ol>\r\n<h2>1. Registrace (p\u0159ihl\u00e1\u0161en\u00ed) ke zkou\u0161ce<\/h2>\r\n<ul>\r\n<li>P\u0159ihla\u0161ov\u00e1n\u00ed prob\u00edh\u00e1 vypln\u011bn\u00edm <a href=\"https:\/\/registrace.cestina-pro-cizince.cz\/\">on-line formul\u00e1\u0159e<\/a> na str\u00e1nk\u00e1ch \u010ce\u0161tina pro cizince; jako zku\u0161ebn\u00ed m\u00edsto volte Vysok\u00e1 \u0161kola chemicko-technologick\u00e1 v Praze, \u00dastav ekonomiky a managementu, Jankovcova 23, Praha 7 (Praha 7, V\u0160CHT \u00daEM, Jankovcova).<\/li>\r\n<li>Pokud se z d\u016fvodu nemoci nem\u016f\u017eete z\u00fa\u010dastnit zkou\u0161ky, neprodlen\u011b se omluvte \u2013 osobn\u011b, telefonicky, nebo emailem. <\/li>\r\n<li>Uchaze\u010di o zkou\u0161ku na V\u0160CHT obdr\u017e\u00ed dal\u0161\u00ed informace emailem.<\/li>\r\n<\/ul>\r\n<h2>2. Platba za zkou\u0161ku<\/h2>\r\n<ul>\r\n<li>Cena za zkou\u0161ku je 3200 K\u010d. <\/li>\r\n<li>Platba mus\u00ed b\u00fdt provedena tak, aby byla na \u00fa\u010dtu \u0161koly nejpozd\u011bji 8 dn\u00ed p\u0159ed kon\u00e1n\u00edm zkou\u0161ky.<\/li>\r\n<li>V p\u0159\u00edpad\u011b nezaplacen\u00ed \u00faplaty bude uchaze\u010d vy\u0159azen z dan\u00e9ho term\u00ednu kon\u00e1n\u00ed zkou\u0161ky;<\/li>\r\n<li>Pokyny k platb\u011b obdr\u017e\u00ed p\u0159ihl\u00e1\u0161en\u00ed uchaze\u010di emailem.<\/li>\r\n<\/ul>\r\n<h2>3. Potvrzen\u00ed p\u0159ihl\u00e1\u0161ky ke zkou\u0161ce<\/h2>\r\n<ul>\r\n<li>Uchaze\u010di jsou povinni se osobn\u011b dostavit do m\u00edsta kon\u00e1n\u00ed zkou\u0161ky k potvrzen\u00ed p\u0159ihl\u00e1\u0161ky ke zkou\u0161ce <strong>ve stanoven\u00e9m term\u00ednu, kter\u00fd se uchaze\u010d dozv\u00ed emailem.<\/strong><\/li>\r\n<li>S sebou uchaze\u010d p\u0159inese <strong>platn\u00fd cestovn\u00ed doklad<\/strong> (pas); uchaze\u010di se zvl\u00e1\u0161tn\u00edmi pot\u0159ebami p\u0159inesou i l\u00e9ka\u0159sk\u00e9 potvrzen\u00ed.<\/li>\r\n<li>Pokud se uchaze\u010d do 8. dne p\u0159ed kon\u00e1n\u00edm zkou\u0161ky nedostav\u00ed k potvrzen\u00ed p\u0159ihl\u00e1\u0161ky, hled\u00ed se na n\u011bj, jako by nebyl na zkou\u0161ku p\u0159ihl\u00e1\u0161en.<\/li>\r\n<\/ul>\r\n<h2>Adresa m\u00edsta kon\u00e1n\u00ed zkou\u0161ky a registrace<\/h2>\r\n<ul>\r\n<li>\u00dastav ekonomiky a managementu V\u0160CHT v Praze, Jankovcova 23, Praha 7, 2. patro.<\/li>\r\n<\/ul>\r\n<p><iframe width=\"400\" height=\"280\" style=\"border: none;\" src=\"https:\/\/frame.mapy.cz\/s\/janejujoja\" frameborder=\"0\"><\/iframe><\/p>\r\n<p>Zobrazit na <a href=\"https:\/\/mapy.cz\/s\/holorodomo\">mapy.cz <\/a>| Zobrazit v <a href=\"https:\/\/maps.app.goo.gl\/MjvWwTv6GJydNGY59\">Google Maps<\/a>.<\/p>\r\n<h2>4. Registrace v den kon\u00e1n\u00ed<\/h2>\r\n<ul>\r\n<li>V den kon\u00e1n\u00ed zkou\u0161ky se uchaze\u010d dostav\u00ed 60 minut p\u0159ed zah\u00e1jen\u00edm zkou\u0161ky <strong>s platn\u00fdm cestovn\u00edm dokladem<\/strong> (pasem).<\/li>\r\n<\/ul>\r\n<h2>Upozorn\u011bn\u00ed pro uchaze\u010de<\/h2>\r\n<ul>\r\n<li>Upozor\u0148ujeme, \u017ee p\u0159\u00edtomnost v budov\u011b v dob\u011b kon\u00e1n\u00ed zkou\u0161ky je povolena pouze uchaze\u010d\u016fm o vykon\u00e1n\u00ed zkou\u0161ky!<\/li>\r\n<li>Dal\u0161\u00ed informace k vykon\u00e1n\u00ed zkou\u0161ky: https:\/\/cestina-pro-cizince.cz\/trvaly-pobyt\/a2\/<\/li>\r\n<\/ul>\r\n<h2>V\u00fdsledky zkou\u0161ky a osv\u011bd\u010den\u00ed<\/h2>\r\n<ul>\r\n<li>V\u00fdsledky budou zve\u0159ejn\u011bny na t\u00e9to str\u00e1nce nejpozd\u011bj\u00ed 9 dn\u00ed po kon\u00e1n\u00ed zkou\u0161ky.<\/li>\r\n<li>Osv\u011bd\u010den\u00ed vyd\u00e1v\u00e1 zku\u0161ebn\u00ed instituce nejd\u0159\u00edve 9 dn\u016f po kon\u00e1n\u00ed zkou\u0161ky. Osv\u011bd\u010den\u00ed lze vyzvednout osobn\u011b po p\u0159edlo\u017een\u00ed cestovn\u00edho pasu nebo je odesl\u00e1no doporu\u010den\u011b po\u0161tou.<\/li>\r\n<li>O mo\u017enosti vyzvednout osv\u011bd\u010den\u00ed budou uchaze\u010di informov\u00e1ni emailem.<\/li>\r\n<\/ul>\r\n<h2>Kontakty<\/h2>\r\n<p><strong>Telefon<\/strong>: 737 899 874, 603 340 385<br><strong>E-mail<\/strong>: trvaly-pobyt@vscht.cz <\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:5:\"vyska\";s:2:\"md\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:0:\"\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka_ikona","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"115328":{"idvazba":"142520","nad_uzel":"100174","pod_uzel":"115328","url":"\/o-ustavu","sablona":"49","nazev":"O \u00dastavu","_url_prefix":"{\/\/uem.vscht.cz\/o-ustavu}","poradi":"2","skupina_www":"everyone","platne_od":"13.02.2026 12:06:00","platne_do":null,"iduzel":"115328","obsah":"a:15:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:9:\"O \u00dastavu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:8:\"autor_no\";s:1:\"1\";s:5:\"perex\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:5:\"vyska\";s:2:\"md\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:0:\"\";s:9:\"submenuno\";s:1:\"1\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka_kontejnery","autonomni":"1","pod_uzly":["123846","123848","117732","115329","115330","117810","118731","115333"],"poduzly_count":8,"poduzly_count_aut":5,"poduzly":{"poduzly_count_aut_sum":0,"123846":{"idvazba":"152329","nad_uzel":"115328","pod_uzel":"123846","url":"","sablona":"20","nazev":"O n\u00e1s slider","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"13.02.2026 11:55:00","platne_do":null,"iduzel":"123846","obsah":null,"class":"slider","autonomni":"0","pod_uzly":["123849"],"poduzly_count":1,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"123849":{"idvazba":"152340","nad_uzel":"123846","pod_uzel":"123849","url":"","sablona":"20","nazev":"O n\u00e1s slider","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"13.02.2026 12:04:00","platne_do":null,"iduzel":"123849","obsah":"a:12:{s:6:\"nadpis\";s:0:\"\";s:5:\"popis\";s:0:\"\";s:9:\"platne_od\";s:0:\"\";s:9:\"platne_do\";s:0:\"\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:0:\"\";s:14:\"obrazek_pozadi\";s:36:\"0001~~cypNyS9LVMgyMo4vzslMSS0CAA.jpg\";s:11:\"barva_textu\";s:0:\"\";s:10:\"idattribut\";s:0:\"\";s:5:\"vyska\";s:2:\"md\";s:5:\"sirka\";s:7:\"stranka\";s:10:\"rozostreni\";s:1:\"1\";}","class":"slider","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0}}},"123848":{"idvazba":"152338","nad_uzel":"115328","pod_uzel":"123848","url":"","sablona":"47","nazev":"O \u00fastavu","_url_prefix":null,"poradi":"1","skupina_www":"everyone","platne_od":"13.02.2026 11:59:00","platne_do":null,"iduzel":"123848","class":"infotext","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"117732":{"idvazba":"145205","nad_uzel":"115328","pod_uzel":"117732","url":"","sablona":"11","nazev":"o ustavu galerie","_url_prefix":null,"poradi":"2","skupina_www":"everyone","platne_od":"13.02.2026 12:10:00","platne_do":null,"iduzel":"117732","obsah":"a:4:{s:6:\"nadpis\";s:0:\"\";s:8:\"velikost\";s:2:\"md\";s:6:\"slider\";s:1:\"0\";s:7:\"bg_gray\";s:1:\"0\";}","class":"galerie","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"115329":{"idvazba":"142521","nad_uzel":"115328","pod_uzel":"115329","url":"\/o-ustavu\/lokalita","sablona":"49","nazev":"Kde n\u00e1s najdete","_url_prefix":"{\/\/uem.vscht.cz\/o-ustavu\/lokalita}","poradi":"3","skupina_www":"everyone","platne_od":"17.12.2025 13:02:00","platne_do":null,"iduzel":"115329","obsah":"a:13:{s:5:\"nazev\";s:16:\"Kde n\u00e1s najdete\";s:9:\"seo_title\";s:16:\"Kde n\u00e1s najdete\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:24:\"0001~~K83JTE71MjIGAA.jpg\";s:5:\"vyska\";s:2:\"md\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:5667:\"<p>Od l\u00e9ta 2021 s\u00eddl\u00ed \u00dastav ekonomiky a managementu v nov\u00e9 budov\u011b V\u0160CHT Praha, kde ji\u017e v zimn\u00edm semestru zah\u00e1jil i v\u00fduku ekonomick\u00fdch obor\u016f. Tato <a href=\"#HistorieBudovy\" rel=\"follow\">p\u016fvodn\u011b industri\u00e1ln\u00ed stavba<\/a> se nach\u00e1z\u00ed na lev\u00e9m b\u0159ehu Vltavy, na adrese <a href=\"https:\/\/mapy.cz\/s\/nulugakece\" target=\"_blank\" rel=\"follow noopener\"><strong>Jankovcova 23, Praha 7 - Hole\u0161ovice<\/strong><\/a>. V jej\u00ed bezprost\u0159edn\u00ed bl\u00edzkosti najdete park, m\u011bstskou knihovnu, copy centrum, l\u00e9k\u00e1rny, restaura\u010dn\u00ed za\u0159\u00edzen\u00ed i mo\u017enosti sportovn\u00edho vy\u017eit\u00ed. Lokalita m\u00e1 dobrou dostupnost m\u011bstskou hromadnou dopravou.<\/p>\r\n<p><\/p>\r\n<p><iframe width=\"600\" height=\"450\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d2559.052937720979!2d14.450798688368154!3d50.10401609811552!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x470b94adc041ef75%3A0x2915667011dc02cb!2sJankovcova%201114%2F23%2C%20170%2000%20Praha%207-Hole%C5%A1ovice!5e0!3m2!1scs!2scz!4v1765972854535!5m2!1scs!2scz\" allowfullscreen=\"allowfullscreen\" loading=\"lazy\" referrerpolicy=\"no-referrer-when-downgrade\"><\/iframe><\/p>\r\n<p><\/p>\r\n<h3><strong>Orientace<br><\/strong><\/h3>\r\n<ul>\r\n<li><strong>1. nadzemn\u00ed podla\u017e\u00ed<\/strong><\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">U\u010debny 1A, 1B, 1C, 1D, 1E, 1F, 1G, 1H, 1I<br>Konzulta\u010dn\u00ed m\u00edstnosti 1K1, 1K2, 1K3<\/p>\r\n<ul>\r\n<li><strong>2. nadzemn\u00ed podla\u017e\u00ed<\/strong><\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\"><a href=\"http:\/\/supre.vscht.cz\/\" rel=\"follow\">\u00dastav udr\u017eitelnosti a produktov\u00e9 ekologie FTOP V\u0160CHT<\/a><br>U\u010debna 2A<br>Konzulta\u010dn\u00ed m\u00edstnosti 2K1, 2K2, 2K3<\/p>\r\n<ul>\r\n<li><strong>3. nadzemn\u00ed podla\u017e\u00ed<\/strong><\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">School of Business UCT Prague<br>Studijn\u00ed odd\u011blen\u00ed<br>U\u010debny 3A, 3B, 3C, 3D<\/p>\r\n<ul>\r\n<li><strong>4. nadzemn\u00ed podla\u017e\u00ed<\/strong><\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">\u00dastav ekonomiky a managementu, sekretari\u00e1t, kancel\u00e1\u0159e<br>U\u010debna 4A<\/p>\r\n<h3><strong>Jak se k n\u00e1m dostanete<\/strong><\/h3>\r\n<ul>\r\n<li><strong>Z kampusu Dejvice<\/strong> (20 minut)<\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">Ze stanice Dejvick\u00e1 tramvaj\u00ed \u010d. 20, 26 nebo metrem A na zast\u00e1vku Hrad\u010dansk\u00e1, p\u0159estoupit na tramvaje \u010d. 1, 25, pokra\u010dovat na v\u00fdstupn\u00ed zast\u00e1vku Maniny.<\/p>\r\n<ul>\r\n<li><strong>Z Hlavn\u00edho n\u00e1dra\u017e\u00ed <\/strong> (20 minut)<\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">Metro C sm\u011br Let\u0148any na stanici Vltavsk\u00e1, zde p\u0159estup na tramvaje \u010d. 1, 14, 25 na zast\u00e1vku Maniny.<\/p>\r\n<ul>\r\n<li><strong>Z Masarykova n\u00e1dra\u017e\u00ed <\/strong>(16 minut)<\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">Tramvaj\u00ed \u010d. 14 sm\u011br Vyso\u010dany, v\u00fdstupn\u00ed zast\u00e1vka Maniny.<\/p>\r\n<ul>\r\n<li><strong>Z N\u00e1dra\u017e\u00ed Sm\u00edchov <\/strong>(27 minut)<\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">Metro B sm\u011br \u010cern\u00fd Most, stanice Palmovka, zde p\u0159estup na tramvaj \u010d. 1, v\u00fdstupn\u00ed zast\u00e1vka Maniny.<\/p>\r\n<ul>\r\n<li><strong>Z N\u00e1dra\u017e\u00ed Hole\u0161ovice <\/strong>(12 minut)<\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">P\u0159estup na autobus 156, do zast\u00e1vky P\u0159\u00edstav Hole\u0161ovice.<\/p>\r\n<ul>\r\n<li><strong>Z N\u00e1dra\u017e\u00ed Bubny <\/strong>(10 minut)<\/li>\r\n<\/ul>\r\n<p> Tramvajemi 1, 14, 25 na zast\u00e1vku Maniny.<\/p>\r\n<ul>\r\n<li><strong>Z autobusov\u00e9ho n\u00e1dra\u017e\u00ed Florenc <\/strong>(cca 15 minut)<\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">Metro C Florenc, na stanici Vltavsk\u00e1, zde p\u0159estup na tramvaje \u010d. 1, 14, 25 na zast\u00e1vku Maniny.<\/p>\r\n<ul>\r\n<li><strong>Z autobusov\u00e9ho n\u00e1dra\u017e\u00ed Roztyly <\/strong>(cca 33 minut)<\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">Metro C Roztyly, na stanici Vltavsk\u00e1, zde p\u0159estup na tramvaje \u010d. 1, 14, 25 na zast\u00e1vku Maniny.<\/p>\r\n<ul>\r\n<li><strong>Z kolej\u00ed Ji\u017en\u00ed M\u011bsto (Volha, S\u00e1zava)<\/strong> (40 minut)<\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">Ze zast\u00e1vky Volha autobusem \u010d. 117 na stanici metra Opatov. Metrem pokra\u010dovat na stanici Vltavsk\u00e1, zde p\u0159estoupit na tramvaj 1, 14, 25 a pokra\u010dovat na v\u00fdstupn\u00ed zast\u00e1vku Maniny.<\/p>\r\n<ul>\r\n<li><strong>Z leti\u0161t\u011b<\/strong><\/li>\r\n<\/ul>\r\n<p style=\"padding-left: 40px;\">Autobusem \u010d. 119 na zast\u00e1vku N\u00e1dra\u017e\u00ed Veleslav\u00edn, p\u0159estup na metro (trasa A), pokra\u010dovat na stanici Hrad\u010dansk\u00e1, p\u0159estup na tramvaje \u010d. 1, 25 a pokra\u010dovat na zast\u00e1vku Maniny.<\/p>\r\n<h3><\/h3>\r\n<h3><a id=\"HistorieBudovy\"><\/a>K historii budovy<\/h3>\r\n<p>Budova \u010d\u00edsla popisn\u00e9ho 1114, nesouc\u00ed od roku 1948 adresu Jankovcova 23, je zda\u0159ilou industri\u00e1ln\u00ed p\u0159estavbou, realizovanou <a href=\"https:\/\/www.archiweb.cz\/david-richard-chisholm\" rel=\"follow\">Davidem Richardem Chisholmem<\/a> v roce 2003. Jej\u00ed pr\u016fmyslov\u00fd p\u016fvod vysv\u011btluje i vysok\u00e9 stropy a sv\u011btl\u00e9 prostory dne\u0161n\u00edch u\u010deben.<\/p>\r\n<p>P\u016fvodn\u011b \u0161lo o tov\u00e1rnu na plechov\u00e9 plak\u00e1ty a obaly \u00fasp\u011b\u0161n\u00e9ho pra\u017esk\u00e9ho obchodn\u00edka s k\u00e1vou Aloise Pelze, kterou na rohu tehdej\u0161\u00ed Okru\u017en\u00ed t\u0159\u00eddy a P\u0159\u00edstavn\u00ed ulice v bezprost\u0159edn\u00edm sousedstv\u00ed Hole\u0161ovick\u00e9ho p\u0159\u00edstavu v roce 1902 navrhl architekt a stavitel Josef Raboch. Ten v letech 1912-1919 vypracoval tak\u00e9 projekt jej\u00ed p\u0159\u00edstavby a dostavby. <span class=\"karta-resume\">\u017delezobetonov\u00e9 konstrukce v\u00fdrobn\u00edch hal navrhl a dostavbu provedl Vladim\u00edr Vl\u010dek, podnikatelstv\u00ed staveb, n\u00e1kladn\u00ed v\u00fdtahy dodala firma F. J. M\u00fcller. Od roku 1919 nesla tov\u00e1rna n\u00e1zev Pluto, \u010desk\u00e1 tov\u00e1rna na kovov\u00e9 zbo\u017e\u00ed, plak\u00e1ty a plechov\u00e9 obaly.<\/span><\/p>\r\n<p><span class=\"karta-resume\">Dal\u0161\u00ed adaptac\u00ed budova pro\u0161la v roce 1929. Za v\u00e1lky v n\u00ed s\u00eddlila v\u00fdroba Telefunken \u2013 Prag, A. G. Od pades\u00e1t\u00fdch let 20. stolet\u00ed se zde nach\u00e1zela provozovna n. p. Obal.<\/span><span class=\"karta-resume\"><\/span><\/p>\";s:13:\"urlnadstranka\";s:9:\"\/o-ustavu\";}","class":"stranka_kontejnery","autonomni":"1","pod_uzly":["115334","117741"],"poduzly_count":2,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"115334":{"idvazba":"142528","nad_uzel":"115329","pod_uzel":"115334","url":"","sablona":"11","nazev":"galerie","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"09.01.2026 09:44:00","platne_do":null,"iduzel":"115334","obsah":"a:4:{s:6:\"nadpis\";s:0:\"\";s:8:\"velikost\";s:2:\"md\";s:6:\"slider\";s:1:\"0\";s:7:\"bg_gray\";s:1:\"0\";}","class":"galerie","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"117741":{"idvazba":"145218","nad_uzel":"115329","pod_uzel":"117741","url":"","sablona":"50","nazev":"o nas - mapa","_url_prefix":null,"poradi":"1","skupina_www":"everyone","platne_od":"09.01.2026 11:03:00","platne_do":null,"iduzel":"117741","obsah":"a:6:{s:5:\"title\";s:0:\"\";s:3:\"typ\";s:4:\"maps\";s:3:\"kod\";s:20:\"gl\/xM6CWhHQ2CsXvxWi9\";s:5:\"vyska\";s:3:\"500\";s:7:\"bg_gray\";s:1:\"0\";s:6:\"sirka1\";s:4:\"blok\";}","class":"inline","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0}}},"115330":{"idvazba":"142522","nad_uzel":"115328","pod_uzel":"115330","url":"\/o-ustavu\/lide","sablona":"24","nazev":"Odborn\u00fd t\u00fdm","_url_prefix":"{\/\/uem.vscht.cz\/o-ustavu\/lide}","poradi":"4","skupina_www":"everyone","platne_od":"25.02.2026 08:51:00","platne_do":null,"iduzel":"115330","obsah":"a:10:{s:5:\"nazev\";s:13:\"Odborn\u00fd t\u00fdm\";s:9:\"seo_title\";s:13:\"Odborn\u00fd t\u00fdm\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:8:\"autor_no\";s:1:\"1\";s:5:\"obsah\";s:2472:\"<p>R\u00e1mcov\u00e9 <strong>oblasti vzd\u011bl\u00e1vac\u00ed a v\u00fdzkumn\u00e9 \u010dinnosti<\/strong> \u00fastavu zaji\u0161\u0165uj\u00ed odborn\u00e9 t\u00fdmy v n\u00e1sleduj\u00edc\u00edm slo\u017een\u00ed:<\/p>\r\n<ul>\r\n<li>Ekonomie: <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2948\" rel=\"follow\"><strong>doc. Po\u0161ta<\/strong><\/a>, doc. \u0160ump\u00edkov\u00e1, doc. Potluka, Kraj\u010dov\u00e1, Maialeh, Voz\u00e1rov\u00e1<\/li>\r\n<li>Exaktn\u00ed v\u011bdy a informatika: <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2844\" rel=\"follow\"><strong>doc. Scholleov\u00e1<\/strong><\/a>, prof. Maga, Horsk\u00fd, Kaiser, Ko\u0165\u00e1tkov\u00e1-Str\u00e1nsk\u00e1, Kraj\u010dov\u00e1, M\u00e1cha, Moll, \u0158\u00edhov\u00e1, Voz\u00e1rov\u00e1<\/li>\r\n<li>Finance, ekonomika, \u00fa\u010detnictv\u00ed: <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2844\" rel=\"follow\"><strong>doc. Scholleov\u00e1<\/strong><\/a>, prof. Strouhal, doc. Vlach\u00fd, doc. My\u0161kov\u00e1, \u010c\u00e1msk\u00e1, Charv\u00e1tov\u00e1, Kle\u010dka, \u0160teker<\/li>\r\n<li>Management (pro bc.): <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2849\" rel=\"follow\"><strong>prof. Veber<\/strong><\/a>, Kapila, Kr\u00e1lov\u00e1<\/li>\r\n<li>Management (pro nmgr.): <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2716\" rel=\"follow\"><strong>doc. \u0160vecov\u00e1<\/strong><\/a>, prof. Vac\u00edk, Mertl, Sou\u010dek, Va\u0161ek, Zahr\u00e1dka<\/li>\r\n<li>Marketing: <a href=\"https:\/\/telefony.vscht.cz\/en\/Person\/188\" rel=\"follow\"><strong>doc. Grosov\u00e1<\/strong><\/a>, doc. Pil\u00edk, Kr\u00e1lov\u00e1, Kutnohorsk\u00e1<\/li>\r\n<li>Personalistika a psychologie: <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2952\" rel=\"follow\"><strong>prof. Dvo\u0159\u00e1kov\u00e1<\/strong><\/a>, Botek, Charv\u00e1tov\u00e1, Krej\u010d\u00ed, Tureckiov\u00e1<\/li>\r\n<li>Procesn\u00ed \u0159\u00edzen\u00ed: <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2849\" rel=\"follow\"><strong>prof. Veber<\/strong><\/a>, Kovalov\u00e1, Strachotov\u00e1<\/li>\r\n<li>Projektov\u00e9 \u0159\u00edzen\u00ed: <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2716\" rel=\"follow\"><strong>doc. \u0160vecov\u00e1<\/strong><\/a>, doc. Vytla\u010dil, Ka\u010d\u00edn, Strachotov\u00e1<\/li>\r\n<li>Ve\u0159ejn\u00e1 spr\u00e1va, pr\u00e1vo: <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2894\" rel=\"follow\"><strong>doc. Hude\u010dek<\/strong><\/a>, doc. Novotn\u00fd, doc. Lochmanov\u00e1, Savick\u00fd, \u0160t\u011bp\u00e1nek<\/li>\r\n<li>Jazykov\u00e9, komunika\u010dn\u00ed a multikulturn\u00ed dovednosti: <strong><a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2926\" rel=\"follow\">H\u0159eba\u010dkov\u00e1<\/a><\/strong>, \u0160tefl, Zv\u011b\u0159inov\u00e1, Pavelkov\u00e1, Kapila, McDonnell, Nov\u00e1kov\u00e1, Diaz<\/li>\r\n<\/ul>\r\n<p>V p\u0159\u00edpad\u011b pot\u0159eby kontaktujte p\u0159\u00edslu\u0161n\u00e9ho vedouc\u00edho t\u00fdmu nebo p\u0159\u00edmo dan\u00e9ho akademick\u00e9ho pracovn\u00edka podle <a href=\"https:\/\/telefony.vscht.cz\/cs\/Department\/68\" rel=\"follow\">telefonn\u00edho seznamu<\/a>.<\/p>\";s:13:\"urlnadstranka\";s:9:\"\/o-ustavu\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"117810":{"idvazba":"146320","nad_uzel":"115328","pod_uzel":"117810","url":"\/o-ustavu\/veda-a-vyzkum","sablona":"49","nazev":"V\u011bda a v\u00fdzkum","_url_prefix":"{\/\/uem.vscht.cz\/o-ustavu\/veda-a-vyzkum}","poradi":"5","skupina_www":"everyone","platne_od":"09.01.2026 12:41:00","platne_do":null,"iduzel":"117810","obsah":"a:14:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:15:\"V\u011bda a v\u00fdzkum\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:8:\"autor_no\";s:1:\"1\";s:5:\"perex\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:5:\"vyska\";s:2:\"lg\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:0:\"\";s:13:\"urlnadstranka\";s:9:\"\/o-ustavu\";}","class":"stranka_kontejnery","autonomni":"1","pod_uzly":["117811","117817","117840","118725","118723"],"poduzly_count":5,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"117811":{"idvazba":"145294","nad_uzel":"117810","pod_uzel":"117811","url":"","sablona":"20","nazev":"slider VaV","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"18.12.2025 11:29:00","platne_do":null,"iduzel":"117811","obsah":null,"class":"slider","autonomni":"0","pod_uzly":["117812"],"poduzly_count":1,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"117812":{"idvazba":"145295","nad_uzel":"117811","pod_uzel":"117812","url":"","sablona":"20","nazev":"Slider VaV foto","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"25.02.2026 08:55:00","platne_do":null,"iduzel":"117812","obsah":"a:12:{s:6:\"nadpis\";s:16:\"V\u011bda a v\u00fdzkum \";s:5:\"popis\";s:0:\"\";s:9:\"platne_od\";s:0:\"\";s:9:\"platne_do\";s:0:\"\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:10:\"clbjbjcvlj\";s:14:\"obrazek_pozadi\";s:24:\"0001~~C0sMi0_LL8kHAA.png\";s:11:\"barva_textu\";s:4:\"bila\";s:10:\"idattribut\";s:0:\"\";s:5:\"vyska\";s:2:\"md\";s:5:\"sirka\";s:7:\"stranka\";s:10:\"rozostreni\";s:1:\"1\";}","class":"slider","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0}}},"117817":{"idvazba":"145300","nad_uzel":"117810","pod_uzel":"117817","url":"","sablona":"47","nazev":"V\u00fdzkumn\u00e9 oblasti a projekty \u00fastavu","_url_prefix":null,"poradi":"1","skupina_www":"everyone","platne_od":"18.12.2025 12:20:00","platne_do":null,"iduzel":"117817","class":"infotext","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"117840":{"idvazba":"145327","nad_uzel":"117810","pod_uzel":"117840","url":"","sablona":"56","nazev":"Boxy VaV","_url_prefix":null,"poradi":"2","skupina_www":"everyone","platne_od":"18.12.2025 15:13:59.058627","platne_do":null,"iduzel":"117840","obsah":null,"class":"boxy_system","autonomni":"0","pod_uzly":["117841","117842","118091","118093","118094","118095","118096"],"poduzly_count":7,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"117841":{"idvazba":"145328","nad_uzel":"117840","pod_uzel":"117841","url":"","sablona":null,"nazev":"Ekonomick\u00e1 studia","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"19.12.2025 13:49:00","platne_do":null,"iduzel":"117841","obsah":"a:16:{s:6:\"nadpis\";s:18:\"Ekonomick\u00e1 studia\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:0:\"\";s:5:\"perex\";s:1383:\"<ul>\r\n<li class=\"MsoNormal\">Ve\u0159ejn\u00e9 zak\u00e1zky a smlouvy ve ve\u0159ejn\u00e9m sektoru (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2877\">doc. \u0160ump\u00edkov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Komunitn\u00ed financov\u00e1n\u00ed (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2877\">doc. \u0160ump\u00edkov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Rizikov\u00e9 pr\u00e9mie a re\u00e1ln\u00e1 ekonomika (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2948\">doc. Po\u0161ta<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Struktur\u00e1ln\u00ed probl\u00e9my na trz\u00edch pr\u00e1ce (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2948\">doc. Po\u0161ta<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Dopady FDI na dom\u00e1c\u00ed ekonomiku (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2948\">doc. Po\u0161ta<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Nerovnost v p\u0159\u00edjmech a bohatstv\u00ed (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2936\">Maialeh<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Dopady hospod\u00e1\u0159sk\u00fdch politik na nerovnost (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2936\">Maialeh<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Behavior\u00e1ln\u00ed ekonomie (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2863\">Kraj\u010dov\u00e1<\/a>, <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2922\">Voz\u00e1rov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Vzd\u011bl\u00e1v\u00e1n\u00ed a ekonomick\u00fd r\u016fst (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2863\">Kraj\u010dov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<\/ul>\";s:7:\"skupina\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:8:\"velikost\";s:1:\"4\";s:5:\"sirka\";s:1:\"5\";s:5:\"vyska\";s:4:\"auto\";s:8:\"pozice_x\";s:1:\"1\";s:8:\"pozice_y\";s:0:\"\";s:12:\"barva_pozadi\";s:7:\"fialova\";s:11:\"smer_pozadi\";s:12:\"gradient-top\";s:10:\"smer_textu\";s:6:\"nahoru\";s:9:\"countdown\";s:0:\"\";s:14:\"obrazek_pozadi\";s:0:\"\";}","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0},"117842":{"idvazba":"145329","nad_uzel":"117840","pod_uzel":"117842","url":"","sablona":null,"nazev":"Exaktn\u00ed v\u011bdy a finance","_url_prefix":null,"poradi":"1","skupina_www":"everyone","platne_od":"19.12.2025 13:50:00","platne_do":null,"iduzel":"117842","obsah":"a:16:{s:6:\"nadpis\";s:24:\"Exaktn\u00ed v\u011bdy a finance\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:0:\"\";s:5:\"perex\";s:1966:\"<ul>\r\n<li class=\"MsoNormal\">Hodnota flexibility (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2844\">doc. Scholleov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Oce\u0148ov\u00e1n\u00ed technologie \u2013 rann\u00e1 f\u00e1ze (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2844\">doc. Scholleov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Hodnotov\u00e9 \u0159\u00edzen\u00ed za nejistoty (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2941\">doc. Vlach\u00fd<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Oce\u0148ov\u00e1n\u00ed n\u00e1klad\u016f \u017eivotn\u00edho cyklu (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2941\">doc. Vlach\u00fd<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Syst\u00e9my \u00fa\u010detn\u00edho v\u00fdkaznictv\u00ed (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2841\">prof. Strouhal<\/a>, <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2848\">\u0160teker<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Faktory \u017eivotaschopnosti podniku (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2848\">\u0160teker<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Insolven\u010dn\u00ed \u0159\u00edzen\u00ed (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/3001\">\u010c\u00e1msk\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Predikce finan\u010dn\u00ed t\u00edsn\u011b podnik\u016f(<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/3001\">\u010c\u00e1msk\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Substituce pr\u00e1ce nov\u00fdmi technologiemi pr\u016fmyslu 4.0 (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/1445\">Kle\u010dka<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Transfer technologi\u00ed (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2940\">Zahr\u00e1dka<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Faktory \u00fasp\u011b\u0161n\u00e9 komercionalizace v\u00fdzkumu (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2940\">Zahr\u00e1dka<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Informa\u010dn\u00ed modelov\u00e1n\u00ed staveb pro chemick\u00fd pr\u016fmysl (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2921\">Kaiser<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Modelov\u00e1n\u00ed business proces\u016f v chemick\u00e9m pr\u016fmyslu (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2921\">Kaiser<\/a>)<o:p><\/o:p><\/li>\r\n<\/ul>\";s:7:\"skupina\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:8:\"velikost\";s:1:\"4\";s:5:\"sirka\";s:1:\"7\";s:5:\"vyska\";s:4:\"auto\";s:8:\"pozice_x\";s:1:\"1\";s:8:\"pozice_y\";s:0:\"\";s:12:\"barva_pozadi\";s:8:\"modrabox\";s:11:\"smer_pozadi\";s:15:\"gradient-bottom\";s:10:\"smer_textu\";s:6:\"nahoru\";s:9:\"countdown\";s:0:\"\";s:14:\"obrazek_pozadi\";s:0:\"\";}","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0},"118091":{"idvazba":"145593","nad_uzel":"117840","pod_uzel":"118091","url":"","sablona":null,"nazev":"Mana\u017eersk\u00e1 studia","_url_prefix":null,"poradi":"2","skupina_www":"everyone","platne_od":"19.12.2025 14:15:00","platne_do":null,"iduzel":"118091","obsah":"a:16:{s:6:\"nadpis\";s:19:\"Mana\u017eersk\u00e1 studia\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:0:\"\";s:5:\"perex\";s:2169:\"<ul>\r\n<li class=\"MsoNormal\">\u0158\u00edzen\u00ed v\u00fdroby a management kvality (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2849\">prof. Veber<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Ekonomick\u00e9 dopady udr\u017eiteln\u00e9ho rozvoje (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2849\">prof. Veber<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Soci\u00e1ln\u00ed a ekonomick\u00e9 dopady Industry 4.0 (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2849\">prof. Veber<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Udr\u017eiteln\u00fd rozvoj v management firem (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2849\">prof. Veber<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Procesn\u00ed optimalizace (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2716\">doc. \u0160vecov\u00e1<\/a>, <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2911\">doc. Vytla\u010dil<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">\u0158\u00edzen\u00ed rizik (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2716\">doc. \u0160vecov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">N\u00e1stroje na podporu rozhodov\u00e1n\u00ed (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2716\">doc. \u0160vecov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Marketing (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/188\">doc. Grosov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Soci\u00e1ln\u00ed inovace (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/3046\">doc. Potluka<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Inova\u010dn\u00ed management (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2973\">Va\u0161ek<\/a>, <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2716\">doc. \u0160vecov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Strategick\u00e9 pl\u00e1nov\u00e1n\u00ed a investi\u010dn\u00ed rozhodov\u00e1n\u00ed (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/275\">Sou\u010dek<\/a>, <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2716\">doc. \u0160vecov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Data Mining a informa\u010dn\u00ed podpora proces\u016f (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2921\">Kaiser<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Digit\u00e1ln\u00ed n\u00e1kup (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2973\">Va\u0161ek<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Innovation in Environmental Technology (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2946\">Kapila<\/a>)<o:p><\/o:p><\/li>\r\n<\/ul>\";s:7:\"skupina\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:8:\"velikost\";s:1:\"4\";s:5:\"sirka\";s:1:\"5\";s:5:\"vyska\";s:1:\"3\";s:8:\"pozice_x\";s:1:\"1\";s:8:\"pozice_y\";s:0:\"\";s:12:\"barva_pozadi\";s:8:\"sedabox0\";s:11:\"smer_pozadi\";s:12:\"gradient-top\";s:10:\"smer_textu\";s:6:\"nahoru\";s:9:\"countdown\";s:0:\"\";s:14:\"obrazek_pozadi\";s:0:\"\";}","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0},"118093":{"idvazba":"145595","nad_uzel":"117840","pod_uzel":"118093","url":"","sablona":null,"nazev":"Ve\u0159ejn\u00e1 spr\u00e1va a region\u00e1ln\u00ed studia","_url_prefix":null,"poradi":"3","skupina_www":"everyone","platne_od":"19.12.2025 14:15:00","platne_do":null,"iduzel":"118093","obsah":"a:16:{s:6:\"nadpis\";s:39:\"Ve\u0159ejn\u00e1 spr\u00e1va a region\u00e1ln\u00ed studia\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:0:\"\";s:5:\"perex\";s:1295:\"<ul>\r\n<li class=\"MsoNormal\" style=\"text-align: justify;\">Vznik a v\u00fdvoj komplexn\u00edch syst\u00e9m\u016f (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2894\">doc. Hude\u010dek<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\" style=\"text-align: justify;\">\u0158\u00edzen\u00ed a pl\u00e1nov\u00e1n\u00ed m\u011bst v r\u00e1mci celospole\u010densk\u00e9ho komplexu (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2894\">doc. Hude\u010dek<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\" style=\"text-align: justify;\">Perifern\u00ed oblasti, pohrani\u010d\u00ed a p\u0159eshrani\u010d\u00ed (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2920\">doc. Novotn\u00fd<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\" style=\"text-align: justify;\">Chytr\u00e1 m\u011bsta a regiony (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2878\">\u0160t\u011bp\u00e1nek<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\" style=\"text-align: justify;\">Region\u00e1ln\u00ed rozvoj, konkurenceschopnost a koheze (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2878\">\u0160t\u011bp\u00e1nek<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\" style=\"text-align: justify;\">Spole\u010dnost 4.0 (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2878\">\u0160t\u011bp\u00e1nek<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\" style=\"text-align: justify;\">Ekonomick\u00e9 a administrativn\u00ed n\u00e1stroje pro trvale udr\u017eiteln\u00fd rozvoj (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2878\">\u0160t\u011bp\u00e1nek<\/a>)<o:p><\/o:p><\/li>\r\n<\/ul>\";s:7:\"skupina\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:8:\"velikost\";s:1:\"4\";s:5:\"sirka\";s:1:\"7\";s:5:\"vyska\";s:1:\"2\";s:8:\"pozice_x\";s:1:\"1\";s:8:\"pozice_y\";s:0:\"\";s:12:\"barva_pozadi\";s:7:\"cervena\";s:11:\"smer_pozadi\";s:12:\"gradient-top\";s:10:\"smer_textu\";s:6:\"nahoru\";s:9:\"countdown\";s:0:\"\";s:14:\"obrazek_pozadi\";s:0:\"\";}","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0},"118094":{"idvazba":"145596","nad_uzel":"117840","pod_uzel":"118094","url":"","sablona":null,"nazev":"Person\u00e1ln\u00ed \u0159\u00edzen\u00ed a psychologie","_url_prefix":null,"poradi":"4","skupina_www":"everyone","platne_od":"19.12.2025 14:16:00","platne_do":null,"iduzel":"118094","obsah":"a:16:{s:6:\"nadpis\";s:36:\"Person\u00e1ln\u00ed \u0159\u00edzen\u00ed a psychologie\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:0:\"\";s:5:\"perex\";s:1798:\"<ul>\r\n<li class=\"MsoNormal\">Udr\u017eiteln\u00e9 \u0159\u00edzen\u00ed lidsk\u00fdch zdroj\u016f (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2951\">Charv\u00e1tov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Motivace k pr\u00e1ci a pracovn\u00ed spokojenost (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/513\">Botek<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Komunikace a t\u00fdmov\u00e1 pr\u00e1ce se zam\u011b\u0159en\u00edm na petrochemick\u00fd pr\u016fmysl (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/513\">Botek<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Corporate Social Responsibility (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2951\">Charv\u00e1tov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Udr\u017eiteln\u00fd rozvoj organizace (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2951\">Charv\u00e1tov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Digit\u00e1ln\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed a digit\u00e1ln\u00ed gramotnost (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2852\">Myna\u0159\u00edkov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Psychologick\u00e9 aspekty vyjedn\u00e1v\u00e1n\u00ed (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2852\">Myna\u0159\u00edkov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Konflikty a strategie jejich \u0159e\u0161en\u00ed (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2852\">Myna\u0159\u00edkov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Organiza\u010dn\u00ed podv\u00e1d\u011bn\u00ed a klam\u00e1n\u00ed a jejich eskalace (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2852\">Myna\u0159\u00edkov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Motivace a stabilizace zam\u011bstnanc\u016f (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2852\">Myna\u0159\u00edkov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Vzd\u011bl\u00e1v\u00e1n\u00ed a rozvoj (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2953\">Tureckiov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Veden\u00ed lid\u00ed - Leadership (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2953\">Tureckiov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<\/ul>\";s:7:\"skupina\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:8:\"velikost\";s:1:\"4\";s:5:\"sirka\";s:1:\"7\";s:5:\"vyska\";s:4:\"auto\";s:8:\"pozice_x\";s:1:\"1\";s:8:\"pozice_y\";s:0:\"\";s:12:\"barva_pozadi\";s:5:\"zluta\";s:11:\"smer_pozadi\";s:12:\"gradient-top\";s:10:\"smer_textu\";s:6:\"nahoru\";s:9:\"countdown\";s:0:\"\";s:14:\"obrazek_pozadi\";s:0:\"\";}","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0},"118095":{"idvazba":"145597","nad_uzel":"117840","pod_uzel":"118095","url":"","sablona":null,"nazev":"Multikulturn\u00ed studia","_url_prefix":null,"poradi":"5","skupina_www":"everyone","platne_od":"19.12.2025 14:17:00","platne_do":null,"iduzel":"118095","obsah":"a:16:{s:6:\"nadpis\";s:21:\"Multikulturn\u00ed studia\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:0:\"\";s:5:\"perex\";s:641:\"<ul>\r\n<li class=\"MsoNormal\">Improving Processes in the Multicultural Corporate Environment (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2926\">H\u0159eba\u010dkov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Critical Thinking as an Employability Skill (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2876\">\u0160tefl<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Communication Challenges of Czech Employees in International Companies (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2890\">Pavelkov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Multicultural Training (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2905\">Zv\u011b\u0159inov\u00e1<\/a>)<o:p><\/o:p><\/li>\r\n<\/ul>\";s:7:\"skupina\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:8:\"velikost\";s:1:\"4\";s:5:\"sirka\";s:1:\"5\";s:5:\"vyska\";s:1:\"2\";s:8:\"pozice_x\";s:1:\"1\";s:8:\"pozice_y\";s:0:\"\";s:12:\"barva_pozadi\";s:6:\"zelena\";s:11:\"smer_pozadi\";s:12:\"gradient-top\";s:10:\"smer_textu\";s:6:\"nahoru\";s:9:\"countdown\";s:0:\"\";s:14:\"obrazek_pozadi\";s:0:\"\";}","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0},"118096":{"idvazba":"145598","nad_uzel":"117840","pod_uzel":"118096","url":"","sablona":null,"nazev":"Historie techniky, hospod\u00e1\u0159sk\u00e9 d\u011bjiny a pr\u016fmyslov\u00e9 d\u011bdictv\u00ed","_url_prefix":null,"poradi":"6","skupina_www":"everyone","platne_od":"19.12.2025 14:31:00","platne_do":null,"iduzel":"118096","obsah":"a:16:{s:6:\"nadpis\";s:67:\"Historie techniky, hospod\u00e1\u0159sk\u00e9 d\u011bjiny a pr\u016fmyslov\u00e9 d\u011bdictv\u00ed\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:0:\"\";s:5:\"perex\";s:517:\"<ul>\r\n<li class=\"MsoNormal\">Historick\u00e9, soci\u00e1ln\u00ed a kulturn\u00ed kontexty pr\u016fmyslov\u00e9 revoluce (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2864\">Savick\u00fd<\/a>)<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Finan\u010dn\u00ed trhy a syst\u00e9my p\u0159ed rokem 1945 (<a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2941\">doc. 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Vedle sm\u011br\u016f zam\u011b\u0159en\u00fdch na \u0159\u00edzen\u00ed energetiky, stroj\u00edrenstv\u00ed, stavebnictv\u00ed a dopravy byla zah\u00e1jena i v\u00fduka specialist\u016f na \u0159\u00edzen\u00ed a ekonomiku chemick\u00e9ho pr\u016fmyslu. U zrodu chemick\u00e9ho sm\u011bru byli<strong> prof. Dr. Ing. V. \u0160\u00e1da<\/strong> (absolvent a v letech 1948 - 1950 p\u0159edposledn\u00ed d\u011bkan ru\u0161en\u00e9 <a href=\"\/files\/uzel\/0115333\/0001~~CwiJDwv2BwA.pdf\">Vysok\u00e9 \u0161koly obchodn\u00ed \u010cVUT<\/a>) a <strong>doc. Ing. M. Slune\u010dko<\/strong>, kte\u0159\u00ed na FEI zalo\u017eili <strong>Katedru organizace a pl\u00e1nov\u00e1n\u00ed chemick\u00e9ho pr\u016fmyslu<\/strong>. Jej\u00edmi prvn\u00edmi u\u010diteli byli d\u00e1le prof. Ing. V. \u0160kola, doc. Ing. J. Dohnal, doc. Ing. J. Vep\u0159ek, Ing. J. Neuman, Dr. A. Z\u00e1st\u011bra, Ing. E. Stehl\u00edk, Ing. V. Vel\u00edmsk\u00fd, Ing. E. \u0160matl\u00e1\u0148, Dr. M. Fi\u0161ner, Dr. J. Vulterin, Dr. V. Rak, Ing. V. Nov\u00e1k, Ing. V. Markovec a Ing. J. \u010c\u00ed\u017eek.<\/p>\r\n<p>Od roku <strong>1954<\/strong> byl p\u0159itom na V\u0160CHT Praha pov\u011b\u0159en p\u0159edn\u00e1\u0161en\u00edm a cvi\u010den\u00edm p\u0159edm\u011btu Ekonomiky a \u0159\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu pro v\u0161echny chemick\u00e9 fakulty doc. Dr. J. St\u00fdblo, CSc., kter\u00fd uveden\u00fd p\u0159edm\u011bt p\u0159edn\u00e1\u0161el po \u010dty\u0159i roky i na V\u0160CHT v Pardubic\u00edch. P\u0159edn\u00e1\u0161kami pro potravin\u00e1\u0159skou fakultu na V\u0160CHT Praha byl pov\u011b\u0159en prof. Dr. Ing. F. Lom, DrSc., cvi\u010den\u00edmi Ing. M. David.<\/p>\r\n<p>Prvn\u00edho z\u00e1\u0159\u00ed <strong>1960<\/strong> vznikla na V\u0160CHT Praha <strong>Fakulta automatizace a ekonomiky<\/strong>, kter\u00e1 byla v roce 1969 p\u0159ejmenov\u00e1na na sou\u010dasnou <a href=\"https:\/\/fchi.vscht.cz\/fakulta\/historie\" rel=\"follow\">Fakultu chemicko-in\u017een\u00fdrskou<\/a>. Jej\u00ed sou\u010d\u00e1st\u00ed byla i Katedra organizace a pl\u00e1nov\u00e1n\u00ed chemick\u00e9ho pr\u016fmyslu, kter\u00e1 na z\u00e1klad\u011b delimita\u010dn\u00edho protokolu z roku 1960 p\u0159e\u0161la z \u010cVUT p\u0159i ru\u0161en\u00ed Fakulty ekonomicko-in\u017een\u00fdrsk\u00e9 na tuto fakultu, \u010d\u00edm\u017e se stala - spolu s n\u00e1stupnick\u00fdmi katedrami vznikl\u00fdmi na fakult\u00e1ch \u010cVUT - jedn\u00edm z d\u011bdic\u016f FEI. Po dopln\u011bn\u00ed p\u016fvodn\u00edmi p\u0159edn\u00e1\u0161ej\u00edc\u00edmi ekonomick\u00fdch p\u0159edm\u011bt\u016f na V\u0160CHT Praha z n\u00ed vznikla <strong>Katedra ekonomiky, organizace a pl\u00e1nov\u00e1n\u00ed chemick\u00e9ho pr\u016fmyslu<\/strong>.<\/p>\r\n<p>V roce <strong>1970 <\/strong>byla tato katedra p\u0159ejmenov\u00e1na na Katedru ekonomiky a \u0159\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu a v roce <strong>1973 <\/strong>pak na <strong>Katedru ekonomiky a \u0159\u00edzen\u00ed chemick\u00e9ho a potravin\u00e1\u0159sk\u00e9ho pr\u016fmyslu<\/strong>. V t\u00e9to dob\u011b na t\u00e9to kated\u0159e p\u016fsobili: prof. Dr. Ing. V. \u0160\u00e1da, prof. Dr. J. St\u00fdblo, CSc., prof. Ing. M. Slune\u010dko, prof. Dr. Ing. F. Lom, DrSc., Ing. E. Stehl\u00edk, CSc., Ing. E. \u0160matl\u00e1\u0148, CSc., Ing. V. Vel\u00edmsk\u00fd, CSc., Ing. V. Z\u00e1vesk\u00fd, CSc., Ing. S. Balatka, CSc., Ing. I. Gros, CSc., Ing. J. \u010cern\u00fd, CSc., Ing. M. David, CSc., Ing. V. Mejvald a Ing. J. Mahdal.<\/p>\r\n<p>Katedra trvale v\u011bnovala pozornost inovaci u\u010debn\u00edch program\u016f tak, aby odr\u00e1\u017eely aktu\u00e1ln\u00ed kvalitativn\u00ed po\u017eadavky na vedouc\u00ed pracovn\u00edky v oblastech chemick\u00e9ho a potravin\u00e1\u0159sk\u00e9ho pr\u016fmyslu. V\u011bdeck\u00e1 \u010dinnost \u010dlen\u016f katedry byla trvale spojena s po\u017eadavky praxe, katedra spolupracovala s v\u00fdznamn\u00fdmi v\u00fdzkumn\u00fdmi pracovi\u0161ti, zejm\u00e9na V\u00fdzkumn\u00fdm \u00fastavem technicko-ekonomick\u00fdm chemick\u00e9ho pr\u016fmyslu a \u0159e\u0161ila celou \u0159adu v\u00fdzkumn\u00fdch \u00fakol\u016f. Trvale tak\u00e9 spolupracovala s technologick\u00fdmi \u00fastavy V\u0160CHT Praha na spole\u010dn\u00fdch projektech.<\/p>\r\n<p><strong>V polovin\u011b sedmdes\u00e1t\u00fdch let<\/strong> za pomoci ministerstva pr\u016fmyslu z\u00edskala katedra v t\u00e9 dob\u011b modern\u00ed v\u00fdpo\u010detn\u00ed techniku, kter\u00e1 umo\u017enila kvalitativn\u00ed skok ve v\u00fduce in\u017een\u00fdrsk\u00e9 statistiky, opera\u010dn\u00ed anal\u00fdzy a i v dal\u0161\u00edch p\u0159edm\u011btech. Pracovn\u00edci \u00fastavu se tak mohli pod\u00edlet na v\u00fdvoji algoritm\u016f pro podporu rozhodov\u00e1n\u00ed a \u0159e\u0161it zaj\u00edmav\u00e9 projekty v oblasti v\u011bdecko-v\u00fdzkumn\u00e9 \u010dinnosti. Do\u0161lo k r\u016fstu kvality odborn\u00fdch prax\u00ed, r\u016fstu \u00farovn\u011b diplomov\u00fdch prac\u00ed a zlep\u0161ily se mo\u017enosti dobr\u00e9ho uplatn\u011bn\u00ed absolvent\u016f studijn\u00edho oboru. Za dobu existence Katedry ekonomiky a \u0159\u00edzen\u00ed chemick\u00e9ho a potravin\u00e1\u0159sk\u00e9ho pr\u016fmyslu absolvovalo v\u00edce ne\u017e t\u0159in\u00e1ct set absolvent\u016f. Mnoho z nich zast\u00e1valo a i v sou\u010dasn\u00e9 dob\u011b zast\u00e1v\u00e1 v\u00fdznamn\u00e9 mana\u017eersk\u00e9 funkce v \u0159ad\u011b odv\u011btv\u00ed pr\u016fmyslu, poradensk\u00fdch a projektov\u00fdch organizac\u00edch, org\u00e1nech ve\u0159ejn\u00e9 spr\u00e1vy, bankovnictv\u00ed apod.<\/p>\r\n<p>Katedra se pod\u00edlela v\u00fdznamnou m\u011brou na dal\u0161\u00edm vzd\u011bl\u00e1v\u00e1n\u00ed pracovn\u00edk\u016f praxe. Mimo\u0159\u00e1dn\u011b \u00fasp\u011b\u0161n\u00fd byl projekt postgradu\u00e1ln\u00edho studia v oboru <strong>\u0158\u00edzen\u00ed a ekonomika chemick\u00fdch v\u00fdrob<\/strong> pro in\u017een\u00fdry technology, zpravidla pro absolventy V\u0160CHT Praha. Toto studium m\u011blo rekvalifika\u010dn\u00ed charakter a prohlubovalo v\u011bdomosti pot\u0159ebn\u00e9 pro \u0159\u00edzen\u00ed r\u016fzn\u00fdch podnikov\u00fdch \u010dinnost\u00ed. Bylo dokon\u010deno celkem \u010dtrn\u00e1ct b\u011bh\u016f tohoto kurzu.<\/p>\r\n<p>Ned\u00edlnou sou\u010d\u00e1st\u00ed pr\u00e1ce \u00fastavu bylo doktorsk\u00e9 studium. Titul kandid\u00e1ta ekonomick\u00fdch v\u011bd z\u00edskalo na Kated\u0159e n\u011bkolik des\u00edtek absolvent\u016f z \u0159ad intern\u00edch a zejm\u00e9na extern\u00edch student\u016f.<\/p>\r\n<p>V roce <strong>1991<\/strong> do\u0161lo k p\u0159ejmenov\u00e1n\u00ed katedry na <strong>\u00dastav ekonomiky a \u0159\u00edzen\u00ed chemick\u00e9ho a potravin\u00e1\u0159sk\u00e9ho pr\u016fmyslu <\/strong>a v roce <strong>2007<\/strong> na <strong>\u00dastav ekonomiky a managementu chemick\u00e9ho a potravin\u00e1\u0159sk\u00e9ho pr\u016fmyslu<\/strong>.<\/p>\r\n<p>V\u00fdznamnou zm\u011bnou v historii \u00fastavu byl jeho p\u0159esun z fakulty chemicko-in\u017een\u00fdrsk\u00e9 mezi celo\u0161kolsk\u00e1 pracovi\u0161t\u011b. Tato organiza\u010dn\u00ed zm\u011bna byla realizov\u00e1na k 14. 9. 2015, \u010d\u00edm\u017e do\u0161lo ke zm\u011bn\u011b n\u00e1zvu na <strong>Katedru ekonomiky a managementu<\/strong>, a od 16. 10. 2017, kdy vstupil v platnost nov\u00fd organiza\u010dn\u00ed \u0159\u00e1d V\u0160CHT Praha, na <strong>\u00dastav ekonomiky a managementu<\/strong>.<\/p>\r\n<p>Osamostatn\u011bn\u00ed \u00fastavu s sebou neslo i prohlouben\u00ed z\u00e1jmu o v\u00fdchovu skute\u010dn\u011b kvalitn\u00edch odborn\u00edk\u016f s hlubok\u00fdmi ekonomick\u00fdmi i chemicko-technologick\u00fdmi znalostmi. Tehdej\u0161\u00ed magistersk\u00fd program Ekonomika a management chemick\u00fdch a potravin\u00e1\u0159sk\u00fdch podnik\u016f se zd\u00e1l b\u00fdt pro udr\u017een\u00ed vysok\u00e9 \u00farovn\u011b odbornosti v chemicko-technologick\u00e9 sf\u00e9\u0159e nedostate\u010dn\u00fd, a proto \u00fastav p\u0159istoupil k vytvo\u0159en\u00ed komplexn\u00edho p\u011btilet\u00e9ho studijn\u00edho programu. Vzhledem k po\u017eadavk\u016fm, vych\u00e1zej\u00edc\u00edm z <a href=\"https:\/\/cs.wikipedia.org\/wiki\/Bolo%C5%88sk%C3%BD_proces\" rel=\"follow\">Bolo\u0148sk\u00e9ho procesu<\/a>, v\u0161ak bylo nutn\u00e9 jej prom\u011bnit do obvykl\u00e9 podoby 3+2 roky studia. Posledn\u00ed poslucha\u010di ho absolvovali v roce 2019, kdy vypr\u0161ela jeho akreditace a byl nahrazen programy, vych\u00e1zej\u00edc\u00edmi ze standard\u016f nov\u00e9ho vysoko\u0161kolsk\u00e9ho z\u00e1kona.<\/p>\r\n<p>Ten mimo jin\u00e9 zavedl \u010dlen\u011bn\u00ed studijn\u00edch program\u016f podle oblast\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed. V\u00fdrazn\u011b <a href=\"\/o-ustavu\/lide\" rel=\"follow\">person\u00e1ln\u011b pos\u00edlen\u00fd \u00fastav<\/a> od roku <strong>2020<\/strong> nab\u00edz\u00ed jak <a href=\"\/studium\" rel=\"follow\">programy<\/a> v oblasti vzd\u011bl\u00e1v\u00e1n\u00ed Ekonomick\u00e9 obory, ur\u010den\u00e9 \u0161ir\u0161\u00edmu okruhu poslucha\u010d\u016f, tak kombinovan\u00e9 programy, zam\u011b\u0159en\u00e9 na u\u017e\u0161\u00ed propojen\u00ed ekonomick\u00fdch discipl\u00edn s oblastmi p\u0159\u00edrodn\u00edch a technick\u00fdch v\u011bd, rozv\u00edjen\u00fdmi na fakult\u00e1ch V\u0160CHT Praha. Tomu odpov\u00edd\u00e1 i <a href=\"https:\/\/uem.vscht.cz\/o-ustavu\/veda-a-vyzkum\">profil tv\u016fr\u010d\u00ed \u010dinnosti<\/a> jeho akademick\u00fdch pracovn\u00edk\u016f, zahrnuj\u00edc\u00ed odborn\u00e1 t\u00e9mata \u010dist\u011b ekonomick\u00e9ho zam\u011b\u0159en\u00ed i t\u00e9mata interdisciplin\u00e1rn\u00ed, zpravidla ve spolupr\u00e1ci s dal\u0161\u00edmi pracovi\u0161ti. \u00dastav tak vychov\u00e1v\u00e1 absolventy se siln\u00fdm teoretick\u00fdm z\u00e1kladem, schopn\u00e9 uplatnit sv\u00e9 znalosti v praxi.<\/p>\r\n<p>Od l\u00e9ta 2021 \u00fastav s\u00eddl\u00ed v nov\u00e9 <a href=\"\/o-ustavu\/lokalita\" rel=\"follow\">budov\u011b V\u0160CHT Praha na adrese Jankovcova 23<\/a>, co\u017e zaji\u0161\u0165uje prostor pro jeho dal\u0161\u00ed 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management\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:5:\"vyska\";s:2:\"md\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:9:\"<h3><\/h3>\";s:13:\"urlnadstranka\";s:8:\"\/studium\";}","class":"stranka_kontejnery","autonomni":"1","pod_uzly":["124522","124524"],"poduzly_count":2,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"124522":{"idvazba":"153274","nad_uzel":"116810","pod_uzel":"124522","url":"","sablona":"47","nazev":"Rozvrhy pro letn\u00ed semestr 2025\/2026","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"19.02.2026 11:52:00","platne_do":null,"iduzel":"124522","class":"infotext","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"124524":{"idvazba":"153276","nad_uzel":"116810","pod_uzel":"124524","url":"","sablona":"47","nazev":"Vedouc\u00ed a navr\u017een\u00e1 t\u00e9mata bakal\u00e1\u0159sk\u00fdch prac\u00ed:","_url_prefix":null,"poradi":"1","skupina_www":"everyone","platne_od":"19.02.2026 13:28:00","platne_do":null,"iduzel":"124524","class":"infotext","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0}}},"116811":{"idvazba":"144169","nad_uzel":"116809","pod_uzel":"116811","url":"\/studium\/PRI","sablona":"49","nazev":"Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed","_url_prefix":"{\/\/uem.vscht.cz\/studium\/PRI}","poradi":"5","skupina_www":"everyone","platne_od":"20.02.2026 10:33:00","platne_do":null,"iduzel":"116811","obsah":"a:13:{s:5:\"nazev\";s:30:\"Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed\";s:9:\"seo_title\";s:30:\"Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:5:\"vyska\";s:2:\"md\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:0:\"\";s:13:\"urlnadstranka\";s:8:\"\/studium\";}","class":"stranka_kontejnery","autonomni":"1","pod_uzly":["124529","124530"],"poduzly_count":2,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"124529":{"idvazba":"153284","nad_uzel":"116811","pod_uzel":"124529","url":"","sablona":"47","nazev":"Rozvrhy pro letn\u00ed semestr 2025\/2026","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"20.02.2026 09:59:00","platne_do":null,"iduzel":"124529","class":"infotext","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"124530":{"idvazba":"153285","nad_uzel":"116811","pod_uzel":"124530","url":"","sablona":"47","nazev":"Vedouc\u00ed a navr\u017een\u00e1 t\u00e9mata diplomov\u00fdch prac\u00ed:","_url_prefix":null,"poradi":"1","skupina_www":"everyone","platne_od":"20.02.2026 10:32:00","platne_do":null,"iduzel":"124530","class":"infotext","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0}}},"116812":{"idvazba":"144170","nad_uzel":"116809","pod_uzel":"116812","url":"\/studium\/RChP","sablona":"24","nazev":"\u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu","_url_prefix":"{\/\/uem.vscht.cz\/studium\/RChP}","poradi":"6","skupina_www":"everyone","platne_od":"20.02.2026 10:28:00","platne_do":null,"iduzel":"116812","obsah":"a:9:{s:5:\"nazev\";s:31:\"\u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu\";s:9:\"seo_title\";s:31:\"\u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:3697:\"<h3>Rozvrhy pro letn\u00ed semestr 2025\/2026<\/h3>\r\n<p><strong>\u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu 1. ro\u010dn\u00edk<\/strong><\/p>\r\n<p><a href=\"\/files\/uzel\/0116812\/0010~~C8qvKivKiPcJNjI1MosvM4kPcvYIiDcsAgA.pdf\"><img src=\"\/files\/uzel\/0116812\/0008~~C8qvKivKiPcJNjI1MosvM4kPcvYIiDcsAgA.png\" alt=\"\" width=\"400\" height=\"292\"><\/a><\/p>\r\n<p><strong>\u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu 2. ro\u010dn\u00edk<\/strong><\/p>\r\n<p><a href=\"\/files\/uzel\/0116812\/0009~~C8qvKivKiPcJNjI1MosvM4kPcvYIiDcqAgA.pdf\"><img src=\"\/files\/uzel\/0116812\/0007~~C8qvKivKiPcJNjI1MosvM4kPcs4IiDcqAgA.png\" alt=\"\" width=\"400\" height=\"312\"><\/a><\/p>\r\n<h3><a id=\"praxe\"><\/a>Odborn\u00e1 praxe<\/h3>\r\n<p>K odborn\u00e9 praxi, kter\u00e1 je <strong>povinnou sou\u010d\u00e1st\u00ed specializace<\/strong> \u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu a zapisuje se v \u010desk\u00e9m programu pod k\u00f3dem M837004, se vztahuje <a href=\"https:\/\/intranet.vscht.cz\/dokumenty\/smernice\/archiv-smernic\/62120\" title=\"Dokumenty ke sta\u017een\u00ed\" rel=\"follow\">Sm\u011brnice rektora<\/a> (v\u010detn\u011b p\u0159\u00edloh, dostupn\u00e1 po p\u0159ihl\u00e1\u0161en\u00ed) s <a href=\"\/files\/uzel\/0011963\/0017~~CyhKrEiNLzg6MzWluCSxLDXv8FoFMC_3yOySUgA.pdf\" title=\"St\u00e1hnout pdf\" rel=\"follow\">up\u0159es\u0148uj\u00edc\u00ed instrukc\u00ed<\/a>. Administr\u00e1torem prax\u00ed na \u00dastavu ekonomiky a managementu je <a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/513\" rel=\"follow\">dr. Botek<\/a>.<\/p>\r\n<p>P\u0159i dodr\u017een\u00ed p\u0159\u00edslu\u0161n\u00fdch ustanoven\u00ed Studijn\u00edho a zku\u0161ebn\u00edho \u0159\u00e1du je za tento p\u0159edm\u011bt mo\u017en\u00e9 uznat i p\u0159edm\u011bt, absolvovan\u00fd za obdobn\u00fdch podm\u00ednek v r\u00e1mci navazuj\u00edc\u00edho magistersk\u00e9ho studia na n\u011bkter\u00e9 z fakult V\u0160CHT Praha (nap\u0159. M352001).<\/p>\r\n<h3>T\u00e9mata diplomov\u00fdch prac\u00ed<\/h3>\r\n<p>Ve specializaci \u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu je t\u00e9ma diplomov\u00e9 pr\u00e1ce mo\u017en\u00e9 volit jedn\u00edm z n\u00e1sleduj\u00edc\u00edch zp\u016fsob\u016f:<\/p>\r\n<ul>\r\n<li>Ze seznamu t\u00e9mat, vypsan\u00fdch pro specializaci Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed;<\/li>\r\n<li>Po dohod\u011b s n\u011bkter\u00fdm z vedouc\u00edch, vypisuj\u00edc\u00edch t\u00e9mata pro specializaci Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed, tak, aby nov\u00e9 t\u00e9ma odpov\u00eddalo profilu absolventa specializace;<\/li>\r\n<li>Po dohod\u011b s n\u011bkter\u00fdm z profesor\u016f a docent\u016f na fakult\u00e1ch V\u0160CHT Praha, tak, aby nov\u00e9 t\u00e9ma odpov\u00eddalo profilu absolventa specializace.<\/li>\r\n<\/ul>\r\n<h3>St\u00e1tn\u00ed z\u00e1v\u011bre\u010dn\u00e9 zkou\u0161ky<\/h3>\r\n<p>Student odevzd\u00e1v\u00e1 diplomovou pr\u00e1ci dle instrukc\u00ed na intranetu (po p\u0159ihl\u00e1\u0161en\u00ed <a href=\"https:\/\/intranet.vscht.cz\/student\/zaverecne-prace\/D\" rel=\"follow\">https:\/\/intranet.vscht.cz\/student\/zaverecne-prace\/D<\/a>) nejpozd\u011bji 14 dn\u00ed p\u0159ed st\u00e1tn\u00ed z\u00e1v\u011bre\u010dnou zkou\u0161kou a obhajobou diplomov\u00e9 pr\u00e1ce. Student m\u00e1 mo\u017enost diplomovou pr\u00e1ci zapsat i jako p\u0159edm\u011bt AM501009 (Diploma Thesis); v takov\u00e9m p\u0159\u00edpad\u011b ji vypracuje i obhajuje anglicky, a jde o p\u0159edm\u011bt absolvovan\u00fd v ciz\u00edm jazyce.<\/p>\r\n<p>Student se ke st\u00e1tn\u00ed z\u00e1v\u011bre\u010dn\u00e9 zkou\u0161ce a obhajob\u011b diplomov\u00e9 pr\u00e1ce p\u0159ihla\u0161uje na <a href=\"..\/kontakty\" rel=\"follow\">studijn\u00edm odd\u011blen\u00ed<\/a>.<\/p>\r\n<p>St\u00e1tn\u00ed z\u00e1v\u011bre\u010dn\u00e1 zkou\u0161ka a obhajoba diplomov\u00e9 pr\u00e1ce zpravidla prob\u00edh\u00e1 v jednom dni p\u0159ed zku\u0161ebn\u00ed komis\u00ed formou odborn\u00e9 rozpravy k oblastem z ka\u017ed\u00e9ho ze <a href=\"\/files\/uzel\/0011963\/0014~~888uKs2oVMhOVQiOiooPyqxKzctUSM5Izc1Mzk7NyFcoKCrNrSzOKQUA.pdf\">zve\u0159ejn\u011bn\u00fdch okruh\u016f<\/a> na z\u00e1klad\u011b ot\u00e1zek kladen\u00fdch \u010dleny zku\u0161ebn\u00ed komise v souladu se Studijn\u00edm a zku\u0161ebn\u00edm \u0159\u00e1dem V\u0160CHT Praha, \u010dl. 31 a 32.<\/p>\r\n<p>Organizace je n\u00e1sleduj\u00edc\u00ed: Student kr\u00e1tce (p\u0159ibli\u017en\u011b 10 minut) prezentuje svou z\u00e1v\u011bre\u010dnou pr\u00e1ci s pomoc\u00ed p\u0159ipraven\u00e9ho materi\u00e1lu (prezentace v Powerpointu nebo poster), pot\u00e9 odpov\u00edd\u00e1 na ot\u00e1zky, polo\u017een\u00e9 \u010dleny komise, kde je t\u0159eba zohlednit i posudky k pr\u00e1ci. N\u00e1sleduje zkou\u0161en\u00ed z odborn\u00e9 \u010d\u00e1sti dle okruh\u016f ke St\u00e1tn\u00ed z\u00e1v\u011bre\u010dn\u00e9 zkou\u0161ce.<\/p>\";s:13:\"urlnadstranka\";s:8:\"\/studium\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116813":{"idvazba":"144171","nad_uzel":"116809","pod_uzel":"116813","url":"\/studium\/RURR","sablona":"24","nazev":"\u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00edho rozvoje","_url_prefix":"{\/\/uem.vscht.cz\/studium\/RURR}","poradi":"7","skupina_www":"everyone","platne_od":"20.02.2026 10:36:00","platne_do":null,"iduzel":"116813","obsah":"a:9:{s:5:\"nazev\";s:49:\"\u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00edho rozvoje\";s:9:\"seo_title\";s:49:\"\u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00edho rozvoje\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:353:\"<h3>Rozvrhy pro letn\u00ed semestr 2025\/2026<\/h3>\r\n<p><strong>\u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00edho rozvoje 1. ro\u010dn\u00edk <br><\/strong><\/p>\r\n<p><a href=\"\/files\/uzel\/0116813\/0003~~C8qvKivKiPcJNjI1MosvM4kPCg0KijcsAgA.pdf\"><span><img src=\"\/files\/uzel\/0116813\/0001~~C8qvKivKiPcJNjI1MosvM4kPCgoNijcsAgA.png\" alt=\"\" width=\"400\" height=\"273\"><\/span><\/a><\/p>\";s:13:\"urlnadstranka\";s:8:\"\/studium\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"119690":{"idvazba":"147460","nad_uzel":"116809","pod_uzel":"119690","url":"","sablona":"51","nazev":"Zahrani\u010dn\u00ed studium karta","_url_prefix":null,"poradi":"8","skupina_www":"everyone","platne_od":"21.01.2026 16:34:00","platne_do":null,"iduzel":"119690","obsah":"a:9:{s:7:\"obrazek\";s:53:\"0002~~Ky4pTckszVUoU6hKzChKzMs80nt4rUJRakpqcWZ6HgA.jpg\";s:5:\"title\";s:22:\"Studium v zahrani\u010d\u00ed \";s:5:\"ikona\";s:0:\"\";s:6:\"pozice\";s:4:\"left\";s:4:\"tema\";s:1:\"0\";s:5:\"odkaz\";s:42:\"\/\/uem.vscht.cz\/studium\/studium-v-zahranici\";s:11:\"text_odkazu\";s:34:\"Z\u00edskejte mezin\u00e1rodn\u00ed zku\u0161enost\";s:5:\"sirka\";s:7:\"stranka\";s:5:\"obsah\";s:272:\"<p>V\u0160CHT Praha nab\u00edz\u00ed bakal\u00e1\u0159sk\u00fdm i magistersk\u00fdm student\u016fm mo\u017enost z\u00edskat mezin\u00e1rodn\u00ed zku\u0161enosti prost\u0159ednictv\u00edm kr\u00e1tkodob\u00fdch program\u016f, studijn\u00edch mobilit (Erasmus+, MOBI), zahrani\u010dn\u00edch st\u00e1\u017e\u00ed a aktivit mezin\u00e1rodn\u00edch studentsk\u00fdch organizac\u00ed.<\/p>\";}","class":"card","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"119691":{"idvazba":"147461","nad_uzel":"116809","pod_uzel":"119691","url":"","sablona":"51","nazev":"Studijn\u00ed programy v angli\u010dtin\u011b karta","_url_prefix":null,"poradi":"9","skupina_www":"everyone","platne_od":"20.02.2026 10:57:00","platne_do":null,"iduzel":"119691","obsah":"a:9:{s:7:\"obrazek\";s:41:\"0001~~Ky4pTckszVUoU0jMii9KTUktzkzPAwA.jpg\";s:5:\"title\";s:33:\"Studijn\u00ed programy v angli\u010dtin\u011b\";s:5:\"ikona\";s:0:\"\";s:6:\"pozice\";s:5:\"right\";s:4:\"tema\";s:1:\"0\";s:5:\"odkaz\";s:26:\"https:\/\/business.vscht.cz\/\";s:11:\"text_odkazu\";s:24:\"Study Business in Prague\";s:5:\"sirka\";s:7:\"stranka\";s:5:\"obsah\";s:277:\"<p class=\"MsoNormal\">Studium na School of Business UCT Prague nab\u00edz\u00ed p\u0159\u00edle\u017eitost st\u00e1t se sou\u010d\u00e1st\u00ed \u2013 a absolvovat \u2013 jednu z nejpresti\u017en\u011bj\u0161\u00edch \u010desk\u00fdch univerzit, py\u0161n\u00edc\u00ed se sv\u00fdm postaven\u00edm v mezin\u00e1rodn\u00edch \u017eeb\u0159\u00ed\u010dc\u00edch vysok\u00fdch \u0161kol. <o:p><\/o:p><\/p>\";}","class":"card","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"116816":{"idvazba":"144175","nad_uzel":"116809","pod_uzel":"116816","url":"\/studium\/studium-v-zahranici","sablona":"24","nazev":"\ud83d\udeeb Studium v zahrani\u010d\u00ed","_url_prefix":"{\/\/uem.vscht.cz\/studium\/studium-v-zahranici}","poradi":"10","skupina_www":"everyone","platne_od":"20.02.2026 14:40:00","platne_do":null,"iduzel":"116816","obsah":"a:13:{s:5:\"nazev\";s:21:\"Studium v zahrani\u010d\u00ed\";s:9:\"seo_title\";s:26:\"\ud83d\udeeb Studium v zahrani\u010d\u00ed\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:3:\"...\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:16:\"<p><\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:41:\"0002~~CyhKrUrNK0lMTlXwTSxIVMjOL8hMBQA.jpg\";s:5:\"vyska\";s:2:\"md\";s:9:\"ogobrazek\";s:20:\"0001~~S0pNTM4AAA.jpg\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:28889:\"<h3>Z\u00edskejte mezin\u00e1rodn\u00ed zku\u0161enost<\/h3>\r\n<p>Mezin\u00e1rodn\u00ed rozm\u011br V\u0160CHT Praha a studijn\u00ed pl\u00e1ny ekonomick\u00fdch program\u016f, vy\u017eaduj\u00edc\u00ed mimo jin\u00e9 absolvov\u00e1n\u00ed \u010d\u00e1sti p\u0159edm\u011bt\u016f v ciz\u00edm jazyce, nab\u00edzej\u00ed v\u0161em poslucha\u010d\u016fm bakal\u00e1\u0159sk\u00fdch a magistersk\u00fdch studijn\u00edch program\u016f mo\u017enost z\u00edskat b\u011bhem studia mezin\u00e1rodn\u00ed zku\u0161enosti prost\u0159ednictv\u00edm<\/p>\r\n<ul>\r\n<li>kr\u00e1tkodob\u00fdch program\u016f a pobyt\u016f,<\/li>\r\n<li>aktivit mezin\u00e1rodn\u00edch studentsk\u00fdch organizac\u00ed,<\/li>\r\n<li>studijn\u00edch mobilit Erasmus+ nebo MOBI (pobyt na semestr nebo cel\u00fd akademick\u00fd rok),<\/li>\r\n<li>zahrani\u010dn\u00edch st\u00e1\u017e\u00ed.<\/li>\r\n<\/ul>\r\n<p>\u00dasp\u011b\u0161n\u011b absolvovan\u00e9 p\u0159edm\u011bty ze studijn\u00edch mobilit se st\u00e1vaj\u00ed sou\u010d\u00e1st\u00ed <strong>individu\u00e1ln\u00edho studijn\u00edho pl\u00e1nu<\/strong>, schv\u00e1len\u00e9ho p\u0159ed v\u00fdjezdem do zahrani\u010d\u00ed. <strong>Zahrani\u010dn\u00ed st\u00e1\u017ee<\/strong> s odpov\u00eddaj\u00edc\u00ed odbornou n\u00e1pln\u00ed je mo\u017en\u00e9 uznat za p\u0159edm\u011bt Odborn\u00e1 praxe (pro specializaci \u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu povinn\u00fd, jinak voliteln\u00fd).<\/p>\r\n<p><img src=\"\/files\/uzel\/0116816\/0003~~S8svyVcozU6sSixJzYlPSk1MzgAA.png\" class=\"img_float_right\" alt=\"\" width=\"400\" height=\"267\"><\/p>\r\n<h3>Informace o mo\u017enostech studia v zahrani\u010d\u00ed<\/h3>\r\n<p>Podrobn\u00e9 informace, aktuality a nab\u00eddky najdete na str\u00e1nce Zahrani\u010dn\u00edho odd\u011blen\u00ed V\u0160CHT Praha Studium v zahrani\u010d\u00ed (<a href=\"https:\/\/www.vscht.cz\/studium\/studium-v-zahranici\">https:\/\/www.vscht.cz\/studium\/studium-v-zahranici<\/a>)<\/p>\r\n<p><\/p>\r\n<h3>Partnersk\u00e9 univerzity ekonomick\u00fdch studijn\u00edch program\u016f<\/h3>\r\n<p>Seznam partnersk\u00fdch univerzit p\u0159ij\u00edmaj\u00edc\u00edch z\u00e1jemce z \u0159ad student\u016f ekonomick\u00fdch studijn\u00edch program\u016f V\u0160CHT Praha se rychle roz\u0161i\u0159uje, a p\u0159ehled proto nen\u00ed vy\u010derp\u00e1vaj\u00edc\u00ed. M\u00e1te-li z\u00e1jem o konkr\u00e9tn\u00ed destinaci nebo chcete podrobn\u011bj\u0161\u00ed informace o aktu\u00e1ln\u00edch mo\u017enostech, obra\u0165te se proto na <a href=\"mailto:novovesa@vscht.cz\" rel=\"follow\">Martinu Novoveskou<\/a>.<\/p>\r\n<h3>Evropsk\u00e9 destinace<\/h3>\r\n<table border=\"1\" style=\"border-collapse: collapse; width: 103.059%; border-width: 1px; background-color: rgb(248, 202, 198); border-color: rgb(52, 73, 94); margin-left: auto; margin-right: auto;\">\r\n<tbody>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 26.105%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">Belgie<\/td>\r\n<td style=\"width: 56.4048%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/www.vub.be\/en\" rel=\"follow\">Vrije Universiteit Brussel<\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">B BRUSSEL 01<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 26.105%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">Francie<\/td>\r\n<td style=\"width: 56.4048%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/iae.u-bourgogne.fr\/en\/what-is-iae-dijon.html\" rel=\"follow\">University of Burgundy <\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">F DIJON 01<\/td>\r\n<\/tr>\r\n<tr style=\"height: 38.375px;\">\r\n<td style=\"width: 26.105%; height: 38.375px; border-color: rgb(52, 73, 94); border-width: 1px;\">Francie (only MSc)<\/td>\r\n<td style=\"width: 56.4048%; height: 38.375px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/www.imt-mines-albi.fr\/en\" rel=\"follow\">\u00c9cole nationale sup\u00e9rieure des mines d'Albi-Carmaux <\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 38.375px; border-color: rgb(52, 73, 94); border-width: 1px;\">F ALBI 05<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 26.105%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">It\u00e1lie<\/td>\r\n<td style=\"width: 56.4048%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/www.uninsubria.eu\" rel=\"follow\">University of Insubria<\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">I VARESE 02<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 26.105%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">It\u00e1lie<\/td>\r\n<td style=\"width: 56.4048%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/www.unitn.it\/en\" rel=\"follow\">University of Trento<\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">I TRENTO 01<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.5938px;\">\r\n<td style=\"width: 26.105%; height: 19.5938px; border-color: rgb(52, 73, 94); border-width: 1px;\">\r\n<p>Kypr<\/p>\r\n<p><\/p>\r\n<\/td>\r\n<td style=\"width: 56.4048%; height: 19.5938px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/www.ucy.ac.cy\/?lang=en\"><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; color: black; mso-ansi-language: CS; mso-fareast-language: CS; mso-bidi-language: AR-SA;\">University of Cyprus<\/span><\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 19.5938px; border-color: rgb(52, 73, 94); border-width: 1px;\"><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; color: black; mso-ansi-language: CS; mso-fareast-language: CS; mso-bidi-language: AR-SA;\">CY NICOSIA01 <\/span><\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 26.105%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">Litva<\/td>\r\n<td style=\"width: 56.4048%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/en.ktu.edu\" rel=\"follow\">Kaunas University of Technology<\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">LT KAUNAS 02<\/td>\r\n<\/tr>\r\n<tr style=\"height: 38.375px;\">\r\n<td style=\"width: 26.105%; height: 38.375px; border-color: rgb(52, 73, 94); border-width: 1px;\">Ma\u010farsko<\/td>\r\n<td style=\"width: 56.4048%; height: 38.375px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/uni-bge.hu\/en\" rel=\"follow\">Budapest Business School<\/a> <\/td>\r\n<td style=\"width: 17.4021%; height: 38.375px; border-color: rgb(52, 73, 94); border-width: 1px;\">HU BUDAPEST 20<\/td>\r\n<\/tr>\r\n<tr style=\"height: 38.375px;\">\r\n<td style=\"width: 26.105%; height: 38.375px; border-color: rgb(52, 73, 94); border-width: 1px;\">Ma\u010farsko<\/td>\r\n<td style=\"width: 56.4048%; height: 38.375px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/www.elte.hu\/en\/\" rel=\"follow\">E\u00f6tv\u00f6s Lor\u00e1nd University<\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 38.375px; border-color: rgb(52, 73, 94); border-width: 1px;\">HU BUDAPEST 01<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 26.105%; border-color: rgb(52, 73, 94); border-width: 1px;\">\r\n<p>Nizozemsko<\/p>\r\n<p><\/p>\r\n<\/td>\r\n<td style=\"width: 56.4048%; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/www.avans.nl\/international\"><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; color: black; mso-ansi-language: CS; mso-fareast-language: CS; mso-bidi-language: AR-SA;\">Avans University <\/span><\/a><\/td>\r\n<td style=\"width: 17.4021%; border-color: rgb(52, 73, 94); border-width: 1px;\"><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; color: black; mso-ansi-language: CS; mso-fareast-language: CS; mso-bidi-language: AR-SA;\">NL BREDA01 <\/span><\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 26.105%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">N\u011bmecko<\/td>\r\n<td style=\"width: 56.4048%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/www.uni-regensburg.de\/index.html.en\" rel=\"follow\">University of Regensburg<\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">D REGENSB 01<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 26.105%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">Rakousko<\/td>\r\n<td style=\"width: 56.4048%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/www.mci.edu\/en\/\" rel=\"follow\">MCI Innsbruck<\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">A INNSBRU 08<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 26.105%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">\u0158ecko<\/td>\r\n<td style=\"width: 56.4048%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"http:\/\/www.upatras.gr\/en\" rel=\"follow\">University of Patras <\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">G PATRA 01<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 26.105%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">\u0160pan\u011blsko<\/td>\r\n<td style=\"width: 56.4048%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/www.udg.edu\/en\/\" rel=\"follow\">Universitat de Girona<\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">E GIRONA 02<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36.5938px;\">\r\n<td style=\"width: 26.105%; height: 36.5938px; border-color: rgb(52, 73, 94); border-width: 1px;\">\r\n<p>\u0160pan\u011blsko<\/p>\r\n<\/td>\r\n<td style=\"width: 56.4048%; height: 36.5938px; border-color: rgb(52, 73, 94); border-width: 1px;\">\r\n<p><a href=\"https:\/\/www.comillas.edu\"><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; color: black; mso-ansi-language: CS; mso-fareast-language: CS; mso-bidi-language: AR-SA;\">Universidad Pontificia Comillas<\/span><\/a><\/p>\r\n<p><\/p>\r\n<\/td>\r\n<td style=\"width: 17.4021%; height: 36.5938px; border-color: rgb(52, 73, 94); border-width: 1px;\"><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; color: black; mso-ansi-language: CS; mso-fareast-language: CS; mso-bidi-language: AR-SA;\">E MADRID02 <\/span><\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 26.105%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">Turecko<\/td>\r\n<td style=\"width: 56.4048%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/intoffice.agu.edu.tr\" rel=\"follow\">Abdullah Gul University<\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">TR KAYSERI 04<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 26.105%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">Turecko<\/td>\r\n<td style=\"width: 56.4048%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\"><a href=\"https:\/\/adiyaman.edu.tr\/en\" rel=\"follow\">Adiyaman University <\/a><\/td>\r\n<td style=\"width: 17.4021%; height: 36px; border-color: rgb(52, 73, 94); border-width: 1px;\">TR ADIYAMA 01<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p><\/p>\r\n<h3><strong>Mimoevropsk\u00e9 destinace<\/strong><\/h3>\r\n<table class=\"MsoNormalTable\" border=\"1\" cellspacing=\"0\" cellpadding=\"0\" width=\"103%\" style=\"border-collapse: collapse; width: 103.832%; height: 614.4px; border-spacing: 0px; background-color: rgb(206, 212, 217); border: 1px solid rgb(52, 73, 94); margin-left: auto; margin-right: auto;\">\r\n<tbody>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">\u010c\u00edna<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/en.hhu.edu.cn\">Hohai University<\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">HHU<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">\u010c\u00edna<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/en.cug.edu.cn\">China University of Geosciences<\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">CUG<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">\u010c\u00edna<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"http:\/\/english.whut.edu.cn\">Wuhan University of Technology<\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">WUT<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Indie<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/www.presiuniv.ac.in\/web\/\">Presidency University<\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">PresiUniv<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Indie<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/jgu.edu.in\">Jindal Global University <\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">JGU<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Ji\u017en\u00ed Korea<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/www.handong.edu\/eng\/\">Handong Global University <\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">HGU<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Kazachst\u00e1n<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/www.kaznu.kz\/en\/\">Al-Farabi Kazakh National University <\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Al-Farabi<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Kazachst\u00e1n<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/welcome.kazguu.kz\">M. Narikbayev KAZGUU University<\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">KAZGUU<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Kazachst\u00e1n<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/sdu.edu.kz\">Suleyman Demirel University<\/a> <\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">SDU<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Mexiko<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/www.cetys.mx\/en\/\">Centro de Ense\u00f1anza T\u00e9cnica y Superior<\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">CETYS<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Nov\u00fd Z\u00e9land<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/www.ara.ac.nz\">Ara Institute of Canterbury<\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">ARA<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Taiwan<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/www.ntub.edu.tw\/index.php?Lang=en\">National Taipei University of Business<\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">NTUB<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Taiwan<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/www-en.ntut.edu.tw\">National Taipei University of Technology<\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">NTUT<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Taiwan<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"http:\/\/nthu-en.site.nthu.edu.tw\">National Tsing Hua University<\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">NTHU<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Taiwan<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"http:\/\/eng.thu.edu.tw\">Tunghai University<\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">THU<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Taiwan<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"http:\/\/www.cm.yzu.edu.tw\/EN\/Index.aspx\">Yuan Ze University <\/a><\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 36px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">YZU<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 38.4px;\">\r\n<td width=\"26%\" style=\"width: 23.8383%; border-style: none inset inset; border-image: initial; height: 38.4px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">Thajsko<\/span><o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><\/span><\/p>\r\n<\/td>\r\n<td width=\"56%\" style=\"width: 68.6823%; border-style: none inset inset none; height: 38.4px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><a href=\"https:\/\/www.kmitl.ac.th\/en\">King Mongkut\u00b4s Institute of Technology Ladkrabang<\/a><\/span><\/p>\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\"><\/span><\/p>\r\n<\/td>\r\n<td width=\"17%\" style=\"width: 7.45146%; border-style: none inset inset none; height: 38.4px; border-width: 1px; padding: 0px; border-color: rgb(52, 73, 94);\">\r\n<p class=\"MsoNormal\"><span style=\"color: black; mso-color-alt: windowtext;\">KMITL<\/span><o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p><\/p>\r\n<h3>Postup p\u0159ihl\u00e1\u0161en\u00ed na Erasmus+ nebo MOBI<\/h3>\r\n<p>P\u0159ihl\u00e1\u0161ka na Erasmus+ nebo MOBI (administrativn\u00ed postup - v\u010detn\u011b formul\u00e1\u0159\u016f - je shodn\u00fd) se pod\u00e1v\u00e1 prost\u0159ednictv\u00edm p\u0159ihla\u0161ovac\u00edho formul\u00e1\u0159e na str\u00e1nk\u00e1ch zahrani\u010dn\u00edho odd\u011blen\u00ed V\u0160CHT, kde se dozv\u00edte i term\u00edny a dal\u0161\u00ed pot\u0159ebn\u00e9 informace:<\/p>\r\n<ul>\r\n<li><a href=\"https:\/\/international.vscht.cz\/studentske-vyjezdy\/studijni-pobyt\/erasmus-studijni-pobyty\">https:\/\/international.vscht.cz\/studentske-vyjezdy\/studijni-pobyt\/erasmus-studijni-pobyty<\/a><\/li>\r\n<\/ul>\r\n<p>Ned\u00edlnou sou\u010d\u00e1st\u00ed p\u0159ihl\u00e1\u0161ky je dokument <a href=\"https:\/\/international.vscht.cz\/studentske-vyjezdy\/studijni-pobyt\/erasmus-studijni-pobyty\/66338\" rel=\"follow\">Learning Agreement for Studies, Before the Mobility (V\u0160CHT - \u00dastav Ekonomiky a managementu)<\/a>.<\/p>\r\n<p>V t\u00e9to f\u00e1zi v n\u011bm vypln\u00edte v\u0161echny \u017elut\u011b ozna\u010den\u00e9 \u010d\u00e1sti a dokument podep\u00ed\u0161ete vy a fakultn\u00ed Erasmus koordin\u00e1tor (doc. Jan Vlach\u00fd).<\/p>\r\n<p>K z\u00edsk\u00e1n\u00ed podpisu fakultn\u00edho koordin\u00e1tora po\u0161lete sv\u016fj vypln\u011bn\u00fd LA na konzultaci a p\u0159edb\u011b\u017en\u00e9 odsouhlasen\u00ed <a href=\"mailto:novovesa@vscht.cz\">Martin\u011b Novovesk\u00e9<\/a>. Pokud bude v po\u0159\u00e1dku, p\u0159ed\u00e1 ho na podpis doc. Vlach\u00e9mu. Podepsan\u00fd LA stejn\u011b jako dal\u0161\u00ed po\u017eadovan\u00e9 dokumenty pak vkl\u00e1d\u00e1te do p\u0159ihla\u0161ovac\u00edho formul\u00e1\u0159e. Pokud vlo\u017e\u00edte do p\u0159ihl\u00e1\u0161ky neschv\u00e1len\u00fd LA (nebo ho tam v\u016fbec nevlo\u017e\u00edte), nebudete za\u0159azeni do v\u00fdb\u011brov\u00e9ho \u0159\u00edzen\u00ed.<\/p>\";s:13:\"urlnadstranka\";s:8:\"\/studium\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116817":{"idvazba":"144176","nad_uzel":"116809","pod_uzel":"116817","url":"\/studium\/prvaci","sablona":"49","nazev":"Informace pro za\u010d\u00ednaj\u00edc\u00ed studenty","_url_prefix":"{\/\/uem.vscht.cz\/studium\/prvaci}","poradi":"11","skupina_www":"everyone","platne_od":"20.02.2026 16:42:00","platne_do":null,"iduzel":"116817","obsah":"a:13:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:37:\"Informace pro za\u010d\u00ednaj\u00edc\u00ed studenty\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:5:\"vyska\";s:2:\"md\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:0:\"\";s:13:\"urlnadstranka\";s:8:\"\/studium\";}","class":"stranka_kontejnery","autonomni":"1","pod_uzly":["124736","124738","124739","124741","124744"],"poduzly_count":5,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"124736":{"idvazba":"153518","nad_uzel":"116817","pod_uzel":"124736","url":"","sablona":"20","nazev":"slider","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"20.02.2026 15:55:00","platne_do":null,"iduzel":"124736","obsah":null,"class":"slider","autonomni":"0","pod_uzly":["124737"],"poduzly_count":1,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"124737":{"idvazba":"153519","nad_uzel":"124736","pod_uzel":"124737","url":"","sablona":"20","nazev":"Co je dobr\u00e9 v\u011bd\u011bt","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"20.02.2026 15:58:00","platne_do":null,"iduzel":"124737","obsah":"a:12:{s:6:\"nadpis\";s:20:\"Co je dobr\u00e9 v\u011bd\u011bt\";s:5:\"popis\";s:0:\"\";s:9:\"platne_od\";s:0:\"\";s:9:\"platne_do\";s:0:\"\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:0:\"\";s:14:\"obrazek_pozadi\";s:40:\"0001~~Ky4pTUnNK4lPyy_Jj09JzSrLTE4FAA.png\";s:11:\"barva_textu\";s:5:\"cerna\";s:10:\"idattribut\";s:0:\"\";s:5:\"vyska\";s:2:\"md\";s:5:\"sirka\";s:7:\"stranka\";s:10:\"rozostreni\";s:1:\"0\";}","class":"slider","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0}}},"124738":{"idvazba":"153520","nad_uzel":"116817","pod_uzel":"124738","url":"","sablona":"47","nazev":"Organizace akademick\u00e9ho roku ","_url_prefix":null,"poradi":"1","skupina_www":"everyone","platne_od":"20.02.2026 17:10:00","platne_do":null,"iduzel":"124738","class":"infotext","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"124739":{"idvazba":"153521","nad_uzel":"116817","pod_uzel":"124739","url":"","sablona":"56","nazev":"Box 1","_url_prefix":null,"poradi":"2","skupina_www":"everyone","platne_od":"20.02.2026 16:09:56.684859","platne_do":null,"iduzel":"124739","obsah":null,"class":"boxy_system","autonomni":"0","pod_uzly":["124740"],"poduzly_count":1,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"124740":{"idvazba":"153522","nad_uzel":"124739","pod_uzel":"124740","url":"","sablona":null,"nazev":"Box info 1. ro\u010dn\u00edk","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"20.02.2026 17:00:00","platne_do":null,"iduzel":"124740","obsah":"a:17:{s:6:\"nadpis\";s:37:\"Informace pro za\u010d\u00ednaj\u00edc\u00ed studenty\";s:5:\"odkaz\";s:0:\"\";s:11:\"targetblank\";s:1:\"1\";s:11:\"text_odkazu\";s:0:\"\";s:5:\"perex\";s:1411:\"<p>V\u0161echny d\u016fle\u017eit\u00e9 informace pro za\u010d\u00ednaj\u00edc\u00ed studenty najdete na str\u00e1nce <a href=\"https:\/\/www.vscht.cz\/studium\/zacinam-studovat\">https:\/\/www.vscht.cz\/studium\/zacinam-studovat<\/a>. <\/p>\r\n<ul class=\"submenu wide\">\r\n<li><a href=\"https:\/\/www.vscht.cz\/studium\/zacinam-studovat\/zapis-ke-studiu\" title=\"Z\u00e1pis ke studiu\">Z\u00e1pis ke studiu<\/a><\/li>\r\n<li><a href=\"https:\/\/www.vscht.cz\/studium\/zacinam-studovat\/pocitacova-sit-skolni-wifi-a-email\" title=\"P\u0159ihl\u00e1\u0161en\u00ed do po\u010d\u00edta\u010dov\u00e9 s\u00edt\u011b, \u0161koln\u00ed WiFi a e-mailu\">P\u0159ihl\u00e1\u0161en\u00ed do po\u010d\u00edta\u010dov\u00e9 s\u00edt\u011b, \u0161koln\u00ed WiFi a e-mailu<\/a><\/li>\r\n<li><a href=\"https:\/\/www.vscht.cz\/studium\/zacinam-studovat\/sis-rozvrh-zapis-predmetu\" title=\"Studijn\u00ed informa\u010dn\u00ed syst\u00e9m - rozvrh, z\u00e1pis p\u0159edm\u011bt\u016f\">Studijn\u00ed informa\u010dn\u00ed syst\u00e9m - rozvrh, z\u00e1pis p\u0159edm\u011bt\u016f<\/a><\/li>\r\n<li><a href=\"https:\/\/www.vscht.cz\/studium\/zacinam-studovat\/bydleni-na-kolejich\" title=\"Bydlen\u00ed na kolej\u00edch\">Bydlen\u00ed na kolej\u00edch<\/a><\/li>\r\n<li><a href=\"https:\/\/www.vscht.cz\/studium\/zacinam-studovat\/dorovnani-znalosti-ze-ss\" title=\"Dorovn\u00e1n\u00ed znalost\u00ed ze S\u0160\">Dorovn\u00e1n\u00ed znalost\u00ed ze S\u0160<\/a><\/li>\r\n<li><a href=\"https:\/\/www.vscht.cz\/studium\/zacinam-studovat\/survival-kit\" title=\"Survival kit\">Survival kit<\/a><\/li>\r\n<li><a href=\"https:\/\/www.vscht.cz\/studium\/zacinam-studovat\/info-o-pruvodci-prvaka\" title=\"Pr\u016fvodce prv\u00e1ka (bro\u017eura)\">Pr\u016fvodce prv\u00e1ka (bro\u017eura)<\/a><\/li>\r\n<\/ul>\";s:7:\"skupina\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:8:\"velikost\";s:1:\"4\";s:5:\"sirka\";s:2:\"10\";s:5:\"vyska\";s:4:\"auto\";s:8:\"pozice_x\";s:1:\"1\";s:8:\"pozice_y\";s:0:\"\";s:12:\"barva_pozadi\";s:7:\"cervena\";s:11:\"smer_pozadi\";s:15:\"gradient-bottom\";s:10:\"smer_textu\";s:4:\"dolu\";s:9:\"countdown\";s:0:\"\";s:14:\"obrazek_pozadi\";s:0:\"\";}","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0}}},"124741":{"idvazba":"153523","nad_uzel":"116817","pod_uzel":"124741","url":"","sablona":"47","nazev":"Studijn\u00ed odd\u011blen\u00ed \u00dastavu ekonomiky a managementu ","_url_prefix":null,"poradi":"3","skupina_www":"everyone","platne_od":"20.02.2026 17:08:00","platne_do":null,"iduzel":"124741","class":"infotext","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"124744":{"idvazba":"153526","nad_uzel":"116817","pod_uzel":"124744","url":"","sablona":"56","nazev":"Boxy 2","_url_prefix":null,"poradi":"4","skupina_www":"everyone","platne_od":"20.02.2026 16:43:38.507441","platne_do":null,"iduzel":"124744","obsah":null,"class":"boxy_system","autonomni":"0","pod_uzly":["124745","124746"],"poduzly_count":2,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"124745":{"idvazba":"153527","nad_uzel":"124744","pod_uzel":"124745","url":"","sablona":null,"nazev":"Box studijn\u00ed Bc. ","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"20.02.2026 17:04:00","platne_do":null,"iduzel":"124745","obsah":"a:16:{s:6:\"nadpis\";s:43:\"Studijn\u00ed odd\u011blen\u00ed bakal\u00e1\u0159sk\u00e9ho studia\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:0:\"\";s:5:\"perex\";s:335:\"<p><strong><a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2769\">Ing. Kate\u0159ina Pavl\u00ed\u010dkov\u00e1<\/a> <\/strong><\/p>\r\n<p>Jankovcova 23, Praha 7, 3. patro<\/p>\r\n<p>\u00da\u0159edn\u00ed hodiny:<\/p>\r\n<p class=\"MsoNormal\">Po 9.00-11.00<\/p>\r\n<p class=\"MsoNormal\">St 9.00-11.00, 14.00-15.00<\/p>\r\n<p class=\"MsoNormal\">\u010ct 9.00-11.00<\/p>\r\n<p> <\/p>\";s:7:\"skupina\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:8:\"velikost\";s:1:\"4\";s:5:\"sirka\";s:1:\"5\";s:5:\"vyska\";s:4:\"auto\";s:8:\"pozice_x\";s:1:\"1\";s:8:\"pozice_y\";s:0:\"\";s:12:\"barva_pozadi\";s:5:\"modra\";s:11:\"smer_pozadi\";s:15:\"gradient-bottom\";s:10:\"smer_textu\";s:6:\"nahoru\";s:9:\"countdown\";s:0:\"\";s:14:\"obrazek_pozadi\";s:0:\"\";}","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0},"124746":{"idvazba":"153528","nad_uzel":"124744","pod_uzel":"124746","url":"","sablona":null,"nazev":"Box studijn\u00ed Mgr. ","_url_prefix":null,"poradi":"1","skupina_www":"everyone","platne_od":"20.02.2026 17:05:00","platne_do":null,"iduzel":"124746","obsah":"a:16:{s:6:\"nadpis\";s:42:\"Studijn\u00ed odd\u011blen\u00ed magistersk\u00e9ho studia\";s:5:\"odkaz\";s:0:\"\";s:11:\"text_odkazu\";s:0:\"\";s:5:\"perex\";s:335:\"<p><a href=\"https:\/\/telefony.vscht.cz\/cs\/Person\/2770\"><strong>Jaroslava Brad\u00e1\u010dov\u00e1<\/strong><\/a><\/p>\r\n<p>Jankovcova 23, Praha 7, 3. patro<\/p>\r\n<p>\u00da\u0159edn\u00ed hodiny:<\/p>\r\n<p class=\"MsoNormal\">Po 9.00-11.00<\/p>\r\n<p class=\"MsoNormal\">St 9.00-11.00, 14.00-15.00<\/p>\r\n<p class=\"MsoNormal\">P\u00e1 9.00-11.00<\/p>\r\n<p class=\"MsoNormal\"><\/p>\";s:7:\"skupina\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:8:\"velikost\";s:1:\"4\";s:5:\"sirka\";s:1:\"5\";s:5:\"vyska\";s:4:\"auto\";s:8:\"pozice_x\";s:1:\"2\";s:8:\"pozice_y\";s:0:\"\";s:12:\"barva_pozadi\";s:7:\"fialova\";s:11:\"smer_pozadi\";s:15:\"gradient-bottom\";s:10:\"smer_textu\";s:6:\"nahoru\";s:9:\"countdown\";s:0:\"\";s:14:\"obrazek_pozadi\";s:0:\"\";}","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0}}}}}}},"116818":{"idvazba":"144177","nad_uzel":"100174","pod_uzel":"116818","url":"\/uchazeci","sablona":"24","nazev":"Z\u00e1jemci o studium","_url_prefix":"{\/\/uem.vscht.cz\/uchazeci}","poradi":"4","skupina_www":"everyone","platne_od":"14.12.2025 13:30:52.497124","platne_do":null,"iduzel":"116818","obsah":"a:9:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:18:\"Z\u00e1jemci o studium\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:4176:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Studijn\u00ed programy<\/strong> <a href=\"https:\/\/kem.vscht.cz\/uchazeci\/EaM\" rel=\"follow\">Ekonomika a management<\/a> (Bc.) a Odv\u011btvov\u00fd management se specializacemi <a href=\"https:\/\/kem.vscht.cz\/uchazeci\/PRI\" rel=\"follow\">Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed<\/a> a <a href=\"https:\/\/kem.vscht.cz\/uchazeci\/RChP\" rel=\"follow\">\u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu<\/a> (Ing.) byly akreditov\u00e1ny N\u00e1rodn\u00edm akredita\u010dn\u00edm \u00fa\u0159adem v roce 2020, a to v \u010desk\u00fdch i v <a href=\"https:\/\/business.vscht.cz\/112-degree-programs\" rel=\"follow\">anglick\u00fdch verz\u00edch<\/a>. Na podzim 2022 byl akreditov\u00e1n \u010dty\u0159let\u00fd bakal\u00e1\u0159sk\u00fd program Economics and Management a od roku 2023 byla akreditace programu Odv\u011btvov\u00fd management roz\u0161\u00ed\u0159ena o specializaci <a href=\"https:\/\/kem.vscht.cz\/uchazeci\/RURR\">\u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00edho rozvoje<\/a> (Ing.) a o kombinovanou formu studia.<\/p>\r\n<p>Pro v\u0161echny programy je charakteristick\u00fd <strong>exaktn\u00ed p\u0159\u00edstup k \u0159e\u0161en\u00ed praktick\u00fdch probl\u00e9m\u016f<\/strong> a <strong>d\u016fraz na uplatn\u011bn\u00ed absolvent\u016f v mezin\u00e1rodn\u00edm prost\u0159ed\u00ed<\/strong>. Vybran\u00e9 specializace magistersk\u00e9ho programu je mo\u017en\u00e9 absolvovat i <strong>v kombinovan\u00e9 form\u011b<\/strong>, kde se prezen\u010dn\u00ed v\u00fduka kon\u00e1 o v\u00edkendech a pro p\u0159edn\u00e1\u0161ky jsou k dispozici roz\u0161\u00ed\u0159en\u00e9 studijn\u00ed opory v\u010detn\u011b videoz\u00e1znam\u016f. Tuto organizaci studia ocen\u00ed p\u0159edev\u0161\u00edm z\u00e1jemci, kte\u0159\u00ed ji\u017e pracuj\u00ed nebo nap\u0159\u00edklad pe\u010duj\u00ed o d\u011bti.<\/p>\r\n<p><strong>Podm\u00ednky pro p\u0159ijet\u00ed do ekonomick\u00fdch program\u016f<\/strong> V\u0160CHT Praha se li\u0161\u00ed od podm\u00ednek pro ostatn\u00ed programy, a proto je stru\u010dn\u011b shrnujeme v p\u0159\u00edslu\u0161n\u00fdch sekc\u00edch menu, spolu s podrobnostmi o jednotliv\u00fdch specializac\u00edch. Podrobn\u00e9 informace pro uchaze\u010de o studium v\u0161ech program\u016f na V\u0160CHT Praha najdete na <a href=\"https:\/\/student.vscht.cz\/prijimacky\/index.php\" rel=\"follow\">https:\/\/student.vscht.cz\/prijimacky\/index.php<\/a>. O ekonomick\u00fdch programech se dozv\u00edte i na celo\u0161kolsk\u00e9m port\u00e1lu <a href=\"https:\/\/studuj.vscht.cz\/byznys\/\" rel=\"follow\">https:\/\/studuj.vscht.cz\/byznys\/<\/a>, o programech v anglick\u00e9m jazyce na <a href=\"https:\/\/business.vscht.cz\" rel=\"follow\">https:\/\/business.vscht.cz<\/a>.<\/p>\r\n<p>P\u0159\u00edpadn\u00e9 <strong>p\u0159edchoz\u00ed st\u0159edo\u0161kolsk\u00e9 nebo vysoko\u0161kolsk\u00e9 vzd\u011bl\u00e1n\u00ed v zahrani\u010d\u00ed<\/strong> si na V\u0160CHT Praha m\u016f\u017eete nechat ov\u011b\u0159it v r\u00e1mci p\u0159ij\u00edmac\u00edho \u0159\u00edzen\u00ed do v\u0161ech program\u016f, tedy i ekonomick\u00fdch (<a href=\"\/files\/uzel\/0057811\/0002~~c4wPjrc0M4w3jTcyMDKIDyhKLMtMyUlUKCjKVyjILy6tyi87vDDv8FqFqsSMosS8zCO9QE5GvkLw0QUKiQphQLKsKuXI7ByIojKFosMLc5MzFQqOzszMOrw2NzEZrProzMNrq1KBKuLLigA.pdf\" title=\"Dokument ke sta\u017een\u00ed\" rel=\"follow\">viz platn\u00fd p\u0159edpis<\/a>).<\/p>\r\n<p>Konkr\u00e9tn\u00ed <strong>dotazy uchaze\u010d\u016f o studium<\/strong> r\u00e1di zodpov\u00edme na <a href=\"mailto:studuj.byznys@vscht.cz\" rel=\"follow\">studuj.byznys@vscht.cz<\/a>. Dotazy t\u00fdkaj\u00edc\u00ed se p\u0159ij\u00edmac\u00edho \u0159\u00edzen\u00ed m\u016f\u017eete zas\u00edlat tak\u00e9 studijn\u00edmu odd\u011blen\u00ed na <a href=\"mailto:studium.uem@vscht.cz\" rel=\"follow\">studium.uem@vscht.cz<\/a>.<\/p>\r\n<p>P\u0159edt\u00edm se ale pod\u00edvejte na <a href=\"\/uchazeci\/tahaky\" rel=\"follow\">p\u00e1r rad pro uchaze\u010de ze st\u0159edn\u00edch \u0161kol<\/a>.<\/p>\r\n<p>U\u017eite\u010dn\u00e9 pro v\u00e1s mohou b\u00fdt i <\/p>\r\n<ul>\r\n<li><a href=\"\/files\/uzel\/0011479\/0006~~CygqPdNVlp-SnKpQUFSWeKYxO1HBUM8EAA.pdf\" title=\"St\u00e1hni PDF\" rel=\"follow\">Pr\u016fvodce prv\u00e1ka<\/a><\/li>\r\n<li><a href=\"\/files\/uzel\/0011479\/0005~~887PSc1KVTDUMwIA.pdf\" title=\"St\u00e1hni PDF\" rel=\"follow\">Pr\u016fvodce kolejemi<\/a><\/li>\r\n<\/ul>\r\n<p>... a m\u016f\u017eete si st\u00e1hnout nebo prohl\u00e9dnout<\/p>\r\n<ul>\r\n<li>Prezentaci ze Dne otev\u0159en\u00fdch dve\u0159\u00ed 6. 2. 2025<\/li>\r\n<\/ul>\r\n<div style=\"position: relative; padding-bottom: 55%; height: 0; overflow: hidden;\"><iframe width=\"560\" height=\"314\" style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube.com\/embed\/WvT7e1_Xvoo\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\r\n<p><\/p>\r\n<ul>\r\n<li>a <a href=\"\/testimonials\" rel=\"follow\">p\u0159\u00edb\u011bhy na\u0161ich student\u016f<\/a>.<\/li>\r\n<\/ul>\";s:13:\"urlnadstranka\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","pod_uzly":["116819","116820","116821","116822","116823","116825","116853"],"poduzly_count":7,"poduzly_count_aut":7,"poduzly":{"poduzly_count_aut_sum":2,"116819":{"idvazba":"144178","nad_uzel":"116818","pod_uzel":"116819","url":"\/uchazeci\/EaM","sablona":"24","nazev":"Ekonomika a management","_url_prefix":"{\/\/uem.vscht.cz\/uchazeci\/EaM}","poradi":"0","skupina_www":"everyone","platne_od":"14.12.2025 13:30:52.622906","platne_do":null,"iduzel":"116819","obsah":"a:9:{s:5:\"nazev\";s:28:\"Ekonomika a management (Bc.)\";s:9:\"seo_title\";s:22:\"Ekonomika a management\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:6787:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3>Charakteristika<\/h3>\r\n<p>N\u00e1ro\u010dn\u00fd a presti\u017en\u00ed ekonomicko-mana\u017eersk\u00fd studijn\u00ed program s perspektivou dobr\u00e9ho pracovn\u00edho uplatn\u011bn\u00ed a dal\u0161\u00edho profesn\u00edho r\u016fstu. V\u0161ichni poslucha\u010di absolvuj\u00ed povinn\u00e9 p\u0159edm\u011bty, charakterizuj\u00edc\u00ed absolventa kvalitn\u00edho vysoko\u0161kolsk\u00e9ho ekonomick\u00e9ho programu. Ty zahrnuj\u00ed matematiku, statistiku a ekonomii, kter\u00e9 jsou teoretick\u00fdm z\u00e1kladem pro rozvoj znalosti a dovednosti v profiluj\u00edc\u00edch oblastech jako jsou management, podnikov\u00e1 ekonomika, finance, marketing, projektov\u00fd management, \u0159\u00edzen\u00ed lidsk\u00fdch zdroj\u016f nebo management jakosti. P\u0159itom se intenzivn\u011b zdokonaluj\u00ed v angli\u010dtin\u011b, \u010d\u00edm\u017e dos\u00e1hnou \u00farovn\u011b B2 Evropsk\u00e9ho referen\u010dn\u00edho r\u00e1mce, umo\u017e\u0148uj\u00edc\u00ed studium a odbornou pr\u00e1ci v ciz\u00edm jazyce. Po jej\u00edm dosa\u017een\u00ed mohou sv\u00e9 jazykov\u00e9 dovednosti d\u00e1le rozv\u00edjet zapisov\u00e1n\u00edm p\u0159edm\u011bt\u016f v ciz\u00edm jazyce nebo studiem v zahrani\u010d\u00ed v r\u00e1mci v\u00fdm\u011bnn\u00fdch studijn\u00edch v\u00fdjezd\u016f. Od t\u0159et\u00edho semestru vol\u00ed odborn\u00e9 povinn\u011b-voliteln\u00e9 p\u0159edm\u011bty, jejich\u017e vhodnou kombinac\u00ed se d\u00e1le profiluj\u00ed ve zvolen\u00e9 oblasti podnikov\u00e9ho \u0159\u00edzen\u00ed, jako je nap\u0159\u00edklad marketing, \u0159\u00edzen\u00ed lidsk\u00fdch zdroj\u016f, \u00fa\u010detnictv\u00ed nebo \u0159\u00edzen\u00ed podnikov\u00fdch proces\u016f.<\/p>\r\n<h3>Uplatn\u011bn\u00ed absolvent\u016f<\/h3>\r\n<p>Program p\u0159ipravuje vysoce kvalifikovan\u00e9 odborn\u00edky pro pozice ni\u017e\u0161\u00edho a st\u0159edn\u00edho managementu s velmi dobr\u00fdmi ekonomick\u00fdmi, mana\u017eersk\u00fdmi, jazykov\u00fdmi a komunika\u010dn\u00edmi dovednostmi, ch\u00e1paj\u00edc\u00ed pot\u0159eby pr\u016fmyslov\u00e9 praxe, pou\u017e\u00edvaj\u00edc\u00ed pro pr\u00e1ci exaktn\u00ed metody, a schopn\u00e9 pracovat samostatn\u011b i v t\u00fdmu. Snadno proto najdou uplatn\u011bn\u00ed ve v\u00fdrobn\u00edch podnic\u00edch, v r\u016fzn\u00fdch typech projekt\u016f, ale i v poradenstv\u00ed nebo ve slu\u017eb\u00e1ch, a d\u00edky d\u016frazu na jazykov\u00e9 kompetence tak\u00e9 v mezin\u00e1rodn\u00edch spole\u010dnostech a obchodu. Absolventi jsou rovn\u011b\u017e p\u0159ipraveni pokra\u010dovat ve studiu v navazuj\u00edc\u00edm magistersk\u00e9m programu Odv\u011btvov\u00fd management nebo v jin\u00fdch kvalitn\u00edch navazuj\u00edc\u00edch magistersk\u00fdch studijn\u00edch programech ekonomick\u00e9ho zam\u011b\u0159en\u00ed na vysok\u00fdch \u0161kol\u00e1ch v tuzemsku i v zahrani\u010d\u00ed podle vlastn\u00edho v\u00fdb\u011bru.<\/p>\r\n<h3>P\u0159ehledn\u00e9 schema programu<\/h3>\r\n<p><a href=\"\/files\/uzel\/0057812\/0006~~c_VNrgIA.pdf\" title=\"St\u00e1hnout v pdf\"><img src=\"\/images\/0!0\/uzel\/0057812\/0005~~c_VNrgIA.png\" alt=\" \u25f3 EaM (png) \u2192 (origin\u00e1l)\" width=\"100%\" height=\"\"><\/a><\/p>\r\n<p>Doporu\u010den\u00e9 studijn\u00ed pl\u00e1ny a dal\u0161\u00ed informace o studiu najdete tak\u00e9 v <a href=\"\/studium\/EaM\" rel=\"follow\">sekci o organizaci studia<\/a>, o sv\u00e9 zku\u0161enosti se pod\u011blili i <a href=\"\/#novinka_detail26101468057232\" rel=\"follow\">sou\u010dasn\u00ed studenti na\u0161ich program\u016f<\/a>.<\/p>\r\n<h3>P\u0159ihl\u00e1\u0161ky ke studiu<\/h3>\r\n<p>P\u0159ihl\u00e1\u0161ky se pod\u00e1vaj\u00ed prost\u0159ednictv\u00edm <a href=\"https:\/\/student.vscht.cz\/login.php?do=prijimacky&fak=22900&jazyk=CZE&fst=D&druh=B&obor=B902\" rel=\"follow\">t\u00e9to str\u00e1nky<\/a>. Uchaze\u010d ozna\u010d\u00ed v roletce Typ p\u0159ihl\u00e1\u0161en\u00ed volbu Registrace nov\u00fdch z\u00e1jemc\u016f o studium.<\/p>\r\n<h3>Podm\u00ednky p\u0159ijet\u00ed ke studiu<\/h3>\r\n<p>Ke studiu se p\u0159ij\u00edm\u00e1 na z\u00e1klad\u011b p\u0159ij\u00edmac\u00ed zkou\u0161ky z matematiky a angli\u010dtiny. Z ka\u017ed\u00e9 \u010d\u00e1sti p\u0159ij\u00edmac\u00ed zkou\u0161ky mus\u00ed uchaze\u010d z\u00edskat minim\u00e1ln\u011b 30 %. P\u0159ij\u00edmac\u00ed zkou\u0161ky prob\u011bhnou ve druh\u00e9 polovin\u011b kv\u011btna.<\/p>\r\n<!--\r\n<p><a href=\"\/files\/uzel\/0057812\/0002~~83VUSErWUyg4OjMz6_Da3MTkw2sVqrLzS48uzE5UKKvKL8ovO7xXoSS1uAQA.pdf\" rel=\"follow\">Vzorov\u00fd test z matematiky ke sta\u017een\u00ed<\/a>.\u00a0<\/p>\r\n\r\n<p><a href=\"\/files\/uzel\/0057812\/0003~~C80-vLAqO7_s8EqFqsSUwwvzDq-NDwhRyM0vySxLPNIL5Cqk5BdkFscXFOUruPi7KBgZGBnEGxkCAA.pdf\" rel=\"follow\">Uk\u00e1zkov\u00e9 zad\u00e1n\u00ed po\u017eadavk\u016f k p\u0159ij\u00edmac\u00ed zkou\u0161ce z AJ ke sta\u017een\u00ed<\/a>.\u00a0<\/p>\r\n-->\r\n<p>Uchaze\u010d m\u016f\u017ee za\u017e\u00e1dat o prominut\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky nebo jej\u00ed \u010d\u00e1sti, pokud spl\u0148uje n\u011bkterou z n\u00e1sleduj\u00edc\u00edch podm\u00ednek:<\/p>\r\n<ul>\r\n<li>byl v pr\u016fb\u011bhu st\u0159edo\u0161kolsk\u00e9ho studia \u00fasp\u011b\u0161n\u00fdm \u0159e\u0161itelem krajsk\u00e9ho kola matematick\u00e9 olympi\u00e1dy nebo m\u00e1 slo\u017eenou zkou\u0161ku AP Calculus AB nebo AP Calculus BC s hodnocen\u00edm 4 nebo 5,<\/li>\r\n<li>m\u00e1 mezin\u00e1rodn\u011b uzn\u00e1vanou zkou\u0161ku z anglick\u00e9ho jazyka s hodnocen\u00edm minim\u00e1ln\u011b 70 % na \u00farovni B2 evropsk\u00e9ho referen\u010dn\u00edho r\u00e1mce nebo vy\u0161\u0161\u00ed; povinnou p\u0159\u00edlohou pro posouzen\u00ed \u017e\u00e1dosti je dolo\u017een\u00ed certifik\u00e1tu.<\/li>\r\n<\/ul>\r\n<p class=\"MsoNormal\">Uchaze\u010d m\u016f\u017ee z\u00edskat bodovou bonifikaci v p\u0159ij\u00edmac\u00ed zkou\u0161ce, jestli\u017ee dolo\u017e\u00ed, \u017ee jeho celkov\u00fd pr\u016fm\u011br ze v\u0161ech p\u0159edm\u011bt\u016f na v\u00fdro\u010dn\u00edm vysv\u011bd\u010den\u00ed z p\u0159edposledn\u00edho ro\u010dn\u00edku st\u0159edn\u00ed \u0161koly, za p\u0159edpokladu, \u017ee sou\u010d\u00e1st\u00ed st\u0159edo\u0161kolsk\u00e9ho studia byl \u201eAnglick\u00fd jazyk\u201c i \u201eMatematika\u201c, byl:<o:p><\/o:p><\/p>\r\n<ul>\r\n<li class=\"MsoNormal\">nejh\u016f\u0159e 1,25 v\u010detn\u011b; v takov\u00e9m p\u0159\u00edpad\u011b z\u00edsk\u00e1v\u00e1 20 procentn\u00edch bod\u016f nav\u00edc,<\/li>\r\n<li class=\"MsoNormal\"><o:p><\/o:p>1,26 a\u017e 1,5 v\u010detn\u011b; v takov\u00e9m p\u0159\u00edpad\u011b z\u00edsk\u00e1v\u00e1 10 procentn\u00edch bod\u016f z maxim\u00e1ln\u00edho mo\u017en\u00e9ho v\u00fdsledku nav\u00edc.<o:p><\/o:p><\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<p><a href=\"\/files\/uzel\/0057812\/0001~~83VUSErWUyg4OjMz6_Da3MTkw2sVqrLzS48uzE5UKKvKL8ovO7xXoSS1uAQA.pdf\">Vzorov\u00fd test z matematiky<\/a><\/p>\r\n<p><a href=\"https:\/\/forms.gle\/kpTyMg2pgU6aEpvZA\">Vzorov\u00fd test z anglick\u00e9ho jazyka<\/a><\/p>\r\n<h3><strong>Podm\u00ednky p\u0159ijet\u00ed pro zahrani\u010dn\u00ed uchaze\u010de \u2013 studium v \u010de\u0161tin\u011b<\/strong><\/h3>\r\n<p id=\"cestina\">Pro<span> <\/span><strong>uchaze\u010de, kte\u0159\u00ed neslo\u017eili maturitn\u00ed zkou\u0161ku z \u010desk\u00e9ho nebo slovensk\u00e9ho jazyka<\/strong>, je podm\u00ednkou stanovenou pro p\u0159ijet\u00ed ke studiu \u00fasp\u011b\u0161n\u00e9 vykon\u00e1n\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky z \u010desk\u00e9ho jazyka. Zkou\u0161ka prob\u00edh\u00e1 \u00fastn\u011b a uchaze\u010d p\u0159i n\u00ed prokazuje znalosti obecn\u00e9ho jazyka na \u00farovni B2 podle SERR a osvojen\u00ed odborn\u00e9 terminologie. Slo\u017een\u00ed zkou\u0161ky je podm\u00edn\u011bno ziskem minim\u00e1ln\u011b 70 %.<\/p>\r\n<p><strong>Zkou\u0161ka z \u010desk\u00e9ho jazyka prob\u011bhne na konci kv\u011btna 2026<\/strong>. <o:p><\/o:p>O konkr\u00e9tn\u00edm term\u00ednu a \u010dasu kon\u00e1n\u00ed zkou\u0161ky budou uchaze\u010di vyrozum\u011bni po vyhodnocen\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky z matematiky a angli\u010dtiny <span style=\"color: rgb(51, 51, 51); font-size: 15px;\">na kontaktn\u00ed e-mailovou adresu, kterou uvedli do p\u0159ihl\u00e1\u0161ky ke studiu. N\u00e1hradn\u00ed term\u00edn, <\/span><strong style=\"font-size: 15px;\">nikoliv v\u0161ak opravn\u00fd,<\/strong><span style=\"color: rgb(51, 51, 51); font-size: 15px;\"> prob\u011bhne<strong> za\u010d\u00e1tkem z\u00e1\u0159\u00ed 2026<\/strong>.<\/span><\/p>\r\n<p>Zkou\u0161ka v roce 2026<span> <\/span><strong>prob\u011bhne prezen\u010dn\u011b (v Praze)<\/strong><span> <\/span>a to jak \u0159\u00e1dn\u00fd, tak n\u00e1hradn\u00ed term\u00edn.<\/p>\r\n<p>Odbornou terminologi\u00ed je terminologie z oblasti ekonomiky a managementu.<\/p>\r\n<p>Absolventi p\u0159\u00edpravn\u00fdch kurz\u016f \u00daEM V\u0160CHT, kte\u0159\u00ed slo\u017e\u00ed zkou\u0161ku B2 v r\u00e1mci kurzu, budou p\u0159ezkou\u0161eni pouze z odborn\u00e9 terminologie.<\/p>\r\n<p><\/p>\";s:13:\"urlnadstranka\";s:9:\"\/uchazeci\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116820":{"idvazba":"144179","nad_uzel":"116818","pod_uzel":"116820","url":"\/uchazeci\/PRI","sablona":"24","nazev":"Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed","_url_prefix":"{\/\/uem.vscht.cz\/uchazeci\/PRI}","poradi":"1","skupina_www":"everyone","platne_od":"14.12.2025 13:30:52.791842","platne_do":null,"iduzel":"116820","obsah":"a:9:{s:5:\"nazev\";s:37:\"Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed (Ing.)\";s:9:\"seo_title\";s:30:\"Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:6903:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3><a href=\"https:\/\/student.vscht.cz\/garantlink.php?gmodul=prijimacky&gscript=redir.php&glogin=reg&redir=prihlaska&fak=22900&jazyk=CZE&fst=D&druh=N&obor=N901\" rel=\"follow\"><\/a>Charakteristika<\/h3>\r\n<p>N\u00e1ro\u010dn\u00fd a presti\u017en\u00ed ekonomicko-mana\u017eersk\u00fd studijn\u00ed program <strong>ur\u010den\u00fd p\u0159edev\u0161\u00edm absolvent\u016fm kvalitn\u00edch bakal\u00e1\u0159sk\u00fdch studijn\u00edch program\u016f ekonomick\u00e9ho sm\u011bru<\/strong>, a tak\u00e9 <strong>absolvent\u016fm studijn\u00edch program\u016f technick\u00e9ho a p\u0159\u00edrodov\u011bdn\u00e9ho sm\u011bru k roz\u0161\u00ed\u0159en\u00ed jejich vzd\u011bl\u00e1n\u00ed<\/strong>. Poslucha\u010di absolvuj\u00ed dv\u011b t\u0159etiny p\u0159edm\u011bt\u016f spole\u010dn\u00e9ho z\u00e1kladu, kde z\u00edskaj\u00ed pokro\u010dil\u00e9 znalost\u00ed v z\u00e1kladn\u00edch oblastech jako jsou projektov\u00e9 \u0159\u00edzen\u00ed, marketingov\u00e9 \u0159\u00edzen\u00ed, finan\u010dn\u00ed \u0159\u00edzen\u00ed, strategick\u00e9 \u0159\u00edzen\u00ed nebo mana\u017eersk\u00e9 rozhodov\u00e1n\u00ed. Vedle toho zapisuj\u00ed studenti specializace t\u0159i povinn\u00e9 specializa\u010dn\u00ed p\u0159edm\u011bty (Projektov\u00e1n\u00ed v\u00fdrobn\u00edch syst\u00e9m\u016f, \u0158\u00edzen\u00ed inovac\u00ed a inova\u010dn\u00ed projekt, Projektov\u00e1n\u00ed informa\u010dn\u00edch syst\u00e9m\u016f) a blok zvolen\u00fdch odborn\u00fdch p\u0159edm\u011bt\u016f t\u00e9matick\u00e9ho zam\u011b\u0159en\u00ed, \u010d\u00edm\u017e d\u00e1le prohlubuj\u00ed sv\u00e9 kompetence v oblasti financ\u00ed, projektov\u00e9ho \u010di procesn\u00edho \u0159\u00edzen\u00ed nebo logistiky a dodavatelsk\u00e9ho \u0159et\u011bzce. Tyto p\u0159edm\u011bty studuj\u00ed v angli\u010dtin\u011b, \u010d\u00edm\u017e d\u00e1le rozv\u00edjej\u00ed svou schopnost odborn\u00e9 pr\u00e1ce v ciz\u00edm jazyce, kter\u00e1 je jednou ze st\u011b\u017eejn\u00edch charakteristik profilu absolventa. Specializaci Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed je mo\u017en\u00e9 studovat <strong>v prezen\u010dn\u00ed nebo kombinovan\u00e9 form\u011b<\/strong>.<\/p>\r\n<h3>Uplatn\u011bn\u00ed absolvent\u016f<\/h3>\r\n<p>Pro absolventa je charakteristick\u00e9 propojen\u00ed pokro\u010dil\u00fdch ekonomicko-mana\u017eersk\u00fdch znalost\u00ed a dovednost\u00ed charakteru s hlub\u0161\u00edm pozn\u00e1n\u00edm proces\u016f a technik v ur\u010dit\u00e9 odborn\u00e9 discipl\u00edn\u011b na \u00farovni pot\u0159ebn\u00e9 k jej\u00edmu efektivn\u00edmu \u0159\u00edzen\u00ed. Uplatn\u00ed se ve st\u0159edn\u00edch a vy\u0161\u0161\u00edch \u00farovn\u00edch podnikov\u00e9ho managementu v r\u016fzn\u00fdch odv\u011btv\u00edch pr\u016fmyslu, ale i v instituc\u00edch tvo\u0159\u00edc\u00edch ve\u0159ejn\u00e9 politiky, zab\u00fdvaj\u00edc\u00edch se v\u00fdvojem a inovacemi, v \u0159\u00edzen\u00ed projekt\u016f, v mezin\u00e1rodn\u00edm obchodu, financ\u00edch nebo v poradenstv\u00ed, a to v tuzemsku i zahrani\u010d\u00ed. Je rovn\u011b\u017e p\u0159ipraven pokra\u010dovat ke studiu v odpov\u00eddaj\u00edc\u00edm typu doktorsk\u00e9ho studijn\u00edho programu.<\/p>\r\n<h3>P\u0159ehledn\u00e9 schema specializace<\/h3>\r\n<p><img src=\"\/images\/0!0\/uzel\/0057813\/0003~~KyjKBAA.png\" alt=\" \u25f3 PRI (png) \u2192 (origin\u00e1l)\" width=\"100%\"><\/p>\r\n<p>* Struktura povinn\u011b-voliteln\u00fdch p\u0159edm\u011bt\u016f zam\u011b\u0159en\u00ed Logistics & Supply Chain Management je m\u00edrn\u011b odli\u0161n\u00e1.<\/p>\r\n<p>Doporu\u010den\u00e9 studijn\u00ed pl\u00e1ny a dal\u0161\u00ed informace o studiu najdete tak\u00e9 v <a href=\"\/studium\/PRI\" rel=\"follow\">sekci o organizaci studia<\/a>, o sv\u00e9 zku\u0161enosti se pod\u011blili i <a href=\"\/#novinka_detail26101468057232\" rel=\"follow\">sou\u010dasn\u00ed studenti na\u0161ich program\u016f<\/a>.<\/p>\r\n<h3>P\u0159ihl\u00e1\u0161ky ke studiu<\/h3>\r\n<p>P\u0159ihl\u00e1\u0161ky se pod\u00e1vaj\u00ed prost\u0159ednictv\u00edm <a href=\"https:\/\/student.vscht.cz\/login.php?do=prijimacky&fak=22900&jazyk=CZE&fst=D&druh=N&obor=N904A\">t\u00e9to str\u00e1nky<\/a>. Uchaze\u010d ozna\u010d\u00ed v roletce Typ p\u0159ihl\u00e1\u0161en\u00ed volbu Registrace nov\u00fdch z\u00e1jemc\u016f o studium.<\/p>\r\n<h3>Podm\u00ednky p\u0159ijet\u00ed ke studiu<\/h3>\r\n<p>Ke studiu programu Odv\u011btvov\u00fd management ve specializac\u00edch Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed, \u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu a \u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00ed rozvoj se p\u0159ij\u00edm\u00e1 na z\u00e1klad\u011b p\u0159ij\u00edmac\u00ed zkou\u0161ky z aplikovan\u00e9 matematiky a angli\u010dtiny. Z ka\u017ed\u00e9 \u010d\u00e1sti p\u0159ij\u00edmac\u00ed zkou\u0161ky mus\u00ed uchaze\u010d z\u00edskat minim\u00e1ln\u011b 30 %. Na z\u00e1klad\u011b v\u00fdsledku p\u0159ij\u00edmac\u00ed zkou\u0161ky se sestav\u00ed po\u0159ad\u00ed uchaze\u010d\u016f, kte\u0159\u00ed jsou pak p\u0159ijati do maxim\u00e1ln\u00ed kapacity programu a specializac\u00ed.<\/p>\r\n<ul>\r\n<li><a href=\"\/files\/uzel\/0057813\/0002~~cwzwdVTITS_SUygoyszKzE1Mzq5UKKvKL8ovO7xXoSS1uAQA.pdf\" rel=\"follow\">Vzorov\u00fd test z matematiky ke sta\u017een\u00ed<\/a>. <\/li>\r\n<li><a href=\"https:\/\/forms.gle\/KnbSqq8GxkeGuEcE9\">Vzorov\u00fd test z anglick\u00e9ho jazyka<\/a>.<\/li>\r\n<\/ul>\r\n<p>Uchaze\u010d m\u016f\u017ee za\u017e\u00e1dat o prominut\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky nebo jej\u00ed \u010d\u00e1sti, pokud spl\u0148uje n\u011bkterou z n\u00e1sleduj\u00edc\u00edch mo\u017enost\u00ed:<\/p>\r\n<ul>\r\n<li>absolvoval vysoko\u0161kolsk\u00fd studijn\u00ed program, kde byl celkov\u00fd povinn\u00fd rozsah v\u00fduky p\u0159edm\u011bt\u016f matematiky a aplikovan\u00e9 matematiky (v\u010detn\u011b statistiky) minim\u00e1ln\u011b 18 ECTS kredit\u016f, a sou\u010dasn\u011b z t\u011bchto p\u0159edm\u011bt\u016f nem\u011bl v\u00e1\u017een\u00fd studijn\u00ed pr\u016fm\u011br hor\u0161\u00ed ne\u017e 2,0;<\/li>\r\n<li>m\u00e1 mezin\u00e1rodn\u011b uzn\u00e1vanou zkou\u0161ku z anglick\u00e9ho jazyka s hodnocen\u00edm minim\u00e1ln\u011b 70 % na \u00farovni B2 evropsk\u00e9ho referen\u010dn\u00edho r\u00e1mce nebo vy\u0161\u0161\u00ed;<\/li>\r\n<li>\u00fasp\u011b\u0161n\u011b slo\u017eil p\u0159ij\u00edmac\u00ed zkou\u0161ku na jin\u00e9 ve\u0159ejn\u00e9 vysok\u00e9 \u0161kole v \u010cesk\u00e9 republice, a to takovou, jej\u00ed\u017e n\u00e1ro\u010dnost a zp\u016fsob vyhodnocen\u00ed odpov\u00edd\u00e1 p\u0159ij\u00edmac\u00ed zkou\u0161ce do tohoto studijn\u00edho programu, a to ne d\u0159\u00edve ne\u017e 6 m\u011bs\u00edc\u016f p\u0159ed p\u0159edpokl\u00e1dan\u00fdm z\u00e1pisem ke studiu;<\/li>\r\n<li>\u00fasp\u011b\u0161n\u011b absolvoval minim\u00e1ln\u011b jeden semestr srovnateln\u00e9ho studijn\u00edho programu na ve\u0159ejn\u00e9 vysok\u00e9 \u0161kole, pokud bylo podm\u00ednkou p\u0159ijet\u00ed do p\u0159\u00edslu\u0161n\u00e9ho programu prok\u00e1z\u00e1n\u00ed znalost\u00ed matematiky, ekonomie a\/nebo anglick\u00e9ho jazyka a sou\u010dasn\u011b nebylo studium p\u0159\u00edslu\u0161n\u00e9ho programu ukon\u010deno d\u0159\u00edve ne\u017e 12 m\u011bs\u00edc\u016f p\u0159ed p\u0159edpokl\u00e1dan\u00fdm z\u00e1pisem ke studiu.<\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<h3><strong>Podm\u00ednky p\u0159ijet\u00ed pro zahrani\u010dn\u00ed uchaze\u010de \u2013 studium v \u010de\u0161tin\u011b<\/strong><\/h3>\r\n<p>Pro<span> <\/span><strong>uchaze\u010de, kte\u0159\u00ed neslo\u017eili maturitn\u00ed zkou\u0161ku z \u010desk\u00e9ho nebo slovensk\u00e9ho jazyka<\/strong><span> <\/span>\u010di neabsolvovali vysoko\u0161kolsk\u00e9 vzd\u011bl\u00e1n\u00ed v \u010desk\u00e9m nebo slovensk\u00e9m jazyce v \u010cesku nebo na Slovensku, je podm\u00ednkou stanovenou pro p\u0159ijet\u00ed ke studiu \u00fasp\u011b\u0161n\u00e9 vykon\u00e1n\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky z \u010desk\u00e9ho jazyka. Zkou\u0161ka prob\u00edh\u00e1 \u00fastn\u011b a uchaze\u010d p\u0159i n\u00ed prokazuje znalosti obecn\u00e9ho jazyka na \u00farovni B2 podle SERRJ a osvojen\u00ed odborn\u00e9 terminologie. Slo\u017een\u00ed zkou\u0161ky je podm\u00edn\u011bno ziskem minim\u00e1ln\u011b 70 %.<\/p>\r\n<p>Zkou\u0161ka z \u010desk\u00e9ho jazyka prob\u011bhne <strong>na konci kv\u011btna 2025 (term\u00edn bude up\u0159esn\u011bn)<\/strong>. O konkr\u00e9tn\u00edm term\u00ednu a \u010dasu kon\u00e1n\u00ed zkou\u0161ky budou uchaze\u010di vyrozum\u011bni po vyhodnocen\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky z matematiky a angli\u010dtiny <span style=\"color: rgb(51, 51, 51); font-size: 15px;\">na kontaktn\u00ed e-mailovou adresu, kterou uvedli do p\u0159ihl\u00e1\u0161ky ke studiu. N\u00e1hradn\u00ed term\u00edn, <\/span><strong style=\"font-size: 15px;\">nikoliv v\u0161ak opravn\u00fd,<\/strong><span style=\"color: rgb(51, 51, 51); font-size: 15px;\"> prob\u011bhne <strong>koncem srpna 2025 (term\u00edn bude up\u0159esn\u011bn)<\/strong>.<\/span><\/p>\r\n<p>Odbornou terminologi\u00ed je terminologie z oblasti ekonomiky a managementu.<\/p>\r\n<p>Absolventi p\u0159\u00edpravn\u00fdch kurz\u016f \u00daEM V\u0160CHT, kte\u0159\u00ed slo\u017e\u00ed zkou\u0161ku B2 v r\u00e1mci kurzu, budou p\u0159ezkou\u0161eni pouze z odborn\u00e9 terminologie.<\/p>\";s:13:\"urlnadstranka\";s:9:\"\/uchazeci\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116821":{"idvazba":"144180","nad_uzel":"116818","pod_uzel":"116821","url":"\/uchazeci\/RChP","sablona":"24","nazev":"\u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu","_url_prefix":"{\/\/uem.vscht.cz\/uchazeci\/RChP}","poradi":"2","skupina_www":"everyone","platne_od":"14.12.2025 13:30:52.840984","platne_do":null,"iduzel":"116821","obsah":"a:9:{s:5:\"nazev\";s:38:\"\u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu (Ing.)\";s:9:\"seo_title\";s:31:\"\u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:6466:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3>Charakteristika<\/h3>\r\n<p>N\u00e1ro\u010dn\u00fd a presti\u017en\u00ed ekonomicko-technick\u00fd studijn\u00ed program <strong>ur\u010den\u00fd p\u0159edev\u0161\u00edm absolvent\u016fm bakal\u00e1\u0159sk\u00fdch nebo magistersk\u00fdch studijn\u00edch program\u016f technick\u00e9ho a p\u0159\u00edrodov\u011bdn\u00e9ho sm\u011bru<\/strong>. Poslucha\u010di absolvuj\u00ed dv\u011b t\u0159etiny p\u0159edm\u011bt\u016f spole\u010dn\u00e9ho z\u00e1kladu, kde z\u00edskaj\u00ed pokro\u010dil\u00e9 znalost\u00ed v z\u00e1kladn\u00edch oblastech jako jsou projektov\u00e9 \u0159\u00edzen\u00ed, marketingov\u00e9 \u0159\u00edzen\u00ed, finan\u010dn\u00ed \u0159\u00edzen\u00ed, strategick\u00e9 \u0159\u00edzen\u00ed nebo mana\u017eersk\u00e9 rozhodov\u00e1n\u00ed. Vedle toho vol\u00ed studenti p\u0159edm\u011bty z nab\u00eddky fakult V\u0160CHT, poskytuj\u00edc\u00ed ucelen\u00e9 znalosti proces\u016f a technologi\u00ed v pr\u016fmyslu v rozsahu minim\u00e1ln\u011b 19 kredit\u016f. Tato specializace je tedy vhodn\u00e1 zejm\u00e9na pro uchaze\u010de, kte\u0159\u00ed maj\u00ed <strong>p\u0159edpoklady a z\u00e1jem se vedle managementu hloub\u011bji v\u011bnovat i odborn\u00fdm p\u0159edm\u011bt\u016fm, vyu\u010dovan\u00fdm na V\u0160CHT v r\u00e1mci chemicko-technologick\u00fdch obor\u016f<\/strong>. Schopnost odborn\u00e9 pr\u00e1ce v ciz\u00edm jazyce rozv\u00edjej\u00ed zapisov\u00e1n\u00edm p\u0159edm\u011bt\u016f v angli\u010dtin\u011b nebo studiem v zahrani\u010d\u00ed v r\u00e1mci v\u00fdm\u011bnn\u00fdch studijn\u00edch v\u00fdjezd\u016f. Sou\u010d\u00e1st\u00ed studijn\u00edho pl\u00e1nu je i odborn\u00e1 praxe.<\/p>\r\n<h3>Uplatn\u011bn\u00ed absolvent\u016f<\/h3>\r\n<p>Absolvent z\u00edskal pokro\u010dil\u00e9 ekonomicko-mana\u017eersk\u00e9 znalosti a dovednosti a poznal kl\u00ed\u010dov\u00e9 procesy a technologie v ur\u010dit\u00e9m pr\u016fmyslov\u00e9m oboru, \u010d\u00edm\u017e je p\u0159ipraven k jeho efektivn\u00edmu \u0159\u00edzen\u00ed. Uplatn\u00ed se ve st\u0159edn\u00edch a vy\u0161\u0161\u00edch \u00farovn\u00edch podnikov\u00e9ho managementu, a to zejm\u00e9na v chemick\u00e9m, potravin\u00e1\u0159sk\u00e9m, petrochemick\u00e9m \u010di farmaceutick\u00e9m pr\u016fmyslu, v instituc\u00edch tvo\u0159\u00edc\u00edch ve\u0159ejn\u00e9 politiky, zab\u00fdvaj\u00edc\u00edch se v\u00fdzkumem a v\u00fdvojem \u010di ochranou \u017eivotn\u00edho prost\u0159ed\u00ed, a to v tuzemsku i zahrani\u010d\u00ed. Je rovn\u011b\u017e p\u0159ipraven pokra\u010dovat ke studiu v odpov\u00eddaj\u00edc\u00edm typu doktorsk\u00e9ho studijn\u00edho programu.<\/p>\r\n<h3>P\u0159ehledn\u00e9 schema specializace<\/h3>\r\n<p><img src=\"\/images\/0!0\/uzel\/0057814\/0003~~K0rOKAAA.png\" alt=\" \u25f3 RChP_schema (png) \u2192 (origin\u00e1l)\" width=\"100%\"><\/p>\r\n<p>* Povinn\u011b-voliteln\u00e9 p\u0159edm\u011bty ve \u017elut\u00fdch pol\u00edch zaji\u0161\u0165uj\u00ed fakulty V\u0160CHT Praha a jejich nab\u00eddka se m\u016f\u017ee m\u011bnit.<\/p>\r\n<p>Doporu\u010den\u00e9 studijn\u00ed pl\u00e1ny a dal\u0161\u00ed informace o studiu najdete tak\u00e9 v <a href=\"\/studium\/RChP\" rel=\"follow\">sekci o organizaci studia<\/a>, o sv\u00e9 zku\u0161enosti se pod\u011blili i <a href=\"\/#novinka_detail26101468057232\" rel=\"follow\">sou\u010dasn\u00ed studenti na\u0161ich program\u016f<\/a>.<\/p>\r\n<h3>P\u0159ihl\u00e1\u0161ky ke studiu<\/h3>\r\n<p>P\u0159ihl\u00e1\u0161ky se pod\u00e1vaj\u00ed prost\u0159ednictv\u00edm <a href=\"https:\/\/student.vscht.cz\/login.php?do=prijimacky&fak=22900&jaBzyk=CZE&fst=D&druh=N&obor=N904\">t\u00e9to str\u00e1nky<\/a>. Uchaze\u010d ozna\u010d\u00ed v roletce Typ p\u0159ihl\u00e1\u0161en\u00ed volbu Registrace nov\u00fdch z\u00e1jemc\u016f o studium.<\/p>\r\n<h3>Podm\u00ednky p\u0159ijet\u00ed ke studiu<\/h3>\r\n<p>Ke studiu programu Odv\u011btvov\u00fd management ve specializac\u00edch Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed, \u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu a \u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00ed rozvoj se p\u0159ij\u00edm\u00e1 na z\u00e1klad\u011b p\u0159ij\u00edmac\u00ed zkou\u0161ky z aplikovan\u00e9 matematiky a angli\u010dtiny. Z ka\u017ed\u00e9 \u010d\u00e1sti p\u0159ij\u00edmac\u00ed zkou\u0161ky mus\u00ed uchaze\u010d z\u00edskat minim\u00e1ln\u011b 30 %. Na z\u00e1klad\u011b v\u00fdsledku p\u0159ij\u00edmac\u00ed zkou\u0161ky se sestav\u00ed po\u0159ad\u00ed uchaze\u010d\u016f, kte\u0159\u00ed jsou pak p\u0159ijati do maxim\u00e1ln\u00ed kapacity programu a specializac\u00ed.<\/p>\r\n<ul>\r\n<li><a href=\"\/files\/uzel\/0057814\/0002~~cwzwdVTITS_SUygoyszKzE1Mzq5UKKvKL8ovO7xXoSS1uAQA.pdf\" rel=\"follow\">Vzorov\u00fd test z matematiky ke sta\u017een\u00ed<\/a>. <\/li>\r\n<li><a href=\"https:\/\/forms.gle\/KnbSqq8GxkeGuEcE9\">Vzorov\u00fd test z anglick\u00e9ho jazyka<\/a>.<\/li>\r\n<\/ul>\r\n<p>Uchaze\u010d m\u016f\u017ee za\u017e\u00e1dat o prominut\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky nebo jej\u00ed \u010d\u00e1sti, pokud spl\u0148uje n\u011bkterou z n\u00e1sleduj\u00edc\u00edch mo\u017enost\u00ed:<\/p>\r\n<ul>\r\n<li>absolvoval vysoko\u0161kolsk\u00fd studijn\u00ed program, kde byl celkov\u00fd povinn\u00fd rozsah v\u00fduky p\u0159edm\u011bt\u016f matematiky a aplikovan\u00e9 matematiky (v\u010detn\u011b statistiky) minim\u00e1ln\u011b 18 ECTS kredit\u016f, a sou\u010dasn\u011b z t\u011bchto p\u0159edm\u011bt\u016f nem\u011bl v\u00e1\u017een\u00fd studijn\u00ed pr\u016fm\u011br hor\u0161\u00ed ne\u017e 2,0;<\/li>\r\n<li>m\u00e1 mezin\u00e1rodn\u011b uzn\u00e1vanou zkou\u0161ku z anglick\u00e9ho jazyka s hodnocen\u00edm minim\u00e1ln\u011b 70 % na \u00farovni B2 evropsk\u00e9ho referen\u010dn\u00edho r\u00e1mce nebo vy\u0161\u0161\u00ed;<\/li>\r\n<li>\u00fasp\u011b\u0161n\u011b slo\u017eil p\u0159ij\u00edmac\u00ed zkou\u0161ku na jin\u00e9 ve\u0159ejn\u00e9 vysok\u00e9 \u0161kole v \u010cesk\u00e9 republice, a to takovou, jej\u00ed\u017e n\u00e1ro\u010dnost a zp\u016fsob vyhodnocen\u00ed odpov\u00edd\u00e1 p\u0159ij\u00edmac\u00ed zkou\u0161ce do tohoto studijn\u00edho programu, a to ne d\u0159\u00edve ne\u017e 6 m\u011bs\u00edc\u016f p\u0159ed p\u0159edpokl\u00e1dan\u00fdm z\u00e1pisem ke studiu;<\/li>\r\n<li>\u00fasp\u011b\u0161n\u011b absolvoval minim\u00e1ln\u011b jeden semestr srovnateln\u00e9ho studijn\u00edho programu na ve\u0159ejn\u00e9 vysok\u00e9 \u0161kole, pokud bylo podm\u00ednkou p\u0159ijet\u00ed do p\u0159\u00edslu\u0161n\u00e9ho programu prok\u00e1z\u00e1n\u00ed znalost\u00ed matematiky, ekonomie a\/nebo anglick\u00e9ho jazyka a sou\u010dasn\u011b nebylo studium p\u0159\u00edslu\u0161n\u00e9ho programu ukon\u010deno d\u0159\u00edve ne\u017e 12 m\u011bs\u00edc\u016f p\u0159ed p\u0159edpokl\u00e1dan\u00fdm z\u00e1pisem ke studiu.<\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<h3><strong>Podm\u00ednky p\u0159ijet\u00ed pro zahrani\u010dn\u00ed uchaze\u010de \u2013 studium v \u010de\u0161tin\u011b<\/strong><\/h3>\r\n<p>Pro<span> <\/span><strong>uchaze\u010de, kte\u0159\u00ed neslo\u017eili maturitn\u00ed zkou\u0161ku z \u010desk\u00e9ho nebo slovensk\u00e9ho jazyka<\/strong><span> <\/span>\u010di neabsolvovali vysoko\u0161kolsk\u00e9 vzd\u011bl\u00e1n\u00ed v \u010desk\u00e9m nebo slovensk\u00e9m jazyce v \u010cesku nebo na Slovensku, je podm\u00ednkou stanovenou pro p\u0159ijet\u00ed ke studiu \u00fasp\u011b\u0161n\u00e9 vykon\u00e1n\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky z \u010desk\u00e9ho jazyka. Zkou\u0161ka prob\u00edh\u00e1 \u00fastn\u011b a uchaze\u010d p\u0159i n\u00ed prokazuje znalosti obecn\u00e9ho jazyka na \u00farovni B2 podle SERRJ a osvojen\u00ed odborn\u00e9 terminologie. Slo\u017een\u00ed zkou\u0161ky je podm\u00edn\u011bno ziskem minim\u00e1ln\u011b 70 %.<\/p>\r\n<p>Zkou\u0161ka z \u010desk\u00e9ho jazyka prob\u011bhne <strong>na konci kv\u011btna 2025 (term\u00edn bude up\u0159esn\u011bn)<\/strong>. O konkr\u00e9tn\u00edm term\u00ednu a \u010dasu kon\u00e1n\u00ed zkou\u0161ky budou uchaze\u010di vyrozum\u011bni po vyhodnocen\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky z matematiky a angli\u010dtiny <span style=\"color: rgb(51, 51, 51); font-size: 15px;\">na kontaktn\u00ed e-mailovou adresu, kterou uvedli do p\u0159ihl\u00e1\u0161ky ke studiu. N\u00e1hradn\u00ed term\u00edn, <\/span><strong style=\"font-size: 15px;\">nikoliv v\u0161ak opravn\u00fd,<\/strong><span style=\"color: rgb(51, 51, 51); font-size: 15px;\"> prob\u011bhne <strong>koncem srpna 2025 (term\u00edn bude up\u0159esn\u011bn)<\/strong>.<\/span><\/p>\r\n<p>Odbornou terminologi\u00ed je terminologie z oblasti ekonomiky a managementu.<\/p>\r\n<p>Absolventi p\u0159\u00edpravn\u00fdch kurz\u016f \u00daEM V\u0160CHT, kte\u0159\u00ed slo\u017e\u00ed zkou\u0161ku B2 v r\u00e1mci kurzu, budou p\u0159ezkou\u0161eni pouze z odborn\u00e9 terminologie.<\/p>\";s:13:\"urlnadstranka\";s:9:\"\/uchazeci\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116822":{"idvazba":"144182","nad_uzel":"116818","pod_uzel":"116822","url":"\/uchazeci\/RURR","sablona":"24","nazev":"\u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00ed rozvoj","_url_prefix":"{\/\/uem.vscht.cz\/uchazeci\/RURR}","poradi":"3","skupina_www":"everyone","platne_od":"14.12.2025 13:30:53.356953","platne_do":null,"iduzel":"116822","obsah":"a:9:{s:5:\"nazev\";s:53:\"\u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00ed rozvoj (Ing.)\";s:9:\"seo_title\";s:46:\"\u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00ed rozvoj\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:6648:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3><a href=\"https:\/\/student.vscht.cz\/garantlink.php?gmodul=prijimacky&gscript=redir.php&glogin=reg&redir=prihlaska&fak=22900&jazyk=CZE&fst=D&druh=N&obor=N901\" rel=\"follow\"><\/a>Charakteristika<\/h3>\r\n<p>N\u00e1ro\u010dn\u00fd a presti\u017en\u00ed ekonomicko-mana\u017eersk\u00fd studijn\u00ed program <strong>ur\u010den\u00fd p\u0159edev\u0161\u00edm absolvent\u016fm kvalitn\u00edch bakal\u00e1\u0159sk\u00fdch studijn\u00edch program\u016f ekonomick\u00e9ho, technick\u00e9ho nebo p\u0159\u00edrodov\u011bdn\u00e9ho sm\u011bru<\/strong>, a tak\u00e9 <strong>absolvent\u016fm studijn\u00edch program\u016f technick\u00e9ho a p\u0159\u00edrodov\u011bdn\u00e9ho sm\u011bru k roz\u0161\u00ed\u0159en\u00ed jejich vzd\u011bl\u00e1n\u00ed<\/strong>. Poslucha\u010di absolvuj\u00ed dv\u011b t\u0159etiny p\u0159edm\u011bt\u016f spole\u010dn\u00e9ho z\u00e1kladu, kde z\u00edskaj\u00ed pokro\u010dil\u00e9 znalost\u00ed v z\u00e1kladn\u00edch oblastech jako jsou projektov\u00e9 \u0159\u00edzen\u00ed, marketingov\u00e9 \u0159\u00edzen\u00ed, finan\u010dn\u00ed \u0159\u00edzen\u00ed, strategick\u00e9 \u0159\u00edzen\u00ed nebo mana\u017eersk\u00e9 rozhodov\u00e1n\u00ed. Vedle toho zapisuj\u00ed studenti specializace t\u0159i povinn\u00e9 specializa\u010dn\u00ed p\u0159edm\u011bty (Region\u00e1ln\u00ed rozvoj a ve\u0159ejn\u00e1 spr\u00e1va, V\u00fdvoj a \u0159\u00edzen\u00ed komplexn\u00edch syst\u00e9m\u016f, Smart Cities, udr\u017eiteln\u00e1 v\u00fdstavba a mobilita) a blok zvolen\u00fdch odborn\u00fdch p\u0159edm\u011bt\u016f t\u00e9matick\u00e9ho zam\u011b\u0159en\u00ed, \u010d\u00edm\u017e d\u00e1le prohlubuj\u00ed sv\u00e9 kompetence v oblasti \u0159\u00edzen\u00ed udr\u017eitelnosti nebo \u0159\u00edzen\u00ed region\u00e1ln\u00edho rozvoje. Tyto p\u0159edm\u011bty studuj\u00ed v angli\u010dtin\u011b, \u010d\u00edm\u017e d\u00e1le rozv\u00edjej\u00ed svou schopnost odborn\u00e9 pr\u00e1ce v ciz\u00edm jazyce, kter\u00e1 je jednou ze st\u011b\u017eejn\u00edch charakteristik profilu absolventa.<\/p>\r\n<h3>Uplatn\u011bn\u00ed absolvent\u016f<\/h3>\r\n<p>Ve specializaci \u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00edho rozvoje z\u00edsk\u00e1v\u00e1 absolvent odborn\u00e9, exaktn\u00edmi p\u0159\u00edstupy podlo\u017een\u00e9 interdisciplin\u00e1rn\u00ed znalosti a v\u016fd\u010d\u00ed schopnosti, reflektuj\u00edc\u00ed pot\u0159eby ve\u0159ejn\u00e9ho, korpor\u00e1tn\u00edho i nevl\u00e1dn\u00edho sektoru, reaguj\u00edc\u00ed na glob\u00e1ln\u00ed environment\u00e1ln\u00ed, soci\u00e1ln\u00ed a ekonomick\u00e9 v\u00fdzvy. Toto vzd\u011bl\u00e1n\u00ed lze flexibiln\u011b kombinovat s dal\u0161\u00edmi obory vysoko\u0161kolsk\u00e9ho \u010di celo\u017eivotn\u00edho vzd\u011bl\u00e1v\u00e1n\u00ed. Absolvent se pak uplatn\u00ed v cel\u00e9 \u0161\u00ed\u0159i agend, zab\u00fdvaj\u00edc\u00edch se pl\u00e1nov\u00e1n\u00edm a spr\u00e1vou \u00fazem\u00ed, projektov\u00fdm \u0159\u00edzen\u00edm rozvoje s\u00eddel a region\u016f, specializovan\u00fdch \u00fa\u0159ad\u016f na v\u0161ech \u00farovn\u00edch \u0159\u00edzen\u00edch, v\u010detn\u011b samospr\u00e1vy, ale i na pozic\u00edch vedouc\u00edch projektov\u00fdch t\u00fdm\u016f \u010di v poradenstv\u00ed pro korpor\u00e1tn\u00ed a nevl\u00e1dn\u00ed sektor.<\/p>\r\n<h3>P\u0159ehledn\u00e9 schema specializace<\/h3>\r\n<p><a href=\"\/files\/uzel\/0073291\/0002~~Ozrj8Nqq1LzDaxVKU4qO7sssSc3Jyy8uyVRIVAgKAgA.pdf\" title=\"St\u00e1hnout pdf\"><img src=\"\/images\/0!0\/uzel\/0073291\/0001~~CwoNCgIA.jpg\" alt=\" \u25f3 PRI (png) \u2192 (origin\u00e1l)\" width=\"100%\"><\/a><\/p>\r\n<h3>P\u0159ihl\u00e1\u0161ky ke studiu<\/h3>\r\n<p>P\u0159ihl\u00e1\u0161ky se pod\u00e1vaj\u00ed prost\u0159ednictv\u00edm <a href=\"https:\/\/student.vscht.cz\/login.php?do=prijimacky&fak=22900&jazyk=CZE&fst=D&druh=N&obor=N904C\">t\u00e9to str\u00e1nky<\/a>. Uchaze\u010d ozna\u010d\u00ed v roletce Typ p\u0159ihl\u00e1\u0161en\u00ed volbu Registrace nov\u00fdch z\u00e1jemc\u016f o studium.<\/p>\r\n<h3>Podm\u00ednky p\u0159ijet\u00ed ke studiu<\/h3>\r\n<p>Ke studiu programu Odv\u011btvov\u00fd management ve specializac\u00edch Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed, \u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu a \u0158\u00edzen\u00ed udr\u017eitelnosti a region\u00e1ln\u00ed rozvoj se p\u0159ij\u00edm\u00e1 na z\u00e1klad\u011b p\u0159ij\u00edmac\u00ed zkou\u0161ky z aplikovan\u00e9 matematiky a angli\u010dtiny. Z ka\u017ed\u00e9 \u010d\u00e1sti p\u0159ij\u00edmac\u00ed zkou\u0161ky mus\u00ed uchaze\u010d z\u00edskat minim\u00e1ln\u011b 30 %. Na z\u00e1klad\u011b v\u00fdsledku p\u0159ij\u00edmac\u00ed zkou\u0161ky se sestav\u00ed po\u0159ad\u00ed uchaze\u010d\u016f, kte\u0159\u00ed jsou pak p\u0159ijati do maxim\u00e1ln\u00ed kapacity programu a specializac\u00ed.<\/p>\r\n<ul>\r\n<li><a href=\"https:\/\/kem.vscht.cz\/files\/uzel\/0057814\/0002~~cwzwdVTITS_SUygoyszKzE1Mzq5UKKvKL8ovO7xXoSS1uAQA.pdf\" rel=\"follow\">Vzorov\u00fd test z matematiky ke sta\u017een\u00ed<\/a>. <\/li>\r\n<li><a href=\"https:\/\/forms.gle\/KnbSqq8GxkeGuEcE9\">Vzorov\u00fd test z anglick\u00e9ho jazyka<\/a>.<\/li>\r\n<\/ul>\r\n<p>Uchaze\u010d m\u016f\u017ee za\u017e\u00e1dat o prominut\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky nebo jej\u00ed \u010d\u00e1sti, pokud spl\u0148uje n\u011bkterou z n\u00e1sleduj\u00edc\u00edch mo\u017enost\u00ed:<\/p>\r\n<ul>\r\n<li>absolvoval vysoko\u0161kolsk\u00fd studijn\u00ed program, kde byl celkov\u00fd povinn\u00fd rozsah v\u00fduky p\u0159edm\u011bt\u016f matematiky a aplikovan\u00e9 matematiky (v\u010detn\u011b statistiky) minim\u00e1ln\u011b 18 ECTS kredit\u016f, a sou\u010dasn\u011b z t\u011bchto p\u0159edm\u011bt\u016f nem\u011bl v\u00e1\u017een\u00fd studijn\u00ed pr\u016fm\u011br hor\u0161\u00ed ne\u017e 2,0;<\/li>\r\n<li>m\u00e1 mezin\u00e1rodn\u011b uzn\u00e1vanou zkou\u0161ku z anglick\u00e9ho jazyka s hodnocen\u00edm minim\u00e1ln\u011b 70 % na \u00farovni B2 evropsk\u00e9ho referen\u010dn\u00edho r\u00e1mce nebo vy\u0161\u0161\u00ed;<\/li>\r\n<li>\u00fasp\u011b\u0161n\u011b slo\u017eil p\u0159ij\u00edmac\u00ed zkou\u0161ku na jin\u00e9 ve\u0159ejn\u00e9 vysok\u00e9 \u0161kole v \u010cesk\u00e9 republice, a to takovou, jej\u00ed\u017e n\u00e1ro\u010dnost a zp\u016fsob vyhodnocen\u00ed odpov\u00edd\u00e1 p\u0159ij\u00edmac\u00ed zkou\u0161ce do tohoto studijn\u00edho programu, a to ne d\u0159\u00edve ne\u017e 6 m\u011bs\u00edc\u016f p\u0159ed p\u0159edpokl\u00e1dan\u00fdm z\u00e1pisem ke studiu;<\/li>\r\n<li>\u00fasp\u011b\u0161n\u011b absolvoval minim\u00e1ln\u011b jeden semestr srovnateln\u00e9ho studijn\u00edho programu na ve\u0159ejn\u00e9 vysok\u00e9 \u0161kole, pokud bylo podm\u00ednkou p\u0159ijet\u00ed do p\u0159\u00edslu\u0161n\u00e9ho programu prok\u00e1z\u00e1n\u00ed znalost\u00ed matematiky, ekonomie a\/nebo anglick\u00e9ho jazyka a sou\u010dasn\u011b nebylo studium p\u0159\u00edslu\u0161n\u00e9ho programu ukon\u010deno d\u0159\u00edve ne\u017e 12 m\u011bs\u00edc\u016f p\u0159ed p\u0159edpokl\u00e1dan\u00fdm z\u00e1pisem ke studiu.<\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<h3><strong>Podm\u00ednky p\u0159ijet\u00ed pro zahrani\u010dn\u00ed uchaze\u010de \u2013 studium v \u010de\u0161tin\u011b<\/strong><\/h3>\r\n<p>Pro<span> <\/span><strong>uchaze\u010de, kte\u0159\u00ed neslo\u017eili maturitn\u00ed zkou\u0161ku z \u010desk\u00e9ho nebo slovensk\u00e9ho jazyka<\/strong><span> <\/span>\u010di neabsolvovali vysoko\u0161kolsk\u00e9 vzd\u011bl\u00e1n\u00ed v \u010desk\u00e9m nebo slovensk\u00e9m jazyce v \u010cesku nebo na Slovensku, je podm\u00ednkou stanovenou pro p\u0159ijet\u00ed ke studiu \u00fasp\u011b\u0161n\u00e9 vykon\u00e1n\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky z \u010desk\u00e9ho jazyka. Zkou\u0161ka prob\u00edh\u00e1 \u00fastn\u011b a uchaze\u010d p\u0159i n\u00ed prokazuje znalosti obecn\u00e9ho jazyka na \u00farovni B2 podle SERRJ a osvojen\u00ed odborn\u00e9 terminologie. Slo\u017een\u00ed zkou\u0161ky je podm\u00edn\u011bno ziskem minim\u00e1ln\u011b 70 %.<\/p>\r\n<p>Zkou\u0161ka z \u010desk\u00e9ho jazyka prob\u011bhne <strong>na konci kv\u011btna 2025 (term\u00edn bude up\u0159esn\u011bn)<\/strong>. O konkr\u00e9tn\u00edm term\u00ednu a \u010dasu kon\u00e1n\u00ed zkou\u0161ky budou uchaze\u010di vyrozum\u011bni po vyhodnocen\u00ed p\u0159ij\u00edmac\u00ed zkou\u0161ky z matematiky a angli\u010dtiny <span style=\"color: rgb(51, 51, 51); font-size: 15px;\">na kontaktn\u00ed e-mailovou adresu, kterou uvedli do p\u0159ihl\u00e1\u0161ky ke studiu. N\u00e1hradn\u00ed term\u00edn, <\/span><strong style=\"font-size: 15px;\">nikoliv v\u0161ak opravn\u00fd,<\/strong><span style=\"color: rgb(51, 51, 51); font-size: 15px;\"> prob\u011bhne <strong>koncem srpna 2025 (term\u00edn bude up\u0159esn\u011bn)<\/strong>.<\/span><\/p>\r\n<p>Odbornou terminologi\u00ed je terminologie z oblasti ekonomiky a managementu.<\/p>\r\n<p>Absolventi p\u0159\u00edpravn\u00fdch kurz\u016f \u00daEM V\u0160CHT, kte\u0159\u00ed slo\u017e\u00ed zkou\u0161ku B2 v r\u00e1mci kurzu, budou p\u0159ezkou\u0161eni pouze z odborn\u00e9 terminologie.<\/p>\";s:13:\"urlnadstranka\";s:9:\"\/uchazeci\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116823":{"idvazba":"144183","nad_uzel":"116818","pod_uzel":"116823","url":"\/uchazeci\/JP","sablona":"24","nazev":"Jazykov\u00e1 p\u0159\u00edprava ke studiu","_url_prefix":"{\/\/uem.vscht.cz\/uchazeci\/JP}","poradi":"4","skupina_www":"everyone","platne_od":"14.12.2025 13:30:53.468918","platne_do":null,"iduzel":"116823","obsah":"a:9:{s:5:\"nazev\";s:30:\"Jazykov\u00e1 p\u0159\u00edprava ke studiu\";s:9:\"seo_title\";s:30:\"Jazykov\u00e1 p\u0159\u00edprava ke studiu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:2593:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p>Jazykov\u00e1 p\u0159\u00edprava ke studiu na \u00dastavu ekonomiky a managementu je ur\u010dena zahrani\u010dn\u00edm uchaze\u010d\u016fm o studium akreditovan\u00fdch bakal\u00e1\u0159sk\u00fdch nebo magistersk\u00fdch program\u016f s v\u00fdukou v \u010desk\u00e9m nebo anglick\u00e9m jazyce na \u00daEM V\u0160CHT a dal\u0161\u00edch \u010desk\u00fdch vysok\u00fdch \u0161kol\u00e1ch, kte\u0159\u00ed si pot\u0159ebuj\u00ed osvojit a zkonsolidovat jazykov\u00e9 znalosti a dovednosti, z\u00edskat komunikativn\u00ed kompetence a orientaci v z\u00e1kladn\u00ed terminologii sv\u00e9ho budouc\u00edho programu.<\/p>\r\n<p>Jedn\u00e1 se odbornou a jazykovou p\u0159\u00edpravu ke studiu akreditovan\u00e9ho studijn\u00edho programu vysok\u00e9 \u0161koly, organizovanou V\u0160CHT Praha jako ve\u0159ejnou vysokou \u0161kolou ve smyslu ust. \u00a7 64 p\u00edsm. b) z\u00e1kona \u010d. 326\/1999 Sb., o pobytu cizinc\u016f na \u00fazem\u00ed \u010cesk\u00e9 republiky.<\/p>\r\n<p>V\u00fduka je organizov\u00e1na ve dvou semestrech. Za\u010d\u00edn\u00e1 osvojen\u00edm z\u00e1kladn\u00edch jazykov\u00fdch kompetenc\u00ed. Vstupn\u00ed jazykov\u00e1 \u00farove\u0148 u kurzu \u010desk\u00e9ho jazyka je A0 (podle SERR), u kurzu anglick\u00e9ho jazyka A2\/B1. Ve druh\u00e9m semestru jsou za\u0159azov\u00e1ny odborn\u00e9 tematick\u00e9 bloky, prezentace a projektov\u00e1 v\u00fduka.<\/p>\r\n<p>Hlavn\u00edm c\u00edlem je p\u0159ipravit studenty<\/p>\r\n<ol>\r\n<li>ke zkou\u0161ce z \u010desk\u00e9ho\/anglik\u00e9ho jazyka na \u00farovni B2 (SERR), kter\u00e1 je po\u017eadov\u00e1na v\u011bt\u0161inou \u010desk\u00fdch vysok\u00fdch \u0161kol, pro vybran\u00e9 obory pak ke zkou\u0161ce na \u00farovni C1;<\/li>\r\n<li>a d\u00e1le k p\u0159ij\u00edmac\u00edm zkou\u0161k\u00e1m na vysok\u00e9 \u0161koly a vysoko\u0161kolsk\u00e9 studium samotn\u00e9.<\/li>\r\n<\/ol>\r\n<p>V\u00fduka prob\u00edh\u00e1 denn\u011b se zku\u0161en\u00fdmi pedagogy - rodil\u00fdmi mluv\u010d\u00edmi. Je zalo\u017eena p\u0159edev\u0161\u00edm na komunikativn\u00edm p\u0159\u00edstupu k jazyku, vych\u00e1z\u00ed z modern\u00edch v\u00fdukov\u00fdch materi\u00e1l\u016f a akcentuje aktivn\u00ed \u00fa\u010dast student\u016f.<\/p>\r\n<p>V r\u00e1mci p\u0159\u00edpadn\u00fdch koronavirov\u00fdch omezen\u00ed jsme schopni pracovat v online prost\u0159ed\u00ed MSTeams nebo Zoom.<\/p>\r\n<h3>Na\u0161i partne\u0159i:<\/h3>\r\n<p><a href=\"https:\/\/www.medstudy.cz\/en\"><strong><img src=\"\/files\/uzel\/0060560\/0001~~y01NKS4pTakEAA.jpg\" alt=\"\" width=\"40%\"><\/strong><\/a><\/p>\r\n<p><a href=\"https:\/\/kem.vscht.cz\/czv\/jazykova-priprava-ke-studiu\/go-study\" rel=\"follow\"><\/a> <img src=\"\/files\/uzel\/0060560\/0002~~S88vLilNqdTNyU_PNwQA.png\" alt=\"\" width=\"222\" height=\"66\"><\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0060560\/0003~~C83LDE7OyM_Pic_JT88HAA.png\" alt=\"\" width=\"226\" height=\"74\"><\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><a href=\"https:\/\/www.4lnguage.eu\/application-form\/\"><img src=\"https:\/\/www.4lnguage.eu\/wp-content\/uploads\/2024\/11\/logo-2-1.svg\" width=\"216\" height=\"69\"><\/a><\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p>V p\u0159\u00edpad\u011b z\u00e1jmu kontaktujte vybran\u00e9ho partnera.<\/p>\";s:13:\"urlnadstranka\";s:9:\"\/uchazeci\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","pod_uzly":["116824"],"poduzly_count":1,"poduzly_count_aut":1,"poduzly":{"poduzly_count_aut_sum":0,"116824":{"idvazba":"144184","nad_uzel":"116823","pod_uzel":"116824","url":"\/test","sablona":"24","nazev":"Testy, kv\u00edzy, hodnocen\u00ed","_url_prefix":"{\/\/uem.vscht.cz\/test}","poradi":"0","skupina_www":"everyone","platne_od":"14.12.2025 13:30:53.529671","platne_do":null,"iduzel":"116824","obsah":"a:9:{s:5:\"nazev\";s:25:\"Testy, kv\u00edzy, hodnocen\u00ed\";s:9:\"seo_title\";s:25:\"Testy, kv\u00edzy, hodnocen\u00ed\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:400:\"<p><a href=\"https:\/\/forms.office.com\/Pages\/ResponsePage.aspx?id=aVQIpSfZakiWbvNQvy_gineAjkxOQRJBpksrB7IT0EdUNjRKVjAyQVFFWlQ1TFpUMEJZQ0ZBR0VSUy4u\" rel=\"follow\">Test z bezpe\u010dnosti pr\u00e1ce 2023-03-31<\/a><\/p>\r\n<p><a href=\"https:\/\/forms.office.com\/Pages\/ResponsePage.aspx?id=aVQIpSfZakiWbvNQvy_gineAjkxOQRJBpksrB7IT0EdUMUVEM1VFNU1UOTFGRzVRRU00MzJXTFpFQi4u\" rel=\"follow\">Work Safety Test 2023-03-31<\/a><\/p>\";s:13:\"urlnadstranka\";s:12:\"\/uchazeci\/JP\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0}}},"116825":{"idvazba":"144185","nad_uzel":"116818","pod_uzel":"116825","url":"\/uchazeci\/tahaky","sablona":"23","nazev":"Pro uchaze\u010de ze st\u0159edn\u00edch \u0161kol","_url_prefix":"{\/\/uem.vscht.cz\/uchazeci\/tahaky}","poradi":"5","skupina_www":"everyone","platne_od":"14.12.2025 13:30:53.548211","platne_do":null,"iduzel":"116825","obsah":"a:9:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:34:\"Pro uchaze\u010de ze st\u0159edn\u00edch \u0161kol\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:0:\"\";s:13:\"urlnadstranka\";s:9:\"\/uchazeci\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:21:\"0001~~S8opLXIKBwA.jpg\";}","class":"stranka_novinky","autonomni":"1","pod_uzly":["116826","116827","116842","116843","116844","116845","116846","116847","116848","116849","116850","116851","116852"],"poduzly_count":13,"poduzly_count_aut":1,"poduzly":{"poduzly_count_aut_sum":0,"116826":{"idvazba":"144186","nad_uzel":"116825","pod_uzel":"116826","url":"","sablona":"47","nazev":"Info","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"14.12.2025 13:30:53.617348","platne_do":null,"iduzel":"116826","obsah":"a:4:{s:5:\"nazev\";s:0:\"\";s:12:\"barva_pozadi\";s:4:\"bila\";s:4:\"text\";s:5927:\"<p><img src=\"\/files\/uzel\/0062113\/0003~~c0_MKymJNzIwMo03MkvLzAMA.png\" alt=\"\" width=\"100%\"><\/p>\r\n<p>Tento graf se jmenuje <strong><a href=\"https:\/\/cs.wikipedia.org\/wiki\/Gantt%C5%AFv_diagram\" rel=\"follow\">Gantt\u016fv diagram<\/a><\/strong> a pokud se rozhodnete u n\u00e1s studovat, bude to jedna z mnoha v\u011bc\u00ed, kter\u00e9 se brzy nau\u010d\u00edte. Popisuje va\u0161i cestu od posledn\u00edho ro\u010dn\u00edku na st\u0159edn\u00ed \u0161kole a\u017e do prvn\u00edho dne na vysok\u00e9, a d\u00edky n\u011bmu na nic nezapomenete (pozor, na jin\u00fdch vysok\u00fdch \u0161kol\u00e1ch to mohou m\u00edt jinak).<\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3><a id=\"dod\"><\/a>Den otev\u0159en\u00fdch dve\u0159\u00ed (a International Day)<\/h3>\r\n<p>Dny otev\u0159en\u00fdch dve\u0159\u00ed pro z\u00e1jemce o studium ekonomick\u00fdch program\u016f se budou konat v\u017edy v p\u00e1tek <strong>21. listopadu 2025<\/strong> a <strong>23. ledna 2026<\/strong> <strong>od 10:00 do 16:00 hod<\/strong>. v ulici <a href=\"https:\/\/mapy.cz\/s\/nulugakece\" target=\"_blank\" rel=\"follow noopener\">Jankovcova 23 v Praze 7<\/a> (zast\u00e1vka Maniny).<\/p>\r\n<p>Zjist\u00edte tam jak:<\/p>\r\n<ul>\r\n<li><span style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"><span style=\"mso-list: Ignore;\"><span style=\"font: 7.0pt 'Times New Roman';\"> <\/span><\/span><\/span><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\">odmaturujete a dostanete se na vysokou (a hned to za\u010dnete \u0159e\u0161it projektov\u011b), <\/span><\/li>\r\n<li><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"><o:p><\/o:p><\/span><span style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"><span style=\"mso-list: Ignore;\"><span style=\"font: 7.0pt 'Times New Roman';\"> <\/span><\/span><\/span><!--[endif]--><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\">v\u00e1s bude ekonomika a management bavit (a hned si to vyzkou\u0161\u00edte na vlastn\u00ed k\u016f\u017ei),<o:p><\/o:p><\/span><\/li>\r\n<li><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\">budete p\u0159i studiu objevovat sv\u011bt (a hned pozn\u00e1te kultury i chut\u011b z r\u016fzn\u00fdch zem\u00ed),<o:p><\/o:p><\/span><\/li>\r\n<li><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\">se stanete in\u017een\u00fdrem na jedn\u00e9 z nejlep\u0161\u00edch \u010desk\u00fdch univerzit (a hned se na to zept\u00e1te sv\u00fdch budouc\u00edch spolu\u017e\u00e1k\u016f). <\/span><\/li>\r\n<\/ul>\r\n<p class=\"MsoNormal\">Prezentace o studiu za\u010dnou v <b>10:00<\/b>, <b>12:00<\/b> a <b>14:00 <\/b>hod., ale ani p\u0159ed nimi, po nich a b\u011bhem nich se nebudete nudit, cel\u00fd den se v budov\u011b kon\u00e1 spousta dal\u0161\u00edch aktivit. <o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">A jestli chcete za\u017e\u00edt opravdovou vysoko\u0161kolskou atmosf\u00e9ru, nenechte si uj\u00edt p\u0159edn\u00e1\u0161ku \u201eMonetiza\u010dn\u00ed strategie youtuber\u016f v praxi\u201c (v <b>11:00<\/b> a <b>13:00<\/b>) \u2013 zjist\u00edte, \u017ee ekonomika nen\u00ed jen o \u010d\u00edslech, ale i o kreativit\u011b, marketingu a schopnosti prom\u011bnit n\u00e1pad v \u00fasp\u011b\u0161n\u00fd projekt.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">... a mimochodem se p\u0159itom stav\u00edte i na na\u0161em International Day, kde se setk\u00e1te se sv\u00fdmi budouc\u00edmi spolu\u017e\u00e1ky z cel\u00e9ho sv\u011bta a absolventy zahrani\u010dn\u00edch v\u00fdjezd\u016f, ochutn\u00e1te mezin\u00e1rodn\u00ed speciality a zjist\u00edte, jak snadno m\u016f\u017eete \u010d\u00e1st studia absolvovat v zahrani\u010d\u00ed.<o:p><\/o:p><\/p>\r\n<p>Ostatn\u00ed programy V\u0160CHT Praha se <a href=\"https:\/\/studuj.vscht.cz\/dod\/\" rel=\"follow\">budou prezentovat<\/a> na pracovi\u0161t\u00edch fakult v Dejvic\u00edch <strong>21. - 22. listopadu 2025<\/strong> a <strong>23. - 24. ledna 2026<\/strong>. <\/p>\r\n<p><\/p>\r\n<p>Poslechn\u011bte si na\u0161i prezentaci ze Dne otev\u0159en\u00fdch dve\u0159\u00ed 6. \u00fanora 2025.<\/p>\r\n<div style=\"position: relative; padding-bottom: 55%; height: 0; overflow: hidden;\">\r\n<div style=\"position: relative; padding-bottom: 55%; padding-top: 30px; height: 0; overflow: hidden;\"><iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube.com\/embed\/WvT7e1_Xvoo\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\r\n<div style=\"position: relative; padding-bottom: 55%; padding-top: 30px; height: 0; overflow: hidden;\"><\/div>\r\n<div style=\"position: relative; padding-bottom: 55%; padding-top: 30px; height: 0; overflow: hidden;\"><\/div>\r\n<\/div>\r\n<p><\/p>\r\n<p>Nebo se zaposlouchejte do uk\u00e1zkov\u00e9 p\u0159edn\u00e1\u0161ky <strong>Monetiza\u010dn\u00ed strategie YouTuber\u016f<\/strong> v praxi.<\/p>\r\n<div style=\"position: relative; padding-bottom: 55%; height: 0; overflow: hidden;\">\r\n<div style=\"position: relative; padding-bottom: 55%; padding-top: 30px; height: 0; overflow: hidden;\"><iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\" https:\/\/www.youtube.com\/embed\/wmSgN5XzLGM\" allowfullscreen=\"allowfullscreen\" frameborder=\"0\"><\/iframe><\/div>\r\n<div style=\"position: relative; padding-bottom: 55%; padding-top: 30px; height: 0; overflow: hidden;\"><\/div>\r\n<div style=\"position: relative; padding-bottom: 55%; padding-top: 30px; height: 0; overflow: hidden;\"><\/div>\r\n<\/div>\r\n<p><\/p>\r\n<p>Tak\u00e9 se m\u016f\u017eete pod\u00edvat na n\u011bkter\u00e9 <a href=\"\/uchazeci\/testimonials\" rel=\"follow\">p\u0159\u00edb\u011bhy na\u0161ich student\u016f<\/a>.<\/p>\r\n<h3>P\u0159ihl\u00e1\u0161ky ke studiu<\/h3>\r\n<p>P\u0159ihl\u00e1\u0161ku k bakal\u00e1\u0159sk\u00e9mu studiu m\u016f\u017eete vyplnit a odeslat on-line <strong>od 15. ledna do 31. b\u0159ezna<\/strong> prost\u0159ednictv\u00edm <a href=\"https:\/\/student.vscht.cz\/login.php?do=prijimacky&fak=22900&jazyk=CZE&fst=D&druh=B&obor=B902\" rel=\"follow\">t\u00e9to str\u00e1nky<\/a> (uchaze\u010d ozna\u010d\u00ed v roletce Typ p\u0159ihl\u00e1\u0161en\u00ed volbu Registrace nov\u00fdch z\u00e1jemc\u016f o studium).<\/p>\r\n<h3><a id=\"tahaky\"><\/a>Tah\u00e1ky pro ka\u017ed\u00fd den<\/h3>\r\n<p>Proto\u017ee na maturitu i ke studiu u n\u00e1s pot\u0159ebujete um\u011bt (aspo\u0148 trochu) angli\u010dtinu a matematiku, p\u0159ipravili jsme pro v\u00e1s sadu tah\u00e1k\u016f, kter\u00e9 m\u016f\u017eete vytisknout a pou\u017e\u00edvat t\u0159eba jako z\u00e1lo\u017eky. Mo\u017en\u00e1 si pak jednou, na rozd\u00edl od ostatn\u00edch, vzpomenete a neud\u011bl\u00e1te zbyte\u010dnou chybu.<\/p>\";s:7:\"bg_gray\";s:1:\"0\";}","class":"infotext","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"116827":{"idvazba":"144187","nad_uzel":"116825","pod_uzel":"116827","url":"\/uchazeci\/tahaky\/116827","sablona":"22","nazev":"Tah\u00e1ky seznam","_url_prefix":"{\/\/uem.vscht.cz\/uchazeci\/tahaky\/116827}","poradi":"1","skupina_www":"everyone","platne_od":"14.12.2025 13:30:53.786037","platne_do":null,"iduzel":"116827","obsah":null,"class":"novinky","autonomni":"1","pod_uzly":["116828","116829","116830","116831","116832","116833","116834","116835","116836","116837","116838","116839","116840","116841"],"poduzly_count":14,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"116828":{"idvazba":"144188","nad_uzel":"116827","pod_uzel":"116828","url":"","sablona":"21","nazev":"TA1","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"14.12.2025 13:30:53.804701","platne_do":null,"iduzel":"116828","class":"novinka","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"116829":{"idvazba":"144189","nad_uzel":"116827","pod_uzel":"116829","url":"","sablona":"21","nazev":"TA2","_url_prefix":null,"poradi":"1","skupina_www":"everyone","platne_od":"14.12.2025 13:30:53.848352","platne_do":null,"iduzel":"116829","class":"novinka","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"116830":{"idvazba":"144190","nad_uzel":"116827","pod_uzel":"116830","url":"","sablona":"21","nazev":"TA3","_url_prefix":null,"poradi":"3","skupina_www":"everyone","platne_od":"14.12.2025 13:30:53.879045","platne_do":null,"iduzel":"116830","obsah":"a:13:{s:5:\"nazev\";s:0:\"\";s:5:\"datum\";s:10:\"13.11.2021\";s:8:\"priorita\";s:0:\"\";s:9:\"platne_od\";s:10:\"13.11.2021\";s:9:\"platne_do\";s:0:\"\";s:9:\"kategorie\";s:1:\"1\";s:7:\"obrazek\";s:0:\"\";s:13:\"obrazek_velky\";s:17:\"0002~~C3E0BgA.png\";s:5:\"ikona\";s:0:\"\";s:5:\"obsah\";s:0:\"\";s:5:\"odkaz\";s:37:\"\/files\/uzel\/0062041\/0001~~C3E0BgA.pdf\";s:6:\"detail\";s:0:\"\";s:5:\"autor\";s:0:\"\";}","class":"novinka","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"116831":{"idvazba":"144191","nad_uzel":"116827","pod_uzel":"116831","url":"","sablona":"21","nazev":"TA4","_url_prefix":null,"poradi":"4","skupina_www":"everyone","platne_od":"14.12.2025 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Tento intenzivn\u00ed kurz byl veden v angli\u010dtin\u011b a spojoval teoretick\u00e9 poznatky s praktick\u00fdmi aktivitami i hlubok\u00fdm kulturn\u00edm pozn\u00e1v\u00e1n\u00edm regionu.<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span style=\"font-family: 'Calibri',sans-serif; mso-ansi-language: CS;\">B\u011bhem n\u011bkolika t\u00fddn\u016f jsme absolvovali p\u0159edn\u00e1\u0161ky a workshopy na t\u00e9ma podnik\u00e1n\u00ed v prost\u0159ed\u00ed St\u0159edn\u00ed Asie, a v r\u00e1mci projektu Dragon\u2019s Den jsme prezentovali sv\u00e9 podnikatelsk\u00e9 z\u00e1m\u011bry p\u0159izp\u016fsoben\u00e9 specifik\u016fm tohoto trhu. 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B\u011bhem n\u00e1v\u0161t\u011bvy fotbalov\u00e9ho utk\u00e1n\u00ed m\u00edstn\u00edho t\u00fdmu jsme n\u00e1hodou potkali z\u00e1stupce tov\u00e1rny, kter\u00e1 vyr\u00e1b\u00ed oble\u010den\u00ed pro zna\u010dky jako North Face \u2013 a ten n\u00e1m n\u00e1sledn\u011b domluvil exkurzi do jejich v\u00fdrobn\u00edch prostor. Ve\u010der jsme \u010dasto tr\u00e1vili odpo\u010dinkem na dvo\u0159e na\u0161eho \u00fatuln\u00e9ho hotelu ve stylu \u201ecourtyard\u201c. A samoz\u0159ejm\u011b \u2013 m\u00edstn\u00ed tradi\u010dn\u00ed j\u00eddlo, plov, n\u00e1s rozhodn\u011b nezklamalo<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span style=\"font-family: 'Calibri',sans-serif; mso-ansi-language: CS;\">Zcela mimo\u0159\u00e1dn\u00fdm z\u00e1\u017eitkem byl t\u0159\u00eddenn\u00ed v\u00fdlet do T\u00e1d\u017eikist\u00e1nu, kde jsme nav\u0161t\u00edvili oblast Sedmi jezer (Seven Lakes). P\u0159esouvali jsme se autem po horsk\u00fdch cest\u00e1ch, podnikli n\u011bkolik kr\u00e1tk\u00fdch t\u00far, potk\u00e1vali m\u00edstn\u00ed obyvatele a pozn\u00e1vali jejich tradice. <o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span style=\"font-family: 'Calibri',sans-serif; mso-ansi-language: CS;\">Letn\u00ed \u0161kola v Samarkandu pro m\u011b nebyla jen o studiu, ale p\u0159edev\u0161\u00edm o sd\u00edlen\u00ed n\u00e1pad\u016f, budov\u00e1n\u00ed kontakt\u016f a hlub\u0161\u00edm porozum\u011bn\u00ed kulturn\u00edm a podnikatelsk\u00fdm rozd\u00edl\u016fm mezi Evropou a St\u0159edn\u00ed Asi\u00ed. Odvezla jsem si nejen certifik\u00e1t, ale i spoustu nezapomenuteln\u00fdch z\u00e1\u017eitk\u016f.<o:p><\/o:p><\/span><\/p>\r\n<p style=\"text-align: right;\" class=\"MsoNormal\"><em>l\u00e9to 2025<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><strong>Vojt\u011bch S\u00fds<\/strong>, student bakal\u00e1\u0159sk\u00e9ho programu Ekonomika a management<\/p>\r\n<p><span style=\"font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\"><img src=\"\/files\/uzel\/0058667\/0026~~C8vPKjkyOzkjPvjw3mIA.jpg\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"40%\">Ahoj, jsem Vojt\u011bch S\u00fds a na \u00dastavu ekonomiky a managementu V\u0160CHT Praha studuji druh\u00fdm rokem. <\/span>Na \u00daEM z\u00edsk\u00e1v\u00e1m nejen pevn\u00e9 teoretick\u00e9 z\u00e1klady, ale hlavn\u011b cenn\u00e9 zku\u0161enosti z praxe, kter\u00e9 m\u011b skute\u010dn\u011b posouvaj\u00ed d\u00e1l. <o:p><\/o:p><span style=\"font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\"><\/span><span style=\"font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\">Na \u0161kole m\u00e1m mo\u017enost se zapojit do re\u00e1ln\u00fdch projekt\u016f a spolupracovat s odborn\u00edky z praxe. <\/span><\/p>\r\n<p><span style=\"font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\"><o:p><\/o:p><\/span><span style=\"font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\">Jednou z velk\u00fdch p\u0159\u00edle\u017eitost\u00ed, kterou jsem vyu\u017eil, je studijn\u00ed v\u00fdjezd na MCI v Innsbrucku, jedn\u00e9 z p\u0159edn\u00edch rakousk\u00fdch vysok\u00fdch \u0161kol. Tento semestr je pro m\u011b obrovskou zku\u0161enost\u00ed, kter\u00e1 mi umo\u017e\u0148uje prohloubit znalosti v oblasti ekonomiky a managementu v mezin\u00e1rodn\u00edm prost\u0159ed\u00ed.<o:p><\/o:p><\/span><\/p>\r\n<p data-start=\"819\" data-end=\"1429\"><span style=\"font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\">B\u011bhem studia na V\u0160CHT jsem se tak\u00e9 pustil do podnik\u00e1n\u00ed. S kolegy jsme z mal\u00e9ho studentsk\u00e9ho n\u00e1padu vytvo\u0159ili startup <a href=\"https:\/\/www.candeluxo.com\/\">Candeluxo<\/a>. Vyr\u00e1b\u00edme ekologick\u00e9 s\u00f3jov\u00e9 sv\u00ed\u010dky a nab\u00edz\u00edme zak\u00e1zkov\u00e9 designy. Spolupracujeme nap\u0159\u00edklad s firmou ProCare. Na\u0161e sv\u00ed\u010dky maj\u00ed nejen praktick\u00e9 vyu\u017eit\u00ed, ale i symbolickou hodnotu, proto\u017ee se sna\u017e\u00edme o \u0161etrn\u00fd p\u0159\u00edstup k p\u0159\u00edrod\u011b a poctivou pr\u00e1ci. Projekt ukazuje, jak m\u016f\u017ee mal\u00fd n\u00e1pad r\u016fst a p\u0159in\u00e1\u0161et hodnotu, a to nejen v oblasti ekologie, ale i podporou m\u00edstn\u00ed v\u00fdroby. V p\u0159\u00ed\u0161t\u00edch m\u011bs\u00edc\u00edch pl\u00e1nujeme nav\u00e1zat spolupr\u00e1ci s Centrem pro region\u00e1ln\u00ed rozvoj v Praze, co\u017e n\u00e1m otev\u0159e nov\u00e9 mo\u017enosti.<o:p><\/o:p><\/span><\/p>\r\n<p data-start=\"1431\" data-end=\"1699\"><span style=\"font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\">Krom\u011b toho se aktivn\u011b pod\u00edl\u00edm na organizov\u00e1n\u00ed \u0161koln\u00edch akc\u00ed. M\u011bl jsem tu \u010dest p\u0159evz\u00edt organizaci Plesu chemik\u016f, tradi\u010dn\u00ed akce, kter\u00e1 spojuje studenty a absolventy. Tato zku\u0161enost mi dala p\u0159\u00edle\u017eitost vyzkou\u0161et si \u0159\u00edzen\u00ed projekt\u016f a uplatnit znalosti, kter\u00e9 jsem z\u00edskal.<o:p><\/o:p><\/span><\/p>\r\n<p data-start=\"1701\" data-end=\"1989\"><span style=\"font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\">Jedn\u00edm z dal\u0161\u00edch \u00fasp\u011bch\u016f bylo zorganizov\u00e1n\u00ed tane\u010dn\u00edch kurz\u016f ve spolupr\u00e1ci s Janem Onderem. Prvn\u00ed b\u011bh byl velmi \u00fasp\u011b\u0161n\u00fd, a proto jsme spustili i druhou s\u00e9rii. Tato zku\u0161enost mi pomohla l\u00e9pe pochopit, jak funguje management v praxi, a nau\u010dila m\u011b v\u00e9st projekt od n\u00e1padu a\u017e po jeho realizaci.<o:p><\/o:p><\/span><\/p>\r\n<p data-start=\"1991\" data-end=\"2269\"><span style=\"font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\">Dal\u0161\u00ed cennou zku\u0161enost\u00ed je moje p\u016fsoben\u00ed ve \u0161koln\u00edm International Office, kde se pod\u00edl\u00edm na propagaci \u0161koly v zahrani\u010d\u00ed a pom\u00e1h\u00e1m nov\u00fdm zahrani\u010dn\u00edm student\u016fm p\u0159i jejich integraci. Tato pr\u00e1ce mi umo\u017e\u0148uje pracovat v mezin\u00e1rodn\u00edm prost\u0159ed\u00ed a pozn\u00e1vat r\u016fzn\u00e9 kultury u\u017e b\u011bhem studia.<o:p><\/o:p><\/span><\/p>\r\n<p data-start=\"2271\" data-end=\"2488\"><span style=\"font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\">Na \u00daEM V\u0160CHT si velmi cen\u00edm pedagog\u016f, kte\u0159\u00ed nejsou jen teoretiky, ale maj\u00ed cenn\u00e9 praktick\u00e9 zku\u0161enosti z podnik\u00e1n\u00ed a vrcholov\u00e9ho managementu. D\u00edky nim se u\u010d\u00edme nejen z u\u010debnic, ale hlavn\u011b na z\u00e1klad\u011b re\u00e1ln\u00fdch p\u0159\u00edklad\u016f.<o:p><\/o:p><\/span><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"> <em> jaro 2025<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><strong>Bc. Karol\u00edna Kuklov\u00e1<\/strong>, studentka specializace Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed<\/p>\r\n<p style=\"text-align: left;\" class=\"MsoNormal\"><img src=\"\/files\/uzel\/0058667\/0025~~8z68MCsxPr8otQoA.jpg\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"40%\">Jmenuji se Karol\u00edna Kuklov\u00e1 a na \u00dastavu Ekonomiky a Managementu na V\u0160CHT studuji ji\u017e \u010dtvrt\u00fdm rokem. Po absolvov\u00e1n\u00ed bakal\u00e1\u0159sk\u00e9ho programu Ekonomika a Management jsem nastoupila do programu Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed. Jak m\u00e1 cesta na V\u0160CHT za\u010dala?<o:p><\/o:p><\/p>\r\n<p style=\"text-align: left;\" class=\"MsoNormal\">Stejn\u011b jako spousta student\u016f gymn\u00e1zia jsem ani j\u00e1 nem\u011bla jasno v tom, co bych po maturit\u011b cht\u011bla d\u011blat, respektive co bych cht\u011bla studovat. Z toho d\u016fvodu jsem si podala p\u0159ihl\u00e1\u0161ku na n\u011bkolik r\u016fzn\u00fdch obor\u016f a \u010dekala jsem, jak\u00fd obor se postupem \u010dasu stane t\u00edm vyvolen\u00fdm. <o:p><\/o:p><\/p>\r\n<p style=\"text-align: left;\" class=\"MsoNormal\">Jak jsem se dozv\u011bd\u011bla o programu Ekonomika a Management na Vysok\u00e9 \u0161kole chemicko-technologick\u00e9? <o:p><\/o:p><\/p>\r\n<p style=\"text-align: left;\" class=\"MsoNormal\">Mysl\u00edm, \u017ee to bylo na n\u011bjak\u00e9m online port\u00e1lu s vysok\u00fdmi \u0161kolami, kde jsem hledala program zam\u011b\u0159en\u00fd na management. V tu dobu by m\u011b nenapadlo, \u017ee mezi ekonomick\u00fdmi fakultami objev\u00edm i program na Vysok\u00e9 \u0161kole chemicko-technologick\u00e9. Samoz\u0159ejm\u011b to upoutalo mou pozornost a zjistila jsem si o programu v\u00edce. Studijn\u00ed pl\u00e1n m\u011b zaujal natolik, \u017ee jsem nev\u00e1hala a podala si p\u0159ihl\u00e1\u0161ku ke studiu. <o:p><\/o:p><\/p>\r\n<p style=\"text-align: left;\" class=\"MsoNormal\">Studium jako takov\u00e9 pro m\u011b bylo n\u00e1ro\u010dn\u00e9 p\u0159edev\u0161\u00edm na jeho za\u010d\u00e1tku. P\u0159echod ze st\u0159edn\u00ed na vysokou \u0161kolu, kde jsem t\u00e9m\u011b\u0159 nikoho neznala, spojen\u00fd s obdob\u00edm pandemie, ve kter\u00e9 jsem se tak n\u011bjak odnau\u010dila u\u010dit, byl n\u00e1ro\u010dn\u00fd. Na\u0161t\u011bst\u00ed jsem na to nebyla sama. Natrefila jsem na skv\u011bl\u00e9 spolu\u017e\u00e1ky, se kter\u00fdmi jsme se nau\u010dili si pom\u00e1hat a zvl\u00e1dat v\u0161echny strasti spole\u010dn\u011b. <o:p><\/o:p><\/p>\r\n<p style=\"text-align: left;\" class=\"MsoNormal\">B\u011bhem studia jsem dostala p\u0159\u00edle\u017eitost pod\u00edlet se na n\u00e1boru zahrani\u010dn\u00edch student\u016f. Pozici Admission Representative vykon\u00e1v\u00e1m ji\u017e druh\u00fdm rokem a je to jedna z nejlep\u0161\u00edch v\u011bc\u00ed, co m\u011b na V\u0160CHT potkaly. D\u00edky t\u00e9to zku\u0161enosti jsem poznala spoustu zaj\u00edmav\u00fdch lid\u00ed z r\u016fzn\u00fdch kout\u016f sv\u011bta. Ka\u017ed\u00fd nov\u00fd uchaze\u010d, se kter\u00fdm jsem p\u0159i\u0161la do kontaktu, mi p\u0159inesl nov\u00fd pohled na kulturu, tradice a vzd\u011bl\u00e1vac\u00ed syst\u00e9m jeho zem\u011b. Z\u00e1rove\u0148 mi tato pr\u00e1ce umo\u017enila reprezentovat V\u0160CHT na r\u016fzn\u00fdch akc\u00edch a veletrz\u00edch, co\u017e m\u011b nau\u010dilo v\u011bt\u0161\u00ed zodpov\u011bdnosti a schopnosti vystupovat p\u0159ed lidmi.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Kdy\u017e se ohl\u00e9dnu zp\u011bt, jsem r\u00e1da, \u017ee jsem se rozhodla p\u0159ihl\u00e1sit pr\u00e1v\u011b na V\u0160CHT. Studium zde mi otev\u0159elo dve\u0159e k mnoha p\u0159\u00edle\u017eitostem, a\u0165 u\u017e \u0161lo o samotn\u00e9 vzd\u011bl\u00e1n\u00ed, pracovn\u00ed zku\u0161enosti, nebo nav\u00e1z\u00e1n\u00ed kontakt\u016f s inspirativn\u00edmi lidmi. Do budoucna bych cht\u011bla nejen pokra\u010dovat v rozvoji sv\u00fdch profesn\u00edch dovednost\u00ed, ale tak\u00e9 z\u016fstat v kontaktu s univerzitou a pod\u00edlet se na jej\u00edch projektech, kter\u00e9 pom\u00e1haj\u00ed dal\u0161\u00edm student\u016fm usp\u011bt.<o:p><\/o:p><\/p>\r\n<p style=\"text-align: left;\" class=\"MsoNormal\"><br><img src=\"Ing. et Ing. Denisa Egrov\u00e1, absolventka specializace \u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"40%\"><\/p>\r\n<p style=\"text-align: right;\" class=\"MsoNormal\"> <em> zima 2025<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><strong>Ing. et Ing. Denisa Egrov\u00e1<\/strong>, absolventka specializace \u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu<\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><img src=\"\/files\/uzel\/0058667\/0024~~c0nNyyxOjNcw1AQA.jpg\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"40%\">Ahoj, jmenuji se Denisa Egrov\u00e1 a jsem absolventkou \u00daEM V\u0160CHT Praha a nyn\u00ed zde i pracuji. A jak jsem se k tomu v\u0161emu dostala? R\u00e1da bych \u0159ekla, \u017ee d\u00edky n\u00e1hod\u011b, ale to bych p\u0159edb\u00edhala, proto bych za\u010dala s t\u00edm, jak jsem se v\u016fbec na V\u0160CHT dostala. <o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">V\u017edycky jsem si myslela, \u017ee po gymn\u00e1ziu p\u016fjdu na medic\u00ednu a stanu se l\u00e9ka\u0159kou. Do\u0161lo v\u0161ak u m\u011b k n\u011bjak\u00e9mu vnit\u0159n\u00edmu pohnut\u00ed, a kdy\u017e p\u0159i\u0161la rozhodnut\u00ed o p\u0159ijet\u00ed, rozhodla jsem se ponechat v\u0161e n\u00e1hod\u011b \u2013 nebo mo\u017en\u00e1 osudu. Svoji budoucnost jsem doslova \u201etahala z klobouku\u201c a nakonec si vybrala obor Chemie a anal\u00fdza potravin na V\u0160CHT, kter\u00fd jsem za\u010dala studovat. Potkala jsem tam skv\u011bl\u00e9 spolu\u017e\u00e1ky, se kter\u00fdmi jsem pro\u017eila kr\u00e1sn\u00fdch p\u011bt let a s nimi\u017e jsem st\u00e1le v kontaktu. Jak jsem se tedy dostala ke studiu na \u00daEM V\u0160CHT?<o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">Bohu\u017eel to na konci bakal\u00e1\u0159e vypadalo, \u017ee se v\u0161ichni moji kamar\u00e1di rozute\u010dou nejen po republice, ale i do sv\u011bta, tak jsem si podala p\u0159ihl\u00e1\u0161ku na obor \u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu na \u00daEM V\u0160CHT. U\u017e ani nev\u00edm pro\u010d nebo jak, ale nakonec ta moje parti\u010dka z\u016fstala na na\u0161em p\u016fvodn\u00edm oboru a j\u00e1 se rozhodla, a\u0165 u\u017e se mi tenkr\u00e1t v hlav\u011b honilo cokoliv, \u017ee kdy\u017e u\u017e jsem p\u0159ijat\u00e1 i na ekonomku, tak se p\u016fjdu pod\u00edvat na prvn\u00ed hodinu. <o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">Tam m\u011b zaujala \u0159e\u010d docentky \u0160vecov\u00e9 a docentky Scholleov\u00e9 na \u00favodn\u00ed hodin\u011b pro nastupuj\u00edc\u00ed magistry a j\u00e1 jsem z\u016fstala na dal\u0161\u00ed a dal\u0161\u00ed vyu\u010dovan\u00ed. Postupem \u010dasu jsem si \u0159ekla, \u017ee bych mohla oba dva obory dokon\u010dit, kdy\u017e u\u017e m\u00e1m hotov\u00fd prvn\u00ed semestr a nic nep\u0159etahuju. \u010casem jsem si zde na\u0161la mnoho p\u0159\u00e1tel a rozv\u00edjela sv\u00e9 dovednosti v r\u016fzn\u00fdch oblastech, nejen d\u00edky p\u0159edm\u011bt\u016fm, kter\u00e9 jsem si zvolila nad r\u00e1mec, ale tak\u00e9 d\u00edky mimo\u0161koln\u00edm aktivit\u00e1m a skv\u011bl\u00fdm vyu\u010duj\u00edc\u00edm, kte\u0159\u00ed byli v\u017edy ochotn\u00ed a n\u00e1pomocn\u00ed. Nakonec jsem si \u0159ekla, \u017ee bych mohla dokon\u010dit oba obory najednou, abych si nekazila pr\u00e1zdniny, a tak se i stalo. <o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">Chemie byla m\u00fdm prim\u00e1rn\u00edm oborem, i kdy\u017e si nejsem jist\u00e1, zda se pro m\u011b nestala sekund\u00e1rn\u00edm, i p\u0159esto\u017ee pokra\u010duji na doktor\u00e1tu na FTOP (tak\u017ee mo\u017en\u00e1 ze m\u011b ten doktor v\u00e1\u017en\u011b bude). Samoz\u0159ejm\u011b jsem na \u00daEM nezapomn\u011bla a souhrou osudu jsem zde z\u016fstala jako zam\u011bstnanec. <o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">Mus\u00edm \u0159\u00edct, \u017ee jsem vd\u011b\u010dn\u00e1 v\u0161em vyu\u010duj\u00edc\u00edm, kte\u0159\u00ed mi uk\u00e1zali, jak propojit teorii s prax\u00ed a pomohli mi z\u00edskat zku\u0161enosti, kter\u00e9 m\u011b posouvaj\u00ed ka\u017ed\u00fd den d\u00e1l. R\u00e1da bych vyj\u00e1d\u0159ila svou vd\u011b\u010dnost za vl\u00eddnost a ochotu v\u0161ech na \u00daEM, d\u00edky nim\u017e jsem se b\u011bhem studia c\u00edtila skute\u010dn\u011b podporov\u00e1na.<o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">Pokud n\u011bkdo zva\u017euje studium na \u00daEM, m\u016f\u017eu v\u00e1m to jen doporu\u010dit. Je to skv\u011bl\u00e1 volba pro ty, kte\u0159\u00ed cht\u011bj\u00ed rozv\u00edjet nejen sv\u00e9 teoretick\u00e9 znalosti v ekonomick\u00e9m a mana\u017eersk\u00e9m sm\u011bru, ale propojit tyto schopnosti i s praktickou str\u00e1nkou. A\u0165 u\u017e p\u016fjdete na jakoukoliv \u0161kolu, nezapome\u0148te, \u017ee v\u00e1s to mus\u00ed prim\u00e1rn\u011b bavit a napl\u0148ovat, jinak si ty vysoko\u0161kolsk\u00e9 dny nikdy neu\u017eijete naplno!<o:p><\/o:p><\/p>\r\n<p> <em> podzim 2024<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><strong>Ludger R\u00f6hm<\/strong>, exchange student, FAU Erlangen-N\u00fcrnberg (DE)<\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\"><img src=\"\/files\/uzel\/0058667\/0023~~8ylNSU8tis8vSq0CAA.jpg\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"38%\">During my last Semester at UCT I had the chance to take a course in Managerial decision making at its School of Business. This course was an eye-opener to the science behind taking decisions. It brought me the realisation that decisions can be mathematically quantified and risk can be treated with much more awareness and clarity than just by \"gut feeling\".<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\">Part of this course was the MarkstratX business simulation. This game is a competition between several teams for market supremacy. The focus is put on smart and future-oriented decision making as well as rational and thoughtful analysis of the competition. The best performing teams would then go into a \"Dragon's Den\" type scenario in order to sell their fictive companies to real investors. Great teamwork is imperative to do well in this simulation.<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\">I am happy to announce that my team, with me acting as CEO not only outperformed all 9 other teams by a significant margin but also got 3 out of 4 votes from the \"Dragon's\" as the company they were most likely to buy.<span style=\"mso-spacerun: yes;\"> <\/span><o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\">Working on this project was an absolute pleasure and fed my desire to take charge and succeed. I have learned a terrific amount about leadership, team dynamics and alignment, project management and competition analysis on top of getting the chance to work on my decision making skills!<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\">Thank you to the Vysok\u00e1 \u0161kola chemicko-technologick\u00e1 v Praze school of business for making this possible and Lenka Svecova in particular for being an amazing teacher. I appreciate my experience alot and it has been a great addition to my studies in chemical engineering at FAU Erlangen-N\u00fcrnberg. I feel more prepared for the future to come!<o:p><\/o:p><\/span><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"> <em> l\u00e9to 2024<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><strong>Anna Ebertov\u00e1<\/strong>, studentka 2. ro\u010dn\u00edku Ekonomika a management<\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><img src=\"\/files\/uzel\/0058667\/0022~~c8zLS1RwTUotKskvO7wQAA.png\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"40%\"><\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\">I recently had the privilege of being part of the Strascheg Centre's APE bootcamp and I must say it was an unforgettable experience. From the moment I arrived in Munich to the final farewell party, every aspect of the bootcamp was meticulously planned and executed to provide a transformative learning journey.<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\">One of the highlights for me was the diverse and international team I got to work with. Despite initial worries about my age and experience, I found that our varied skills and perspectives complemented each other perfectly. Collaborating with individuals from different cultures not only enriched our solutions but also broadened my understanding of global teamwork and cooperation.<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\">The bootcamp was not just about theoretical learning; it was very practical and hands-on. We were privileged to learn from industry experts, whose insights were invaluable.<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\">I am very grateful to the APE organisers, mentors and fellow participants for fostering a supportive and collaborative environment throughout the week. The encouragement to think differently, take risks and push boundaries was instrumental.<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\">Although our team didn't win any prizes, I believe our journey was a testament to the growth, learning and camaraderie that the APE Bootcamp fosters. I leave with new skills, cherished memories, and a network of inspiring people I hope to work with in the future.<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\">I highly recommend the APE Bootcamp to anyone looking for a challenging yet rewarding entrepreneurial experience. It's not just a programme, it's a journey of self-discovery, innovation, and global connections.<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\"> <em> jaro 2024<\/em><\/span><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><strong>Bc. Valeriia Mandrykina<\/strong>, studentka 4. ro\u010dn\u00edku specializace Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed<\/p>\r\n<p class=\"MsoNormal\"><img src=\"\/files\/uzel\/0058667\/0021~~803MSymqzM7MSwQA.png\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"40%\">Jmenuji se Valeriia a na \u00dastavu ekonomiky a managementu studuji u\u017e \u010dtvrt\u00fdm rokem. <span class=\"ui-provider\">V roce 2023 jsem \u00fasp\u011b\u0161n\u011b absolvovala st\u00e1tn\u00ed zkou\u0161ky a z\u00edskala bakal\u00e1\u0159sk\u00fd titul v programu Ekonomika a management. <\/span>Nyn\u00ed pokra\u010duji v magistersk\u00e9m studiu ve specializaci Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed. <o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Nabyt\u00e9 znalosti z oblasti projektov\u00e9ho managementu, mana\u017eersk\u00e9 psychologie a \u0159\u00edzen\u00ed lidsk\u00fdch zdroj\u016f u\u017e nyn\u00ed \u00fasp\u011b\u0161n\u011b aplikuji ve v\u0161edn\u00edm \u017eivot\u011b. Sv\u016fj voln\u00fd \u010das v\u011bnuji organizaci a veden\u00ed charitativn\u00edch projekt\u016f a obecn\u011b prosp\u011b\u0161n\u00fdch aktivit, kter\u00e9 pova\u017euji za smyslupln\u00e9. <o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><span class=\"ui-provider\">V roce 2022 jsem stala koordin\u00e1torkou pro ukrajinsk\u00e9 studenty uprchl\u00edky, kte\u0159\u00ed ut\u00edkali p\u0159ed v\u00e1lkou na Ukrajin\u011b, a n\u00e1\u0161 \u00fastav je p\u0159ijal ke studiu a vytvo\u0159il pro n\u011b bezpe\u010dn\u00e9 z\u00e1zem\u00ed.<\/span> <span class=\"ui-provider\">Paraleln\u011b jsem za\u010dala pom\u00e1hat v r\u016fzn\u00fdch neziskov\u00fdch organizac\u00edch, kter\u00e9 podporovaly uprchl\u00edky na za\u010d\u00e1tku v\u00e1lky, jako \u010cSoL, D\u016fm Dobra aj. Dodnes pom\u00e1h\u00e1m krajan\u016fm s hled\u00e1n\u00edm pr\u00e1ce, \u0161kol, poskytuji konzultace a celkov\u011b pom\u00e1h\u00e1m s adaptac\u00ed v \u010cesku. Tak\u00e9 pom\u00e1h\u00e1m s organizac\u00ed v\u00fdstavy Ko\u010dky Praha, kde m\u00e1m na starosti ukrajinsk\u00fd koutek a kde se vyb\u00edraj\u00ed pen\u00edze pro ukrajinsk\u00e9 \u00fatulky, nach\u00e1zej\u00edc\u00ed se v nejcitliv\u011bj\u0161\u00edch oblastech Ukrajiny. V minul\u00e9m roce se n\u00e1m b\u011bhem dvou dn\u016f poda\u0159ilo nashrom\u00e1\u017edit kolem 20.000 K\u010d. <\/span><o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Od za\u010d\u00e1tku tohoto roku jsem se tak\u00e9 stala \u010dlenkou spolku Rotaract International. Tento spolek sdru\u017euje mlad\u00e9 lidi, kte\u0159\u00ed se sna\u017e\u00ed \u0159e\u0161it probl\u00e9my spole\u010dnosti a po\u0159\u00e1d\u00e1 r\u016fzn\u00e9 projekty na zlep\u0161en\u00ed \u017eivotn\u00edho prost\u0159ed\u00ed, podporu bezdomovc\u016f apod. <o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Nov\u011b se mi poda\u0159ilo dostat do projektu britsk\u00e9ho velvyslance Mattovi r\u00e1dci, kde \u0159e\u0161\u00edme ot\u00e1zky a <span style=\"mso-spacerun: yes;\"> <\/span>v\u00fdzvy se kter\u00fdmi se setk\u00e1v\u00e1 ml\u00e1de\u017e v \u010cesku. Sna\u017e\u00edme se naj\u00edt cesty k \u0159e\u0161en\u00ed probl\u00e9m\u016f, kter\u00e9 prob\u00edr\u00e1me b\u011bhem na\u0161ich diskuz\u00ed.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Sv\u016fj voln\u00fd \u010das se sna\u017e\u00edm v\u011bnovat \u010dinnostem, kter\u00e9 maj\u00ed pozitivn\u00ed p\u0159\u00ednos a p\u0159isp\u00edvaj\u00ed k obecn\u00e9mu dobru.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">R\u00e1da bych vyu\u017eila t\u00e9to p\u0159\u00edle\u017eitosti k pod\u011bkov\u00e1n\u00ed \u00daEM V\u0160CHT. Krom\u011b toho, \u017ee mi na\u0161e \u0161kola dala vizi toho, co chci v \u017eivot\u011b d\u011blat a n\u00e1stroje, jak toho dos\u00e1hnout, mi umo\u017enila budovat cenn\u00e9 kontakty, proto\u017ee v\u011bt\u0161inu projekt\u016f realizuji ve spolupr\u00e1ci s na\u0161imi spolu\u017e\u00e1ky. <o:p><\/o:p><\/p>\r\n<p style=\"text-align: right;\" class=\"MsoNormal\"><em> <\/em> <em> jaro 2024<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><strong>Bc. Marek Sejval<\/strong>, student 5. ro\u010dn\u00edku specializace Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed<\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><span class=\"ui-provider\"><img src=\"\/files\/uzel\/0058667\/0020~~800sSs2OD07NKkvMAQA.jpg\" class=\"img_float_left\" alt=\"\" width=\"38%\">Pokra\u010dovat ve studiu na \u00dastavu ekonomiky a managementu V\u0160CHT Praha po st\u0159edn\u00ed \u0161kole bylo jedno z m\u00fdch nejlep\u0161\u00edch rozhodnut\u00ed. Nejde jen o to, jak\u00e9 v\u011bdomosti nabydete, ale tak\u00e9 k jak\u00fdm p\u0159\u00edle\u017eitostem se dostanete. \u00daEM vd\u011b\u010d\u00edm nejen za rozvoj odborn\u00fdch dovednost\u00ed, ale tak\u00e9 za velk\u00fd osobn\u00ed posun. Dostal jsem se k projekt\u016fm, ke kter\u00fdm bych se jinde nedostal. <\/span><span class=\"ui-provider\">Spolupracoval jsem na psan\u00ed u\u010debnice o finan\u010dn\u00ed gramotnosti pro st\u0159edn\u00ed \u0161koly a na tvorb\u011b aktivit pro dny otev\u0159en\u00fdch dve\u0159\u00ed. U\u017e b\u011bhem studia se mi d\u00edky veden\u00ed \u0161koly naskytla nejedna pracovn\u00ed p\u0159\u00edle\u017eitost. Od tvorby studie proveditelnosti a strategie pro start up zalo\u017een\u00e9ho na v\u00fdzkumu student\u016f doktorsk\u00e9ho studia a\u017e po pracovn\u00ed pozici v mezin\u00e1rodn\u00ed farmaceutick\u00e9 firm\u011b v odd\u011blen\u00ed Market Access. <\/span><span class=\"ui-provider\">Nejv\u00edce si v\u00e1\u017e\u00edm f\u00e9rov\u00e9ho a p\u0159\u00e1telsk\u00e9ho p\u0159\u00edstupu vyu\u010duj\u00edc\u00edch, kte\u0159\u00ed d\u011blaj\u00ed v\u0161e pro to, aby jejich studenti usp\u011bli.<span style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"><\/span><\/span><em> <\/em><\/p>\r\n<p style=\"text-align: right;\" class=\"MsoNormal\"><em> <\/em> <em> jaro 2024<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><strong>Ing. Tom\u00e1\u0161 Hortl\u00edk<\/strong>, absolvent specializace Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed, v\u00edt\u011bz soute\u017ee FINdiplomka 2023<\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><img src=\"\/files\/uzel\/0058667\/0019~~C8nPTSyO98gvKsnJzI53y8xLySzIyc_NTow3MjAyBgA.jpg\" class=\"img_float_left\" alt=\"\" width=\"50%\">Ahoj, j\u00e1 jsem Tom\u00e1\u0161 a r\u00e1d bych se s V\u00e1mi, co te\u010f uva\u017eujete o studiu, pod\u011blil o svou cestu na \u00dastavu ekonomiky a managementu V\u0160CHT v Praze. Kdy\u017e jsem se rozhodoval, kam j\u00edt na \u0161kolu, vyb\u00edral jsem si mezi ekonomkou a u\u010ditelstv\u00edm. Nakonec vyhr\u00e1la prvn\u00ed jmenovan\u00e1 mo\u017enost a mus\u00edm \u0159\u00edci, \u017ee jsem toho nikdy nelitoval.<o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">Na V\u0160CHT m\u011b oslovilo prol\u00edn\u00e1n\u00ed ekonomick\u00e9ho oboru s technickou univerzitou a praktick\u00fdmi zku\u0161enostmi. Kdy\u017e jsem nastoupil na bakal\u00e1\u0159e, m\u011bli jsme skv\u011ble p\u0159ipraven\u00fd rozvrh tak, aby \u0161kola zab\u00edrala 2-3 dny v t\u00fddnu. Hned v prv\u00e1ku jsem m\u011bl mo\u017enost pod\u00edvat se spole\u010dn\u011b se spolu\u017e\u00e1ky na t\u0159i t\u00fddny do \u010d\u00ednsk\u00e9ho Wuhanu, kde jsme absolvovali marketingov\u00fd workshop.<o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">V na\u0161em oboru jsou velmi d\u016fle\u017eit\u00e9 praktick\u00e9 zku\u0161enosti. Ty jsem m\u011bl \u0161anci nasb\u00edrat d\u00edky voln\u00fdm dn\u016fm, kter\u00e9 n\u00e1m \u0161kola poskytla. A \u017ee jich nebylo m\u00e1lo. Za\u010d\u00ednal jsem p\u0159\u00edmo na \u0161kole v International Office, kde jsem se staral o vztahy se zahrani\u010dn\u00edmi partnersk\u00fdmi univerzitami. Pot\u00e9 jsem si za\u017eil epizody v poradensk\u00e9 i auditn\u00ed firm\u011b, ale p\u0159i\u0161el jsem na to, \u017ee to nen\u00ed cesta, po kter\u00e9 jsem se cht\u011bl vydat. Nicm\u00e9n\u011b nemohu pop\u0159\u00edt, \u017ee jsem za tyto zku\u0161enosti velmi r\u00e1d. <o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">B\u011bhem studia jsem se pod\u00edval i do startupov\u00e9ho sv\u011bta, kdy jsem se d\u00edky \u0161kole dostal do spin-offu V\u0160CHT \u2013 MarbleMatu, kter\u00fd se v\u011bnuje inovativn\u00edmu zp\u016fsobu d\u00e1vkov\u00e1n\u00ed lipidick\u00fdch formulac\u00ed (lidsky \u0159e\u010deno \u00fa\u010dinn\u00fdch l\u00e1tek rozpustn\u00fdch v tuc\u00edch). Startup je op\u011bt jin\u00fd \u00fahel pohledu na v\u011bc a jsem r\u00e1d, \u017ee jsem se na jeho p\u0159\u00edb\u011bhu mohl tak\u00e9 pod\u00edlet.<o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">Nakonec jsem zakotvil v controllingu, ve kter\u00e9m jsem se na\u0161el. Za\u010d\u00ednal jsem na centr\u00e1le Skupiny DEK. Ve stavebnictv\u00ed jsem pak z\u016fstal, kdy\u017e jsem p\u0159e\u0161el do dce\u0159in\u00e9 spole\u010dnosti BEST, a.s.<o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">Mo\u017en\u00e1 se m\u016f\u017ee zd\u00e1t, \u017ee jsem tolik nemluvil o p\u0159edm\u011btech a studiu. To mi dalo skv\u011bl\u00fd z\u00e1klad p\u0159edev\u0161\u00edm v \u201ehard\u201c p\u0159edm\u011btech, kde byl kladen obrovsk\u00fd d\u016fraz na my\u0161len\u00ed v souvislostech. To hlavn\u00ed, za co bych cht\u011bl \u0161kole pod\u011bkovat, je osobn\u00ed a lidsk\u00fd p\u0159\u00edstup i atmosf\u00e9ra, kterou t\u00fdm \u00daEM vytv\u00e1\u0159\u00ed. Lid\u00e9, se kter\u00fdmi se na \u0161kole potk\u00e1v\u00e1te, jsou i Va\u0161\u00ed investic\u00ed do dal\u0161\u00edho pracovn\u00edho \u017eivota, kdy ka\u017ed\u00fd kontakt otev\u00edr\u00e1 nov\u00e9 cesty. Tento p\u0159esah mi osobn\u011b velmi pomohl, nebo\u0165 jsem d\u00edky sv\u00fdm pedagog\u016fm mohl vyzkou\u0161et n\u011bkolik zaj\u00edmav\u00fdch pracovn\u00edch pozic, kter\u00e9 jsem jmenoval v\u00fd\u0161e.<o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">Po \u0161kole jsem se je\u0161t\u011b jednou mohl vr\u00e1tit ke sv\u00e9 diplomce, kdy jsem se z\u00fa\u010dastnil sout\u011b\u017ee FINDiplomka po\u0159\u00e1dan\u00e9 \u010ceskou asociac\u00ed pro finan\u010dn\u00ed \u0159\u00edzen\u00ed. Sout\u011b\u017e se mi poda\u0159ilo vyhr\u00e1t s t\u00edm, \u017ee jsem dostal p\u0159\u00edle\u017eitost odprezentovat ji porot\u011b slo\u017een\u00e9 z \u0159ad finan\u010dn\u00edch profesion\u00e1l\u016f.<o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">Nakonec, pokud vyb\u00edr\u00e1te svou budouc\u00ed \u0161kolu, bych V\u00e1m r\u00e1d pop\u0159\u00e1l, \u017ee a\u0165 u\u017e vyberete jakkoli, hlavn\u00ed je, aby V\u00e1s tato \u017eivotn\u00ed etapa bavila a u\u017eili jste si ji. Pokud uva\u017eujete o podobn\u00e9m sm\u011bru, kter\u00fdm jsem se vydal j\u00e1 \u2013 tedy sm\u011brem ke controllingu a financ\u00edm, rozhodn\u011b by \u00daEM m\u011bl b\u00fdt va\u0161e prvn\u00ed volba!<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><o:p> <\/o:p> <em> zima 2023<\/em> <\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong><span style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin; color: black; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">Megan Ashley McComb<\/span><\/strong><span style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin; color: black; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">, studentka 1. ro\u010dn\u00edku navazuj\u00edc\u00edho magistersk\u00e9ho studia Innovation Project Management a <\/span><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black;\">dr\u017eitelka Mimo\u0159\u00e1dn\u00e9ho stipendia Miroslava Vl\u010dka za p\u0159\u00ednos k internacionalizaci pra\u017esk\u00fdch ve\u0159ejn\u00fdch vysok\u00fdch \u0161kol a vysok\u00e9ho \u0161kolstv\u00ed v \u010cesk\u00e9 republice.<o:p><\/o:p><\/span><\/p>\r\n<p><span style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin; color: black; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"><span><span class=\"cerna0\"><img src=\"\/files\/uzel\/0058667\/0018~~8403MAQA.jpg\" class=\"img_float_left\" alt=\"\" width=\"50%\"><\/span><\/span><\/span><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black;\">When deciding to move from the US to the Czech Republic for bachelor studies in 2020, I didn't know what to expect culturally or academically. Admittedly, my level of mathematical knowledge was not very high (my high school studies are from a performing arts school), but I knew that no matter the challenge, this opportunity was the best one for me to cash flow all my higher education while receiving a very high quality of education. Therefore, I knew in my heart that I had to do it and do it well. <\/span><o:p><\/o:p><span style=\"background-image: initial;\"><u5:p><\/u5:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span style=\"background-image: initial;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black;\">I arrived in Prague in 2021 after a long struggle for my study visa due to the Covid-19 pandemic, and upon arrival I faced some culture shock, most notably difficulty with Czech language. This remains to be a struggle today, but I manage. Overall, Prague is an immeasurably beautiful city with a rich history and efficient public transport that puts many other European capitals to shame, while at the same time being a very safe city.<\/span><o:p><\/o:p><\/span><span style=\"background-image: initial;\"><u5:p><\/u5:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span style=\"background-image: initial;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black;\">During my bachelor\u2019s degree, I must admit, I spent most of my free time studying, and when I wasn\u2019t, I was working or taking a day hiking trip to a nearby area with great trails (Karl\u0161tejn). However, this grind was necessary because Czech university studies are challenging, especially in such a math and analytically-dense program as our Economics and Management BSc. During my bachelor\u2019s degree studies I received help and guidance from our insightful and inspiring professors who really helped me understand what field I wanted to pursue in the future. My studies at UCT also taught me how to be more self-disciplined in all areas of life and how to be a skills-based and action-oriented person, not held back by anxiety. <\/span><o:p><\/o:p><\/span><span style=\"background-image: initial;\"><u5:p><\/u5:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span style=\"background-image: initial;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black;\">In my last year of bachelor\u2019s studies, I was selected for an internship in our international office as an admissions representative. This has allowed me to apply knowledge that I learned in many areas from my bachelor\u2019s degree to real life as I continue my master\u2019s degree in our School of Business. I feel so honored to help other students globally access a higher education that will take their careers to the next level. During my studies, I learned how to market myself as a brand, as well as the ideas I have to gain traction and turn these ideas into a reality. In 2023, I have already initiated several new \u201cpet-projects\u201d to apply concepts learned in my bachelor\u2019s degree to increase the value of our School of Business for international students, such as the creation of the International Business Club and processes for students to hold events at our university. <\/span><o:p><\/o:p><\/span><span style=\"background-image: initial;\"><u5:p><\/u5:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span style=\"background-image: initial;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black;\">As I study now in our Innovation Project Management MSc program, I am preparing for my future career in Quality Management, and I have no doubts that this education will equip me best for my future, and I cannot recommend our programs more for other determined students globally.<\/span><o:p><\/o:p><\/span><span style=\"background-image: initial;\"><u5:p><\/u5:p><\/span><span style=\"background-image: initial;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black;\"><\/span><\/span><\/p>\r\n<p style=\"text-align: right;\" class=\"MsoNormal\"><span style=\"background-image: initial;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black;\"> <em> zima 2023<\/em><\/span><\/span><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Artur Shamyan<\/strong>, student 1. ro\u010dn\u00edku programu Ekonomika a management, v\u00edt\u011bz 2. ro\u010dn\u00edku Hole\u0161ovick\u00e9ho \u0161achov\u00e9ho turnaje<\/p>\r\n<p><img src=\"\/files\/uzel\/0058667\/0017~~C85IzK1MzAMA.jpg\" class=\"img_float_left img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Sevcik (jpg) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"50%\"><em>Odkud poch\u00e1z\u00ed\u0161 a jak by ses kr\u00e1tce p\u0159edstavil?<\/em><\/p>\r\n<p>Jmenuji se Artur, je mi 18 let. Jsem z Ukrajiny, z m\u011bsta Mykolaiv. Do \u010cesk\u00e9 republiky jsem se dostal po za\u010d\u00e1tku v\u00e1lky v m\u00e9 zemi. Studuji zde prvn\u00edm rokem a z\u00e1rove\u0148 druh\u00fdm rokem na ukrajinsk\u00e9 univerzit\u011b.<\/p>\r\n<p><em>Jak dlouho hraje\u0161 \u0161achy a kolik \u010dasu jim v\u011bnuje\u0161?<\/em><\/p>\r\n<p>\u0160achy hraji od sv\u00fdch 5 let (t\u00e9m\u011b\u0159 14 let). D\u0159\u00edve jsem se \u0161ach\u016fm ur\u010dit\u011b v\u011bnoval v\u00edce, nyn\u00ed se sna\u017e\u00edm alespo\u0148 2 hodiny denn\u011b.<\/p>\r\n<p><em>Jak\u00fd by tv\u016fj doposud nejv\u011bt\u0161\u00ed \u0161achov\u00fd \u00fasp\u011bch?<\/em><\/p>\r\n<p>N\u011bkolikr\u00e1t jsem se dostal mezi deset nejlep\u0161\u00edch ukrajinsk\u00fdch \u0161achist\u016f v rapid \u0161achu ve sv\u00e9 v\u011bkov\u00e9 kategorii. A ned\u00e1vno prob\u011bhl turnaj po\u0159\u00e1dan\u00fd Garrym Kasparovem - Mistrovstv\u00ed sv\u011bta univerzit, kde jsem hr\u00e1l za t\u00fdm Taras Shevchenko National University of Kyiv a n\u00e1\u0161 t\u00fdm obsadil 10. m\u00edsto ze 116 t\u00fdm\u016f z cel\u00e9ho sv\u011bta. A j\u00e1 s\u00e1m jsem v \u017eeb\u0159\u00ed\u010dku jednotlivc\u016f obsadil 21. m\u00edsto z 548 hr\u00e1\u010d\u016f.<\/p>\r\n<p><em>Tr\u00e9nuje\u0161 hru sp\u00ed\u0161 na po\u010d\u00edta\u010di nebo na skute\u010dn\u00e9 \u0161achovnici?<\/em><\/p>\r\n<p>Nyn\u00ed samoz\u0159ejm\u011b hraji \u010dast\u011bji online, jeliko\u017e tr\u00e9nuji doma. Hru \u201ena\u017eivo\u201c je ale tak\u00e9 pot\u0159eba tr\u00e9novat, zejm\u00e9na p\u0159i p\u0159\u00edprav\u011b na turnaje.<\/p>\r\n<p><em>\u010c\u00edm jsou pro tebe \u0161achy? Sportem, um\u011bn\u00edm, nebo v\u011bdou?<\/em><\/p>\r\n<p>Dobr\u00e1 ot\u00e1zka. \u0160achy skute\u010dn\u011b spojuj\u00ed rysy sportovn\u00ed sout\u011b\u017ee, v\u011bdeck\u00e9ho v\u00fdzkumu a um\u011bleck\u00e9ho d\u00edla. Pro m\u011b jsou \u0161achy p\u0159edev\u0161\u00edm hra. Nav\u00edc se tato hra z\u00e1sadn\u011b li\u0161\u00ed od v\u011bdy. \u0158ekn\u011bme, \u017ee v matematice se 2\u00d72 v\u017edy rovn\u00e1 4 a chyba t\u00e9m\u011b\u0159 v\u017edy vede ke \u0161patn\u00e9mu v\u00fdsledku. V \u0161achu m\u016f\u017ee b\u00fdt 2\u00d72=5, a obecn\u011b tolik, kolik chcete, ale v\u00edt\u011bzem je ten, kdo ud\u011bl\u00e1 p\u0159edposledn\u00ed chybu.<\/p>\r\n<p><em>Co d\u011bl\u00e1\u0161, kdy\u017e nehraje\u0161 \u0161achy?<\/em><\/p>\r\n<p>Jeliko\u017e studuji dv\u011b vysok\u00e9 \u0161koly, voln\u00fd \u010das je pro m\u011b luxus. Na \u0161achy si taky st\u011b\u017e\u00ed najdu \u010das. Ale p\u0159esto se krom\u011b studia a \u0161achu v\u011bnuji i sportu a o v\u00edkendech se dokonce v\u00edd\u00e1m s p\u0159\u00e1teli a relaxuji.<\/p>\r\n<p><em>Jak\u00e9 jsou tv\u00e9 dal\u0161\u00ed z\u00e1jmy krom\u011b \u0161ach\u016f?<\/em><\/p>\r\n<p>Krom\u011b \u0161ach\u016f se v\u011bnuji boxu (p\u0159ekvapiv\u011b), a tak\u00e9 plav\u00e1n\u00ed \u2013 t\u00e9m\u011b\u0159 14 let, stejn\u011b jako \u0161achy, ale neprofesion\u00e1ln\u011b, i kdy\u017e jsem vyhr\u00e1l n\u011bkolik sout\u011b\u017e\u00ed.<\/p>\r\n<p><em>Na V\u0160CHT studuje\u0161 prvn\u00edm rokem. Co t\u011b zl\u00e1kalo ke studiu Ekonomiky a managementu?<\/em><\/p>\r\n<p>Vysok\u00e1 \u0161kola mi velmi pomohla po p\u0159\u00edchodu do Prahy, kdy jsem kv\u016fli v\u00e1lce opustil Ukrajinu. Dostal jsem p\u0159\u00edle\u017eitost pokra\u010dovat ve studiu, za co\u017e jsem nesm\u00edrn\u011b vd\u011b\u010dn\u00fd. M\u00e1m opravdu r\u00e1d ekonomiku a opakovan\u011b jsem se ujistil, \u017ee jsem si vybral spr\u00e1vn\u011b.<\/p>\r\n<p><em>V \u010dem si mysl\u00ed\u0161, \u017ee je tento obor prosp\u011b\u0161n\u00fd?<\/em><\/p>\r\n<p>Ekonomika a management v\u00fdrazn\u011b roz\u0161i\u0159uj\u00ed m\u00e9 mo\u017enosti po studiu. M\u016f\u017eu se st\u00e1t mana\u017eerem nebo zalo\u017eit vlastn\u00ed firmu.<\/p>\r\n<p><em>Co na studiu V\u0160CHT oce\u0148uje\u0161 nejv\u00edc?<\/em><\/p>\r\n<p>R\u016fznorodost p\u0159edm\u011bt\u016f, styl v\u00fduky, mo\u017enost pracovat ve flexibiln\u00edm rozvrhu.<\/p>\r\n<p><em>Co je pro tebe p\u0159i studiu nejt\u011b\u017e\u0161\u00ed?<\/em><\/p>\r\n<p>T\u011b\u017eko \u0159\u00edct, ne\u0159ekl bych, \u017ee je to pro m\u011b t\u011b\u017ek\u00e9, nebo \u017ee se n\u011bco neda\u0159\u00ed. Mysl\u00edm, \u017ee kdy\u017e m\u00e1 \u010dlov\u011bk z\u00e1jem, tak to pro n\u011bj nen\u00ed t\u011b\u017ek\u00e9.<\/p>\r\n<p><em>Pracuje\u0161 p\u0159i studiu? Pokud ano, kde?<\/em><\/p>\r\n<p>Zat\u00edm nepracuji, ale hled\u00e1m n\u011bjakou pr\u00e1ci souvisej\u00edc\u00ed s t\u00edm, co pr\u00e1v\u011b studuji.<\/p>\r\n<p><em>Jak\u00e9 jsou tv\u00e9 pl\u00e1ny po ukon\u010den\u00ed studia?<\/em><\/p>\r\n<p>Douf\u00e1m, \u017ee p\u0159ed promoc\u00ed z\u00edsk\u00e1m tak\u00e9 n\u011bjak\u00e9 pracovn\u00ed zku\u0161enosti a pot\u00e9 p\u016fjdu pracovat pro velkou spole\u010dnost, stanu se vrcholov\u00fdm mana\u017eerem a pot\u00e9 zalo\u017e\u00edm vlastn\u00ed podnik. A jsem si jist, \u017ee znalosti, kter\u00e9 k tomu poskytuje V\u0160CHT, budou v\u00edce ne\u017e dostate\u010dn\u00e9.<\/p>\r\n<p style=\"text-align: right;\"> <em>jaro 2023<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Bc. Moira Skopljak<\/strong>, absolventka programu Economics and Management<\/p>\r\n<p><img src=\"\/images\/0!0\/uzel\/0058667\/0014~~883PLEpUKEktLsnMzc_LTMwBAA.jpg\" class=\"img_float_left img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\"\" width=\"33%\" height=\"\"><\/p>\r\n<p>Since the year 2022 came to an end, I\u2019ve been reflecting on my accomplishments. At the top of my list is graduating university, which was one of my main goals for this year.<\/p>\r\n<p>I'm thrilled to share that I\u2019ve officially graduated as first in my cohort from University of Chemistry and Technology in Prague (UCT Prague) with a bachelor's degree in Economics and Management.<\/p>\r\n<p>My main specialization was in the field of Marketing and Corporate Finance. Thanks to that I've gained a range fundamentals in each of the fields, which I've used in my previous jobs. \u2028\u2028During my studies I've had a chance to explore what I want to do in life, not only on a career basis but also on a personal level. I was given the opportunity to meet so many interesting people from both Finance and Marketing world, which is priceless. I've also faced some challenging tasks however it had been undoubtedly worthwhile because it helped me to grow.<\/p>\r\n<p>This is my first big step towards fulfilling my lifetime goals. Therefore, it is important to cherish these last three years and be proud of it! Now I\u2019m excited to see, where my life will take me next!<\/p>\r\n<p style=\"text-align: right;\"><em>zima 2022<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Bc. Jan Sou\u0159ezn\u00fd<\/strong>, absolvent programu Ekonomika a management<\/p>\r\n<p><img src=\"\/images\/215!0\/uzel\/0058667\/0009~~C84vLUqtyqsEAA.jpg\" class=\"img_float_right img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Sourezny (jpg) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"215\" height=\"286\"><\/p>\r\n<p><em>From shy Bachelor freshman to studying in Mexico, Thailand and Taiwan within three years...<\/em><\/p>\r\n<p>As a 100% conservative and shy person, I would have never thought that I\u2018d travel more than I have in the past 3 years of bachelor studies, but the International Office has such an excellent and wide range of study abroad opportunities that I was able to pick my dream destination every time.<\/p>\r\n<p>It all started right at the begining of my studies when we were presented with all the International opportunities available to us as students. During the 2nd semester, I learned more about the study abroad experiences of other students. At that time, I was afraid to leave for one whole semester, so Summer School for 2 weeks seemed like a perfect balance. At the same time, my options were all exciting and exotic countries like South Korea, Mexico, and Taiwan, from which I choose CETYS, Mexico. Long story short, after two weeks in Ensenada, Baja California + two more weeks spent in the USA, I was eager to leave for the whole semester, a prospect which had been \u201ctoo scary\u201d for me before that.<\/p>\r\n<p>As soon as I returned, I contacted the International Office to declare my interest in going for an exchange. They were very friendly and helpful, and during the registration round in Autumn, I signed up for a semester at KMITL in Bangkok, Thailand. This country was already half-affected by COVID, but I guess no one can complain about quarantine at the beach. KMITL offers a very similar study program to the School of Business UCT Prague (you can start to understand how carefully our partner Universities are chosen), so I was able to transfer enough ECTS credits for the whole semester. Among Thai teachers, I also had international teachers who brought fresh and innovative ways of learning experience.<\/p>\r\n<p>When the pandemic entered our lives in March, the school\u2019s reaction was very prompt and classes went online immediately. International students were offered the option of finishing the semester with them but online in their home country. The majority of international students took this option, but I felt pitiful about leaving, so I took a risk and stayed in Thailand. I\u2019m glad for this complex decision because the quarantine wasn\u2019t for eternity, and after a month, another load of travel experiences awaited me.<\/p>\r\n<p>In the meantime, there were two more main international events organized by our International Office which I regret not taking \u2013 the first was a three week visit to Wuhan, China with an intensive business course and the second was the ATHENS one-week programme in Milan. I thought it would be too much for me to take part in these opportunities just a few months before the Thailand exchange. Looking back, I think it was a mistake to let it go.<\/p>\r\n<p>What now? After sucesfully graduating from the Bachelor\u2018s program, a Master\u2018s programme is awaiting me at NSYSU in Kaohsiung, Taiwan. I was admitted to the program, so I\u2019m currently spending my time preparing for another two years full of unforgettable international experiences, people, culture and knowledge. I would\u2019ve never considered this plan alone without the leadership and support of my school\u2018s International Office. Thank you so much for showing me you don\u2019t have to stick to your home country for your entire life, and the world is open and full of possibilities!<\/p>\r\n<p style=\"text-align: right;\"><em>podzim 2021<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Franti\u0161ek \u0160ev\u010d\u00edk<\/strong>, student 1. ro\u010dn\u00edku programu Ekonomika a management<\/p>\r\n<p><img src=\"\/images\/215!0\/uzel\/0058667\/0004~~C04tS87MBgA.jpg\" class=\"img_float_left img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Sevcik (jpg) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"215\" height=\"227\"><em>Jak\u00fd je pro tebe rozd\u00edl v distan\u010dn\u00ed v\u00fduce na st\u0159edn\u00ed a na vysok\u00e9 \u0161kole?<\/em><\/p>\r\n<p>Jeliko\u017e jsem distan\u010dn\u00ed v\u00fduku na st\u0159edn\u00ed \u0161kole osobn\u011b neza\u017eil, nemohu tud\u00ed\u017e popsat z\u00e1sadn\u00ed rozd\u00edly. Z m\u00e9ho \u00fahlu pohledu je studium na vysok\u00e9 \u0161kole, a\u0165 u\u017e prezen\u010dn\u00ed, \u010di distan\u010dn\u00ed, \u010dasov\u011b n\u00e1ro\u010dn\u011bj\u0161\u00ed, ale z\u00e1rove\u0148 je velmi flexibiln\u00ed. Nikdo v\u00e1s do ni\u010deho nenut\u00ed a nikdo v\u00e1s u\u017e nedr\u017e\u00ed za ru\u010di\u010dku a ne\u0159\u00edk\u00e1 v\u00e1m \u201eUd\u011blej si \u00fakol, je to pot\u0159eba\u201c. Mn\u011b osobn\u011b to vyhovuje, rozd\u011bl\u00edm si \u010das tak, jak j\u00e1 pot\u0159ebuji, a zvl\u00e1d\u00e1m do toho zakomponovat jak pr\u00e1ci, sport, tak i z\u00e1bavu i za t\u011bchto nep\u0159\u00edjemn\u00fdch podm\u00ednek, kter\u00e9 n\u00e1s potkaly.<\/p>\r\n<p><em>Jak vn\u00edm\u00e1\u0161 distan\u010dn\u00ed v\u00fduku na V\u0160CHT Praha? Co bys vyzdvihl a co naopak zlep\u0161il?<\/em><\/p>\r\n<p>\u0158ekl bych, \u017ee v\u0161ichni vyu\u010duj\u00edc\u00ed se toho chopili zdatn\u011b, zvl\u00e1daj\u00ed nemysliteln\u00e9 a pracuj\u00ed za pochodu. Jsou vst\u0159\u00edcn\u00ed a n\u00e1pomocn\u00ed v\u0161em, kdo to pot\u0159ebuj\u00ed, a\u0165 u\u017e se bav\u00edme o studijn\u00edch z\u00e1le\u017eitostech, o jazykov\u00fdch bari\u00e9r\u00e1ch \u010di \u010demkoliv jin\u00e9m. Rozhodn\u011b bych vyzvednul mo\u017enosti online konzultac\u00ed a dobrou p\u0159\u00edpravu vyu\u010duj\u00edc\u00edch na hodinu a kvalitn\u00ed podklady. Mo\u017en\u00e1 bych se v\u00edc zam\u011b\u0159il na lep\u0161\u00ed zapojen\u00ed do mimo\u0161koln\u00edch aktivit pro nov\u00e9 studenty ekonomie.<\/p>\r\n<p><em>Povedlo se ti poznat nov\u00e9 lidi i b\u011bhem distan\u010dn\u00ed v\u00fduky? Vyu\u017eil jsi n\u011bkter\u00e9 aktivity, kter\u00e9 nab\u00edzej\u00ed studenti (K3S, spolky, sen\u00e1to\u0159i, Tuto\u0159i, ...)?<\/em><\/p>\r\n<p>Popravd\u011b jsem si nejv\u00edc zn\u00e1most\u00ed ud\u011blal na seznamov\u00e1ku, na spole\u010dn\u00e9m prvn\u00edm dni pro ekonomy a dal\u0161\u00edch p\u00e1r spole\u010dn\u00fdch mimo\u0161koln\u00edch akc\u00edch. Samoz\u0159ejm\u011b jsem potkal nov\u00e9 lidi, se kter\u00fdmi jsem se skamar\u00e1dil i b\u011bhem online v\u00fduky, ale je to \u00fapln\u011b n\u011bco jin\u00e9ho, kdy\u017e tam chyb\u00ed soci\u00e1ln\u00ed kontakt. Bohu\u017eel jsem nem\u011bl p\u0159\u00edle\u017eitost se z\u00fa\u010dastnit \u017e\u00e1dn\u00e9 z akc\u00ed po\u0159\u00e1dan\u00fdch studijn\u00edmi spolky, ale v\u011b\u0159\u00edm, \u017ee by to st\u00e1lo za to. Vyu\u017eil jsem p\u00e1rkr\u00e1t Tutory, kdy\u017e jsem pot\u0159eboval odpov\u011b\u010f na ot\u00e1zky ohledn\u011b \u0161koly, z\u00e1po\u010dt\u016f a podobn\u011b. Rozhodn\u011b bych se neb\u00e1l jim napsat, jsou to moc fajn lidi.<\/p>\r\n<p><em>Jak se vypo\u0159\u00e1d\u00e1v\u00e1\u0161 se samotou, odlou\u010den\u00edm od p\u0159\u00edtomnosti ve \u0161kole? Vzk\u00e1zal nebo poradil bys n\u011bco sv\u00fdm spolu\u017e\u00e1k\u016fm?<\/em><\/p>\r\n<p>Se samotou se vypo\u0159\u00e1d\u00e1vat \u00fapln\u011b nemus\u00edm, jsem v pravideln\u00e9m kontaktu s rodi\u010di a p\u00e1r kamar\u00e1dy, co bydl\u00ed kousek od m\u00e9ho bytu. Kdy\u017e pot\u0159ebuji, tak si s b\u00fdval\u00fdmi spolu\u017e\u00e1ky zahraji na po\u010d\u00edta\u010di a vy\u010dist\u00edm si hlavu. Tak\u00e9 m\u00e1m pr\u00e1ci, kter\u00e1 mi vypl\u0148uje \u010d\u00e1st dne a zpest\u0159uje mi monot\u00f3nn\u00ed dny, a s t\u00edm, \u017ee jsem si \u0161ikovn\u011b zlomil kotn\u00edk p\u0159ed druhou vlnou korony, tak jsem nucen i k rehabilitaci. Tak\u017ee za sebe m\u016f\u017eu \u0159\u00edct, \u017ee m\u00e1m pom\u011brn\u011b pestr\u00e9 dny a distan\u010dn\u00ed v\u00fduka mi dost pomohla to v\u0161e st\u00edhat. Sv\u00fdm spolu\u017e\u00e1k\u016fm bych poradil, a\u0165 se obklop\u00ed lidmi, se kter\u00fdmi je jim dob\u0159e, a zkou\u0161\u00ed se zlep\u0161ovat v nov\u00fdch dovednostech nebo si p\u0159e\u010dtou novou knihu. Zpest\u0159ete si dny \u010d\u00edmkoliv nov\u00fdm a jin\u00fdm. Dr\u017e\u00edm V\u00e1m palce a snad se brzy uvid\u00edme v Carbonu.<\/p>\r\n<p style=\"text-align: right;\"> <em>podzim 2020<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Martin Lacka<\/strong>, student 1. ro\u010dn\u00edku specializace Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed<\/p>\r\n<p><img src=\"\/images\/215!0\/uzel\/0058667\/0003~~80lMzk4EAA.png\" class=\"img_float_right img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Lacka (png) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"215\" height=\"206\">Kli\u0161\u00e9 o tom, \u017ee byste nikdy neud\u011blali n\u011bjakou v\u011bc, ale nakonec ji v budoucnu stejn\u011b ud\u011bl\u00e1te, zn\u00e1 snad ka\u017ed\u00fd. Mn\u011b se toto stalo docela ned\u00e1vno, kdy\u017e jsem se v srpnu dostal na magistersk\u00fd obor Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed na V\u0160CHT. Jako studenta, kter\u00fd by m\u011bl tento rok z\u00e1rove\u0148 dokon\u010dovat jin\u00fd magistersk\u00fd obor na V\u0160CHT, m\u011b nadchla mo\u017enost rozv\u00edjet se i jinak ne\u017e jen po str\u00e1nce chemick\u00e9. M\u00e9 zku\u0161enosti a stejn\u011b tak zku\u0161enosti m\u00fdch spolu\u017e\u00e1k\u016f s nov\u00fdm ekonomick\u00fdm oborem jsou samoz\u0159ejm\u011b poznamen\u00e1ny pandemi\u00ed, kv\u016fli kter\u00e9 bylo 100 % v\u00fduky p\u0159esunuto do distan\u010dn\u00ed formy.<\/p>\r\n<p>Co je pot\u0159eba ocenit, byl adapta\u010dn\u00ed den na za\u010d\u00e1tku semestru, kdy byla mo\u017enost poznat osobn\u011b alespo\u0148 \u010d\u00e1st spolu\u017e\u00e1k\u016f, ze kter\u00fdch se nestala pouh\u00e1 jm\u00e9na v aplikaci MS Teams b\u011bhem p\u0159edn\u00e1\u0161ek a cvi\u010den\u00ed. Z\u00e1rove\u0148 mus\u00edm dodat, \u017ee m\u011b p\u0159ekvapila jejich diverzita. Krom\u011b lid\u00ed studuj\u00edc\u00edch z\u00e1rove\u0148 jin\u00fd obor z V\u0160CHT tvo\u0159\u00ed dal\u0161\u00ed \u010d\u00e1st lid\u00e9 ji\u017e pracuj\u00edc\u00ed, kte\u0159\u00ed si dopl\u0148uj\u00ed vzd\u011bl\u00e1n\u00ed, nebo ze zahrani\u010dn\u00edch univerzit. Jeliko\u017e je obor koncipovan\u00fd tak, \u017ee lze p\u0159edm\u011bty studovat pln\u011b v angli\u010dtin\u011b, je mo\u017enost setkat se s opravdu \u0161irok\u00fdm spektrem lid\u00ed, kter\u00e9 ur\u010dit\u011b stoj\u00ed za to poznat osobn\u011b, \u010deho\u017e se snad jednou op\u011bt do\u010dk\u00e1me. Krom\u011b nov\u00fdch spolu\u017e\u00e1k\u016f bylo mo\u017en\u00e9 na adapta\u010dn\u00edm dni poznat tak\u00e9 vyu\u010duj\u00edc\u00ed jednotliv\u00fdch p\u0159edm\u011bt\u016f, u kter\u00fdch plat\u00ed dvojn\u00e1sob, \u017ee je fajn v\u011bd\u011bt, kdo se skr\u00fdv\u00e1 za ka\u017edot\u00fddenn\u00edmi prezentacemi.<\/p>\r\n<p>Celkov\u011b tedy studium prob\u00edh\u00e1 sice formou distan\u010dn\u00ed, alespo\u0148 za sebe ale mohu \u0159\u00edct, \u017ee se v\u0161ichni sna\u017e\u00ed o co mo\u017en\u00e1 nejhlad\u0161\u00ed pr\u016fb\u011bh. Velk\u00fdm a p\u0159\u00edjemn\u00fdm p\u0159ekvapen\u00edm pro m\u011b bylo i mno\u017estv\u00ed t\u00fdmov\u00fdch projekt\u016f, kter\u00e9 jinde na V\u0160CHT nen\u00ed tak obvykl\u00e9. A\u0165 u\u017e formou spole\u010dn\u00e9 prezentace, vypracov\u00e1n\u00ed case studies, \u010di rovnou cel\u00e9 semestr\u00e1ln\u00ed pr\u00e1ce, je t\u00e9m\u011b\u0159 v ka\u017ed\u00e9m p\u0159edm\u011btu zahrnuta alespo\u0148 \u010d\u00e1ste\u010dn\u00e1 spolupr\u00e1ce mezi v\u00edce lidmi. V r\u00e1mci p\u0159edm\u011btu Project management se s m\u00fdm t\u00fdmem nap\u0159\u00edklad pod\u00edl\u00edme na vytvo\u0159en\u00ed soci\u00e1ln\u00edch s\u00edt\u00ed speci\u00e1ln\u011b pro ekonomick\u00e9 programy na na\u0161\u00ed \u0161kole (School of Business UCT).<\/p>\r\n<p>Se\u010dteno podtr\u017eeno, nejsp\u00ed\u0161e jsme si v\u0161ichni tento semestr p\u0159edstavovali trochu jinak, ale ur\u010dit\u011b m\u016f\u017eu s klidn\u00fdm sv\u011bdom\u00edm \u0159\u00edct, \u017ee vystoupit z komfortn\u00ed z\u00f3ny a p\u0159ihl\u00e1sit se na obor Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed pat\u0159\u00ed k nejlep\u0161\u00edm rozhodnut\u00edm, kter\u00e9 jsem tento rok u\u010dinil.<\/p>\r\n<p style=\"text-align: right;\"><em>podzim 2020<\/em><\/p>\r\n<p><img src=\"\/images\/215!0\/uzel\/0058667\/0008~~80lMzk40BAA.jpg\" class=\"img_float_left img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Lacka1 (jpg) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"215\" height=\"215\">... Jeden z hlavn\u00edch d\u016fvod\u016f, pro\u010d studujeme na vysok\u00e9 \u0161kole, je bezesporu z\u00edsk\u00e1n\u00ed vysn\u011bn\u00e9 pr\u00e1ce, nebo informac\u00ed k zalo\u017een\u00ed vlastn\u00edho byznysu. V ide\u00e1ln\u00edm p\u0159\u00edpad\u011b by student d\u00edky univerzit\u011b m\u011bl rozv\u00edjet sv\u00e9 z\u00e1jmy a z\u00edskat hlub\u0161\u00ed znalosti dan\u00e9 problematiky, kter\u00e9 mu poskytnou lep\u0161\u00ed mo\u017enosti profesn\u00edho uplatn\u011bn\u00ed. Co si ale po\u010d\u00edt, kdy\u017e m\u00e1 student, tak jako j\u00e1 v\u00edce z\u00e1jm\u016f, kter\u00e9 nen\u00ed schopen pokr\u00fdt jeden studijn\u00ed obor? P\u0159\u00edpadn\u011b pokud \u010dlov\u011bk studuje technick\u00fd obor a c\u00edt\u00ed, \u017ee i p\u0159es jeho zaj\u00edmavost, by r\u00e1d vid\u011bl cel\u00fd obraz fungov\u00e1n\u00ed trhu a firem? J\u00e1 osobn\u011b jsem nalezl odpov\u011b\u010f v kombinaci studia Technologie konzervov\u00e1n\u00ed a restaurov\u00e1n\u00ed um\u011blecko\u0159emesln\u00fdch p\u0159edm\u011bt\u016f a studia oboru Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed u n\u00e1s na V\u0160CHT.<\/p>\r\n<p>Tato kombinace mi d\u00e1v\u00e1 smysl zejm\u00e9na kv\u016fli propojen\u00ed technick\u00fdch znalost\u00ed s v\u011bdomostmi o fungov\u00e1n\u00ed firem a jejich \u0159\u00edzen\u00ed, kter\u00e9 je z\u00e1kladem ka\u017ed\u00e9 \u00fasp\u011b\u0161n\u00e9 spole\u010dnosti. N\u011bkdo mo\u017en\u00e1 nam\u00edtne, \u017ee pokud se stane expertem v n\u011bkter\u00e9 z technick\u00fdch oblast\u00ed, ur\u010dit\u011b si uplatn\u011bn\u00ed najde a bude v pr\u00e1ci spokojen\u00fd. Pro n\u011bkter\u00e9 lidi to m\u016f\u017ee b\u00fdt skute\u010dn\u011b pravda, nicm\u00e9n\u011b trouf\u00e1m si tvrdit, \u017ee v dne\u0161n\u00ed dob\u011b vyzna\u010duj\u00edc\u00ed se rychlou zm\u011bnou, globaliza\u010dn\u00edmi faktory a nar\u016fstaj\u00edc\u00ed konkurenc\u00ed je pot\u0159eba br\u00e1t v\u011bci ze \u0161ir\u0161\u00ed perspektivy. A to p\u0159edev\u0161\u00edm zab\u00fdvat se krom\u011b samotn\u00e9ho v\u00fdzkumu \u010di \u201eproduktu\u201c tak\u00e9 i aspekty zahrnuj\u00edc\u00ed \u0159\u00edzen\u00ed a sm\u011b\u0159ov\u00e1n\u00ed firmy.<\/p>\r\n<p>J\u00e1 osobn\u011b z dne\u0161n\u00edho pohledu vid\u00edm, \u017ee spojen\u00ed odli\u0161n\u00fdch, technicky a ekonomicky zam\u011b\u0159en\u00fdch obor\u016f d\u00e1v\u00e1 smysl. Tato netradi\u010dn\u00ed kombinace studi\u00ed v m\u00e9m p\u0159\u00edpad\u011b zaujala nejednoho zam\u011bstnavatele a pomohla mi k lep\u0161\u00edm mo\u017enostem pracovn\u00edch pozic ji\u017e te\u010f b\u011bhem dokon\u010dov\u00e1n\u00ed m\u00e9ho studia.<\/p>\r\n<p>Na za\u010d\u00e1tku to nen\u00ed jednoduch\u00e9 rozhodov\u00e1n\u00ed a ur\u010dit\u011b jde o v\u00edce pr\u00e1ce a n\u00e1rok\u016f na organizaci \u010dasu. Z\u00e1rove\u0148 pokud ale c\u00edt\u00edte, \u017ee chcete z\u00edskat znalosti z v\u00edce rozli\u010dn\u00fdch obor\u016f, nebo je spojit s ekonomikou a \u0159\u00edzen\u00edm, ur\u010dit\u011b nev\u00e1hejte a jd\u011bte do toho, za sebe mohu \u0159\u00edct, \u017ee se to vyplat\u00ed.<\/p>\r\n<p style=\"text-align: right;\"><em>jaro 2021<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Swati Kushwaha<\/strong>, absolventka specializace Innovation Project Management<\/p>\r\n<p><img src=\"\/images\/215!0\/uzel\/0058667\/0005~~Cy5PLMn0dvUFAA.jpg\" class=\"img_float_right img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Swati (jpg) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"215\" height=\"283\">Moving to a new country where I did not know anyone was a very big decision, but I really wanted to pursue this course and discussed it with my family, and they supported my decision. I contacted the admission representative from international office and found them very helpful and friendly making the overall experience very smooth. They helped me every step of the way till the time I moved to Prague.<\/p>\r\n<p>When I landed in Prague the admission representative was there to pick me up and helped me settle in the dormitory also becoming one of my first friends abroad. I was told while moving here that the language can be a barrier and I was a little frightened in the beginning but as I started meeting people, I found out that they are really very helpful and polite. In my 1.5 years of living in Prague I did not ever feel that language is a barrier here. The younger generation speaks English really well. Prague has one of the best Public transportation system I have witnessed which makes it really easy to move around. As students you also get many benefits as discounts in the University canteen, transportation pass and discounts in some food joints. Prague is extremely safe and is one of the best cities for a student in my experience and now I can say I have totally fallen in love with Prague.<\/p>\r\n<p>The skills and knowledge gained during my B-Tech helped me with the subjects as many subjects used a mathematical approach. The teachers here at UCT treat us like colleagues which makes the students feel professional from the very beginning. The professors here have a very rich industrial background with years of experience. They use case studies to teach us which makes the classes interesting and even more practical.<\/p>\r\n<p>I gained exposure to a diverse and international group of UCT classmates as well as their insights on the industries they have worked making a very dynamic classroom environment. The UCT School of Business prepared me for today\u2019s job market. After completing my graduation I joined an American multinational company. I am so happy I made the right decision to join UCT, I would not have done it any other way .<\/p>\r\n<p style=\"text-align: right;\"><em>l\u00e9to 2022<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Zhou Guoting Grace<\/strong>, studentka 3. ro\u010dn\u00edku programu Economics and Management<\/p>\r\n<p><img src=\"\/images\/215!0\/uzel\/0058667\/0010~~cy9KTE4FAA.jpg\" class=\"img_float_left img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Swati (jpg) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"215\" height=\"161\">Hello everyone, my name is Grace, I am a final-year Bachelor student at School of Business UCT Prague. My experience with School of Business is just great, joyful and memorable.<\/p>\r\n<p>The chance to know in detail about the School of Business, Prague and the Czech Republic was due to a project at my university in China. At that time, seven of my classmates and I were fortunate enough to be selected as the first batch of students to participate in the overseas study program. As I have never studied abroad, I was very excited and looking forward to it. In September 2018, we came to the beautiful Prague and began to study at the university for four years.<\/p>\r\n<p>After the initial joy and excitement dissipated, I realized that my life in a foreign country was no longer comparable to that in China. Without the support of my parents, I needed to take care of my life in a foreign country alone, while also need to take care of my studies. Fortunately, the school is very helpful to international students, and I was able to quickly adapt to the studying abroad. Similarly, the lively and interesting presentation of School of Business teachers in class also made learning less boring.<\/p>\r\n<p>Low tuition and living costs, high-quality education, and a safe and comfortable living environment allow me to study in Prague with peace of mind, and also reassure my parents. Rigorous and conscientious teachers and well-known school make my graduation diploma highly valuable. As the best engineering university in the Czech Republic, studying business here has really given me both business thinking and technical knowledge, and I am sure that the employment opportunities after graduation will also greatly increase.<\/p>\r\n<p>In the past four years, my English level has been greatly improved, and I have made many foreign friends. I sincerely feel that choosing UCT for my undergraduate study career was the right decision, which had made my life experience more exciting. The world is big and life is bigger, and my fate with School of Business will continue in the future.<\/p>\r\n<p style=\"text-align: right;\"><em>jaro 2022<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Bc. Krist\u00fdna \u0160\u0165ov\u00ed\u010dkov\u00e1<\/strong>, absolventka programu Ekonomika a management<\/p>\r\n<p><img src=\"\/images\/215!0\/uzel\/0058667\/0002~~Cy7JL8tMzs4vSwQA.jpg\" class=\"img_float_right img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Stovickova (jpg) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"215\" height=\"322\"><\/p>\r\n<p><em>Pracovala jsi p\u0159i studiu? Na jak\u00e9 pozici?<\/em><\/p>\r\n<p>Ano, pracovala jsem a st\u00e1le pracuji ve dvou person\u00e1ln\u00edch agentur\u00e1ch na pozici person\u00e1ln\u00ed asistentky\/konzultantky.<\/p>\r\n<p><em>Co ti studium p\u0159ineslo, v \u010dem ti pomohlo? Co bylo nejd\u016fle\u017eit\u011bj\u0161\u00ed?<\/em><\/p>\r\n<p>Pomohlo mi zejm\u00e9na ve vyprofilov\u00e1n\u00ed m\u00fdch profesn\u00edch z\u00e1jm\u016f. Nast\u00ednilo mi ur\u010dit\u00e9 sm\u011bry, kter\u00fdmi bych se mohla do budoucna kari\u00e9rn\u011b vydat a uk\u00e1zala mi, co by m\u011b bavilo v praxi.<\/p>\r\n<p><em>Co na studiu V\u0160CHT oce\u0148uje\u0161 nejv\u00edc?<\/em><\/p>\r\n<p>Nejv\u00edce jsem oce\u0148ovala pedagogy, se kter\u00fdmi jsem byla moc spokojen\u00e1, jak po str\u00e1nce odbornosti, tak po str\u00e1nce lidskosti. Je to tak\u00e9 jeden z d\u016fvod\u016f, pro\u010d jsem t\u00e9m\u011b\u0159 stoprocentn\u011b p\u0159ipraven\u00e1 ve studiu na KEM V\u0160CHT pokra\u010dovat i na magistersk\u00e9m navazuj\u00edc\u00edm studiu.<\/p>\r\n<p><em>Co bys poradila sou\u010dasn\u00fdm uchaze\u010d\u016fm, kte\u0159\u00ed se rozhoduj\u00ed jak\u00e9 zam\u011b\u0159en\u00ed zvolit? Podle \u010deho ses rozhodla ty a pro\u010d?<\/em><\/p>\r\n<p>Ur\u010dit\u011b doporu\u010duji zrekapitulovat si u\u017e absolvovan\u00e9 p\u0159edm\u011bty a zhodnotit, kter\u00e9 m\u011b bavily nejv\u00edce, p\u0159edstavit si sebe po absolvov\u00e1n\u00ed \u0161koly, kde se vid\u00edm za rok, dva, t\u0159i. Podle toho si pak vybrat specializaci. J\u00e1 si vybrala Personalistiku a nelituju toho, jeliko\u017e moment\u00e1ln\u011b v tomto oboru pracuji a z\u00e1rove\u0148 jsem byla moc spokojen\u00e1 s p\u0159edm\u011bty specializace.<\/p>\r\n<p><em>Kolik je \u010dasu na z\u00e1liby a z\u00e1jmy mimo studium?<\/em><\/p>\r\n<p>Voln\u00fd \u010das se m\u011bnil v pr\u016fb\u011bhu ro\u010dn\u00edk\u016f a semestr\u016f. Pr\u016fm\u011brn\u011b jsem mohla b\u011bhem studia chodit do pr\u00e1ce cca 2-3x t\u00fddn\u011b. \u0160kola nebyla z \u010dasov\u011b nejn\u00e1ro\u010dn\u011bj\u0161\u00edch, ale z\u00e1rove\u0148 vy\u017eadovala p\u0159\u00edtomnost v hodin\u00e1ch n\u011bkolikr\u00e1t t\u00fddn\u011b.<\/p>\r\n<p style=\"text-align: right;\"><em>jaro 2021<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Jimena Galo<\/strong>, studentka 1. ro\u010dn\u00edku programu Economics and Management<\/p>\r\n<div style=\"position: relative; padding-bottom: 55%; padding-top: 30px; height: 0; overflow: hidden;\"><iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube.com\/embed\/Nmsnt5kKX3U\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\r\n<p><\/p>\r\n<p style=\"text-align: right;\"><em>podzim 2022<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Bc. Marek Sejval<\/strong>, student 2. ro\u010dn\u00edku specializace Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed<\/p>\r\n<p>I had the opportunity to attend the Budapest Intensive Programme 2022. We spent one week in the capital city of Hungary, as the name suggests. The main goal was to improve our digital storytelling skills. We took fascinating seminars with Hungarian experts in fields such as marketing, advertising, and social media. I practiced how to lead a small project and deliver an outcome in a short time, which was a tourism promotional video.<\/p>\r\n<p>The video topic was Off the beaten track and it should help the Margit district with tourism. After building a big shopping mall near this area, life faded from the streets. During the video shoot, my team focused on small businesses. We showed that the entrepreneurs have their doors open and warmly welcome every tourist.<\/p>\r\n<p>It is a pity that this exchange was just one week long. I made a big step out of my comfort zone and I am grateful for this opportunity. I did not feel comfortable speaking in English and this programme helped me with my confidence. If you are considering some of the Erasmus events, this type is really good to start with.<\/p>\r\n<p style=\"text-align: right;\"><em>podzim 2022<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Ing. Tereza Vodse\u010f\u00e1lkov\u00e1<\/strong>, absolventka specializace Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed<\/p>\r\n<p><img src=\"\/images\/215!0\/uzel\/0058667\/0001~~C8tPKU5NSczJzi9LBAA.jpg\" class=\"img_float_left img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Vodsedalkova (jpg) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"33%\" height=\"\"><\/p>\r\n<p><em>Pracovala jsi p\u0159i studiu? Na jak\u00e9 pozici?<\/em><\/p>\r\n<p>Pracovala jsem ve \u0160koda Auto, odd\u011blen\u00ed Marketingu \u010cR, kde jsem m\u011bla mo\u017enost pod\u00edvat se pod pokli\u010dku vytv\u00e1\u0159en\u00ed reklamn\u00edch kampan\u00ed a \u00fa\u010dastnit se mnoha zaj\u00edmav\u00fdch event\u016f.<\/p>\r\n<p><em>Co ti studium p\u0159ineslo, v \u010dem ti pomohlo? Co bylo nejd\u016fle\u017eit\u011bj\u0161\u00ed?<\/em><\/p>\r\n<p>Ocenila jsem mo\u017enost \u00fa\u010dastnit se zahrani\u010dn\u00edch kurz\u016f a vyu\u017e\u00edt tak poznatky projektov\u00e9ho \u0159\u00edzen\u00ed. D\u00e1le mi \u0161kola poskytla aktu\u00e1ln\u00ed informace a trendy z r\u016fzn\u00fdch obor\u016f, kter\u00e9 je nutn\u00e9 si v dne\u0161n\u00ed dob\u011b neust\u00e1le zji\u0161\u0165ovat a vzd\u011bl\u00e1vat se v nich.<\/p>\r\n<p><em>Co na studiu V\u0160CHT oce\u0148uje\u0161 nejv\u00edc?<\/em><\/p>\r\n<p>Zahrani\u010dn\u00ed v\u00fdjezdy, kurzy, z\u00edsk\u00e1n\u00ed certifik\u00e1t\u016f a pod\u00edlen\u00ed se na zaj\u00edmav\u00fdch projektech.<\/p>\r\n<p><em>Co bys poradila sou\u010dasn\u00fdm uchaze\u010d\u016fm, kte\u0159\u00ed se rozhoduj\u00ed jak\u00e9 zam\u011b\u0159en\u00ed zvolit? Podle \u010deho ses rozhodla ty a pro\u010d?<\/em><\/p>\r\n<p>V r\u00e1mci nab\u00edzen\u00fdch zam\u011b\u0159en\u00ed jsem se rozhodovala podle intuice, co m\u011b bude nejv\u00edce bavit a z\u00e1rove\u0148 jsem si vyhled\u00e1vala konkr\u00e9tn\u00ed informace o m\u00ed\u0159e uplatn\u011bn\u00ed v dan\u00e9 oblasti. Doporu\u010duji si p\u0159ed v\u00fdb\u011brem zam\u011b\u0159en\u00ed p\u0159e\u010d\u00edst vypsan\u00e9 p\u0159edm\u011bty, a jak\u00e9 jsou mo\u017enosti dal\u0161\u00edho rozvoje.<\/p>\r\n<p><em>Kolik je \u010dasu na z\u00e1liby a z\u00e1jmy mimo studium?<\/em><\/p>\r\n<p>\u010casu na z\u00e1liby a z\u00e1jmy mimo studium se najde spousta. V\u011bt\u0161inou b\u00fdv\u00e1 v\u00fdukov\u00fd t\u00fdden sestaven tak, \u017ee m\u00e1 student nap\u0159. cel\u00e9 dva dny volno a ostatn\u00ed dny m\u00e1 p\u0159edn\u00e1\u0161ky a cvi\u010den\u00ed, kter\u00e9 ale tak\u00e9 netrvaj\u00ed po cel\u00fd den.<\/p>\r\n<p style=\"text-align: right;\"><em>jaro 2021<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Nicole Paulerov\u00e1<\/strong>, studentka 3. ro\u010dn\u00edku programu Ekonomika a management, \u00fa\u010dastnice APE Bootcamp 2021<\/p>\r\n<p><img src=\"\/images\/215!0\/uzel\/0058667\/0006~~C0gszUktyi9LBAA.png\" class=\"img_float_right img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Paulerova (png) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"33%\" height=\"\">Thanks to the APE Bootcamp we had the privilege to meet and work with the industry experts and exclusive guest speakers, such as from Deloitte Deutschland or FC Bayern M\u00fcnchen. The course also allowed us to learn how to cooperate with other international students and use in practice design thinking, UX and entrepreneurial and innovative skills. Personally, I really appreciated the emphasis on teamwork and that the course was mainly about doing, not only listening.<\/p>\r\n<p>Even though this 6-day intensive boot camp was held via Zoom and it was exhausting to sit all the days in front of our computer screens, I was surprised how much educational and fun that could be! I discovered some useful tools like Miro (online shared whiteboard), that significantly simplified the remote interaction, and I did not expect that everything would work that smoothly. My outstanding teammates were motivating me and pushing me forward during the whole week and I am so glad that I participated despite the online version of the boot camp and did not give up. And last but not least, the regular boxing lessons twice a day was the biggest surprise for me - the organizers from the Strachseg Center really did not forget anything!<\/p>\r\n<p>Because I would like to enroll for my master\u2019s degree abroad and study Entrepreneurship and Innovation, I have just confirmed my enthusiasm both for this area and for surrounding myself with amazing international people. I hope that through my future studies I will dive deeper into entrepreneurial thinking and gain more practice. My long-held ambition is to start my own business, and I am excited that we had the opportunity to build a network of many inspirational people because you never know when you can meet and work together again.<\/p>\r\n<p style=\"text-align: right;\"><em>jaro 2021<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Alexia Tara Jones<\/strong>, studentka 3. ro\u010dn\u00edku programu Ekonomics and Management, \u00fa\u010dastnice APE Bootcamp 2023<\/p>\r\n<p><img src=\"\/files\/uzel\/0058667\/0016~~c8xJrchM9MrPSy0GAA.jpg\" class=\"img_float_right img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Paulerova (png) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"33%\" height=\"\">Last week I had the incredible opportunity of participating in the APE International Design Thinking Bootcamp in Munich hosted by the Strascheg School of entrepreneurship. We were more than 60 students from different parts of the world learning about innovation in the food industry.<\/p>\r\n<p>I learned an incredible amount about different topics such as startups, venture capital and design thinking. But my biggest takeaway was how important it was to go out and actually speak to people to understand them.<\/p>\r\n<p>My team and I focused on the topic of food waste and how we can find an innovative idea to solve this issue. We came up with a fusion jam made from vegetables and fruit that are wasted and thrown away by markets even if being perfectly edible. And I\u2019m so very proud to say that we won 2nd place! I want to thank Mr. Radovan Kacin and UCT for this amazing opportunity.<\/p>\r\n<p style=\"text-align: right;\"><em>jaro 2023<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p style=\"text-align: left;\"><strong>Ji\u0159\u00ed Kraupner<\/strong>, student 2. ro\u010dn\u00edku specializace Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed, \u00fa\u010dastn\u00edk APE Bootcamp 2021<\/p>\r\n<p><img src=\"\/images\/215!0\/uzel\/0058667\/0007~~8y5KLC3ISy0CAA.png\" class=\"img_float_left img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Kraupner (png) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"215\" height=\"320\">Takov\u00fdto kurs (APE Bootcamp) je highlight studia na V\u0160CHT. Ta \u010d\u00e1st, kter\u00e1 v\u00e1m d\u00e1 dojem, \u017ee n\u011bco um\u00edte a m\u016f\u017eete to pou\u017e\u00edt hned v praxi.<\/p>\r\n<p>M\u011bla by to b\u00fdt pro studenty zku\u0161enost minim\u00e1ln\u011b 1x za semestr za ka\u017ed\u00fd p\u0159edm\u011bt, \u010d\u00edm\u017e by studium dostalo jinou dynamiku.<\/p>\r\n<p>Na dobrovoln\u00e9 b\u00e1zi, ale kdo to mysl\u00ed v\u00e1\u017en\u011b se studiem, m\u011bl by takov\u00e9 v\u00fdzvy vyhled\u00e1vat a j\u00edt do nich.<\/p>\r\n<p style=\"text-align: right;\"><em>jaro 2021<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p style=\"text-align: left;\"><strong>Ing. Kristina Permiakova<\/strong>, absolventka specializace Projektov\u00e9 \u0159\u00edzen\u00ed inovac\u00ed<\/p>\r\n<p>Studium na \u00dastavu managementu a ekonomiky jsem si moc u\u017eila. Necht\u011bla jsem ztr\u00e1cet \u010das, a proto m\u00fdm hlavn\u00edm c\u00edlem bylo propojit teoretick\u00e9 znalost\u00ed s prax\u00ed. Byla jsem nesm\u00edrn\u011b r\u00e1da, \u017ee se mi to poda\u0159ilo pr\u00e1v\u011b d\u00edky rozvrhu a vst\u0159\u00edcnosti vyu\u010duj\u00edc\u00edch. B\u011bhem studia jsem tak mohla vyzkou\u0161et pr\u00e1ci ve velk\u00e9m korpor\u00e1tu a v consultingu. Studijn\u00ed program odpov\u00eddal modern\u00edm trend\u016fm v ekonomice a opravdu m\u011b to bavilo. Byla to skv\u011bl\u00e1 volba vysok\u00e9 \u0161koly.<\/p>\r\n<p style=\"text-align: right;\"><em>jaro 2021<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p style=\"text-align: left;\"><strong>Mat\u011bj Gury\u010da<\/strong>, student 3. ro\u010dn\u00edku programu Ekonomika a management, \u00fa\u010dastn\u00edk Krea School 2022<\/p>\r\n<p><img src=\"\/images\/0!0\/uzel\/0058667\/0012~~8y5KTTQyMDKKdy8tqkxOBAA.jpg\" class=\"img_float_right\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Krea2022_Guryca (jpg) \u2192 (origin\u00e1l)\" width=\"30%\" height=\"\">In May of 2022, I got to experience Finland thanks to UCT Prague and Krea School at Haaga Helia university in Helsinki. During the program, we learned how to tackle the process of digital storytelling and its use in online marketing.<\/p>\r\n<p>The Krea School started with five online sessions, where we were divided into teams with students from all over Europe. After the online sessions, we travelled to Helsinki for one week where worked on a project for a nearby city of Loviisa. The goal of the project was not only to bring more people to Loviisa but also to make travelling more sustainable. As an outcome, we created a marketing campaign showing the beauty of this small city.<\/p>\r\n<p>During the project, I learned many new things, which helped me to broaden my skills and knowledge in marketing, video production, autonomous learning, and much more. I am very grateful that I got to experience this project and also Finland, with which I fell in love. I would definitely recommend this experience to anyone who has the opportunity to go.<\/p>\r\n<p style=\"text-align: right;\"><em>jaro 2022<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Richard Lupomesk\u00fd<\/strong>, student 3. ro\u010dn\u00edku programu Ekonomika a management<\/p>\r\n<div style=\"position: relative; padding-bottom: 55%; padding-top: 30px; height: 0; overflow: hidden;\"><iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube.com\/embed\/3_C-_6XMuac\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\r\n<p><\/p>\r\n<p style=\"text-align: right;\"><em>jaro 2022<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong>Joshua Geweke<\/strong>, v\u00fdm\u011bnn\u00fd student, Avans University of Applied Sciences (Nizozem\u00ed)<\/p>\r\n<p><img src=\"\/files\/uzel\/0058667\/0015~~K8jIL8mPNzSKNzIwMtY1MNQ1Mog3NNE1MNE1tgQA.jpg\" class=\"img_float_left img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\"\" width=\"33%\" height=\"\"><\/p>\r\n<p>UCT Prague offers a variety of challenging and diverse courses that provide students with the opportunity to learn and apply key concepts in real-world settings. One such course is project management, where students have the opportunity to plan and execute a project following official guidelines, providing valuable benefits for the entire school community. These hands-on learning experiences allow students to apply knowledge they learned in the classroom to real-world scenarios, strengthening their understanding of the subject matter and preparing them for successful careers.<\/p>\r\n<p>One of these projects was an interactive guest talk on project management and business planning, organized by a group of students from UCT Prague, which was a resounding success. The event featured two highly respected industry experts from around the world, who shared valuable insights and real-world examples of successful project management and business planning.<\/p>\r\n<p>The project group, composed of international students from various disciplines, gained valuable experience in organizing and executing a successful event. They worked tirelessly to ensure that the evening was well planned, the guest speakers were well-prepared and that the audience was engaged and involved throughout the talk.<\/p>\r\n<p>The event was a valuable learning opportunity for all students in attendance, as they were exposed to a wide range of best practices and strategies for managing projects and creating effective business plans.<\/p>\r\n<p>Overall, the event was a great success and provided a valuable learning experience for the project group and the students who attended. The University is proud to have supported this initiative and hopes to see similar events in the future to continue providing valuable learning opportunities for our students.<\/p>\r\n<p style=\"text-align: right;\"><em>zima 2022<\/em><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p><strong><a id=\"karina\"><\/a>Karina Pak<\/strong>, studentka 2. ro\u010dn\u00edku programu Ekonomika a management, \u00fa\u010dastnice APE Bootcamp 2022<\/p>\r\n<p><img src=\"\/images\/215!0\/uzel\/0058667\/0011~~S8svyY83AgA.jpg\" class=\"img_float_right img_fancy_no\" style=\"margin-top: 2px; margin-bottom: 4px;\" alt=\" \u25f3 Pak (png) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"215\" height=\"286\">My name is Karina. Currently, I\u2019m studying at UCT Business School 2 year. Recently, I\u2019d participated in course provided by Munich University of Applied Sciences. I would like to thank my university for this opportunity. During the BOOTCAMP I met a lot of new friends from around the world, but the most important is I found different specialists, which helped me in developing my own enterprise. Every day we had new lectures in field of finance, pitching presentation skills, design thinking. The useful part of lectures were life questions from my peers. In my opinion it\u2019s great opportunity to directly ask specialist about your concerns. Furthermore, there were numerous potential ways to enhance yourself in professional area.<\/p>\r\n<p>I would like to mention about challenges as well. For me it was big step out of my comfort zone because you must collaborate with multinational members. There was intensive work in English, sometimes it can lead to misunderstanding, but it\u2019s exceptional experience how to manage such problems.<\/p>\r\n<p>Besides the expertise I gained in my area of interest, I also learned new culture and it was awesome too. In our first day the university gave us funny exercises and part of it was to wear traditional clothes and meet people going to Octoberfest. For me, it was an insight, because until this day I\u2019d never heard about Octoberfest. In additional, I would like to say that German students were so friendly and despite of tough studies every day, they organized different trips and parties for foreign students. I fell in love with this camp and highly recommend trying out this course!<\/p>\r\n<p style=\"text-align: right;\"><em>jaro 2022<\/em><\/p>\";s:13:\"urlnadstranka\";s:9:\"\/uchazeci\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0}}},"116854":{"idvazba":"144214","nad_uzel":"100174","pod_uzel":"116854","url":"\/czv","sablona":"24","nazev":"Celo\u017eivotn\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed","_url_prefix":"{\/\/uem.vscht.cz\/czv}","poradi":"5","skupina_www":"everyone","platne_od":"14.12.2025 13:31:47.023526","platne_do":null,"iduzel":"116854","obsah":"a:9:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:28:\"Celo\u017eivotn\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:3:\"UEM\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:3196:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\" \/>\r\n<p><img src=\"\/images\/0!0\/uzel\/0056087\/0002~~KytOzijRNbA0MjUCAA.jpg\" alt=\" \u25f3 vscht-09252 (jpg) \u2192 (origin\u00e1l)\" width=\"100%\" \/><\/p>\r\n<p>Z\u00edsk\u00e1n\u00edm vysoko\u0161kolsk\u00e9ho titulu vzd\u011bl\u00e1v\u00e1n\u00ed nekon\u010d\u00ed. Kurzy celo\u017eivotn\u00edho vzd\u011bl\u00e1v\u00e1n\u00ed jsou d\u016fle\u017eitou sou\u010d\u00e1st\u00ed vzd\u011bl\u00e1vac\u00ed nab\u00eddky \u00dastavu ekonomiky a managementu V\u0160CHT Praha. Nab\u00edz\u00edme kurzy profesn\u00ed, certifikovan\u00e9 i z\u00e1jmov\u011b orientovan\u00e9 pro \u0161irokou ve\u0159ejnost bez v\u011bkov\u00e9ho omezen\u00ed.<\/p>\r\n<p>V na\u0161\u00ed nab\u00eddce najdete <a href=\"https:\/\/kem.vscht.cz\/czv\/firemni-a-jazykove-kurzy\/kurzy-na-miru\">firemn\u00ed kurzy<\/a> a <a href=\"https:\/\/kem.vscht.cz\/czv\/firemni-a-jazykove-kurzy\/kurzy-aplikovane-anglictiny\">jazykov\u00e9 kurzy pro ve\u0159ejnost<\/a>, jazykov\u00e9 kurzy v r\u00e1mci <a href=\"https:\/\/kem.vscht.cz\/czv\/dvpp\">Dal\u0161\u00edho vzd\u011bl\u00e1v\u00e1n\u00ed pedagogick\u00fdch pracovn\u00edk\u016f<\/a>, <a href=\"https:\/\/kem.vscht.cz\/uchazeci\/JP\">kurzy jazykov\u00e9 p\u0159\u00edpravy ke studiu na V\u0160<\/a>, kter\u00e9 jsou prim\u00e1rn\u011b ur\u010deny zahrani\u010dn\u00edm student\u016fm a kurzy pro studenty a zam\u011bstnance V\u0160CHT Praha.<\/p>\r\n<p>Na\u0161e odborn\u00e9 t\u00fdmy p\u0159ipravuj\u00ed a realizuj\u00ed kurzy na m\u00edru z oblast\u00ed na\u0161\u00ed vzd\u011bl\u00e1vac\u00ed a v\u00fdzkumn\u00e9 \u010dinnosti: ekonomie, exaktn\u00ed v\u011bdy, management, marketing, personalistika a psychologie, procesn\u00ed \u0159\u00edzen\u00ed, projektov\u00e9 \u0159\u00edzen\u00ed, ve\u0159ejn\u00e1 spr\u00e1va a pr\u00e1vo, aplikovan\u00e1 angli\u010dtina.<\/p>\r\n<p>Jednotliv\u00e9 kurzy jsou zaji\u0161\u0165ov\u00e1ny odborn\u00fdmi garanty, kte\u0159\u00ed ur\u010duj\u00ed obsah kurz\u016f a vol\u00ed odborn\u00fd t\u00fdm lektor\u016f tak, aby v\u0161e optim\u00e1ln\u011b vyhovovalo po\u017eadavk\u016fm c\u00edlov\u00e9 skupiny. Zam\u011b\u0159en\u00ed kurz\u016f, jejich \u010dasov\u00fd rozvrh i po\u010det \u00fa\u010dastn\u00edk\u016f ve skupin\u011b lze po dohod\u011b flexibiln\u011b upravovat. Z\u00e1zem\u00ed na\u0161\u00ed vysok\u00e9 \u0161koly zaru\u010duje kvalitu nab\u00edzen\u00fdch kurz\u016f.<\/p>\r\n<p>Kurzy uskute\u010d\u0148ujeme v prezen\u010dn\u00ed i kombinovan\u00e9 form\u011b.<\/p>\r\n<p>Prezen\u010dn\u00ed v\u00fduka prob\u00edh\u00e1 v u\u010debn\u00edch prostor\u00e1ch <a href=\"https:\/\/www.google.com\/maps\/place\/Jankovcova+23,+170+00+Praha+7-Hole%C5%A1ovice\/@50.1040206,14.4556735,17z\/data=!3m1!4b1!4m5!3m4!1s0x470b94adc05d5c97:0x866af806beb8e030!8m2!3d50.1040206!4d14.4556735\">Vysok\u00e9 \u0161koly chemicko-technologick\u00e9 v Praze Hole\u0161ovic\u00edch<\/a>, pop\u0159. po dohod\u011b se z\u00e1jemci i v jin\u00fdch lokalit\u00e1ch.<\/p>\r\n<p> Celo\u017eivotn\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed na V\u0160CHT Praha se \u0159\u00edd\u00ed \u00a7 60 Z\u00e1kona \u010d. 111\/1998 Sb. o vysok\u00fdch \u0161kol\u00e1ch.<\/p>\r\n<p> Reference absolvent\u016f na\u0161ich kurz\u016f si m\u016f\u017ee p\u0159e\u010d\u00edst <a href=\"https:\/\/kem.vscht.cz\/czv\/reference\" rel=\"follow\">zde<\/a>.<\/p>\r\n<p>Tak\u00e9 se m\u016f\u017eete pod\u00edvat na video s Mgr. Kate\u0159inou Vitochovou, absolventkou Roz\u0161i\u0159uj\u00edc\u00edho studia angli\u010dtiny. <\/p>\r\n<div style=\"position: relative; padding-bottom: 55%; height: 0; overflow: hidden;\"><iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube.com\/embed\/ZajIFDVCMYE\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/div>\r\n<p> <\/p>\r\n<p>Krom\u011b kurz\u016f celo\u017eivotn\u00edho vzd\u011bl\u00e1v\u00e1n\u00ed realizujeme smluvn\u00ed v\u00fdzkum pro podniky a instituce ve\u0159ejn\u00e9 spr\u00e1vy.<\/p>\r\n<h3>Kontakt<\/h3>\r\n<ul>\r\n<li>kurzy.byznys@vscht.cz<\/li>\r\n<li>+420 603 340 385<\/li>\r\n<\/ul>\";s:13:\"urlnadstranka\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","pod_uzly":["116855","116856","116857","116861","116907","116908"],"poduzly_count":6,"poduzly_count_aut":4,"poduzly":{"poduzly_count_aut_sum":16,"116855":{"idvazba":"144215","nad_uzel":"116854","pod_uzel":"116855","url":"\/czv\/dvpp","sablona":"24","nazev":"Dal\u0161\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed pedagogick\u00fdch pracovn\u00edk\u016f","_url_prefix":"{\/\/uem.vscht.cz\/czv\/dvpp}","poradi":"0","skupina_www":"everyone","platne_od":"14.12.2025 13:31:47.052495","platne_do":null,"iduzel":"116855","obsah":"a:9:{s:5:\"nazev\";s:50:\"Dal\u0161\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed pedagogick\u00fdch pracovn\u00edk\u016f\";s:9:\"seo_title\";s:50:\"Dal\u0161\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed pedagogick\u00fdch pracovn\u00edk\u016f\";s:8:\"seo_desc\";s:105:\"Nab\u00edz\u00edme akreditovan\u00e9m programy s syst\u00e9mu dal\u0161\u00edho vzd\u011bl\u00e1v\u00e1n\u00ed pedagogick\u00fdch pracovn\u00edk\u016f (DVPP)\";s:5:\"autor\";s:3:\"UEM\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:869:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3 style=\"font-style: normal;\">Co nab\u00edz\u00edme<\/h3>\r\n<p style=\"font-weight: 400; font-style: normal;\">Realizujeme <span class=\"cervena0\" style=\"font-size: 15px;\"><a href=\"\/\/kem.vscht.cz\/czv\/dvpp\/doplnujici-didakticke-studium-anglictiny\" style=\"font-size: 15px;\" rel=\"follow\"><span class=\"modra0\" style=\"font-size: 15px;\">Dopl\u0148uj\u00edc\u00ed didaktick\u00e9 studium k dopln\u011bn\u00ed metodick\u00e9 kvalifikace<\/span><\/a> <\/span>pro v\u00fduku anglick\u00e9ho jazyka v kombinovan\u00e9 form\u011b.<\/p>\r\n<p style=\"font-weight: 400; font-style: normal;\"><\/p>\r\n<h3><strong><img src=\"\/files\/uzel\/0056356\/0002~~SykrKIg3BAA.jpg\" alt=\"\" width=\"100%\"><\/strong><\/h3>\r\n<h3 style=\"font-style: normal;\">Kontakt:<\/h3>\r\n<p><a href=\"mailto:skills@vscht.cz\">skills@vscht.cz<\/a><strong> <\/strong><\/p>\r\n<p>+420 737 899 874<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","pod_uzly":["56359","56360"],"poduzly_count":2,"poduzly_count_aut":2,"poduzly":{"poduzly_count_aut_sum":0,"56359":{"idvazba":"144216","nad_uzel":"116855","pod_uzel":"56359","url":"\/czv\/dvpp\/doplnujici-didakticke-studium-anglictiny","sablona":"24","nazev":"Dopl\u0148uj\u00edc\u00ed didaktick\u00e9 studium angli\u010dtiny ","_url_prefix":"{\/\/uem.vscht.cz\/czv\/dvpp\/doplnujici-didakticke-studium-anglictiny}","poradi":"0","skupina_www":"everyone","platne_od":"16.02.2026 11:08:00","platne_do":null,"iduzel":"56359","obsah":"a:9:{s:5:\"nazev\";s:45:\"Dopl\u0148uj\u00edc\u00ed didaktick\u00e9 studium angli\u010dtiny\";s:9:\"seo_title\";s:46:\"Dopl\u0148uj\u00edc\u00ed didaktick\u00e9 studium angli\u010dtiny \";s:8:\"seo_desc\";s:170:\"Akreditovan\u00fd program Dopl\u0148uj\u00edc\u00ed didaktick\u00e9 studium pro u\u010ditele angli\u010dtiny s jazykem C1 k dopln\u011bn\u00ed metodiky a z\u00edsk\u00e1n\u00ed kvalifikace pro v\u00fduku anglick\u00e9ho jazyka\";s:5:\"autor\";s:3:\"UEM\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:3512:\"<h3><strong>Pro koho<\/strong><\/h3>\r\n<p>Pro u\u010ditele v\u0161ech typ\u016f \u0161kol, kte\u0159\u00ed cht\u011bj\u00ed z\u00edskat metodick\u00e9 kompetence pro v\u00fduku anglick\u00e9ho jazyka nebo si cht\u011bj\u00ed osv\u011b\u017eit metodiku jazykov\u00e9 v\u00fduky \u010di se dozv\u011bd\u011bt o nov\u00fdch v\u00fdukov\u00fdch trendech.<\/p>\r\n<p><img src=\"\/files\/uzel\/0056359\/0009~~c3EJjg93dQIA.png\" alt=\"\" width=\"100%\"><\/p>\r\n<p><\/p>\r\n<h3><strong>C\u00edl studia<\/strong><\/h3>\r\n<p>Z\u00edskat profesn\u00ed kvalifikaci, nadhled, jistotu a nov\u00e9 podn\u011bty pro v\u00fduku anglick\u00e9ho jazyka. <\/p>\r\n<h3><strong>Profil a uplatn\u011bn\u00ed absolventa<\/strong><\/h3>\r\n<p>Absolvent kurzu bude motivovan\u00fdm a kvalifikovan\u00fdm u\u010ditelem\/lektorem s \u0161irok\u00fdm spektrem dovednost\u00ed a znalost\u00ed. Bude m\u00edt p\u0159ehled o modern\u00edch pedagogick\u00fdch metod\u00e1ch a technologi\u00edch, kter\u00e9 bude um\u011bt uplatnit ve sv\u00e9 v\u00fduce a profesn\u00ed praxi. Certifikovan\u00e1 kvalifikace poskytuje v\u00fdznamnou v\u00fdhodu na trhu pr\u00e1ce a p\u0159i posunu v pedagogick\u00e9 kari\u00e9\u0159e. Je \u017e\u00e1dan\u00e1 i pro v\u00fduku ve firm\u00e1ch.<br>Osv\u011bd\u010den\u00ed o metodick\u00e9 kvalifikaci k v\u00fduce anglick\u00e9ho jazyka na Z\u0160, S\u0160 a VO\u0160 vych\u00e1z\u00ed z platn\u00e9 legislativy a po\u017eadavk\u016f M\u0160MT \u010cR.<\/p>\r\n<h3><strong>Forma studia a organizace studia<\/strong><\/h3>\r\n<p>Jednosemestr\u00e1ln\u00ed Dopl\u0148uj\u00edc\u00ed didaktick\u00e9 studium je<span> <\/span><strong>akreditovan\u00e9 v syst\u00e9mu dal\u0161\u00edho vzd\u011bl\u00e1v\u00e1n\u00ed pedagogick\u00fdch pracovn\u00edk\u016f<\/strong>. Studium nab\u00edz\u00edme ve dvou form\u00e1ch: prezen\u010dn\u00ed a kombinovan\u00e9. V obou form\u00e1ch jsou sou\u010d\u00e1st\u00ed studia konzultace, ve vybran\u00fdch discipl\u00edn\u00e1ch je prezen\u010dn\u00ed stadium dopln\u011bno interaktivn\u00ed prac\u00ed on-line.<span> <\/span><strong>V\u00fduka prob\u00edh\u00e1 v angli\u010dtin\u011b<\/strong>.<\/p>\r\n<h3><strong>Po\u017eadavky na \u00fa\u010dastn\u00edky<\/strong><\/h3>\r\n<ul>\r\n<li>Pro zaps\u00e1n\u00ed ke studiu je nutn\u00e9 dolo\u017eit znalost angli\u010dtiny na \u00farovni C1.<\/li>\r\n<li>Magistersk\u00e9 vzd\u011bl\u00e1n\u00ed v\u202foblasti pedagogick\u00fdch v\u011bd nebo jin\u00e9 magistersk\u00e9 vzd\u011bl\u00e1n\u00ed dopln\u011bn\u00e9 vzd\u011bl\u00e1n\u00edm na p\u0159\u00edpravu u\u010ditel\u016f.<\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<h2>Kombinovan\u00e1 forma studia<\/h2>\r\n<p>Akreditace M\u0160MT \u010cR \u010d. MSMT-4927\/2024-5-66<\/p>\r\n<ul>\r\n<li>zah\u00e1jen\u00ed v\u00fduky: <strong>z\u00e1\u0159\u00ed 2026<\/strong><\/li>\r\n<li>v\u00fdukov\u00fd den: \u010dtvrtek 14:30 \u2013 18:00 (prezen\u010dn\u00ed i online v\u00fduka)<\/li>\r\n<li>3 x prezen\u010dn\u011b v budov\u011b V\u0160CHT Jankovcova 23, Praha 7: \u00favodn\u00ed setk\u00e1n\u00ed, microteaching, z\u00e1v\u011bre\u010dn\u00fd test <\/li>\r\n<li>13 x on-line webin\u00e1\u0159e: pravideln\u00e1 v\u00fduka v prost\u0159ed\u00ed MS Teams<\/li>\r\n<li>5 900 K\u010d; v cen\u011b: v\u00fduka, z\u00e1v\u011bre\u010dn\u00e1 zkou\u0161ka, vystaven\u00ed osv\u011bd\u010den\u00ed za absolvov\u00e1n\u00ed<\/li>\r\n<li>prodlou\u017een\u00ed studia (odlo\u017een\u00ed z\u00e1v\u011bre\u010dn\u00e9 zkou\u0161ky nebo d\u00edl\u010d\u00edch studijn\u00edch povinnost\u00ed) 1 080,-<\/li>\r\n<\/ul>\r\n<h3>P\u0159ihl\u00e1\u0161ka a z\u00e1pis ke studiu<\/h3>\r\n<p>Pro p\u0159ihl\u00e1\u0161en\u00ed do kurzu p\u0159ejd\u011bte na <a href=\"https:\/\/student.vscht.cz\/prijimacky\/index.php?do=detail_kurz&cid=429\"><strong>p\u0159ihl\u00e1\u0161ku do kombinovan\u00e9 formy studia<\/strong><\/a>, kde nejprve klikn\u011bte na tla\u010d\u00edtko <strong>P\u0159ihl\u00e1sit se<\/strong> vpravo naho\u0159e nad p\u0159ihl\u00e1\u0161kou. Po vypln\u011bn\u00ed v\u0161ech po\u017eadovan\u00fdch \u00fadaj\u016f nezapome\u0148te p\u0159ihl\u00e1\u0161ku odeslat. Nejprve obdr\u017e\u00edte automatickou odpov\u011b\u010f a posl\u00e9ze podrobn\u011bj\u0161\u00ed informace k organizaci studia. V\u0160 diplom a certifik\u00e1t z jazykov\u00e9 zkou\u0161ky nahrajte pros\u00edm k p\u0159ihl\u00e1\u0161ce.<o:p><\/o:p><\/p>\r\n<p><\/p>\r\n<hr>\r\n<p>M\u00e1te dotaz? Napi\u0161te n\u00e1m nebo zavolejte.<\/p>\r\n<h3>Kontakt<\/h3>\r\n<ul>\r\n<li>+420 737 899 874<\/li>\r\n<li><a href=\"mailto:jitka.capova@vscht.cz\" rel=\"follow\">jitka.capova@vscht.cz<\/a>, <a href=\"mailto:skills@vscht.cz\" rel=\"follow\">skills@vscht.cz<\/a><\/li>\r\n<\/ul>\r\n<p><\/p>\";s:13:\"urlnadstranka\";s:9:\"\/czv\/dvpp\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56360":{"idvazba":"144217","nad_uzel":"116855","pod_uzel":"56360","url":"\/czv\/dvpp\/anglictina-pro-pedagogy","sablona":"24","nazev":"Angli\u010dtina pro pedagogy","_url_prefix":"{\/\/uem.vscht.cz\/czv\/dvpp\/anglictina-pro-pedagogy}","poradi":"1","skupina_www":"everyone","platne_od":"15.01.2025 12:34:00","platne_do":null,"iduzel":"56360","obsah":"a:9:{s:5:\"nazev\";s:24:\"Angli\u010dtina pro pedagogy\";s:9:\"seo_title\";s:24:\"Angli\u010dtina pro pedagogy\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:3:\"UEM\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:843:\"<p>\u0160kol\u00e1m nab\u00edz\u00edme skupinovou v\u00fduku v kurzech anglick\u00e9ho jazyka pro pedagogy. <\/p>\r\n<ul style=\"list-style-type: square;\">\r\n<li>Rozsah v\u00fduky: 28 - 112 vyu\u010dovac\u00edch hodin<\/li>\r\n<li>Jazykov\u00e1 \u00farove\u0148: A1-C1<\/li>\r\n<li>Po\u010det osob ve skupin\u011b: od 3 osob<\/li>\r\n<li>Forma v\u00fduky: prezen\u010dn\u011b nebo on-line<\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0056360\/0002~~S81Lz8kszlCIL0lNTM5ILQIA.jpg\" alt=\"\" width=\"100%\"><\/p>\r\n<p><strong>Zam\u011b\u0159en\u00ed kurz\u016f<\/strong>:<\/p>\r\n<ul>\r\n<li>obecn\u00fd jazykov\u00fd rozvoj (28 a\u017e 112 vyu\u010d. hodin)<\/li>\r\n<li>interkulturn\u00ed kompetence (28 vyu\u010d. hodin)<\/li>\r\n<li>prezenta\u010dn\u00ed dovednosti (28 vyu\u010d. hodin)<\/li>\r\n<\/ul>\r\n<h3>Kontakt:<\/h3>\r\n<p>V p\u0159\u00edpad\u011b z\u00e1jmu o individu\u00e1ln\u00ed nab\u00eddku n\u00e1s kontaktujte.<\/p>\r\n<p><a href=\"mailto:skills@vscht.cz\">skills@vscht.cz<\/a><strong> <\/strong><\/p>\r\n<p>737 899 874<\/p>\";s:13:\"urlnadstranka\";s:9:\"\/czv\/dvpp\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0}}},"116856":{"idvazba":"144219","nad_uzel":"116854","pod_uzel":"116856","url":"","sablona":null,"nazev":"MENU - Finan\u010dn\u00ed gramotnost","_url_prefix":null,"poradi":"1","skupina_www":"everyone","platne_od":"14.12.2025 13:31:47.220075","platne_do":null,"iduzel":"116856","obsah":"a:4:{s:4:\"akce\";s:21:\"Finan\u010dn\u00ed gramotnost\";s:6:\"objekt\";s:0:\"\";s:5:\"odkaz\";s:28:\"https:\/\/chytresfinancemi.cz\/\";s:11:\"targetblank\";s:1:\"1\";}","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0},"116857":{"idvazba":"144221","nad_uzel":"116854","pod_uzel":"116857","url":"\/czv\/firemni-a-jazykove-kurzy","sablona":"24","nazev":"Firemn\u00ed a jazykov\u00e9 kurzy","_url_prefix":"{\/\/uem.vscht.cz\/czv\/firemni-a-jazykove-kurzy}","poradi":"2","skupina_www":"everyone","platne_od":"14.12.2025 13:31:47.426083","platne_do":null,"iduzel":"116857","obsah":"a:9:{s:5:\"nazev\";s:26:\"Firemn\u00ed a jazykov\u00e9 kurzy\";s:9:\"seo_title\";s:26:\"Firemn\u00ed a jazykov\u00e9 kurzy\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:1179:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\" \/>\r\n<p><img src=\"\/files\/uzel\/0056545\/0001~~KytOzijRNbA0NDUBAA.jpg\" alt=\"\" width=\"100%\" \/><\/p>\r\n<p>\u00dastav ekonomiky a managementu V\u0160CHT Praha nab\u00edz\u00ed kurzy profesn\u00edho a osobn\u00edho rozvoje pro firmy, zam\u011bstnance a odbornou ve\u0159ejnost. <\/p>\r\n<p>Kurzy jsou vedeny experty v dan\u00e9m oboru, kte\u0159\u00ed maj\u00ed dlouholet\u00e9 zku\u0161enosti s vysoko\u0161kolskou v\u00fdukou i s celo\u017eivotn\u00edm vzd\u011bl\u00e1v\u00e1n\u00edm. Kurzy jsou \u00fazce specializovan\u00e9, interaktivn\u00ed a prakticky zam\u011b\u0159en\u00e9. \u00da\u010dastn\u00edci tak z\u00edskaj\u00ed odborn\u00fd v\u00fdklad, praktick\u00e9 p\u0159\u00edklady a u\u017eite\u010dnou zp\u011btnou vazbu. <\/p>\r\n<h3>Zam\u011b\u0159en\u00ed <\/h3>\r\n<p>Kurzy jsou zam\u011b\u0159eny na oblasti ekonomie, exaktn\u00edch v\u011bd, management, marketing, personalistiku a psychologii, procesn\u00ed \u0159\u00edzen\u00ed, projektov\u00e9 \u0159\u00edzen\u00ed, ve\u0159ejnou spr\u00e1vu a pr\u00e1vo, prezenta\u010dn\u00ed dovednosti, interkulturn\u00ed komunikaci, aplikovanou angli\u010dtinu pro pedagogy a mana\u017eery a dal\u0161\u00ed. <\/p>\r\n<p>V\u00fduka prob\u00edh\u00e1 prezen\u010dn\u00ed i distan\u010dn\u00ed formou. <\/p>\r\n<p> <\/p>\r\n<p><span class=\"link-https\"><\/span><\/p>\r\n<p><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","pod_uzly":["116858","116859","116860","56625","56546"],"poduzly_count":5,"poduzly_count_aut":5,"poduzly":{"poduzly_count_aut_sum":1,"116858":{"idvazba":"144224","nad_uzel":"116857","pod_uzel":"116858","url":"\/czv\/firemni-a-jazykove-kurzy\/strat-digi-nakup_clone_20096","sablona":"24","nazev":"Kurz strategick\u00e9ho a digit\u00e1ln\u00edho n\u00e1kupu 2024\/2025","_url_prefix":"{\/\/uem.vscht.cz\/czv\/firemni-a-jazykove-kurzy\/strat-digi-nakup_clone_20096}","poradi":"0","skupina_www":"everyone","platne_od":"14.12.2025 13:31:47.595629","platne_do":null,"iduzel":"116858","obsah":"a:13:{s:5:\"nazev\";s:53:\"Kurz strategick\u00e9ho a digit\u00e1ln\u00edho n\u00e1kupu 2024\/2025\";s:9:\"seo_title\";s:53:\"Kurz strategick\u00e9ho a digit\u00e1ln\u00edho n\u00e1kupu 2024\/2025\";s:8:\"seo_desc\";s:77:\"Kurz pro n\u00e1kup\u010d\u00ed a mana\u017eery n\u00e1kupu se zam\u011b\u0159en\u00edm na digit\u00e1ln\u00ed n\u00e1kup\";s:5:\"autor\";s:3:\"UEM\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:0:\"\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:5:\"vyska\";s:2:\"md\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:70450:\"<h3><strong>Kurz zakon\u010den\u00fd mikrocertifik\u00e1tem<\/strong><\/h3>\r\n<p>Cyklus p\u0159edn\u00e1\u0161ek a workshop\u016f pro n\u00e1kup\u010d\u00ed z firemn\u00edho i ve\u0159ejn\u00e9ho sektoru. C\u00edlem je rozvinout znalosti a dovednosti n\u00e1kup\u010d\u00edch v kl\u00ed\u010dov\u00fdch oblastech: category management, \u0159\u00edzen\u00ed vztahu s dodavateli, specifikace, \u0159\u00edzen\u00ed pot\u0159eb, n\u00e1kupn\u00ed strategie, \u0159\u00edzen\u00ed \u017eivotn\u00edho cyklu, e-procurement, n\u00e1kup inovac\u00ed, contract management, hodnocen\u00ed dodavatel\u016f, reporting, \u0159\u00edzen\u00ed konflikt\u016f a vyjedn\u00e1v\u00e1n\u00ed, vertik\u00e1ln\u00ed komunikace, \u0159\u00edzen\u00ed zainteresovan\u00fdch stran, veden\u00ed n\u00e1kupn\u00edho t\u00fdmu, compliance a etika, \u0159\u00edzen\u00ed v\u00fdkonosti a \u0159\u00edzen\u00ed rizika. <br>84 hodin front\u00e1ln\u00ed v\u00fduky, 56 hodin video a samostudium, 28 hodin zpracov\u00e1n\u00ed z\u00e1v\u011bre\u010dn\u00e9 pr\u00e1ce v rozsahu 10 - 15 normostran. <\/p>\r\n<p><img src=\"\/files\/uzel\/0072964\/0001~~yzu8MLu0ID6_KLUKAA.jpg\" alt=\"\" width=\"100%\"><\/p>\r\n<h3>V\u00fdsledky u\u010den\u00ed:<\/h3>\r\n<p>\u00dasp\u011b\u0161n\u00fd absolvent z\u00edsk\u00e1 znalosti a dovednosti kl\u00ed\u010dov\u00fdch n\u00e1kupn\u00edch n\u00e1stroj\u016f na \u00farovni \"senior\" a to konkr\u00e9tn\u011b. <\/p>\r\n<h3>Odborn\u00e9 znalosti: <\/h3>\r\n<ul>\r\n<li>Aktivn\u00ed znalost kl\u00ed\u010dov\u00fdch n\u00e1kupn\u00edch n\u00e1stroj\u016f v\u010detn\u011b schopnosti vybrat ten nejvhodn\u011bj\u0161\u00ed pro konkr\u00e9tn\u00ed n\u00e1kupn\u00ed p\u0159\u00edpad;<\/li>\r\n<li>dobr\u00e1 orientace v typick\u00fdch n\u00e1kupn\u00edch software pro sourcing, e-katalog, SRM (\u0159\u00edzen\u00ed vztahu s dodavateli), vyu\u017eit\u00ed strategick\u00fdch n\u00e1kupn\u00edch \u0161ablon;<\/li>\r\n<li>schopnost aplikovat anal\u00fdzu celkov\u00fdch n\u00e1klad\u016f na vlastnictv\u00ed, vytvo\u0159it funk\u010dn\u00ed zad\u00e1vac\u00ed dokumentaci a nastartovat program postupn\u00e9ho zlep\u0161ov\u00e1n\u00ed i v t\u011bch nejkonzervativn\u011bj\u0161\u00edch organizac\u00edch;<\/li>\r\n<li>znalost princip\u016f aktivn\u00edho \u0159\u00edzen\u00ed smluv a \u0159\u00edzen\u00ed pot\u0159eb s c\u00edlem optimalizovat n\u00e1klady i u\u017eitek pro organizaci zadavatele;<\/li>\r\n<li>porozum\u011bn\u00ed princip\u016fm compliance a etick\u00fdm po\u017eadavk\u016fm na modern\u00ed n\u00e1kup.<\/li>\r\n<\/ul>\r\n<h3>Odborn\u00e9 dovednosti:<\/h3>\r\n<ul>\r\n<li>Profesion\u00e1ln\u011b zpracovat a interpretovat n\u00e1kupn\u00ed data, vytvo\u0159it, vykomunikovat a realizovat n\u00e1kupn\u00ed strategii na \u00farovni kategorie, rozum\u011bt prov\u00e1zanosti n\u00e1kupn\u00ed strategii na \u00farovni organizace, prioritizovat n\u00e1kupn\u00ed \u010dinnosti v ohledem na pot\u0159eby n\u00e1kupn\u00ed i komoditn\u00ed strategie;<\/li>\r\n<li>v oblasti komunikace bude um\u011bt \u0159e\u0161it konflikty dle konfliktn\u00edho profilu protistrany a eskala\u010dn\u00ed \u00farovn\u011b konfliktu, zvolit vhodn\u00fd vyjedn\u00e1vac\u00ed p\u0159\u00edstup a \u0159\u00eddit intern\u00ed a extern\u00ed zainteresovan\u00e9 strany;<\/li>\r\n<li>schopnost vytvo\u0159it relevantn\u00ed n\u00e1kupn\u00ed report na z\u00e1klad\u011b dat a s vyu\u017eit\u00edm n\u00e1kupn\u00edch softwar\u016f;<\/li>\r\n<li>praktick\u00e9 dovednosti v oblasti \u0159\u00edzen\u00ed zainteresovan\u00fdch stran, aktivn\u00ed \u0159\u00edzen\u00ed rizika, v\u010detn\u011b cenov\u00fdch dolo\u017eek.<\/li>\r\n<\/ul>\r\n<h3>Z\u00e1kladn\u00ed informace:<\/h3>\r\n<p class=\"MsoNormal\"><strong>Kontaktn\u00ed hodiny t\u00fddn\u011b<\/strong>: 4 hodiny<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><strong>Celkov\u00e1 pracovn\u00ed z\u00e1t\u011b\u017e<\/strong>: 168 hodin<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><strong>Kredity ECTS<\/strong>: 6 kredit\u016f<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><strong>Datum zah\u00e1jen\u00ed kurzu<\/strong>: 24. 10. 2024<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><strong>P\u0159edpokl\u00e1dan\u00e9 datum ukon\u010den\u00ed kurzu<\/strong>: 2025\/06<\/p>\r\n<p class=\"MsoNormal\"><strong>Cena kurzu<\/strong>: 24 000,- K\u010d<\/p>\r\n<p class=\"MsoNormal\">Online p\u0159edn\u00e1\u0161ka dle harmonogramu na za\u010d\u00e1tku kurzu, prezen\u010dn\u00ed workshop typicky jedno odpoledne v t\u00fddnu (st\u0159eda) dle harmonogramu (mo\u017eno se p\u0159ipojit prost\u0159ednictv\u00edm Teams), dopl\u0148uj\u00edc\u00ed videa a samostudium dle preferenc\u00ed \u00fa\u010dastn\u00edk\u016f.<br><br><o:p><\/o:p><\/p>\r\n<h3 class=\"MsoNormal\">Dal\u0161\u00ed informace:<\/h3>\r\n<p class=\"MsoNormal\">Online p\u0159edn\u00e1\u0161ky, prezen\u010dn\u00ed workshopy formou rozboru p\u0159\u00edpadov\u00fdch studi\u00ed, interaktivn\u00ed ebook, samostatn\u00e9 pr\u00e1ce, z\u00e1v\u011bre\u010dn\u00e1 esej na t\u00e9ma z praxe \u00fa\u010dastn\u00edk\u016f. <o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Nen\u00ed vy\u017eadov\u00e1na fyzick\u00e1 p\u0159\u00edtomnost na p\u0159edn\u00e1\u0161k\u00e1ch (jsou on-line), povinn\u00e1 p\u0159\u00edtomnost na workshopech (i prost\u0159ednictv\u00edm MS Teams).<o:p><\/o:p><\/p>\r\n<h3 class=\"MsoNormal\">Kontakt a p\u0159ihl\u00e1\u0161ky:<\/h3>\r\n<p class=\"MsoNormal\">Pros\u00edme, p\u0159ed p\u0159ihl\u00e1\u0161en\u00edm kontaktujte garanta a lektora kurzu. PhDr. Bc. Jana Va\u0161ka, MSc. et MSc., <o:p><\/o:p><a href=\"mailto:vasekj@vscht.cz\">vasekj@vscht.cz<\/a> <\/p>\r\n<p class=\"MsoNormal\">Tento kurz byl vytvo\u0159en v r\u00e1mci projektu N\u00e1rodn\u00edho pl\u00e1nu obnovy pro oblast vysok\u00e9ho \u0161kolstv\u00ed na obdob\u00ed 2022<span lang=\"EN-US\" style=\"font-family: 'Calibri',sans-serif; mso-ascii-font-family: Aptos; mso-hansi-font-family: Aptos;\">\u2013<\/span>2024, spolufinancovan\u00e9ho ze zdroj\u016f EU.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><img src=\"data:image\/png;base64,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\"> 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\"> 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\"><\/p>\r\n<p class=\"MsoNormal\"><\/p>\r\n<p class=\"MsoNormal\"><\/p>\";s:13:\"urlnadstranka\";s:29:\"\/czv\/firemni-a-jazykove-kurzy\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116859":{"idvazba":"144226","nad_uzel":"116857","pod_uzel":"116859","url":"\/czv\/firemni-a-jazykove-kurzy\/muzejnici_clone_13358","sablona":"24","nazev":"\u0158\u00edzen\u00ed ve\u0159ejn\u00fdch instituc\u00ed se zam\u011b\u0159en\u00edm na muzea","_url_prefix":"{\/\/uem.vscht.cz\/czv\/firemni-a-jazykove-kurzy\/muzejnici_clone_13358}","poradi":"1","skupina_www":"everyone","platne_od":"14.12.2025 13:31:48.659627","platne_do":null,"iduzel":"116859","obsah":"a:13:{s:5:\"nazev\";s:57:\"\u0158\u00edzen\u00ed ve\u0159ejn\u00fdch instituc\u00ed se zam\u011b\u0159en\u00edm na muzea\";s:9:\"seo_title\";s:57:\"\u0158\u00edzen\u00ed ve\u0159ejn\u00fdch instituc\u00ed se zam\u011b\u0159en\u00edm na muzea\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:1058:\"<h3><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">Kurz pro \u0159\u00edd\u00edc\u00ed a odborn\u00e9 pracovn\u00edky sb\u00edrkotvorn\u00fdch instituc\u00ed.<\/span><\/h3>\r\n<p><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin; mso-fareast-language: EN-US;\">Co d\u011blat, \u010deho se vyvarovat, na co nezapomenou p\u0159i spr\u00e1v\u011b a expozici sb\u00edrkov\u00fdch p\u0159edm\u011bt\u016f.<\/span><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\"><o:p><\/o:p><\/span><\/p>\r\n<p><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-latin;\">Kurz p\u0159ipravil a vede PhDr. Nikolaj Savick\u00fd, Ph.D.<o:p><\/o:p><\/span><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:5:\"vyska\";s:2:\"md\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:71857:\"<p><img src=\"\/files\/uzel\/0075559\/0006~~8y2tSs3KO7w2OVPByMDIDAA.png\" alt=\"\" width=\"100%\"><\/p>\r\n<p><\/p>\r\n<h3>Z\u00e1kladn\u00ed informace<\/h3>\r\n<table border=\"1\" style=\"border-collapse: collapse; width: 99.9569%; height: 130.781px;\"><colgroup><col style=\"width: 14.5484%;\"><col style=\"width: 85.433%;\"><\/colgroup>\r\n<tbody>\r\n<tr style=\"height: 19.2014px;\">\r\n<td style=\"height: 19.2014px;\"><strong>Kdy:<\/strong><\/td>\r\n<td style=\"height: 19.2014px;\"><span style=\"font-size: 16px; font-style: normal;\">jaro 2026<\/span><\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.2014px;\">\r\n<td style=\"height: 19.2014px;\"><strong>Kde:<\/strong><\/td>\r\n<td style=\"height: 19.2014px;\">Jankovcova 23, Praha 7<\/td>\r\n<\/tr>\r\n<tr style=\"height: 35.9896px;\">\r\n<td style=\"height: 35.9896px;\">\r\n<p><strong>Rozsah:<\/strong><\/p>\r\n<\/td>\r\n<td style=\"height: 35.9896px;\">\r\n<p>28 hodin p\u0159\u00edm\u00e9 v\u00fduky; 8 hodin exkurz\u00ed a 28 konzultac\u00ed; samostatn\u00e1 pr\u00e1ce, obhajoba semin\u00e1rn\u00ed pr\u00e1ce<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 37.1875px;\">\r\n<td style=\"height: 37.1875px;\">\r\n<p><strong>Cena:<\/strong><\/p>\r\n<\/td>\r\n<td style=\"height: 37.1875px;\">\r\n<p><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">6 500 K\u010d<\/span><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.2014px;\">\r\n<td style=\"height: 19.2014px;\"><strong>P\u0159ihl\u00e1\u0161ka:<\/strong><\/td>\r\n<td style=\"height: 19.2014px;\"><\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<h3><\/h3>\r\n<h3><span style=\"color: rgb(0, 173, 210); font-family: Calibri, sans-serif; font-size: 11pt;\">Obsah<\/span><\/h3>\r\n<ul>\r\n<li><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">legislativn\u00ed r\u00e1mec \u010dinnosti se zam\u011b\u0159en\u00edm na rozpo\u010dtov\u00e1 pravidla<\/span><\/li>\r\n<li><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">evidence a odborn\u00e9 zpracov\u00e1n\u00ed sb\u00edrkov\u00fdch p\u0159edm\u011bt\u016f (CES)<\/span><\/li>\r\n<li><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">vhodn\u00e9 formy ve\u0159ejn\u00e9 prezentace (p\u0159\u00edprava v\u00fdstav)<\/span><\/li>\r\n<li><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">muzejn\u00ed edukace - pl\u00e1nov\u00e1n\u00ed a tvorba doprovodn\u00fdch muzejn\u00edch program\u016f<\/span><\/li>\r\n<li><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">marketing muzejn\u00edch expozic<\/span><\/li>\r\n<li><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">inspirace, p\u0159\u00edklady dobr\u00e9 praxe<\/span><\/li>\r\n<\/ul>\r\n<h3><span style=\"color: rgb(0, 173, 210); font-family: source_sans_prolight; font-size: 14pt;\">V\u00fdsledky u\u010den\u00ed<\/span><br><span style=\"font-size: 11.0pt; font-family: 'Calibri',sans-serif; mso-fareast-font-family: Calibri; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"><\/span><\/h3>\r\n<p class=\"MsoNormal\">\u00dasp\u011b\u0161n\u00fd absolvent z\u00edsk\u00e1 znalosti a dovednosti uplatniteln\u00e9 p\u0159i spr\u00e1v\u011b muzejn\u00edch sb\u00edrek a muzejn\u00ed \u010dinnosti pro \u0161irokou ve\u0159ejnost.<\/p>\r\n<p class=\"MsoNormal\"><strong>Absolventi kurzu se sezn\u00e1m\u00ed:<\/strong><o:p><\/o:p><\/p>\r\n<ul>\r\n<li class=\"MsoNormal\">s legislativn\u00edm r\u00e1mcem \u010dinnosti st\u00e1tn\u00edch a ve\u0159ejn\u00fdch muze\u00ed a galeri\u00ed (muze\u00ed um\u011bn\u00ed), p\u0159\u00edsp\u011bvkov\u00fdch organizac\u00ed z\u0159izovan\u00fdch st\u00e1tem nebo vy\u0161\u0161\u00edmi \u00fazemn\u011b samospr\u00e1vn\u00fdmi celky<\/li>\r\n<li class=\"MsoNormal\">s obsahem z\u00e1kona o ochran\u011b muzejn\u00edch sb\u00edrek a jeho prov\u00e1d\u011bc\u00ed vyhl\u00e1\u0161ky;<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">se z\u00e1sadami evidence muzejn\u00edch sb\u00edrek a jejich prim\u00e1rn\u00edho zpracov\u00e1n\u00ed;<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">s po\u017eadavky na odborn\u00e9 zpracov\u00e1n\u00ed sb\u00edrkov\u00fdch p\u0159edm\u011bt\u016f a jejich publikov\u00e1n\u00ed;<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">s procesem pl\u00e1nov\u00e1n\u00ed, p\u0159\u00edprav a realizace dlouhodob\u00fdch muzejn\u00edch expozic v\u010detn\u011b z\u00e1kladn\u00edch bezpe\u010dnostn\u00edch po\u017eadavk\u016f a z\u00e1sad architektonick\u00e9ho \u0159e\u0161en\u00ed a osv\u011btlov\u00e1n\u00ed muzejn\u00edch expozic; <o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">s tvorbou v\u00fdstavn\u00edho pl\u00e1nu kr\u00e1tkodob\u00fdch v\u00fdstav, p\u0159\u00edpravou a realizac\u00ed kr\u00e1tkodob\u00fdch v\u00fdstav v\u010detn\u011b po\u017eadavk\u016f na tzv. facility reports a condition reports;<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">s principy a formami muzejn\u00ed edukace;<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">s principy propagace a marketingu dlouhodob\u00fdch expozic a kr\u00e1tkodob\u00fdch v\u00fdstav.<o:p><\/o:p><\/li>\r\n<\/ul>\r\n<p><strong>Absolventi z\u00edskaj\u00ed odborn\u00e9 dovednosti:<\/strong><\/p>\r\n<ul>\r\n<li class=\"MsoNormal\"><span style=\"color: rgb(51, 51, 51); font-size: 16px; text-indent: -1.2em;\">prakticky zvl\u00e1dat management muzea na \u00farovni organizace z\u0159izovan\u00e9 vy\u0161\u0161\u00edm \u00fazemn\u011b samospr\u00e1vn\u00fdm celkem nebo municipalitou<\/span><\/li>\r\n<li class=\"MsoNormal\">p\u0159ipravit dlouhodobou expozici nebo kr\u00e1tkodobou v\u00fdstavu podle obvykl\u00fdch muzejn\u00edch standard\u016f<\/li>\r\n<li class=\"MsoNormal\"><o:p><\/o:p>prakticky \u0159\u00eddit eduka\u010dn\u00ed \u010dinnosti muzea z\u0159izovan\u00e9ho vy\u0161\u0161\u00edmi \u00fazemn\u011b samospr\u00e1vn\u00fdmi celky a municipalitami<\/li>\r\n<\/ul>\r\n<h3 class=\"MsoNormal\">Kontakt <\/h3>\r\n<p class=\"MsoNormal\">Mgr. Magda Matu\u0161kov\u00e1<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">magda.matuskova@vscht.cz<\/p>\r\n<p class=\"MsoNormal\">Tento kurz byl vytvo\u0159en v r\u00e1mci projektu N\u00e1rodn\u00edho pl\u00e1nu obnovy pro oblast vysok\u00e9ho \u0161kolstv\u00ed na obdob\u00ed 2022<span lang=\"EN-US\" style=\"font-family: 'Calibri',sans-serif; mso-ascii-font-family: Aptos; mso-hansi-font-family: Aptos;\">\u2013<\/span>2024, spolufinancovan\u00e9ho ze zdroj\u016f EU.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><img src=\"data:image\/png;base64,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\"><img 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\"><\/p>\";s:13:\"urlnadstranka\";s:29:\"\/czv\/firemni-a-jazykove-kurzy\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116860":{"idvazba":"144227","nad_uzel":"116857","pod_uzel":"116860","url":"\/czv\/firemni-a-jazykove-kurzy\/116860","sablona":"24","nazev":"Efektivn\u00ed projektov\u00e9 \u0159\u00edzen\u00ed ","_url_prefix":"{\/\/uem.vscht.cz\/czv\/firemni-a-jazykove-kurzy\/116860}","poradi":"2","skupina_www":"everyone","platne_od":"14.12.2025 13:31:49.043795","platne_do":null,"iduzel":"116860","obsah":"a:12:{s:5:\"nazev\";s:33:\"Efektivn\u00ed projektov\u00e9 \u0159\u00edzen\u00ed \";s:9:\"seo_title\";s:33:\"Efektivn\u00ed projektov\u00e9 \u0159\u00edzen\u00ed \";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:307:\"<h3>Kurz ur\u010den\u00fd v\u0161em z\u00e1jemc\u016fm o modern\u00ed projektov\u00e9 \u0159\u00edzen\u00ed <\/h3>\r\n<p class=\"MsoNormal\">Z\u00edskejte znalosti a dovednosti pro efektivn\u00ed \u0159\u00edzen\u00ed projekt\u016f podle nejnov\u011bj\u0161\u00edch standard\u016f!<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Kurz p\u0159ipravila a povede doc. Ing. Lenka \u0160vecov\u00e1, Ph.D. <\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:7001:\"<h3><img src=\"\/files\/uzel\/0075560\/0003~~S01LzS7JLMvLjA_wjU8vSkzLzE4EAA.jpg\" alt=\"\" width=\"100%\"><\/h3>\r\n<h3>Z\u00e1kladn\u00ed informace<\/h3>\r\n<table border=\"1\"><colgroup><col><col><\/colgroup>\r\n<tbody>\r\n<tr>\r\n<td><strong>Kdy:<\/strong><\/td>\r\n<td><span>Od 18<span style=\"mso-ansi-language: CS;\">. 03.<\/span> do 10.6. 2024, kontaktn\u00ed <span style=\"mso-ansi-language: CS;\">3 hod\/t\u00fdden (\u017e\u00e1dn\u00fd konkr\u00e9tn\u00ed pravideln\u00fd t\u00fddenn\u00ed \/ denn\u00ed \u010das nen\u00ed ur\u010den)<\/span><\/span><\/td>\r\n<\/tr>\r\n<tr>\r\n<td><strong>Kde:<\/strong><\/td>\r\n<td>Jankovcova 23, Praha 7. Nen\u00ed vy\u017eadov\u00e1na fyzick\u00e1 p\u0159\u00edtomnost na lekc\u00edch (on-line; e-book). P\u0159\u00edtomnost p\u0159i \u0159e\u0161en\u00ed p\u0159\u00edpadov\u00fdch studi\u00ed a na praktick\u00fdch semin\u00e1\u0159\u00edch (lze tak\u00e9 prost\u0159ednictv\u00edm MS Teams).<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>\r\n<p><strong>Rozsah:<\/strong><\/p>\r\n<\/td>\r\n<td>\r\n<p>168 hodin<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>\r\n<p><strong>Cena:<\/strong><\/p>\r\n<\/td>\r\n<td>\r\n<p><span>Pilotn\u00ed kurz je zdarma v r\u00e1mci projektu Adaptace, digitalizace a elektronizace studia V\u0160CHT Praha (N\u00e1rodn\u00ed pl\u00e1n obnovy)<\/span><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td><strong>P\u0159ihl\u00e1\u0161ka:<\/strong><\/td>\r\n<td><a href=\"https:\/\/student.vscht.cz\/prijimacky\/index.php?do=detail_kurz&cid=193\">on-line<span> <\/span><span>P\u0158IHL\u00c1\u0160KA<\/span><\/a> <\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p><\/p>\r\n<h3>Obsah kurzu<\/h3>\r\n<p>Cyklus e-learningov\u00fdch lekc\u00ed a semin\u00e1\u0159\u016f pro st\u00e1vaj\u00edc\u00ed i budouc\u00ed projektov\u00e9 mana\u017eery, jejich\u017e ambic\u00ed je p\u0159evz\u00edt odpov\u011bdnost za veden\u00ed projekt\u016f. C\u00edlem je podpo\u0159it p\u0159\u00edpravu odborn\u00edk\u016f pro \u0159\u00edzen\u00ed inova\u010dn\u00edch aktivit firem v souladu s po\u017eadavky N\u00e1rodn\u00ed soustavy kvalifikac\u00ed. Kurz bude zam\u011b\u0159en na hlub\u0161\u00ed pochopen\u00ed procesu \u0159\u00edzen\u00ed projekt\u016f, zejm\u00e9na na rozvoj znalost\u00ed, dovednost\u00ed a kompetenc\u00ed v oblasti p\u0159\u00edpravy, pl\u00e1nov\u00e1n\u00ed, realizace a dokon\u010den\u00ed projekt\u016f. \u00dasp\u011b\u0161n\u00e9 ukon\u010den\u00ed kurzu nen\u00ed podm\u00edn\u011bno absolvov\u00e1n\u00edm jak\u00e9koliv certifikace.<\/p>\r\n<h3>V\u00fdsledky u\u010den\u00ed<\/h3>\r\n<p><span style=\"mso-ansi-language: CS;\">Absolventi kurzu budou schopni do sv\u00e9 praxe p\u0159en\u00e9st v\u00edce systematick\u00e9ho projektov\u011b orientovan\u00e9ho p\u0159\u00edstupu a dos\u00e1hnou tak lep\u0161\u00edch v\u00fdsledk\u016f v pracovn\u00edch \u010dinnostech. Z\u00edskaj\u00ed odborn\u00e9 znalosti v t\u011bchto oblastech:<o:p><\/o:p><\/span><\/p>\r\n<ul>\r\n<li class=\"MsoBodyText\" style=\"text-align: justify; text-indent: -18pt; line-height: 106%;\"><!-- [if !supportLists]--><span style=\"mso-ansi-language: CS;\">Aktivn\u00ed znalost princip\u016f \u0159\u00edzen\u00ed ka\u017ed\u00e9 f\u00e1ze \u017eivotn\u00edho cyklu projektu tak, aby ka\u017ed\u00fd projektov\u00fd krok m\u011bli pod kontrolu. Budou v\u011bd\u011bt, kdy a na co je vhodn\u00e9 pou\u017e\u00edvat projektov\u00e9 \u0159\u00edzen\u00ed.<o:p><\/o:p><\/span><\/li>\r\n<li class=\"MsoBodyText\" style=\"text-align: justify; text-indent: -18pt; line-height: 106%;\"><span style=\"mso-ansi-language: CS;\">Nau\u010d\u00ed se prov\u011b\u0159ovat postupy pl\u00e1nov\u00e1n\u00ed a tvorby projekt\u016f v\u010detn\u011b \u010dasov\u00fdch pl\u00e1n\u016f, alokace zdroj\u016f a tvorby rozpo\u010dtu. Budou um\u011bt identifikovat kl\u00ed\u010dov\u00e9 mezn\u00edky projektu.<o:p><\/o:p><\/span><\/li>\r\n<li class=\"MsoBodyText\" style=\"text-align: justify; text-indent: -18pt; line-height: 106%;\"><span style=\"mso-ansi-language: CS;\">Z\u00edskaj\u00ed znalosti v oblasti z\u00e1konnost\u00ed tvorby projektov\u00e9ho t\u00fdmu a komunikace v n\u011bm. <o:p><\/o:p><\/span><\/li>\r\n<li class=\"MsoBodyText\" style=\"text-align: justify; text-indent: -18pt; line-height: 106%;\"><span style=\"mso-ansi-language: CS;\">Nau\u010d\u00ed se eliminovat rizika a probl\u00e9my projekt\u016f.<o:p><\/o:p><\/span><\/li>\r\n<\/ul>\r\n<p class=\"MsoNormal\"><o:p> <\/o:p><span style=\"mso-ansi-language: CS;\">Absolventi z\u00edskaj\u00ed tyto odborn\u00e9 dovednosti:<o:p><\/o:p><\/span><\/p>\r\n<ul>\r\n<li><!-- [if !supportLists]--><span style=\"mso-ansi-language: CS;\">Absolventi zvl\u00e1dnou s nov\u00fdmi zku\u0161enostmi \u0159\u00eddit projekty efektivn\u011bji a neust\u00e1le se zlep\u0161ovat ve v\u0161ech \u010dinnostech, kter\u00e9 projektov\u00ed mana\u017ee\u0159i vykon\u00e1vaj\u00ed.<o:p><\/o:p><\/span><\/li>\r\n<li><!-- [if !supportLists]--><span style=\"mso-ansi-language: CS;\">Budou l\u00e9pe \u0159e\u0161it probl\u00e9my spojen\u00e9 s projekty, budou spr\u00e1vn\u011b volit priority a rozhodovat se.<\/span><\/li>\r\n<li><span style=\"mso-ansi-language: CS;\"><o:p><\/o:p><\/span><!-- [if !supportLists]--><span style=\"mso-ansi-language: CS;\">Budou schopni efektivn\u011bji \u0159\u00eddit projektov\u00e9 pr\u00e1ce. Zvl\u00e1dnou v\u0161echny kl\u00ed\u010dov\u00e9 \u010dinnosti jako projedn\u00e1v\u00e1n\u00ed projektu, \u0159\u00edzen\u00ed \u010dasu v\u010detn\u011b technick\u00e9 podpory pl\u00e1nov\u00e1n\u00ed projekt\u016f. Osvoj\u00ed si n\u00e1stroje \u0159\u00edzen\u00ed zdroj\u016f, n\u00e1klad\u016f i projektov\u00e9ho t\u00fdmu. <o:p><\/o:p><\/span><\/li>\r\n<li><!-- [if !supportLists]--><span style=\"mso-ansi-language: CS;\">Zlep\u0161\u00ed se nejen jejich dovednosti technick\u00e9, ale i tzv. softskills. <\/span><span style=\"mso-ansi-language: CS;\"><\/span><\/li>\r\n<\/ul>\r\n<h3 class=\"MsoNormal\">Dal\u0161\u00ed informace<\/h3>\r\n<p style=\"mso-para-margin-top: .4gd; mso-para-margin-right: 0cm; mso-para-margin-bottom: 2.0pt; mso-para-margin-left: 0cm; tab-stops: 120.5pt; margin: 4.8pt 0cm 2.0pt 0cm;\" class=\"MsoBodyText\"><span style=\"mso-ansi-language: CS;\">Aktivity<span style=\"letter-spacing: -.05pt;\"> <\/span>a<span style=\"letter-spacing: -.1pt;\"> <\/span>metody:<span style=\"mso-tab-count: 1;\"> <\/span><\/span><\/p>\r\n<ul>\r\n<li class=\"MsoBodyText\"><span style=\"mso-ansi-language: CS;\">E-learningov\u00e9 lekce (e-book) <\/span><\/li>\r\n<li class=\"MsoBodyText\"><span style=\"mso-ansi-language: CS;\"><o:p><\/o:p><\/span><span style=\"mso-ansi-language: CS;\">\u0158\u00edzen\u00e1 diskuse, skupinov\u00e1 pr\u00e1ce <\/span><\/li>\r\n<li class=\"MsoBodyText\"><span style=\"mso-ansi-language: CS;\">N\u00e1cvik modelov\u00fdch situac\u00ed<o:p><\/o:p><\/span><\/li>\r\n<\/ul>\r\n<h3 class=\"MsoBodyText\" style=\"mso-para-margin-top: .4gd; mso-para-margin-right: 0cm; mso-para-margin-bottom: 2.0pt; mso-para-margin-left: 0cm; tab-stops: 120.5pt; margin: 4.8pt 0cm 2.0pt 0cm;\">Ov\u011b\u0159en\u00ed znalosti v\u00fduky <\/h3>\r\n<p style=\"mso-para-margin-top: .4gd; mso-para-margin-right: 0cm; mso-para-margin-bottom: 2.0pt; mso-para-margin-left: 0cm; tab-stops: 120.5pt; margin: 4.8pt 0cm 2.0pt 0cm;\" class=\"MsoBodyText\"><o:p><\/o:p><span style=\"mso-ansi-language: CS;\">Forma: Sebeevaluace (e-book) a samostatn\u00e9<span style=\"letter-spacing: -.4pt;\"> <\/span>pr\u00e1ce <\/span><\/p>\r\n<p style=\"mso-para-margin-top: .4gd; mso-para-margin-right: 0cm; mso-para-margin-bottom: 2.0pt; mso-para-margin-left: 0cm; tab-stops: 120.5pt; margin: 4.8pt 0cm 2.0pt 0cm;\" class=\"MsoBodyText\"><span style=\"mso-ansi-language: CS;\">Form\u00e1t: Online<o:p><\/o:p><\/span><\/p>\r\n<p style=\"mso-para-margin-top: .4gd; mso-para-margin-right: 0cm; mso-para-margin-bottom: 2.0pt; mso-para-margin-left: 0cm; tab-stops: 120.5pt; margin: 4.8pt 0cm 2.0pt 0cm;\" class=\"MsoBodyText\"><span style=\"mso-ansi-language: CS;\"><\/span><\/p>\r\n<h3 class=\"MsoNormal\">Kontakt <\/h3>\r\n<p class=\"MsoNormal\">Mgr. Magda Matu\u0161kov\u00e1 <\/p>\r\n<p class=\"MsoNormal\"><o:p><\/o:p><a href=\"mailto:magda.matuskova@vscht.cz\">magda.matuskova@vscht.cz<\/a><\/p>\r\n<p class=\"MsoNormal\"><\/p>\r\n<p class=\"MsoNormal\"><img src=\"\/files\/uzel\/0075560\/0002~~y8lPT1TwC_BXKCjKz0rNLgEA.jpg\" alt=\"\" width=\"100%\"><\/p>\";s:13:\"urlnadstranka\";s:29:\"\/czv\/firemni-a-jazykove-kurzy\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56625":{"idvazba":"144229","nad_uzel":"116857","pod_uzel":"56625","url":"\/czv\/firemni-a-jazykove-kurzy\/kurzy-aplikovane-anglictiny","sablona":"24","nazev":"Kurzy aplikovan\u00e9 angli\u010dtiny","_url_prefix":"{\/\/uem.vscht.cz\/czv\/firemni-a-jazykove-kurzy\/kurzy-aplikovane-anglictiny}","poradi":"3","skupina_www":"everyone","platne_od":"02.02.2021 07:44:00","platne_do":null,"iduzel":"56625","obsah":"a:9:{s:5:\"nazev\";s:29:\"Kurzy aplikovan\u00e9 angli\u010dtiny\";s:9:\"seo_title\";s:29:\"Kurzy aplikovan\u00e9 angli\u010dtiny\";s:8:\"seo_desc\";s:156:\"Kurzy aplikovan\u00e9 angli\u010dtiny rozv\u00edjej\u00ed specifick\u00e9 jazykov\u00e9 kompetence: writing, business correspondence, networking, intercultural communication, apod.\";s:5:\"autor\";s:3:\"UEM\";s:11:\"autor_email\";s:15:\"skills@vscht.cz\";s:5:\"obsah\";s:566:\"<p>Pro firmy a ve\u0159ejnou sf\u00e9ru p\u0159iprav\u00edme <strong>kurzy aplikovan\u00e9 angli\u010dtiny<\/strong> uzp\u016fsoben\u00e9 specifick\u00fdm pot\u0159eb\u00e1m konkr\u00e9tn\u00edho klienta. Kurzy lze realizovat i on-line.<\/p>\r\n<ul>\r\n<li>Business Correspondence<\/li>\r\n<li>Networking in English<\/li>\r\n<li>English for Intercultural Communication<\/li>\r\n<\/ul>\r\n<p>Pot\u0159ebujete rozvoj specifick\u00fdch jazykov\u00fdch kompetenc\u00ed? Kontakujte n\u00e1s. <\/p>\r\n<h3>Kontakt:<\/h3>\r\n<ul>\r\n<li>email: <a href=\"mailto:skills@vscht.cz\">skills@vscht.cz<\/a><strong> <\/strong><\/li>\r\n<li><span>tel: 737 899 874<\/span><\/li>\r\n<\/ul>\";s:13:\"urlnadstranka\";s:29:\"\/czv\/firemni-a-jazykove-kurzy\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56546":{"idvazba":"144230","nad_uzel":"116857","pod_uzel":"56546","url":"\/czv\/firemni-a-jazykove-kurzy\/kurzy-na-miru","sablona":"24","nazev":"Kurzy na m\u00edru","_url_prefix":"{\/\/uem.vscht.cz\/czv\/firemni-a-jazykove-kurzy\/kurzy-na-miru}","poradi":"4","skupina_www":"everyone","platne_od":"08.11.2022 15:23:00","platne_do":null,"iduzel":"56546","obsah":"a:9:{s:5:\"nazev\";s:14:\"Kurzy na m\u00edru\";s:9:\"seo_title\";s:14:\"Kurzy na m\u00edru\";s:8:\"seo_desc\";s:101:\"Firemn\u00ed a zam\u011bstnaneck\u00e9 kurzy na m\u00edru z oboru ekonomika, management, soft-skills, language skills\";s:5:\"autor\";s:3:\"UEM\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:1174:\"<p>Na\u0161e odborn\u00e9 t\u00fdmy jsou schopny p\u0159ipravit a realizovat <strong>kurzy na m\u00edru<\/strong> z oblast\u00ed na\u0161\u00ed vzd\u011bl\u00e1vac\u00ed a v\u00fdzkumn\u00e9 \u010dinnosti: ekonomie, exaktn\u00ed v\u011bdy, management, marketing, personalistika a psychologie, procesn\u00ed \u0159\u00edzen\u00ed, projektov\u00e9 \u0159\u00edzen\u00ed, ve\u0159ejn\u00e1 spr\u00e1va a pr\u00e1vo, aplikovan\u00e1 angli\u010dtina.<\/p>\r\n<h3>P\u0159\u00edklady realizovan\u00fdch a realizovateln\u00fdch kurz\u016f:<\/h3>\r\n<ul>\r\n<li>Projektov\u00e9 \u0159\u00edzen\u00ed<\/li>\r\n<li>Businness Correspondence<\/li>\r\n<li>Meetings and Negotiations<\/li>\r\n<li>English for Intercultural Communication<\/li>\r\n<li>Detekce l\u017ei<\/li>\r\n<li>Psychologie stresu a syndrom vyho\u0159en\u00ed<\/li>\r\n<li>Management kvality - ve smyslu normy ISO 9001<\/li>\r\n<li>Line\u00e1rn\u00ed programov\u00e1n\u00ed v MS excel - pokro\u010dil\u00e9 optimaliza\u010dn\u00ed metody, aj. <\/li>\r\n<\/ul>\r\n<h3><\/h3>\r\n<h3>Aktu\u00e1ln\u011b realizujeme<\/h3>\r\n<ul>\r\n<li><a href=\"kurzy-na-miru\/msm\" rel=\"follow\">P\u0159\u00edpravn\u00fd kurz pro MSM<\/a><\/li>\r\n<\/ul>\r\n<h3><img src=\"\/files\/uzel\/0056546\/0001~~q0rMOLwwKzXv8FoFIwMjIwA.png\" alt=\"\" width=\"100%\" \/><\/h3>\r\n<h3>Kontakt:<\/h3>\r\n<ul>\r\n<li>email: <a href=\"mailto:kurzy.byznys@vscht.cz\">kurzy.byznys@vscht.cz<\/a> <\/li>\r\n<li>tel: 737 899 868<\/li>\r\n<\/ul>\r\n<p><\/p>\";s:13:\"urlnadstranka\";s:29:\"\/czv\/firemni-a-jazykove-kurzy\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","pod_uzly":["58992"],"poduzly_count":1,"poduzly_count_aut":1,"poduzly":{"poduzly_count_aut_sum":0,"58992":{"idvazba":"69396","nad_uzel":"56546","pod_uzel":"58992","url":"\/czv\/firemni-a-jazykove-kurzy\/kurzy-na-miru\/msm","sablona":"1","nazev":"MSM Academy - Mezin\u00e1rodn\u00ed svaz ml\u00e1de\u017ee","_url_prefix":"{\/\/cv.vscht.cz\/kurzy-cv\/ustavu-ekonomiky-a-managementu\/kurzy-na-miru\/msm,\/\/kem.vscht.cz\/czv\/firemni-a-jazykove-kurzy\/kurzy-na-miru\/msm,\/\/uem.vscht.cz\/czv\/firemni-a-jazykove-kurzy\/kurzy-na-miru\/msm}","poradi":"0","skupina_www":"everyone","platne_od":"24.04.2023 12:22:00","platne_do":null,"iduzel":"58992","obsah":"a:12:{s:5:\"nazev\";s:28:\"Mezin\u00e1rodn\u00ed svaz ml\u00e1de\u017ee\";s:9:\"seo_title\";s:42:\"MSM Academy - Mezin\u00e1rodn\u00ed svaz ml\u00e1de\u017ee\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:3:\"UEM\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:2219:\"<p>Pro Mezin\u00e1rodn\u00ed Svaz Ml\u00e1de\u017ee z.s. realizujeme <a href=\"https:\/\/student.vscht.cz\/prijimacky\/index.php?do=detail_kurz&cid=128\" rel=\"follow\">P\u0159\u00edpravn\u00fd jazykov\u00fd kurz MSM (C-K837-0013).<\/a><\/p>\r\n<p><span style=\"color: black; font-family: Calibri, sans-serif; font-size: 11pt;\">Intenzivn\u00ed jazykov\u00e9 kurzy z \u010de\u0161tiny realizovan\u00e9 ve spolupr\u00e1ci s MSM, jsou ur\u010deny cizinc\u016fm, kte\u0159\u00ed cht\u011bj\u00ed studovat na univerzit\u011b v \u010cesk\u00e9 republice v akreditovan\u00fdch studijn\u00edch programech. P\u0159ipravuj\u00ed na \u00fasp\u011b\u0161n\u00e9 slo\u017een\u00ed zkou\u0161ky B2 z \u010desk\u00e9ho jazyka, kter\u00e1 je p\u0159edpokladem pro studium na v\u011bt\u0161in\u011b <\/span><\/p>\r\n<p style=\"font-weight: 400; font-style: normal;\"><img src=\"\/images\/215!0\/uzel\/0058992\/0001~~88lPz1fwDfbVUXCu0lFwzQMA.png\" class=\"img_float_right\" style=\"font-size: 14.6667px; font-weight: 400; font-style: normal;\" alt=\" \u25f3 Logo MSM, Cz, En (png) \u2192 (\u0161\u00ed\u0159ka 215px)\" width=\"215\" height=\"98\" \/><\/p>\r\n<p><span style=\"color: black; font-family: Calibri, sans-serif; font-size: 11pt;\">vysok\u00fdch \u0161kol v \u010cesk\u00e9 republice. Jazykov\u00e9 znalosti jsou hodnoceny podle Spole\u010dn\u00e9ho evropsk\u00e9ho re<\/span><span style=\"color: black; font-family: Calibri, sans-serif; font-size: 11pt;\">feren\u010dn\u00edho r\u00e1mce pro jazyky (<\/span><a href=\"https:\/\/www.msmt.cz\/mezinarodni-vztahy\/spolecny-evropsky-referencni-ramec-pro-jazyky\" style=\"font-size: 15px;\">SERRJ<\/a><span style=\"color: black; font-family: Calibri, sans-serif; font-size: 11pt;\">). Studenti se u\u010d\u00ed podle sou\u010dasn\u00fdch, osv\u011bd\u010den\u00fdch u\u010debnic, jejich\u017e \u00farovn\u011b n<\/span><\/p>\r\n<p><span style=\"color: black; font-family: Calibri, sans-serif; font-size: 11pt;\">a sebe plynule navazuj\u00ed. V\u00fduka zahrnuje i vybranou odbornou terminologii, kter\u00e1 vych\u00e1z\u00ed z \u010desk\u00e9ho st\u0159edo\u0161kolsk\u00e9ho r\u00e1mcov\u00e9ho vzd\u011bl\u00e1vac\u00edho programu a jej\u00ed\u017e znalost se p\u0159edpokl\u00e1d\u00e1 p\u0159i vstupu do V\u0160 studia. \u00dasp\u011b\u0161n\u00ed absolventi z\u00edskaj\u00ed certifik\u00e1t V\u0160CHT o slo\u017een\u00ed z\u00e1v\u011bre\u010dn\u00e9 jazykov\u00e9 zkou\u0161ky z \u010desk\u00e9ho jazyka podle <\/span><a href=\"https:\/\/www.msmt.cz\/mezinarodni-vztahy\/spolecny-evropsky-referencni-ramec-pro-jazyky\" style=\"font-size: 15px;\" rel=\"follow\">SERRJ<\/a><span style=\"color: black; font-family: Calibri, sans-serif; font-size: 11pt;\">. <\/span><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:1974:\"<p><strong>Term\u00edn<\/strong>:<\/p>\r\n<ul>\r\n<li>15. 9 \u2013 31. 8.<\/li>\r\n<li>15.10 \u2013 31. 8.<\/li>\r\n<li>15.11. \u2013 31. 8.<br \/> <br \/><strong>Kde<\/strong>: prostory V\u0160CHT v Praze<br \/><strong><\/strong><\/li>\r\n<\/ul>\r\n<p><strong>Obsah kurzu<\/strong>:<\/p>\r\n<ul>\r\n<li>560 hodin \u010desk\u00e9ho jazyka a projektov\u00e9 v\u00fduky<\/li>\r\n<li>+ 540 hodin specializovan\u00e9 p\u0159\u00edpravy odborn\u00fdch p\u0159edm\u011bt\u016f (matematika, angli\u010dtina, biologie, chemie, fyzika, OSP, SCIO)<\/li>\r\n<\/ul>\r\n<p><strong>P\u0159\u00edpravn\u00fd jazykov\u00fd kurz \u010de\u0161tiny<\/strong> organizovan\u00fd V\u0160CHT Praha, jako\u017eto ve\u0159ejnou vysokou \u0161kolou, k dal\u0161\u00edmu vysoko\u0161kolsk\u00e9mu studiu akreditovan\u00fdch studijn\u00edch program\u016f.<\/p>\r\n<p><span style=\"color: #333333; font-size: 15px;\">Kontakt: <\/span><a href=\"mailto:jitka.capova@vscht.cz\" style=\"font-size: 15px;\">jitka.capova@vscht.cz<\/a><span style=\"color: #333333; font-size: 15px;\"> <\/span><\/p>\r\n<p><strong>Specializovan\u00e1 p\u0159\u00edprava<\/strong> ur\u010dena pro \u00fasp\u011b\u0161n\u00e9 slo\u017een\u00ed p\u0159ij\u00edmac\u00edch zkou\u0161ek na r\u016fzn\u00e9 obory \u2013 ekonomie, informa\u010dn\u00ed technologie, technick\u00e9 obory, humanitn\u00ed v\u011bdy, l\u00e9ka\u0159sk\u00e9 a farmaceutick\u00e9 v\u011bdy, chemicko-technologick\u00e9 obory, um\u011bleck\u00e9 obory \u2013 realizuje jazykov\u00e1 \u0161kola MSM Academy.<\/p>\r\n<p><span style=\"color: #333333; font-size: 15px; font-style: normal; font-weight: 400;\">Informace v ru\u0161tin\u011b <\/span>\u00ab<a href=\"\/files\/uzel\/0058179\/0001~~DYk9DkAwGECv0gs4hcXSiThPlZgkVqMjCJoIbU32993It70fFpIMZHFENhm5ZDZkw0vm5NDjlXbtnsAjE0k9Gm7pxUlHMO23llVT2Nr-.pdf\" rel=\"follow\">\u0418\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f \u043d\u0430 \u0440\u0443\u0441\u0441\u043a\u043e\u043c \u044f\u0437\u044b\u043a\u0435<\/a>\u00bb ;<\/p>\r\n<p><strong><a href=\"https:\/\/www.eurostudy.cz\/obrazovatelnye-programmy\/godovoj-kurs-vscht\/#zajavka\" rel=\"follow\">Online p\u0159ihl\u00e1\u0161ka na kurz \u2013 RU<\/a><\/strong><\/p>\r\n<p><strong><a href=\"https:\/\/msmstudy.eu\/about-us\/international-union-of-youth-and-uct\/#contact_link%20\" rel=\"follow\">Online p\u0159ihl\u00e1\u0161ka na kurz - ENG<\/a><\/strong><\/p>\r\n<p>Kontakty pro zajemce:<br \/>admission@eurostudy.cz<br \/>+420 770 166 277<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0}}}}},"116861":{"idvazba":"144231","nad_uzel":"116854","pod_uzel":"116861","url":"\/czv\/vzdelavani-vscht","sablona":"24","nazev":"Intern\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed","_url_prefix":"{\/\/uem.vscht.cz\/czv\/vzdelavani-vscht}","poradi":"3","skupina_www":"everyone","platne_od":"14.12.2025 13:31:49.319107","platne_do":null,"iduzel":"116861","obsah":"a:9:{s:5:\"nazev\";s:23:\"Intern\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed\";s:9:\"seo_title\";s:23:\"Intern\u00ed vzd\u011bl\u00e1v\u00e1n\u00ed\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:850:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<p>\u00dastav ekonomiky a managementu V\u0160CHT Praha nab\u00edz\u00ed zam\u011bstnanc\u016fm, doktorand\u016fm a student\u016fm v r\u00e1mci C\u017dV<\/p>\r\n<ul>\r\n<li>Semin\u00e1\u0159e a workshopy<\/li>\r\n<li>V\u00edcedenn\u00ed kurzy<\/li>\r\n<li>Konzultace a kurzy na vy\u017e\u00e1d\u00e1n\u00ed<\/li>\r\n<\/ul>\r\n<h3>Zam\u011b\u0159en\u00ed<\/h3>\r\n<p>Vzd\u011bl\u00e1vac\u00ed akce jsou zam\u011b\u0159eny na oblasti ekonomie, exaktn\u00edch v\u011bd, management, marketing, personalistiku a psychologii, procesn\u00ed \u0159\u00edzen\u00ed, projektov\u00e9 \u0159\u00edzen\u00ed, ve\u0159ejnou spr\u00e1vu a pr\u00e1vo, prezenta\u010dn\u00ed dovednosti, interkulturn\u00ed komunikaci, aplikovanou angli\u010dtinu pro pedagogy a mana\u017eery a dal\u0161\u00ed. <\/p>\r\n<h3>Kontakt<\/h3>\r\n<p><a href=\"mailto:kurzy.byznys@vscht.cz\">kurzy.byznys@vscht.cz<\/a><\/p>\r\n<p><img src=\"\/files\/uzel\/0058502\/0001~~8_R1j7c0MzUCAA.png\" alt=\"\" width=\"100%\"><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","pod_uzly":["116862","116863","116864","116865","116866","116867","116868","116869","116871"],"poduzly_count":9,"poduzly_count_aut":9,"poduzly":{"poduzly_count_aut_sum":0,"116862":{"idvazba":"144232","nad_uzel":"116861","pod_uzel":"116862","url":"\/czv\/vzdelavani-vscht\/116862","sablona":"24","nazev":"Rozhodov\u00e1n\u00ed pro technick\u00e9 \u0159editele ZS 25\/26","_url_prefix":"{\/\/uem.vscht.cz\/czv\/vzdelavani-vscht\/116862}","poradi":"0","skupina_www":"everyone","platne_od":"14.12.2025 13:31:49.422562","platne_do":null,"iduzel":"116862","obsah":"a:9:{s:5:\"nazev\";s:47:\"Rozhodov\u00e1n\u00ed pro technick\u00e9 \u0159editele ZS 25\/26\";s:9:\"seo_title\";s:47:\"Rozhodov\u00e1n\u00ed pro technick\u00e9 \u0159editele ZS 25\/26\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:4247:\"<h3><strong>Jak b\u00fdt ekonomicky zdatn\u00fdm technick\u00fdm \u0159editelem<\/strong><\/h3>\r\n<p>Kurz realizujeme v r\u00e1mci C\u017dV a \u00fa\u010dast je pro studenty V\u0160CHT zdarma.<\/p>\r\n<p>Absolventi z\u00edskaj\u00ed osv\u011bd\u010den\u00ed o absolvov\u00e1n\u00ed.<\/p>\r\n<table border=\"1\" style=\"border-collapse: collapse; width: 100%; height: 472.859px;\"><colgroup><col style=\"width: 21.0382%;\"><col style=\"width: 78.9618%;\"><\/colgroup>\r\n<tbody>\r\n<tr style=\"height: 164px;\">\r\n<td style=\"height: 164px;\"><strong>Popis kurzu<\/strong>: <\/td>\r\n<td style=\"height: 164px;\">\r\n<p><span style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">Kurz poskytuje z\u00e1kladn\u00ed p\u0159ehled ekonomicko-mana\u017eersk\u00fdch n\u00e1stroj\u016f vyu\u017eiteln\u00fdch p\u0159i hodnocen\u00ed investi\u010dn\u00edch projekt\u016f. Zam\u011b\u0159uje se na vysv\u011btlen\u00ed jednotliv\u00fdch \u00farovn\u00ed managementu a jejich roli, d\u00e1le na problematiku \u0159\u00edzen\u00ed proces\u016f a jejich efektivitu (lean management). Rozhodov\u00e1n\u00ed o investic\u00edch je multikriteri\u00e1ln\u00ed, bude p\u0159edstaven jednak vhodn\u00fd n\u00e1strojov\u00fd apar\u00e1t tohoto posouzen\u00ed, ale d\u016fraz bude v\u011bnov\u00e1n tak\u00e9 na ekonomick\u00e9 posouzen\u00ed v\u00fdhodnosti investi\u010dn\u00edch projekt\u016f. V z\u00e1v\u011bru kurzu bude v\u011bnov\u00e1na pozornost aspekt\u016fm samotn\u00e9 implementace pomoc\u00ed metodiky DMAIC.<\/span><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 93.2969px;\">\r\n<td style=\"height: 93.2969px;\"><strong>C\u00edl kurzu<\/strong>:<\/td>\r\n<td style=\"height: 93.2969px;\">\r\n<p><span style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">Kurz je koncipov\u00e1n tak, aby technick\u00fd \u0159editel v organizaci znal z\u00e1kladn\u00ed principy rozhodovac\u00ed anal\u00fdzy a byl schopen do hodnocen\u00ed o investic\u00edch zahrnout i ekonomick\u00e9 aspekty. P\u0159i tom v\u0161em mus\u00ed zohlednit organiza\u010dn\u00ed strukturu organizace a kl\u00ed\u010dov\u00e9 procesy a zvolen\u00e9 \u0159e\u0161en\u00ed pak do t\u011bchto proces\u016f implementovat.<\/span><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"height: 19.1875px;\"><strong>Forma<\/strong>: <\/td>\r\n<td style=\"height: 19.1875px;\">prezen\u010dn\u00ed<\/td>\r\n<\/tr>\r\n<tr style=\"height: 54px;\">\r\n<td style=\"height: 54px;\"><strong>Term\u00edn kon\u00e1n\u00ed<\/strong>: <\/td>\r\n<td style=\"height: 54px;\">\r\n<p class=\"MsoNormal\">Od 22. 9. 2025, pond\u011bl\u00ed 16:00 - 20:00,<span style=\"mso-spacerun: yes;\"> <\/span>6x za 14 dn\u00ed (sud\u00e9 t\u00fddny, v souladu s ak. kalend\u00e1\u0159em), 7x 4 hodiny. <o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"height: 36px;\"><strong>M\u00edsto kon\u00e1n\u00ed<\/strong>: <\/td>\r\n<td style=\"height: 36px;\">\r\n<p class=\"MsoNormal\">Jankovcova 23, Praha 7 (zast\u00e1vka Maniny), u\u010debna 4A<o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"height: 19.1875px;\"><strong>Kapacita<\/strong>: <\/td>\r\n<td style=\"height: 19.1875px;\">napln\u011bna<\/td>\r\n<\/tr>\r\n<tr style=\"height: 40px;\">\r\n<td style=\"height: 40px;\"><strong>Zakon\u010den\u00ed kurzu<\/strong>:<\/td>\r\n<td style=\"height: 40px;\">\r\n<p class=\"MsoNormal\">\u00da\u010dast na semin\u00e1\u0159\u00edch (min. 60 %), semin\u00e1rn\u00ed pr\u00e1ce a jej\u00ed \u00fasp\u011b\u0161n\u00e1 obhajoba, online test (min. 60 %), certifik\u00e1t o absolvov\u00e1n\u00ed.<o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 28px;\">\r\n<td style=\"height: 28px;\"><strong>P\u0159ihl\u00e1\u0161ka<\/strong>:<\/td>\r\n<td style=\"height: 28px;\">\r\n<p class=\"MsoNormal\">Term\u00edn pro pod\u00e1n\u00ed p\u0159ihl\u00e1\u0161ky do 17. 9. 2025. <a href=\"https:\/\/student.vscht.cz\/prijimacky\/index.php?do=detail_kurz&cid=381\">Odkaz na p\u0159ihl\u00e1\u0161ku<\/a>.<o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"height: 19.1875px;\"><strong>Kontakt<\/strong>:<\/td>\r\n<td style=\"height: 19.1875px;\">\r\n<p><a href=\"mailto:magda.matuskova@vscht.cz\">magda.matuskova@vscht.cz<\/a><\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p><\/p>\r\n<div class=\"text\"><\/div>\r\n<p><\/p>\r\n<p><\/p>\";s:13:\"urlnadstranka\";s:21:\"\/czv\/vzdelavani-vscht\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116863":{"idvazba":"144234","nad_uzel":"116861","pod_uzel":"116863","url":"\/czv\/vzdelavani-vscht\/116863","sablona":"24","nazev":"Medi\u00e1ln\u00ed komunikace pro mana\u017eery ZS 25\/26","_url_prefix":"{\/\/uem.vscht.cz\/czv\/vzdelavani-vscht\/116863}","poradi":"1","skupina_www":"everyone","platne_od":"14.12.2025 13:31:49.819056","platne_do":null,"iduzel":"116863","obsah":"a:9:{s:5:\"nazev\";s:44:\"Medi\u00e1ln\u00ed komunikace pro mana\u017eery ZS 25\/26\";s:9:\"seo_title\";s:44:\"Medi\u00e1ln\u00ed komunikace pro mana\u017eery ZS 25\/26\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:3303:\"<p>Kurz je realizov\u00e1n v r\u00e1mci C\u017dV a je pro studenty V\u0160CHT zdarma.<\/p>\r\n<p>Absolventi z\u00edskaj\u00ed osv\u011bd\u010den\u00ed o absolvov\u00e1n\u00ed.<\/p>\r\n<p><img src=\"\/files\/uzel\/0073620\/0003~~y01NyTy8MCfv8FqF7Pzc0rzM7MTkVIWConyF3MS8xKP7UosqFTQCilKrUvNKgDKaAA.png\" alt=\"\" width=\"100%\"><\/p>\r\n<p><\/p>\r\n<table border=\"1\" style=\"border-collapse: collapse; width: 100%; height: 371.992px;\"><colgroup><col style=\"width: 22.4408%;\"><col style=\"width: 77.5592%;\"><\/colgroup>\r\n<tbody>\r\n<tr style=\"height: 181.367px;\">\r\n<td style=\"height: 181.367px;\"><strong>Popis kurzu<\/strong>:<span style=\"mso-tab-count: 1;\"> <\/span><\/td>\r\n<td style=\"height: 181.367px;\">\r\n<p class=\"MsoNormal\">Kurz d\u00e1v\u00e1 absolvent\u016fm z\u00e1kladn\u00ed p\u0159edstavu o struktu\u0159e, fungov\u00e1n\u00ed a spole\u010densk\u00e9m dopadu m\u00e9di\u00ed masov\u00e9 komunikace. Umo\u017e\u0148uje pochopit z\u00e1konitosti, jimi\u017e se \u0159\u00edd\u00ed redak\u010dn\u00ed politika m\u00e9di\u00ed, a v praktick\u00e9 komunikaci s m\u00e9dii je respektovat. Sou\u010d\u00e1st\u00ed kurzu je v\u00fdklad z\u00e1kladn\u00edch pojm\u016f, u\u017e\u00edvan\u00fdch p\u0159i \u0159\u00edzen\u00ed a posuzov\u00e1n\u00ed m\u00e9di\u00ed masov\u00e9 komunikace, a p\u0159ehled platn\u00e9 \u010desk\u00e9 medi\u00e1ln\u00ed legislativy a samoregula\u010dn\u00edch norem.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Kurz poskytuje element\u00e1rn\u00ed dovednosti v kontaktu se sd\u011blovac\u00edmi prost\u0159edky a vytv\u00e1\u0159\u00ed dobr\u00e9 p\u0159edpoklady k jejich dal\u0161\u00edmu rozv\u00edjen\u00ed.<o:p><\/o:p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 57.5586px;\">\r\n<td style=\"height: 57.5586px;\"><strong>C\u00edl kurzu<\/strong>:<\/td>\r\n<td style=\"height: 57.5586px;\">Kurz poskytuje element\u00e1rn\u00ed dovednosti v kontaktu se sd\u011blovac\u00edmi prost\u0159edky a vytv\u00e1\u0159\u00ed dobr\u00e9 p\u0159edpoklady k jejich dal\u0161\u00edmu rozv\u00edjen\u00ed.<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1797px;\">\r\n<td style=\"height: 19.1797px;\"><strong>Forma<\/strong>:<\/td>\r\n<td style=\"height: 19.1797px;\">Prezen\u010dn\u00ed <\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1797px;\">\r\n<td style=\"height: 19.1797px;\"><strong>Term\u00edn<\/strong>:<\/td>\r\n<td style=\"height: 19.1797px;\">Od 29. 9. 2025 od 16:00 do 17:50, lich\u00e9 pond\u011bl\u00ed, 6 x 2 hod<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1797px;\">\r\n<td style=\"height: 19.1797px;\"><strong>M\u00edsto kon\u00e1n\u00ed<\/strong>:<span style=\"mso-tab-count: 1;\"> <\/span><\/td>\r\n<td style=\"height: 19.1797px;\">\r\n<p class=\"MsoNormal\">Jankovcova 23, Praha 7 (zast\u00e1vka Maniny) u\u010debna 1E<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1797px;\">\r\n<td style=\"height: 19.1797px;\"><strong>Kapacita<\/strong>:<\/td>\r\n<td style=\"height: 19.1797px;\">15<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1797px;\">\r\n<td style=\"height: 19.1797px;\"><strong>Zakon\u010den\u00ed<\/strong>:<\/td>\r\n<td style=\"height: 19.1797px;\">Semin\u00e1rn\u00ed pr\u00e1ce,<span style=\"mso-spacerun: yes;\"> <\/span>certifik\u00e1t o absolvov\u00e1n\u00ed.<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1797px;\">\r\n<td style=\"height: 19.1797px;\"><strong>P\u0159ihl\u00e1\u0161ka<\/strong>: <span style=\"mso-tab-count: 1;\"> <\/span><\/td>\r\n<td style=\"height: 19.1797px;\">\r\n<p class=\"MsoNormal\"><a href=\"https:\/\/student.vscht.cz\/prijimacky\/index.php?do=detail_kurz&cid=382\">Odkaz na p\u0159ihl\u00e1\u0161ku<\/a><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 17.9883px;\">\r\n<td style=\"height: 17.9883px;\"><\/td>\r\n<td style=\"height: 17.9883px;\">\r\n<p class=\"MsoNormal\"><a href=\"https:\/\/student.vscht.cz\/predmety\/index.php?id=fea18d26c55e23f3bebb42a00b2291d0&tid=&do=predmet&kod=CZV837036\"><\/a><\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\";s:13:\"urlnadstranka\";s:21:\"\/czv\/vzdelavani-vscht\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116864":{"idvazba":"144235","nad_uzel":"116861","pod_uzel":"116864","url":"\/czv\/vzdelavani-vscht\/116864","sablona":"24","nazev":"Managing firms in crisis and restructuring","_url_prefix":"{\/\/uem.vscht.cz\/czv\/vzdelavani-vscht\/116864}","poradi":"2","skupina_www":"everyone","platne_od":"14.12.2025 13:31:49.960505","platne_do":null,"iduzel":"116864","obsah":"a:9:{s:5:\"nazev\";s:42:\"Managing firms in crisis and restructuring\";s:9:\"seo_title\";s:42:\"Managing firms in crisis and restructuring\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:5968:\"<h3 class=\"MsoNormal\">Explore real-life case studies of companies navigating challenging business moments and develop essential management skills and tools for addressing obstacles at every stage of corporate growth.<\/h3>\r\n<p>Free of Charge optional lifelong learning program for UCT senior and doctoral students<\/p>\r\n<p><img src=\"\/files\/uzel\/0081080\/0001~~803MS0zPzEuPTy7KLM4sjvfPySxL1DUyMDIFAA.jpg\" alt=\"\" width=\"100%\"><\/p>\r\n<table border=\"1\" style=\"border-collapse: collapse; width: 99.9865%; height: 641.875px;\">\r\n<tbody>\r\n<tr style=\"height: 198px;\">\r\n<td style=\"width: 21.3357%; height: 198px;\"><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\">Course description:<\/span><\/td>\r\n<td style=\"width: 78.6372%; height: 198px;\">\r\n<p>Through six interactive presentations, this course offers in-depth case studies drawn from the lecturer\u2019s experience leading companies of various sizes and industries at critical turning points. Each session demonstrates a wide range of essential management skills and tools, emphasizing their consistent and systematic application during challenging phases of corporate development, including crisis management and restructuring.<br>Designed for upper-year students, this course assumes a solid foundation of theoretical knowledge and the ability to engage with practical examples. <\/p>\r\n<p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 72px;\">\r\n<td style=\"width: 21.3357%; height: 72px;\"><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\">Aim:<\/span><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\"><br><\/span><\/td>\r\n<td style=\"width: 78.6372%; height: 72px;\">The course aims to bridge theory and practice, providing students with opportunities to test their knowledge against real-world scenarios and to appreciate the importance of integrating academic insights with practical managerial experience.<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"width: 21.3357%; height: 19.1875px;\"><strong><span style=\"color: #333333; font-size: 15px; font-style: normal;\">Form:<\/span><\/strong><\/td>\r\n<td style=\"width: 78.6372%; height: 19.1875px;\">in class <\/td>\r\n<\/tr>\r\n<tr style=\"height: 38.375px;\">\r\n<td style=\"width: 21.3357%; height: 38.375px;\"><strong>Prerequisites:<\/strong><\/td>\r\n<td style=\"width: 78.6372%; height: 38.375px;\">\r\n<p>This course is suitable for second-year and higher undergraduate (BA) students, as well as graduate (MA) and Ph.D. students.<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 180px;\">\r\n<td style=\"width: 21.3357%; height: 180px;\"><strong>Dates and topics: <span style=\"color: #333333; font-size: 15px; font-style: normal;\"><br><\/span><\/strong><\/td>\r\n<td style=\"width: 78.6372%; height: 180px;\">\r\n<p>Thursdays, 5 pm to 6.50 pm<\/p>\r\n<p><\/p>\r\n<p>13.02.2025 Restructuring of the production plant and its transformation into a standard, customer-oriented company (chemical industry)<br>27.02.2025 A company in a complex situation requiring a change of strategy (chemical industry)<br>13.03.2025 Foreign market entry strategy (healthcare)<br>27.03.2025 Restructuring of the hospital<br>10.04.2025 Differences between the restructuring of a healthcare distributor (products) and a travel agency (services)<br>24.04.2025 Optimization of marketing processes<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"width: 21.3357%; height: 19.1875px;\"><strong>Lecturer:<\/strong><strong><br><\/strong><\/td>\r\n<td style=\"width: 78.6372%; height: 19.1875px;\">\r\n<p><a href=\"https:\/\/www.linkedin.com\/in\/ivan-oliva\/\" rel=\"follow\">Dr. Ing. Ivan Oliva<\/a><\/p>\r\n<p>... is an expert with many years of experience in the areas of:<br>\u2022 Corporate governance, leadership, management<br>\u2022 Strategy, restructuring, crisis management, start-up<br>\u2022 Financial, personnel and administrative management, operations and legislation<br>\u2022 Corporate, integration, consolidation and economic stabilization<\/p>\r\n<p><\/p>\r\n<p>With extensive experience as a crisis manager. He worked in international corporations (U.S., German, French, Italian, and Polish), mostly as CEO responsible for the corporations' activities in Central and Eastern Europe. In the Czech Republic he has led restructuring and strategic initiatives for companies including Polymer Institut Brno, SPOLANA a.s. Neratovice, companies within the PKN ORLEN group, Nemocnice Nymburk, and Nemocnice na Homolce, among others. He holds a Ph.D. in Management and Business Economics from the University of Chemistry and Technology (UCT), Prague, and is a graduate of the Executive Management Program at Stanford University, USA Program, Stanford University (USA)<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"width: 21.3357%; height: 19.1875px;\"><strong>Venue: <\/strong><\/td>\r\n<td style=\"width: 78.6372%; height: 19.1875px;\">\r\n<p>Jankovcova 23, Praha 7 Hole\u0161ovice<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"width: 21.3357%; height: 19.1875px;\"><strong>Capacity:<br><\/strong><\/td>\r\n<td style=\"width: 78.6372%; height: 19.1875px;\">20, min. no of participants 7<\/td>\r\n<\/tr>\r\n<tr style=\"height: 38.375px;\">\r\n<td style=\"width: 21.3357%; height: 38.375px;\">\r\n<p class=\"MsoNormal\"><strong>Course completion requirements:<\/strong><o:p><\/o:p><\/p>\r\n<\/td>\r\n<td style=\"width: 78.6372%; height: 38.375px;\">Active participation in at least 4 seminars. <\/td>\r\n<\/tr>\r\n<tr style=\"height: 38.375px;\">\r\n<td style=\"width: 21.3357%; height: 38.375px;\"><strong>Application form:<\/strong><\/td>\r\n<td style=\"width: 78.6372%; height: 38.375px;\">\r\n<p><a href=\"https:\/\/student.vscht.cz\/eng\/prijimacky\/index.php?do=detail_kurz&cid=301\">Application form<\/a><\/p>\r\n<p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<h3><br><br><\/h3>\";s:13:\"urlnadstranka\";s:21:\"\/czv\/vzdelavani-vscht\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116865":{"idvazba":"144236","nad_uzel":"116861","pod_uzel":"116865","url":"\/czv\/vzdelavani-vscht\/116865","sablona":"24","nazev":"\u0158\u00edzen\u00ed firem v krizi a p\u0159i restrukturalizaci","_url_prefix":"{\/\/uem.vscht.cz\/czv\/vzdelavani-vscht\/116865}","poradi":"3","skupina_www":"everyone","platne_od":"14.12.2025 13:31:49.985791","platne_do":null,"iduzel":"116865","obsah":"a:9:{s:5:\"nazev\";s:48:\"\u0158\u00edzen\u00ed firem v krizi a p\u0159i restrukturalizaci\";s:9:\"seo_title\";s:48:\"\u0158\u00edzen\u00ed firem v krizi a p\u0159i restrukturalizaci\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:5248:\"<h3 class=\"MsoNormal\">Seznamte se re\u00e1ln\u00fdmi p\u0159\u00edb\u011bhy firem v n\u00e1ro\u010dn\u00fdch chv\u00edl\u00edch podnik\u00e1n\u00ed a z\u00edskejte mana\u017eersk\u00e9 dovednosti a n\u00e1stroje vyu\u017e\u00edvan\u00e9 pro zvl\u00e1d\u00e1n\u00ed v\u00fdzev v ka\u017ed\u00e9 f\u00e1zi firemn\u00edho rozvoje!<o:p><\/o:p><\/h3>\r\n<p>Kurz je realizov\u00e1n v r\u00e1mci C\u017dV a je pro studenty V\u0160CHT zdarma.<\/p>\r\n<p>Absolventi z\u00edskaj\u00ed osv\u011bd\u010den\u00ed o absolvov\u00e1n\u00ed.<\/p>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0068292\/0003~~Ozrj8Nqq1LzDaxXSMotScxXKFLKLMqsyFYwMjEzi85OKAA.jpg\" alt=\"\" width=\"100%\"><\/p>\r\n<table border=\"1\" style=\"border-collapse: collapse; width: 100%; height: 641.875px;\">\r\n<tbody>\r\n<tr style=\"height: 198px;\">\r\n<td style=\"width: 21.3598%; height: 198px;\"><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\">Popis kurzu:<\/span><\/td>\r\n<td style=\"width: 78.6402%; height: 198px;\">\r\n<p>Sedm interaktivn\u00edch prezentac\u00ed, konkr\u00e9tn\u00edch p\u0159\u00edklad\u016f z praxe (Case studies) zpracovan\u00fdch p\u0159edn\u00e1\u0161ej\u00edc\u00edm na z\u00e1klad\u011b vlastn\u00edch zku\u0161enost\u00ed z pozice \u0159editele spole\u010dnost\u00ed r\u016fzn\u00fdch velikost\u00ed a r\u016fzn\u00fdch obor\u016f ve zlomov\u00fdch okam\u017eic\u00edch jejich v\u00fdvoje. B\u011bhem prezentac\u00ed bude na p\u016fdorysu kriz\u00ed a restrukturalizac\u00ed firem ilustrov\u00e1no cel\u00e9 spektrum mana\u017eersk\u00fdch dovednost\u00ed a n\u00e1stroj\u016f a jejich pokud mo\u017eno standardn\u00ed a bezpodm\u00edne\u010dn\u011b systematick\u00e9 vyu\u017e\u00edv\u00e1n\u00ed v obt\u00ed\u017en\u00fdch f\u00e1z\u00edch v\u00fdvoje firem. P\u0159edn\u00e1\u0161ky budou z d\u016fvodu komplexity p\u0159edn\u00e1\u0161eny student\u016fm vy\u0161\u0161\u00edch ro\u010dn\u00edk\u016f, tedy ve f\u00e1zi jejich studia, kdy lze p\u0159edpokl\u00e1dat dostate\u010dnou teoretickou znalost a schopnost v\u011bcn\u011b reagovat na p\u0159\u00edklady z praxe.<\/p>\r\n<p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 72px;\">\r\n<td style=\"width: 21.3598%; height: 72px;\"><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\">C\u00edl kurzu:<\/span><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\"><br><\/span><\/td>\r\n<td style=\"width: 78.6402%; height: 72px;\">\r\n<p>C\u00edlem p\u0159edm\u011btu je poskytnout student\u016fm mo\u017enost sv\u00e9 teoretick\u00e9 znalosti konfrontovat s re\u00e1ln\u00fdmi, mnohdy slo\u017eit\u00fdmi situacemi firem r\u016fzn\u00fdch velikost\u00ed a obor\u016f a d\u00e1t jim mo\u017enost pochopit nutnost propojen\u00ed akademick\u00fdch, tedy teoretick\u00fdch znalost\u00ed s pozd\u011bj\u0161\u00edmi praktick\u00fdmi mana\u017eersk\u00fdmi zku\u0161enostmi.<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"width: 21.3598%; height: 19.1875px;\"><strong><span style=\"color: #333333; font-size: 15px; font-style: normal;\">Forma:<\/span><\/strong><\/td>\r\n<td style=\"width: 78.6402%; height: 19.1875px;\">prezen\u010dn\u00ed <\/td>\r\n<\/tr>\r\n<tr style=\"height: 38.375px;\">\r\n<td style=\"width: 21.3598%; height: 38.375px;\"><strong>Podm\u00ednky \u00fa\u010dasti<\/strong><\/td>\r\n<td style=\"width: 78.6402%; height: 38.375px;\">\r\n<p>Studenti 2. a vy\u0161\u0161\u00edch ro\u010dn\u00edk\u016f bakal\u00e1\u0159sk\u00e9ho studia, studenti Mgr. studia a studenti doktorsk\u00e9ho studia.<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 180px;\">\r\n<td style=\"width: 21.3598%; height: 180px;\"><strong>Term\u00edny kon\u00e1n\u00ed a rozsah kurzu: <span style=\"color: #333333; font-size: 15px; font-style: normal;\"><br><\/span><\/strong><\/td>\r\n<td style=\"width: 78.6402%; height: 180px;\">\r\n<p>\u010dtvrtky od 17.00 do 18.50 hod. <\/p>\r\n<p><\/p>\r\n<p>22. 2. 2024 Restrukturalizace v\u00fdrobn\u00edho z\u00e1vodu<\/p>\r\n<p>7. 3. 2024 Rozd\u00edly restrukturalizace distributora zdravotn\u00ed p\u00e9\u010de (produkty) a cestovn\u00ed kancel\u00e1\u0159e (slu\u017eby)<\/p>\r\n<p>21. 3. 2024 Restrukturalizace nemocnice<\/p>\r\n<p>4. 4. 2024 Spole\u010dnost ve slo\u017eit\u00e9 situaci, kter\u00e1 si vy\u017eaduje zm\u011bnu strategie<\/p>\r\n<p>18. 4. 2024 Zalo\u017een\u00ed nov\u00e9 kliniky (start-up)<\/p>\r\n<p>2. 5. 2024 Strategie vstupu na zahrani\u010dn\u00ed trh (zdravotnictv\u00ed)<\/p>\r\n<p>16. 5. 2024 Optimalizace marketingov\u00fdch proces\u016f<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"width: 21.3598%; height: 19.1875px;\"><strong>P\u0159edn\u00e1\u0161ej\u00edc\u00ed:<\/strong><strong><br><\/strong><\/td>\r\n<td style=\"width: 78.6402%; height: 19.1875px;\">\r\n<p><a href=\"https:\/\/www.linkedin.com\/in\/ivan-oliva\/\" rel=\"follow\">Dr. Ing. Ivan Oliva<\/a><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"width: 21.3598%; height: 19.1875px;\"><strong>M\u00edsto kon\u00e1n\u00ed <\/strong><\/td>\r\n<td style=\"width: 78.6402%; height: 19.1875px;\">\r\n<p>Jankovcova 23, Praha 7 Hole\u0161ovice, m\u00edstnost 1C<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"width: 21.3598%; height: 19.1875px;\"><strong>Kapacita:<br><\/strong><\/td>\r\n<td style=\"width: 78.6402%; height: 19.1875px;\">20, min. po\u010det \u00fa\u010dastn\u00edk\u016f 7<\/td>\r\n<\/tr>\r\n<tr style=\"height: 38.375px;\">\r\n<td style=\"width: 21.3598%; height: 38.375px;\"><strong>Po\u017eadavky na zakon\u010den\u00ed:<\/strong><\/td>\r\n<td style=\"width: 78.6402%; height: 38.375px;\">Aktivn\u00ed \u00fa\u010dast min. na 4 semin\u00e1\u0159\u00edch. Certifik\u00e1t o \u00fasp\u011b\u0161n\u00e9m absolvov\u00e1n\u00ed. <\/td>\r\n<\/tr>\r\n<tr style=\"height: 38.375px;\">\r\n<td style=\"width: 21.3598%; height: 38.375px;\"><strong>P\u0159ihl\u00e1\u0161ka <\/strong><\/td>\r\n<td style=\"width: 78.6402%; height: 38.375px;\">\r\n<p>V sou\u010dasn\u00e9 chv\u00edli je kapacita kurzu napln\u011bna a p\u0159ihla\u0161ov\u00e1n\u00ed ukon\u010deno. <a href=\"\/files\/uzel\/0068292\/0001~~C67MSUwqLdY9OuPw2qrUvMNrFdIyi1JzFcoUsosyqzIVEhUKjs7MVChKLS4pKs0uKS1KzMmsSkzOjC8zUtAwMDDSBAA.pdf\" rel=\"follow\"><\/a><\/p>\r\n<p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\";s:13:\"urlnadstranka\";s:21:\"\/czv\/vzdelavani-vscht\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116866":{"idvazba":"144237","nad_uzel":"116861","pod_uzel":"116866","url":"\/czv\/vzdelavani-vscht\/116866","sablona":"24","nazev":"Startup Essentials","_url_prefix":"{\/\/uem.vscht.cz\/czv\/vzdelavani-vscht\/116866}","poradi":"4","skupina_www":"everyone","platne_od":"14.12.2025 13:31:50.0753","platne_do":null,"iduzel":"116866","obsah":"a:9:{s:5:\"nazev\";s:18:\"Startup Essentials\";s:9:\"seo_title\";s:18:\"Startup Essentials\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:5699:\"<h3 class=\"MsoNormal\">Improve your entrepreneurial skills while working with student teams across Europe!<o:p><\/o:p><\/h3>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0073617\/0004~~MzIwMtU1NNE1MIovLkksKiktiE8tLk7NK8lMzCmOT84vLSpOBQA.png\" alt=\"\" width=\"100%\"><\/p>\r\n<p>The participation is free of charge for students of UCT. Graduates will receive a certificate of completion.<\/p>\r\n<p><\/p>\r\n<table border=\"1\" style=\"border-collapse: collapse; width: 100%; height: 739.163px;\"><colgroup><col style=\"width: 20.6907%;\"><col style=\"width: 62.5389%;\"><col style=\"width: 16.6459%;\"><\/colgroup>\r\n<tbody>\r\n<tr style=\"height: 216px;\">\r\n<td style=\"height: 216px;\">\r\n<p class=\"MsoNormal\"><strong>Content<\/strong>:<span style=\"mso-tab-count: 1;\"> <\/span><\/p>\r\n<\/td>\r\n<td style=\"height: 216px;\">\r\n<p class=\"MsoNormal\">The course is aimed at students interested in creating their own business, students interested in social innovation and the role of corporate innovators (intrapreneurs). The course is suitable for those who want to gain a first insight into how to create a new business and for those who want to deepen their entrepreneurial skills.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><\/p>\r\n<p class=\"MsoNormal\">During the course, students will gain insight into user research, finding the product-market fit, creating a business model and making a first pitch to investors.<\/p>\r\n<\/td>\r\n<td><\/td>\r\n<\/tr>\r\n<tr style=\"height: 173.6px;\">\r\n<td style=\"height: 173.6px;\"><strong>Course description<\/strong>: <span style=\"mso-tab-count: 1;\"> <\/span><\/td>\r\n<td style=\"height: 173.6px;\">\r\n<p>You willl gain:<\/p>\r\n<ul>\r\n<li class=\"MsoNormal\">Entrepreneurial skills<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">International certificate<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Grow your professional network<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Experience from an international setting with similar project teams across Europe<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">A chance to win financial and other prizes<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Support to continue with your project after the course in one of the European incubators<\/li>\r\n<\/ul>\r\n<\/td>\r\n<td><\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"height: 36px;\">\r\n<p class=\"MsoNormal\"><strong>Language of instruction<\/strong>:<\/p>\r\n<\/td>\r\n<td style=\"height: 36px;\">\r\n<p class=\"MsoNormal\">English<\/p>\r\n<\/td>\r\n<td><\/td>\r\n<\/tr>\r\n<tr>\r\n<td>\r\n<p class=\"MsoNormal\"><strong>Course dates<\/strong>:<\/p>\r\n<\/td>\r\n<td>\r\n<p class=\"MsoNormal\">Friday exercises will take place only on selected Fridays. Part of the course will be conducted<strong> online<\/strong> as part of the international Start for Future network on Mondays starting from April 7 (07.04, 14.04, 28.04, 12.05 from 16:00 to 17:30, with the final session on 02.06 from 16:00 to 18:00).<o:p><\/o:p><\/p>\r\n<\/td>\r\n<td><\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"height: 19.1875px;\">\r\n<p class=\"MsoNormal\"><strong>Venue<\/strong>:<o:p><\/o:p><\/p>\r\n<\/td>\r\n<td style=\"height: 19.1875px;\">\r\n<p class=\"MsoNormal\">Online\/Jankovcova 23, room 1C 9:00 - 10:50<\/p>\r\n<\/td>\r\n<td><\/td>\r\n<\/tr>\r\n<tr style=\"height: 38.4px;\">\r\n<td style=\"height: 38.4px;\"><span style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"><strong>Requirements<\/strong>: <\/span><\/td>\r\n<td style=\"height: 38.4px;\"><span style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">Completion of online coursework\/certificates, active participation during class and active involvement in the student project team<\/span><\/td>\r\n<td><\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.5875px;\">\r\n<td style=\"height: 19.5875px;\"><span style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"><strong>Capacity<\/strong>:<\/span><\/td>\r\n<td style=\"height: 19.5875px;\"><span style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">20<\/span><\/td>\r\n<td><\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.1875px;\">\r\n<td style=\"height: 19.1875px;\">\r\n<p><strong>Contact:<\/strong><\/p>\r\n<\/td>\r\n<td style=\"height: 19.1875px;\">\r\n<p class=\"MsoNormal\">Direct your suggestions and questions to kacinr@ (via UCT Prague Teams)<o:p><\/o:p><\/p>\r\n<\/td>\r\n<td><\/td>\r\n<\/tr>\r\n<tr style=\"height: 19.2px;\">\r\n<td style=\"height: 19.2px;\">\r\n<p><strong>Application form:<\/strong><\/p>\r\n<\/td>\r\n<td style=\"height: 19.2px;\"><a href=\"https:\/\/student.vscht.cz\/prijimacky\/index.php?do=detail_kurz&cid=306\">Link to the application form<\/a><\/td>\r\n<td><\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\";s:13:\"urlnadstranka\";s:21:\"\/czv\/vzdelavani-vscht\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116867":{"idvazba":"144238","nad_uzel":"116861","pod_uzel":"116867","url":"\/czv\/vzdelavani-vscht\/transfer-technologii","sablona":"24","nazev":"Transfer technologi\u00ed a ochrana du\u0161evn\u00edho vlastnictv\u00ed","_url_prefix":"{\/\/uem.vscht.cz\/czv\/vzdelavani-vscht\/transfer-technologii}","poradi":"5","skupina_www":"everyone","platne_od":"14.12.2025 13:31:50.169756","platne_do":null,"iduzel":"116867","obsah":"a:9:{s:5:\"nazev\";s:56:\"Transfer technologi\u00ed a ochrana du\u0161evn\u00edho vlastnictv\u00ed\";s:9:\"seo_title\";s:56:\"Transfer technologi\u00ed a ochrana du\u0161evn\u00edho vlastnictv\u00ed\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:3543:\"<h3>Z\u00edskejte p\u0159ehled o pr\u00e1vn\u00edch aspektech spojen\u00fdch s ochranou intelektu\u00e1ln\u00edho vlastnictv\u00ed a smluvn\u00edmi z\u00e1le\u017eitostmi v oblasti technologick\u00e9ho transferu.<\/h3>\r\n<p><\/p>\r\n<p>Kurz realizujeme v r\u00e1mci C\u017dV a \u00fa\u010dast je pro studenty V\u0160CHT zdarma. <\/p>\r\n<p>Absolventi z\u00edskaj\u00ed osv\u011bd\u010den\u00ed o absolvov\u00e1n\u00ed.<\/p>\r\n<p><img src=\"\/files\/uzel\/0073621\/0002~~MzTSNTDSNTIwMo0PKUrMK05LLYovSU3OyMvPyU_PzIyvSsxIzErNy4zPLi2qKgUA.png\" alt=\"\" width=\"100%\"><\/p>\r\n<table border=\"1\" style=\"width: 100%;\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" style=\"width: 100%;\"><\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 18.3706%;\"><span><strong>Popis kurzu<\/strong>:<\/span><\/td>\r\n<td style=\"width: 81.6294%;\">\r\n<ul>\r\n<li class=\"MsoNormal\">\u00davod do pr\u00e1va du\u0161evn\u00edho vlastnictv\u00ed \u2013 Pr\u00e1va pr\u016fmyslov\u00e1<\/li>\r\n<li class=\"MsoNormal\">Transfer technologi\u00ed - vymezen\u00ed obsahu<\/li>\r\n<li class=\"MsoNormal\">\u00davod do pr\u00e1va du\u0161evn\u00edho vlastnictv\u00ed \u2013 autorsk\u00e1 pr\u00e1va a smluvn\u00ed ochrana pr\u00e1v<\/li>\r\n<li class=\"MsoNormal\">A2B spolupr\u00e1ce, pr\u00e1vn\u00ed a etick\u00e9 ot\u00e1zky (smluvn\u00ed v\u00fdzkum, spole\u010dn\u00fd v\u00fdzkum, licencov\u00e1n\u00ed, spin off...)<\/li>\r\n<li class=\"MsoNormal\">Registrace a udr\u017eov\u00e1n\u00ed pr\u00e1v pr\u016fmyslov\u00e9ho vlastnictv\u00ed<\/li>\r\n<li class=\"MsoNormal\">Tr\u017en\u00ed potenci\u00e1l a gener\u00e1tory hodnoty inovativn\u00edch technologi\u00ed, tr\u017en\u00ed v\u00fdklenky, merketingov\u00e1 a strategick\u00e1 anal\u00fdza nov\u00fdch technologi\u00ed.<\/li>\r\n<li class=\"MsoNormal\">Identifikace tr\u017en\u00edho uplatn\u011bn\u00ed, v\u00fdzkum trhu a jeho pot\u0159eb.<\/li>\r\n<li class=\"MsoNormal\">Smluvn\u00ed aspekty nakl\u00e1d\u00e1n\u00ed s du\u0161evn\u00edm vlastnictv\u00edm, Licen\u010dn\u00ed smlouvy, opce, Spin-off<o:p><\/o:p><\/li>\r\n<li class=\"MsoNormal\">Tvorba finan\u010dn\u00edho modelu \/ finan\u010dn\u00edho pl\u00e1nu pro vyjedn\u00e1v\u00e1n\u00ed s investorem nebo pr\u016fmyslov\u00fdm partnerem. <o:p><\/o:p><\/li>\r\n<\/ul>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 18.3706%;\"> <span><strong>C\u00edl kurzu<\/strong>:<\/span><span><br><\/span><\/td>\r\n<td style=\"width: 81.6294%;\">Sezn\u00e1mit \u00fa\u010dastn\u00edky s problematikou transfer technologi\u00ed a ochrana du\u0161evn\u00edho vlastnictv\u00ed a poskytnout jim z\u00e1kladn\u00ed informace vyu\u017eiteln\u00e9 v pracovn\u00ed sf\u00e9\u0159e \u010di p\u0159i p\u016fsoben\u00ed na akademick\u00e9 p\u016fd\u011b. <\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 18.3706%;\"><strong><span>Forma:<\/span><\/strong><\/td>\r\n<td style=\"width: 81.6294%;\"><span> prezen\u010dn\u00ed<\/span><\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 18.3706%;\"><strong>Term\u00edny kon\u00e1n\u00ed: <span><br><\/span><\/strong><\/td>\r\n<td style=\"width: 81.6294%;\">\r\n<p><span>12.2.2025<\/span><br><span>26.2.2025<\/span><br><span>12.3.2025<\/span><br><span>26.3.2025<\/span><br><span>9.4.2025<\/span><br><span>23.4.2025<\/span><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 18.3706%;\"><strong>M\u00edsto kon\u00e1n\u00ed:<\/strong><\/td>\r\n<td style=\"width: 81.6294%;\">\r\n<p><span>Jankovcova 23, Praha 7 (zast\u00e1vka Maniny) <\/span><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 18.3706%;\"><strong>Kapacita:<br><\/strong><\/td>\r\n<td style=\"width: 81.6294%;\">30<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 18.3706%;\"><strong>Zakon\u010den\u00ed:<\/strong><\/td>\r\n<td style=\"width: 81.6294%;\">z\u00e1v\u011bre\u010dn\u00fd test, certifik\u00e1t o absolvov\u00e1n\u00ed<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 18.3706%;\"><strong>P\u0159ihl\u00e1\u0161ka: <\/strong><\/td>\r\n<td style=\"width: 81.6294%;\"><strong><\/strong>\r\n<p> <a href=\"https:\/\/student.vscht.cz\/prijimacky\/index.php?do=detail_kurz&cid=307\">odkaz na p\u0159ihl\u00e1\u0161ku<\/a><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 18.3706%;\"><strong>Kontakt<\/strong><\/td>\r\n<td style=\"width: 81.6294%;\">\r\n<p><a href=\"mailto:magda.matuskova@vscht.cz\">magda.matuskova@vscht.cz<\/a><\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p><\/p>\";s:13:\"urlnadstranka\";s:21:\"\/czv\/vzdelavani-vscht\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116868":{"idvazba":"144239","nad_uzel":"116861","pod_uzel":"116868","url":"\/czv\/vzdelavani-vscht\/116868","sablona":"24","nazev":"Tvo\u0159en\u00ed startup projektu ","_url_prefix":"{\/\/uem.vscht.cz\/czv\/vzdelavani-vscht\/116868}","poradi":"6","skupina_www":"everyone","platne_od":"14.12.2025 13:31:50.313401","platne_do":null,"iduzel":"116868","obsah":"a:9:{s:5:\"nazev\";s:27:\"Tvo\u0159en\u00ed startup projektu \";s:9:\"seo_title\";s:27:\"Tvo\u0159en\u00ed startup projektu \";s:8:\"seo_desc\";s:187:\"Kurz se zam\u011b\u0159uje na studenty, kte\u0159\u00ed maj\u00ed n\u00e1pad na vlastn\u00ed podnik\u00e1n\u00ed a cht\u011bj\u00ed se dozv\u011bd\u011bt, jak z n\u011bj ud\u011blat funk\u010dn\u00ed projekt, se kter\u00fdm se mohou postavit p\u0159ed investory. \";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:3972:\"<p><strong>Tvo\u0159en\u00ed startup projektu aneb jak prom\u011bnit n\u00e1pady ve skute\u010dnost<\/strong><\/p>\r\n<p>Kurz je ur\u010den\u00fd v\u0161em student\u016fm a doktorand\u016fm V\u0160CHT Praha, kte\u0159\u00ed maj\u00ed vlastn\u00ed n\u00e1pad a r\u00e1di by se posunuli d\u00e1l. <\/p>\r\n<table border=\"1\" style=\"border-collapse: collapse; width: 100%; height: 227px;\">\r\n<tbody>\r\n<tr style=\"height: 50px;\">\r\n<td style=\"width: 23.3754%; height: 50px;\"><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\">Popis kurzu:<\/span><\/td>\r\n<td style=\"width: 76.6246%; height: 50px;\">\r\n<p>Kurz se zam\u011b\u0159uje na studenty, kte\u0159\u00ed maj\u00ed n\u00e1pad na vlastn\u00ed podnik\u00e1n\u00ed a cht\u011bj\u00ed se dozv\u011bd\u011bt, jak z n\u011bj ud\u011blat funk\u010dn\u00ed projekt, se kter\u00fdm se mohou postavit p\u0159ed investory. Kurz je ur\u010den pro jednotlivce i skupiny. Kurz poskytuje z\u00e1kladn\u00ed znalosti pot\u0159ebn\u00e9 k vytvo\u0159en\u00ed vlastn\u00edho podnik\u00e1n\u00ed. Zam\u011b\u0159uje se na vysv\u011btlen\u00ed jednotliv\u00fdch dovednost\u00ed z oblast\u00ed vytv\u00e1\u0159en\u00ed byznys pl\u00e1nu, prototypov\u00e1n\u00ed, c\u00edl\u016f a strategi\u00ed, financ\u00ed, marketingu a prezenta\u010dn\u00edch dovednost\u00ed. B\u011bhem kurzu se studenti setkaj\u00ed s bohatou zp\u011btnou vazbou od sv\u00fdch koleg\u016f a expert\u016f. Z\u00e1v\u011brem kurzu bude sout\u011b\u017e mezi jednotliv\u00fdmi z\u00fa\u010dastn\u011bn\u00fdmi projekty.<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 46px;\">\r\n<td style=\"width: 23.3754%; height: 46px;\"><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\">C\u00edl kurzu:<\/span><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\"><br><\/span><\/td>\r\n<td style=\"width: 76.6246%; height: 46px;\">\r\n<p>C\u00edlem kurzu je \u0161\u00ed\u0159it znalosti o tvorb\u011b projekt\u016f a podpo\u0159it inovativn\u00ed n\u00e1pady v jejich realizaci. Motivovat mlad\u00e9 studenty, uk\u00e1zat jim, jak s podnik\u00e1n\u00edm za\u010d\u00edt a vysv\u011btlit jim konkr\u00e9tn\u00ed kroky. P\u0159edat pot\u0159ebn\u00e9 kontakty a p\u0159isp\u011bt nov\u00fdmi projekty \u010desk\u00e9 start-up sc\u00e9n\u011b.<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19px;\">\r\n<td style=\"width: 23.3754%; height: 19px;\"><strong><span style=\"color: #333333; font-size: 15px; font-style: normal;\">Forma:<\/span><\/strong><\/td>\r\n<td style=\"width: 76.6246%; height: 19px;\">prezen\u010dn\u00ed <\/td>\r\n<\/tr>\r\n<tr style=\"height: 36px;\">\r\n<td style=\"width: 23.3754%; height: 36px;\"><strong>Podm\u00ednky \u00fa\u010dasti<\/strong><\/td>\r\n<td style=\"width: 76.6246%; height: 36px;\">\r\n<p>Do kurzu budete za\u0159azeni po kladn\u00e9m hodnocen\u00ed motiva\u010dn\u00edho dopisu s jednoduch\u00fdm popisem n\u00e1padu. Motiva\u010dn\u00ed dopis za\u0161lete na kostomlm@vscht.cz. <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19px;\">\r\n<td style=\"width: 23.3754%; height: 19px;\"><strong>Term\u00edn kon\u00e1n\u00ed a rozsah kurzu: <span style=\"color: #333333; font-size: 15px; font-style: normal;\"><br><\/span><\/strong><\/td>\r\n<td style=\"width: 76.6246%; height: 19px;\">\r\n<p>Od 30. 11. 2022, ka\u017edou druhou st\u0159edu v m\u011bs\u00edci, 18.00 \u2013 20.00, 16 hodin v 8 setk\u00e1n\u00edch. <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 23.3754%;\"><strong>P\u0159edn\u00e1\u0161ej\u00edc\u00ed:<\/strong><\/td>\r\n<td style=\"width: 76.6246%;\">\r\n<p>doc. Ing. Lenka \u0160vecov\u00e1, Ph.D.<\/p>\r\n<p>doc. RNDr. Ing. Hana Scholleov\u00e1, Ph.D.<\/p>\r\n<p>PhDr. Monika H\u0159eba\u010dkov\u00e1<\/p>\r\n<p>Ing. Petra Kr\u00e1lov\u00e1, Ph.D.<\/p>\r\n<p>Ing. Libor Mertl<\/p>\r\n<p>Bc. Veronika \u010c\u00ed\u017ekov\u00e1<\/p>\r\n<p>Matou\u0161 Kostomlatsk\u00fd<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19px;\">\r\n<td style=\"width: 23.3754%; height: 19px;\"><strong>M\u00edsto kon\u00e1n\u00ed <\/strong><\/td>\r\n<td style=\"width: 76.6246%; height: 19px;\">\r\n<p>Jankovcova 23, Praha 7 Hole\u0161ovice (zast\u00e1vka Maniny)<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19px;\">\r\n<td style=\"width: 23.3754%; height: 19px;\"><strong>Kapacita:<br><\/strong><\/td>\r\n<td style=\"width: 76.6246%; height: 19px;\">10<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19px;\">\r\n<td style=\"width: 23.3754%; height: 19px;\"><strong>Zakon\u010den\u00ed:<\/strong><\/td>\r\n<td style=\"width: 76.6246%; height: 19px;\">Kurz je zakon\u010den z\u00e1v\u011bre\u010dnou prezentac\u00ed. Absolvent obdr\u017e\u00ed certifik\u00e1t o \u00fa\u010dasti. <\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\";s:13:\"urlnadstranka\";s:21:\"\/czv\/vzdelavani-vscht\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116869":{"idvazba":"144240","nad_uzel":"116861","pod_uzel":"116869","url":"\/czv\/vzdelavani-vscht\/statistika","sablona":"24","nazev":"Z\u00e1klady statistick\u00e9 anal\u00fdzy ekonomick\u00fdch dat","_url_prefix":"{\/\/uem.vscht.cz\/czv\/vzdelavani-vscht\/statistika}","poradi":"7","skupina_www":"everyone","platne_od":"14.12.2025 13:31:50.370716","platne_do":null,"iduzel":"116869","obsah":"a:9:{s:5:\"nazev\";s:48:\"Z\u00e1klady statistick\u00e9 anal\u00fdzy ekonomick\u00fdch dat\";s:9:\"seo_title\";s:48:\"Z\u00e1klady statistick\u00e9 anal\u00fdzy ekonomick\u00fdch dat\";s:8:\"seo_desc\";s:48:\"Z\u00e1klady statistick\u00e9 anal\u00fdzy ekonomick\u00fdch dat\";s:5:\"autor\";s:3:\"UEM\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:3067:\"<p>Osv\u011b\u017ete, z\u00edskejte nebo roz\u0161i\u0159te si sv\u00e9 znalosti z oblasti statistick\u00e9 anal\u00fdzy ekonomick\u00e1ch dat. On-line kurz je ur\u010den p\u0159edev\u0161\u00edm zam\u011bstnanc\u016fm V\u0160CHT s ekonomick\u00fdm zam\u011b\u0159en\u00edm a je nyn\u00ed nab\u00edzen zdarma.<\/p>\r\n<table border=\"1\" style=\"border-collapse: collapse; width: 100%; height: 190px;\">\r\n<tbody>\r\n<tr style=\"height: 50px;\">\r\n<td style=\"width: 25.6798%; height: 50px;\"><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\">Popis kurzu:<\/span><\/td>\r\n<td style=\"width: 74.3202%; height: 50px;\">V kurzu bude objasn\u011bn v\u00fdklad z\u00e1kladn\u00edch statistick\u00fdch metod, kter\u00e9 lze uplatnit p\u0159i zpracov\u00e1n\u00ed, prezentaci a anal\u00fdze ekonomick\u00fdch a spole\u010densk\u00fdch jev\u016f. Sezn\u00e1m\u00edme se se z\u00e1kladn\u00edmi metodami p\u0159i vyhodnocov\u00e1n\u00ed jedno a v\u00edcerozm\u011brn\u00fdch v\u00fdb\u011brov\u00fdch statistick\u00fdch soubor\u016f, s metodami anal\u00fdzy z\u00e1vislosti, modelov\u00e1n\u00edm a anal\u00fdzou vztah\u016f mezi (nejenom) ekonomick\u00fdmi veli\u010dinami. Zam\u011bstananci v ekonomick\u00fdch oborech tak z\u00edskaj\u00ed zku\u0161enosti s vyu\u017eit\u00edm statistick\u00fdch metod v ekonomick\u00e9 praxi, po\u010d\u00edta\u010dov\u00fdm zpracov\u00e1n\u00edm dat a interpretac\u00ed dosa\u017een\u00fdch v\u00fdsledk\u016f.<\/td>\r\n<\/tr>\r\n<tr style=\"height: 46px;\">\r\n<td style=\"width: 25.6798%; height: 46px;\"><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\">Obsah kurzu:<\/span><span style=\"font-size: 15px; font-style: normal; color: #333333; font-family: source_sans_probold !important;\"><br><\/span><\/td>\r\n<td style=\"width: 74.3202%; height: 46px;\">\r\n<ul>\r\n<li>Zopakov\u00e1n\u00ed z\u00e1klad\u016f: data, v\u00fdb\u011br vs. populace, princip testov\u00e1n\u00ed hypot\u00e9z, nejpou\u017e\u00edvan\u011bj\u0161\u00ed parametrick\u00e9 testy a jejich neparametrick\u00e9 alternativy (v\u00fdznam neparametrick\u00fdch test\u016f)<\/li>\r\n<li>P\u0159edstaven\u00ed Gretlu jako jednoduch\u00e9ho freeware n\u00e1stroje pro z\u00e1kladn\u00ed statistickou anal\u00fdzu, vizualizace dat a z\u00e1kladn\u00ed testy v Gretlu.<\/li>\r\n<li>\u00davod do regresn\u00ed anal\u00fdzy a jej\u00ed v\u00fdznam v ekonomick\u00e9 praxi<\/li>\r\n<li>Shlukov\u00e1 anal\u00fdza<\/li>\r\n<\/ul>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19px;\">\r\n<td style=\"width: 25.6798%; height: 19px;\"><strong><span style=\"color: #333333; font-size: 15px; font-style: normal;\">Forma:<\/span><\/strong><\/td>\r\n<td style=\"width: 74.3202%; height: 19px;\">MS Teams<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19px;\">\r\n<td style=\"width: 25.6798%; height: 19px;\"><strong>Term\u00edn: <span style=\"color: #333333; font-size: 15px; font-style: normal;\"><br><\/span><\/strong><\/td>\r\n<td style=\"width: 74.3202%; height: 19px;\">\r\n<p>10. 6. 2021, 9:00-11:00 <\/p>\r\n<p>17. 6. 2021, 9:00-11:00 <\/p>\r\n<p>24. 6. 2021, 9:00-11:50 <\/p>\r\n<p>29. 6. 2021, 9:00-11:00 <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19px;\">\r\n<td style=\"width: 25.6798%; height: 19px;\"><strong>Kapacita:<br><\/strong><\/td>\r\n<td style=\"width: 74.3202%; height: 19px;\">20<\/td>\r\n<\/tr>\r\n<tr style=\"height: 19px;\">\r\n<td style=\"width: 25.6798%; height: 19px;\"><strong>Zakon\u010den\u00ed:<\/strong><\/td>\r\n<td style=\"width: 74.3202%; height: 19px;\">Certifik\u00e1t za aktivn\u00ed \u00fa\u010dast<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\";s:13:\"urlnadstranka\";s:21:\"\/czv\/vzdelavani-vscht\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","pod_uzly":["116870"],"poduzly_count":1,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"116870":{"idvazba":"144241","nad_uzel":"116869","pod_uzel":"116870","url":"","sablona":"41","nazev":"API - p\u0159ihla\u0161ovadlo - statistika","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"14.12.2025 13:31:50.392637","platne_do":null,"iduzel":"116870","obsah":"a:3:{s:6:\"nadpis\";s:0:\"\";s:6:\"apiurl\";s:83:\"https:\/\/cis-prihlasovadlo.vscht.cz\/?event-type=statisticka-analyza-ekonomickych-dat\";s:11:\"urlwildcard\";s:0:\"\";}","class":"api_html","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0}}},"116871":{"idvazba":"144242","nad_uzel":"116861","pod_uzel":"116871","url":"\/czv\/vzdelavani-vscht\/otevrene-prednasky","sablona":"24","nazev":"Otev\u0159en\u00e9 p\u0159edn\u00e1\u0161ky ","_url_prefix":"{\/\/uem.vscht.cz\/czv\/vzdelavani-vscht\/otevrene-prednasky}","poradi":"8","skupina_www":"everyone","platne_od":"14.12.2025 13:31:50.418843","platne_do":null,"iduzel":"116871","obsah":"a:9:{s:5:\"nazev\";s:24:\"Otev\u0159en\u00e9 p\u0159edn\u00e1\u0161ky \";s:9:\"seo_title\";s:24:\"Otev\u0159en\u00e9 p\u0159edn\u00e1\u0161ky \";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:8422:\"<h3>Cyklus otev\u0159en\u00fdch p\u0159edn\u00e1\u0161ek \u00daEM<\/h3>\r\n<p>Zveme zam\u011bstnance V\u0160CHT a doktorandy na Otev\u0159en\u00e9 p\u0159edn\u00e1\u0161ky z rozmanit\u00fdch a v \u0159ad\u011b ohled\u016f zaj\u00edmav\u00fdch oblast\u00ed odborn\u00e9ho z\u00e1jmu akademick\u00fdch pracovn\u00edk\u016f \u00daEM.<\/p>\r\n<p>P\u0159ipravovan\u00e1 setk\u00e1n\u00ed m\u016f\u017eete vyu\u017e\u00edt k sezn\u00e1men\u00ed s nov\u00fdmi kolegy, z\u00edsk\u00e1n\u00ed u\u017eite\u010dn\u00fdch informac\u00ed uplatniteln\u00fdch v profesn\u00edm i soukrom\u00e9m \u017eivot\u011b, diskusi nad aktu\u00e1ln\u00edmi i nad\u010dasov\u00fdmi t\u00e9maty.<\/p>\r\n<h3>Kdy a kde?<\/h3>\r\n<ul>\r\n<li>nepravideln\u011b, v\u017edy kdy\u017e je zaj\u00edmav\u00e9 aktu\u00e1ln\u00ed t\u00e9ma<\/li>\r\n<li>prezen\u010dn\u011b \/ on-line (<a href=\"https:\/\/teams.microsoft.com\/l\/team\/19%3a3268bfea02dc4c33845f8b872234fcdb%40thread.tacv2\/conversations?groupId=cdc839b3-fb81-4011-826b-0c11c439fdfc&tenantId=a5085469-d927-486a-966e-f350bf2fe08a\">MS Teams Otev\u0159en\u00e9 p\u0159edn\u00e1\u0161ky<\/a>) <\/li>\r\n<\/ul>\r\n<p>On-line setk\u00e1n\u00ed budou prob\u00edhat p\u0159es MS Teams. Pro ka\u017ed\u00e9 setk\u00e1n\u00ed je ur\u010den vlastn\u00ed \"kan\u00e1l\" ve kter\u00e9m m\u016f\u017eete polo\u017eit ot\u00e1zky konkr\u00e9tn\u00edmu p\u0159edn\u00e1\u0161ej\u00edmu. <\/p>\r\n<p>Po prob\u011bhnut\u00ed on-line p\u0159edn\u00e1\u0161ek budou zve\u0159ej\u0148ov\u00e1ny z\u00e1znamy v kan\u00e1lu <a href=\"https:\/\/web.microsoftstream.com\/channel\/75696e36-7cfe-437f-804a-81cf9f6bc861\" rel=\"follow\"><strong>Otev\u0159en\u00e9 p\u0159edn\u00e1\u0161ky na MS Stream<\/strong><\/a> (dostupn\u00e9 pouze po p\u0159ihl\u00e1\u0161en\u00ed loginem V\u0160CHT).<\/p>\r\n<table border=\"1\" style=\"border-collapse: collapse; width: 100%; height: 165px;\">\r\n<tbody>\r\n<tr style=\"height: 24px;\">\r\n<td style=\"width: 16.6667%; height: 24px;\">\r\n<h3><span style=\"color: #464646; font-family: source_sans_proregular;\"><span style=\"font-size: 16px;\">Kdy a kde<\/span><\/span><\/h3>\r\n<\/td>\r\n<td style=\"width: 16.6667%; height: 24px;\">\r\n<h3><span style=\"color: #464646; font-family: source_sans_proregular;\"><span style=\"font-size: 16px;\">T\u00e9ma<\/span><\/span><\/h3>\r\n<\/td>\r\n<td style=\"width: 16.6667%; height: 24px;\">\r\n<h3><span style=\"color: #464646; font-family: source_sans_proregular;\"><span style=\"font-size: 16px;\">P\u0159edn\u00e1\u0161ej\u00edc\u00ed<\/span><\/span><\/h3>\r\n<\/td>\r\n<td style=\"width: 16.6667%; height: 24px;\">\r\n<h3><span style=\"color: #464646; font-family: source_sans_proregular;\"><span style=\"font-size: 16px;\">Obsah<\/span><\/span><\/h3>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 123px;\">\r\n<td style=\"width: 16.6667%; height: 123px;\">\r\n<p>9. dubna od 17:00 <a href=\"https:\/\/teams.microsoft.com\/l\/channel\/19%3a596abc3528394b3bbd7b6e9dfa6ead6f%40thread.tacv2\/2024-04-09%2520Podpora%2520spo%25C5%2599en%25C3%25AD%2520na%2520st%25C3%25A1%25C5%2599%25C3%25AD%2520-%2520co%2520se%2520zm%25C4%259Bnil?groupId=cdc839b3-fb81-4011-826b-0c11c439fdfc&tenantId=a5085469-d927-486a-966e-f350bf2fe08a\">On-line v MS Teams<\/a><\/p>\r\n<\/td>\r\n<td style=\"width: 16.6667%; height: 123px;\">\r\n<p><span style=\"font-size: 16px;\">Podpora spo\u0159en\u00ed na st\u00e1\u0159\u00ed - co se zm\u011bnilo?<\/span><\/p>\r\n<\/td>\r\n<td style=\"width: 16.6667%; height: 123px;\">doc. Ing. Jan Vlach\u00fd, Ph.D.<\/td>\r\n<td style=\"width: 16.6667%; height: 123px;\">\r\n<div>1) Nov\u00e9 podm\u00ednky st\u00e1tn\u00ed podpory od roku 2024<\/div>\r\n<div>2) Dlouhodob\u00fd investi\u010dn\u00ed produkt (DIP)<\/div>\r\n<div>3) Co jde a co nejde, jak investovat chyt\u0159e <\/div>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p><\/p>\r\n<h3>Prob\u011bhlo<\/h3>\r\n<table border=\"1\" style=\"border-collapse: collapse; width: 100%; height: 165px;\">\r\n<tbody>\r\n<tr style=\"height: 24px;\">\r\n<td style=\"width: 33.3082%; height: 24px;\">\r\n<h3><span style=\"color: #464646; font-family: source_sans_proregular;\"><span style=\"font-size: 16px;\">T\u00e9ma<\/span><\/span><\/h3>\r\n<\/td>\r\n<td style=\"width: 33.3082%; height: 24px;\">\r\n<h3><span style=\"color: #464646; font-family: source_sans_proregular;\"><span style=\"font-size: 16px;\">P\u0159edn\u00e1\u0161ej\u00edc\u00ed<\/span><\/span><\/h3>\r\n<\/td>\r\n<td style=\"width: 33.3082%; height: 24px;\">\r\n<h3><span style=\"color: #464646; font-family: source_sans_proregular;\"><span style=\"font-size: 16px;\">Obsah<\/span><\/span><\/h3>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 123px;\">\r\n<td style=\"width: 33.3082%; height: 123px;\">\r\n<p><span style=\"font-size: 16px;\">P\u0159iznejte se! \u2013 Co je\u0161t\u011b nev\u00edte o dani z p\u0159\u00edjmu fyzick\u00fdch a pr\u00e1vnick\u00fdch osob<\/span><\/p>\r\n<\/td>\r\n<td style=\"width: 33.3082%; height: 123px;\">prof. Ing. Ji\u0159\u00ed Strouhal, Ph.D.<\/td>\r\n<td style=\"width: 33.3082%; height: 123px;\">\r\n<div>(1) Sezn\u00e1men\u00ed s konstrukc\u00ed dan\u011b z p\u0159\u00edjm\u016f fyzick\u00fdch osob (zda\u0148ovac\u00ed obdob\u00ed 2020)<br>(2) Sestaven\u00ed da\u0148ov\u00e9ho p\u0159izn\u00e1n\u00ed k dani z p\u0159\u00edjm\u016f fyzick\u00fdch osob<\/div>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 18px;\">\r\n<td style=\"width: 33.3082%; height: 18px;\">Detekce l\u017ei - lze poznat lh\u00e1\u0159e?<\/td>\r\n<td style=\"width: 33.3082%; height: 18px;\">PhDr. Lenka Myna\u0159\u00edkov\u00e1, Ph.D.<\/td>\r\n<td style=\"width: 33.3082%; height: 18px;\">\r\n<div>\r\n<p>1) Pravdy a m\u00fdty o detekci l\u017ei<\/p>\r\n<p>2) Pro\u010d neum\u00edme poznat le\u017e v b\u011b\u017en\u00e9m \u017eivot\u011b<\/p>\r\n<p>3) P\u0159\u00edstupy k detekci l\u017ei a jejich efektivita <\/p>\r\n<p>4) Sou\u010dasn\u00e9 trendy (neuropsychologick\u00e9 p\u0159\u00edstupy, vyu\u017eit\u00ed modern\u00edch technologi\u00ed)<\/p>\r\n<\/div>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 33.3082%;\">\r\n<div>Soci\u00e1ln\u00ed s\u00edt\u011b a marketingov\u00e9 f\u00edgle<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<div>Ing. Petra J\u00edlkov\u00e1, Ph.D.<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<p>1. Online marketing<o:p><\/o:p><\/p>\r\n<p>2. Soci\u00e1ln\u00ed s\u00edt\u011b v kontextu komunikace osobn\u00ed zna\u010dky <o:p><\/o:p><\/p>\r\n<p>3. Profesn\u00ed soci\u00e1ln\u00ed s\u00ed\u0165 LinkedIn<o:p><\/o:p><\/p>\r\n<p>4. Soci\u00e1ln\u00ed s\u00edt\u011b pro v\u011bdu a v\u00fdzkum<span style=\"font-family: 'Calibri',sans-serif; color: black;\"><o:p><\/o:p><\/span><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>\r\n<div>S\u00e1m, nebo s n\u011bk\u00fdm? O pr\u00e1vn\u00edch form\u00e1ch podnik\u00e1n\u00ed<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>\r\n<div>doc. JUDr. Ludmila Lochmanov\u00e1, Ph.D.<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>Chcete za\u010d\u00edt podnikat? A\u0165 sami nebo s dal\u0161\u00edmi kolegy, kamar\u00e1dy a nev\u00edte, jakou formu zvolit? P\u0159edstav\u00edme si v\u00fdhody, nev\u00fdhody a tak\u00e9 \u00faskal\u00ed jednotliv\u00fdch pr\u00e1vn\u00edch forem podnik\u00e1n\u00ed.<\/div>\r\n<p> <\/p>\r\n<\/div>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>\r\n<div>B\u00fdt \u010di neb\u00fdt... statut\u00e1rn\u00edm org\u00e1nem kapit\u00e1lov\u00e9 obchodn\u00ed spole\u010dnosti?<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>doc. JUDr. Ludmila Lochmanov\u00e1, Ph.D.<\/div>\r\n<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>Pr\u00e1va a hlavn\u011b odpov\u011bdnosti statut\u00e1rn\u00edch z\u00e1stupc\u016f \u2013 co mohu, co mus\u00edm, co nesm\u00edm, co m\u011b m\u016f\u017ee \u010dekat, kdy\u017e se stanu statut\u00e1rn\u00edm org\u00e1nem spole\u010dnosti. P\u0159\u00edklady z praxe.<\/div>\r\n<p> <\/p>\r\n<\/div>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>\r\n<div><span data-contrast=\"none\" xml:lang=\"CS-CZ\" lang=\"CS-CZ\">V\u00fdsledky chemick\u00e9ho pr\u016fmyslu \u010cR v roce 20<\/span><span data-contrast=\"none\" xml:lang=\"CS-CZ\" lang=\"CS-CZ\">20<\/span> <\/div>\r\n<\/div>\r\n<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>\r\n<p>Ing. Ivan Sou\u010dek, Ph.D., <\/p>\r\n<p>\u0158editel Svazu chemick\u00e9ho pr\u016fmyslu \u010cR <\/p>\r\n<\/div>\r\n<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>\r\n<p>V\u00fdvoj makroukazatel\u016f \u010cR a pr\u016fmyslu \u010cR v roce 2020 <\/p>\r\n<p>V\u00fdkonnost chemick\u00e9ho pr\u016fmyslu <\/p>\r\n<p>Obchodn\u00ed bilance chemick\u00e9ho pr\u016fmyslu \u010cR dle kl\u00ed\u010dov\u00fdch NACE 20, 21,22 (dovoz, v\u00fdvoz) <\/p>\r\n<p>Diskuse <\/p>\r\n<\/div>\r\n<\/div>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>Jak \u010deskoslovensk\u00fd st\u00e1t koupil Picassa a nev\u011bd\u011bl o tom<\/div>\r\n<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>PhDr. Nikolaj Savick\u00fd, Ph.D.<\/div>\r\n<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<p>Stru\u010dn\u00e1 historie p\u011bti a p\u016fl milionu korun ze st\u00e1tn\u00ed pokladny a jedn\u00e9 z nejlep\u0161\u00edch sb\u00edrek francouzsk\u00e9ho um\u011bn\u00ed od impresionismu po kubismus na sv\u011bt\u011b v\u016fbec.<\/p>\r\n<\/div>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>Pen\u00edze: M\u00edt \u010di nem\u00edt? - Co v\u00e1s m\u016f\u017ee zaj\u00edmat ze sv\u011bta investic<\/div>\r\n<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>doc. Ing. Jan Vlach\u00fd, Ph.D.<\/div>\r\n<\/div>\r\n<\/td>\r\n<td style=\"width: 33.3082%;\">\r\n<div>\r\n<div>1) D\u00e1 se investovat chyt\u0159e a hloup\u011b? (potenci\u00e1l investov\u00e1n\u00ed a rizika investov\u00e1n\u00ed)<\/div>\r\n<div>2) Chr\u00e1n\u00ed n\u00e1s nebo ohro\u017euje? (d\u016fsledky regulace ekonomiky a finan\u010dn\u00edho syst\u00e9mu)<\/div>\r\n<div>3) Co se vlastn\u011b stalo? (p\u00e1r p\u0159\u00edpadov\u00fdch studi\u00ed a jak je \u010d\u00edst)<\/div>\r\n<\/div>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p><\/p>\r\n<p>Program p\u0159edn\u00e1\u0161kov\u00e9ho cyklu je pr\u016fb\u011b\u017en\u011b aktualizov\u00e1n.<\/p>\";s:13:\"urlnadstranka\";s:21:\"\/czv\/vzdelavani-vscht\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0}}},"116907":{"idvazba":"144321","nad_uzel":"116854","pod_uzel":"116907","url":"\/czv\/u3v_clone_49818","sablona":"24","nazev":"Univerzita 3. v\u011bku","_url_prefix":"{\/\/uem.vscht.cz\/czv\/u3v_clone_49818}","poradi":"4","skupina_www":"everyone","platne_od":"15.12.2025 00:15:30.29583","platne_do":null,"iduzel":"116907","obsah":"a:9:{s:5:\"nazev\";s:35:\"U3V - Ko\u0159eny technick\u00e9 civilizace\";s:9:\"seo_title\";s:19:\"Univerzita 3. v\u011bku\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:6477:\"<p><img src=\"\/files\/uzel\/0073145\/0003~~CzUOi3dx9PFxjTc0i7cEAA.jpg\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"100%\"><\/p>\r\n<p class=\"MsoNormal\">Objevte fascinuj\u00edc\u00ed p\u0159\u00edb\u011bh technick\u00e9ho pokroku, jeho vliv na spole\u010dnost a kulturu, a nechte se inspirovat bohatstv\u00edm lidsk\u00e9ho tvo\u0159en\u00ed. \u010cty\u0159semestr\u00e1ln\u00ed program U3V \u2013 Ko\u0159eny technick\u00e9 civilizace, po\u0159\u00e1dan\u00fd \u00dastavem ekonomiky a managementu, v\u00e1s provede kl\u00ed\u010dov\u00fdmi momenty v\u00fdvoje techniky. Pod veden\u00edm vynikaj\u00edc\u00edho r\u00e9tora <strong>PhDr. Nikolaje Savick\u00e9ho, Ph.D<\/strong>., za\u017eijete nejen poutav\u00e9 p\u0159edn\u00e1\u0161ky, ale i p\u0159\u00e1telsk\u00e1 setk\u00e1n\u00ed u k\u00e1vy \u010di \u010daje.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Ka\u017ed\u00fd semestr zahrnuje 10 zaj\u00edmav\u00fdch setk\u00e1n\u00ed a jednu exkurzi, kter\u00e9 spole\u010dn\u011b vytv\u00e1\u0159ej\u00ed ucelen\u00fd pohled na to, jak technika formovala a st\u00e1le formuje n\u00e1\u0161 sv\u011bt.<o:p><\/o:p><\/p>\r\n<h3><strong>Aktu\u00e1ln\u011b nab\u00edzen\u00e9 kurzy \u00daEM:<\/strong><strong><\/strong><\/h3>\r\n<ul>\r\n<li class=\"MsoNormal\" style=\"text-align: justify; line-height: normal;\"><span style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-language: CS;\">ZS: <a href=\"https:\/\/cv.vscht.cz\/u3v\/koreny-technicke-civilizace\"><span style=\"color: blue;\">K<\/span><\/a><a href=\"https:\/\/cv.vscht.cz\/u3v\/koreny-technicke-civilizace\"><span style=\"color: blue;\">o\u0159eny technick\u00e9 civilizace I<\/span><\/a> - Od encyklopedi\u00ed k um\u011bn\u00ed <\/span><\/li>\r\n<li class=\"MsoNormal\" style=\"text-align: justify; line-height: normal;\"><span style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: #333333; border: none windowtext 1.0pt; mso-border-alt: none windowtext 0cm; padding: 0cm; mso-fareast-language: CS;\">LS: <a href=\"https:\/\/cv.vscht.cz\/u3v\/koreny-technicke-civilizace-ii\"><span style=\"color: blue;\">Ko\u0159eny technick\u00e9 civilizace II<\/span><\/a> - Architektura, \u017eivotn\u00ed styl a pr\u016fmyslov\u00e1 revoluce<\/span><span style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-fareast-language: CS;\"><o:p><\/o:p><\/span><\/li>\r\n<li class=\"MsoNormal\" style=\"text-align: justify; line-height: normal;\"><span style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-language: CS;\">ZS: <a href=\"https:\/\/cv.vscht.cz\/u3v\/koreny-technicke-civilizace-iii\"><span style=\"color: blue;\">Ko\u0159eny technick\u00e9 civilizace III<\/span><\/a> - Modern\u00ed v\u00fdtvarn\u00e9 um\u011bn\u00ed jako v\u00fdsledek pr\u016fmyslov\u00e9 revoluce<\/span><span style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-fareast-language: CS;\"><o:p><\/o:p><\/span><\/li>\r\n<li class=\"MsoNormal\" style=\"text-align: justify; line-height: normal;\"><span style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-language: CS;\">LS: <a href=\"https:\/\/cv.vscht.cz\/u3v\/koreny-technicke-civilizace-iv\"><span style=\"color: blue;\">Ko\u0159eny technick\u00e9 civilizace IV<\/span><\/a> \u2013 Mobilita <\/span><span style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-fareast-language: CS;\"><o:p><\/o:p><\/span><\/li>\r\n<li class=\"MsoNormal\" style=\"text-align: justify; line-height: normal;\"><span style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-fareast-language: CS;\">v p\u0159\u00edpad\u011b z\u00e1jmu <a href=\"https:\/\/cv.vscht.cz\/u3v\/civilizace-italske-renesance\"><span style=\"color: blue;\">Civilizace italsk\u00e9 renesance<\/span><\/a><\/span><span style=\"font-size: 12.0pt; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; mso-fareast-language: CS;\"><o:p><\/o:p><\/span><\/li>\r\n<\/ul>\r\n<h3>Informace o p\u0159ij\u00edmac\u00edm \u0159\u00edzen\u00ed: <\/h3>\r\n<p><span>Hana \u0160umov\u00e1,<\/span><span> tel.: 725 999 030, e-<\/span><span>mail: sumovah@vscht.cz<\/span><\/p>\r\n<p class=\"MsoNormal\">Garant programu Ko\u0159eny technick\u00e9 civilizace:<span> PhDr. Nikolaj Savick\u00fd, Ph.D., e-mail: <span style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: CS; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\">nikolaj.savicky@vscht.cz<\/span><\/span><\/p>\r\n<h3>Poplatky<\/h3>\r\n<p>Program U3V je uskute\u010d\u0148ov\u00e1n za \u00faplatu. V\u00fd\u0161e poplatku je stanovena na<span> <\/span><strong>600 K\u010d<\/strong> za jednosemestr\u00e1ln\u00ed kurz se splatnost\u00ed v term\u00ednu z\u00e1pisu do semestru. \u00daplata je nevratn\u00e1. V poplatku jsou zahrnuty ve\u0161ker\u00e9 n\u00e1klady za jednosemestr\u00e1ln\u00ed kurz. <\/p>\r\n<h3>Dal\u0161\u00ed informace o nab\u00eddce kurz\u016f U3V na V\u0160CHT Praha<\/h3>\r\n<p class=\"MsoNormal\">Univerzita t\u0159et\u00edho v\u011bku (U3V) je jednou z forem celo\u017eivotn\u00edho vzd\u011bl\u00e1v\u00e1n\u00ed, kter\u00e9 Vysok\u00e1 \u0161kola chemicko-technologick\u00e1 v Praze (V\u0160CHT Praha) uskute\u010d\u0148uje jako \u010dlen Asociace univerzit t\u0159et\u00edho v\u011bku.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Kurzy U3V se realizuj\u00ed podle \u00a7 60 Z\u00e1kona \u010d. 111\/1998 Sb., o vysok\u00fdch \u0161kol\u00e1ch a o zm\u011bn\u011b a dopln\u011bn\u00ed dal\u0161\u00edch z\u00e1kon\u016f (z\u00e1kon o vysok\u00fdch \u0161kol\u00e1ch). C\u00edlem kurz\u016f je poskytnout senior\u016fm mo\u017enost, aby se kvalifikovan\u011b a na vysoko\u0161kolsk\u00e9 \u00farovni mohli systematicky seznamovat s nejnov\u011bj\u0161\u00edmi poznatky z oblast\u00ed vyu\u010dovan\u00fdch na V\u0160CHT. Po\u0159\u00e1d\u00e1n\u00ed kurz\u016f U3V je z\u00e1kladem pro neust\u00e1l\u00fd du\u0161evn\u00ed rozvoj ob\u010dan\u016f poproduktivn\u00edho v\u011bku, kter\u00fdm se takto nejen roz\u0161i\u0159uj\u00ed jejich znalosti, ale p\u0159edev\u0161\u00edm se t\u00edm stimuluje jejich z\u00e1jem o sou\u010dasn\u00e9 d\u011bn\u00ed, praktick\u00e9 vyu\u017e\u00edv\u00e1n\u00ed z\u00edskan\u00fdch v\u011bdomost\u00ed a o st\u00e1l\u00fd aktivn\u00ed p\u0159\u00edstup k \u017eivotu.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">\u00da\u010dastn\u00edci U3V maj\u00ed statut poslucha\u010de vysok\u00e9 \u0161koly, nejsou v\u0161ak studenty ve smyslu z\u00e1kona \u010d. 111\/1998 Sb. o vysok\u00fdch \u0161kol\u00e1ch.<\/p>\r\n<p class=\"MsoNormal\">Dal\u0161\u00ed informace o nab\u00eddce kurz\u016f U3V na V\u0160CHT Praha najdete <a href=\"https:\/\/cv.vscht.cz\/u3v\">zde<\/a>.<\/p>\r\n<h3><\/h3>\";s:13:\"urlnadstranka\";s:4:\"\/czv\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116908":{"idvazba":"144322","nad_uzel":"116854","pod_uzel":"116908","url":"","sablona":null,"nazev":"MENU - Zkou\u0161ka z \u010de\u0161tiny pro trval\u00fd pobyt","_url_prefix":null,"poradi":"5","skupina_www":"everyone","platne_od":"15.12.2025 00:15:54.752692","platne_do":null,"iduzel":"116908","obsah":"a:4:{s:4:\"akce\";s:38:\"Zkou\u0161ka z \u010de\u0161tiny pro trval\u00fd pobyt\";s:6:\"objekt\";s:0:\"\";s:5:\"odkaz\";s:13:\"\/trvaly-pobyt\";s:10:\"idattribut\";s:0:\"\";}","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0}}},"116875":{"idvazba":"144286","nad_uzel":"100174","pod_uzel":"116875","url":"\/kontakty","sablona":"1","nazev":"Kontakty","_url_prefix":"{\/\/uem.vscht.cz\/kontakty}","poradi":"6","skupina_www":"everyone","platne_od":"15.12.2025 00:04:52.154744","platne_do":null,"iduzel":"116875","obsah":"a:9:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:8:\"Kontakty\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:2:\" \";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:8887:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3>Kontaktn\u00ed adresa<img src=\"\/images\/0!215\/uzel\/0011958\/0001~~K83JTE71MjIGAA.jpg\" class=\"img_float_right img_fancy_no\" style=\"margin-top: 0px; margin-bottom: 0px;\" width=\"168\" height=\"112\"><\/h3>\r\n<p>V\u0160CHT Praha<br>\u00dastav ekonomiky a managementu<br>Jankovcova 23<br>170 00 Praha 7 \u2013 Hole\u0161ovice<\/p>\r\n<p>Recepce budovy: <span class=\"icon\">e<\/span> (+420) 724 066 959<\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3>Vybran\u00e9 kontakty<\/h3>\r\n<table style=\"border-collapse: collapse; width: 100.31%; height: 1208.44px;\">\r\n<tbody>\r\n<tr style=\"height: 52px;\">\r\n<td style=\"width: 31.2701%; height: 52px;\">\r\n<h3>Jm\u00e9no<\/h3>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 52px;\">\r\n<h3>M\u00edstnost<\/h3>\r\n<\/td>\r\n<td style=\"width: 14.5514%; height: 52px;\">\r\n<h3>N\u00e1v\u0161t\u011bvn\u00ed hodiny *<\/h3>\r\n<\/td>\r\n<td style=\"width: 36.3786%; height: 52px;\">\r\n<h3>Kontakt<\/h3>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 55px;\">\r\n<td style=\"width: 31.2701%; height: 55px;\">\r\n<p><strong>doc. Ing. Lenka \u0160vecov\u00e1, Ph.D.<\/strong><\/p>\r\n<p><em>vedouc\u00ed \u00fastavu<\/em><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 55px;\">Jankovcova 23, 4. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 55px;\"> <\/td>\r\n<td style=\"width: 36.3786%; height: 55px;\"><span class=\"icon\">b <\/span><a href=\"mailto:lenka.svecova@vscht.cz\" rel=\"follow\">lenka.svecova@vscht.cz<\/a><\/td>\r\n<\/tr>\r\n<tr style=\"height: 55px;\">\r\n<td style=\"width: 31.2701%; height: 55px;\">\r\n<p><strong>doc. Ing. Jan Vlach\u00fd, Ph.D.<\/strong><\/p>\r\n<p><em>mezin\u00e1rodn\u00ed programy<\/em><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 55px;\">Jankovcova 23, 4. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 55px;\"> <\/td>\r\n<td style=\"width: 36.3786%; height: 55px;\"><span class=\"icon\">b <\/span><a href=\"mailto:jan.vlachy@vscht.cz\" rel=\"follow\">jan.vlachy@vscht.cz<\/a><\/td>\r\n<\/tr>\r\n<tr style=\"height: 55px;\">\r\n<td style=\"width: 31.2701%; height: 55px;\"><strong>Ing. Martin Richtr<br><\/strong>\r\n<p><em>hospod\u00e1\u0159<\/em><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 55px;\">Jankovcova 23, 4. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 55px;\"><\/td>\r\n<td style=\"width: 36.3786%; height: 55px;\">\r\n<p><span class=\"icon\">b<\/span> <a href=\"mailto:martin.richtr@vscht.cz\" rel=\"follow\">Martin.Richtr@vscht.cz<\/a><\/p>\r\n<p><span class=\"icon\">e<\/span> <a href=\"tel:+420778764654\" rel=\"follow\">(+420) 778 764 654<\/a><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 55px;\">\r\n<td style=\"width: 31.2701%; height: 55px;\"><strong>Franti\u0161ek Picek<br><\/strong>\r\n<p><em>IT Specialist<br><\/em><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 55px;\">Jankovcova 23, 4. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 55px;\"> <\/td>\r\n<td style=\"width: 36.3786%; height: 55px;\">\r\n<p><a href=\"mailto:Frantisek.Picek@vscht.cz\"><span class=\"icon\">b <\/span>Frantisek.Picek@vscht.cz<\/a><\/p>\r\n<p><span class=\"icon\">e<a href=\"tel: (+420) 775 850 693\"> (+420) 775 850 693<\/a><\/span><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 162px;\">\r\n<td style=\"width: 31.2701%; height: 162px;\"><strong><strong>Ing. Kate\u0159ina Pavl\u00ed\u010dkov\u00e1<br><\/strong><\/strong>\r\n<p><em>studijn\u00ed referentka programu Ekonomika a management<br><\/em><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 162px;\">Jankovcova 23, 3. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 162px;\">\r\n<p>PO 9:00 - 11:00<\/p>\r\n<p>ST 9:00 - 11:00, 14:00 - 15:00<\/p>\r\n<p>\u010cT 9:00 - 11:00<\/p>\r\n<p><\/p>\r\n<\/td>\r\n<td style=\"width: 36.3786%; height: 162px;\">\r\n<p><span class=\"icon\">b <\/span><a href=\"mailto:Katerina1.Pavlickova@vscht.cz\" rel=\"follow\">Katerina1.Pavlickova@vscht.cz<\/a><br><span class=\"icon\">e<\/span> <a href=\"tel:+420220444311\" rel=\"follow\">(+420) 220 444 311<\/a><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 199.188px;\">\r\n<td style=\"width: 31.2701%; height: 199.188px;\"><strong><strong>Bc. Jaroslava Brad\u00e1\u010dov\u00e1<\/strong><\/strong>\r\n<p><em>studijn\u00ed referentka programu Odv\u011btvov\u00fd management<\/em><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 199.188px;\">Jankovcova 23, 3. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 199.188px;\">\r\n<p><\/p>\r\n<p>PO 9:00 - 11:00<\/p>\r\n<p>ST 9:00 - 11:00, 14:00 - 15:00<\/p>\r\n<p>\u010cT 9:00 - 11:00<\/p>\r\n<br>\r\n<p><\/p>\r\n<\/td>\r\n<td style=\"width: 36.3786%; height: 199.188px;\">\r\n<p><span class=\"icon\">b <\/span><a href=\"mailto:Jaroslava.Bradacova@vscht.cz\" rel=\"follow\">Jaroslava.Bradacova@vscht.cz<\/a><br><span class=\"icon\">e<\/span> <a href=\"tel:+420220444511\" rel=\"follow\">(+420) 220 444 511<\/a><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 151.125px;\">\r\n<td style=\"width: 31.2701%; height: 151.125px;\"><strong><strong><strong>Ing. Marie Chajdov\u00e1<br><\/strong><\/strong><\/strong>\r\n<p><em>studijn\u00ed referentka anglick\u00fdch program\u016f<\/em><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 151.125px;\">Jankovcova 23, 3. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 151.125px;\">\r\n<p><\/p>\r\n<p>PO 9:00 - 11:00<\/p>\r\n<p>\u010cT 9:00 - 11:00<\/p>\r\n<\/td>\r\n<td style=\"width: 36.3786%; height: 151.125px;\">\r\n<p><span class=\"icon\">b <\/span><a href=\"mailto:Marie.Chajdova@vscht.cz\" rel=\"follow\">Marie.Chajdova@vscht.cz<\/a><\/p>\r\n<p><span class=\"icon\">e<\/span> <a href=\"tel:+420736200863\" rel=\"follow\">(+420) 736 200 863<\/a><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 151.125px;\">\r\n<td style=\"width: 31.2701%; height: 151.125px;\"><strong><strong>Ing. Martina Hlinkov\u00e1<br><\/strong><\/strong>\r\n<p><em>studijn\u00ed referentka anglick\u00fdch program\u016f<br><\/em><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 151.125px;\">Jankovcova 23, 3. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 151.125px;\">\r\n<p><\/p>\r\n<p>PO 9:00 - 11:00<\/p>\r\n<p>\u010cT 9:00 - 11:00<\/p>\r\n<\/td>\r\n<td style=\"width: 36.3786%; height: 151.125px;\">\r\n<p><span class=\"icon\">b<\/span> <a href=\"mailto:Martina.Hlinkova@vscht.cz\" rel=\"follow\">Martina.Hlinkova@vscht.cz<\/a><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 55px;\">\r\n<td style=\"width: 31.2701%; height: 55px;\"><strong><strong>Martina Novovesk\u00e1<br><\/strong><\/strong>\r\n<p><em>studijn\u00ed mobility<br><\/em><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 55px;\">Jankovcova 23, 3. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 55px;\">\r\n<p>\u010ct 9.00-11.00<\/p>\r\n<\/td>\r\n<td style=\"width: 36.3786%; height: 55px;\">\r\n<p><span class=\"icon\">b<\/span> <a href=\"mailto:novovesa@vscht.cz\" rel=\"follow\">novovesa@vscht.cz<\/a><br><span class=\"icon\">e<\/span> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 54px;\">\r\n<td style=\"width: 31.2701%; height: 54px;\">\r\n<p><strong><strong>Bc. Jitka \u010c\u00e1pov\u00e1<\/strong><\/strong><\/p>\r\n<p><em>administrativa kurz\u016f C\u017dV<\/em><em><\/em><\/p>\r\n<p><em> <\/em><em><\/em><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 54px;\">Jankovcova 23, 4. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 54px;\">\r\n<p>Po - P\u00e1<\/p>\r\n<p>9.00-15.00<\/p>\r\n<\/td>\r\n<td style=\"width: 36.3786%; height: 54px;\">\r\n<p><span class=\"icon\">b <a href=\"mailto:Jitka.Capova@vscht.cz\" rel=\"follow\">jitka.capova@vscht.cz<\/a><br>e <a href=\"tel:+420737899874\" rel=\"follow\">(+420) 737 899 874<\/a><\/span><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 54px;\">\r\n<td style=\"width: 31.2701%; height: 54px;\">\r\n<p><strong><strong>Mgr. Tom\u00e1\u0161 Groll<\/strong><\/strong><\/p>\r\n<p><em>administrativa kurz\u016f C\u017dV<\/em><\/p>\r\n<p><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 54px;\">Jankovcova 23, 4. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 54px;\">\r\n<p>Po - P\u00e1<\/p>\r\n<p>9.00-15.00<\/p>\r\n<\/td>\r\n<td style=\"width: 36.3786%; height: 54px;\">\r\n<p><span class=\"icon\">b <a href=\"mailto:Tomas.Groll@vscht.cz\" rel=\"follow\">tomas.groll@vscht.cz<\/a><br>e <a href=\"tel:+420603340385\" rel=\"follow\">(+420) 603 340 385<\/a><\/span><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 54px;\">\r\n<td style=\"width: 31.2701%; height: 54px;\">\r\n<p><strong><strong>Mgr. Magda Matu\u0161kov\u00e1<\/strong><\/strong><\/p>\r\n<p><em>administrativa kurz\u016f C\u017dV<\/em><\/p>\r\n<p><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 54px;\">Jankovcova 23, 4. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 54px;\">\r\n<p>Po - P\u00e1<\/p>\r\n<p>9.00-15.00<\/p>\r\n<\/td>\r\n<td style=\"width: 36.3786%; height: 54px;\">\r\n<p><span class=\"icon\">b <a href=\"mailto:Magda.Matuskova@vscht.cz\" rel=\"follow\">magda.matuskova@vscht.cz<\/a><br>e <a href=\"tel:+420737899868\" rel=\"follow\">(+420) 737 899 868<\/a><\/span><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr style=\"height: 56px;\">\r\n<td style=\"width: 31.2701%; height: 56px;\">\r\n<p><strong>Hana \u0160umov\u00e1<br><\/strong><\/p>\r\n<p><em>sekretari\u00e1t<\/em><\/p>\r\n<\/td>\r\n<td style=\"width: 17.6475%; height: 56px;\">Jankovcova 23, 4. NP<\/td>\r\n<td style=\"width: 14.5514%; height: 56px;\"><\/td>\r\n<td style=\"width: 36.3786%; height: 56px;\">\r\n<p><span class=\"icon\">b<\/span> <a href=\"mailto:Hana.Sumova@vscht.cz\" rel=\"follow\">Hana.Sumova@vscht.cz<\/a><br><span class=\"icon\">e<\/span> (<a href=\"tel:+420736200569\" rel=\"follow\">+420) 736 200 569<\/a><\/p>\r\n<p><\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p>* N\u00e1v\u0161t\u011bvy v jin\u00fdch term\u00ednech dle p\u0159edchoz\u00ed domluvy.<\/p>\r\n<h3><a href=\"https:\/\/telefony.vscht.cz\/cs\/Department\/68\" rel=\"follow\">\u00dapln\u00fd telefonn\u00ed seznam<\/a><\/h3>\";s:13:\"urlnadstranka\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"116909":{"idvazba":"144323","nad_uzel":"100174","pod_uzel":"116909","url":"\/[cs]\/reference_clone_82688","sablona":"24","nazev":"\ud83d\udcef Reference","_url_prefix":"{\/\/uem.vscht.cz\/[cs]\/reference_clone_82688}","poradi":"7","skupina_www":"everyone","platne_od":"15.12.2025 00:16:21.257319","platne_do":null,"iduzel":"116909","obsah":"a:9:{s:5:\"nazev\";s:9:\"Reference\";s:9:\"seo_title\";s:14:\"\ud83d\udcef Reference\";s:8:\"seo_desc\";s:80:\"Reference \u00fa\u010dastn\u00edk\u016f kurz\u016f C\u017dV \u00dastavu ekonomiky a managementu V\u0160CHT Praha\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:23904:\"<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3><strong>Jaro 2025<\/strong><\/h3>\r\n<p><strong>V\u00edt Sixta<\/strong>, absolvent kurzu <em>Medi\u00e1ln\u00ed komunikace pro mana\u017eery<\/em> <\/p>\r\n<p class=\"MsoNormal\">Cel\u00fd kurz hodnot\u00edm z m\u00e9ho pohledu veskrze pozitivn\u011b. Garant tohoto kurzu a z\u00e1rove\u0148 jeho vyu\u010duj\u00edc\u00ed pan doktor Savick\u00fd byl na ka\u017edou lekci pe\u010dliv\u011b p\u0159ipraven\u00fd. Data pou\u017eit\u00e1 v prezentac\u00edch byla aktu\u00e1ln\u00ed a dopln\u011bn\u00e1 o koment\u00e1\u0159. Doba trv\u00e1n\u00ed cel\u00e9ho kurzu byla odpov\u00eddaj\u00edc\u00ed. <o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Velmi spokojen\u00fd jsem byl tak\u00e9 s praktickou str\u00e1nkou, kde jsme m\u011bli mo\u017enost p\u0159i posledn\u00ed lekci v\u0161echny informace z\u00edskan\u00e9 v pr\u016fb\u011bhu kurzu vyu\u017e\u00edt prakticky v namodelovan\u00fdch situac\u00edch. <o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Z m\u00e9ho pohledu velice vyda\u0159en\u00fd kurz!<o:p><\/o:p><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3><strong>L\u00e9to 2024<\/strong><\/h3>\r\n<p class=\"MsoNormal\"><strong>Ing. Ond\u0159ej Peller<\/strong>, <span style=\"font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"> absolvent kurzu <em>\u0158\u00edzen\u00ed firem v krizi a p\u0159i restrukturalizaci <\/em><\/span><\/p>\r\n<p class=\"MsoNormal\">Kurz mi umo\u017enil nahl\u00e9dnout do uva\u017eov\u00e1n\u00ed profesion\u00e1ln\u00edho mana\u017eera a restrukturaliza\u010dn\u00edch proces\u016f v konkr\u00e9tn\u00edch firm\u00e1ch. Pan Oliva byl velmi ochotn\u00fd, otev\u0159en\u00fd a nev\u00e1hal sd\u00edlet i p\u00e1r z\u00e1bavn\u00fdch historek. P\u0159ijde mi skv\u011bl\u00e9, \u017ee studenti V\u0160CHT maj\u00ed mo\u017enost se v r\u00e1mci studia takov\u00e9ho kurzu z\u00fa\u010dastnit.<o:p><\/o:p><\/p>\r\n<p style=\"line-height: 80%;\" class=\"MsoNormal\"><strong>Mgr. Romana Mou\u010dkov\u00e1<\/strong>, <span style=\"color: #333333; font-size: 15px; font-style: normal;\">absloventka kurzu <em>Dopl\u0148uj\u00edc\u00ed didaktick\u00e9 studium angli\u010dtiny<\/em><\/span><\/p>\r\n<p class=\"MsoNormal\">I want to express my deep gratitude for your exceptional work during the entire course. Your warm attitude has greatly enriched my learning experience, and I truly appreciate all the support and encouragement you have provided.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><span style=\"mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"><strong>Ing. Denisa Egrov\u00e1<\/strong>, absolventka magistersk\u00e9ho studia Projektov\u00e9 \u0159zen\u00ed inovac\u00ed, studentka 5. ro\u010dn\u00edku FPBT a absloventka kurzu <em>\u0158\u00edzen\u00ed firem v krizi a p\u0159i restrukturalizaci<\/em><\/span><\/p>\r\n<p class=\"MsoNormal\">Kurz<em> \u0158\u00edzen\u00ed firem v krizi a p\u0159i restrukturalizaci<\/em> veden\u00fd Dr. Ivanem Olivou byl velmi p\u0159\u00ednosn\u00fd. V\u017edy v\u00edtal ot\u00e1zky student\u016f a v\u00fdklad pod\u00e1val srozumiteln\u011b, \u010dasto s re\u00e1ln\u00fdmi p\u0159\u00edklady z praxe. Kurz mi nejen roz\u0161\u00ed\u0159il znalosti, ale tak\u00e9 prohloubil ty dosavadn\u00ed. Nau\u010dila jsem se nap\u0159\u00edklad, jak je d\u016fle\u017eit\u00e9 spr\u00e1vn\u011b definovat Misi a Vizi a prov\u00e1d\u011bt po\u010d\u00e1te\u010dn\u00ed anal\u00fdzy. Oce\u0148uji snahu Dr. Olivovy p\u0159edat sv\u00e9 zku\u0161enosti a pomoci student\u016fm co nejl\u00e9pe pochopit prob\u00edranou l\u00e1tku.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><img src=\"\/files\/uzel\/0059013\/0003~~i3cJdjY0NzMCAA.jpg\" alt=\"\" width=\"100%\"><\/p>\r\n<p class=\"MsoNormal\"><span style=\"mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"><\/span><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3><strong>Zima 2023<\/strong><\/h3>\r\n<p class=\"MsoNormal\"><span style=\"mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"><strong>Ing. Anton\u00edm \u0160perlich<\/strong>, student postgradu\u00e1ln\u00edho studia FTOP a absolvent kurzu <em>Transfer technologi\u00ed a ochrana du\u0161evn\u00edho vlastnictv\u00ed<\/em><\/span><\/p>\r\n<p class=\"MsoNormal\"><span style=\"mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\">Na \u00favod bych \u0159ekl, \u017ee kurz obsahoval v\u0161e, co bylo uv\u00e1d\u011bno. Rozd\u011blen\u00ed kurzu na dv\u011b \u010d\u00e1sti a dva vyu\u010duj\u00edc\u00ed mi p\u0159i\u0161lo jako dobr\u00fd n\u00e1pad, proto\u017ee se t\u00e9mata vz\u00e1jemn\u011b prol\u00ednala a propojovala. Pojet\u00ed p\u0159edn\u00e1\u0161ek bylo v\u00fdborn\u00e9, proto\u017ee problematika byla pops\u00e1na d\u016fsledn\u011b a sou\u010dasn\u011b byla zachov\u00e1na srozumitelnost. Oce\u0148uji, \u017ee p\u0159edn\u00e1\u0161ky (a styl p\u0159edn\u00e1\u0161en\u00ed) byly upraveny podle publika, tak\u017ee byly zam\u011b\u0159eny na \u201epro n\u00e1s d\u016fle\u017eit\u00e1 t\u00e9mata\u201c v rozumn\u00e9 \u0161\u00ed\u0159i. Takto z\u00edskan\u00e9 znalosti mi p\u0159i\u0161ly jako zapamatovateln\u00e9, p\u0159enositeln\u00e9 a p\u0159edev\u0161\u00edm vyu\u017eiteln\u00e9 v re\u00e1ln\u00fdch situac\u00edch. Absolvov\u00e1n\u00edm kurzu jsem z\u00edskal z\u00e1kladn\u00ed vhled do dan\u00e9 problematiky a nau\u010dil se spoustu konkr\u00e9tn\u00edch n\u00e1stroj\u016f.<\/span><\/p>\r\n<p class=\"MsoNormal\"><span style=\"mso-bidi-font-weight: bold;\"><strong>Ing. Barbora Ka\u0161parov\u00e1<\/strong>, studentka 2. ro\u010dn\u00edku navazuj\u00edc\u00edho magistersk\u00e9ho studia \u0158\u00edzen\u00ed chemick\u00e9ho pr\u016fmyslu, absolventka kurzu <em>Technology Skills for Project Managers<\/em><o:p><\/o:p><\/span><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\">Jsem moc r\u00e1da, \u017ee jsem mohla kurz <span style=\"mso-bidi-font-weight: bold;\">Technology Skills for Project Managers <\/span>absolvovat. Nab\u00edzel \u0161irokou \u0161k\u00e1lu n\u00e1stroj\u016f a softwar\u016f, kter\u00e9 jsou vy\u017eadov\u00e1ny na mnoha pracovn\u00edch pozic\u00edch. D\u00edky tomu jsem z\u00edskala z\u00e1kladn\u00ed vhled nap\u0159\u00edklad do SQL nebo do n\u00e1stroj\u016f rodiny Microsoft. Velmi jsem ocenila, \u017ee d\u00edky tomu, \u017ee kurzy jsou online, jsem si jejich pln\u011bn\u00ed mohla \u010dasov\u011b rozvrhnout podle sv\u00e9 pot\u0159eby. Dal\u0161\u00edmi v\u00fdhodami bylo, \u017ee v n\u011bkter\u00fdch oblastech byla volba konkr\u00e9tn\u00edho kurzu na mn\u011b, a \u017ee jsme v pr\u016fb\u011bhu z\u00edskali mnoho certifik\u00e1t\u016f. Cel\u00fd kurz byl pod veden\u00edm pana profesora Ka\u010d\u00edna, kter\u00fd n\u00e1m v pr\u016fb\u011bhu byl celou dobu kdykoliv n\u00e1pomocen.<\/p>\r\n<p class=\"MsoNormal\"><strong>Mgr. \u0160arlota Fuchsov\u00e1<\/strong>, poslucha\u010dka kurzu <em>Dopl\u0148uj\u00edc\u00ed didaktick\u00e9 studium angli\u010dtiny<\/em><\/p>\r\n<p class=\"MsoNormal\">Dopl\u0148uj\u00edc\u00ed studium bylo pro m\u011b velk\u00fdm p\u0159\u00ednosem a naprosto splnilo m\u00e9 o\u010dek\u00e1v\u00e1n\u00ed. Lektorky kurzu byly velmi vst\u0159\u00edcn\u00e9 a empatick\u00e9. Dozv\u011bd\u011bla jsem se mnoho praktick\u00fdch informac\u00ed a zdroj\u016f, kter\u00e9 mohu v hodin\u00e1ch vyu\u017e\u00edvat. Poznala jsem tak\u00e9 dal\u0161\u00ed \u00fa\u017easn\u00e9 kolegy, kte\u0159\u00ed byli do v\u00fduky AJ stejn\u011b tak zap\u00e1len\u00ed jako j\u00e1. <o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><strong>Tom\u00e1\u0161 V<\/strong>., poslucha\u010d kurzu <em>Dopl\u0148uj\u00edc\u00ed didaktick\u00e9 studium angli\u010dtiny<\/em><o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Za m\u011b bylo studium \u00fa\u017easn\u00e9. Skv\u011bl\u00e9 lektorky, b\u00e1je\u010dn\u00ed kolegov\u00e9 a mnoho u\u017eite\u010dn\u00fdch informac\u00ed a zdroj\u016f. <o:p><\/o:p>Toto studium splnilo m\u00e9 o\u010dek\u00e1v\u00e1n\u00ed, a to bylo posunout se d\u00e1le ve sv\u00fdch didaktick\u00fdch schopnostech v anglick\u00e9m jazyce. Nabyt\u00e9 poznatky se sna\u017e\u00edm uplat\u0148ovat ve sv\u00fdch hodin\u00e1ch a pro \u017e\u00e1ky to je p\u0159\u00edjemn\u00e9 zpest\u0159en\u00ed. Nejv\u011bt\u0161\u00edm p\u0159\u00ednosem pro m\u011b byla atmosf\u00e9ra, kolektiv a d\u00e1le i informace o um\u011bl\u00e9 inteligenci, managementu t\u0159\u00eddy atd., je t\u011b\u017ek\u00e9 vybrat, co bylo nejlep\u0161\u00ed. V\u0161e mne obohatilo.<o:p><\/o:p><\/p>\r\n<p style=\"text-align: justify;\" class=\"MsoNormal\"><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3><strong>Jaro 2023<\/strong><\/h3>\r\n<p class=\"MsoNormal\"><span style=\"color: #333333; font-size: 15px; font-style: normal; font-weight: 400;\"><\/span><\/p>\r\n<p class=\"MsoNormal\"><strong><span style=\"color: #333333; font-size: 15px; font-style: normal;\">Dana O\u00b4Flynn<\/span><\/strong><span style=\"color: #333333; font-size: 15px; font-style: normal;\">, absloventka kurzu <em>Dopl\u0148uj\u00edc\u00ed didaktick\u00e9 studium angli\u010dtiny<\/em><\/span><\/p>\r\n<p class=\"MsoNormal\">Po absolvov\u00e1n\u00ed Didaktiky AJ kombinovanou formou d\u011bkuji v\u0161em vyu\u010duj\u00edc\u00edm za velmi trp\u011bliv\u00e9, vst\u0159\u00edcn\u00e9, av\u0161ak tak\u00e9 d\u016fsledn\u00e9 veden\u00ed. Dostalo se n\u00e1m cenn\u00fdch poznatk\u016f po teoretick\u00e9 str\u00e1nce, v\u010detn\u011b u\u017eite\u010dn\u00fdch materi\u00e1l\u016f ke sta\u017een\u00ed. Zejm\u00e9na oce\u0148uji praktick\u00e9 n\u00e1vody, aktivity a doporu\u010den\u00ed. Tento semestr byl pln\u00fd podn\u011bt\u016f k p\u0159em\u00fd\u0161len\u00ed a p\u0159inesl cennou motivaci pro dal\u0161\u00ed pr\u00e1ci u\u010ditelky. Bylo to fajn.<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\"><\/p>\r\n<p class=\"MsoNormal\"><span style=\"font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"><strong>Zajcevov\u00e1 Krist\u00edna<\/strong>, studentka 4. ro\u010dn\u00edku FPBT a absolventka kurzu <em>\u0158\u00edzen\u00ed firem v krizi a p\u0159i restrukturalizaci<\/em> <o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><span style=\"font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; background: white;\">Dr. Ivan Oliva mal v\u00fdborn\u00e9 predn\u00e1\u0161ky. V\u017edy uv\u00edtal ka\u017ed\u00fa ot\u00e1zku zo strany \u0161tudentov. V\u00fdklad sa sna\u017eil poda\u0165 \u010do najzrozumite\u013enej\u0161ie, a tak aby si \u0161tudenti z jeho lekci\u00ed odniesli \u010do najviac. Z\u00e1rove\u0148 bolo ve\u013ek\u00fdm plusom, \u017ee v\u0161etko bolo vysvet\u013eovan\u00e9 na re\u00e1lnych pr\u00edkladoch z jeho praxe.<\/span><span style=\"font-size: 11.0pt; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;\"><o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><strong>Kate\u0159ina Dost\u00e1lkov\u00e1<\/strong>, studentka 2. ro\u010dn\u00edku programu Ekonomika a management a absolventka kurzu \u0158\u00edzen\u00ed firem v krizi a p\u0159i restrukturalizaci<o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Kurz \u0158\u00edzen\u00ed firem v krizi a restrukturalizace podniku zalo\u017een\u00fd na \u0161esti sezen\u00edch, mi p\u0159inesl nejen spoustu nov\u00fdch znalost\u00ed, ale tak\u00e9 mi ucelil m\u00e9 doposud z\u00edskan\u00e9 v\u011bdomosti. Dozv\u011bd\u011bla jsem se, jak d\u016fle\u017eit\u00e9 je pou\u017e\u00edt 4P + S a ur\u010dit si spr\u00e1vnou Misi a Vizi, a tak\u00e9 d\u016fle\u017eitost anal\u00fdz v po\u010d\u00e1te\u010dn\u00edch kroc\u00edch. Pan Dr. Oliva byl po celou dobu velmi n\u00e1pomocn\u00fd a sna\u017eil se v\u0161e vysv\u011btlit a p\u0159edat sv\u00e9 nes\u010detn\u00e9 zku\u0161enosti, tak aby to pochopil ka\u017ed\u00fd. Na druhou stranu m\u011b mrz\u00ed, \u017ee kurz nem\u011bl v\u011bt\u0161\u00ed \u010dasovou dotaci, proto\u017ee bychom m\u011bli \u010das probrat n\u011bkter\u00e9 t\u00e9mata v\u00edce do hloubky a vyzkou\u0161et si sv\u00e9 znalosti prakticky. <o:p><\/o:p><\/p>\r\n<p class=\"MsoNormal\">Ur\u010dit\u011b bych kurz doporu\u010dila v\u0161em, kte\u0159\u00ed si cht\u011bj\u00ed roz\u0161\u00ed\u0159it obzory o \u0159\u00edzen\u00ed firem v krizi.<o:p><\/o:p><\/p>\r\n<p><strong>Ing. Luk\u00e1\u0161 Huml<\/strong>, student doktorsk\u00e9ho studia FPBT a absolvent kurzu <em>Tvo\u0159en\u00ed startup projektu<\/em><\/p>\r\n<p>Kurz pod veden\u00edm Matou\u0161e Kostomlatsk\u00e9ho p\u0159ed\u010dil m\u00e1 o\u010dek\u00e1v\u00e1n\u00ed. Entusiasmus, se kter\u00fdm Matou\u0161 sv\u00e9 my\u0161lenky realizoval, je mi vlastn\u00ed, a tak jsem se v jeho spole\u010dnosti a spole\u010dnosti dal\u0161\u00edch \u00fa\u010dastn\u00edk\u016f kurzu, p\u0159edev\u0161\u00edm student\u016f \u00fastavu ekonomiky a managementu, c\u00edtil velmi dob\u0159e. By\u0165 mi oproti mnoh\u00fdm koleg\u016fm chyb\u011blo velk\u00e9 penzum znalost\u00ed a mohl jsem se ob\u010das c\u00edtit diskvalifikovan\u00fd, kurz byl postaven tak dob\u0159e, \u017ee i j\u00e1, s \u010dist\u011b p\u0159\u00edrodov\u011bdeck\u00fdm vzd\u011bl\u00e1n\u00edm, jsem byl schopen plnit vyty\u010den\u00e9 \u00fakoly a posouvat sv\u016fj projekt dop\u0159edu. Matou\u0161 ke sv\u00fdm mana\u017eersk\u00fdm a pedagogick\u00fdm schopnostem vyu\u017eil i sv\u00fdch cenn\u00fdch kontakt\u016f. Sv\u00fdm n\u00e1padem strhl k \u00fa\u010dasti i n\u011bkolik v\u00fdjime\u010dn\u00fdch odborn\u00edk\u016f, jak z akademick\u00e9 p\u016fdy, tak i ze sv\u011bta businessu. Jejich p\u0159edn\u00e1\u0161ky a workshopy mi otev\u0159ely dve\u0159e k porozum\u011bn\u00ed do t\u00e9 doby vzd\u00e1len\u00fdm t\u00e9mat\u016fm. I p\u0159esto, \u017ee se v n\u011bkter\u00fdch d\u016fle\u017eit\u00fdch oblastech provozu a marketingu dodnes neum\u00edm moc pohybovat, tak d\u00edky absolvov\u00e1n\u00ed toho kurzu jsem z\u00edskal do t\u00e9to problematiky cenn\u00fd vhled. Velmi pozitivn\u011b hodnot\u00edm celkovou vlastnost kurzu propojit v\u00edce obor\u016f ve smysluplnou vzd\u011bl\u00e1vac\u00ed jednotku.<\/p>\r\n<p style=\"font-weight: 400; font-style: normal;\"><span style=\"font-size: 15px; color: #333333; font-family: source_sans_probold !important;\">Hynek \u0158eh\u00e1\u010dek<\/span>, student bakal\u00e1\u0159sk\u00e9ho studia FPBT a absolvent kurzu <em>Tvo\u0159en\u00ed startup projektu<\/em><\/p>\r\n<p class=\"MsoNormal\"><span style=\"mso-ascii-font-family: Calibri; mso-fareast-font-family: 'Times New Roman'; mso-hansi-font-family: Calibri; mso-bidi-font-family: Calibri; color: black; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: CS;\">B\u011bhem kurzu zakl\u00e1d\u00e1n\u00ed startup\u016f jsem m\u011bl mo\u017enost rozv\u00edjet sv\u016fj n\u00e1pad na nov\u00fd startup. Na za\u010d\u00e1tku jsem m\u011bl jen hrubou p\u0159edstavu, ale b\u011bhem kurzu jsem se setkal s mnoha lektory z r\u016fzn\u00fdch obor\u016f, kte\u0159\u00ed mi pomohli v mnoha ohledech otev\u0159\u00edt o\u010di. <o:p><\/o:p><\/span><span style=\"mso-ascii-font-family: Calibri; mso-fareast-font-family: 'Times New Roman'; mso-hansi-font-family: Calibri; mso-bidi-font-family: Calibri; color: black; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: CS;\">Nejv\u011bt\u0161\u00ed zm\u011bna v m\u00e9m n\u00e1padu spo\u010d\u00edvala v uv\u011bdom\u011bn\u00ed, \u017ee v p\u0159\u00edpad\u011b B2C modelu v oblasti dopl\u0148k\u016f stravy hraje mnohem v\u00edce roli marketing a pocity ne\u017e re\u00e1ln\u00e1 kvalita produktu. Rovn\u011b\u017e jsem si uv\u011bdomil, \u017ee nejv\u011bt\u0161\u00ed p\u0159idanou hodnotou v dne\u0161n\u00ed usp\u011bchan\u00e9 dob\u011b je zjednodu\u0161en\u00ed (anglicky convenience), neboli u\u017eivatelsk\u00e1 p\u0159\u00edv\u011btivost. <o:p><\/o:p><\/span><span style=\"mso-ascii-font-family: Calibri; mso-fareast-font-family: 'Times New Roman'; mso-hansi-font-family: Calibri; mso-bidi-font-family: Calibri; color: black; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: CS;\">D\u00edky kurzu jsem tak\u00e9 z\u00edskal mnoho znalost\u00ed o marketingu, financ\u00edch a tvo\u0159en\u00ed business modelu, co\u017e mi pomohlo l\u00e9pe napl\u00e1novat dal\u0161\u00ed kroky s m\u00fdm startupem. <o:p><\/o:p><\/span><span style=\"mso-ascii-font-family: Calibri; mso-fareast-font-family: 'Times New Roman'; mso-hansi-font-family: Calibri; mso-bidi-font-family: Calibri; color: black; mso-font-kerning: 0pt; mso-ligatures: none; mso-fareast-language: CS;\">Celkov\u011b vzato, kurz zakl\u00e1d\u00e1n\u00ed startup\u016f mi umo\u017enil nejenom rozv\u00edjet sv\u016fj n\u00e1pad, ale tak\u00e9 mi pomohl p\u0159izp\u016fsobit ho aktu\u00e1ln\u00edm pot\u0159eb\u00e1m trhu a z\u00e1kazn\u00edk\u016f.<o:p><\/o:p><\/span><\/p>\r\n<p class=\"MsoNormal\"><img src=\"\/files\/uzel\/0059013\/0002~~cwl2NrAwNzIHAA.jpg\" alt=\"\" width=\"100%\"><\/p>\r\n<p style=\"font-weight: 400; font-style: normal;\"><span style=\"font-size: 15px; color: #333333; font-family: source_sans_probold !important;\">Martina Novovesk\u00e1<\/span>, studentka 2. ro\u010dn\u00edku Ekonomika a management a absolventka kurzu <em>Tvo\u0159en\u00ed startup projektu<\/em><\/p>\r\n<p style=\"font-weight: 400; font-style: normal;\">Kurz tvo\u0159en\u00ed startupu byl skv\u011blou zku\u0161enost\u00ed. Kurz byl komplexn\u00ed a pokryl n\u011bkolik kl\u00ed\u010dov\u00fdch t\u00e9mat pro tvo\u0159en\u00ed startupu jako je Lean Canvas, prototypov\u00e1n\u00ed, zakladatelsk\u00fd rozpo\u010det a mnoho dal\u0161\u00edch. Matou\u0161, kter\u00fd tento kurz vedl, byl v\u017edy velmi n\u00e1pomocn\u00fd, tak\u017ee kdykoliv jsme pot\u0159ebovali poradit \u010di pomoct, byl n\u00e1m k dispozici a d\u00edky pracov\u00e1n\u00ed v t\u00fdmech na skute\u010dn\u00fdch n\u00e1padech jsme si mohli hned vyzkou\u0161et ve\u0161ker\u00e9 v\u011bdomosti v praxi. Ur\u010dit\u011b bych tento kurz doporu\u010dila v\u0161em, kte\u0159\u00ed se o startupy zaj\u00edmaj\u00ed.<\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3><strong>L\u00e9to 2022<\/strong><\/h3>\r\n<p><strong>Mgr. Kate\u0159ina Vitochov\u00e1<\/strong>, absolventka <em>Roz\u0161i\u0159uj\u00edc\u00edho studia angli\u010dtiny<\/em><\/p>\r\n<div style=\"position: relative; padding-bottom: 55%; height: 0; overflow: hidden;\"><iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube.com\/embed\/ZajIFDVCMYE\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3><strong>Podzim 2021<\/strong><\/h3>\r\n<p><strong>Bc. Marek Mrva<\/strong>, studuj\u00edc\u00ed navazuj\u00edc\u00edho magistersk\u00e9ho studia na FTOP a absolvent kurzu <em>English for Specific Business Purposes<\/em><\/p>\r\n<p>\"Kurz jsem dokon\u010dil v \u010dervnu a zu\u017eitkoval ji\u017e v z\u00e1\u0159\u00ed. Pracuji ve skl\u00e1rn\u011b (lahve na pivo, v\u00edno a destil\u00e1ty) a veden\u00ed se rozhodlo zmodernizovat v\u00fdrobn\u00ed linku pomoc\u00ed francouzsk\u00fdch kontroln\u00edch stroj\u016f. M\u00fdm \u00fakolem bylo tlumo\u010dit jedn\u00e1n\u00ed p\u0159ed a po dokon\u010den\u00ed inspek\u010dn\u00ed linky a usnadnit komunikaci pro in\u017een\u00fdry, kte\u0159\u00ed p\u0159ijeli linku nainstalovat. D\u00edky kurzu English for Specific Business Purposes jsem m\u011bl jistotu, \u017ee tlumo\u010d\u00edm spr\u00e1vn\u011b b\u011bhem jedn\u00e1n\u00ed o p\u0159ed\u00e1n\u00ed stroj\u016f v hodnot\u011b v\u00edce ne\u017e 450 000 eur.\"<\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3><strong>Jaro 2021<\/strong><\/h3>\r\n<p><strong>Ing. Martin Svoboda<\/strong>, studuj\u00edc\u00ed doktorsk\u00e9ho studia na FPBT a \u00fa\u010dastn\u00edk kurzu <em>Jak b\u00fdt ekonomicky zdatn\u00fdm technick\u00fdm \u0159editelem?<\/em><\/p>\r\n<p>\"P\u0159esto\u017ee se ji\u017e n\u011bjak\u00fd rok pohybuji v korpor\u00e1tn\u00edm prost\u0159ed\u00ed a s term\u00edny jako strategick\u00e9 rozhodnut\u00ed, procesn\u00ed management, taktick\u00fd management a dal\u0161\u00ed se setk\u00e1v\u00e1m prakticky denn\u011b, po dne\u0161n\u00ed p\u0159edn\u00e1\u0161ce jsem si uv\u011bdomil, \u017ee jsem jim nikdy spr\u00e1vn\u011b nerozum\u011bl. Oce\u0148uji, \u017ee term\u00edny dostali pom\u011brn\u011b jasnou definici a byly zasazeny co celkov\u00e9ho r\u00e1mce \u0159\u00edzen\u00ed organizace, tak\u017ee mi kone\u010dn\u011b nasko\u010dili z\u00e1sadn\u00ed souvislosti a principy.<\/p>\r\n<p>V hlav\u011b mi utkv\u011bl p\u0159\u00edb\u011bh Mixit s.r.o., kter\u00fd mysl\u00edm p\u0159esn\u011b ukazoval, \u017ee na za\u010d\u00e1tku sta\u010d\u00ed pom\u011brn\u011b trivi\u00e1ln\u00ed n\u00e1pad pramen\u00edc\u00ed nap\u0159. z vlastn\u00ed neuspokojen\u00e9 popt\u00e1vky. To d\u016fle\u017eit\u00e9 je ale m\u00edt vizi, spr\u00e1vn\u011b definovat strategick\u00fd c\u00edl a zvolit nejlep\u0161\u00ed cestu k jeho dosa\u017een\u00ed. Pot\u00e9 na cest\u011b k c\u00edli p\u0159ijdou miln\u00edky (\u201ebomby\u201c), kter\u00e9 teprve z\u00e1sadn\u011b prov\u011b\u0159\u00ed schopnosti managera. Mysl\u00edm, \u017ee je ve v\u011bt\u0161\u00edch firm\u00e1ch obecn\u011b podce\u0148ovan\u00fd tok informac\u00ed ohledn\u011b strategick\u00fdch c\u00edl\u016f, co\u017e m\u00e1 za n\u00e1sledek frustraci ni\u017e\u0161\u00edch manager\u016f p\u0159i nepochopen\u00ed dan\u00fdch strategick\u00fdch rozhodnut\u00ed, kter\u00e1 m\u016f\u017ee vygradovat a\u017e v jakousi \u201esabot\u00e1\u017e\u201c ur\u010dit\u00fdch zam\u011bstnanc\u016f, nebo je p\u0159\u00ed\u010dinou vysok\u00e9 fluktuace zam\u011bstnanc\u016f na kl\u00ed\u010dov\u00fdch pozic\u00edch.\"<strong><\/strong><\/p>\r\n<p><strong>Bc. Lucie \u0160kuderov\u00e1<\/strong>, studentka 5. ro\u010dn\u00edku FPBT, \u00fa\u010dastnice kurzu J<em>ak b\u00fdt ekonomicky zdatn\u00fdm technick\u00fdm \u0159editelem?<\/em><\/p>\r\n<p>\"Tento kurz mne zaujal na prvn\u00ed pohled, nev\u00e1hala jsem a p\u0159ihl\u00e1sila se. Dle m\u00fdch n\u011bkolika zku\u0161enost\u00ed s prac\u00ed v laboratorn\u00edm prost\u0159ed\u00ed v\u00edm, \u017ee pokud m\u00e1 chemicky vzd\u011blan\u00fd \u010dlov\u011bk ambice na vedouc\u00ed posty ve v\u011bt\u0161\u00edch firm\u00e1ch, \u010dasto je t\u0159eba m\u00edt ur\u010dit\u00fd pojem o z\u00e1kladn\u00edm managementu, ekonomice, veden\u00ed lid\u00ed atd. V\u0160CHT je velmi kvalitn\u00ed univerzita, nicm\u00e9n\u011b tyto ekonomick\u00e9 zku\u0161enosti v\u00e1m ned\u00e1 a mnohdy to vede k tomu, \u017ee absolvent zamrzne na laboratorn\u00ed pozici bez \u0161ance stoupat do mana\u017eersk\u00fdch kruh\u016f. A mysl\u00edm, \u017ee pr\u00e1v\u011b to by mohly zm\u011bnit nov\u00e9 ekonomick\u00e9 obory a aktivity po\u0159\u00e1dan\u00e9 \u00dastavem ekonomiky a managementu.<\/p>\r\n<p>Up\u0159\u00edmn\u011b, pro m\u011b osobn\u011b je ekonomika a management velmi nepoutav\u00e9 t\u00e9ma, n\u011bkolikr\u00e1t jsem zkusila s t\u00edmto oborem za\u010d\u00edt, ale nikdy mi to nevydr\u017eelo. A nejinak tomu bylo p\u0159ed prvn\u00ed p\u0159edn\u00e1\u0161kou tohoto kurzu, \u010dekala jsem, \u017ee m\u011b to nijak nezaujme. Nicm\u00e9n\u011b p\u0159i\u0161la zm\u011bna! P\u0159edn\u00e1\u0161ka pod veden\u00edm pan\u00ed \u0160vecov\u00e9 m\u011b nadchla, byla poutav\u00e1, pestr\u00e1 a moc dob\u0159e organizovan\u00e1. Kladn\u011b hodnot\u00edm i zapojen\u00ed student\u016f do diskuze, pr\u00e1ci ve skupin\u00e1ch a p\u0159edev\u0161\u00edm pr\u016fb\u011b\u017en\u00e9 test\u00edky v Kahootu, d\u00edky kter\u00fdm si ur\u010dit\u00e9 v\u011bci opravdu v\u0161t\u00edp\u00edte do pam\u011bti. K \u00fapln\u00e9mu pochopen\u00ed dan\u00e9ho t\u00e9matu hodn\u011b pom\u00e1haj\u00ed i prob\u00edran\u00e9 p\u0159\u00edklady na jednotliv\u00fdch firm\u00e1ch, to tak\u00e9 velmi cen\u00edm (a je\u0161t\u011b se dozv\u00edme n\u011bco zaj\u00edmav\u00e9ho).\"<strong><\/strong><\/p>\r\n<p><strong>Bc. Ane\u017eka Nov\u00e1kov\u00e1<\/strong>, studentka 5. ro\u010dn\u00edku FPBT, \u00fa\u010dastnice kurzu <em>Jak b\u00fdt ekonomicky zdatn\u00fdm technick\u00fdm \u0159editelem?<\/em><\/p>\r\n<p>\"V d\u016fsledku aktu\u00e1ln\u00ed pandemick\u00e9 situace bohu\u017eel nem\u00e1m mo\u017enost pracovat na sv\u00e9 diplomov\u00e9 pr\u00e1ci v laborato\u0159i a pokud m\u00e1m b\u00fdt up\u0159\u00edmn\u00e1, tak jsem v prvn\u00ed chv\u00edli kurz pova\u017eovala zejm\u00e9na jako dobrou p\u0159\u00edle\u017eitost, jak str\u00e1vit zb\u00fdvaj\u00edc\u00ed \u010das, ne\u017e bude op\u011bt umo\u017en\u011bna prezen\u010dn\u00ed v\u00fduka ve \u0161kole. Vzhledem k tomu, jak moc p\u0159\u00edjemn\u011b m\u011b p\u0159ekvapila \u00favodn\u00ed p\u0159edn\u00e1\u0161ka docentky \u0160vecov\u00e9, m\u00e1m opravdu velkou motivaci kurz dokon\u010dit i v p\u0159\u00edpad\u011b, \u017ee by se mi p\u0159edn\u00e1\u0161ky ji\u017e kryly s prac\u00ed v laborato\u0159i. \u00davodn\u00ed p\u0159edn\u00e1\u0161ka byla velmi z\u00e1\u017eivn\u00e1, nem\u011bla jsem nejmen\u0161\u00ed probl\u00e9m udr\u017eet pozornost, co\u017e (nejen) u distan\u010dn\u00ed v\u00fduky dok\u00e1\u017ee opravdu m\u00e1lo p\u0159edn\u00e1\u0161ej\u00edc\u00edch. Velmi bych cht\u011bla ocenit mo\u017enost ov\u011b\u0159it si pochopen\u00ed aktu\u00e1ln\u011b prob\u00edran\u00e9 t\u00e9matiky formou test\u016f p\u0159es aplikaci Kahoot. Skv\u011bl\u00e1 byla tak\u00e9 mo\u017enost diskutovat se spolu\u017e\u00e1ky v individu\u00e1ln\u00ed m\u00edstnosti po t\u0159ech lidech p\u0159\u00edmo b\u011bhem hodiny v MS Teams, co\u017e jsem si b\u011bhem distan\u010dn\u00ed v\u00fduky vyzkou\u0161ela poprv\u00e9.<br><br>Jeliko\u017e jsem v r\u00e1mci sv\u00e9ho oboru m\u011bla z p\u0159edm\u011bt\u016f zab\u00fdvaj\u00edc\u00edch se managementem pouze p\u0159edm\u011bt Syst\u00e9my managementu kvality a bezpe\u010dnosti potravin, byla pro m\u011b v\u011bt\u0161ina informac\u00ed pom\u011brn\u011b nov\u00e1. Vzhledem k tomu, \u017ee v\u0161echny informace byly vysv\u011btlov\u00e1ny rovnou na p\u0159\u00edkladech, se v\u0161echno hezky pamatovalo a nebyl probl\u00e9m se v p\u0159edn\u00e1\u0161ce orientovat. ,,Aha-efekt\u201c jsem m\u011bla u p\u0159\u00edkladu uveden\u00ed radleru na trh, na kter\u00e9m bylo p\u011bkn\u011b uk\u00e1z\u00e1no, jak velkou roli hraje doba, kdy s n\u00e1padem na trh p\u0159ijdu.\"<\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3>\u010derven 2021<\/h3>\r\n<p><strong>Ing. Martina Je\u017ekov\u00e1<\/strong>, absolventka kurzu <em>Dopl\u0148uj\u00ed didaktick\u00e9 studium angli\u010dtiny<\/em><\/p>\r\n<p>\"Velmi oce\u0148uji mimo\u0159\u00e1dn\u011b vst\u0159\u00edcn\u00fd, pozitivn\u00ed a\u017e osobn\u00ed p\u0159\u00edstup lektorek, zejm\u00e9na pan\u00ed \u010cadov\u00e9. Pro mne osobn\u011b byly nejv\u011bt\u0161\u00edm p\u0159\u00ednosem konkr\u00e9tn\u00ed praktick\u00e9 tipy do online v\u00fduky, n\u011bkter\u00e9 jsem b\u011bhem druh\u00e9ho pololet\u00ed \u0161koln\u00edho roku rovnou vyzkou\u0161ela a zakomponovala do pravideln\u00e9 v\u00fduky.\"<strong><\/strong><\/p>\r\n<p><strong>Mgr. et Mgr. Monika Jel\u00ednkov\u00e1<\/strong>, absolventka kurzu <em>Dopl\u0148uj\u00ed didaktick\u00e9 studium angli\u010dtiny<\/em><\/p>\r\n<p>\"Dopl\u0148uj\u00edc\u00ed didaktick\u00e9 studium angli\u010dtiny mi bylo p\u0159\u00ednosem, proto\u017ee jsem si osv\u011b\u017eila metodiku jazykov\u00e9 v\u00fduky a dozv\u011bd\u011bla se n\u011bco nov\u00e9ho o aktu\u00e1ln\u00edch v\u00fdukov\u00fdch trendech a vyu\u017e\u00edv\u00e1n\u00ed modern\u00edch technologi\u00ed. Nejv\u00edce jsem na kurzu ocenila to, \u017ee byl distan\u010dn\u00ed formou, proto\u017ee jako mimopra\u017esk\u00e1 maminka na mate\u0159sk\u00e9 dovolen\u00e9 jsem u\u0161et\u0159ila \u010das s cestov\u00e1n\u00edm do Prahy. Jsem si jist\u00e1, \u017ee nabyt\u00e9 znalosti vyu\u017eiji v praxi a\u017e se vr\u00e1t\u00edm do pr\u00e1ce, proto\u017ee kurz byl velmi prakticky zam\u011b\u0159en\u00fd. Nau\u010dila jsem se pou\u017e\u00edvat MS Teams a r\u016fzn\u00e9 aplikace, kter\u00e9 se hod\u00ed pro v\u00fduku (nejen) ciz\u00edch jazyk\u016f. Celkov\u011b hodnot\u00edm cel\u00fd kurz pozitivn\u011b, obzvl\u00e1\u0161\u0165 se mi l\u00edbil p\u0159\u00edstup vyu\u010duj\u00edc\u00edch, kter\u00e9 byly po cel\u00e9 trv\u00e1n\u00ed kurzu mil\u00e9, ochotn\u00e9, n\u00e1pomocn\u00e9 a d\u00e1valy n\u00e1m dost prostoru pro diskuze na prob\u00edran\u00e1 t\u00e9mata.<\/p>\r\n<p>P\u0159ekvapilo m\u011b mno\u017estv\u00ed \u00fakol\u016f, kter\u00e9 jsme museli ka\u017ed\u00fd t\u00fdden vypracovat a odevzdat, myslela jsem, \u017ee sv\u00e9 u\u010ditelsk\u00e9 n\u00e1pady vyu\u017eiji a\u017e u z\u00e1v\u011bre\u010dn\u00e9 zkou\u0161ky. \"<o:p><\/o:p><\/p>\r\n<hr style=\"height: 1px; border-width: 0; color: #00add2; background-color: #00add2;\">\r\n<h3><strong>leden 2021<\/strong><\/h3>\r\n<p><strong>Mgr. Hana Stejskalov\u00e1<\/strong>, absolventka kurzu <em>Dopl\u0148uj\u00ed didaktick\u00e9 studium angli\u010dtiny<\/em><\/p>\r\n<p>\"Nejv\u011bt\u0161\u00edm p\u0159\u00ednosem mi byly ji\u017e zmi\u0148ovan\u00e9 tipy a aktivity, pojmenov\u00e1n\u00ed hlavn\u00edch technik a metod a d\u00e1le pak jejich vyzkou\u0161en\u00ed v praxi, a\u0165 u\u017e na vlastn\u00ed hodin\u011b nebo pr\u00e1v\u011b na kurzu didaktiky. Pr\u00e1v\u011b p\u0159\u00edprava uk\u00e1zkov\u00e9 hodiny a sledov\u00e1n\u00ed hodin p\u0159ipraven\u00fdch od ostatn\u00edch mi dalo hodn\u011b a kurz by tomu v budoucnu mohl v\u011bnovat v\u00edce prostoru. Ka\u017edop\u00e1dn\u011b jsem r\u00e1da, \u017ee jsem se kurzu z\u00fa\u010dastnila, ujasnila jsem si d\u00edky n\u011bmu mnoho pojm\u016f, technik i metod. Prob\u00edhal v mil\u00e9m prost\u0159ed\u00ed, na cokoliv jsme se mohli zeptat a jak\u00e9koliv nejasnosti jsme si v\u017edy vysv\u011btlili.\"<\/p>\";s:13:\"urlnadstranka\";s:4:\"\/czv\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"55750":{"idvazba":"142533","nad_uzel":"100174","pod_uzel":"55750","url":"\/digitalni-nakup-scm","sablona":"23","nazev":"Digit\u00e1ln\u00ed n\u00e1kup","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm}","poradi":"8","skupina_www":"everyone","platne_od":"01.02.2021 10:53:00","platne_do":null,"iduzel":"55750","obsah":"a:9:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:18:\"Digit\u00e1ln\u00ed n\u00e1kup\";s:8:\"seo_desc\";s:92:\"Str\u00e1nka se v\u011bnuje t\u00e9matu digitalizace, elektronizace a digit\u00e1ln\u00ed transformace n\u00e1kupu. \";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:0:\"\";s:13:\"urlnadstranka\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_novinky","autonomni":"1","pod_uzly":["55754","55751","55753","57320","55752"],"poduzly_count":5,"poduzly_count_aut":3,"poduzly":{"poduzly_count_aut_sum":40,"55754":{"idvazba":"64878","nad_uzel":"55750","pod_uzel":"55754","url":"","sablona":"4","nazev":"O autorovi","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"20.10.2020 12:25:00","platne_do":null,"iduzel":"55754","class":"infobox","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0},"55751":{"idvazba":"64874","nad_uzel":"55750","pod_uzel":"55751","url":"","sablona":"47","nazev":"\u00davodn\u00ed informa\u010dn\u00ed text - SCM","_url_prefix":null,"poradi":"1","skupina_www":"everyone","platne_od":"12.08.2025 10:48:00","platne_do":null,"iduzel":"55751","obsah":"a:4:{s:5:\"nazev\";s:0:\"\";s:12:\"barva_pozadi\";s:4:\"bila\";s:4:\"text\";s:426:\"<h1 style=\"text-align: center;\">Digit\u00e1ln\u00ed n\u00e1kup: Znalosti v Praxi<\/h1>\r\n<p style=\"text-align: justify;\">Informace, ud\u00e1losti, pozv\u00e1nky, prezentace, anal\u00fdzy, v\u00fdzkumy, recenze, zku\u0161enosti, n\u00e1zory i inspirace z oblasti digitalizace n\u00e1kupu a dodavatelsk\u00e9ho \u0159et\u011bzce, N\u00e1kupu 4.0 a obecn\u011b digit\u00e1ln\u00ed strategie podnik\u016f. 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Nap\u0159\u00edklad term\u00ednu \u201eStrategie\u201c r\u016fzn\u00ed lid\u00e9 p\u0159ikl\u00e1daj\u00ed diametr\u00e1ln\u011b odli\u0161n\u00e9 v\u00fdznamy, nap\u0159. Pl\u00e1n, Perspektiva, Pozice, Man\u00e9vr\/\u00daskok nebo Vzorec chov\u00e1n\u00ed.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> Pokud si partne\u0159i hned na za\u010d\u00e1tku nevyjasn\u00ed, co si pod pojmem \u201estrategie\u201c p\u0159edstavuj\u00ed, mohou se bavit o p\u0159\u00edslove\u010dn\u00e9m voze a koze.<\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:21354:\"<p><img src=\"\/files\/uzel\/0057625\/0001~~y08qijcEAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"652\" height=\"320\" \/><\/p>\r\n<p><\/p>\r\n<p>Problematiku terminologie v soci\u00e1ln\u00edch v\u011bd\u00e1ch n\u00e1dhern\u011b shrnuje tento cit\u00e1t: \u201e<em>V p\u0159\u00edkr\u00e9m kontrastu s technick\u00fdmi a p\u0159\u00edrodn\u00edmi v\u011bdami, m\u00e1 prakticky ka\u017ed\u00fd term\u00edn, kter\u00fd pou\u017e\u00edvaj\u00ed soci\u00e1ln\u00ed v\u011bdy, hned n\u011bkolik mo\u017en\u00fdch v\u00fdznam\u016f (polys\u00e9mie), a pro ka\u017ed\u00fd koncept, existuje hned n\u011bkolik vhodn\u00fdch term\u00edn\u016f (synonyma). Nav\u00edc, kdykoli soci\u00e1ln\u00ed v\u011bdec v pr\u016fb\u011bhu sv\u00e9ho v\u00fdzkumu zjist\u00ed, \u017ee pot\u0159ebuje nov\u00fd term\u00edn, a navrhne neologismus, setk\u00e1 se se siln\u00fdm odporem ze strany sv\u00fdch koleg\u016f (skepticismus)<\/em>.\u201c<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[2]<\/span><\/a><\/p>\r\n<p>Tato pojmov\u00e1 nevyhran\u011bnost je na jednu stranu v\u00fdhodn\u00e1, proto\u017ee term\u00edny mohou snadno reflektovat v\u00fdvoj spole\u010dnosti a pozn\u00e1n\u00ed. Na druhou stranu je to i nev\u00fdhoda, proto\u017ee tent\u00fd\u017e term\u00edn m\u016f\u017ee v odli\u0161n\u00e9m m\u00edst\u011b, \u010dase, kontextu \u010di mysli jedince znamenat n\u011bco zcela jin\u00e9ho. Ilustrujme si to na jednoduch\u00e9m term\u00ednu \u201etelevizor\u201c a jeho prom\u011bn\u011b za posledn\u00edch 100 let.<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[3]<\/span><\/a> Ve t\u0159ic\u00e1t\u00fdch letech by si n\u00e1\u0161 respondent pravd\u011bpodobn\u011b pod t\u00edmto pojmem p\u0159edstavil \u201eelektrickou televizi,\u201c v pades\u00e1t\u00fdch \u201e\u010dernob\u00edlou televizi,\u201c v \u0161edes\u00e1t\u00fdch \u201etelevizi s d\u00e1lkov\u00fdm ovl\u00e1d\u00e1n\u00edm,\u201c v sedmdes\u00e1t\u00fdch \u201ebarevnou televize,\u201c v osmdes\u00e1t\u00fdch t\u0159eba \u201ekabelovou\u201c \u010di \u201ep\u0159enosnou,\u201c v nov\u00e9m tis\u00edcilet\u00ed potom \u201eplochou,\u201c \u201edigit\u00e1ln\u00ed,\u201c \u201eHD,\u201c \u201eplazmovou\u201c \u201eSmart,\u201c \u201e3D,\u201c atd. A televize se nevyv\u00edjela pouze technologicky, ale i z hlediska d\u00e9lky vys\u00edl\u00e1n\u00ed, po\u010dtu stanic, obsahu, interaktivity, penetrace \u010di postoje u\u017eivatel\u016f.<\/p>\r\n<p>My se v tomto p\u0159\u00edsp\u011bvku zam\u011b\u0159\u00edme na sou\u010dasn\u00fd stav terminologie, kter\u00e1 se vztahuje k fenom\u00e9nu, kter\u00fd m\u016f\u017eeme zjednodu\u0161en\u011b nazvat digit\u00e1ln\u00ed revoluce. V prvn\u00ed \u010d\u00e1sti se pokus\u00edm vyjasnit (ne)existenci v\u00fdznamov\u00fdch rozd\u00edl\u016f mezi term\u00edny digit\u00e1ln\u00ed, digitizace, digitalizace, elektronizace a digit\u00e1ln\u00ed transformace. N\u00e1sledn\u011b se kr\u00e1tce zamysl\u00edm nad ust\u00e1len\u00fdm term\u00ednem \u201ee-procurement\u201c a nov\u011b vznikaj\u00edc\u00edm term\u00ednem \u201edigit\u00e1ln\u00ed n\u00e1kup.\u201c Ve t\u0159et\u00ed \u010d\u00e1sti prodiskutujeme pravidla pro zav\u00e1d\u011bn\u00ed nov\u00e9ho term\u00ednu, a na \u00fapln\u00fd z\u00e1v\u011br potom formuluji pragmatick\u00e9 doporu\u010den\u00ed pro autory popul\u00e1rn\u00edch i odborn\u00fdch text\u016f.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<h2>Digit\u00e1ln\u00ed <o:p><\/o:p><\/h2>\r\n<p>Zcela specifickou pozici si v literatu\u0159e vydobyl term\u00edn \u201edigit\u00e1ln\u00ed\u201c a stoj\u00ed za to mu v\u011bnovat celou kapitolu. Historick\u00fd exkurz do v\u00fdvoje term\u00ednu \u201edigit\u00e1ln\u00ed\u201c a jeho st\u00e1le \u0161ir\u0161\u00ed u\u017eit\u00ed nalezneme t\u0159eba v Oxfordsk\u00e9m slovn\u00edku.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[4]<\/span><\/a> Slovo \u201edigit\u00e1ln\u00ed\u201c pou\u017e\u00edv\u00e1me dnes v mnoha \u00fazk\u00fdch a velmi specifick\u00fdch v\u00fdznamech. V <strong>Tabulce I<\/strong>. uv\u00e1d\u00edm v\u00fdznamy, kter\u00e9 nalezneme ve slovn\u00edku Merriam-Webster<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[5]<\/span><\/a> a se kter\u00fdmi se setk\u00e1me i \u010de\u0161tin\u011b. V sou\u010dasnosti v\u0161ak jednozna\u010dn\u011b dominuje velmi \u0161irok\u00e9 pojet\u00ed term\u00ednu \u201edigit\u00e1ln\u00ed,\u201c kter\u00e9 ozna\u010duje v\u0161e, co se \u201evztahuje k informa\u010dn\u00edm technologi\u00edm,\u201c nap\u0159. digit\u00e1ln\u00ed data, digit\u00e1ln\u00ed gramotnost, digit\u00e1ln\u00ed procesy, digit\u00e1ln\u00ed strategie, digit\u00e1ln\u00ed transformace, digit\u00e1ln\u00ed kancel\u00e1\u0159. V tomto \u0161irok\u00e9m v\u00fdznamu definujeme nap\u0159\u00edklad Digit\u00e1ln\u00ed organizaci jako <em>zam\u00fd\u0161len\u00fd v\u00fdsledek digitalizace a digit\u00e1ln\u00ed transformace podniku<\/em>.<a href=\"#_ftn3\" name=\"_ftnref3\"><span>[6]<\/span><\/a><\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p><img src=\"\/files\/uzel\/0057625\/0002~~y08qijcCAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"666\" height=\"171\" \/><\/p>\r\n<p><\/p>\r\n<p>Zaj\u00edmav\u00fd p\u0159ehled o prob\u00edhaj\u00edc\u00edm v\u00fdznamov\u00e9m posunu term\u00ednu \u201edigit\u00e1ln\u00ed\u201c poskytuje Brattli (2016),<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[7]<\/span><\/a> jen\u017e pova\u017euje roz\u0161\u00ed\u0159en\u00ed p\u016fvodn\u011b dosti specifick\u00e9ho term\u00ednu \u201edigit\u00e1ln\u00ed\u201c za synekdochu, tedy jev, kdy n\u00e1zev \u010d\u00e1sti pou\u017eijeme pro ozna\u010den\u00ed celku, jin\u00fdmi slovy v\u0161e, co se by\u0165 jen vzd\u00e1len\u011b t\u00fdk\u00e1 informa\u010dn\u00edch technologi\u00ed nyn\u00ed ozna\u010dujeme term\u00ednem \u201edigit\u00e1ln\u00ed\u201c (nap\u0159. digit\u00e1ln\u00ed gramotnost). Mn\u011b osobn\u011b v \u010dl\u00e1nku zaujala i my\u0161lenka, \u017ee slovo \u201edigit\u00e1ln\u00ed\u201c z\u00edskalo punc modernosti a presti\u017ee, tak\u017ee jej nadu\u017e\u00edv\u00e1me, abychom sv\u00fdm my\u0161lenk\u00e1m a \u010din\u016fm dodali v\u00e1hu<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[8]<\/span><\/a> (nap\u0159. Digit\u00e1ln\u00ed strategie nebo Digit\u00e1ln\u00ed ve\u0159ejn\u00e1 spr\u00e1va).<\/p>\r\n<p> Trochu kontroverzn\u00ed je pak pohled Shilnikova a kol. (2020),<a href=\"#_ftn3\" name=\"_ftnref3\"><span>[9]<\/span><\/a> kte\u0159\u00ed se na term\u00edn d\u00edvaj\u00ed z lingvistick\u00e9ho hlediska a tvrd\u00ed, \u017ee slovo \u201edigit\u00e1ln\u00ed\u201c ve spojen\u00edch jako \u201edigit\u00e1ln\u00ed sv\u011bt\u201c \u010di \u201edigit\u00e1ln\u00ed business\u201c odr\u00e1\u017e\u00ed radik\u00e1ln\u00ed zm\u011bnu vn\u00edm\u00e1n\u00ed sv\u011bta okolo n\u00e1s i kulturn\u00edch hodnot spole\u010dnosti, a vytv\u00e1\u0159\u00ed nov\u00fd typ \u201edigit\u00e1ln\u00edho \u010dlov\u011bka.\u201c Z\u00e1jemci si v \u010dl\u00e1nku mohou prostudovat, co se term\u00ednem \u201edigit\u00e1ln\u00ed \u010dlov\u011bk\u201c p\u0159esn\u011b mysl\u00ed, a ud\u011blat si vlastn\u00ed n\u00e1zor.<\/p>\r\n<p><\/p>\r\n<h2>Digit\u00e1ln\u00ed kontinuum <o:p><\/o:p><\/h2>\r\n<p>Digit\u00e1ln\u00ed revoluce je v pln\u00e9m proudu, co\u017e s sebou p\u0159in\u00e1\u0161\u00ed jednak spoustu nov\u00fdch term\u00edn\u016f, jednak v\u00fdznamovou neukotvenost kl\u00ed\u010dov\u00fdch term\u00edn\u016f jako \u201edigitizace\u201c \/ \u201edigitalizace.\u201c \/ \u201eelektronizace\u201c \/ \u201edigit\u00e1ln\u00ed transformace.\u201c V\u017edy\u0165 jen pro term\u00edn \u201edigit\u00e1ln\u00ed transformace\u201c nalezneme v odborn\u00e9 literatu\u0159e minim\u00e1ln\u011b 23 v\u00edce \u010di m\u00e9n\u011b zda\u0159il\u00fdch definic.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[10]<\/span><\/a> N\u011bkte\u0159\u00ed auto\u0159i v\u00fd\u0161e zm\u00edn\u011bn\u00e9 term\u00edny d\u016fsledn\u011b rozli\u0161uj\u00ed a definuj\u00ed je velmi \u00fazce.<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[11]<\/span><\/a> <strong>Tabulka II<\/strong> nab\u00edz\u00ed specifick\u00e9 definice jednotliv\u00fdch pojm\u016f. Na <strong>Obr\u00e1zku I.<\/strong> je potom patrn\u00e9, \u017ee v \u00fazk\u00e9m pojet\u00ed se term\u00edny s v\u00fdjimkou slova \u201edigit\u00e1ln\u00ed\u201c vz\u00e1jemn\u011b nep\u0159ekr\u00fdvaj\u00ed a vytv\u00e1\u0159ej\u00ed ur\u010dit\u00e9 digit\u00e1ln\u00ed kontinuum (\u010dern\u00e9 obd\u00e9ln\u00edky).<\/p>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0057625\/0003~~y08qijcGAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"658\" height=\"401\" \/><\/p>\r\n<p>Jin\u00ed auto\u0159i tyto term\u00edny definuj\u00ed \u0161\u00ed\u0159e a jednotliv\u00e9 term\u00edny se do zna\u010dn\u00e9 m\u00edry p\u0159ekr\u00fdvaj\u00ed (\u0161ed\u00e9 obd\u00e9ln\u00edky). A kone\u010dn\u011b, mnoz\u00ed auto\u0159i je pova\u017euj\u00ed za ekvivalenty (tzn. za vz\u00e1jemn\u011b zam\u011bniteln\u00e9) a definuj\u00ed je velmi \u0161iroce v obecn\u00e9m v\u00fdznamu \u201evztahuj\u00edc\u00ed se k informa\u010dn\u00edm technologi\u00edm\u201c (b\u00edl\u00e9 obd\u00e9ln\u00edky). Konkr\u00e9tn\u00ed p\u0159\u00edklady \u00fazk\u00e9ho, \u0161ir\u0161\u00edho i obecn\u00e9ho pou\u017eit\u00ed naleznete v na konci p\u0159\u00edsp\u011bvku v <strong>P\u0159\u00edloze I<\/strong>. Pro \u00faplnost je\u0161t\u011b dod\u00e1m, \u017ee se rozhodn\u011b nejedn\u00e1 o jedin\u00fd pohled, a z\u00e1jemci naleznou velmi obs\u00e1hlou a zasv\u011bcenou terminologickou diskusi nap\u0159. v \u010dl\u00e1nku prof. Strohmeiera.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[14]<\/span><\/a><\/p>\r\n<p><\/p>\r\n<h2>Ust\u00e1len\u00e9 term\u00edny<o:p><\/o:p><\/h2>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p>V n\u011bkter\u00fdch ekonomick\u00fdch discipl\u00edn\u00e1ch se ji\u017e pro v\u0161e digit\u00e1ln\u00ed ust\u00e1lil konkr\u00e9tn\u00ed term\u00edn. Nap\u0159\u00edklad v oblasti N\u00e1kupu a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce nalezneme u \u201ee-procurement\u201c v\u00edce ne\u017e 60.000 odborn\u00fdch \u010dl\u00e1nk\u016f, zat\u00edmco \u201edigital procurement\u201c jich m\u00e1 pouze okolo 500.<\/p>\r\n<p>N\u011bkte\u0159\u00ed auto\u0159i vn\u00edmaj\u00ed oba term\u00edny jako ekvivalenty, kter\u00e9 se mohou dokonce objevit i v jedn\u00e9 v\u011bt\u011b. Nap\u0159: <em>\u201enevhodnost softwarov\u00fdch platforem, odpor organizace, nedostatek integrace strategick\u00fdch syst\u00e9m\u016f a nezapojen\u00ed n\u00e1kup\u010d\u00edch ve\u0159ejn\u00e9ho sektoru do designu <strong>e-procurement<\/strong> n\u00e1stroj\u016f pova\u017eujeme za hlavn\u00ed p\u0159ek\u00e1\u017eky efektivn\u00ed implementace <strong>digital procurement<\/strong>.\u201c<\/em><a href=\"#_ftn1\" name=\"_ftnref1\"><span>[15]<\/span><\/a><\/p>\r\n<p>Je zaj\u00edmav\u00e9, \u017ee i v e-procurementu se setk\u00e1me s u\u017e\u0161\u00edm a \u0161ir\u0161\u00edm pojet\u00edm n\u011bkter\u00fdch term\u00edn\u016f. Nap\u0159\u00edklad, \u201ee-procurement n\u00e1stroje\u201c p\u016fvodn\u011b zahrnovaly e-sourcing, e-tendering, e-informing, e-reversed auctions, pl\u00e1nov\u00e1n\u00ed internetov\u00fdch zdroj\u016f prost\u0159ednictv\u00edm internetov\u00fdch aplikac\u00ed a e-spolupr\u00e1ci.<a href=\"#_ftn2\" name=\"_ftnref2\">[16]<\/a> V ned\u00e1vn\u00e9m \u010dl\u00e1nku<a href=\"#_ftn3\" name=\"_ftnref3\"><span>[17]<\/span><\/a> se v\u0161ak ji\u017e setk\u00e1v\u00e1me s term\u00ednem \u201edigit\u00e1ln\u00ed n\u00e1kupn\u00ed metody<em>,\u201c kter\u00fd <\/em>rozli\u0161uje mezi<em> z\u00e1kladn\u00edmi <\/em>digit\u00e1ln\u00edmi technologiemi, kam pat\u0159\u00ed pr\u00e1v\u011b e-procurement, definovan\u00fd jako obstar\u00e1v\u00e1n\u00ed zbo\u017e\u00ed a slu\u017eeb prost\u0159ednictv\u00edm elektronick\u00fdch n\u00e1stroj\u016f, zat\u00edmco mezi <em>pokro\u010dil\u00e9<\/em> digit\u00e1ln\u00ed technologie pat\u0159\u00ed cloud, IoT nebo 3D tisk. Jin\u00fdmi slovy, e-procurement se st\u00e1v\u00e1 podmno\u017einou Digit\u00e1ln\u00ed n\u00e1kupu.<\/p>\r\n<p><\/p>\r\n<h2>Zav\u00e1d\u011bn\u00ed nov\u00fdch term\u00edn\u016f<o:p><\/o:p><\/h2>\r\n<p>P\u0159i studiu literatury bychom se m\u011bli nejd\u0159\u00edve sezn\u00e1mit s existuj\u00edc\u00ed terminologi\u00ed a sna\u017eit se ji ve sv\u00fdch publikac\u00edch maxim\u00e1ln\u011b vyu\u017e\u00edt. Usnadn\u00edme t\u00edm \u010dten\u00e1\u0159\u016fm orientaci a p\u0159isp\u011bjeme k akumulaci v\u011bd\u011bn\u00ed. Pokud v\u0161ak \u017e\u00e1dn\u00fd existuj\u00edc\u00ed term\u00edn nevyhovuje pot\u0159eb\u00e1m va\u0161eho v\u00fdzkumu a pot\u0159ebujete zav\u00e9st nov\u00fd term\u00edn, m\u011bli bychom se dr\u017eet t\u011bchto doporu\u010den\u00ed:<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[18]<\/span><\/a><\/p>\r\n<ul>\r\n<li>Zamyslete se, zda opravdu nov\u00fd term\u00edn pot\u0159ebujete,<\/li>\r\n<li>V\u011bnujte velkou pozornost samotn\u00e9mu term\u00ednu (v\u00fdsti\u017en\u00fd, srozumiteln\u00fd, stru\u010dn\u00fd)<\/li>\r\n<\/ul>\r\n<ul>\r\n<li>P\u0159esn\u011b sv\u016fj term\u00edn definujte (v\u00fdsti\u017en\u011b, srozumiteln\u011b a stru\u010dn\u011b),<\/li>\r\n<li>Porovnejte sv\u016fj term\u00edn s ji\u017e existuj\u00edc\u00edmi podobn\u00fdmi term\u00edny (v \u010dem je jin\u00fd, v \u010dem je podobn\u00fd),<\/li>\r\n<li>Pokud obsahov\u011b posouv\u00e1te ji\u017e existuj\u00edc\u00ed term\u00edn (tzn. pou\u017e\u00edv\u00e1te jej v jin\u00e9m ne\u017e \u201eobvykl\u00e9m\u201c v\u00fdznamu), stru\u010dn\u011b \u010dten\u00e1\u0159e seznamte s rozd\u00edly mezi existuj\u00edc\u00ed a va\u0161\u00ed novou definic\u00ed,<\/li>\r\n<li>Jasn\u011b ur\u010dete, v jak\u00e9m kontextu v\u00e1\u0161 term\u00edn \u201eplat\u00ed\u201c (nap\u0159. mal\u00e1 firma, ve\u0159ejn\u00e1 sf\u00e9ra atd).<\/li>\r\n<li>Vysv\u011btlete p\u0159edpoklady, ze kter\u00fdch v\u00e1\u0161 term\u00edn vych\u00e1z\u00ed (nap\u0159. v minul\u00e9 kapitole jsme si uk\u00e1zali, \u017ee Kosmol a kol. pot\u0159ebovali zav\u00e9st nov\u00fd term\u00edn \u201edigit\u00e1ln\u00ed n\u00e1kupn\u00ed metody,\u201c kter\u00fd je \u0161ir\u0161\u00ed ne\u017e term\u00edn \u201ee-procurement\u201c a kter\u00fd reaguje na n\u00e1stup nov\u00fdch technologi\u00ed do \u0159\u00edzen\u00ed n\u00e1kupu).<\/li>\r\n<\/ul>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p><\/p>\r\n<p>Velmi kvalifikovan\u011b a n\u00e1zorn\u011b se s novou digit\u00e1ln\u00ed terminologi\u00ed vypo\u0159\u00e1dal t\u0159eba prof. Strohmeier.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[19]<\/span><\/a> Jeho <strong>Typologie digit\u00e1ln\u00ed organizace<\/strong> je pochopiteln\u00e1 na prvn\u00ed pohled (viz obr\u00e1zek): (1) na horn\u00edm okraji vid\u00edme kontinuum digit\u00e1ln\u00ed organizace, (2) \u010dty\u0159i \u00farovn\u011b jsou jasn\u011b pojmenov\u00e1ny (Neexistuj\u00edc\u00ed \u2013 Opera\u010dn\u00ed \u2013 Strategick\u00e9 slad\u011bn\u00ed \u2013 Strategick\u00e1 integrace), (3) vid\u00edme rozd\u00edl a zapojen\u00ed operativn\u00ed- strategick\u00e9 a digit\u00e1ln\u011b strategick\u00e9 \u00farovn\u011b, a (4) p\u0159ehledn\u011b vid\u00edme p\u0159ekr\u00fdv\u00e1n\u00ed Digitalizace a Digit\u00e1ln\u00ed transformace. <\/p>\r\n<p>Vzhledem k tomu, \u017ee autor jednotliv\u00e9 \u00farovn\u011b digit\u00e1ln\u00ed organizace detailn\u011b popisuje, m\u016f\u017eeme je snadno ov\u011b\u0159it dal\u0161\u00edm v\u00fdzkumem a roz\u0161\u00ed\u0159it je i do dal\u0161\u00edch oblast\u00ed (nap\u0159. do oblasti n\u00e1kupu a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce). <\/p>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0057625\/0004~~y08qijcBAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"665\" height=\"433\" \/><\/p>\r\n<h2>Volba vhodn\u00e9ho term\u00ednu<o:p><\/o:p><\/h2>\r\n<p>Je pravd\u011bpodobn\u00e9, \u017ee terminologick\u00e1 nejednotnost bude je\u0161t\u011b n\u011bjakou dobu pokra\u010dovat a volba term\u00ednu bude z\u00e1le\u017eet p\u0159edev\u0161\u00edm na vkusu autora. P\u0159esto si dovol\u00edm v\u0161em autor\u016fm publikuj\u00edc\u00edm na t\u00e9ma digitalizace doporu\u010dit jednoduch\u00e9 pravidlo:<\/p>\r\n<ul>\r\n<li>Pokud je to pro v\u00e1mi zkouman\u00e9 t\u00e9ma d\u016fle\u017eit\u00e9 a u\u017eite\u010dn\u00e9, jasn\u011b a \u00fazce definujte jednotliv\u00e9 term\u00edny a potom je ve sv\u00e9m p\u0159\u00edsp\u011bvku d\u016fsledn\u011b pou\u017e\u00edvejte. Nap\u0159\u00edklad v p\u0159\u00edsp\u011bvku \u201eDigitaliza\u010dn\u00ed dovednosti firmy v praxi\u201c jsme Digitalizaci definovali velmi \u00fazce<em> jako proces transformace hrub\u00fdch digit\u00e1ln\u00edch dat na vyu\u017eiteln\u00e9 informace. <\/em><\/li>\r\n<li>Pokud d\u00e1v\u00e1te do kontrastu r\u016fzn\u00e9 \u201edigi-\u201e a \u201ee-\u201c term\u00edny, p\u0159esn\u011b je definujte a definice se striktn\u011b dr\u017ete.<\/li>\r\n<li>Naopak, pokud ve sv\u00e9m p\u0159\u00edsp\u011bvku pou\u017e\u00edv\u00e1te digi- term\u00edn v obecn\u00e9m v\u00fdznamu \u201evztahuj\u00edc\u00ed se k informa\u010dn\u00edm technologi\u00edm,\u201c vyberte si ten, kter\u00fd se v\u00e1m nejv\u00edce l\u00edb\u00ed a dr\u017ete se jej. A abyste p\u0159ede\u0161li nedorozum\u011bn\u00ed, nezapome\u0148te \u010dten\u00e1\u0159i p\u0159ipomenout, \u017ee term\u00edn pou\u017e\u00edv\u00e1te v \u0161irok\u00e9m a obecn\u00e9m smyslu.<\/li>\r\n<li>Term\u00edn \u201edigit\u00e1ln\u00ed\u201c se v obecn\u00e9m smyslu hod\u00ed v\u017edy, n\u011bkdy v\u0161ak zn\u00ed jako pr\u00e1zdn\u00fd \u201ebuzzword.\u201c<\/li>\r\n<li>V \u010de\u0161tin\u011b neradi opakujeme stejn\u00e1 slova. V odborn\u00e9m textu v\u0161ak \u010dten\u00e1\u0159e rad\u011bji nema\u0165te a st\u00e1le pou\u017e\u00edvejte stejn\u00fd term\u00edn. Mo\u017en\u00e1 to bude p\u016fsobit stylisticky neohraban\u011b, ale text bude terminologicky srozumiteln\u00fd.<\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<h2>Z\u00e1v\u011br<\/h2>\r\n<p> V tomto p\u0159\u00edsp\u011bvku jsem se pokusil uk\u00e1zat terminologickou ne-ukotvenost a vz\u00e1jemn\u00e9 p\u0159ekr\u00fdv\u00e1n\u00ed kl\u00ed\u010dov\u00fdch term\u00edn\u016f z digit\u00e1ln\u00ed oblasti. Dal\u0161\u00edm p\u0159\u00ednosem pro praxi je (1) postupn\u00fd v\u00fdvoj term\u00ednu digit\u00e1ln\u00ed sm\u011brem k obecn\u00e9mu pou\u017eit\u00ed ve smyslu \u201evztahuj\u00edc\u00ed se k informa\u010dn\u00edm technologi\u00edm,\u201c (2) mo\u017enost definovat digi- term\u00edn v \u00fazk\u00e9m, \u0161irok\u00e9m a obecn\u00e9m smyslu, (3) existence ust\u00e1len\u00fdch term\u00edn\u016f v n\u011bkter\u00fdch v\u011bdn\u00edch discipl\u00edn\u00e1ch, (4) pravidla pro zav\u00e1d\u011bn\u00ed nov\u00fdch term\u00edn\u016f, a (5) obecn\u00e9 doporu\u010den\u00ed pro volbu term\u00ednu.<\/p>\r\n<p><\/p>\r\n<h3>Autor:<\/h3>\r\n<p>Jan Va\u0161ek, 2020<\/p>\r\n<p><\/p>\r\n<h3>P\u0159\u00edloha I.: P\u0159\u00edklady vyu\u017eit\u00ed term\u00edn\u016f v \u00fazk\u00e9m, \u0161ir\u0161\u00edm a obecn\u00e9m smyslu. <o:p><\/o:p><\/h3>\r\n<p><img src=\"\/files\/uzel\/0057625\/0005~~y08qijcFAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"664\" height=\"784\" \/><\/p>\r\n<p><img src=\"\/files\/uzel\/0057625\/0007~~y08qijcDAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"644\" height=\"785\" \/><\/p>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0057625\/0006~~y08qijcHAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"648\" height=\"570\" \/><\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> Mintzberg, H. (1987). The strategy concept I: Five Ps for strategy. <em>California management review<\/em>, 30(1), 11-24.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[2]<\/span><\/a> Riggs, F. (1993). Social Science Terminology: Basic Problems and Proposed Solutions in Terminology: Applications in Interdisciplinary Communication. Ed. By Sonneveld, Helmi B. & Loening, Kurt L., Amsterdam\/ Philadelphia: John Benjamins Publishing Company, p. 195-196.<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[3]<\/span><\/a> Zdroj: <a href=\"https:\/\/www.insider.com\/the-evolution-of-tvs-through-the-decades\">https:\/\/www.insider.com\/the-evolution-of-tvs-through-the-decades<\/a><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[4]<\/span><\/a> Zdroj: https:\/\/public.oed.com\/blog\/word-stories-digital\/<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[5]<\/span><\/a> Zdroj: https:\/\/www.merriam-webster.com\/dictionary\/digital<\/p>\r\n<p><a href=\"#_ftnref3\" name=\"_ftn3\"><span>[6]<\/span><\/a> Zdroj: Strohmeier, S. (2020). Digital human resource management: A conceptual clarification. <em>German Journal of Human Resource Management<\/em>, 2397002220921131.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[7]<\/span><\/a> Brattli, T. (2016). Recent Semantic Changes for the Term\" Digital\". <em>Proceedings from the Document Academy<\/em>, <em>3<\/em>(2), 16.<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[8]<\/span><\/a> Brattli (2016).<\/p>\r\n<p><a href=\"#_ftnref3\" name=\"_ftn3\"><span>[9]<\/span><\/a> Shilnikova, I. S., Zaykova, I. V., & Pashkova, I. V. (2020). THE TERM DIGITAL IN DIGITAL ENVIRONMENT. <em>Russian Linguistic Bulletin<\/em>, (2 (22) 2020), 16-20.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[10]<\/span><\/a> Vial, G. (2019). Understanding digital transformation: A review and a research agenda. <em>The Journal of Strategic Information Systems<\/em>, <em>28<\/em>(2), 118-144.<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[11]<\/span><\/a> Nap\u0159\u00edklad zde: <a href=\"https:\/\/www.procomputing.cz\/2020\/06\/digitalizace-digitizace-a-digitalni-transformace\/?fbclid=IwAR32nrjr2XGwib7SguahmvvoJl6XAp41xDdKBbSsvejE-IIAa3baamxkzg8\">https:\/\/www.procomputing.cz\/2020\/06\/digitalizace-digitizace-a-digitalni-transformace\/?fbclid=IwAR32nrjr2XGwib7SguahmvvoJl6XAp41xDdKBbSsvejE-IIAa3baamxkzg8<\/a><\/p>\r\n<p><span>[12]<\/span> Ritter, T., & Pedersen, C. L. (2020). Digitization capability and the digitalization of business models in business-to-business firms: Past, present, and future. <em>Industrial Marketing Management<\/em>, <em>86<\/em>, 180-190.<\/p>\r\n<p><span>[13]<\/span> Upraveno dle: Matt, C., Hess, T., & Benlian, A. (2015). Digital transformation strategies. <em>Business & Information Systems Engineering<\/em>, <em>57<\/em>(5), 339-343.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[14]<\/span><\/a> Strohmeier, S. (2020). Digital human resource management: A conceptual clarification. <em>German Journal of Human Resource Management<\/em>, 2397002220921131.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[15]<\/span><\/a> Zdroj: McCue, C., & Roman, A. V. (2012). E-procurement: Myth or Reality?. <em>Journal of Public Procurement<\/em>, <em>12<\/em>(2), 212-238. Citace na str. 212. Zv\u00fdrazn\u011bno autorem.<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[16]<\/span><\/a> Pro podrobnou definici ka\u017ed\u00e9ho term\u00ednu viz vynikaj\u00edc\u00ed \u010dl\u00e1nek od Knudsen, D. (2003). Aligning corporate strategy, procurement strategy and e\u2010procurement tools<em>. International Journal of Physical Distribution & Logistics Management.<\/em> 33(8), 720-734.<\/p>\r\n<p><a href=\"#_ftnref3\" name=\"_ftn3\"><span>[17]<\/span><\/a> Zdroj: Kosmol, T., Reimann, F., & Kaufmann, L. (2019). You'll never walk alone: Why we need a supply chain practice view on digital procurement. <em>Journal of Purchasing and Supply Management<\/em>, <em>25<\/em>(4), 100553.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[18]<\/span><\/a> Suddaby, R. (Ed.). (2010). Editor's comments: Construct clarity in theories of management and organization. <em>Academy of Management Review<\/em>, Vol. 35, No. 3, 346\u2013357<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[19]<\/span><\/a> Strohmeier (2020).<\/p>\r\n<p><span>[20]<\/span> Zdroj: https:\/\/www.liberties.eu\/cz\/news\/esd-knihovny-mohou-digitalizovat-knihy\/2217<\/p>\r\n<p><span>[21]<\/span> Zdroj: https:\/\/www.kurzy.cz\/zpravy\/552085-franklin-templeton-tri-duvody-proc-investovat-do-technologii\/<\/p>\r\n<p><span>[22]<\/span> Ritter, T., & Pedersen, C. L. (2020). Digitization capability and the digitalization of business models in business-to-business firms: Past, present, and future. <em>Industrial Marketing Management<\/em>, <em>86<\/em>, 180-190.<\/p>\r\n<p><span>[23]<\/span> Zdroj: http:\/\/www.genealogie.cz\/aktivity\/digitalizace\/<\/p>\r\n<p><span>[24]<\/span> Zdroj: <a href=\"https:\/\/portaldigi.cz\/digislovnik\/\">https:\/\/portaldigi.cz\/digislovnik\/<\/a><\/p>\r\n<p><span>[25]<\/span> Zdroj: <a href=\"https:\/\/www.bozpinfo.cz\/digitalizace-ekonomiky-spolecnosti\">https:\/\/www.bozpinfo.cz\/digitalizace-ekonomiky-spolecnosti<\/a><\/p>\r\n<p><span>[26]<\/span> Zdroj: https:\/\/www.vhodne-uverejneni.cz\/dulezite-upozorneni-povinna-elektronizace<\/p>\r\n<p><span>[27]<\/span> Zdroj: http:\/\/nzvz.cz\/2018\/09\/24\/11-otazek-k-elektronizaci\/<\/p>\r\n<p><span>[28]<\/span> Zdroj: https:\/\/www.euro.cz\/byznys\/gdpr-ve-zdravotnictvi-u-lekare-ambulance-1402922<\/p>\r\n<p><span>[29]<\/span> Zdroj: https:\/\/www.lupa.cz\/clanky\/elektronicka-revoluce-spisu-v-uradech-a-soudech\/<\/p>\r\n<p><span>[30]<\/span> Zdroj: http:\/\/www.hcmcomputers.cz\/pdf\/ps_uh.pdf<\/p>\r\n<p><span>[31]<\/span> Zdroj: https:\/\/it-slovnik.cz\/pojem\/elektronizace\/?utm_source=cp&utm_medium=link&utm_campaign=cp<\/p>\r\n<p><span>[32]<\/span> Zdroj: https:\/\/www.manutan.cz\/cs\/mcz\/e-procurement<\/p>\r\n<p><span>[33]<\/span> Zdroj: https:\/\/www.infodnes.cz\/zpravodajstvi\/19091-komentar-ombudsmanky-elektronizace-je-krasna-vec-musi-ale-fungovat\/<\/p>\r\n<p><span>[34]<\/span> Upraveno dle: Matt, C., Hess, T., & Benlian, A. (2015). Digital transformation strategies. <em>Business & Information Systems Engineering<\/em>, <em>57<\/em>(5), 339-343.<\/p>\r\n<p><span>[35]<\/span> Zdroj: Marie, J. (2016). <em>V\u00fdrobn\u00ed a logistick\u00e9 procesy v podnik\u00e1n\u00ed<\/em>. Grada Publishing as.<\/p>\r\n<p><span>[36]<\/span> https:\/\/www.liborfriedel.cz\/digitalni-strategie-v-souvislostech<\/p>\r\n<p><span>[37]<\/span> Zdroj: https:\/\/www.digiskills.cz\/blog\/digitalni-transformace<\/p>\r\n<p><span>[38]<\/span> Zdroj: https:\/\/www.edizone.cz\/fakturace\/zavadeni-e-fakturace-ve-verejne-sprave-pokulhava-za-soukromym-sektorem\/<\/p>\r\n<p><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"60331":{"idvazba":"71318","nad_uzel":"57320","pod_uzel":"60331","url":"\/digitalni-nakup-scm\/archiv-2021\/38-typicke-funkce-systemu-rizeni-vztahu-s-dodavateli","sablona":"1","nazev":"Typick\u00e9 funkce syst\u00e9mu \u0158\u00edzen\u00ed vztahu s dodavateli","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/38-typicke-funkce-systemu-rizeni-vztahu-s-dodavateli,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/38-typicke-funkce-systemu-rizeni-vztahu-s-dodavateli}","poradi":"1","skupina_www":"everyone","platne_od":"29.06.2021 13:53:00","platne_do":null,"iduzel":"60331","obsah":"a:12:{s:5:\"nazev\";s:54:\"Typick\u00e9 funkce syst\u00e9mu \u0158\u00edzen\u00ed vztahu s dodavateli\";s:9:\"seo_title\";s:54:\"Typick\u00e9 funkce syst\u00e9mu \u0158\u00edzen\u00ed vztahu s dodavateli\";s:8:\"seo_desc\";s:151:\"\u0160est z\u00e1kladn\u00edch modul\u016f SRM software: N\u00e1kupn\u00ed marketing, Registrace, \u0158\u00edzen\u00ed dokument\u016f, Hodnocen\u00ed dodavatele, Rozvoj dodavatel\u016f a Reporting. \";s:5:\"autor\";s:30:\"PhDr. Jan Va\u0161ek, MSc. et MSc.\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:493:\"<p>V tomto p\u0159\u00edsp\u011bvku nejd\u0159\u00edve vysv\u011btl\u00edme kontinuum dodavatelsko-odb\u011bratelsk\u00fdch vztah\u016f, kter\u00e9 ovliv\u0148uje za jak\u00fdm \u00fa\u010delem a jak intenzivn\u011b budeme SRM vyu\u017e\u00edvat. N\u00e1sledn\u011b si uk\u00e1\u017eeme, jak jednotliv\u00e9 moduly optim\u00e1ln\u011b vyu\u017e\u00edt v z\u00e1vislosti na povaze vztahu s dodavatelem. Nakonec si p\u0159edstav\u00edme \u0161est z\u00e1kladn\u00edch modul\u016f SRM software: N\u00e1kupn\u00ed marketing, Registrace, \u0158\u00edzen\u00ed dokument\u016f, Hodnocen\u00ed dodavatele, Rozvoj dodavatel\u016f a Reporting.<\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:24231:\"<h2>Kontinuum dodavatelsko-odb\u011bratelsk\u00fdch vztah\u016f<\/h2>\r\n<p> <\/p>\r\n<p>Zjednodu\u0161en\u011b m\u016f\u017eeme \u0159\u00edci, \u017ee mezi z\u00e1kazn\u00edkem a dodavatelem doch\u00e1z\u00ed k v\u00fdm\u011bn\u011b zbo\u017e\u00ed, informac\u00ed a pen\u011bz. Z hlediska typu, mno\u017estv\u00ed a frekvence vym\u011b\u0148ovan\u00fdch informac\u00ed potom vytv\u00e1\u0159\u00edme kontinuum dodavatelsko-odb\u011bratelsk\u00fdch vztah\u016f (viz obr\u00e1zek). Poj\u010fme si jednotliv\u00e9 konfigurace p\u0159edstavit podrobn\u011bji.<\/p>\r\n<p><img src=\"\/files\/uzel\/0060331\/0001~~M7aIDw7yjc9PKoo3BAA.png\" alt=\"\" width=\"635\" height=\"293\" \/><\/p>\r\n<p>Transak\u010dn\u00ed vztahy jsou typick\u00e9 pro Nekritick\u00fd kvadrant Kraljicovy matice. Jin\u00fdmi slovy pro standardizovan\u00e9 komponenty s jasn\u011b specifikovan\u00fdmi obchodn\u00edmi podm\u00ednkami. Pro tento typ dodavatelsko-odb\u011bratelsk\u00fdch vztah\u016f je typick\u00e1 intenzivn\u00ed komunikace ve f\u00e1zi popt\u00e1vky a vyjedn\u00e1v\u00e1n\u00ed podm\u00ednek. Jakmile je ale smlouva uzav\u0159ena, komunikace je velmi rutinn\u00ed, snadno zautomatizovateln\u00e1 a t\u00fdk\u00e1 se v\u00fdhradn\u011b samotn\u00e9 sm\u011bny (transakce): odvol\u00e1vka, potvrzen\u00ed dod\u00e1vky, fyzick\u00e1 dod\u00e1vka zbo\u017e\u00ed, dodac\u00ed list, faktura, platba bankovn\u00edm p\u0159evodem. Pouze v p\u0159\u00edpad\u011b probl\u00e9mu v kter\u00e9koli f\u00e1zi prob\u011bhne osobn\u00ed komunikace (typicky urychlen\u00ed dod\u00e1vky, zpo\u017ed\u011bn\u00e1 platba atd.).<\/p>\r\n<p>N\u011bkde uprost\u0159ed potom nalezneme Hybridn\u00ed vztah s dodavatelem, kdy je komplexita vym\u011b\u0148ovan\u00fdch informac\u00ed vy\u0161\u0161\u00ed ne\u017e u Transak\u010dn\u00edch kategori\u00ed, ale zdaleka nedosahuje intenzity Rela\u010dn\u00edho vztahu. Hybridn\u00ed vztah nalezneme typicky u P\u00e1kov\u00fdch a Kritick\u00fdch n\u00e1kupn\u00edch kategori\u00ed. P\u0159esto\u017ee jsou P\u00e1kov\u00e9 kategorie standardizovan\u00e9, objem a frekvence transakc\u00ed vytv\u00e1\u0159\u00ed koordina\u010dn\u00ed probl\u00e9my i p\u0159\u00edle\u017eitosti ke zlep\u0161en\u00ed, co\u017e rezultuje ve vy\u0161\u0161\u00ed intenzit\u011b vym\u011b\u0148ovan\u00fdch informac\u00ed. U Kritick\u00fdch n\u00e1kupn\u00edch kategori\u00ed je naopak objem i frekvence transakc\u00ed velmi n\u00edzk\u00e1, ale nestandardn\u00ed povaha nakupovan\u00e9ho zbo\u017e\u00ed n\u00e1s nut\u00ed k intenzivn\u011bj\u0161\u00ed komunikaci a koordinaci, kterou bychom si r\u00e1di odpustili.<\/p>\r\n<p>Druh\u00fd extr\u00e9m kontinua potom tvo\u0159\u00ed Rela\u010dn\u00ed vztahy, kde z d\u016fvodu velk\u00e9 nejistoty a zna\u010dn\u00e9ho hodnototvorn\u00e9ho potenci\u00e1lu prob\u00edh\u00e1 permanentn\u00ed a intenzivn\u00ed komunikace, \u010dasto paraleln\u011b na mnoha \u00farovn\u00edch, nap\u0159. mezi n\u00e1kupem a prodejem, mezi v\u00fdvojov\u00fdmi odd\u011blen\u00edmi, logistiky, kvalit\u00e1\u0159i, projektov\u00fdmi mana\u017eery, atd. Na rozd\u00edl od Transak\u010dn\u00edho vztahu jsou vym\u011b\u0148ovan\u00e9 informace nestandardn\u00ed, velmi detailn\u00ed, je jich velk\u00e9 mno\u017estv\u00ed a jejich intenzita v pr\u016fb\u011bhu obchodn\u00ed transakce nesl\u00e1bne. Nap\u0159\u00edklad spole\u010dn\u011b inovujeme ve f\u00e1zi pot\u0159eby, vyla\u010fujeme specifikaci, d\u00edky programu soustavn\u00e9ho zlep\u0161ov\u00e1n\u00ed intenzivn\u011b komunikujeme ve f\u00e1zi realizace a neust\u00e1le \u0159e\u0161\u00edme probl\u00e9my a p\u0159\u00edle\u017eitosti, kter\u00e9 v pr\u016fb\u011bhu transakce nastanou. Rela\u010dn\u00ed vztah je vyhrazen Strategick\u00fdm dodavatel\u016fm, kte\u0159\u00ed maj\u00ed potenci\u00e1l st\u00e1t se zdrojem konkuren\u010dn\u00ed v\u00fdhody pro na\u0161\u00ed spole\u010dnost. <\/p>\r\n<p>Kl\u00ed\u010dov\u00e1 ot\u00e1zka je, zda v\u016fbec a jak optim\u00e1ln\u011b vyu\u017e\u00edt SRM v r\u00e1mci Transak\u010dn\u00edho, Hybridn\u00edho a Rela\u010dn\u00edho vztahu s dodavateli. My se domn\u00edv\u00e1me, \u017ee SRM hraje v\u00fdznamnou roli ve v\u0161ech t\u0159ech konfigurac\u00edch, ov\u0161em v ka\u017ed\u00e9 z nich vyu\u017e\u00edv\u00e1me SRM ve zcela odli\u0161n\u00e9 intenzit\u011b a ke zcela odli\u0161n\u00fdm \u00fa\u010del\u016fm. Abychom mohli spr\u00e1vn\u011b rozhodnout, jak SRM optim\u00e1ln\u011b vyu\u017e\u00edt, m\u011bli bychom si nejd\u0159\u00edve p\u0159edstavit kl\u00ed\u010dov\u00e9 moduly v r\u00e1mci SRM. N\u00e1sleduj\u00edc\u00ed sekci proto v\u011bnujeme jednotliv\u00fdm modul\u016fm SRM.<\/p>\r\n<p> <\/p>\r\n<h2>Vyu\u017eit\u00ed SRM v z\u00e1vislosti na konfiguraci dodavatelsko-odb\u011bratelsk\u00e9ho vztahu<\/h2>\r\n<p> <\/p>\r\n<p>Firmy, kter\u00e9 zav\u00e1d\u011bj\u00ed SRM, maj\u00ed tendenci pl\u00fdtvat cenn\u00fdmi zdroji a zahltit sebe i dodavatele sb\u011brem a zpracov\u00e1n\u00edm irelevantn\u00edch dat. Stejn\u011b \u010dast\u00fd je v\u0161ak i opa\u010dn\u00fd p\u0159\u00edpad, kdy firmy p\u0159es existenci kvalitn\u00edho SRM syst\u00e9mu trp\u00ed nedostatkem relevantn\u00edch dat. Jin\u00fdmi slovy, kl\u00ed\u010dem k \u00fasp\u011bchu SRM je spr\u00e1vn\u011b stanovit optim\u00e1ln\u00ed \u00farove\u0148 shroma\u017e\u010fovan\u00fdch a vyhodnocovan\u00fdch dat a vyu\u017e\u00edvat pouze a pr\u00e1v\u011b ty moduly, kter\u00e9 p\u0159in\u00e1\u0161ej\u00ed nejv\u011bt\u0161\u00ed p\u0159idanou hodnotu konkr\u00e9tn\u00edmu dodavatelsko-odb\u011bratelsk\u00e9mu vztahu. Na jednotliv\u00e9 moduly se zam\u011b\u0159\u00edme ve druh\u00e9 \u010d\u00e1sti \u010dl\u00e1nku. V n\u00e1sleduj\u00edc\u00ed tabulce jsme shrnuli obecn\u00e1 pravidla optim\u00e1ln\u00edho vyu\u017eit\u00ed SRM pro t\u0159i z\u00e1kladn\u00ed konfigurace dodavatelsko-odb\u011bratelsk\u00e9ho vztahu:<\/p>\r\n<p><img src=\"\/files\/uzel\/0060331\/0002~~M7aIz08qijcCAA.png\" alt=\"\" width=\"655\" height=\"394\" \/><\/p>\r\n<p>Z tabulky je dob\u0159e patrn\u00e9, \u017ee SRM m\u00e1 sv\u00e9 m\u00edsto ve v\u0161ech t\u0159ech konfigurac\u00edch. Nicm\u00e9n\u011b u Transak\u010dn\u00edho vztahu vyu\u017e\u00edv\u00e1me SRM pouze pro \u00fa\u010dely aktualizace dat a kontroly dodr\u017eov\u00e1n\u00ed pr\u00e1vn\u00edch a firemn\u00edch po\u017eadavk\u016f (compliance). Rozvoj se soust\u0159e\u010fuje na optimalizaci tok\u016f a redukci n\u00e1klad\u016f spojen\u00fdch se samotnou transakc\u00ed. C\u00edlem hodnocen\u00ed dodavatel\u016f a Reportingu je potom ur\u010dit, zda budeme ve spolupr\u00e1ci pokra\u010dovat nebo zm\u011bn\u00edme dodavatele.<\/p>\r\n<p>U Hybridn\u00edho vztahu se st\u00e1v\u00e1 SRM n\u00e1strojem aktivn\u00edho \u0159\u00edzen\u00ed dodavatel\u016f: komunikujeme pl\u00e1novan\u00e9 n\u00e1kupy s dodavatelsk\u00fdm trhem, m\u00e1me p\u0159ehled o dodavatelsk\u00e9m panelu, shroma\u017e\u010fujeme a interpretujeme data o dodavateli a jeho v\u00fdkonnosti, poskytujeme dodavateli zp\u011btnou vazbu, a na z\u00e1klad\u011b reportingu definujeme program soustavn\u00e9ho zlep\u0161ov\u00e1n\u00ed, kter\u00fd je prim\u00e1rn\u011b zam\u011b\u0159en na redukci celkov\u00fdch n\u00e1klad\u016f na vlastnictv\u00ed. <\/p>\r\n<p>Kone\u010dn\u011b u Rela\u010dn\u00edho vztahu se SRM st\u00e1v\u00e1 jedn\u00edm z mnoha n\u00e1stroj\u016f, prost\u0159ednictv\u00edm kter\u00e9ho komunikujeme se strategick\u00fdmi dodavateli. V SRM m\u016f\u017eeme sledovat postup kl\u00ed\u010dov\u00fdch iniciativ, poskytovat dodavateli zp\u011btnou vazbu v re\u00e1ln\u00e9m \u010dase, \u0159e\u0161it probl\u00e9my a identifikovat p\u0159\u00edle\u017eitosti pro dal\u0161\u00ed spolupr\u00e1ci.<\/p>\r\n<p>Ve druh\u00e9 \u010d\u00e1sti \u010dl\u00e1nku si p\u0159edstav\u00edme jednotliv\u00e9 SRM podrobn\u011bji, ilustrujeme na p\u0159\u00edkladu z praxe a shrneme jejich p\u0159\u00ednos.<\/p>\r\n<p><\/p>\r\n<h2>SRM Ekosyst\u00e9m<\/h2>\r\n<p><\/p>\r\n<p>V\u011bt\u0161ina softwarov\u00fdch \u0159e\u0161en\u00ed SRM poskytuje a \u010derp\u00e1 Kmenov\u00e1 data z Podnikov\u00e9ho informa\u010dn\u00edho syst\u00e9mu (ERP) i z dal\u0161\u00edch softwarov\u00fdch \u0159e\u0161en\u00ed v r\u00e1mci N\u00e1kupn\u00edho procesu, tzn., dopl\u0148uje a poskytuje informace pro lep\u0161\u00ed realizaci cel\u00e9ho procesu. Typick\u00fd SRM obsahuje n\u00e1sleduj\u00edc\u00ed moduly: N\u00e1kupn\u00ed marketing, Registrace dodavatel\u016f, \u0158\u00edzen\u00ed dokument\u016f (DMS), Hodnocen\u00ed dodavatel\u016f, a Rozvoj dodavatel\u016f a Reporting (viz Obr\u00e1zek). Poj\u010fme se na jednotliv\u00e9 moduly pod\u00edvat podrobn\u011bji.<\/p>\r\n<p><img src=\"\/files\/uzel\/0060331\/0003~~M7aIz08qijeODw7yVQguKSrNLiktSozPL0qtAgA.png\" alt=\"\" width=\"662\" height=\"368\" \/><\/p>\r\n<p><\/p>\r\n<h2> <\/h2>\r\n<h2>(1) Modul n\u00e1kupn\u00ed marketing<\/h2>\r\n<p> <\/p>\r\n<p>N\u00e1kupn\u00edm marketingem ozna\u010dujeme permanentn\u00ed sledov\u00e1n\u00ed dodavatelsk\u00e9ho trhu pro danou n\u00e1kupn\u00ed kategorii. Tradi\u010dn\u011b se zde uplat\u0148uj\u00ed metody jako diskuse se sou\u010dasn\u00fdmi a potenci\u00e1ln\u00edmi dodavateli, sledov\u00e1n\u00ed novinek na trhu, n\u00e1v\u0161t\u011bva konferenc\u00ed, studium odborn\u00fdch publikac\u00ed, katalog\u016f a digit\u00e1ln\u00edch datab\u00e1z\u00ed dodavatel\u016f.<\/p>\r\n<p>N\u00e1zorn\u00fdm p\u0159\u00edkladem extern\u00ed datab\u00e1ze dodavatel\u016f je francouzsk\u00e1 firma Kompas, kter\u00e1 obsahuje data milion\u016f dodavatel\u016f z cel\u00e9ho sv\u011bta a je aktivn\u00ed i v \u010cesk\u00e9 republice. Zm\u00ednit m\u016f\u017eeme i n\u011bmeck\u00e1 firmu \u201cwer liefert was\u201c (kdo co dod\u00e1v\u00e1), kter\u00e1 se prim\u00e1rn\u011b soust\u0159e\u010fuje na n\u011bmecky mluv\u00edc\u00ed zem\u011b. U n\u00e1s m\u016f\u017eeme vyu\u017e\u00edt datab\u00e1ze merk.cz nebo epoptavka.cz.<\/p>\r\n<p>Jakkoli jsou tyto datab\u00e1ze u\u017eite\u010dn\u00e9 pro vyhled\u00e1v\u00e1n\u00ed potenci\u00e1ln\u00edch dodavatel\u016f, po\u017eadavky firem na kvalifikaci dodavatel\u016f, n\u00e1klady na zaveden\u00ed a rozvoj dodavatel\u016f i speci\u00e1ln\u00ed po\u017eadavky vedou k preferenci spolupr\u00e1ce s prov\u011b\u0159en\u00fdmi dodavateli, tzv. dodavatelsk\u00fdm panelem.<\/p>\r\n<p>Dob\u0159e pojat\u00fd modul \u201eN\u00e1kupn\u00ed marketing\u201c n\u00e1kup\u010d\u00edmu poskytuje p\u0159ehlednou a aktualizovanou datab\u00e1zi ji\u017e schv\u00e1len\u00fdch a prov\u011b\u0159en\u00fdch dodavatel\u016f pro popt\u00e1vkov\u00e9 \u0159\u00edzen\u00ed a sou\u010dasn\u011b potenci\u00e1ln\u00edm dodavatel\u016fm umo\u017e\u0148uje p\u0159ihl\u00e1sit se jako kandid\u00e1ti pro pl\u00e1novan\u00e1 v\u00fdb\u011brov\u00e1 \u0159\u00edzen\u00ed.<\/p>\r\n<p><em>Praktick\u00fd p\u0159\u00edklad: Spole\u010dnost X na sv\u00e9m port\u00e1lu s p\u0159edstihem zve\u0159ej\u0148uje pl\u00e1novan\u00e1 v\u00fdb\u011brov\u00e1 \u0159\u00edzen\u00ed. Schv\u00e1len\u00ed dodavatel\u00e9 budou popt\u00e1ni automaticky, nicm\u00e9n\u011b, spole\u010dnost umo\u017e\u0148uje nov\u00fdm dodavatel\u016fm, aby se p\u0159ihl\u00e1sili jako potenci\u00e1ln\u00ed dodavatel a po spln\u011bn\u00ed z\u00e1kladn\u00edch kvalifika\u010dn\u00edch podm\u00ednek je n\u00e1kup\u010d\u00ed v syst\u00e9mu uvoln\u00ed jako \u201epotenci\u00e1ln\u00ed dodavatele,\u201c se kter\u00fdmi mohou odborn\u00e9 \u00fatvary diskutovat o inovativn\u00edch \u0159e\u0161en\u00edch a p\u0159i vhodn\u00e9 p\u0159\u00edle\u017eitosti je poptat. T\u00edmto jednoduch\u00fdm zp\u016fsobem m\u00e1 firma p\u0159ehled o v\u00fdvoji dodavatelsk\u00e9m panelu i neust\u00e1l\u00fd p\u0159\u00edsun nov\u00fdch my\u0161lenek a sou\u010dasn\u011b vstupn\u00ed kvalifikace filtruje zcela nevhodn\u00e9 dodavatele. <\/em><\/p>\r\n<p><strong>P\u0159\u00ednos modulu N\u00e1kupn\u00ed marketing: p\u0159ehled o sou\u010dasn\u00e9 dodavatelsk\u00e9 b\u00e1zi, jednoduch\u00fd n\u00e1stroj, jak informovat potenci\u00e1ln\u00ed dodavatele o pl\u00e1novan\u00fdch v\u00fdb\u011brov\u00fdch \u0159\u00edzen\u00edch a nakupovan\u00fdch kategori\u00edch, transparentn\u00ed n\u00e1stroj, jak p\u0159izvat slibn\u00e9 potenci\u00e1ln\u00ed dodavatele.<\/strong><\/p>\r\n<p> <\/p>\r\n<h2>(2) Registra\u010dn\u00ed modul<\/h2>\r\n<p> <\/p>\r\n<p>Registrace dodavatel\u016f v ERP syst\u00e9mu je dnes ji\u017e standardem- v mnoha firm\u00e1ch v\u0161ak st\u00e1le prob\u00edh\u00e1 manu\u00e1ln\u011b na z\u00e1klad\u011b vypln\u011bn\u00e9ho formul\u00e1\u0159e dodavatele. Sou\u010dasn\u011b se nab\u00edz\u00ed ot\u00e1zka, zda sb\u00edr\u00e1me relevantn\u00ed data, zda jsou data aktu\u00e1ln\u00ed a co s daty n\u00e1sledn\u011b d\u011bl\u00e1me. Dob\u0159e nakonfigurovan\u00fd Registra\u010dn\u00ed modul je skv\u011bl\u00fdm zp\u016fsobem, jak z\u00edskat a udr\u017eovat aktu\u00e1ln\u00ed pot\u0159ebn\u00e9 informace o dodavatel\u00edch. Pomoc\u00ed m\u016fstku do ERP se potom tyto informace automaticky aktualizuj\u00ed i v ERP.<\/p>\r\n<p>Proces registrace obvykle prob\u00edh\u00e1 n\u00e1sledovn\u011b:<\/p>\r\n<p>(1) N\u00e1kup vyzve dodavatele k registraci a sd\u00edlen\u00ed dat. U v\u011bt\u0161\u00edho mno\u017estv\u00ed dodavatel\u016f vyu\u017eijeme automatick\u00fd email, kter\u00fd dodavatel\u016fm vysv\u011btl\u00ed, pro\u010d registraci vy\u017eadujeme a jak data vyu\u017eijeme.<\/p>\r\n<p>(2) N\u00e1sledn\u011b dodavatel provede z\u00e1kladn\u00ed registraci v SRM syst\u00e9mu:<\/p>\r\n<ul>\r\n<li>Dodavatel si zvol\u00ed sv\u00e9 p\u0159\u00edstupov\u00e9 parametry (jm\u00e9no a heslo),<\/li>\r\n<li>Poskytne z\u00e1kladn\u00ed firemn\u00ed \u00fadaje jako jm\u00e9no, I\u010c, DI\u010c, centr\u00e1ln\u00ed adresa, kontakty, bankovn\u00ed konta, atd.<\/li>\r\n<li>N\u00e1sledn\u011b zad\u00e1 prim\u00e1rn\u00ed kontakty a jejich role,<\/li>\r\n<li>Zvol\u00ed n\u00e1kupn\u00ed kategorie, kter\u00e9 je schopen dod\u00e1vat (obvykle dodavatel vyb\u00edr\u00e1 z klasifikace n\u00e1kupn\u00edch kategori\u00ed z\u00e1kazn\u00edka),<\/li>\r\n<li>V dal\u0161\u00edm kroku dodavatel poskytne data pro tzv. \u00davodn\u00ed kvalifikaci dodavatele (Initial Supplier Qualification). Uvede zde po\u017eadovan\u00e1 finan\u010dn\u00ed data, informace o majitel\u00edch, certifik\u00e1ty, reference, atd.<\/li>\r\n<li>U strategick\u00fdch dodavatel\u016f m\u016f\u017ee z\u00e1kazn\u00edk po\u017eadovat vypln\u011bn\u00ed dodate\u010dn\u00fdch detailn\u00edch informac\u00ed relevantn\u00edch pro danou n\u00e1kupn\u00ed kategorii, typu strojn\u00ed vybaven\u00ed, maxim\u00e1ln\u00ed kapacity, atd.<\/li>\r\n<li>Na z\u00e1klad\u011b v\u00fdsledk\u016f registrace n\u00e1kup dodavatele schv\u00e1l\u00ed a za\u0159ad\u00ed nap\u0159. mezi potenci\u00e1ln\u00ed dodavatele \u2013 schv\u00e1len\u00e9 dodavatele \u2013 strategick\u00e9 dodavatele.<\/li>\r\n<li>Dodavatel je informov\u00e1n o sv\u00e9m schv\u00e1len\u00ed pro konkr\u00e9tn\u00ed n\u00e1kupn\u00ed kategorie, p\u0159\u00edpadn\u011b je vyzv\u00e1n k dopln\u011bn\u00ed informac\u00ed.<\/li>\r\n<li>Aktualizace registrace prob\u00edh\u00e1 v nastaviteln\u00fdch intervalech, typicky 1- 2 kr\u00e1t ro\u010dn\u011b.<\/li>\r\n<\/ul>\r\n<p> <\/p>\r\n<p><strong>P\u0159\u00ednos modulu Registrace: Registrace dodavatel\u016f garantuje, \u017ee nechyb\u00ed \u017e\u00e1dn\u00e9 podstatn\u00e9 informace o dodavatel\u00edch. Zaveden\u00ed a aktualizace informac\u00ed je pln\u011b v kompetenci dodavatele a pro z\u00e1kazn\u00edka p\u0159edstavuje jen minim\u00e1ln\u00ed n\u00e1klady. Nav\u00edc, informace jsou p\u0159\u00edstupn\u00e9 v\u0161em intern\u00edm z\u00e1kazn\u00edk\u016fm, kte\u0159\u00ed obdr\u017eeli p\u0159\u00edstupov\u00e9 opr\u00e1vn\u011bn\u00ed. V z\u00e1vislosti na intenzit\u011b vztahu s dodavatelem m\u016f\u017eeme registraci po\u017eadovat \u201ena minim\u00e1ln\u00ed \u00farovni,\u201c nebo ji naopak roz\u0161\u00ed\u0159it. Datab\u00e1zi dodavatel\u016f lze snadno prohled\u00e1vat a filtrovat, co\u017e usnad\u0148uje vytv\u00e1\u0159en\u00ed report\u016f. <\/strong><\/p>\r\n<p><strong> <\/strong><\/p>\r\n<h2>(3) Modul \u0158\u00edzen\u00ed dokument\u016f<\/h2>\r\n<p> <\/p>\r\n<p>Modul \u0158\u00edzen\u00ed dokument\u016f (DMS) vytv\u00e1\u0159\u00ed, typizuje, digitalizuje, administruje a distribuuje dokumenty, kter\u00e9 vznikaj\u00ed v r\u00e1mci n\u00e1kupn\u00edho procesu. Ov\u0161em kvalitn\u00ed SRM syst\u00e9m jde d\u00e1le ne\u017e jen \u201epouh\u00e9\u201c uchov\u00e1v\u00e1n\u00ed dokument\u016f, proto\u017ee umo\u017e\u0148uje ke ka\u017ed\u00e9mu dokumentu vytvo\u0159it standardizovan\u00e1 a snadno filtrovateln\u00e1 metadata, kter\u00e1 z needitovateln\u00e9ho form\u00e1tu vytv\u00e1\u0159ej\u00ed pou\u017eitelnou informaci. P\u0159\u00edkladem u\u017eite\u010dn\u00fdch metadat jsou:<\/p>\r\n<ul>\r\n<li>Typ \/n\u00e1zev dokumentu (nap\u0159. povinn\u00e9 pr\u00e1vn\u00ed dokumenty, smluvn\u00ed dokumenty, technick\u00e9 dokumenty, certifik\u00e1ty, doklady o certifikaci, z\u00e1pisy z kl\u00ed\u010dov\u00fdch sch\u016fzek, rozvojov\u00e9 projekty),<\/li>\r\n<li>Mana\u017eer dokumentu (n\u00e1kup nebo dodavatel, intern\u00ed z\u00e1kazn\u00edk),<\/li>\r\n<li>Povaha dokumentu (ve\u0159ejn\u00e9 p\u0159\u00edstupn\u00fd, omezen\u011b p\u0159\u00edstupn\u00fd, tajn\u00fd),<\/li>\r\n<li>Datum vyd\u00e1n\u00ed a Datum platnosti,<\/li>\r\n<li>Sledov\u00e1n\u00ed zm\u011bn,<\/li>\r\n<li>Pravidla pro aktualizaci,<\/li>\r\n<li>Stav schv\u00e1len\u00ed dokumentu,<\/li>\r\n<li>Odkaz na kl\u00ed\u010dov\u00e9 pas\u00e1\u017ee dokumentu,<\/li>\r\n<li>Pozn\u00e1mky, dal\u0161\u00ed akce.<\/li>\r\n<\/ul>\r\n<p> <\/p>\r\n<p><em>Praktick\u00fd p\u0159\u00edklad: Spole\u010dnost X od sv\u00fdch dodavatel\u016f vy\u017eaduje certifikaci dle ISO. Informace je \u0159\u00edzena v r\u00e1mci modulu DMS. V praxi to funguje tak, \u017ee ji\u017e v registra\u010dn\u00ed f\u00e1zi je dodavatel vyzv\u00e1n, aby nahr\u00e1l sv\u016fj ISO certifik\u00e1t v\u010detn\u011b po\u017eadovan\u00fdch metadat. Pokud jej nevlo\u017e\u00ed, registrace prob\u011bhne, ale dodavatel je automaticky za\u0159azen do \u201e\u010derven\u00e9\u201c kategorie dodavatel\u016f, kte\u0159\u00ed se nemohou z\u00fa\u010dastnit v\u00fdb\u011brov\u00e9ho \u0159\u00edzen\u00ed. N\u00e1sledn\u011b dodavatel obdr\u017e\u00ed upom\u00ednku. Pokud dokument vlo\u017e\u00ed, schvalovatel jej zkontroluje a autorizuje. Dodavatel t\u00edmto p\u0159esko\u010d\u00ed do \u201ezelen\u00e9\u201c kategorie dodavatel\u016f. Schv\u00e1len\u00fd dokument je za\u0159azen do seznamu dokument\u016f v DMS, kter\u00e9 jsou p\u0159\u00edstupn\u00e9 v\u0161em relevantn\u00edm intern\u00edm z\u00e1kazn\u00edk\u016fm. Na z\u00e1klad\u011b metadat potom syst\u00e9m hl\u00edd\u00e1 platnost dokument\u016f a automaticky dodavatele upozorn\u00ed na aktualizaci. <\/em><\/p>\r\n<p>Zku\u0161enost ukazuje, \u017ee \u201eintern\u00ed rozb\u011bh\u201c DMS modulu b\u00fdv\u00e1 administrativn\u011b n\u00e1ro\u010dn\u00fd, proto\u017ee je pot\u0159eba shrom\u00e1\u017edit a zpracovat roztrou\u0161en\u00e9 dokumenty a doplnit ty chyb\u011bj\u00edc\u00ed. Proto mnoho firem rad\u011bji za\u010d\u00edn\u00e1 s \u010dist\u00fdm listem a vyzve dodavatele, aby sami dokumenty do DMS nahr\u00e1li. P\u0159esto, v\u00fdhody DMS vysoce p\u0159evy\u0161uj\u00ed n\u00e1klady se zaveden\u00edm, administrov\u00e1n\u00edm a vyu\u017eit\u00edm digitalizovan\u00fdch dokument\u016f. Tyto v\u00fdhody rostou s rostouc\u00edm objemem dokument\u016f a digitalizovan\u00fdch informac\u00ed.<\/p>\r\n<p><strong>P\u0159\u00ednos: \u0158\u00edzen\u00ed a archivace dokument\u016f na jednom m\u00edst\u011b. Monitorov\u00e1n\u00ed platnosti dokument\u016f a automatizovan\u00e1 v\u00fdzva k aktualizaci. Zm\u011bny jsou evidov\u00e1ny a odpov\u00eddaj\u00ed vnit\u0159n\u00edm pravidl\u016fm firmy. Dokument je autorizovan\u00e9mu u\u017eivateli p\u0159\u00edstupn\u00fd b\u011bhem vte\u0159in, bez n\u00e1ro\u010dn\u00e9ho hled\u00e1n\u00ed pap\u00edrov\u00fdch dokument\u016f. Jednozna\u010dn\u00fd a rychl\u00fd proces schvalov\u00e1n\u00ed dokument\u016f. Eliminace \u00fastn\u00edch, \u201eemailov\u00fdch\u201c a jin\u00fdch neform\u00e1ln\u00edch dohod. <\/strong><\/p>\r\n<p> <\/p>\r\n<h2>(4) Modul Hodnocen\u00ed dodavatel\u016f<\/h2>\r\n<p> <\/p>\r\n<p>Samotn\u00fd princip Hodnocen\u00ed dodavatel\u016f nen\u00ed v n\u00e1kupn\u00edm odd\u011blen\u00ed nic nov\u00e9ho. Rozd\u00edl mezi \u201eexcelov\u00fdm\u201c hodnocen\u00edm dodavatel\u016f a vyu\u017eit\u00edm SRM je p\u0159edev\u0161\u00edm v mo\u017enosti hodnotit daleko v\u011bt\u0161\u00ed mno\u017estv\u00ed dodavatel\u016f, pr\u016fb\u011b\u017en\u00e9 aktualizaci, vy\u0161\u0161\u00ed periodicit\u011b, snadn\u00e9 dostupnosti a standardizaci v\u00fdstupu. <\/p>\r\n<p>Zat\u00edmco u \u201eC\u201c dodavatel\u016f, kter\u00e9 obvykle \u0159ad\u00edme do Nekritick\u00e9ho kvadrantu Kralji\u010dovy matice prov\u00e1d\u00edme pouze automatizovan\u00e9 hodnocen\u00ed v\u00fdkonosti ve smyslu Vyhovuje \/ Nevyhovuje KO krit\u00e9ri\u00edm, u dodavatel\u016f kategorie A a B, kte\u0159\u00ed pat\u0159\u00ed do P\u00e1kov\u00e9ho, Strategick\u00e9ho nebo Kritick\u00e9ho kvadrantu prov\u00e1d\u00edme pravideln\u00e9 a hloubkov\u00e9 hodnocen\u00ed, do kter\u00e9ho jsou zapojeni N\u00e1kup, kl\u00ed\u010dov\u00ed Intern\u00ed z\u00e1kazn\u00edci a data z ERP. Zohled\u0148ujeme zde nejen \u201eautomatick\u00e1\u201c krit\u00e9ria, ale i specifick\u00e9 po\u017eadavky pro danou kategorii, p\u0159\u00edpadn\u011b kl\u00ed\u010dov\u00e9 v\u00fdkonnostn\u00ed indik\u00e1tory specifikovan\u00e9 v Dohod\u011b o poskytovan\u00fdch slu\u017eb\u00e1ch (Service level agreement).<\/p>\r\n<p>Periodicita hodnocen\u00ed z\u00e1vis\u00ed na relevanci dodavatel\u016f, kriti\u010dnosti kategorie \u010di povaze dodavatelsk\u00e9ho trhu. U t\u011bch nejkriti\u010dt\u011bj\u0161\u00edch dodavatel\u016f prov\u00e1d\u00edme hodnocen\u00ed m\u011bs\u00ed\u010dn\u011b nebo kvart\u00e1ln\u011b, u stabiln\u00edch dodavatel\u016f jednou ro\u010dn\u011b.<\/p>\r\n<p><em>Praktick\u00fd p\u0159\u00edklad: Spole\u010dnost X si vytvo\u0159ila jednoduchou a p\u0159ehlednou hierarchickou strukturu hodnocen\u00ed v\u00fdkonosti dodavatel\u016f. V prvn\u00ed f\u00e1zi si vytvo\u0159ila katalog hodnot\u00edc\u00edch krit\u00e9ri\u00ed se standardn\u00edm n\u00e1zvem, srozumitelnou definic\u00ed a v\u00fdpo\u010dtem. Tento katalog je pr\u016fb\u011b\u017en\u011b dopl\u0148ov\u00e1n a aktualizov\u00e1n, sou\u010dasn\u011b v\u0161ak zabra\u0148uje \u201enekontrolovan\u00e9mu mno\u017een\u00ed\u201c hodnot\u00edc\u00edch krit\u00e9ri\u00ed. Jednotliv\u00e1 krit\u00e9ria jsou samoz\u0159ejm\u011b se\u0159azena do obsahov\u00fdch skupin typu: logistika, z\u00e1kaznick\u00e1 podpora, finan\u010dn\u00ed zdrav\u00ed, atd. Jakmile mezioborov\u00fd t\u00fdm zvol\u00ed relevantn\u00ed v\u00fdkonnostn\u00ed krit\u00e9ria, vyzve jej syst\u00e9m k p\u0159i\u0159azen\u00ed vah, p\u0159i\u010dem\u017e sou\u010det v\u0161ech vah se v\u017edy rovn\u00e1 100. N\u00e1kup\u010d\u00ed n\u00e1sledn\u011b pracuje bu\u010f s agregovan\u00fdm koeficientem, p\u0159\u00edpadn\u011b si hodnocen\u00ed rozklikne a analyzuje v\u00fdkonost dodavatele v jednotliv\u00fdch oblastech. Plat\u00ed, \u017ee s rostouc\u00edm v\u00fdznamem dodavatele roste i po\u010det krit\u00e9ri\u00ed a jejich detailnost. <\/em><\/p>\r\n<p>Kvalitn\u00ed SRM syst\u00e9m umo\u017e\u0148uje kombinaci <em>tvrd\u00fdch dat<\/em> jako jsou finan\u010dn\u00ed, logistick\u00e1 nebo kvalitativn\u00ed data, kter\u00e1 se obvykle p\u0159eb\u00edraj\u00ed automaticky p\u0159\u00edmo z ERP prost\u0159ednictv\u00edm integra\u010dn\u00edho m\u016fstku, a <em>m\u011bkk\u00fdch dat<\/em>, jako inovativnost dodavatele, atmosf\u00e9ra spolupr\u00e1ce, flexibilita zm\u011bnov\u00e9ho \u0159\u00edzen\u00ed, p\u0159esnost a kvalita komunikace.<\/p>\r\n<p>Na tomto m\u00edst\u011b bychom m\u011bli zd\u016fraznit, \u017ee zaveden\u00ed SRM syst\u00e9mu nen\u00ed samospasiteln\u00e9. Plat\u00ed, \u017ee kvalita dat na vstupu ur\u010duje kvalitu informac\u00ed na v\u00fdstupu. Nicm\u00e9n\u011b, pokud odvedeme dobrou pr\u00e1ci, m\u016f\u017eeme se t\u011b\u0161it na celou \u0159adu hmatateln\u00fdch p\u0159\u00ednos\u016f:<\/p>\r\n<ul>\r\n<li>Systematicky sb\u011br informac\u00ed o dodavateli a okam\u017eit\u00e1 disponibilita t\u011bchto informac\u00ed,<\/li>\r\n<li>Objektivn\u00ed a multikriteri\u00e1ln\u00ed hodnocen\u00ed dodavatele za spolu\u00fa\u010dasti intern\u00edho z\u00e1kazn\u00edka,<\/li>\r\n<li>Zapojen\u00ed intern\u00edho z\u00e1kazn\u00edka do rozhodov\u00e1n\u00ed o vhodn\u00fdch dodavatel\u00edch,<\/li>\r\n<li>P\u0159\u00edstup v\u0161ech autorizovan\u00fdch zainteresovan\u00fdch stran k relevantn\u00edm informac\u00edm,<\/li>\r\n<li>Poskytnut\u00ed relevantn\u00ed a pravideln\u00e9 zp\u011btn\u00e9 vazby dodavatel\u016fm,<\/li>\r\n<li>Rychl\u00e1 tvorba report\u016f, snadn\u00e1 a kvalitn\u00ed p\u0159\u00edprava podklad\u016f pro jedn\u00e1n\u00ed s dodavateli,<\/li>\r\n<li>Kumulace know-how o dodavatel\u00edch, zachov\u00e1n\u00ed know how i v p\u0159\u00edpad\u011b fluktuace v n\u00e1kupn\u00edm odd\u011blen\u00ed,<\/li>\r\n<li>Syst\u00e9m v\u010dasn\u00e9ho varov\u00e1n\u00ed p\u0159i negativn\u00edm v\u00fdvoji rizikov\u00fdch faktor\u016f na stran\u011b dodavatele,<\/li>\r\n<li>Vytv\u00e1\u0159en\u00ed datov\u00e9 z\u00e1kladny pro strategick\u00e9 n\u00e1kupn\u00ed p\u00e1ky jako jsou Celkov\u00e9 n\u00e1klady na vlastnictv\u00ed, Design-to-Cost, Horizont\u00e1ln\u00ed nebo Vertik\u00e1ln\u00ed integrace, Make or Buy, atd.<\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<p><strong>P\u0159\u00ednos modulu Hodnocen\u00ed dodavatel\u016f: Hloubka, objektivita a automatizace cel\u00e9ho hodnot\u00edc\u00edho procesu. Standardizovan\u00e1 zp\u011btn\u00e1 vazba. Vyu\u017eit\u00ed p\u0159i tvorb\u011b a realizaci n\u00e1kupn\u00ed strategie. <\/strong><\/p>\r\n<p> <\/p>\r\n<h2>(5) Modul Rozvoj dodavatel\u016f<\/h2>\r\n<p> <\/p>\r\n<p>P\u0159edchoz\u00ed \u0159\u00e1dky ji\u017e nazna\u010dily, \u017ee Modul hodnocen\u00ed dodavatel\u016f je nutn\u00fdm p\u0159edpokladem pro systematick\u00fd rozvoj dodavatel\u016f a program soustavn\u00e9ho zlep\u0161ov\u00e1n\u00ed. Firmy, kter\u00e9 tyto programy realizuj\u00ed konstatuj\u00ed, \u017ee d\u00edky pravideln\u00e9mu hodnocen\u00ed a soust\u0159ed\u011bn\u00e9mu \u00fasil\u00ed do\u0161lo k jednozna\u010dn\u00e9mu zlep\u0161en\u00ed kvality dod\u00e1vek, sn\u00ed\u017een\u00ed skryt\u00fdch rizik, redukci po\u010dtu reklamac\u00ed a n\u00e1klad\u016f spojen\u00fdch s jejich vy\u0159\u00edzen\u00edm, vy\u0161\u0161\u00ed dod\u00e1vkov\u00e9 v\u011brnosti a vysok\u00e9mu procentu tzv. \u201eperfektn\u00ed dod\u00e1vky,\u201c sn\u00ed\u017een\u00ed pot\u0159eby bezpe\u010dnostn\u00edch sklad\u016f, zlep\u0161en\u00ed komunikace a flexibility dodavatele, i proaktivn\u00edmu p\u0159\u00edstupu dodavatele ke zlep\u0161en\u00ed v\u0161ech v\u00fdkonnostn\u00edch parametr\u016f.<\/p>\r\n<p>Ze st\u0159edn\u011bdob\u00e9ho hlediska slou\u017e\u00ed seznam iniciativ i jako datab\u00e1ze dobr\u00e9 praxe a pou\u010den\u00ed z chyb. D\u00edky tomu, \u017ee do modulu m\u00e1 p\u0159\u00edstup cel\u00fd \u0159e\u0161itelsk\u00fd t\u00fdm, odpadaj\u00ed probl\u00e9my s \u0159\u00edzen\u00edm dokument\u016f, sd\u00edlen\u00edm dat, aktualizac\u00ed a zjednodu\u0161uje se koordinace. <\/p>\r\n<p><em>P\u0159\u00edklad: Spole\u010dnost X s dodavatelem identifikovala zlep\u0161en\u00ed celkov\u00fdch n\u00e1klad\u016f na vlastnictv\u00ed (TCO) jako kl\u00ed\u010dovou p\u00e1ku pro danou n\u00e1kupn\u00ed kategorii. N\u00e1kup\u010d\u00ed tedy zalo\u017eil novou iniciativu a nominoval \u0159e\u0161itelsk\u00fd t\u00fdm. N\u00e1sledn\u011b spolupracovn\u00edci v r\u00e1mci SRM otev\u0159eli n\u011bkolik konkr\u00e9tn\u00edch projekt\u016f na zlep\u0161en\u00ed TCO. Cel\u00fd t\u00fdm m\u00e1 d\u00edky SRM p\u0159\u00edstup ke v\u0161em podstatn\u00fdm informac\u00edm o postupu. Velkou v\u00fdhodou je i fakt, \u017ee n\u00e1kup\u010d\u00ed si m\u016f\u017ee vyfiltrovat v\u0161echny paraleln\u011b prob\u00edhaj\u00edc\u00ed projekty zlep\u0161en\u00ed TCO a inspirovat se \/ sd\u00edlet zku\u0161enosti. <\/em><\/p>\r\n<p> <\/p>\r\n<p><strong>P\u0159\u00ednos modulu Rozvoj dodavatel\u016f: strukturovan\u00e1 datab\u00e1ze prob\u00edhaj\u00edc\u00edch rozvojov\u00fdch iniciativ filtrovateln\u00e1 na \u00farovni dodavatele, n\u00e1kupn\u00ed skupiny, typu iniciativy \u010di f\u00e1ze rozpracovanost. Modul tak\u00e9 v\u0161em opr\u00e1vn\u011bn\u00fdm zainteresovan\u00fdm stran\u00e1m umo\u017e\u0148uje pl\u00e1novat term\u00edny, ur\u010dit odpov\u011bdn\u00e9ho pracovn\u00edka, sd\u00edlet informace intern\u011b i extern\u011b, prov\u00e1d\u011bt aktualizace. <\/strong><\/p>\r\n<h2> <\/h2>\r\n<h2>(6) Modul Reporting<\/h2>\r\n<p> <\/p>\r\n<p>SRM se velmi rychle rozvine do obs\u00e1hl\u00e9 datab\u00e1ze dat, kter\u00e1 obsahuje jednak kmenov\u00e1 data a jednak data z iniciativ a projekt\u016f. Kmenov\u00e1 data jsou z\u00e1kladem ka\u017ed\u00e9ho IT syst\u00e9mu a jejich zalo\u017een\u00ed a udr\u017eov\u00e1n\u00ed podniky obvykle pova\u017euj\u00ed za nutn\u00e9 zlo. Dob\u0159e nakonfigurovan\u00fd SRM syst\u00e9m zjednodu\u0161uje sb\u011br a \u00fadr\u017ebu kmenov\u00fdch dat t\u00edm, \u017ee je digitalizuje, automaticky sb\u00edr\u00e1 a jasn\u011b p\u0159i\u0159ad\u00ed odpov\u011bdnosti za jejich sb\u011br a spr\u00e1vu. Nap\u0159\u00edklad, (1) v r\u00e1mci n\u00e1kupn\u00edho marketingu z\u00edsk\u00e1v\u00e1me informace o nov\u00fdch dodavatel\u00edch, (2) v r\u00e1mci registrace dodavatel\u016f z\u00edsk\u00e1v\u00e1 n\u00e1kupn\u00ed odd\u011blen\u00ed p\u0159esn\u00e9 a aktu\u00e1ln\u00ed data p\u0159\u00edmo od dodavatel\u016f, (3) v r\u00e1mci hodnocen\u00ed je jasn\u011b ur\u010deno, kdo hodnocen\u00ed prov\u00e1d\u00ed a jak \u010dasto.<\/p>\r\n<p>Za druh\u00e9, data z iniciativ a projekt\u016f vznikaj\u00ed d\u00edky propojen\u00ed SRM s ostatn\u00edmi moduly digitalizovan\u00e9ho n\u00e1kupu jako nap\u0159\u00edklad RFX procesy, elektronick\u00e9 katalogy, P2P. V\u00fdstupy z t\u011bchto platforem jsou integrov\u00e1ny do SRM a vyu\u017e\u00edv\u00e1ny pro hodnocen\u00ed v\u00fdkonosti dodavatele a generov\u00e1n\u00ed pr\u016fb\u011b\u017en\u00fdch a z\u00e1v\u011bre\u010dn\u00fdch report\u016f.<\/p>\r\n<p><em>Praktick\u00fd p\u0159\u00edklad: Spole\u010dnost X od n\u00e1kup\u010d\u00edch vy\u017eaduje, aby si p\u0159ed ka\u017ed\u00fdm jedn\u00e1n\u00edm vytiskli standardn\u00ed jednostr\u00e1nkov\u00fd report dodavatele. Jeho vygenerov\u00e1n\u00ed netrv\u00e1 v\u00edce ne\u017e n\u011bkolik minut. P\u0159esto\u017ee report obsahuje pouze z\u00e1kladn\u00ed v\u00fdkonnostn\u00ed informace, nut\u00ed n\u00e1kup\u010d\u00ed zamyslet se nad \u201e\u010derven\u00fdmi\u201c semafory, nad v\u00fdvojem kl\u00ed\u010dov\u00fdch v\u00fdkonnostn\u00edch indik\u00e1tor\u016f a nad srovn\u00e1n\u00edm s ostatn\u00edmi dodavateli dan\u00e9 kategorie. <\/em><\/p>\r\n<p><em> <\/em><\/p>\r\n<p><strong>P\u0159\u00ednos modulu Reporting: P\u0159etv\u00e1\u0159\u00ed data na informace vyu\u017eiteln\u00e9 v praxi ve form\u011b report\u016f, grafick\u00fdch syst\u00e9m\u016f a standardn\u00edch dashboard\u016f.<\/strong><\/p>\r\n<p><em> <\/em><\/p>\r\n<h2>P\u0159\u00ednos pro praxi<\/h2>\r\n<p><\/p>\r\n<p>Spr\u00e1vn\u00e1 konfigurace SRM nen\u00ed \u017e\u00e1dn\u00e1 raketov\u00e1 v\u011bda. Na za\u010d\u00e1tek zcela posta\u010d\u00ed segmentace dle Kraljicovy matice, nebo je\u0161t\u011b l\u00e9pe rozd\u011blen\u00ed dodavatel\u016f do t\u0159\u00ed \u00farovn\u00ed intenzity dodavatelsko-odb\u011bratelsk\u00e9ho vztahu: Transak\u010dn\u00ed, Hybridn\u00ed a Rela\u010dn\u00ed. N\u00e1sledn\u011b se zam\u011b\u0159\u00edme na jednotliv\u00e9 moduly SRM a pro ka\u017edou \u00farove\u0148 intenzity zvol\u00edme mno\u017estv\u00ed, kvalitu a frekvenci vstup\u016f a v\u00fdstup\u016f. Kone\u010dn\u011b, na z\u00e1klad\u011b praktick\u00fdch zku\u0161enost\u00ed cel\u00fd syst\u00e9m adaptujeme tak, aby dokonale vyhovoval na\u0161im pot\u0159eb\u00e1m.<\/p>\r\n<p> <\/p>\r\n<p><span>[1]<\/span> Peterson, H.C., Wysocki, A.F. and Harsh, S.B., 2001. Strategic choice along the vertical coordination continuum. <em>International Food and Agribusiness Management Review, <\/em>4, 149-166.<\/p>\r\n<h3>Auto\u0159i: <\/h3>\r\n<p>Jan Va\u0161ek, Franti\u0161ek Bumba, 2021<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"60147":{"idvazba":"71126","nad_uzel":"57320","pod_uzel":"60147","url":"\/digitalni-nakup-scm\/archiv-2021\/rizeni-vztahu-s-dodavateli","sablona":"1","nazev":"\u0158\u00edzen\u00ed vztahu s dodavateli: definice a vymezen\u00ed v\u016f\u010di ostatn\u00edm digit\u00e1ln\u00edm n\u00e1stroj\u016fm","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/rizeni-vztahu-s-dodavateli,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/rizeni-vztahu-s-dodavateli}","poradi":"2","skupina_www":"everyone","platne_od":"22.06.2021 09:17:00","platne_do":null,"iduzel":"60147","obsah":"a:12:{s:5:\"nazev\";s:93:\"\u0158\u00edzen\u00ed vztahu s dodavateli: definice a vymezen\u00ed v\u016f\u010di ostatn\u00edm digit\u00e1ln\u00edm n\u00e1stroj\u016fm\";s:9:\"seo_title\";s:93:\"\u0158\u00edzen\u00ed vztahu s dodavateli: definice a vymezen\u00ed v\u016f\u010di ostatn\u00edm digit\u00e1ln\u00edm n\u00e1stroj\u016fm\";s:8:\"seo_desc\";s:93:\"\u0158\u00edzen\u00ed vztahu s dodavateli: definice a vymezen\u00ed v\u016f\u010di ostatn\u00edm digit\u00e1ln\u00edm n\u00e1stroj\u016fm\";s:5:\"autor\";s:30:\"PhDr. Jan Va\u0161ek, MSc. et MSc.\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:2431:\"<p>Kdybychom V\u00e1m \u0159ekli, \u017ee existuje prov\u011b\u0159en\u00e1, efektivn\u00ed a snadno pochopiteln\u00e1 n\u00e1kupn\u00ed p\u00e1ka, kter\u00e1 v\u00e1m umo\u017en\u00ed dos\u00e1hnout (1) ni\u017e\u0161\u00ed celkov\u00e9 n\u00e1klady spojen\u00e9 s \u0159\u00edzen\u00edm dodavatelsk\u00e9ho panelu, (2) dobr\u00e9 pracovn\u00ed vztahy s dodavateli na v\u0161ech \u00farovn\u00edch \u0159\u00edzen\u00ed, (3) lep\u0161\u00ed komunikaci s dodavateli, proto\u017ee l\u00e9pe rozum\u00ed va\u0161im pot\u0159eb\u00e1m, (4) lep\u0161\u00ed v\u00fdkonost dodavatel\u016f proto\u017ee z\u00edsk\u00e1vaj\u00ed v\u010dasnou a relevantn\u00ed zp\u011btnou vazbu, dok\u00e1\u017e\u00ed l\u00e9pe splnit v\u00fdkonnostn\u00ed krit\u00e9ria, (5) v\u010dasn\u00e9 \u0159e\u0161en\u00ed probl\u00e9m\u016f a p\u0159edch\u00e1zen\u00ed konflikt\u016fm, (6) optim\u00e1ln\u00ed alokaci cenov\u00e9ho rizika, tak aby jej nesl ten, kdo jej v r\u00e1mci dodavatelsk\u00e9ho \u0159et\u011bzce dok\u00e1\u017ee nejl\u00e9pe \u0159\u00eddit a byl za to f\u00e9rov\u011b odm\u011bn\u011bn?<\/p>\r\n<p>A kdybychom k tomu je\u0161t\u011b p\u0159idali, \u017ee tento n\u00e1stroj nab\u00edz\u00ed (7) p\u0159\u00edstup k cenov\u00fdm rozklad\u016fm dodavatele, (8) ochotu dodavatele spole\u010dn\u011b hledat \u00faspory, zlep\u0161en\u00ed a inovovat, (9) mo\u017enost porozum\u011bt intern\u00edmu fungov\u00e1n\u00ed organizace a adaptovat procesy pot\u0159eb\u00e1m protistrany, (10) smysluplnou konsolidaci dodavatelsk\u00e9 b\u00e1ze, (11) robustn\u00ed metodologii, kter\u00e1 v\u00e1m pom\u016f\u017ee rozhodnout, kter\u00e9 aktivity outsourcovat a kter\u00e9 si naopak absolutn\u011b ponechat intern\u011b, (12) robustn\u00ed metodologii, jak vybrat mezi dodavateli spr\u00e1vn\u00e9 kandid\u00e1ty na postupn\u00e9 zlep\u0161ov\u00e1n\u00ed a (13) identifikovat spr\u00e1vn\u00e9 oblasti zlep\u0161ov\u00e1n\u00ed?<\/p>\r\n<p>Tak \u0159eknete (A) \u201eze\u0161\u00edleli\u201c a p\u0159estanete \u010d\u00edst, nebo (B) se jen u\u0161kl\u00edbnete a znalecky dod\u00e1te \u201enic nov\u00e9ho pod Sluncem, jednodu\u0161e SRM\u201c nebo (C) pat\u0159\u00edte do rozs\u00e1hl\u00e9 skupiny mana\u017eer\u016f, kte\u0159\u00ed by se o z\u00e1zra\u010dn\u00e9 n\u00e1kupn\u00ed metod\u011b cht\u011bli dozv\u011bd\u011bt v\u00edce?<\/p>\r\n<p>Pokud je spr\u00e1vn\u011b za \u201eC,\u201c p\u0159ipravili jsme pro V\u00e1s seri\u00e1l p\u0159\u00edsp\u011bvk\u016f o \u0158\u00edzen\u00ed vztah\u016f s dodavateli, kter\u00e9 budeme se \u017eeleznou pravidelnost\u00ed publikovat na blogu Digit\u00e1ln\u00edho n\u00e1kupu. Postupn\u011b se m\u016f\u017eete t\u011b\u0161it na celkem XX p\u0159\u00edsp\u011bvk\u016f, v\u011bnovan\u00fdch t\u011bmto t\u00e9mat\u016fm: * Definice SRM a jeho ukotven\u00ed v r\u00e1mci digit\u00e1ln\u00ed transformace n\u00e1kupu, * P\u0159\u00ednosy SRM: sliby versus realita, * T\u0159i cesty k zaveden\u00ed SRM ve firm\u011b: jak se vyhnout zbyte\u010dn\u00fdm chyb\u00e1m, * Kl\u00ed\u010dov\u00e9 moduly SRM a jejich p\u0159\u00ednos, * Implementace SRM ve firm\u011b: postupn\u011b nebo najednou? * Jak nav\u00e1zat SRM na kl\u00ed\u010dov\u00e9 procesy a kl\u00ed\u010dov\u00e9 procesy na SRM, * Bari\u00e9ry zav\u00e1d\u011bn\u00ed SRM z pohledu \u010desk\u00fdch mana\u017eer\u016f n\u00e1kupu, * SRM: jak za\u010d\u00edt hned od z\u00edtra.<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:15180:\"<p><strong>Na \u010dem jsou na\u0161e tvrzen\u00ed zalo\u017eena: <\/strong><\/p>\r\n<ul style=\"list-style-type: square;\">\r\n<li>V\u0161e, co v \u010dl\u00e1nc\u00edch tvrd\u00edme, se op\u00edr\u00e1 o odbornou a praktickou literaturu, na\u0161e vlastn\u00ed zku\u0161enosti, v\u00fdzkumy na vzorku 50 spole\u010dnost\u00ed, individu\u00e1ln\u00ed i skupinov\u00e9 rozhovory s p\u0159edn\u00edmi mana\u017eery n\u00e1kupu, diskusi a zp\u011btnou vazbu ze \u0161kolen\u00ed v r\u00e1mci kurzu Certifikovan\u00fd mana\u017eer digit\u00e1ln\u00edho n\u00e1kupu a n\u011bkolik p\u0159\u00edsp\u011bvk\u016f p\u0159ipraven\u00fdch pro odborn\u00e9 n\u00e1kupn\u00ed konference.<\/li>\r\n<\/ul>\r\n<ul>\r\n<li>R\u00e1di \u010dl\u00e1nky dopln\u00edme o dotazy, koment\u00e1\u0159e a zku\u0161enosti na\u0161ich \u010dten\u00e1\u0159\u016f, kter\u00e9 m\u016f\u017eete sm\u011b\u0159ovat na <a href=\"mailto:jan.vasek1@email.cz\">jan.vasek1@email.cz<\/a>.<\/li>\r\n<\/ul>\r\n<h2><\/h2>\r\n<h2>\u00davod<\/h2>\r\n<p>V tomto \u00favodn\u00edm p\u0159\u00edsp\u011bvku nejd\u0159\u00edve stru\u010dn\u011b definujeme term\u00edn \u0158\u00edzen\u00ed vztahu s dodavateli, n\u00e1sledn\u011b metodu vymez\u00edme v\u016f\u010di ostatn\u00edm digit\u00e1ln\u00edm n\u00e1kupn\u00edm n\u00e1stroj\u016fm. Na z\u00e1v\u011br uk\u00e1\u017eeme, pro\u010d se jedn\u00e1 o relativn\u011b slo\u017eitou n\u00e1kupn\u00ed p\u00e1ku, kter\u00e1 v\u0161ak m\u00e1 potenci\u00e1l posunout n\u00e1kup i v\u00fdkonost organizace na vy\u0161\u0161\u00ed \u00farove\u0148.<\/p>\r\n<p><\/p>\r\n<h2>Vymezen\u00ed term\u00ednu \u0158\u00edzen\u00ed vztahu s dodavateli<\/h2>\r\n<p>Term\u00edn \u0158\u00edzen\u00ed vztahu s dodavateli, supplier relationship management (SRM), nen\u00ed v literatu\u0159e pevn\u011b ukotven. Na\u0161e definice se op\u00edr\u00e1 o tzv. procesn\u00ed pohled, kter\u00fd SRM definuje jako soubor krok\u016f, kter\u00e9 zlep\u0161uj\u00ed organiza\u010dn\u00ed v\u00fdkonost prost\u0159ednictv\u00edm kvalitn\u00ed pr\u00e1ce s dodavateli. V\u00fdhodou procesn\u00edho pohledu je jednak d\u016fraz na konkr\u00e9tn\u00ed kroky, kter\u00e9 je nutno v r\u00e1mci SRM vykonat. Sou\u010dasn\u011b si prost\u0159ednictv\u00edm ilustrativn\u00edch ot\u00e1zek m\u016f\u017eete prov\u011b\u0159it, jak na tom z hlediska SRM va\u0161e organizace v sou\u010dasnosti je. Odpov\u011bzte ANO, pokud zn\u00e1te na ot\u00e1zku odpov\u011b\u010f, p\u0159\u00edpadn\u011b ji dok\u00e1\u017eete ji b\u011bhem n\u011bkolika minut \u201evyt\u00e1hnout\u201c ze syst\u00e9mu. V\u0161e ostatn\u00ed hodno\u0165te NE.<\/p>\r\n<p><strong>(1) Systematicky a s p\u0159isp\u011bn\u00edm v\u0161ech zainteresovan\u00fdch stran hodnot\u00edme vhodnost dodavatel\u016f z hlediska na\u0161ich konkr\u00e9tn\u00edch firemn\u00edch c\u00edl\u016f a strategie.<\/strong><\/p>\r\n<p>- Jak vypad\u00e1 dodavatelsk\u00fd trh a n\u00e1\u0161 panel dodavatel\u016f?<\/p>\r\n<p>- Je dodavatel strategicky v\u00fdznamn\u00fd? <\/p>\r\n<p>- Disponuje v\u00fdrobky, lidmi, stroji a know-how, kter\u00e9 pot\u0159ebujeme?<\/p>\r\n<p>- Je konkurenceschopn\u00fd?<\/p>\r\n<p>- M\u00e1 pot\u0159ebnou v\u00fdkonost?<\/p>\r\n<p>- Jsme odsouzeni spolupracovat?<\/p>\r\n<p><strong>(2) Na z\u00e1klad\u011b potenci\u00e1lu a strategick\u00e9ho v\u00fdznamu dodavatel\u016f potom ur\u010dujeme intenzitu vztahu s dodavatelem, formu a obsah komunikace, pl\u00e1nujeme konkr\u00e9tn\u00ed \u010dinnosti a tyto realizujeme tak, aby p\u0159inesly maxim\u00e1ln\u00ed p\u0159idanou hodnotu.<\/strong><\/p>\r\n<p>- Jsou dodavatel\u00e9 rozd\u011bleni do preferen\u010dn\u00edch skupin, nap\u0159: \u010dern\u00e1 listina, p\u0159\u00edle\u017eitostn\u00fd dodavatel, b\u011b\u017en\u00fd dodavatel, preferovan\u00fd dodavatel, strategick\u00fd partner?<\/p>\r\n<p>- Jsou dodavatel\u00e9 p\u0159i\u0159azen\u00ed do na\u0161eho produktov\u00e9ho klasifika\u010dn\u00edho syst\u00e9mu? <\/p>\r\n<p>- Jsou produktov\u00e9 kategorie jednozna\u010dn\u011b p\u0159i\u0159azeny mana\u017eerovi kategorie?<\/p>\r\n<p>- Pro ka\u017ed\u00e9ho dodavatele nebo n\u00e1kupn\u00ed kategorii je ur\u010den optim\u00e1ln\u00ed zp\u016fsob komunikace: operativn\u00ed a automatizovan\u00e1 komunikace, intenzivn\u00ed sd\u00edlen\u00ed dat, v\u00fdm\u011bna d\u016fv\u011brn\u00fdch informac\u00ed a neust\u00e1l\u00e1 komunikace na v\u0161ech \u00farovn\u00edch \u0159\u00edzen\u00ed?<\/p>\r\n<p>- Zp\u016fsob hodnocen\u00ed dodavatel\u016f je na \u0161k\u00e1le: Od jednor\u00e1zov\u00e9ho hodnocen\u00ed dodavatele po komplexn\u00ed pl\u00e1n spole\u010dn\u00e9ho v\u00fdvoje a postupn\u00e9ho zlep\u0161ov\u00e1n\u00ed?<\/p>\r\n<p> <\/p>\r\n<p><strong>(3) Tuto maxim\u00e1ln\u00ed p\u0159idanou hodnotu realizujeme v pr\u016fb\u011bhu cel\u00e9ho \u017eivotn\u00edho cyklu spolupr\u00e1ce a s p\u0159ihl\u00e9dnut\u00edm k typu dodavatele. <\/strong><\/p>\r\n<p>- M\u00e1me dodavatele rozd\u011bleny do kategori\u00ed: Optimalizace proces\u016f \u2013 vyu\u017e\u00edt konkuren\u010dn\u00edho prost\u0159ed\u00ed \u2013 zajistit dod\u00e1vky, - oboustrann\u011b v\u00fdhodn\u00e1 strategick\u00e1 spolupr\u00e1ce?<\/p>\r\n<p>- Zam\u011b\u0159en\u00ed na kl\u00ed\u010dov\u00e9 n\u00e1kladov\u00e9 faktory v r\u00e1mci celkov\u00fdch n\u00e1klad\u016f na vlastnictv\u00ed?<\/p>\r\n<p><strong>(4) U strategick\u00fdch dodavatel\u016f potom vych\u00e1z\u00edme z p\u0159edpokladu, \u017ee intenzivn\u00ed a integrovan\u00e1 spolupr\u00e1ce v oblasti inovac\u00ed je efektivn\u011bj\u0161\u00ed ne\u017e kdy\u017e ka\u017ed\u00e1 firma pracuje samostatn\u011b. <\/strong><\/p>\r\n<p>- Je vhodn\u00e9 s dodavatelem partnersky spolupracovat?<\/p>\r\n<p>- P\u0159in\u00e1\u0161\u00ed intenzivn\u00ed spolupr\u00e1ce p\u0159idanou hodnotu, sni\u017euje riziko, p\u0159isp\u00edv\u00e1 k na\u0161\u00ed konkuren\u010dn\u00ed v\u00fdhod\u011b?<\/p>\r\n<p>- M\u00e1 dodavatel o partnerstv\u00ed z\u00e1jem?<\/p>\r\n<p>- M\u00e1me co nab\u00eddnout?<\/p>\r\n<p><strong>(5) Kone\u010dn\u011b, \u00fasp\u011bch SRM stoj\u00ed a pad\u00e1 s \u0159\u00edzen\u00edm velk\u00e9ho mno\u017estv\u00ed dat, kter\u00e9 p\u0159etv\u00e1\u0159\u00edme na v praxi vyu\u017eiteln\u00e9 informace.<\/strong><\/p>\r\n<p>- Sb\u00edr\u00e1me spr\u00e1vn\u00e1 a pot\u0159ebn\u00e1 data?<\/p>\r\n<p>- Um\u00ed n\u00e1\u0161 syst\u00e9m sb\u011br dat maxim\u00e1ln\u011b automatizovat?<\/p>\r\n<p>- Um\u00edme data interpretovat?<\/p>\r\n<p>- Um\u00edme data strukturovat do p\u0159ehledn\u00fdch a u\u017eite\u010dn\u00fdch v\u00fdstup\u016f? <\/p>\r\n<p>- Sd\u00edl\u00edme spr\u00e1vn\u00e1 data a informace?<\/p>\r\n<p>- Um\u00edme data a informace vyu\u017e\u00edt v praxi? <\/p>\r\n<p>Jak jste v testu dopadli? Pokud p\u0159eva\u017euj\u00ed NE, je velmi pravd\u011bpodobn\u00e9, \u017ee va\u0161e organizace v sou\u010dasnosti funk\u010dn\u00edm SRM nedisponuje nebo p\u0159inejmen\u0161\u00edm pln\u011b nevyu\u017e\u00edv\u00e1te v\u0161ech mo\u017enost\u00ed, kter\u00e9 v\u00e1m va\u0161e SRM nab\u00edz\u00ed. A pr\u00e1v\u011b v\u00e1m je prim\u00e1rn\u011b ur\u010dena tato s\u00e9rie \u010dl\u00e1nk\u016f. Pokud naopak p\u0159eva\u017euj\u00ed ANO, je pravd\u011bpodobn\u00e9, \u017ee m\u00e1te syst\u00e9m SRM zaveden a \u017ee jej i vyu\u017e\u00edv\u00e1te, co\u017e nemus\u00ed b\u00fdt tot\u00e9\u017e. P\u0159esto se nab\u00edz\u00ed ot\u00e1zka, zda je v\u0161e optimalizov\u00e1no. V\u011b\u0159\u00edme, \u017ee i v\u00e1s m\u016f\u017ee na\u0161e s\u00e9rie \u010dl\u00e1nk\u016f inspirovat.<\/p>\r\n<h2>SRM a ostatn\u00ed digit\u00e1ln\u00ed n\u00e1stroje<\/h2>\r\n<p>Ji\u017e ze samotn\u00e9 definice je z\u0159ejm\u00e9, \u017ee SRM m\u00e1 opravdu co nab\u00eddnout a \u017ee pat\u0159\u00ed mezi kl\u00ed\u010dov\u00e9 n\u00e1stroje modern\u00edho n\u00e1kupu. Sou\u010dasn\u011b v\u0161ak vid\u00edme, \u017ee kvalitn\u00ed SRM od organizace vy\u017eaduje pom\u011brn\u011b velk\u00e9 \u00fasil\u00ed a promy\u0161lenou integraci s ostatn\u00edmi digit\u00e1ln\u00edmi n\u00e1stroji i podnikov\u00fdm ERP syst\u00e9mem. Poj\u010fme se nyn\u00ed zamyslet, jak vlastn\u011b SRM zapad\u00e1 do portfolia digit\u00e1ln\u00edch n\u00e1kupn\u00edch n\u00e1stroj\u016f.<\/p>\r\n<p>Ka\u017ed\u00fd, kdo se digit\u00e1ln\u00ed transformac\u00ed n\u00e1kupu zab\u00fdv\u00e1, d\u0159\u00edve nebo pozd\u011bji naraz\u00ed na t\u0159i z\u00e1kladn\u00ed pil\u00ed\u0159e:<\/p>\r\n<ul>\r\n<li><strong>P2P<\/strong>, tedy elektronizaci n\u00e1kupn\u00edho procesu od formulace po\u017eadavku a\u017e po platbu dodavateli (procure-to-pay),<\/li>\r\n<li><strong>RFX<\/strong>, tedy popt\u00e1vkov\u00e1 a v\u00fdb\u011brov\u00e1 \u0159\u00edzen\u00ed ve form\u011b \u017e\u00e1dosti o informace (RFI), \u017e\u00e1dost o nab\u00eddku (RFQ), e-aukce, elektronick\u00e9 v\u00fdb\u011brov\u00e9 \u0159\u00edzen\u00ed atd.,<\/li>\r\n<li><strong>SRM<\/strong>, tedy strukturovan\u00fd p\u0159\u00edstup k \u0159\u00edzen\u00ed dodavatel\u016f.<\/li>\r\n<\/ul>\r\n<p>Velmi zjednodu\u0161en\u011b m\u016f\u017eeme \u0159\u00edci, \u017ee ka\u017ed\u00fd z t\u011bchto pil\u00ed\u0159\u016f dominuje v jin\u00e9m kvadrantu Kralji\u010dovy matice (viz Obr\u00e1zek).<\/p>\r\n<p><img src=\"\/files\/uzel\/0060147\/0002~~MzaPz08qijcEAA.png\" alt=\"\" width=\"600\" height=\"338\" \/><\/p>\r\n<p>Lev\u00e1 strana Kralji\u010dovy matice vzhledem k vysok\u00e9 konkurenci dodavatel\u016f nep\u0159edstavuje vysok\u00e9 z\u00e1sobovac\u00ed riziko. Z hlediska teorie her se jedn\u00e1 o tzv. hru s nulov\u00fdm sou\u010dtem, tedy, zisk jedn\u00e9 strany je v\u017edy na \u00fakor druh\u00e9 strany. Jin\u00fdmi slovy, sna\u017e\u00edme se rozd\u011blit kol\u00e1\u010d tak, abychom si z nej ukrojili co nejv\u011bt\u0161\u00ed d\u00edl. Komunikace mezi zadavateli a dodavateli je v\u011bt\u0161inou standardizovan\u00e1, omezen\u00e1 na nutn\u00e9 minimum. Synergick\u00e9 v\u00fdhody nejsou realizov\u00e1ny.<\/p>\r\n<p>Pro n\u00e1kup standardn\u00edch polo\u017eek se obvykle u\u017e\u00edv\u00e1 P2P ve spojitosti s e-katalogy. Kdy\u017e n\u00e1kup odvede dobrou pr\u00e1ci, tak standardizace v\u00fdrobk\u016f, velk\u00fd po\u010det dodavatel\u016f a jejich vz\u00e1jemn\u00e1 konkurence stla\u010d\u00ed ceny na naprost\u00e9 minimum. Pro generov\u00e1n\u00ed dal\u0161\u00edch komer\u010dn\u00edch \u00faspor proto v dal\u0161\u00edch letech zb\u00fdv\u00e1 jen pom\u011brn\u011b mal\u00fd prostor. V pr\u016fb\u011bhu trv\u00e1n\u00ed smlouvy se proto redukce n\u00e1klad\u016f koncentruje na sni\u017eov\u00e1n\u00ed procesn\u00edch n\u00e1klad\u016f, kter\u00e9 \u010dasto v\u00fdznamn\u011b p\u0159evy\u0161uj\u00ed materi\u00e1lov\u00e9 n\u00e1klady standardn\u00edch podlo\u017eek. Jin\u00fdmi slovy, n\u00e1klady na vystaven\u00ed objedn\u00e1vky a jej\u00ed kompletn\u00ed zpracov\u00e1n\u00ed je \u010dasto dra\u017e\u0161\u00ed ne\u017e samotn\u00fd objedn\u00e1van\u00fd kus. Pro zaveden\u00ed SRM nehovo\u0159\u00ed nic: standardizovan\u00fd v\u00fdrobek v mal\u00fdch mno\u017estv\u00edch sk\u00fdt\u00e1 jen minim\u00e1ln\u00ed prostor pro \u00fazkou spolupr\u00e1ci s dodavatelem.<\/p>\r\n<p>P\u00e1kov\u00e9 polo\u017eky se nakupuj\u00ed p\u0159ev\u00e1\u017en\u011b metodami RFX. I v tomto kvadrantu panuje pom\u011brn\u011b siln\u00e1 konkurence mezi dodavateli d\u00edky komoditizaci a standardizaci nakupovan\u00fdch komponent\u016f. Na rozd\u00edl od Standardn\u00edch polo\u017eek se v\u0161ak obvykle ceny P\u00e1kov\u00fdch polo\u017eek pravideln\u011b m\u011bn\u00ed a vzhledem k velk\u00fdm nakupovan\u00fdm objem\u016fm stoj\u00ed za to vyu\u017e\u00edt konkuren\u010dn\u00edho boje mezi dodavateli k dosa\u017een\u00ed v\u00fdznamn\u00fdch materi\u00e1lov\u00fdch \u00faspor. Ani zde nem\u00e1 SRM valn\u00fd smysl. Jedinou v\u00fdjimkou je rozhodnut\u00ed p\u0159esunout v\u00fdrobek do Strategick\u00e9ho kvadrantu, proto\u017ee vid\u00edme inova\u010dn\u00ed potenci\u00e1l nebo mo\u017enost z\u00edskat konkuren\u010dn\u00ed v\u00fdhodu, kter\u00e1 zat\u00edm konkurenci unik\u00e1. Nap\u0159\u00edklad, firma m\u016f\u017ee spole\u010dn\u011b s dodavatelem vyvinout a patentovat \u201erychlou\u201c verzi lepidla, kter\u00e1 j\u00ed umo\u017en\u00ed zrychlit v\u00fdrobu o 20 % a z\u00edskat t\u00edm n\u00e1skok p\u0159ed konkurenty.<\/p>\r\n<p>Nyn\u00ed p\u0159esu\u0148me pozornost do prav\u00e9 \u010d\u00e1sti Kralji\u010dovy matice:<\/p>\r\n<p>Ve Strategick\u00e9m kvadrantu se potk\u00e1vaj\u00ed srovnateln\u00e9 siln\u00ed partne\u0159i, p\u0159i\u010dem\u017e z\u00e1vislost n\u00e1kupu na strategick\u00fdch dodavatel\u00edch roste. Nav\u00edc, \u010dasto m\u00e1me pro konkr\u00e9tn\u00ed v\u00fdrobek jen jednoho dodavatele, tak\u017ee nem\u016f\u017eeme vyu\u017e\u00edt tr\u017en\u00edho mechanismu jako v P\u00e1kov\u00e9m kvadrantu. Ztr\u00e1ta strategick\u00e9ho dodavatele samoz\u0159ejm\u011b ohro\u017euje plynulost v\u00fdroby. Na druh\u00e9 stran\u011b, z\u00e1vislost b\u00fdv\u00e1 oboustrann\u00e1, proto\u017ee v\u00fdpadek velk\u00e9ho z\u00e1kazn\u00edka nelze kr\u00e1tkodob\u011b nahradit. Tato oboustrann\u00e1 z\u00e1vislost vytv\u00e1\u0159\u00ed p\u0159\u00edzniv\u00e9 podhoub\u00ed pro partnerskou spolupr\u00e1ci a hled\u00e1n\u00ed synergi\u00ed. Ov\u0161em, v\u00fdznamn\u00e9 zlep\u0161en\u00ed nen\u00ed mo\u017en\u00e9 bez intenzivn\u00edho sd\u00edlen\u00ed citliv\u00fdch dat a informac\u00ed. Z p\u0159edchoz\u00edch \u0159\u00e1dk\u016f je z\u0159ejm\u00e9, \u017ee tento kvadrant je doslova p\u0159edur\u010den pro SRM.<\/p>\r\n<p>V Kritick\u00e9m kvadrantu je z\u00e1vislost zadavatele na \u010dasto monopoln\u00edm dodavateli je\u0161t\u011b vy\u0161\u0161\u00ed ne\u017e u strategick\u00fdch dodavatel\u016f. Nav\u00edc n\u00e1m zcela chyb\u00ed p\u00e1ka, proto\u017ee odeb\u00edr\u00e1me jen mal\u00e9 objemy a na\u0161e vyjedn\u00e1vac\u00ed pozice je slab\u00e1. Dohoda s dodavateli m\u00e1 \u010dasto formu ultim\u00e1ta \u201eber nebo nech b\u00fdt.\u201c V podobn\u00fdch situac\u00edch je man\u00e9vrovac\u00ed prostor velmi omezen\u00fd: zajistit dod\u00e1vky dlouhodobou smlouvou, monitorovat dodavatele a vyhodnocovat riziko, p\u0159edz\u00e1sobit se, p\u0159\u00edpadn\u011b se pokusit situaci zlep\u0161it prost\u0159ednictv\u00edm standardizace nebo inovac\u00ed, kterou monopoln\u00ed produkt nahrad\u00edme. I zde m\u00e1 SRM nezastupitelnou roli, proto\u017ee oboustrann\u011b v\u00fdhodn\u00fdm rozvojem spolupr\u00e1ce s kritick\u00fdm dodavatelem v jin\u00e9 oblasti si m\u016f\u017eeme zajistit p\u0159\u00edstup ke kritick\u00e9mu materi\u00e1lu.<\/p>\r\n<p>Z p\u0159ede\u0161l\u00fdch \u0159\u00e1dk\u016f je evidentn\u00ed, \u017ee mezi transak\u010dn\u00edm n\u00e1kupem (lev\u00e1 strana matice) a rela\u010dn\u00edm n\u00e1kupem (prav\u00e1 strana matice) je z\u00e1sadn\u00ed rozd\u00edl:<\/p>\r\n<p>Hlavn\u00edm \u00fa\u010delem transak\u010dn\u00edho n\u00e1kupu je dos\u00e1hnout stabiln\u00edho z\u00e1sobov\u00e1n\u00ed s minim\u00e1ln\u00edmi procesn\u00edmi n\u00e1klady a nejni\u017e\u0161\u00ed cenou. V\u00fdm\u011bna informac\u00ed se omezuje na tento \u00fa\u010del. V\u0161e prob\u00edh\u00e1 v r\u00e1mci standardn\u00edch proces\u016f. Dosa\u017een\u00e9 \u00faspory nab\u00edzej\u00ed kr\u00e1tkodobou konkuren\u010dn\u00ed v\u00fdhodu, ale je pravd\u011bpodobn\u00e9, \u017ee konkurence nez\u016fstane dlouho pozadu. <\/p>\r\n<p>Naopak, rela\u010dn\u00ed n\u00e1kup, kter\u00fd stoj\u00ed a pad\u00e1 na dokonale zvl\u00e1dnut\u00e9m SRM, m\u00e1 daleko \u0161ir\u0161\u00ed organiza\u010dn\u00ed a strategick\u00fd z\u00e1b\u011br, proto\u017ee inovace, spolupr\u00e1ce, intenzivn\u00ed v\u00fdm\u011bna informac\u00ed i hled\u00e1n\u00ed synergi\u00ed jsou mo\u017en\u00e9 pouze za aktivn\u00ed spolu\u00fa\u010dasti t\u0159\u00ed skupin zainteresovan\u00fdch stran: n\u00e1kupn\u00ed odd\u011blen\u00ed, dodavatel a intern\u00ed z\u00e1kazn\u00edk, kte\u0159\u00ed tvo\u0159\u00ed tzv. ekosyst\u00e9m SRM.<\/p>\r\n<p>Z p\u0159edchoz\u00ed diskuse vypl\u00fdv\u00e1, \u017ee digit\u00e1ln\u00ed transformace n\u00e1kupu se neobejde bez t\u0159\u00ed kl\u00ed\u010dov\u00fdch n\u00e1stroj\u016f: P2P, RFX a SRM. Ka\u017ed\u00fd z t\u011bchto n\u00e1stroj\u016f dominuje v konkr\u00e9tn\u00edm kvadrantu Kraljicovy matice a sou\u010dasn\u011b v\u0161echny t\u0159i n\u00e1stroje se skv\u011ble dopl\u0148uj\u00ed. Historicky jsou firmy nejpokro\u010dilej\u0161\u00ed v oblasti RFX, proto\u017ee v\u00fdb\u011brov\u00e1 \u0159\u00edzen\u00ed nejl\u00e9pe odpov\u00eddaj\u00ed \u201etradi\u010dn\u00edmu n\u00e1kupu.\u201c V posledn\u00edch letech se d\u00edky informa\u010dn\u00edm technologi\u00edm velmi rozvinula i oblast P2P. My se v\u0161ak domn\u00edv\u00e1me, \u017ee nejv\u011bt\u0161\u00ed potenci\u00e1l p\u0159idan\u00e9 hodnoty m\u00e1 SRM, co\u017e se pokus\u00edme ilustrovat na mnoha konkr\u00e9tn\u00edch p\u0159\u00edkladech.<\/p>\r\n<h2><\/h2>\r\n<h2>SRM jako n\u00e1kupn\u00ed p\u00e1ka<\/h2>\r\n<p>Na z\u00e1v\u011br bychom si je\u0161t\u011b m\u011bli SRM p\u0159edstavit jako pokro\u010dilou n\u00e1kupn\u00ed p\u00e1ku (viz Obr\u00e1zek), tedy jako n\u00e1stroj, kter\u00fdm se v praxi realizuje n\u00e1kupn\u00ed strategie. Z p\u0159edchoz\u00ed diskuse ji\u017e v\u00edme, \u017ee SRM stoj\u00ed na rela\u010dn\u00edm vztahu s dodavatelem. To znamen\u00e1, \u017ee pro Strategick\u00e9 dodavatele je pot\u0159eba mezi obchodn\u00edmi partnery vytvo\u0159it dlouhodob\u00fd vztah, zalo\u017een\u00fd na d\u016fv\u011b\u0159e a oboustrann\u011b v\u00fdhodn\u00e9 spolupr\u00e1ci. Samoz\u0159ejm\u011b, jde to i transak\u010dn\u011b, ale p\u0159ipravujeme se o v\u011bt\u0161inu benefit\u016f, kter\u00e9 strategick\u00fd kvadrant nab\u00edz\u00ed, a sou\u010dasn\u011b konfronta\u010dn\u00edm p\u0159\u00edstupem ne\u00fam\u011brn\u011b zvy\u0161ujeme cenov\u00e9, dodavatelsk\u00e9 a reputa\u010dn\u00ed riziko, kter\u00e9 ze vz\u00e1jemn\u00e9 z\u00e1vislosti pramen\u00ed.<\/p>\r\n<p>Z definice SRM je zase patrn\u00e9, \u017ee se jedn\u00e1 o komplexn\u00ed metodu, kter\u00e1 vy\u017eaduje aktivn\u00ed zapojen\u00ed mezioborov\u00e9ho t\u00fdmu. V dal\u0161\u00edch \u010dl\u00e1nc\u00edch si uk\u00e1\u017eeme, \u017ee SRM je dobr\u00fd sluha, ale \u0161patn\u00fd p\u00e1n. V tuto chv\u00edli posta\u010d\u00ed, kdy\u017e zd\u016frazn\u00edme, \u017ee bez kvalitn\u00edch proces\u016f, spr\u00e1vn\u011b nastaven\u00fdch komunika\u010dn\u00edch kan\u00e1l\u016f, vy\u0161kolen\u00fdch lid\u00ed a podpory managementu se z SRM stane pouze administrativn\u00ed \u010dinnost, kter\u00e1 zab\u00edr\u00e1 spoustu \u010dasu, ale p\u0159in\u00e1\u0161\u00ed nulovou p\u0159idanou hodnotu.<\/p>\r\n<p>Kone\u010dn\u011b, SRM je prim\u00e1rn\u011b zam\u011b\u0159eno na dodavatele a jeho rozvoj. To samoz\u0159ejm\u011b neznamen\u00e1, \u017ee bychom ostatn\u00ed zdroje \u00faspor a p\u0159idan\u00e9 hodnoty ignorovali, ale d\u00edv\u00e1me se na n\u011b v\u017edy prismatem spolupr\u00e1ce s dodavatelem a hled\u00e1me oboustrann\u011b v\u00fdhodn\u00e9 optimum.<\/p>\r\n<p><img src=\"\/files\/uzel\/0060147\/0001~~MzaPz08qijcCAA.png\" alt=\"\" width=\"641\" height=\"361\" \/><\/p>\r\n<p><\/p>\r\n<h2>Z\u00e1v\u011br<\/h2>\r\n<p>V tomto p\u0159\u00edsp\u011bvku jsme si p\u0159edstavili SRM ze t\u0159\u00ed perspektiv: definovali jsme term\u00edn, vymezili jej v\u016f\u010di ostatn\u00edm dv\u011bma pil\u00ed\u0159\u016fm digit\u00e1ln\u00ed transformace n\u00e1kupu a zamysleli se nad SRM jako n\u00e1kupn\u00ed p\u00e1kou. D\u00edky t\u00e9to b\u00e1zi se v dal\u0161\u00edch p\u0159\u00edsp\u011bvc\u00edch u\u017e nemus\u00edme vracet ke kl\u00ed\u010dov\u00fdm princip\u016fm, ale soust\u0159ed\u00edme se na p\u0159\u00ednosy a zav\u00e1d\u011bn\u00ed SRM ve firemn\u00ed praxi.<\/p>\r\n<p>V p\u0159\u00ed\u0161t\u00ed kapitole se pod\u00edv\u00e1me na re\u00e1ln\u00e9 p\u0159\u00ednosy SRM a zamysl\u00edme, se pro\u010d jsou sliby tak \u010dasto vzd\u00e1len\u00e9 realit\u011b a pro\u010d obvykle nen\u00ed chyba na stran\u011b dodavatele, ale m\u016f\u017eeme si za to v\u00edcem\u00e9n\u011b sami.<\/p>\r\n<p><\/p>\r\n<h3>Auto\u0159i: <\/h3>\r\n<p><strong>PhDr. Jan Va\u0161ek, MSc. et MSc<\/strong>., akademick\u00fd pracovn\u00edk \u00dastavu ekonomiky a managementu V\u0160HT Praha <\/p>\r\n<p><strong>Dr. Franti\u0161ek Bumba<\/strong>, expert na digit\u00e1ln\u00ed transformaci ze spole\u010dnosti Apitea (<a href=\"http:\/\/www.apitea.com\">www.apitea.com<\/a>). <\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"58866":{"idvazba":"69212","nad_uzel":"57320","pod_uzel":"58866","url":"\/digitalni-nakup-scm\/archiv-2021\/bariery-digitalizace","sablona":"1","nazev":"Pohled na kl\u00ed\u010dov\u00e9 bari\u00e9ry digit\u00e1ln\u00ed transformace n\u00e1kupu","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/bariery-digitalizace,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/bariery-digitalizace}","poradi":"3","skupina_www":"everyone","platne_od":"09.04.2021 10:46:00","platne_do":null,"iduzel":"58866","obsah":"a:12:{s:5:\"nazev\";s:62:\"Pohled na kl\u00ed\u010dov\u00e9 bari\u00e9ry digit\u00e1ln\u00ed transformace n\u00e1kupu\";s:9:\"seo_title\";s:62:\"Pohled na kl\u00ed\u010dov\u00e9 bari\u00e9ry digit\u00e1ln\u00ed transformace n\u00e1kupu\";s:8:\"seo_desc\";s:52:\"Kl\u00ed\u010dov\u00e9 bari\u00e9ry digit\u00e1ln\u00ed transformace n\u00e1kupu\";s:5:\"autor\";s:30:\"PhDr. Jan Va\u0161ek, MSc. et MSc.\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:1369:\"<p>Leto\u0161n\u00ed Procon Online Forum<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> hodnot\u00edme velmi pozitivn\u011b: bylo doslova nabit\u00e9 zaj\u00edmav\u00fdmi osobnostmi, \u00fa\u017easn\u011b propracovan\u00e1 byla platforma, na kter\u00e9 konference prob\u00edhala, l\u00edbil se n\u00e1m mix t\u00e9mat i p\u0159edn\u00e1\u0161ej\u00edc\u00edch z r\u016fzn\u00fdch \u010d\u00e1st\u00ed sv\u011bta, z nich\u017e mnoho p\u0159ineslo sv\u016fj velmi origin\u00e1ln\u00ed pohled na dob\u0159e zn\u00e1m\u00e9 t\u00e9ma, a pochv\u00e1lit mus\u00edme i moder\u00e1tora, kter\u00fd programem skv\u011ble prov\u00e1zel. <\/p>\r\n<p>My se v tomto p\u0159\u00edsp\u011bvku zam\u011b\u0159\u00edme na p\u0159\u00edsp\u011bvek Christophera Sawchuka, CPO z konzulta\u010dn\u00ed spole\u010dnosti The Hackett Group, kter\u00fd se pokusil na z\u00e1klad\u011b rozs\u00e1hl\u00e9ho pr\u016fzkumu formulovat priority n\u00e1kupu pro rok 2021 a sou\u010dasn\u011b p\u0159edstavil kl\u00ed\u010dov\u00e9 bari\u00e9ry digit\u00e1ln\u00ed transformace n\u00e1kupu.<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[2]<\/span><\/a> P\u0159esto\u017ee p\u0159\u00edsp\u011bvek neodhalil nic p\u0159evratn\u011b nov\u00e9ho a m\u016f\u017eeme jej pova\u017eovat sp\u00ed\u0161e za p\u0159ehlednou rekapitulaci dob\u0159e zn\u00e1m\u00fdch my\u0161lenek, kter\u00e9 budou inspirativn\u00ed p\u0159edev\u0161\u00edm pro m\u00e9n\u011b zku\u0161en\u00e9 n\u00e1kup\u010d\u00ed, stoj\u00ed n\u011bkter\u00e9 ideje za zopakov\u00e1n\u00ed a diskusi. Bohu\u017eel, p\u0159edev\u0161\u00edm ve druh\u00e9 \u010d\u00e1sti p\u0159edn\u00e1\u0161ky n\u00e1m trochu chyb\u011bla n\u00e1vrhov\u00e1 \u010d\u00e1st, kter\u00e1 by uk\u00e1zala, jak bari\u00e9ry digit\u00e1ln\u00ed transformace n\u00e1kupu p\u0159ekonat. Pokus\u00edme se proto formulovat vlastn\u00ed doporu\u010den\u00ed.<\/p>\r\n<p> <\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:16721:\"<h2>Bari\u00e9ry digit\u00e1ln\u00ed transformace n\u00e1kupu<\/h2>\r\n<p> Ve sv\u00e9 p\u0159edn\u00e1\u0161ce Christopher p\u0159edstavil osm nejv\u011bt\u0161\u00edch bari\u00e9r \u00fasp\u011b\u0161n\u00e9 digit\u00e1ln\u00ed transformace n\u00e1kupu: <\/p>\r\n<ol>\r\n<li>Odpor stakeholder\u016f ke zm\u011bn\u00e1m,<\/li>\r\n<li>N\u00e1kup\u010d\u00edm chyb\u00ed pot\u0159ebn\u00e9 dovednosti,<\/li>\r\n<li>Velmi slo\u017eit\u00e1 organiza\u010dn\u00ed struktura,<\/li>\r\n<li>P\u0159\u00edli\u0161 mnoho iniciativ a nov\u00fdch n\u00e1pad\u016f,<\/li>\r\n<li>Probl\u00e9my spojen\u00e9 s daty, tzn jejich nedostate\u010dn\u00e1 kvalita, \u0161patn\u00e1 anal\u00fdza a ochrana,<\/li>\r\n<li>Nedostatek zdroj\u016f,<\/li>\r\n<li>Slo\u017eit\u011b nastaven\u00e9 firemn\u00ed procesy,<\/li>\r\n<li>Nedostate\u010dn\u00e1 podpora top managementu,<\/li>\r\n<\/ol>\r\n<p> <\/p>\r\n<p>Absolutn\u011b nejv\u011bt\u0161\u00ed probl\u00e9m spat\u0159uje Christopher v odporu stakeholder\u016f ke zm\u011bn\u00e1m. Tento jev je pom\u011brn\u011b typick\u00fd pro jakoukoliv zm\u011bnu, proto\u017ee lid\u00e9 se ob\u00e1vaj\u00ed naru\u0161en\u00ed zab\u011bhl\u00fdch proces\u016f, dodate\u010dn\u00e9 pr\u00e1ce i rizik, kter\u00e9 ka\u017ed\u00e1 zm\u011bna nutn\u011b prov\u00e1z\u00ed. Druh\u00fdm nejv\u011bt\u0161\u00edm probl\u00e9mem je nedostatek kvalifikovan\u00fdch pracovn\u00edk\u016f v n\u00e1kupn\u00edch odd\u011blen\u00ed. Tato informace m\u016f\u017ee nezasv\u011bcen\u00e9 zasko\u010dit, proto\u017ee n\u00e1kup je obecn\u011b pova\u017eov\u00e1n za velmi dob\u0159e placenou a zaj\u00edmavou pr\u00e1ci pro \u0161irok\u00fd okruh z\u00e1jemc\u016f: uplatn\u00ed se zde ekonomov\u00e9, technici, ale i pr\u00e1vn\u00edci a humanitn\u011b zam\u011b\u0159en\u00ed odborn\u00edci. Pravdou v\u0161ak je, \u017ee pr\u00e1ce v n\u00e1kupu nen\u00ed prvn\u00ed volbou pro v\u011bt\u0161inu absolvent\u016f a v\u011bt\u0161ina lid\u00ed v n\u00e1kupu za\u010dne \u201etak n\u011bjak n\u00e1hodou a potom u\u017e z\u016fstane.\u201c To by samoz\u0159ejm\u011b nebyl probl\u00e9m, pokud by byl n\u00e1kup jen v\u00edcem\u00e9n\u011b obchodn\u00ed discipl\u00ednou, jej\u00ed\u017e z\u00e1klady se daj\u00ed pom\u011brn\u011b rychle nau\u010dit p\u0159\u00edmo v praxi. Nicm\u00e9n\u011b digit\u00e1ln\u00ed transformace n\u00e1kupu odbourala v\u011bt\u0161inu \u201ejednoduch\u00fdch\u201c \u010dinnost\u00ed a za\u010d\u00edn\u00e1 se ukazovat, \u017ee \u201eNov\u00fd n\u00e1kup\u201c je vysoce odborn\u00e1 discipl\u00edna, kter\u00e1 vy\u017eaduje velmi hlubok\u00e9 a odborn\u00e9 znalosti a dovednost: anal\u00fdza dat, agiln\u00ed \u0159\u00edzen\u00ed projekt\u016f, \u0159\u00edzen\u00ed rizika, psan\u00ed smluv atd. A pr\u00e1v\u011b zde se ukazuje, \u017ee v n\u00e1kupu chyb\u00ed kvalitn\u00ed lid\u00e9. Dobr\u00e1 zpr\u00e1va je, \u017ee zat\u00edm to je\u0161t\u011b n\u011bjak jde, \u0161patn\u00e1 zpr\u00e1va je, \u017ee to u\u017e nebude dlouho trvat a n\u00e1kup se bu\u010f odborn\u011b profesionalizuje nebo si jeho kl\u00ed\u010dov\u00e9 funkce rozeberou ostatn\u00ed odd\u011blen\u00ed.<\/p>\r\n<p>Jeliko\u017e jsou v\u0161echny nast\u00edn\u011bn\u00e9 bari\u00e9ry intern\u00ed, mohou se s nimi firmy vypo\u0159\u00e1dat vlastn\u00edmi silami. My se zam\u011b\u0159\u00edme na opat\u0159en\u00ed, jak z\u00edskat podporu, pen\u011b\u017eenky a srdce intern\u00edch z\u00e1kazn\u00edk\u016f (stakeholder\u016f). <strong>Tabulka I<\/strong>. p\u0159ehledn\u011b shrnuje p\u0159\u00ednos n\u00e1mi navrhovan\u00fdch opat\u0159en\u00ed k odstran\u011bn\u00ed jednotliv\u00fdch intern\u00edch bari\u00e9r.<\/p>\r\n<p><img src=\"\/files\/uzel\/0058866\/0001~~K0lMKs3JTow3BAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"654\" height=\"516\" \/><\/p>\r\n<p> <\/p>\r\n<ul>\r\n<li><strong>Systematick\u00fd rozvoj V\u0160ECH zam\u011bstnanc\u016f<\/strong>: Zat\u00edmco prvn\u00ed krok, kter\u00fdm je elektronizace n\u00e1kupu, mohl prob\u011bhnout v\u00edcem\u00e9n\u011b bezbolestn\u011b a prim\u00e1rn\u011b v gesci n\u00e1kupu, digit\u00e1ln\u00ed transformace u\u017e vy\u017eaduje aktivn\u00ed zapojen\u00ed v\u0161ech zainteresovan\u00fdch stran, proto\u017ee oni sv\u00fdm postojem rozhoduj\u00ed, zda se z digit\u00e1ln\u00ed transformace stane dynamo rozvoje cel\u00e9 firmy, nebo zdegeneruje do formy pouh\u00fdch administrativn\u00edch n\u00e1stroj\u016f. Pokud v\u0161ak nap\u0159eme \u00fasil\u00ed v\u00fdhradn\u011b na \u0161kolen\u00ed a osobn\u00ed r\u016fst pracovn\u00edk\u016f n\u00e1kupu, poda\u0159\u00ed se n\u00e1m pravd\u011bpodobn\u011b p\u0159ekonat probl\u00e9my (2) a (5), ale nijak zvl\u00e1\u0161\u0165 n\u00e1s to neposune vp\u0159ed, proto\u017ee kl\u00ed\u010dov\u00fdmi bari\u00e9rami jsou (1), (6) a (8). Jin\u00fdmi slovy, pokud nebudou kl\u00ed\u010dov\u00ed intern\u00ed z\u00e1kazn\u00edci ch\u00e1pat p\u0159\u00ednos digit\u00e1ln\u00ed transformace n\u00e1kupu pro sebe a pro firmu, m\u00e1 iniciativa jen malou \u0161anci na \u00fasp\u011bch. A nemluv\u00edme zde pouze o zaji\u0161t\u011bn\u00ed pot\u0159ebn\u00fdch zdroj\u016f, ale o hlubokou a dalekos\u00e1hlou zm\u011bnu na \u00farovni spolupr\u00e1ce, proces\u016f a c\u00edl\u016f, jej\u00ed\u017e katalyz\u00e1torem jsou pr\u00e1v\u011b digit\u00e1ln\u00ed n\u00e1stroje n\u00e1kupu. V praxi to tedy znamen\u00e1, \u017ee mus\u00edme intern\u00ed z\u00e1kazn\u00edky vzd\u011blat v oblasti digit\u00e1ln\u00ed transformace, identifikovat s nimi konkr\u00e9tn\u00ed v\u00fdhody, kter\u00e9 tato zm\u011bna p\u0159in\u00e1\u0161\u00ed, a vyu\u017e\u00edt je jako odrazov\u00fd m\u016fstek.<\/li>\r\n<\/ul>\r\n<p> <\/p>\r\n<ul>\r\n<li><strong>Slad\u011bn\u00ed syst\u00e9mu odm\u011b\u0148ov\u00e1n\u00ed<\/strong>: V p\u0159echoz\u00edm odstavci jsme zd\u016fraznili, \u017ee digit\u00e1ln\u00ed transformace n\u00e1kupu je celopodnikov\u00e1 iniciativa a jako takov\u00e1 vy\u017eaduje aktivn\u00ed zapojen\u00ed ostatn\u00edch odd\u011blen\u00ed. A pr\u00e1v\u011b zde se ukazuje druh\u00fd z\u00e1sadn\u00ed probl\u00e9m, kter\u00fdm je nevhodn\u00e9 nastaven\u00ed hodnocen\u00ed v\u00fdkonosti a odm\u011b\u0148ov\u00e1n\u00ed mana\u017eer\u016f. Slovy \u0159editele n\u00e1kupu:<\/li>\r\n<\/ul>\r\n<p><em>\u201eJestli to nemaj\u00ed v KPI a nez\u00e1vis\u00ed na tom jejich pr\u00e9mie, tak se m\u016f\u017ee\u0161 s podporou ostatn\u00edch odd\u011blen\u00ed rozlou\u010dit. Maj\u00ed p\u0159\u00edli\u0161 mnoho vlastn\u00edch probl\u00e9m\u016f a vlastn\u00edch \u017eel\u00edzek v ohni.\u201c<\/em><\/p>\r\n<p><em> <\/em>Samoz\u0159ejm\u011b m\u016f\u017eeme v\u00e9st nekone\u010dn\u00e9 spory, nakolik zam\u011bstnance motivuj\u00ed c\u00edle a odm\u011bny, ale zcela pragmaticky si m\u016f\u017eeme \u0159\u00edct, \u017ee nav\u00e1z\u00e1n\u00ed c\u00edl\u016f a odm\u011bn na postup digit\u00e1ln\u00ed transformace n\u00e1kupu rozhodn\u011b nem\u016f\u017ee u\u0161kodit. Mezi vhodn\u00e9 kl\u00ed\u010dov\u00e9 ukazatele v\u00fdkonosti m\u016f\u017eeme za\u0159adit nap\u0159\u00edklad: (1) Vyu\u017e\u00edv\u00e1n\u00ed a sd\u00edlen\u00ed dat prost\u0159ednictv\u00edm digit\u00e1ln\u00edho n\u00e1stroje, (2) vy\u010dlen\u011bn\u00ed kapacity odd\u011blen\u00ed pro implementaci n\u00e1stroje, (3) pro\u0161kolen\u00ed zam\u011bstnanc\u016f, (4) aktivn\u00ed \u00fa\u010dast na \u010dinnosti mezioborov\u00e9ho t\u00fdmu. P\u0159esto\u017ee se jedn\u00e1 p\u0159ev\u00e1\u017en\u011b o kvalitativn\u00ed ukazatele, podpora a sledov\u00e1n\u00ed ze strany top managementu z nich m\u016f\u017ee snadno u\u010dinit kl\u00ed\u010dov\u00e9 indik\u00e1tory \u00fasp\u011bchu. Praxe pak ukazuje, \u017ee p\u0159i tro\u0161e d\u016fslednosti zanedlouho vznikne sebe-posiluj\u00edc\u00ed smy\u010dka, kter\u00e1 nastartuje mezioborovou digit\u00e1ln\u00ed transformaci n\u00e1kupu.<\/p>\r\n<ul>\r\n<li><strong>Mezioborov\u00e9 t\u00fdmy<\/strong>: Bohu\u017eel, prvn\u00ed dv\u011b n\u00e1pravn\u00e1 opat\u0159en\u00ed jsou podm\u00ednkou nutnou, nikoli v\u0161ak dosta\u010duj\u00edc\u00ed. Abychom efektivn\u011b za\u00fato\u010dili na p\u0159ek\u00e1\u017eky (3), (4) a (7) pot\u0159ebujeme co nejrychleji vytvo\u0159it mezioborov\u00e9 t\u00fdmy slo\u017een\u00e9 z pou\u010den\u00fdch a motivovan\u00fdch mana\u017eer\u016f. D\u00edky efektivn\u011b poskl\u00e1dan\u00e9mu t\u00fdmu p\u0159ekon\u00e1me (3), sou\u010dasn\u011b dok\u00e1\u017eeme jasn\u011b stanovit priority a vyhnout se tak (4), kdy ve firm\u011b prob\u00edh\u00e1 hned n\u011bkolik paraleln\u00edch, \u010dasto protich\u016fdn\u00fdch iniciativ. Nav\u00edc, kdo jin\u00fd ne\u017e zku\u0161en\u00fd mezioborov\u00fd t\u00fdm dok\u00e1\u017ee vy\u0159e\u0161it (7)? Dal\u0161\u00ed nezanedbatelnou v\u00fdhodou je transformace mezioborov\u00fdch t\u00fdm\u016f na inova\u010dn\u00ed platformu, kde n\u00e1pady nejen vznikaj\u00ed, ale sou\u010dasn\u011b jsou pe\u010dliv\u011b prodiskutov\u00e1ny ze v\u0161ech perspektiv a pro ty nejslibn\u011bj\u0161\u00ed si stakeholde\u0159i vypracuj\u00ed podrobn\u00fd implementa\u010dn\u00ed pl\u00e1n. Jin\u00fdmi slovy, d\u00edky mezioborov\u00fdm t\u00fdm\u016fm vznikaj\u00ed realistick\u00e9 inovace, kter\u00e9 posunuj\u00ed firmu vp\u0159ed nejen v oblasti digit\u00e1ln\u00ed transformace n\u00e1kupu, a sou\u010dasn\u011b nedoch\u00e1z\u00ed k p\u0159ehlcen\u00ed syst\u00e9mu z hlediska po\u010dtu a n\u00e1ro\u010dnosti iniciativ.<\/li>\r\n<\/ul>\r\n<p>Z diskuse je z\u0159ejm\u00e9, \u017ee navrhovan\u00e1 zlep\u0161en\u00ed nevn\u00edm\u00e1me jako t\u0159i odd\u011blen\u00e9 iniciativy, ale jako soubor vz\u00e1jemn\u011b se p\u0159ekr\u00fdvaj\u00edc\u00edch a dopl\u0148uj\u00edc\u00edch n\u00e1pravn\u00fdch opat\u0159en\u00ed, jejich\u017e synergick\u00fd efekt dok\u00e1\u017ee postupn\u011b p\u0159ekonat bari\u00e9ry digit\u00e1ln\u00ed transformace n\u00e1kupu. <\/p>\r\n<p><\/p>\r\n<h2>Priority n\u00e1kupu<\/h2>\r\n<p> Velkou \u010d\u00e1st p\u0159edn\u00e1\u0161ky Christopher v\u011bnoval sou\u010dasn\u00e9 situaci a priorit\u00e1m n\u00e1kupu pro rok 2021. V prvn\u00ed \u0159ad\u011b se ukazuje, jak v\u00fdznamn\u011b koronavirov\u00e1 krize zas\u00e1hla n\u00e1kupn\u00ed odd\u011blen\u00ed. Spousta pl\u00e1novan\u00fdch investic, iniciativ a proces\u016f v oblasti digitalizace, automatizace a zlep\u0161ov\u00e1n\u00ed dodavatelsk\u00fdch \u0159et\u011bzc\u016f se nemohla v\u016fbec uskute\u010dnit nebo pln\u011b rozvinout, proto\u017ee n\u00e1kup\u010d\u00ed m\u011bli pln\u00e9 ruce pr\u00e1ce s v\u00fdpadkem dod\u00e1vek a sh\u00e1n\u011bn\u00edm zdravotnick\u00e9ho materi\u00e1lu. Po dlouh\u00e9 dob\u011b se do pop\u0159ed\u00ed dostaly i platebn\u00ed podm\u00ednky, proto\u017ee mnoha odb\u011bratel\u016fm vypadly kl\u00ed\u010dov\u00e9 trhy a nem\u011bli na uhrazen\u00ed faktur, \u010d\u00edm\u017e hrozil vznik druhotn\u00e9 platebn\u00ed neschopnosti, kter\u00fd ohro\u017euje cel\u00e1 odv\u011btv\u00ed. Kone\u010dn\u011b mnoho CPO si uv\u011bdomilo, jak pod-investovan\u00e1 je oblast \u0159\u00edzen\u00ed dodavatelsk\u00fdch rizik.<\/p>\r\n<p>Christopher d\u00e1le upozornil, \u017ee kl\u00ed\u010dov\u00e9 v\u00fdzvy pro n\u00e1kup\u010d\u00ed se ka\u017ed\u00fd rok m\u011bn\u00ed a \u017ee mezi ty tradi\u010dn\u00ed, jako je sni\u017eov\u00e1n\u00ed cen, zlep\u0161ov\u00e1n\u00ed dodavatelsko-odb\u011bratelsk\u00fdch vztah\u016f \u010di n\u00e1bor talent\u016f, se v \u017eeb\u0159\u00ed\u010dku st\u00e1le d\u016frazn\u011bji prosazuj\u00ed nov\u00e1, o\u017eehav\u011bj\u0161\u00ed t\u00e9mata, jako je nap\u0159\u00edklad digit\u00e1ln\u00ed transformace n\u00e1kupu a p\u0159edev\u0161\u00edm pak oblast udr\u017eiteln\u00e9ho\/odpov\u011bdn\u00e9ho n\u00e1kupu.<\/p>\r\n<p>Z anal\u00fdzy tak\u00e9 jasn\u011b vypl\u00fdv\u00e1, \u017ee n\u00e1kup\u010d\u00ed se nyn\u00ed sna\u017e\u00ed balancovat mezi t\u0159emi kl\u00ed\u010dov\u00fdmi aspekty: <em>cenou<\/em>, <em>pru\u017enost\u00ed<\/em> a <em>rizikem<\/em>. Vzhledem k tomu, \u017ee krize nen\u00ed je\u0161t\u011b zdaleka u konce, mus\u00ed se priority n\u00e1kupu adaptovat prost\u0159ednictv\u00edm cel\u00e9 \u0159ady kr\u00e1tkodob\u00fdch a st\u0159edn\u011bdob\u00fdch opat\u0159en\u00ed:<\/p>\r\n<ol>\r\n<li><strong>Sni\u017eov\u00e1n\u00ed n\u00e1klad\u016f<\/strong>: V t\u00e9to oblasti se nic nem\u011bn\u00ed. St\u00e1le se jedn\u00e1 se o denn\u00ed chleba ka\u017ed\u00e9ho n\u00e1kup\u010d\u00edho a st\u00e1le je to jedni\u010dka na seznamu. V\u00fdznamnou roli budou hr\u00e1t p\u0159edev\u0161\u00edm \u00faspory pramen\u00edc\u00ed z optimalizace proces\u016f, specifikac\u00ed, alokace rizika a inovac\u00ed. Naopak \u010dist\u011b komer\u010dn\u00ed \u00faspory budou sp\u00ed\u0161e n\u00e1razov\u00e9.<\/li>\r\n<li><strong>Sni\u017eov\u00e1n\u00ed dodavatelsk\u00fdch rizik a zaji\u0161t\u011bn\u00ed kontinuity dod\u00e1vek<\/strong>: Kv\u016fli koronavirov\u00e9 krizi a zav\u0159en\u00fdm hranic\u00edm se n\u00e1hle p\u0159eru\u0161ily dodavatelsk\u00e9 \u0159et\u011bzce. N\u00e1kup na to mus\u00ed reagovat pos\u00edlen\u00edm risk managementu a v opr\u00e1vn\u011bn\u00fdch p\u0159\u00edpadech i zajistit alternativn\u00ed zdroje. Dal\u0161\u00edm probl\u00e9mem m\u016f\u017ee b\u00fdt \u0161patn\u00e1 finan\u010dn\u00ed situace n\u011bkter\u00fdch dodavatel\u016f. Op\u011bt se nejedn\u00e1 o nic nov\u00e9ho, ale \u010derstv\u00e9 \u0161patn\u00e9 zku\u0161enosti mohou N\u00e1kupu pomoci prosadit dlouho odkl\u00e1dan\u00e9 investice.<\/li>\r\n<li><strong>St\u00e1t se strategick\u00fdm partnerem pro business<\/strong>: Dobr\u00e9 vztahy s kl\u00ed\u010dov\u00fdmi intern\u00edmi z\u00e1kazn\u00edky umo\u017en\u00ed v\u010dasn\u00e9 zapojen\u00ed do kl\u00ed\u010dov\u00fdch f\u00e1z\u00ed n\u00e1kupn\u00edho procesu. B\u011bhem krize N\u00e1kup prok\u00e1zal svou p\u0159idanou hodnotu. Nap\u0159\u00edklad v jednom pivovaru okam\u017eit\u011b vytvo\u0159ili jednoduchou tabulku rizik, kterou denn\u011b aktualizovali a sd\u00edleli se v\u0161emi kl\u00ed\u010dov\u00fdmi \u0159editeli a na pravideln\u00fdch koordina\u010dn\u00edch sch\u016fzk\u00e1ch. N\u00e1kupu se t\u00edm poda\u0159ilo zapojit se do v\u0161ech kl\u00ed\u010dov\u00fdch rozhodnut\u00ed.<\/li>\r\n<li><strong>Zrychlen\u00ed digit\u00e1ln\u00ed transformace<\/strong>: D\u00edky digitalizaci n\u00e1kupu dok\u00e1\u017e\u00ed n\u00e1kup\u010d\u00ed generovat velmi vysok\u00e9 \u00faspory. Existuje cel\u00e1 \u0159ada digit\u00e1ln\u00edch n\u00e1stroj\u016f, od spolupr\u00e1ce se z\u00e1kazn\u00edkem, p\u0159es prediktivn\u00ed anal\u00fdzu a\u017e po zlep\u0161en\u00ed efektivity proces\u016f. Bylo by skv\u011bl\u00e9, kdyby N\u00e1kup dostal pen\u00edze na v\u0161echny projekty, ale je pot\u0159eba z\u016fstat na zemi a zajistit investice alespo\u0148 na ty projekty, kter\u00e9 top management v sou\u010dasnosti pova\u017euje za kl\u00ed\u010dov\u00e9, nap\u0159. \u0159\u00edzen\u00ed rizik. Nen\u00ed to ide\u00e1ln\u00ed, ale rozhodn\u011b je to lep\u0161\u00ed ne\u017e nic.<\/li>\r\n<li><strong>Flexibiln\u011bj\u0161\u00ed n\u00e1kup<\/strong>: Zde Christopher apeluje p\u0159edev\u0161\u00edm na rozvoj na \u00farovni jednotlivce, d\u00edky \u010demu\u017e se podstatn\u011b zv\u00fd\u0161\u00ed flexibilita a adaptabilita cel\u00e9ho odd\u011blen\u00ed. Osobn\u011b si mysl\u00edme, \u017ee se jedn\u00e1 sp\u00ed\u0161e o zbo\u017en\u00e9 p\u0159\u00e1n\u00ed, proto\u017ee tato zm\u011bna vy\u017eaduje dlouhodob\u00e9 a soust\u0159ed\u011bn\u00e9 zlep\u0161ov\u00e1n\u00ed a adaptaci ostatn\u00edch firemn\u00edch proces\u016f. Ur\u010dit\u011b stoj\u00ed za to ud\u011blat prvn\u00ed krok, ale o\u010dek\u00e1vat kr\u00e1tkodob\u00e9 zlep\u0161en\u00ed n\u00e1m p\u0159ipad\u00e1 nerealistick\u00e9.<\/li>\r\n<li><strong>Modernizace n\u00e1kupn\u00edch platforem a aplikac\u00ed<\/strong>: Je zde p\u0159\u00edm\u00fd vztah mezi rozvojem n\u00e1kupn\u00edch n\u00e1stroj\u016f a zlep\u0161en\u00edm celkov\u00e9 v\u00fdkonosti n\u00e1kupn\u00edho odd\u011blen\u00ed. Domn\u00edv\u00e1me se, \u017ee mnoh\u00e9 zaveden\u00e9 e-platformy se staly brzdou digit\u00e1ln\u00ed transformace. P\u0159ich\u00e1z\u00ed \u010das na audit sou\u010dasn\u00fdch n\u00e1stroj\u016f a pragmatick\u00e9 rozhodnut\u00ed, zda st\u00e1le odpov\u00eddaj\u00ed v\u00fdzv\u00e1m digit\u00e1ln\u00ed transformace nebo je pot\u0159eba je nahradit n\u011b\u010d\u00edm nov\u00fdm. Bude to bohu\u017eel stejn\u011b bolestn\u00e9, jako prvn\u00ed kolo elektronizace, ale \u010d\u00edm pozd\u011bji za\u010dneme, t\u00edm to bude hor\u0161\u00ed.<\/li>\r\n<li><strong>Zaji\u0161t\u011bn\u00ed pot\u0159ebn\u00fdch talent\u016f<\/strong>: N\u00e1kup\u010d\u00ed se musej\u00ed systematicky rozv\u00edjet prost\u0159ednictv\u00edm \u0161kolen\u00ed, kurz\u016f a spoluprac\u00ed s extern\u00edmi poradci. Tohoto bodu jsme ji\u017e dotkli v p\u0159edchoz\u00ed sekci. V odborn\u00e9 literatu\u0159e prob\u00edh\u00e1 v\u00e1\u0161niv\u00e1 diskuse o nov\u00fdch rol\u00edch n\u00e1kupu v r\u00e1mci N\u00e1kupu 4.0. Podnik\u016fm v\u0159ele doporu\u010dujeme tyto trendy pe\u010dliv\u011b sledovat a aktualizovat portfolio \u0161kolen\u00ed.<\/li>\r\n<li><strong>Zlep\u0161en\u00ed analytick\u00fdch a reportovac\u00edch dovednost\u00ed<\/strong>: N\u00e1kupn\u00ed odd\u011blen\u00ed pot\u0159ebuj\u00ed odborn\u00edky na pr\u00e1ci s daty, jejich zpracov\u00e1n\u00ed, anal\u00fdzu a reportov\u00e1n\u00ed dal\u0161\u00edm odd\u011blen\u00edm. St\u00e1le v\u00edce firem vytv\u00e1\u0159\u00ed specializovan\u00e1 odd\u011blen\u00ed zodpov\u011bdn\u00e1 za digit\u00e1ln\u00ed transformaci n\u00e1kupu a anal\u00fdzu dat. Ze st\u0159edn\u011bdob\u00e9ho hlediska v\u0161ak bude pot\u0159eba tyto dovednosti vr\u00e1tit p\u0159\u00edmo n\u00e1kup\u010d\u00edm, proto\u017ee u vysoce komplexn\u00edch n\u00e1kupn\u00edch kategori\u00ed prost\u011b nen\u00ed mo\u017en\u00e9 odd\u011blit anal\u00fdzu od implementace. Pro sou\u010dasn\u00e9 n\u00e1kup\u010d\u00ed to ov\u0161em znamen\u00e1 obrovskou v\u00fdzvu a o\u010dek\u00e1v\u00e1me silnou pasivn\u00ed resistenci.<\/li>\r\n<li><strong>Zohledn\u011bn\u00ed firemn\u00ed strategie z hlediska udr\u017eitelnosti<\/strong>: V\u00fdznam t\u00e9to oblasti prudce roste a pro n\u00e1kup to znamen\u00e1 p\u0159edev\u0161\u00edm d\u016fraz na environment\u00e1ln\u00ed a soci\u00e1ln\u00ed udr\u017eitelnost. \u00darove\u0148 p\u0159edn\u00e1\u0161ek na n\u00e1kupn\u00edch konferenc\u00edch, kter\u00e9 jsme m\u011bli mo\u017enost shl\u00e9dnout, ukazuj\u00ed, \u017ee n\u00e1kup je v t\u00e9to oblasti teprve na za\u010d\u00e1tku a je pot\u0159eba rychle n\u011bco ud\u011blat. Inspiraci je mo\u017eno hledat i u koleg\u016f z ve\u0159ejn\u00e9ho sektoru, kte\u0159\u00ed se oblasti udr\u017eiteln\u00e9ho ve\u0159ejn\u00e9ho zad\u00e1v\u00e1n\u00ed v\u011bnuj\u00ed dlouhodob\u011b. Vhodnou vstupn\u00ed branou m\u016f\u017ee b\u00fdt t\u0159eba Institut odpov\u011bdn\u00e9ho ve\u0159ejn\u00e9ho zad\u00e1v\u00e1n\u00ed<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[3], <\/span><\/a>kter\u00fd na sv\u00fdch str\u00e1nk\u00e1ch publikuje celou \u0159adu \u010dl\u00e1nk\u016f, workshop\u016f a p\u0159\u00edpadov\u00fdch studi\u00ed, kter\u00e9 jsou relevantn\u00ed i pro firemn\u00ed n\u00e1kup.<\/li>\r\n<li><strong>Zv\u00fd\u0161it pod\u00edl n\u00e1kupem \u0159\u00edzen\u00fdch kategori\u00ed<\/strong>: Jedn\u00e1 se o kl\u00ed\u010dov\u00fd ukazatel n\u00e1kupu, proto\u017ee pouze u t\u011bchto kategori\u00ed m\u016f\u017eeme maximalizovat hodnotu vynalo\u017een\u00fdch n\u00e1klad\u016f, sni\u017eovat ceny, zlep\u0161ovat kvalitu \u010di inovovat. Je a\u017e s podivem, \u017ee tento faktor z\u016fst\u00e1v\u00e1 i po des\u00edtk\u00e1ch let soustavn\u00e9 pr\u00e1ce v top 10. Vysv\u011btlujeme si to t\u00edm, \u017ee se postupn\u011b m\u011bn\u00ed obsah tohoto ukazatele. Zat\u00edmco p\u0159ed lety se jednalo vylo\u017een\u00e9 obch\u00e1zen\u00ed N\u00e1kupu, dnes jde sp\u00ed\u0161e o nevyu\u017eit\u00ed potenci\u00e1lu zapojen\u00ed N\u00e1kupu. Jin\u00fdmi slovy, N\u00e1kup je zapojen nedostate\u010dn\u011b, pozd\u011b p\u0159\u00edpadn\u011b nesmysln\u011b.<\/li>\r\n<\/ol>\r\n<p> <\/p>\r\n<p>V\u00fdzkum tak\u00e9 uk\u00e1zal, \u017ee firmy vn\u00edmaj\u00ed \u0159\u00edzen\u00ed vztah\u016f s dodavateli (SRM) jako kl\u00ed\u010dov\u00fd probl\u00e9m, av\u0161ak na jeho rozvoji nijak zvl\u00e1\u0161\u0165 nepracuj\u00ed. Toto zji\u0161t\u011bn\u00ed odhaluje celkem pokryteck\u00e9 chov\u00e1n\u00ed n\u00e1kupn\u00ed komunity. Na jednu stranu registrujeme spoustu nov\u00fdch \u010dl\u00e1nk\u016f a \u0159e\u010dn\u00edk\u016f, kte\u0159\u00ed prob\u00edraj\u00ed rozvoj SRM ze v\u0161ech mo\u017en\u00fdch i nemo\u017en\u00fdch \u00fahl\u016f, na druhou stranu firmy neinvestuj\u00ed do SRM n\u00e1stroj\u016f ani do jejich spr\u00e1vn\u00e9ho vyu\u017eit\u00ed. A kdy\u017e u\u017e se SRM v\u011bnuj\u00ed, soust\u0159e\u010fuj\u00ed se v\u00fdhradn\u011b na strategick\u00e9 dodavatele a u t\u011bch ostatn\u00edch doufaj\u00ed, \u017ee to n\u011bjak p\u016fjde samo. Sou\u010dasn\u00e1 krize v\u0161ak bohu\u017eel uk\u00e1zala, \u017ee ignorov\u00e1n\u00edm probl\u00e9mu probl\u00e9m nezanik\u00e1, ale naopak s\u00edl\u00ed a naplno se projev\u00ed v tu nejnevhodn\u011bj\u0161\u00ed dobu. Posledn\u00edm zaj\u00edmav\u00fdm trendem, o kter\u00e9m Christopher hovo\u0159il, je potom v\u00fdznamn\u00fd n\u00e1r\u016fst sd\u00edlen\u00fdch slu\u017eeb mezi firmami a dodavateli, kter\u00fd prob\u00edhaj\u00edc\u00ed krize jen pos\u00edlila.<\/p>\r\n<p> <\/p>\r\n<h2>Z\u00e1v\u011br<\/h2>\r\n<p>Na z\u00e1v\u011br je\u0161t\u011b uv\u00e1d\u00edme tabulku, kter\u00e1 kombinuje priority n\u00e1kupu s bari\u00e9rami digit\u00e1ln\u00ed transformace. Ukazuje se, \u017ee priority jsou vyv\u00e1\u017een\u00e9 a jdou jednozna\u010dn\u011b spr\u00e1vn\u00fdm sm\u011brem. Je ov\u0161em nutn\u00e9, aby je spole\u010dnosti implementovaly v\u0161echny sou\u010dasn\u011b a nevybraly si pouze \u201ety jednoduch\u00e9.\u201c Velkou obavu m\u00e1me p\u0159edev\u0161\u00edm v oblasti Rozvoje znalost\u00ed a dovednost\u00ed n\u00e1kup\u010d\u00edch a Modernizace softwarov\u00fdch platforem, proto\u017ee se jedn\u00e1 o finan\u010dn\u011b n\u00e1ro\u010dn\u00e9 investice bez okam\u017eit\u00e9, hmatateln\u00e9 n\u00e1vratnosti. Bez nich v\u0161ak ztr\u00e1c\u00ed ostatn\u00ed priority smysl.<\/p>\r\n<p><img src=\"\/files\/uzel\/0058866\/0002~~K0lMKs3JTow3AgA.png\" class=\"img_fancy_no\" alt=\"\" width=\"644\" height=\"351\" \/><\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a><span> https:\/\/www.procononlineforum.com\/<\/span><\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[2]<\/span><\/a> Studii je mo\u017eno po jednoduch\u00e9 registraci bezplatn\u011b z\u00edskat na: <a href=\"https:\/\/www.thehackettgroup.com\/2021-procurement-key-issues-2012\/\">https:\/\/www.thehackettgroup.com\/2021-procurement-key-issues-2012\/<\/a><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[3]<\/span><\/a><span> https:\/\/institut.sovz.cz\/<\/span><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"58470":{"idvazba":"68669","nad_uzel":"57320","pod_uzel":"58470","url":"\/digitalni-nakup-scm\/archiv-2021\/35-jak-se-uci-poradenska-spolecnost","sablona":"1","nazev":"Jak se u\u010d\u00ed poradensk\u00e1 spole\u010dnost","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/35-jak-se-uci-poradenska-spolecnost,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/35-jak-se-uci-poradenska-spolecnost}","poradi":"4","skupina_www":"everyone","platne_od":"15.03.2021 13:48:00","platne_do":null,"iduzel":"58470","obsah":"a:12:{s:5:\"nazev\";s:36:\"Jak se u\u010d\u00ed poradensk\u00e1 spole\u010dnost\";s:9:\"seo_title\";s:36:\"Jak se u\u010d\u00ed poradensk\u00e1 spole\u010dnost\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:30:\"PhDr. Jan Va\u0161ek, MSc. et MSc.\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:974:\"<p>P\u0159esto\u017ee je schopnost u\u010dit se naprosto z\u00e1sadn\u00ed pro kvalitu poskytovan\u00e9 slu\u017eby, dost\u00e1v\u00e1 odborn\u00e1 ve\u0159ejnost jen z\u0159\u00eddka p\u0159\u00edle\u017eitost nahl\u00e9dnout pod pokli\u010dku t\u00e9to kl\u00ed\u010dov\u00e9 dovednosti \u010desk\u00fdch poradensk\u00fdch spole\u010dnost\u00ed. N\u00e1m se v\u0161ak poda\u0159ilo p\u0159esv\u011bd\u010dit spole\u010dnost Logio, s.r.o., aby s n\u00e1mi otev\u0159en\u011b sd\u00edlela sv\u00e9 kl\u00ed\u010dov\u00e9 procesy a umo\u017enila n\u00e1m jejich podrobnou anal\u00fdzu, ke kter\u00e9 jsme vyu\u017eili koncept U\u010d\u00edc\u00ed se organizace.<\/p>\r\n<p>Nav\u00edc, spole\u010dnost Logio s.r.o. se za v\u00edce ne\u017e 15 let p\u016fsoben\u00ed na trhu etablovala jako d\u016fv\u011bryhodn\u00fd partner p\u0159i optimalizaci proces\u016f, digitalizaci a automatizaci v oblasti logistiky a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce. Domn\u00edv\u00e1me se proto, \u017ee p\u0159\u00edklady dobr\u00e9 praxe organiza\u010dn\u00edho u\u010den\u00ed firmy, kter\u00e1 se specializuje na digit\u00e1ln\u00ed transformaci, jsou mimo\u0159\u00e1dn\u011b relevantn\u00ed pro v\u0161echny organizace, kter\u00e9 t\u00edmto procesem pr\u00e1v\u011b proch\u00e1zej\u00ed nebo se na n\u011bj p\u0159ipravuj\u00ed.<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:16809:\"<h2>V \u010dem se inspirovat<\/h2>\r\n<p> V literatu\u0159e samoz\u0159ejm\u011b nalezneme spoustu p\u0159\u00edklad\u016f firem, kter\u00e9 jsou z hlediska organiza\u010dn\u00edho u\u010den\u00ed o stovky sv\u011bteln\u00fdch let nap\u0159ed a disponuj\u00ed prakticky neomezen\u00fdmi zdroji i mimo\u0159\u00e1dn\u011b sofistikovan\u00fdmi n\u00e1stroji. Je v\u0161ak ot\u00e1zkou, zda si z jejich p\u0159\u00edkladu m\u016f\u017ee b\u011b\u017en\u00e1 firma n\u011bco smyslupln\u00e9ho odn\u00e9st. My jsme proto \u00famysln\u011b vybrali \u201enorm\u00e1ln\u00ed firmu z na\u0161eho kancel\u00e1\u0159sk\u00e9ho komplexu,\u201c kter\u00e1 je v\u0161ak v mnoh\u00e9m inspirativn\u00ed:<\/p>\r\n<ul>\r\n<li>Dok\u00e1zala pov\u00fd\u0161it organiza\u010dn\u00ed u\u010den\u00ed na firemn\u00ed vizi a pevn\u011b jej zapustit do firemn\u00ed kultury,<\/li>\r\n<li>Poda\u0159ilo se j\u00ed sladit osobn\u00ed rozvoj s b\u011b\u017en\u00fdmi \u010dinnostmi v\u0161ech zam\u011bstnanc\u016f,<\/li>\r\n<li>S vynalo\u017een\u00edm minim\u00e1ln\u00edch n\u00e1klad\u016f dok\u00e1\u017ee sv\u00fdm zam\u011bstnanc\u016fm nab\u00eddnout relevantn\u00ed \u0161kolen\u00ed a systematicky kumulovat know-how v kodifikovan\u00e9 form\u011b d\u00edky datab\u00e1zi zku\u0161enost\u00ed,<\/li>\r\n<li>Know-how vhodn\u011b p\u0159etavit do hodnotov\u00e9 nab\u00eddky formou softwarov\u00fdch aplikac\u00ed i zku\u0161enost\u00ed konzultant\u016f,<\/li>\r\n<li>Organiza\u010dn\u00ed u\u010den\u00ed p\u0159en\u00e9st i na z\u00e1kazn\u00edky a m\u011bnit jejich ment\u00e1ln\u00ed modely i syst\u00e9mov\u00e9 my\u0161len\u00ed, co\u017e je u konzultant\u016f v\u00fdjime\u010dn\u00e9 a mimo\u0159\u00e1dn\u011b hodnotn\u00e9.<\/li>\r\n<\/ul>\r\n<p> <\/p>\r\n<p>Aby si \u010dten\u00e1\u0159 z na\u0161\u00ed studie pro svou praxi odnesl maximum, p\u0159edstav\u00edme nejd\u0159\u00edve dva z\u00e1sadn\u00ed n\u00e1stroje organiza\u010dn\u00edho u\u010den\u00ed: metodu dvojsmy\u010dkov\u00e9ho u\u010den\u00ed a koncept u\u010d\u00edc\u00ed se organizace. Ve druh\u00e9 \u010d\u00e1sti se potom zam\u011b\u0159\u00edme na p\u011bt discipl\u00edn u\u010d\u00edc\u00ed se organizace a aplikujeme je v ka\u017edodenn\u00ed praxi spole\u010dnosti Logio.<\/p>\r\n<p><\/p>\r\n<h2>Dvojsmy\u010dkov\u00e9 u\u010den\u00ed<\/h2>\r\n<p>Obchodn\u00ed model poradensk\u00e9 spole\u010dnosti stoj\u00ed a pad\u00e1 na znalostech a schopnosti tyto znalosti vyu\u017e\u00edt v klient\u016fv prosp\u011bch. Na\u0161t\u011bst\u00ed pro konzultanty se znalosti neust\u00e1le vyv\u00edjej\u00ed, tak\u017ee maj\u00ed st\u00e1le co prod\u00e1vat. Na druhou stranu mus\u00ed poradensk\u00e9 spole\u010dnosti vyvinout obrovsk\u00e9 \u00fasil\u00ed, aby nov\u00e9 znalosti z\u00edskaly, udr\u017eely, integrovaly do existuj\u00edc\u00ed nab\u00eddky a dok\u00e1zaly efektivn\u011b p\u0159edat klient\u016fm. \u017de se jedn\u00e1 o n\u00e1ro\u010dn\u00fd a bolestiv\u00fd proces uk\u00e1zal ji\u017e C. Argyris ve sv\u00e9m slavn\u00e9m \u010dl\u00e1nku s v\u00fdmluvn\u00fdm n\u00e1zvem <em>Jak nau\u010dit chytr\u00e9 lidi se u\u010dit<\/em>,<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> jeho\u017e kl\u00ed\u010dovou my\u0161lenku jednosmy\u010dkov\u00e9ho a dvojsmy\u010dkov\u00e9ho u\u010den\u00ed stru\u010dn\u011b shrnujeme v <strong>Koment\u00e1\u0159i I<\/strong>.<\/p>\r\n<p>Koncept dvojsmy\u010dkov\u00e9ho u\u010den\u00ed podrobn\u011b rozpracoval a uvedl do praxe p. Senge ve sv\u00e9 knize P\u00e1t\u00e1 discipl\u00edna, kterou stru\u010dn\u011b p\u0159edstav\u00edme v dal\u0161\u00ed sekci a kter\u00e1 bude tvo\u0159it teoretick\u00fd r\u00e1mec pro na\u0161i anal\u00fdzu spole\u010dnosti Logio.<\/p>\r\n<p><img src=\"\/files\/uzel\/0058470\/0001~~MzaNz08qijcEAA.png\" alt=\"\" width=\"646\" height=\"611\" \/><\/p>\r\n<h2>Koncept u\u010d\u00edc\u00ed se organizace<\/h2>\r\n<p> P\u0159es kritiku, kter\u00e1 <em>P\u00e1tou discipl\u00ednu<\/em><a href=\"#_ftn2\" name=\"_ftnref2\"><span>[2]<\/span><\/a> od P. Senge ozna\u010duje za pom\u00edjivou mana\u017eerskou m\u00f3du, se ka\u017edoro\u010dn\u011b objevuje v\u00edce okolo 3.000 odborn\u00fdch \u010dl\u00e1nk\u016f, kter\u00e9 stav\u00ed na principech U\u010d\u00edc\u00ed se organizace. Zjednodu\u0161en\u011b m\u016f\u017eeme \u0159\u00edci, \u017ee cel\u00fd koncept stoj\u00ed na p\u011bti pil\u00ed\u0159\u00edch (viz <strong>Tabulka I.<\/strong>), kter\u00e9 efektivn\u011b bojuj\u00ed se sedmi poruchami u\u010den\u00ed, z nich\u017e nejnebezpe\u010dn\u011bj\u0161\u00ed pro digit\u00e1ln\u00ed transformaci je asi hned ta prvn\u00ed \u201eJsem to, co d\u011bl\u00e1m, a nemohu p\u0159eci d\u011blat nic jin\u00e9ho.\u201c<a href=\"#_ftn3\" name=\"_ftnref3\"><span>[3]<\/span><\/a><\/p>\r\n<p>Koncept U\u010d\u00edc\u00ed se organizace vytv\u00e1\u0159\u00ed ucelen\u00fd ekosyst\u00e9m, kter\u00fd nen\u00ed jen n\u00e1strojem na vst\u0159eb\u00e1v\u00e1n\u00ed nov\u00fdch informac\u00ed, ale umo\u017e\u0148uje a v\u0161emo\u017en\u011b podporuje (1) p\u0159irozen\u00e9 a soustavn\u00e9 u\u010den\u00ed, (2) praktick\u00e9 vyu\u017eit\u00ed informac\u00ed, (3) ochotu d\u011blat n\u011bco nov\u00e9ho nebo star\u00e9 v\u011bci nov\u011b, (4) a touhu vz\u00edt budoucnost do vlastn\u00edch rukou. P\u0159esto\u017ee n\u00e1m dnes my\u0161lenka, \u017ee kl\u00ed\u010dem k \u00fasp\u011b\u0161n\u00e9mu rozvoji organizace a organiza\u010dn\u00edmu u\u010den\u00ed jsou jedinci a jejich ochota se u\u010dit, m\u016f\u017ee p\u0159ij\u00edt trivi\u00e1ln\u00ed, v dob\u011b sv\u00e9ho vzniku se jednalo o origin\u00e1ln\u00ed pohled na organizaci a jej\u00ed kl\u00ed\u010dov\u00e9 zdroje.<\/p>\r\n<p>Po tomto stru\u010dn\u00e9m \u00favodu, jeho\u017e c\u00edlem bylo \u010dten\u00e1\u0159e sezn\u00e1mit s kl\u00ed\u010dov\u00fdmi v\u00fdchodisky, se m\u016f\u017eeme pustit do anal\u00fdzy p\u011bti discipl\u00edn spole\u010dnosti Logio. Je\u0161t\u011b dodejme, \u017ee praktickou aplikaci n\u00e1m velmi usnadnil \u010dl\u00e1nek S. L. Hoe,<a href=\"#_ftn4\" name=\"_ftnref4\"><span>[4]<\/span><\/a> kter\u00fd koncept u\u010d\u00edc\u00ed se organizace zasadil p\u0159\u00edmo do oblasti digit\u00e1ln\u00ed transformace.<\/p>\r\n<p><\/p>\r\n<p> <img src=\"\/files\/uzel\/0058470\/0002~~MzaNz08qijcCAA.png\" alt=\"\" width=\"650\" height=\"522\" \/> <\/p>\r\n<h2>U\u010d\u00edc\u00ed se organizace v praxi<\/h2>\r\n<p>V t\u00e9to sekci ilustrujeme ka\u017edou discipl\u00ednu na konkr\u00e9tn\u00edm p\u0159\u00edkladu z praxe: (1) intern\u00ed rozvoj zam\u011bstnanc\u016f, (2) zav\u00e1d\u011bn\u00ed automatizovan\u00fdch report\u016f, (3) sd\u00edlen\u00e1 digit\u00e1ln\u00ed vize, (4) do\u010dasn\u00e9 t\u00fdmy a (5) koncept Logio Bridge. <strong>Tabulce II.<\/strong> jsme se pokusili p\u0159ehledn\u011b shrnout p\u0159\u00edklady dobr\u00e9 praxe, kter\u00e9 v n\u00e1sleduj\u00edc\u00edch sekc\u00edch podrobn\u011b analyzujeme.<\/p>\r\n<p><img src=\"\/files\/uzel\/0058470\/0003~~MzaNz08qijcGAA.png\" alt=\"\" width=\"650\" height=\"266\" \/> <\/p>\r\n<h2>Osobn\u00ed rozvoj<\/h2>\r\n<p> Prvn\u00ed discipl\u00edna se v\u011bnuje zlep\u0161ov\u00e1n\u00ed digit\u00e1ln\u00edch kompetenc\u00ed \u010dlov\u011bka na individu\u00e1ln\u00ed \u00farovni. O\u010dek\u00e1v\u00e1 se, \u017ee pracovn\u00edk prok\u00e1\u017ee zvl\u00e1dnut\u00ed digit\u00e1ln\u00edch dovednost\u00ed od z\u00e1kladn\u00ed (nap\u0159.: spr\u00e1va nastaven\u00ed soukrom\u00ed, e-mail), st\u0159edn\u00ed (grafick\u00fd design) a\u017e po pokro\u010dil\u00e9 \u00farovn\u011b (um\u011bl\u00e1 inteligence). Z\u00e1rove\u0148 je nutn\u00e9 dodat, \u017ee tato discipl\u00edna o\u010dek\u00e1v\u00e1 od vedouc\u00edch pracovn\u00edk\u016f a vy\u0161\u0161\u00edho managementu podporu, a\u0165 u\u017e ve form\u011b strukturovan\u00fdch \u0161kolen\u00ed nebo rozvojov\u00fdch kurz\u016f, kter\u00e9 zam\u011bstnance vybav\u00ed znalostmi pot\u0159ebn\u00fdmi k zvl\u00e1dnut\u00ed vy\u0161\u0161\u00edch \u00farovn\u00ed digit\u00e1ln\u00ed transformace.<\/p>\r\n<p> Potenci\u00e1l osobn\u00edho rozvoje firma zkoum\u00e1 ji\u017e p\u0159i pohovoru s potenci\u00e1ln\u00edmi uchaze\u010di a mimo jin\u00e9 v praxi testuje pokro\u010dilou schopnost zpracovat data v tabulkov\u00e9m softwaru i vytvo\u0159en\u00ed kvalitn\u00ed prezentace. Jedn\u00e1 se toti\u017e o \u00fakoly, na kter\u00e9 bude uchaze\u010d nar\u00e1\u017eet v jednotliv\u00fdch projektech. Po p\u0159ijet\u00ed \u010dek\u00e1 na ka\u017ed\u00e9ho uchaze\u010de propracovan\u00fd adapta\u010dn\u00ed pl\u00e1n sezn\u00e1men\u00ed se v\u0161emi digit\u00e1ln\u00edmi n\u00e1stroji spole\u010dnosti. Sou\u010dasn\u011b spole\u010dnost zam\u011bstnance motivuje, aby si vytvo\u0159ili vlastn\u00ed pl\u00e1n dal\u0161\u00edho vzd\u011bl\u00e1v\u00e1n\u00ed, kter\u00fd n\u00e1sledn\u011b validuje mana\u017eer a odd\u011blen\u00ed lidsk\u00fdch zdroj\u016f.<\/p>\r\n<p> Od sv\u00fdch zam\u011bstnanc\u016f firma o\u010dek\u00e1v\u00e1 ochotu vyu\u017e\u00edvat nov\u00e9 digit\u00e1ln\u00ed n\u00e1stroje, neust\u00e1le prohlubovat sv\u00e9 znalosti a tak\u00e9 p\u0159ipravenost svou expert\u00edzu p\u0159edat d\u00e1le, \u010dasto formou intern\u00edho \u0161kolen\u00ed, kter\u00e9 know-how kodifikuje a zp\u0159\u00edstupn\u00ed zbytku firmy. Ostatn\u011b, intern\u00ed \u0161kolen\u00ed tvo\u0159\u00ed pomysln\u00fd vrchol discipl\u00edny osobn\u00edho rozvoje, proto\u017ee jednotliv\u00e1 \u0161kolen\u00ed jsou p\u0159\u00edstupn\u00e1 v\u0161em zam\u011bstnanc\u016fm bez ohledu na pracovn\u00ed za\u0159azen\u00ed. Cel\u00fd syst\u00e9m funguje velmi jednodu\u0161e: ka\u017ed\u00fd p\u00e1tek odpoledne je napl\u00e1nov\u00e1no \u0161kolen\u00ed pod veden\u00edm p\u0159\u00edslu\u0161n\u00e9ho \u201eguru.\u201c Pro zaj\u00edmavost zmi\u0148me t\u00e9mata posledn\u00edch workshop\u016f: n\u00e1stroj PowerBI, tvorba procesn\u00edch map, nebo automatick\u00e9 a skladovac\u00ed technologie v logistice.<\/p>\r\n<p> <\/p>\r\n<h2>Ment\u00e1ln\u00ed modely<\/h2>\r\n<p>Druh\u00e1 discipl\u00edna se v\u011bnuje ment\u00e1ln\u00edm model\u016fm (Mental Models). Z\u00e1kladem t\u00e9to discipl\u00edny je naru\u0161en\u00ed \u201estatusu quo\u201c zpochyb\u0148ov\u00e1n\u00edm st\u00e1vaj\u00edc\u00edch p\u0159edpoklad\u016f o zp\u016fsobu fungov\u00e1n\u00ed, p\u0159em\u00fd\u0161len\u00ed a \u0159e\u0161en\u00ed probl\u00e9m\u016f. Pr\u00e1v\u011b d\u00edky zm\u011bn\u011b ment\u00e1ln\u00edch model\u016f mohou jednotlivci a organizace p\u0159ich\u00e1zet s nov\u00fdmi zp\u016fsoby \u0159e\u0161en\u00ed. Ve firm\u011b z\u00e1rove\u0148 prob\u00edh\u00e1 z\u00e1sadn\u00ed p\u0159echod od techno-centrick\u00e9ho k lidsko-centrick\u00e9mu designu, kter\u00fd stav\u00ed do st\u0159edu \u010dlov\u011bka, jeho pot\u0159eby a u\u017eivatelskou p\u0159\u00edv\u011btivost.<\/p>\r\n<p>V praxi m\u016f\u017eeme problematiku ment\u00e1ln\u00edch model\u016f ilustrovat na p\u0159\u00edkladu standardn\u00edch, periodick\u00fdch report\u016f, kter\u00e9 se spole\u010dnost sna\u017e\u00ed pro sv\u00e9 z\u00e1kazn\u00edky maxim\u00e1ln\u011b automatizovat. Na pap\u00ed\u0159e se samoz\u0159ejm\u011b jedn\u00e1 o relativn\u011b jednoduchou z\u00e1le\u017eitost, v praxi v\u0161ak konzultanti nar\u00e1\u017e\u00ed na \u010detn\u00e9 p\u0159ek\u00e1\u017eky, jako je neznalost, jak data vyu\u017e\u00edt, neochota s reportem pracovat \u010di ned\u016fv\u011bra k dat\u016fm. Prvn\u00edm \u00fakolem autora reportu je proto u\u017eivatel\u016fm d\u016fkladn\u011b vysv\u011btlit p\u0159\u00ednos report\u016f pro praxi, jejich funk\u010dn\u00ed a obsahovou str\u00e1nku, matematick\u00e9 modely i v\u00fdznam zobrazovan\u00fdch dat. V dal\u0161\u00ed f\u00e1zi mus\u00ed u\u017eivatele p\u0159esv\u011bd\u010dit, \u017ee report je pouze pomocn\u00fd n\u00e1stroj, kter\u00fd za n\u011b pr\u00e1ci neud\u011bl\u00e1 a ani jim ji nevezme, ale pouze vytv\u00e1\u0159\u00ed podp\u016frn\u00fd apar\u00e1t pro kvalitn\u011bj\u0161\u00ed a transparentn\u011bj\u0161\u00ed rozhodov\u00e1n\u00ed. Teprve potom m\u016f\u017ee konzultant zac\u00edlit na existuj\u00edc\u00ed ment\u00e1ln\u00ed modely: (1) d\u00edky report\u016fm lze pr\u00e1ci d\u011blat jinak a efektivn\u011bji, (2) nemus\u00ed ka\u017ed\u00fd den nebo t\u00fdden tr\u00e1vit hodiny kop\u00edrov\u00e1n\u00edm dat z jednoho excelu do druh\u00e9ho a n\u00e1sledn\u011b dal\u0161\u00ed hodiny tr\u00e1vit tvorbou graf\u016f, tabulek, (3) \u017ee lze procesy z automatizovat a standardizovat, aby se lid\u00e9 mohli v\u011bnovat \u010dinnostem s mnohem v\u011bt\u0161\u00ed p\u0159idanou hodnotou.<\/p>\r\n<p>Praxe ukazuje, \u017ee dokud konzultant v t\u00fdmu z\u00e1kazn\u00edka nez\u00edsk\u00e1 alespo\u0148 jednoho spojence, kter\u00fd je ochoten p\u0159ijmout nov\u00e9 ment\u00e1ln\u00ed modely a naru\u0161it status quo, nedojde k v\u00fdrazn\u00e9mu zlep\u0161en\u00ed a projekt m\u016f\u017ee dokonce vy\u0161um\u011bt do ztracena.<\/p>\r\n<p><\/p>\r\n<h2>Sd\u00edlen\u00e1 vize<\/h2>\r\n<p>T\u0159et\u00ed discipl\u00edna je sd\u00edlen\u00e1 vize (Shared Vision), kter\u00e1 vytv\u00e1\u0159\u00ed pocit soun\u00e1le\u017eitosti prost\u0159ednictv\u00edm sd\u00edlen\u00e9 vize o budoucnosti a dal\u0161\u00edm sm\u011b\u0159ov\u00e1n\u00ed organizace.<a href=\"#_ftn5\" name=\"_ftnref5\"><sup>[5]<\/sup><\/a> V oblasti digit\u00e1ln\u00ed transformace odpov\u00edd\u00e1 sd\u00edlen\u00e1 vize na ot\u00e1zku: Jakou digit\u00e1ln\u00ed budoucnost pro na\u0161i organizaci a obchodn\u00ed model.<\/p>\r\n<p>Ve spole\u010dnosti Logio je vize formulov\u00e1na do Supply Chain Love Platformy, kter\u00e1 aspiruje na dokonale vylad\u011bn\u00fd dodavatelsk\u00fd \u0159et\u011bzec, kter\u00fd je v\u00fdsledkem transparentn\u00edho ekosyst\u00e9mu, v r\u00e1mci kter\u00e9ho v\u0161echny z\u00fa\u010dastn\u011bn\u00e9 strany (z\u00e1kazn\u00edci, dodavatel\u00e9, odb\u011bratel\u00e9) intenzivn\u011b sd\u00edlej\u00ed v\u0161echny informace, \u010d\u00edm\u017e vznikaj\u00ed synergie mezi jednotliv\u00fdmi \u00farovn\u011bmi, kter\u00e9 se v praxi projev\u00ed ni\u017e\u0161\u00edmi n\u00e1klady, odstran\u011bn\u00edm pl\u00fdtv\u00e1n\u00ed i organick\u00fdm r\u016fstem podnik\u00e1n\u00ed z\u00e1kazn\u00edk\u016f. Za v\u00edce ne\u017e patn\u00e1ct let p\u016fsoben\u00ed firmy se tato vize ji\u017e stala sou\u010d\u00e1st\u00ed firemn\u00ed kultury a jej\u00edm hmatateln\u00fdm projevem je hned n\u011bkolik softwarov\u00fdch \u0159e\u0161en\u00ed, kter\u00e9 k realizaci t\u00e9to vize spole\u010dnost vyv\u00edj\u00ed.<\/p>\r\n<p>Sd\u00edlen\u00e1 vize, kterou \u010dlenov\u00e9 organizace opravdu p\u0159ijali za svou, p\u016fsob\u00ed jako kompas, kter\u00fd v\u0161echny \u010dinnosti sm\u011bruje spr\u00e1vn\u00fd sm\u011brem, a\u0165 u\u017e jde o sd\u00edlen\u00e9 hodnoty, kter\u00fdmi jsou respekt, sebev\u011bdom\u00ed, smysl, spolu, svoboda a odpov\u011bdnost, u\u017e\u00edt si to a profesionalita, nebo se jedn\u00e1 o strategick\u00e1 rozhodnut\u00ed z hlediska c\u00edl\u016f a alokace zdroj\u016f, \u010di o zlat\u00e1 pravidla spolupr\u00e1ce se z\u00e1kazn\u00edky.<\/p>\r\n<p> <\/p>\r\n<h2>T\u00fdmov\u00e9 u\u010den\u00ed<\/h2>\r\n<p> P\u0159edposledn\u00ed (\u010dtvrtou) discipl\u00ednou je t\u00fdmov\u00e9 u\u010den\u00ed (Team Learning), proto\u017ee z\u00e1kladem ka\u017ed\u00e9 u\u010d\u00edc\u00ed se organizace jsou t\u00fdmy, nebo\u0165 znalosti a schopnosti t\u00fdmu v\u017edy p\u0159evy\u0161uj\u00ed kapacitu jednotlivce. Kl\u00ed\u010dem k t\u00fdmov\u00e9mu u\u010den\u00ed je potom intern\u00ed komunikace a spolupr\u00e1ce, kter\u00e1 je zalo\u017een\u00e1 na um\u011bn\u00ed dialogu. Na rozd\u00edl od diskuse, jej\u00ed\u017e c\u00edlem je prosadit sv\u016fj n\u00e1zor, slou\u017e\u00ed dialog ke sd\u00edlen\u00ed n\u00e1zor\u016f a zkoum\u00e1n\u00ed odli\u0161nost\u00ed. C\u00edlem dialogu tedy nen\u00ed p\u0159esv\u011bd\u010dit ostatn\u00ed (vyhr\u00e1t), ale vyj\u00e1d\u0159it sv\u00e9 my\u0161lenky a nastartovat skupinov\u00e9 my\u0161len\u00ed, \u010d\u00edm\u017e se otev\u00edr\u00e1 prostor pro inovativn\u00ed \u0159e\u0161en\u00ed.<\/p>\r\n<p>T\u00fdmov\u00e9 u\u010den\u00ed se ve spole\u010dnosti Logio projevuje jednodu\u0161e a p\u0159irozen\u011b, proto\u017ee neexistuj\u00ed pevn\u00e9 t\u00fdmy, kter\u00e9 by systematicky spolupracovaly na v\u0161em projektech. M\u00edsto toho se na ka\u017ed\u00fd projekt nominuje senior konzultant, konzultant a junior konzultant. Senior konzultant za\u0161ti\u0165uje cel\u00fd projekt, p\u0159in\u00e1\u0161\u00ed know-how a zku\u0161enosti. Hlavn\u00edm \u0159e\u0161itelem je nej\u010dast\u011bji konzultant, kter\u00fd m\u00e1 zku\u0161enosti s \u0159adou projekt\u016f a k ruce m\u00e1 junior konzultanta. Takto jednodu\u0161e je zaji\u0161t\u011bno, \u017ee znalosti, zku\u0161enosti a praxe z \u0159e\u0161en\u00ed projekt\u016f se p\u0159en\u00e1\u0161\u00ed z jedn\u00e9 \u201egenerace\u201c na dal\u0161\u00ed.<\/p>\r\n<p>U\u017e del\u0161\u00ed dobu vytv\u00e1\u0159ej\u00ed zam\u011bstnanci i tzv. datab\u00e1zi znalost\u00ed, kde se postupn\u011b shroma\u017e\u010fuje know-how cel\u00e9 spole\u010dnosti. Na druhou stranu zku\u0161enost potvrzuje, \u017ee pro v\u011bt\u0161inu lid\u00ed je st\u00e1le jednodu\u0161\u0161\u00ed a rychlej\u0161\u00ed se zeptat kolegy.<\/p>\r\n<p><\/p>\r\n<h2>Syst\u00e9mov\u00e9 my\u0161len\u00ed<\/h2>\r\n<p> Posledn\u00ed (p\u00e1tou) discipl\u00ednou je syst\u00e9mov\u00e9 my\u0161len\u00ed (System Thinking), kter\u00e9 zkoum\u00e1, pro\u010d se syst\u00e9m chov\u00e1 pr\u00e1v\u011b t\u00edmto zp\u016fsobem. Pouze syst\u00e9mov\u00e9 my\u0161len\u00ed m\u016f\u017ee vy\u0159e\u0161it komplexn\u00ed probl\u00e9my, kter\u00e9 p\u0159esahuj\u00ed tradi\u010dn\u00ed organiza\u010dn\u00ed hranice.<\/p>\r\n<p>P\u00e1t\u00e1 discipl\u00edna je v Logio nyn\u00ed zhmotn\u011bn\u00e1 v produktu s p\u0159\u00edzna\u010dn\u00fdm n\u00e1zvem Logio Bridge, kter\u00fd reflektuje smutn\u00fd fakt, \u017ee navenek v\u0161ichni s intenzivn\u00edm a transparentn\u00edm sd\u00edlen\u00edm dat souhlas\u00ed, ale v re\u00e1lu je tomu p\u0159esn\u011b naopak. Logio Bridge je platforma, kter\u00e1 se sna\u017e\u00ed firmy p\u0159esv\u011bd\u010dit, aby informace sd\u00edleli intern\u011b i extern\u011b. D\u00edky propojen\u00ed v\u0161ech odd\u011blen\u00ed a systematick\u00e9mu sb\u011bru dat doch\u00e1z\u00ed k tzv. principu jedn\u00e9 pravdy, kdy se data vyhodnocuj\u00ed a interpretuj\u00ed v celopodnikov\u00e9 perspektiv\u011b.<\/p>\r\n<p> <\/p>\r\n<h2>Z\u00e1v\u011br<\/h2>\r\n<p> Spole\u010dnost Logio mo\u017en\u00e1 nen\u00ed dokonal\u00e1, ale v\u00ed, kam z hlediska organiza\u010dn\u00edho u\u010den\u00ed sm\u011b\u0159uje, jak tuto vizi naplnit bez vynalo\u017een\u00ed velk\u00fdch investic a z\u00e1sah\u016f do ka\u017edodenn\u00edho fungov\u00e1n\u00ed spole\u010dnosti. M\u016f\u017ee b\u00fdt proto inspirac\u00ed pro v\u0161echny st\u0159edn\u00ed a men\u0161\u00ed firmy, kter\u00e9 na cestu systematick\u00e9ho organiza\u010dn\u00edho u\u010den\u00ed teprve nastupuj\u00ed nebo rozvoj individu\u00e1ln\u00edho i firemn\u00edho know-how zat\u00edm z\u016fst\u00e1v\u00e1 za o\u010dek\u00e1v\u00e1n\u00edm.<\/p>\r\n<p> <\/p>\r\n<h3>Auto\u0159i:<\/h3>\r\n<p>\u0160t\u011bp\u00e1n \u010cernohouz, Jan Va\u0161ek, 2021<\/p>\r\n<p><\/p>\r\n<h3>Zdroje:<\/h3>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> Argyris, C. (1991). Teaching smart people how to learn. <em>Harvard business review<\/em>, <em>69<\/em>(3).<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[2]<\/span><\/a> Senge, Peter M. (2007) P\u00e1t\u00e1 discipl\u00edna: Teorie a praxe u\u010d\u00edc\u00ed se organizace. Praha: Management Press, 439 str.<\/p>\r\n<p><a href=\"#_ftnref3\" name=\"_ftn3\"><span>[3]<\/span><\/a> Pro podrobnou recenzi knihy viz Kub\u00e1tov\u00e1, J. (2008). Peter M. Senge: P\u00e1t\u00e1 discipl\u00edna. Teorie a praxe u\u010d\u00edc\u00ed se organizace: [recenze]. Dostupn\u00e9 z: https:\/\/dspace.vsb.cz\/bitstream\/handle\/10084\/134037\/Ekonom_revue%202008- 2_10_Kubatova.pdf?sequence=1<\/p>\r\n<p><a href=\"#_ftnref4\" name=\"_ftn4\"><span>[4]<\/span><\/a> HOE, Siu Loon. (2019) \u201eDigitalization in practice: the fifth discipline advantage.\u201d <em>The Learning Organization<\/em>. 27(1), 54-64.<\/p>\r\n<p><a href=\"#_ftnref5\" name=\"_ftn5\"><span>[5]<\/span><\/a> FOSTER, Lynda. The Fifth Discipline- Shared Vision and Team Learning. Cortex Leadership Consulting [online]. 21.5.2017 [cit. 2020-12-05]. Dostupn\u00e9 z: http:\/\/cortexleadership.com\/leadership-blog\/fifth-discipline-share-vision-team-learning\/<\/p>\r\n<p> <\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"58138":{"idvazba":"68298","nad_uzel":"57320","pod_uzel":"58138","url":"\/digitalni-nakup-scm\/archiv-2021\/jak-vybrat-vhodnou-uroven-integrace-nakupniho-e-katalogu","sablona":"1","nazev":"Jak vybrat vhodnou \u00farove\u0148 integrace n\u00e1kupn\u00edho e-katalogu","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/jak-vybrat-vhodnou-uroven-integrace-nakupniho-e-katalogu,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/jak-vybrat-vhodnou-uroven-integrace-nakupniho-e-katalogu}","poradi":"5","skupina_www":"everyone","platne_od":"11.03.2021 16:11:00","platne_do":null,"iduzel":"58138","obsah":"a:12:{s:5:\"nazev\";s:60:\"Jak vybrat vhodnou \u00farove\u0148 integrace n\u00e1kupn\u00edho e-katalogu\";s:9:\"seo_title\";s:60:\"Jak vybrat vhodnou \u00farove\u0148 integrace n\u00e1kupn\u00edho e-katalogu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:596:\"<p>V tomto p\u0159\u00edsp\u011bvku analyzujeme e-katalogy z hlediska \u00farovn\u011b integrace do syst\u00e9mu z\u00e1kazn\u00edka. Ukazujeme, \u017ee e-katalogy tvo\u0159\u00ed z hlediska integrace kontinuum od nulov\u00e9 a\u017e po absolutn\u00ed, p\u0159i\u010dem\u017e jednotliv\u00e9 \u00farovn\u011b integrace se li\u0161\u00ed m\u00edrou p\u0159izp\u016fsoben\u00ed e-katalogu z\u00e1kazn\u00edkovi, fyzick\u00fdm um\u00edst\u011bn\u00edm e-katalogu a n\u00e1kupn\u00edho ko\u0161\u00edku i potenci\u00e1lem automatizace operativn\u00edch n\u00e1kupn\u00edch \u010dinnost\u00ed. Na z\u00e1v\u011br p\u0159edstavujeme jednoduchou matici, kter\u00e1 na z\u00e1klad\u011b Frekvence n\u00e1kupu a Tr\u017en\u00ed s\u00edly z\u00e1kazn\u00edka definuje vhodnou m\u00edru integrace e-katalogu.<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:17860:\"<h2>E-katalogy v kostce<\/h2>\r\n<p> <\/p>\r\n<p>T\u00e9ma e-katalog\u016f rozhodn\u011b nen\u00ed nov\u00e9 a za dobu sv\u00e9 existence se e-katalogy pevn\u011b etablovaly mezi n\u00e1stroji elektronick\u00e9 v\u00fdm\u011bny zbo\u017e\u00ed\/slu\u017eeb\/informac\u00ed a m\u016f\u017eeme je definovat jako sd\u00edlen\u00e9, digitalizovan\u00e9, standardizovan\u00e9, snadno analyzovateln\u00e9 zobrazen\u00ed informac\u00ed dodavatele o produktu nebo slu\u017eb\u00e1ch, kter\u00e9 podnik nakupuje (Huang <em>a kol<\/em>., 2005).<\/p>\r\n<p>E-katalogy obvykle doporu\u010dujeme pro tzv. standardn\u00ed\/ nerizikov\u00e9\/ nestrategick\u00e9 n\u00e1kupn\u00ed kategorie, jejich\u017e nedod\u00e1n\u00ed neohroz\u00ed fungov\u00e1n\u00ed firmy, jako jsou b\u011b\u017en\u00e9 n\u00e1hradn\u00ed d\u00edly, kancel\u00e1\u0159sk\u00e9 pot\u0159eby, opakovan\u00e1 \u0161kolen\u00ed a \u00fadr\u017eba, tedy v\u0161echny produkty a slu\u017eby, kter\u00e9 lze snadno specifikovat a vy\u017eaduj\u00ed jen minim\u00e1ln\u00ed a rutinn\u00ed koordinaci mezi z\u00e1kazn\u00edkem a dodavatelem.<\/p>\r\n<p>Mezi kl\u00ed\u010dov\u00e9 benefity e-katalog\u016f \u0159ad\u00edme: v\u00edce a kvalitn\u011bj\u0161\u00ed data o v\u00fdrobku, snadn\u011bj\u0161\u00ed vyhled\u00e1v\u00e1n\u00ed, mo\u017enost integrace s intern\u00edm syst\u00e9mem, automatizace objedn\u00e1vek i plateb, mo\u017enost pl\u00e1novat budouc\u00ed pot\u0159eby a optimalizaci popt\u00e1vky prost\u0159ednictv\u00edm aktivn\u00edho \u0159\u00edzen\u00ed rozsahu nakupovan\u00e9ho sortimentu, efektivn\u011bj\u0161\u00ed logistika a sn\u00ed\u017een\u00ed \u00farovn\u011b skladov\u00fdch z\u00e1sob, mo\u017enost optimalizovat sty\u010dn\u00e9 plochy mezi z\u00e1kazn\u00edkem a dodavatelem, p\u0159ehled o dostupnosti v\u00fdrobku, ni\u017e\u0161\u00ed cena z pohledu z pohledu celkov\u00fdch n\u00e1klad\u016f na vlastnictv\u00ed, proto\u017ee jednotkov\u00e1 cena b\u00fdv\u00e1 v katalogu vy\u0161\u0161\u00ed ne\u017e v obchod\u011b \u201eza rohem,\u201c dokud nezapo\u010d\u00edt\u00e1me v\u0161echny manipula\u010dn\u00ed a administrativn\u00ed n\u00e1klady, \u010dast\u011bj\u0161\u00ed aktualizace cen, agregace objem\u016f, zrychlen\u00ed a zjednodu\u0161en\u00ed n\u00e1kupn\u00edch proces\u016f, vy\u0161\u0161\u00ed flexibilita, p\u0159\u00edstup k v\u00edce dodavatel\u016fm, lep\u0161\u00ed kontrola, minimalizace obch\u00e1zen\u00ed n\u00e1kupu, sn\u00ed\u017een\u00ed chybovosti \u010di p\u0159enesen\u00ed rozhodov\u00e1n\u00ed bl\u00ed\u017ee k probl\u00e9mu (Baron <em>a kol<\/em>., 2000).<\/p>\r\n<p>Kapitolou samou o sob\u011b je potom v\u00fdznamn\u00e9 sn\u00ed\u017een\u00ed transak\u010dn\u00edch n\u00e1klad\u016f, kter\u00e9 \u010dasto a\u017e n\u011bkolikan\u00e1sobn\u011b p\u0159esahuj\u00ed hodnotu objedn\u00e1van\u00e9ho zbo\u017e\u00ed (viz <strong>Tabulka<\/strong>). Mezi transak\u010dn\u00ed n\u00e1klady, kter\u00e9 vych\u00e1zej\u00ed z d\u00edla R. Coase (1995) a O. Williamsona (1995), obvykle \u0159ad\u00edme n\u00e1klady spojen\u00e9 s vyhled\u00e1v\u00e1n\u00edm vhodn\u00e9ho dodavatele i informac\u00ed o v\u00fdrobku, vyjedn\u00e1v\u00e1n\u00ed o cen\u011b a smluvn\u00edch podm\u00ednk\u00e1ch, administrativn\u00ed zaji\u0161t\u011bn\u00ed jako je nap\u0159\u00edklad tvorba kmenov\u00fdch z\u00e1znam\u016f od <em>ad hoc<\/em> dodavatel\u016f, monitorov\u00e1n\u00ed cel\u00e9ho obchodn\u00edho p\u0159\u00edpadu, n\u00e1klady spojen\u00e9 s \u0159e\u0161en\u00edm spor\u016f a zaji\u0161t\u011bn\u00edm dodr\u017eov\u00e1n\u00ed smluv, a kone\u010dn\u011b bychom nem\u011bli zapom\u00ednat ani na n\u00e1klady spojen\u00e9 s adaptac\u00ed na m\u011bn\u00edc\u00ed se podm\u00ednky, tzn. aktualizace polo\u017eek, cen, zm\u011bna dodavatele atd.<\/p>\r\n<p>Naopak na vrub e-katalogu mus\u00edme zapo\u010d\u00edtat jednor\u00e1zov\u00e9 n\u00e1klady na z\u0159\u00edzen\u00ed a integraci e-katalogu, customizaci pot\u0159eb\u00e1m z\u00e1kazn\u00edka, n\u00e1klady na provoz, poplatky poskytovatel\u016fm e-katalogov\u00fdch \u0159e\u0161en\u00ed.<\/p>\r\n<p> <img src=\"\/files\/uzel\/0058138\/0001~~y08qijeMNzYGAA.png\" alt=\"\" width=\"679\" height=\"258\" \/><\/p>\r\n<p> <\/p>\r\n<h2>Stupe\u0148 integrace e-katalog\u016f<\/h2>\r\n<p> <\/p>\r\n<p>E- katalogy netvo\u0159\u00ed jednolitou masu, ale m\u016f\u017eeme je segmentovat podle n\u011bkolika krit\u00e9ri\u00ed. Nej\u010dast\u011bji je d\u011bl\u00edme podle z\u0159izovatele, po\u010dtu \u00fa\u010dastn\u00edk\u016f \u010di uspo\u0159\u00e1d\u00e1n\u00ed dodavatelsko-odb\u011bratelsk\u00e9ho vztahu do t\u0159\u00ed kategori\u00ed: ve\u0159ejn\u00fd e-katalog (kdy poskytovatel platformy umo\u017e\u0148uje mnoha n\u00e1kup\u010d\u00edm a dodavatel\u016fm obchodovat), konsorcium (n\u011bkolik hr\u00e1\u010d\u016f si vytvo\u0159\u00ed katalog, kam pozvou vybran\u00e9 dodavatele) a priv\u00e1tn\u00ed e-katalog (n\u00e1kup\u010d\u00ed vytvo\u0159\u00ed e-katalog, kam pozve sv\u00e9 vybran\u00e9 dodavatele).<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a><\/p>\r\n<p>P\u0159esto\u017ee tato segmentace poskytuje velmi u\u017eite\u010dn\u00e1 doporu\u010den\u00ed pro obchodn\u00ed praxi, podle na\u0161eho n\u00e1zoru nev\u011bnuje dostate\u010dnou pozornost kl\u00ed\u010dov\u00e9mu faktoru pro automatizaci a redukci transak\u010dn\u00edch n\u00e1klad\u016f, kter\u00fdm je <strong>stupe\u0148 integrace e-katalogu<\/strong>, kter\u00fd <em>definujeme jako intenzitu propojen\u00ed e-katalogu s intern\u00edm IT syst\u00e9mem z\u00e1kazn\u00edka<\/em>.<\/p>\r\n<p>V n\u00e1sleduj\u00edc\u00ed p\u0159\u00edpadov\u00e9 studii ilustrujeme na konkr\u00e9tn\u00edch p\u0159\u00edkladech p\u011bt \u00farovn\u00ed integrace e-katalogu v energetick\u00e9 spole\u010dnosti.<\/p>\r\n<p> <\/p>\r\n<h2>P\u0159\u00edpadov\u00e1 studie<\/h2>\r\n<p> <\/p>\r\n<p>P\u0159edm\u011btem zkoum\u00e1n\u00ed byla \u00farove\u0148 integrace e-katalog\u016f ve velk\u00e9 energetick\u00e9 spole\u010dnosti, kter\u00e1 v sou\u010dasnosti vyu\u017e\u00edv\u00e1 v\u00edce ne\u017e 750 n\u00e1kupn\u00edch e-katalog\u016f. Stupe\u0148 integrace tvo\u0159\u00ed kontinuum od nulov\u00e9 a\u017e po absolutn\u00ed integraci (viz Tabulka). Ve zbytku kapitoly ilustrujeme jednotliv\u00e9 \u00farovn\u011b integrace na konkr\u00e9tn\u00edm p\u0159\u00edkladu.<\/p>\r\n<p> <img src=\"\/files\/uzel\/0058138\/0002~~y08qijeKNzYGAA.png\" alt=\"\" width=\"656\" height=\"286\" \/><\/p>\r\n<p><\/p>\r\n<h3>Nulov\u00e1 integrace<\/h3>\r\n<p>Ob\u010das pot\u0159ebujeme nakoupit drobn\u00fd spot\u0159ebn\u00ed po\u010d\u00edta\u010dov\u00fd materi\u00e1l. Na rozd\u00edl od po\u010d\u00edta\u010d\u016f se jedn\u00e1 o rozmanit\u00e9 polo\u017eky s minim\u00e1ln\u00edm obratem, kter\u00e9 vlastn\u011b \u017e\u00e1dn\u00e9ho dodavatele nezaj\u00edmaj\u00ed. P\u0159esto nechceme d\u011blat jednor\u00e1zov\u00e9 objedn\u00e1vky, proto\u017ee n\u00e1klady na ka\u017edou z nich p\u0159es\u00e1hnou hodnotu objedn\u00e1vky. M\u00edsto tendru, kter\u00e9ho by se stejn\u011b nikdo nez\u00fa\u010dastnil, jsme si vytipovali 20 polo\u017eek, srovnali jsme ceny u p\u011bti velk\u00fdch e-shop\u016f a v\u00edt\u011bze oslovili s nab\u00eddkou r\u00e1mcov\u00e9 smlouvy. Trochu jsme doufali, \u017ee bychom mohli dostat n\u011bjakou slevu z katalogov\u00fdch cen a t\u0159eba i integraci katalogu do na\u0161eho syst\u00e9mu, ale odpov\u011b\u010f byla lapid\u00e1rn\u00ed: \u201ep\u0159i t\u011bchto objemech bu\u010fto nakupuj jako ostatn\u00ed, nebo si to kupuj n\u011bkde jinde.\u201c \u0158e\u0161\u00edme to tak, \u017ee u\u017eivatel\u00e9 zad\u00e1vaj\u00ed sv\u00e9 po\u017eadavky do Help Desku, n\u00e1sledn\u011b se do e-shopu p\u0159ihl\u00e1s\u00ed opr\u00e1vn\u011bn\u00fd pracovn\u00edk, n\u00e1kup zrealizuje, zaplat\u00ed firemn\u00ed kartou, vytvo\u0159\u00ed intern\u00ed objedn\u00e1vku a v\u00fddaj alokuje do rozpo\u010dtu p\u0159\u00edslu\u0161n\u00e9ho odd\u011blen\u00ed.<\/p>\r\n<p> <\/p>\r\n<h3>N\u00edzk\u00fd<\/h3>\r\n<p>V centr\u00e1le pracuje v\u00edce ne\u017e dva tis\u00edce lid\u00ed, tak\u017ee v podstat\u011b neust\u00e1le nakupujeme kancel\u00e1\u0159sk\u00fd n\u00e1bytek. U velk\u00fdch projekt\u016f se samoz\u0159ejm\u011b d\u011bl\u00e1 kompletn\u00ed v\u00fdb\u011brov\u00e9 \u0159\u00edzen\u00ed, ale u jednor\u00e1zov\u00fdch n\u00e1kup\u016f by to kompletn\u011b zahltilo jednoho n\u00e1kup\u010d\u00edho. Proto jsme vyu\u017eili katalog dodavatele, kter\u00fd n\u00e1m umo\u017e\u0148uje sestavovat n\u00e1bytek a doobjedn\u00e1vat p\u0159esn\u011b podle okam\u017eit\u00fdch pot\u0159eb, ale sou\u010dasn\u011b m\u00e1me z\u00e1ruku, \u017ee se bude objedn\u00e1vat pouze ze schv\u00e1len\u00fdch vzor\u016f a barev, tak\u017ee v kancel\u00e1\u0159i nebudeme m\u00edt \u201eka\u017ed\u00fd pes, jin\u00e1 ves.\u201c M\u00e1me s dodavatelem uzav\u0159enou r\u00e1mcovou smlouvu s pevnou slevou z katalogov\u00fdch cen. Do objedn\u00e1vkov\u00e9 \u010d\u00e1sti katalogu m\u00e1 p\u0159\u00edstup pouze p\u0159\u00edslu\u0161n\u00fd n\u00e1kup\u010d\u00ed, kter\u00fd tam zad\u00e1 po\u017eadavky pracovn\u00edka a na konci mu na z\u00e1klad\u011b konkr\u00e9tn\u00ed konfigurace vyjede p\u0159esn\u00e1 kone\u010dn\u00e1 cena, kter\u00e1 se objev\u00ed na objedn\u00e1vce vytvo\u0159en\u00e9 v katalogu dodavatele a n\u00e1sledn\u00e9 faktu\u0159e dodavatele. Tu potom sp\u00e1rujeme s intern\u00ed r\u00e1mcovou objedn\u00e1vkou na odhadovan\u00fd objem n\u00e1kupu a zaplat\u00edme.<\/p>\r\n<p> <\/p>\r\n<h3>St\u0159edn\u00ed<\/h3>\r\n<p>Jedn\u00e1 se obvykle jen jak\u00fdsi p\u0159echodn\u00fd stupe\u0148, p\u0159esto stoj\u00ed za to jej zm\u00ednit. Setk\u00e1me se s n\u00edm t\u0159eba u n\u00e1hradn\u00edch d\u00edl\u016f od monopoln\u00edho dodavatele pro v\u00fdrobn\u00ed linku, to znamen\u00e1, m\u00e1me velk\u00e9 mno\u017estv\u00ed mal\u00fdch a opakovan\u00fdch transakc\u00ed za p\u0159edem domluvenou cenu, tak\u017ee manu\u00e1ln\u00ed tvorba po\u017eadavk\u016f, pr\u016fzkum trhu a vytv\u00e1\u0159en\u00ed objedn\u00e1vek nen\u00ed efektivn\u00ed. Uzav\u0159eme tedy s dodavatelem r\u00e1mcovou smlouvu, obvykle se slevou z katalogov\u00e9 ceny, a vytvo\u0159\u00edme datov\u00e9 rozhran\u00ed adaptovan\u00e9 na jeho specifick\u00fd katalog. Objedn\u00e1vky realizuje dle aktu\u00e1ln\u00edch pot\u0159eb p\u0159\u00edmo \u00fadr\u017eba. Podobn\u00fdch katalog\u016f samoz\u0159ejm\u011b m\u016f\u017eeme pou\u017e\u00edvat des\u00edtky. Obrovskou nev\u00fdhodou syst\u00e9mu je nutnost neust\u00e1l\u00e9 p\u0159ep\u00ednat mezi katalogy, nemo\u017enost fulltextov\u00e9ho vyhled\u00e1v\u00e1n\u00ed polo\u017eek v n\u011bkolika kataloz\u00edch sou\u010dasn\u011b, proto\u017ee nejsou integrov\u00e1ny, a n\u00e1ro\u010dn\u00e1 \u00fadr\u017eba velk\u00e9ho mno\u017estv\u00ed r\u016fzn\u00fdch datov\u00fdch rozhran\u00ed. Z t\u011bchto d\u016fvod\u016f jsme se rozhodli tento typ integrace postupn\u011b zcela eliminovat.<\/p>\r\n<p> <\/p>\r\n<h3>Vysok\u00fd<\/h3>\r\n<p>M\u016f\u017eeme \u0159\u00edci, \u017ee jsme si vlastn\u011b katalogov\u00fd n\u00e1kup zcela outsourcovali ke specializovan\u00e9mu poskytovali. Funguje to tak, \u017ee poskytovatel spolupracuje s \u0159\u00e1dov\u011b stovkami z\u00e1kazn\u00edk\u016f a tis\u00edci dodavateli a vytv\u00e1\u0159\u00ed gigantick\u00fd katalog se stovkami tis\u00edc polo\u017eek, kter\u00e9 potom importuje do B2B port\u00e1lu, do kter\u00e9ho maj\u00ed p\u0159\u00edstup na\u0161i zam\u011bstnanci. My jako z\u00e1kazn\u00edk si potom vybereme, zda chceme nakupovat pouze z katalog\u016f n\u00e1mi schv\u00e1len\u00fdch dodavatel\u016f nebo u standardn\u00edch polo\u017eek panel zcela otev\u0159eme. Velkou v\u00fdhodou je, \u017ee m\u016f\u017eeme pomoc\u00ed kl\u00ed\u010dov\u00fdch slov vyhled\u00e1vat ve v\u0161ech kataloz\u00edch sou\u010dasn\u011b a vybrat toho nejlevn\u011bj\u0161\u00edho nebo nejrychlej\u0161\u00edho dodavatele. Neust\u00e1l\u00fdm srovn\u00e1v\u00e1n\u00edm polo\u017eek tak\u00e9 p\u0159irozen\u011b stimulujeme konkurenci mezi dodavateli. Za \u00fadr\u017ebu katalog\u016f je zodpov\u011bdn\u00fd poskytovatel, kter\u00e9mu za to plat\u00edme ro\u010dn\u00ed provozn\u00ed poplatek a p\u0159\u00edpadn\u011b tak\u00e9 jednor\u00e1zov\u00fd instala\u010dn\u00ed poplatek za implementaci specifick\u00e9ho katalogu jen pro na\u0161e pot\u0159eby<\/p>\r\n<h3> <\/h3>\r\n<h3>Absolutn\u00ed<\/h3>\r\n<p>V t\u00e9to nejvy\u0161\u0161\u00ed \u00farovni je u\u017e katalog zcela integrov\u00e1n do n\u00e1kupn\u00edho syst\u00e9mu z\u00e1kazn\u00edka. Nejv\u011bt\u0161\u00ed \u00fasp\u011bch s t\u00edmto typem katalogu jsme zaznamenali p\u0159i katalogizaci slu\u017eeb, kdy jsme integrovali v\u00edce ne\u017e 700 r\u016fzn\u00fdch katalog\u016f od r\u016fzn\u00fdch dodavatel\u016f. T\u0159eba u \u0161kolen\u00ed nebo reviz\u00ed se jedn\u00e1 o katalogy s n\u00edzk\u00fdm po\u010dtem polo\u017eek v \u0159\u00e1du jednotek a\u017e des\u00edtek a stabiln\u00ed cenou, kter\u00e9 importuje nebo ru\u010dn\u011b spravuje p\u0159\u00edmo n\u00e1kup\u010d\u00ed. U katalog\u016f s velk\u00fdm po\u010dtem polo\u017eek nebo \u010dasto se m\u011bn\u00edc\u00ed cenou se vytv\u00e1\u0159\u00ed webov\u00e9 rozhran\u00ed pro dodavatele, kter\u00fd potom katalogy aktualizuje a n\u00e1sledn\u011b importuje do syst\u00e9mu z\u00e1kazn\u00edka. Podobn\u011b jako u \u201eSt\u0159edn\u00ed\u201c a \u201eVysok\u00e9\u201c \u00farovn\u011b integrace objedn\u00e1v\u00e1 p\u0159\u00edmo dr\u017eitel rozpo\u010dtu a cel\u00fd n\u00e1kupn\u00ed proces prob\u011bhne bez intervence n\u00e1kupu, kter\u00fd pouze pravideln\u011b monitoruje situaci a u v\u00fdrazn\u00e9ho v\u00fdkyvu ceny\/mno\u017estv\u00ed komunikuje s dodavatelem i \u017eadatelem a p\u0159\u00edpadn\u011b \u0159e\u0161\u00ed \u0161patnou v\u00fdkonost dodavatele nebo vyjedn\u00e1v\u00e1 lep\u0161\u00ed podm\u00ednky.<\/p>\r\n<p><\/p>\r\n<h2>Anal\u00fdza<\/h2>\r\n<p><\/p>\r\n<p>Jednotliv\u00e9 stupn\u011b integrace e-katalog\u016f se li\u0161\u00ed (1) m\u00edrou p\u0159izp\u016fsoben\u00ed e-katalogu odb\u011brateli, (2) \u201efyzick\u00fdm\u201c um\u00edst\u011bn\u00edm katalogu a n\u00e1kupn\u00edho ko\u0161\u00edku a (3) potenci\u00e1lem automatizace operativn\u00edch n\u00e1kupn\u00edch \u010dinnost\u00ed (viz Tabulka).<\/p>\r\n<p> <img src=\"\/files\/uzel\/0058138\/0003~~y08qijeONzYGAA.png\" alt=\"\" width=\"680\" height=\"499\" \/><\/p>\r\n<p><\/p>\r\n<p>M\u00edra p\u0159izp\u016fsoben\u00ed katalogu odb\u011brateli se v praxi projevuje mo\u017enost\u00ed customizovat sortiment, ceny, funkce a p\u0159\u00edpadn\u011b vzhled e-katalogu. Nap\u0159\u00edklad omezen\u00ed sortimentu umo\u017e\u0148uje lep\u0161\u00ed kontrolu nad kvalitou nakupovan\u00fdch komponent\u016f \u010di vyu\u017e\u00edt \u00faspor z rozsahu pro p\u0159\u00edpadn\u00e9 dodate\u010dn\u00e9 slevy a bonusy. Sjednan\u00e9 ceny p\u0159\u00edmo v katalogu zase eliminuj\u00ed nutnost kontroly slev na faktur\u00e1ch. Standardizace vzhledu a funkc\u00ed katalogu zase zjednodu\u0161uje pr\u00e1ci s katalogy. <\/p>\r\n<p>Velmi v\u00fdznamn\u00e9 je i m\u00edsto, kde se \u201efyzicky\u201c e-katalog nach\u00e1z\u00ed, proto\u017ee to ur\u010duje, zda m\u016f\u017eeme fulltextov\u011b vyhled\u00e1vat pouze v e-katalogu dodavatele nebo v n\u011bkolika e-kataloz\u00edch sou\u010dasn\u011b. U n\u00edzk\u00fdch \u00farovn\u00ed integrace z\u016fst\u00e1v\u00e1 katalog v syst\u00e9mu dodavatele a neumo\u017e\u0148uje fulltextov\u00e9 vyhled\u00e1v\u00e1n\u00ed v n\u011bkolika kataloz\u00edch sou\u010dasn\u011b na rozd\u00edl vy\u0161\u0161\u00edch \u00farovn\u00ed integrace, kter\u00e9 umo\u017e\u0148uj\u00ed snadno srovnat nab\u00eddky n\u011bkolika e-katalog\u016f a nep\u0159\u00edmo t\u00edm vytv\u00e1\u0159ej\u00ed konkuren\u010dn\u00ed tlak na dodavatele.<\/p>\r\n<p>Posledn\u00edm faktorem, kter\u00fd v\u00fdrazn\u011b ovliv\u0148uje administrativn\u00ed n\u00e1klady na obchodn\u00ed p\u0159\u00edpad, je potenci\u00e1l automatizace operativn\u00edch n\u00e1kupn\u00edch \u010dinnost\u00ed. Pokud n\u00e1kupn\u00ed ko\u0161\u00edk vytv\u00e1\u0159\u00edme v syst\u00e9mu dodavatele, mus\u00ed z\u00e1kazn\u00edk n\u00e1sledn\u011b manu\u00e1ln\u011b vytvo\u0159it ve sv\u00e9m syst\u00e9mu intern\u00ed r\u00e1mcovou objedn\u00e1vku, kter\u00e1 se potom sp\u00e1ruje s fakturou a p\u0159\u00edjemkou a zaplat\u00ed. Pokud se n\u00e1kupn\u00ed ko\u0161\u00edk vytv\u00e1\u0159\u00ed v syst\u00e9mu zprost\u0159edkovatele, vytvo\u0159\u00ed se na jeho z\u00e1klad\u011b z importovan\u00fdch \u00fadaj\u016f automaticky objedn\u00e1vka, kter\u00e1 se n\u00e1sledn\u011b automaticky sp\u00e1ruje s fakturou a p\u0159\u00edjemkou a zaplat\u00ed. A stejn\u011b je tomu i v p\u0159\u00edpad\u011b absolutn\u00ed integrace, kdy n\u00e1kupn\u00ed ko\u0161\u00edk i objedn\u00e1vka vznik\u00e1 p\u0159\u00edmo v syst\u00e9mu z\u00e1kazn\u00edka. N\u00e1sleduj\u00edc\u00ed tabulka shrnuje operativn\u00ed n\u00e1kupn\u00ed \u010dinnosti.<\/p>\r\n<p> <img src=\"\/files\/uzel\/0058138\/0004~~y08qijeJNzYGAA.png\" alt=\"\" width=\"670\" height=\"537\" \/><\/p>\r\n<p> <\/p>\r\n<h2>Volba \u00farovn\u011b integrace<\/h2>\r\n<p> <\/p>\r\n<p>Z p\u0159edchoz\u00ed diskuse se m\u016f\u017ee zd\u00e1t, \u017ee optim\u00e1ln\u00edm \u0159e\u0161en\u00edm je za v\u0161ech okolnost\u00ed Absolutn\u00ed integrace e-katalog\u016f a ni\u017e\u0161\u00ed \u00farovn\u011b integrace bychom m\u011bli pova\u017eovat pouze za p\u0159echodnou f\u00e1zi. Bohu\u017eel, tento z\u00e1v\u011br je myln\u00fd, proto\u017ee optim\u00e1ln\u00ed konfigurace z\u00e1vis\u00ed na celkov\u00e9m saldu transak\u010dn\u00edch n\u00e1klad\u016f, tedy \u00faspory administrativn\u00edch n\u00e1klad\u016f versus fixn\u00ed a provozn\u00ed n\u00e1klady na provoz e-katalogu (viz <strong>Graf<\/strong> pro sch\u00e9matick\u00e9 zn\u00e1zorn\u011bn\u00ed).<\/p>\r\n<p> <img src=\"\/files\/uzel\/0058138\/0005~~y08qijeNNzYGAA.png\" alt=\"\" width=\"691\" height=\"238\" \/><\/p>\r\n<p>Na ose X se nach\u00e1z\u00ed Frekvence transakc\u00ed a na ose Y n\u00e1klady na objedn\u00e1vku. Modr\u00e1 k\u0159ivka zn\u00e1zor\u0148uje jednicov\u00e9 n\u00e1klady na z\u0159\u00edzen\u00ed a provoz katalogu, zat\u00edmco oran\u017eov\u00e1 a \u0161ed\u00e1 k\u0159ivka p\u0159edstavuj\u00ed Administrativn\u00ed n\u00e1klady p\u0159i Nulov\u00e9 a Absolutn\u00ed integraci e-katalogu. Z grafu je patrn\u00e9, \u017ee p\u0159i mal\u00e9m po\u010dtu objedn\u00e1vek je nejlevn\u011bj\u0161\u00ed <strong>Nulov\u00e1 integrace<\/strong>. <strong>N\u00edzk\u00e1 integrace<\/strong> se vyplat\u00ed u pravideln\u00fdch, ale m\u00e1lo \u010dast\u00fdch objedn\u00e1vek. Naopak, pro \u010dast\u00e9 transakce vych\u00e1z\u00ed nejlevn\u011bji <strong>Absolutn\u00ed integrace<\/strong><\/p>\r\n<p>Frekvence transakc\u00ed v\u0161ak sama o sob\u011b nesta\u010d\u00ed pro v\u00fdslednou \u00farove\u0148 integrace e-katalogu. T\u00edm druh\u00fdm faktorem je na\u0161e relativn\u00ed <strong>Tr\u017en\u00ed s\u00edla<\/strong>, tedy na\u0161e pozice na trhu a atraktivita pro dodavatele (viz <strong>Matice<\/strong>).<\/p>\r\n<p> <img src=\"\/files\/uzel\/0058138\/0006~~y08qijeLNzYGAA.png\" alt=\"\" width=\"573\" height=\"492\" \/><\/p>\r\n<p> <\/p>\r\n<p>Vhodnost Nulov\u00e9 a Absolutn\u00ed integrace p\u0159esn\u011b odpov\u00edd\u00e1 transak\u010dn\u00edm n\u00e1klad\u016fm. Naopak u N\u00edzk\u00e9 a Vysok\u00e9 \u00farovn\u011b integrace pozitivn\u00ed respektive negativn\u00ed vliv na v\u00fdslednou konfiguraci:<\/p>\r\n<p>Pokud m\u00e1me velkou Tr\u017en\u00ed s\u00edlu, m\u016f\u017eeme dodavatele \u201edonutit\u201c k <strong>N\u00edzk\u00e9 integraci <\/strong>i u mal\u00e9ho po\u010dtu objedn\u00e1vek, kdy si s dodavatelem vytvo\u0159\u00edme e-katalog v r\u00e1mci jeho standardn\u00edho e-katalogu, \u010d\u00edm\u017e si zjednodu\u0161\u00edme hled\u00e1n\u00ed, odpad\u00e1v\u00e1 slo\u017eit\u00e9 vyjas\u0148ov\u00e1n\u00ed specifikace, neztr\u00e1c\u00edme \u010das neproduktivn\u00edm vyjedn\u00e1v\u00e1n\u00edm o cen\u011b a usnad\u0148uje se adaptace z hlediska aktualizace cen \u010di zm\u011bny sortimentu. Nav\u00edc prost\u0159ednictv\u00edm platby na fakturu a intern\u00ed r\u00e1mcovou objedn\u00e1vkou v\u00fdrazn\u011b redukujeme transak\u010dn\u00ed n\u00e1klady.<\/p>\r\n<p>Naopak, pokud disponujeme relativn\u011b malou Tr\u017en\u00ed silou, m\u016f\u017eeme u vysokofrekven\u010dn\u00edch n\u00e1kup\u016f zkusit alespo\u0148 <strong>Vysokou integraci<\/strong> prost\u0159ednictv\u00edm e-katalogu extern\u00edho poskytovatele, kdy dodavatel rozpo\u010d\u00edt\u00e1 sv\u00e9 fixn\u00ed n\u00e1klady na vytvo\u0159en\u00ed a udr\u017eov\u00e1n\u00ed e-katalogu na mnoho z\u00e1kazn\u00edk\u016f. Nap\u0159\u00edklad n\u00e1mi zkouman\u00e1 energetick\u00e1 spole\u010dnost vol\u00ed tento zp\u016fsob u 75 % katalogov\u00fdch n\u00e1kup\u016f, proto\u017ee dodavatel\u00e9 jednodu\u0161e nejsou ochotni investovat do Absolutn\u00ed integrace.<\/p>\r\n<p>Pro po\u0159\u00e1dek je\u0161t\u011b dodejme, \u017ee matice nepo\u010d\u00edt\u00e1 se <strong>St\u0159edn\u00ed \u00farovn\u00ed integrace<\/strong> e-katalogu, kter\u00e1 je jednak nepohodln\u00e1 z hlediska vyhled\u00e1v\u00e1n\u00ed, jednak je n\u00e1ro\u010dn\u00e1 na \u00fadr\u017ebu a trp\u00ed vysokou chybovost\u00ed. <\/p>\r\n<p> <\/p>\r\n<h2> P\u0159\u00ednos pro praxi<\/h2>\r\n<p> <\/p>\r\n<p>Tento p\u0159\u00edsp\u011bvek je relevantn\u00ed pro praxi hned z n\u011bkolika d\u016fvod\u016f. (1) Definuje p\u011bt \u00farovn\u00ed integrace e-katalog\u016f a ukazuje jejich rozd\u00edly z hlediska customizace, fyzick\u00e9ho um\u00edst\u011bn\u00ed a automatizace operativn\u00edch n\u00e1kupn\u00edch proces\u016f, (2) ukazuje, \u017ee volba optim\u00e1ln\u00ed konfigurace je kombinac\u00ed v\u00edcen\u00e1klad\u016f na z\u0159\u00edzen\u00ed\/provoz e-katalogu a \u00fasporou administrativn\u00edch a dal\u0161\u00edch transak\u010dn\u00edch n\u00e1klad\u016f, (3) kombinace Frekvence n\u00e1kupu a Tr\u017en\u00ed s\u00edly ur\u010duj\u00ed optim\u00e1ln\u00ed a sou\u010dasn\u011b re\u00e1ln\u011b mo\u017enou \u00farove\u0148 integrace e-katalogu.<\/p>\r\n<p> Auto\u0159i:<\/p>\r\n<p>Jan Va\u0161ek, Zden\u011bk Pytl\u00ed\u010dek, 2020<\/p>\r\n<h2>Reference<\/h2>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> Podrobn\u00fd p\u0159ehled dal\u0161\u00edch segmenta\u010dn\u00edch krit\u00e9ri\u00ed a podrobnou diskusi o t\u0159ech archetypech naleznete v \u010dl\u00e1nku Chelariu & Sangtani (2009).<\/p>\r\n<p>Baron, J. P., Shaw, M. J., & Bailey Jr, A. D. (2000) \u201eWeb-based e-catalog systems in B2B procurement.\u201c <em>Communications of the ACM<\/em>, <em>43<\/em>(5), 93-100.<\/p>\r\n<p>Chelariu, C., & Sangtani, V. (2009). Relational governance in B2B electronic marketplaces: an updated typology. <em>Journal of Business & Industrial Marketing<\/em>. 24(2), 108-118.<\/p>\r\n<p>Coase, R. H. (1995). The nature of the firm. In <em>Essential readings in economics<\/em> (pp. 37-54). Palgrave, London.<\/p>\r\n<p>Huang, J. Z., F. Tang, Y. Ye, G. Huang, and M. Li. (2005) \u201cOntology-Based E-Catalog Matching for Integration of GDSN and EPCglobal Network.\u201d In E-Business Engineering, 2005. IEEE International Conference. 212\u2013215.<\/p>\r\n<p>Williamson, O. E. (1979). Transaction-cost economics: the governance of contractual relations. <em>The journal of Law and Economics<\/em>, <em>22<\/em>(2), 233-261.<\/p>\r\n<p><\/p>\r\n<p><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"58044":{"idvazba":"68156","nad_uzel":"57320","pod_uzel":"58044","url":"\/digitalni-nakup-scm\/archiv-2021\/digitalizace-v-male-prepravni-spolecnosti","sablona":"1","nazev":"N\u00e1kup CRM v mal\u00e9 p\u0159epravn\u00ed spole\u010dnosti ","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/digitalizace-v-male-prepravni-spolecnosti,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/digitalizace-v-male-prepravni-spolecnosti}","poradi":"6","skupina_www":"everyone","platne_od":"04.03.2021 13:01:00","platne_do":null,"iduzel":"58044","obsah":"a:12:{s:5:\"nazev\";s:44:\"N\u00e1kup CRM v mal\u00e9 p\u0159epravn\u00ed spole\u010dnosti \";s:9:\"seo_title\";s:44:\"N\u00e1kup CRM v mal\u00e9 p\u0159epravn\u00ed spole\u010dnosti \";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:24:\"Ph.Dr. Jan Va\u0161ek, MSc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:968:\"<p>Digit\u00e1ln\u00ed transformace nen\u00ed jen o medi\u00e1ln\u011b atraktivn\u00edch radik\u00e1ln\u00edch technologick\u00fdch inovac\u00edch, miliardov\u00fdch projektech \u010di z\u00e1sadn\u00edch zm\u011bn\u00e1ch obchodn\u00edho modelu. Digit\u00e1ln\u00ed transformace se dot\u00fdk\u00e1 i ka\u017edodenn\u00edch rozhodnut\u00ed mal\u00fdch podnik\u016f zda investovat do hardware, po\u0159\u00eddit nov\u00fd software \u010di elektronizovat n\u011bkter\u00e9 procesy.<\/p>\r\n<p>My se v tomto p\u0159\u00edsp\u011bvku zam\u011b\u0159\u00edme pr\u00e1v\u011b na tento nepr\u00e1vem opom\u00edjen\u00fd sektor, kter\u00e9mu chyb\u00ed jasn\u00e1 a v praxi snadno implementovateln\u00e1 doporu\u010den\u00ed. Na konkr\u00e9tn\u00edm p\u0159\u00edkladu se zamysl\u00edme, zda rozhodnut\u00ed majitele mal\u00e9 p\u0159epravn\u00ed spole\u010dnosti vyvinout customizovan\u00fd software pro \u0159\u00edzen\u00ed vztahu se z\u00e1kazn\u00edky (CRM) je spr\u00e1vn\u00e9 z hlediska ekonomick\u00e9ho i efektivity zav\u00e1d\u011bn\u00ed nov\u00e9 technologie. <\/p>\r\n<p>Ale je\u0161t\u011b ne\u017e se pust\u00edme do p\u0159\u00edpadov\u00e9 studie, poj\u010fme si kr\u00e1tce objasnit, co p\u0159esn\u011b znamen\u00e1 pojem \u201ezav\u00e1d\u011bn\u00ed nov\u00e9 technologie.\u201c<\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:11896:\"<p><img src=\"\/files\/uzel\/0058044\/0001~~y08qijc2ijcEAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"710\" height=\"372\" \/><\/p>\r\n<h2><\/h2>\r\n<h2>Zav\u00e1d\u011bn\u00ed nov\u00e9 technologie<\/h2>\r\n<p>Proces zav\u00e1d\u011bn\u00ed nov\u00e9 technologie (software) m\u016f\u017eeme rozd\u011blit do t\u0159\u00ed stejn\u011b d\u016fle\u017eit\u00fdch f\u00e1z\u00ed. Tou prvn\u00ed je (1) \u201cIniciace,\u201d kdy hodnot\u00edme p\u0159\u00ednos technologie z hlediska benefit\u016f, schopnosti firmy technologii vyu\u017e\u00edt a po\u017eadavk\u016f trhu. Firma si tedy mus\u00ed pe\u010dliv\u011b rozmyslet, do kter\u00e9 technologie investuje a zda m\u00e1 inovace v\u016fbec \u0161anci ve firm\u011b usp\u011bt. St\u00e1vaj\u00ed se v\u0161ak i p\u0159\u00edpady, kdy firma jednodu\u0161e nem\u00e1 na v\u00fdb\u011br.<\/p>\r\n<p> Ve f\u00e1zi (2) \u201cpo\u0159\u00edzen\u00ed\u201d se mus\u00edme rozhodnout, jak\u00fdm zp\u016fsobem technologii do firmy dostaneme. Obvykle vol\u00edme mezi t\u0159emi variantami: koupit (existuj\u00edc\u00ed standardn\u00ed \u0159e\u0161en\u00ed, p\u0159\u00edpadn\u011b si jej nechat upravit), vyrobit intern\u011b (\u0159e\u0161en\u00ed zcela na m\u00edru) nebo vyvinout spole\u010dn\u011b s extern\u00edm partnerem (\u0159e\u0161en\u00ed zcela na m\u00edru). V p\u0159\u00edpadov\u00e9 studii si uk\u00e1\u017eeme, \u017ee intuitivn\u011b se nab\u00edzej\u00edc\u00ed rozhodnut\u00ed nemus\u00ed b\u00fdt v\u017edy spr\u00e1vn\u00e9 a m\u016f\u017ee firmu dlouhodob\u011b po\u0161kodit.<\/p>\r\n<p>Posledn\u00ed f\u00e1z\u00ed je potom (3) \u201cIntegrace,\u201d kdy technologii ve firm\u011b zav\u00e1d\u00edme jako sou\u010d\u00e1st hodnototvorn\u00fdch aktivit firmy.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> Tato f\u00e1ze je obvykle nejdel\u0161\u00ed a nejn\u00e1ro\u010dn\u011bj\u0161\u00ed, proto\u017ee technologie se mus\u00ed dostat lidem pod k\u016f\u017ei a doch\u00e1z\u00ed k bolestiv\u00e9 zm\u011bn\u011b existuj\u00edc\u00edch proces\u016f. Z tohoto d\u016fvodu se n\u011bkdy term\u00edny \u201ezav\u00e1d\u011bn\u00ed\u201c a \u201eintegrace\u201c zam\u011b\u0148uj\u00ed, dle na\u0161eho n\u00e1zoru je to v\u0161ak chyba, kter\u00e1 sv\u00e1d\u00ed k zanedb\u00e1n\u00ed f\u00e1ze iniciace a po\u0159\u00edzen\u00ed.<\/p>\r\n<p>V n\u00e1sleduj\u00edc\u00ed sekci si nejprve objasn\u00edme d\u016fvody, pro\u010d se majitel rozhodl pro v\u00fdvoj vlastn\u00edho syst\u00e9mu, a n\u00e1sledn\u011b spr\u00e1vnost tohoto rozhodnut\u00ed kriticky zhodnot\u00edme.<\/p>\r\n<p> <\/p>\r\n<h2>Koupit nebo vyvinout<\/h2>\r\n<p>Jste majitelem mal\u00e9 p\u0159epravn\u00ed spole\u010dnosti s cca 20 zam\u011bstnanci, kter\u00e1 poskytuje vnitrost\u00e1tn\u00ed a mezin\u00e1rodn\u00ed transportn\u00ed slu\u017eby pro lok\u00e1ln\u00ed firmy. Vedle toho nab\u00edz\u00edte n\u011bkolik voz\u016f k pron\u00e1jmu. Tento rok jste nav\u00edc investovali do v\u00fdstavby skladov\u00e9ho prostoru, kter\u00fd je aktu\u00e1ln\u011b nevyu\u017e\u00edvan\u00fd z d\u016fvodu razantn\u00edho poklesu popt\u00e1vky po kr\u00e1tkodob\u00fdch skladech.<\/p>\r\n<p>Na pravideln\u00fdch setk\u00e1n\u00edch v r\u00e1mci asociace i v oborov\u00e9m \u010dasopise se neust\u00e1le mluv\u00ed o digitalizaci. Drtiv\u00e1 v\u011bt\u0161ina doporu\u010dovan\u00fdch \u0159e\u0161en\u00ed je z pohledu va\u0161\u00ed firmy \u010dist\u00e9 science fiction, nicm\u00e9n\u011b zaujala v\u00e1s my\u0161lenka CRM syst\u00e9mu, tzn. syst\u00e9mu \u0159\u00edzen\u00ed vztahu se z\u00e1kazn\u00edky, kter\u00fd by v\u00e1m poskytl seznam v\u0161ech z\u00e1kazn\u00edk\u016f, p\u0159ehled o jejich aktivit\u00e1ch v\u010detn\u011b aktu\u00e1ln\u00edch zak\u00e1zek nebo faktur a jin\u00fdch dokument\u016f, hodnocen\u00ed re\u00e1ln\u00e9 ziskovosti\/probl\u00e9movosti z\u00e1kazn\u00edk\u016f a mnoho dal\u0161\u00edch u\u017eite\u010dn\u00fdch \u00fadaj\u016f. Syst\u00e9m by m\u011bl sou\u010dasn\u011b monitorovat vyu\u017eit\u00ed jednotliv\u00fdch voz\u016f, optim\u00e1ln\u011b je p\u0159iradit k jednotliv\u00fdm zak\u00e1zk\u00e1m a sledovat dal\u0161\u00ed d\u016fle\u017eit\u00e9 \u00fadaje. O nutnosti urychlen\u011b zav\u00e9st CRM v\u00e1s p\u0159esv\u011bd\u010dila i konkurence, kter\u00e1 jimi ji\u017e disponuje, i tlak z\u00e1kazn\u00edk\u016f, kte\u0159\u00ed vy\u017eaduj\u00ed digitalizaci komunikace a v\u011bt\u0161\u00ed transparentnost dodavatel\u016f.<\/p>\r\n<p>Na trhu existuje hned n\u011bkolik vhodn\u00fdch CRM \u0159e\u0161en\u00ed od zaveden\u00fdch zna\u010dek. Velkou v\u00fdhodou je i mo\u017enost integrace a komunikace v re\u00e1ln\u00e9m \u010dase s logistick\u00fdmi IT platformami z\u00e1kazn\u00edka. Na druhou stranu, standardn\u00ed \u0159e\u0161en\u00ed nab\u00edzej\u00ed v\u0161ak daleko v\u00edce funkc\u00ed, ne\u017e re\u00e1ln\u011b pot\u0159ebujete, customizace software je velmi drah\u00e1 a vy\u017eaduj\u00ed za\u0161kolen\u00ed pracovn\u00edk\u016f. Co v\u00e1s v\u0161ak opravdu odradilo, je jejich vysok\u00e1 po\u0159izovac\u00ed cena i ka\u017edoro\u010dn\u00ed poplatek za \u00fadr\u017ebu a aktualizace.<\/p>\r\n<p> Za\u010dali jste se proto poohl\u00ed\u017eet o levn\u011bj\u0161\u00ed alternativ\u011b a nakonec jste se rozhodli zakoupit \u0159e\u0161en\u00ed na m\u00edru od lok\u00e1ln\u00edho v\u00fdvoj\u00e1\u0159e. Jeho cena je nesrovnateln\u011b ni\u017e\u0161\u00ed ne\u017e u zaveden\u00fdch zna\u010dek. Nav\u00edc, v\u00fdvoj\u00e1\u0159 CRM syst\u00e9mu u\u017e m\u00e1 zku\u0161enosti s obdobn\u00fdmi projekty na m\u00edru. V\u00fdvoj\u00e1\u0159 v\u00e1m nab\u00edz\u00ed velmi \u00fazkou spolupr\u00e1ci v pr\u016fb\u011bhu v\u00fdvoje produktu i jeho zav\u00e1d\u011bn\u00ed. Od poskytnut\u00fdch referenc\u00ed v\u00edte, \u017ee v\u00fdvoj\u00e1\u0159 iniciuje pravideln\u00e9 sch\u016fzky, na kter\u00fdch p\u0159\u00edmo s u\u017eivateli zkou\u0161\u00ed prototypy softwar\u016f a konzultuje r\u016fzn\u00e9 dal\u0161\u00ed vylep\u0161en\u00ed \u010di zm\u011bny. Teprve potom v\u00fdvoj\u00e1\u0159 vylad\u00ed fin\u00e1ln\u00ed verzi. Vzhledem k jednoduchosti software nepo\u010d\u00edt\u00e1te s extra za\u0161kolen\u00edm zam\u011bstnanc\u016f. <\/p>\r\n<p>Nab\u00edzen\u00fd software je z hlediska po\u010dtu funkc\u00ed pom\u011brn\u011b jednoduch\u00fd, ale v\u00fdvoj\u00e1\u0159 v\u00e1m v p\u0159\u00edpad\u011b pot\u0159eby dal\u0161\u00ed funkce doprogramuje. Software tak\u00e9 neumo\u017e\u0148uje integraci s dal\u0161\u00edmi IT syst\u00e9my, kter\u00e9 by si firma v budoucnu zakoupila, a v\u00fdvoj\u00e1\u0159 v\u00e1s otev\u0159en\u011b upozornil, \u017ee by to bylo opravdu drah\u00e9. <\/p>\r\n<h2><\/h2>\r\n<h2>Diskuse<\/h2>\r\n<p> V t\u00e9to sekci se zamysl\u00edme nad vhodnost\u00ed zvolen\u00e9ho \u0159e\u0161en\u00ed ze \u010dty\u0159 perspektiv: zp\u016fsob po\u0159\u00edzen\u00ed, technologick\u00e9 faktory, firemn\u00ed faktory a faktory vn\u011bj\u0161\u00edho prost\u0159ed\u00ed.<\/p>\r\n<p> <\/p>\r\n<h2>Faktory vn\u011bj\u0161\u00edho prost\u0159ed\u00ed<\/h2>\r\n<p>Ve f\u00e1zi \u201einiciace\u201c pat\u0159\u00ed mezi kl\u00ed\u010dov\u00e9 faktory \u00fasp\u011b\u0161n\u00e9ho zaveden\u00ed nov\u00e9 technologie p\u0159edev\u0161\u00edm po\u017eadavky z\u00e1kazn\u00edka a konkuren\u010dn\u00ed tlak. Pokud z\u00e1kazn\u00edk danou technologii po\u017eaduje, nezb\u00fdv\u00e1 firm\u011b nic jin\u00e9ho, ne\u017e ji co nejrychleji zav\u00e9st do praxe. Stejn\u011b efektivn\u011b p\u016fsob\u00ed i tlak konkurence, kter\u00e1 technologii vyu\u017e\u00edv\u00e1 jako zdroj konkuren\u010dn\u00ed v\u00fdhody.<\/p>\r\n<p>V na\u0161em p\u0159\u00edpad\u011b oba faktory firmu tla\u010d\u00ed k co nejrychlej\u0161\u00edmu zaveden\u00ed CRM syst\u00e9mu. Ov\u0161em, podle na\u0161eho n\u00e1zoru, majitel podce\u0148uje komunikaci se z\u00e1kazn\u00edkem, tak\u017ee hroz\u00ed, \u017ee vyvine \u0159e\u0161en\u00ed, kter\u00e9 nebude kompatibiln\u00ed s informa\u010dn\u00edm syst\u00e9mem z\u00e1kazn\u00edka, nebo z\u00e1kazn\u00edkovi neposkytne po\u017eadovan\u00e1 data. Volbou vlastn\u00edho \u0159e\u0161en\u00ed se tak\u00e9 majitel od\u0159ez\u00e1v\u00e1 od p\u0159\u00edstupu k \u201enejnov\u011bj\u0161\u00edm technologi\u00edm,\u201c kter\u00e9 do sv\u00fdch softwar\u016f vkl\u00e1daj\u00ed leade\u0159i standardn\u00edch CRM \u0159e\u0161en\u00ed.<\/p>\r\n<p> <\/p>\r\n<h2>Zp\u016fsob po\u0159\u00edzen\u00ed technologie<\/h2>\r\n<p>Nyn\u00ed se ji\u017e p\u0159esouv\u00e1me do f\u00e1ze \u201epo\u0159\u00edzen\u00ed.\u201c Praxe jednozna\u010dn\u011b ukazuje, \u017ee n\u00e1kup existuj\u00edc\u00edho, standardizovan\u00e9ho softwarov\u00e9ho \u0159e\u0161en\u00ed je v\u017edy nejrychlej\u0161\u00edm a cenov\u011b nejefektivn\u011bj\u0161\u00edm zp\u016fsobem, jak se dostat k nov\u00e9 technologii. V\u00fdvoj \u0159e\u0161en\u00ed na m\u00edru lze doporu\u010dit pouze v t\u011bch p\u0159\u00edpadech, kdy standardn\u00ed softwarov\u00e9 \u0159e\u0161en\u00ed neexistuje nebo m\u00e1 firma naprosto specifick\u00e9 pot\u0159eby. Dan\u00ed za customizaci je v\u0161ak del\u0161\u00ed a dra\u017e\u0161\u00ed v\u00fdvoj.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[2]<\/span><\/a><\/p>\r\n<p>V na\u0161\u00ed p\u0159\u00edpadov\u00e9 studii se majitel rozhodl pro v\u00fdvoj softwaru na m\u00edru z d\u016fvodu ekonomick\u00e9 v\u00fdhodnosti. Bohu\u017eel, jedn\u00e1 se o \u010dastou chybu, kdy srovn\u00e1v\u00e1me pouze po\u0159izovac\u00ed cenu a nikoli celkov\u00e9 n\u00e1klady na vlastnictv\u00ed (TCO). V\u017edy\u0165 majitel nezohled\u0148uje \u010das, kter\u00fd on a jeho t\u00fdm str\u00e1v\u00ed nad v\u00fdvojem produktu, nepo\u010d\u00edt\u00e1 s n\u00e1klady na aktualizaci softwaru, updaty, p\u0159\u00edpadnou integraci s budouc\u00edmi IT syst\u00e9my, z\u00e1kaznickou podporou, nep\u0159\u00edm\u00fdmi n\u00e1klady p\u0159i poru\u0161e software, n\u00e1klady ztracen\u00fdch p\u0159\u00edle\u017eitost\u00ed kv\u016fli opo\u017ed\u011bn\u00e9mu zaveden\u00ed software atd.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p><\/p>\r\n<h2>Technologick\u00e9 faktory<\/h2>\r\n<p>Pokud jde o f\u00e1zi \u201eintegrace,\u201c tak pravd\u011bpodobnost \u00fasp\u011b\u0161n\u00e9ho zaveden\u00ed software do firmy ovliv\u0148uj\u00ed p\u0159edev\u0161\u00edm t\u0159i technologick\u00e9 faktory: Komplexnost, Testovatelnost a Celkov\u00fd p\u0159\u00ednos.<a href=\"#_ftn1\" name=\"_ftnref1\"><sup><span>[3]<\/span><\/sup><\/a><\/p>\r\n<p>Jeliko\u017e zkouman\u00e1 firma nakupuje pom\u011brn\u011b z\u00e1kladn\u00ed verzi CRM syst\u00e9mu a prob\u00edhaj\u00ed pravideln\u00e9 sch\u016fzky, kde se software testuje v praxi, m\u00e1 firma ide\u00e1ln\u00ed podm\u00ednky pro snadnou integraci software. Pokud jde o celkov\u00fd p\u0159\u00ednos, lze o\u010dek\u00e1vat, \u017ee z hlediska u\u017eivatel\u016f benefity jednozna\u010dn\u011b p\u0159eva\u017euj\u00ed nad nev\u00fdhodami, tak\u017ee i zde o\u010dek\u00e1v\u00e1me snadnou integraci.<\/p>\r\n<p> <\/p>\r\n<h2>Firemn\u00ed faktory<\/h2>\r\n<p>Druh\u00fdm v\u00fdznamn\u00fdm \u201eintegra\u010dn\u00edm\u201c faktorem je Kompatibilita softwaru s existuj\u00edc\u00edmi aplikacemi a Kvalifikace zam\u011bstnanc\u016f.<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[4]<\/span><\/a><\/p>\r\n<p>Bohu\u017eel, majitel p\u0159i v\u00fdvoji CRM softwaru v\u016fbec nevzal v \u00favahu nov\u011b vybudovan\u00fd sklad a nen\u00ed jasn\u00e9, zda sou\u010dasn\u00e1 architektura CRM syst\u00e9mu umo\u017e\u0148uje integraci tohoto potenci\u00e1ln\u011b v\u00fdznamn\u00e9ho zdroje p\u0159\u00edjm\u016f. Stejn\u011b tak majitel nepo\u010d\u00edt\u00e1 se za\u0161kolen\u00edm zam\u011bstnanc\u016f, co\u017e m\u016f\u017ee b\u00fdt do budoucna velk\u00fd probl\u00e9m, proto\u017ee ve firm\u011b nepracuje nikdo, kdo by rozum\u011bl obsluze, nemluv\u011b o \u0159\u00edzen\u00ed customizovan\u00e9ho softwaru. V p\u0159\u00edpad\u011b neo\u010dek\u00e1van\u00fdch probl\u00e9m\u016f, kdy nebude v\u00fdvoj\u00e1\u0159 k dispozici, hroz\u00ed kolaps syst\u00e9mu. Stejn\u011b tak nebude m\u00edt v\u00fdvoj\u00e1\u0159 ve firm\u011b partnera, kter\u00fd by spolupracoval na dal\u0161\u00edm zlep\u0161ov\u00e1n\u00ed software \u010di integraci s jin\u00fdmi software.<\/p>\r\n<p> <\/p>\r\n<h2>Shrnut\u00ed<\/h2>\r\n<p>Na z\u00e1klad\u011b p\u0159edchoz\u00ed diskuse se domn\u00edv\u00e1me, \u017ee rozhodnut\u00ed vyvinout vlastn\u00ed CRM syst\u00e9m bylo chybn\u00e9 z hlediska v\u0161ech t\u0159\u00ed f\u00e1z\u00ed zaveden\u00ed nov\u00e9 technologie, a firm\u00e1m v podobn\u00e9 situaci bychom proto doporu\u010dili n\u00e1kup standardizovan\u00e9ho CRM syst\u00e9mu.<\/p>\r\n<p><\/p>\r\n<h2>Doporu\u010den\u00ed pro praxi<\/h2>\r\n<p>Pokud jste majitelem men\u0161\u00ed firmy a uva\u017eujete o zaveden\u00ed nov\u00e9 technologie, m\u011bli byste se soust\u0159edit na t\u0159i f\u00e1ze (viz <strong>Diagram<\/strong>):<\/p>\r\n<p><em>Iniciace:<\/em> pe\u010dliv\u011b si rozmyslete, pro\u010d pr\u00e1v\u011b tato technologie a zda jsou v\u00e1m faktory vn\u011bj\u0161\u00edho prost\u0159ed\u00ed (po\u017eadavky z\u00e1kazn\u00edka a konkuren\u010dn\u00ed prost\u0159ed\u00ed) sp\u00ed\u0161e naklon\u011bny nebo hovo\u0159\u00ed proti va\u0161emu z\u00e1m\u011bru.<\/p>\r\n<p><em>Po\u0159\u00edzen\u00ed:<\/em> pe\u010dliv\u011b si rozmyslete, zda novou technologii koup\u00edte, vyvinete sami nebo nech\u00e1te vyvinout. P\u0159edev\u0161\u00edm u men\u0161\u00edch firem a ji\u017e existuj\u00edc\u00edch technologi\u00ed je dobr\u00e9 po\u0159\u00eddit standardn\u00ed \u0159e\u0161en\u00ed od leadera trhu. Naopak u ryze nov\u00fdch technologi\u00ed doporu\u010dujeme vlastn\u00ed v\u00fdvoj nebo alianci s partnerem. N\u00e1klady bychom m\u011bli v\u017edy srovn\u00e1vat metodou celkov\u00fdch n\u00e1klad\u016f na vlastnictv\u00ed, tzn. zohlednit nejen po\u0159izovac\u00ed cenu, ale i v\u0161echny ostatn\u00ed p\u0159\u00edm\u00e9 a nep\u0159\u00edm\u00e9 n\u00e1klady technologie v r\u00e1mci \u017eivotn\u00edho cyklu.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[5]<\/span><\/a><\/p>\r\n<p><em>Integrace:<\/em> pe\u010dliv\u011b zva\u017ete, zda nov\u00e1 technologie vyhovuje z hlediska Technologick\u00e9ho (tzn. Komplexnost, Testovatelnost a Celkov\u00fd p\u0159\u00ednos) i Firemn\u00edho (tzn. Kompatibilita softwaru s existuj\u00edc\u00edmi aplikacemi a Kvalifikace zam\u011bstnanc\u016f). \u010c\u00edm hor\u0161\u00ed jsou vstupn\u00ed podm\u00ednky, t\u00edm del\u0161\u00ed a n\u00e1ro\u010dn\u011bj\u0161\u00ed integrace. To neznamen\u00e1, \u017ee bychom se m\u011bli slo\u017eit\u00fdm technologi\u00edm vyh\u00fdbat, jen bychom m\u011bli po\u010d\u00edtat s n\u00e1ro\u010dn\u011bj\u0161\u00ed, del\u0161\u00ed a dra\u017e\u0161\u00ed integrac\u00ed.<\/p>\r\n<p><\/p>\r\n<h3>Auto\u0159i: <\/h3>\r\n<p>Gabriel K\u00f6nig & Jan Va\u0161ek, 2020<\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> Mathauer, M., & Hofmann, E. (2019). Technology adoption by logistics service providers. <em>International Journal of Physical Distribution & Logistics Management<\/em>.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[2]<\/span><\/a> Mathauer a Hofmann (2019)<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[3]<\/span><\/a> Mathauer a Hofmann (2019)<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[4]<\/span><\/a> Mathauer a Hofmann (2019)<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[5]<\/span><\/a> V modern\u00ed literatu\u0159e se setk\u00e1me dokonce i s konceptem Celkov\u00e1 hodnota vlastnictv\u00ed, kdy neporovn\u00e1v\u00e1me jen n\u00e1klady, ale i p\u0159\u00ednosy nakupovan\u00e9ho \u0159e\u0161en\u00ed (nap\u0159. p\u0159\u00ednos pro koncov\u00e9ho z\u00e1kazn\u00edka, pohodl\u00ed pro zam\u011bstnance atd.).<\/p>\r\n<p><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"57938":{"idvazba":"68042","nad_uzel":"57320","pod_uzel":"57938","url":"\/digitalni-nakup-scm\/archiv-2021\/digitalizace-a-iluze-efektivni-centralizace","sablona":"1","nazev":"Digitalizace a iluze efektivn\u00ed centralizace","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/digitalizace-a-iluze-efektivni-centralizace,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/digitalizace-a-iluze-efektivni-centralizace}","poradi":"7","skupina_www":"everyone","platne_od":"16.02.2021 13:02:00","platne_do":null,"iduzel":"57938","obsah":"a:12:{s:5:\"nazev\";s:44:\"Digitalizace a iluze efektivn\u00ed centralizace\";s:9:\"seo_title\";s:44:\"Digitalizace a iluze efektivn\u00ed centralizace\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:30:\"PhDr. Jan Va\u0161ek, MSc. et MSc.\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:1142:\"<p>Digitalizace ve smyslu p\u0159etv\u00e1\u0159en\u00ed a zpracov\u00e1n\u00ed dat na informace pomoc\u00ed anal\u00fdz, graf\u016f a model\u016f,<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> s sebou p\u0159in\u00e1\u0161\u00ed nebezpe\u010dn\u00fd fenom\u00e9n, kter\u00e9mu budeme \u0159\u00edkat <strong>Iluze efektivn\u00ed centralizace<\/strong>. Vrcholn\u00ed mana\u017ee\u0159i toti\u017e digitalizaci vn\u00edmaj\u00ed jako p\u0159\u00edle\u017eitost d\u00edky kvalitn\u011bj\u0161\u00edm dat\u016fm organizaci centralizovat, je\u0161t\u011b aktivn\u011bji se zapojit do strategick\u00fdch \u010dinnost\u00ed sv\u00fdch pod\u0159\u00edzen\u00fdch, p\u0159evz\u00edt a zkvalitnit rozhodovac\u00ed proces a t\u00edm sv\u00e9 organizaci p\u0159in\u00e9st je\u0161t\u011b v\u011bt\u0161\u00ed hodnotu.<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[2]<\/span><\/a> Naopak ze st\u0159edn\u00edch a funk\u010dn\u00edch mana\u017eer\u016f se v tomto pojet\u00ed postupn\u011b stanou jen prost\u00ed operativci a vykonavatel\u00e9 strategick\u00fdch rozhodnut\u00ed.<\/p>\r\n<p>V tomto p\u0159\u00edsp\u011bvku si tento potenci\u00e1ln\u011b velmi nebezpe\u010dn\u00fd fenom\u00e9n nejd\u0159\u00edve ilustrujeme a objasn\u00edme na p\u0159\u00edkladu st\u0159edn\u011b velk\u00e9ho pr\u016fmyslov\u00e9ho podniku, kter\u00fd s digitalizac\u00ed teprve za\u010d\u00edn\u00e1, a n\u00e1sledn\u011b doporu\u010d\u00edme vhodn\u00e1 n\u00e1pravn\u00e1 opat\u0159en\u00ed.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:14714:\"<h2>Sou\u010dasn\u00e1 situace ve spole\u010dnosti Alfa <\/h2>\r\n<p>Firma se zab\u00fdv\u00e1 v\u00fdrobou sb\u011bratelsk\u00fdch model\u016f a dal\u0161\u00edch dopl\u0148k\u016f. Firma je jednozna\u010dn\u00fd l\u00eddr na trhu a v\u00edce ne\u017e \u00be vyroben\u00fdch produkt\u016f putuje na bohat\u00e9 trhy v zahrani\u010d\u00ed. Jedn\u00e1 se o ryze \u010deskou firmu vedenou p\u0159\u00edmo majitelem. Vrcholn\u00ed mana\u017ee\u0159i jsou odborn\u00edci na v\u00fdvoj, v\u00fdrobu a prodej model\u016f. Firma m\u00e1 p\u0159ibli\u017en\u011b 130 zam\u011bstnanc\u016f a obrat okolo 150 milion\u016f K\u010d, je rozd\u011blen\u00e1 na \u00fazce specializovan\u00e1 v\u00fdrobn\u00ed st\u0159ediska veden\u00e1 st\u0159edn\u00edmi mana\u017eery. V\u0161ichni mana\u017ee\u0159i jsou ve st\u0159edn\u00edm v\u011bku a profesn\u011b vyrostli v r\u00e1mci firmy.<\/p>\r\n<p>Organiza\u010dn\u00ed strukturu spole\u010dnosti m\u016f\u017eeme ozna\u010dit za p\u0159ev\u00e1\u017en\u011b centralizovanou, to znamen\u00e1, \u017ee kl\u00ed\u010dov\u00e9 rozhodovac\u00ed pravomoci jsou v ruk\u00e1ch vrcholn\u00fdch mana\u017eer\u016f a centr\u00e1ln\u00edch funkc\u00ed, zat\u00edmco st\u0159ediska maj\u00ed sp\u00ed\u0161e operativn\u00ed \u00fakoly a musej\u00ed velmi tvrd\u011b intern\u011b bojovat o zdroje i moc.<\/p>\r\n<p>Ve zkouman\u00e9 firm\u011b jsme oslovili \u010dty\u0159i kl\u00ed\u010dov\u00e9 mana\u017eery: CEO a V\u00fdrobn\u00edho \u0159editele, kte\u0159\u00ed reprezentuj\u00ed vrcholn\u00fd management, Marketingov\u00e9ho \u0159editele, kter\u00fd p\u0159edstavuje centr\u00e1ln\u00ed funkce a Vedouc\u00edho st\u0159ediska, kter\u00fd zastupuje st\u0159edn\u00ed management spole\u010dnosti.<\/p>\r\n<p>V n\u00e1sleduj\u00edc\u00edch sekc\u00edch shrnujeme individu\u00e1ln\u00ed rozhovory, kter\u00e9 jsme pro p\u0159ehlednost rozd\u011blili do t\u0159\u00ed oblast\u00ed. V\u0161imn\u011bte si, jak diametr\u00e1ln\u011b odli\u0161n\u00e9 je vn\u00edm\u00e1n\u00ed stejn\u00e9ho probl\u00e9mu jednotliv\u00fdmi stupni \u0159\u00edzen\u00ed.<\/p>\r\n<p> <\/p>\r\n<h2>Kvalitn\u011bj\u0161\u00ed data a informace<\/h2>\r\n<p><strong>Pohled CEO<\/strong>: Dost\u00e1v\u00e1 v\u0161echna pot\u0159ebn\u00e1 data, zaj\u00edm\u00e1 ho hlavn\u011b souhrnn\u00fd p\u0159ehled. Digitalizace ve firm\u011b funguje ji\u017e nyn\u00ed a vy\u0161\u0161\u00ed \u00farove\u0148 pomoc\u00ed digit\u00e1ln\u00ed reorganizace bude jenom k prosp\u011bchu. Za v\u0161echna data zodpov\u00edd\u00e1 jeden zam\u011bstnanec, kter\u00fd sou\u010dasn\u011b vede i sklad a dal\u0161\u00ed pos\u00edlen\u00ed spr\u00e1vy dat nen\u00ed pot\u0159eba. Pr\u00e1ce s daty v sou\u010dasn\u00e9m ERP syst\u00e9mu je zdlouhav\u00e1 kv\u016fli mno\u017estv\u00ed produkt\u016f- ur\u010dit\u011b by pomohl nov\u00fd software pro anal\u00fdzu a zpracov\u00e1n\u00ed dat.<\/p>\r\n<p><strong>Pohled V\u00fdrobn\u00edho \u0159editele<\/strong>: Dost\u00e1v\u00e1 data pouze, kdy\u017e si o n\u011b \u0159ekne. Neexistuje kvalitn\u00ed reporting. Pot\u0159ebujeme v\u00edce, kvalitn\u011bj\u0161\u00edch a \u201epersonalizovan\u00fdch\u201c dat, to znamen\u00e1 konkr\u00e9tn\u00ed data o produktech a detailn\u00ed anal\u00fdzy produkt\u016f. Ide\u00e1ln\u011b p\u0159ehledn\u011b zpracovan\u00fd report ka\u017ed\u00fd t\u00fdden nebo alespo\u0148 1x za 14 dn\u00ed. S\u00e1m nem\u00e1 na vytv\u00e1\u0159en\u00ed anal\u00fdz \u010das. <\/p>\r\n<p><strong>Pohled Marketingov\u00e9ho \u0159editele<\/strong>: Data vyu\u017e\u00edv\u00e1 pom\u011brn\u011b hojn\u011b k r\u016fzn\u00fdm marketingov\u00fdm aktivit\u00e1m jako reklama, design obal\u016f a krabic, v\u00fdb\u011br influencer\u016f. Kvalitn\u00edch dat je nedostatek, co\u017e vede k suboptim\u00e1ln\u00edmu marketing. Data si vyhled\u00e1v\u00e1 v\u011bt\u0161inou s\u00e1m, proto\u017ee mu nevyhovuje spolupr\u00e1ce s pov\u011b\u0159en\u00fdm zam\u011bstnancem. Chyb\u00ed mu intern\u00ed datov\u00fd expert, kter\u00fd by data \u201eo\u017eivil.\u201c Ocenil by mnohem hlub\u0161\u00ed anal\u00fdzy, podrobn\u011bj\u0161\u00ed data, systemati\u010dt\u011bj\u0161\u00ed zpracov\u00e1n\u00ed a pravideln\u00e9 reporty.<\/p>\r\n<p><strong>Pohled st\u0159edn\u00edho mana\u017eera, vedouc\u00edho st\u0159ediska<\/strong>: Anal\u00fdzy z\u00edsk\u00e1v\u00e1 p\u0159\u00edmo od CEO jako \u201ehotov\u00fd produkt,\u201c kter\u00fd nen\u00ed k diskusi. V sou\u010dasnosti ve firm\u011b nen\u00ed \u010dlov\u011bk, kter\u00fd by data dok\u00e1zal p\u0159ipravit a zanalyzovat. Akutn\u011b pot\u0159ebuje podporu CEO pro digitalizaci pro lep\u0161\u00ed rozhodov\u00e1n\u00ed z hlediska st\u0159edn\u011bdob\u00e9ho a dlouhodob\u00e9ho portfolia produkt\u016f. Nem\u00e1 \u010das s\u00e1m data zpracov\u00e1vat, pot\u0159ebuje jasnou anal\u00fdzu pro rozhodov\u00e1n\u00ed. P\u0159i zda\u0159il\u00e9 digit\u00e1ln\u00ed reorganizaci o\u010dek\u00e1v\u00e1 r\u016fst tr\u017eeb a\u017e o 15 %.<\/p>\r\n<p> <\/p>\r\n<h2>Lep\u0161\u00ed veden\u00ed a koordinace<\/h2>\r\n<p><strong>Pohled CEO: <\/strong>Koordinaci mezi st\u0159edisky za\u0161ti\u0165uje CEO a v\u00fdrobn\u00ed \u0159editel. Ve firm\u011b je patrn\u00fd boj st\u0159edisek o moc, co\u017e se projevuje konfronta\u010dn\u00ed a houstnouc\u00ed atmosf\u00e9rou na sch\u016fz\u00edch, zhor\u0161en\u00edm sd\u00edlen\u00ed informac\u00ed, \u0161patnou koordinac\u00ed projekt\u016f a absenc\u00ed spolupr\u00e1ce mezi jednotliv\u00fdmi st\u0159edisky. V\u011bt\u0161\u00ed p\u0159\u00edstup k informac\u00edm by mohl tuto rivalitu a boj o zdroje v r\u00e1mci firmy je\u0161t\u011b pos\u00edlit.<\/p>\r\n<p><strong>Pohled V\u00fdrobn\u00edho \u0159editele<\/strong>: Za koordinaci projekt\u016f a st\u0159edisek je p\u0159\u00edmo zodpov\u011bdn\u00fd. Mysl\u00ed si, \u017ee oboj\u00ed je nyn\u00ed na velmi dobr\u00e9 \u00farovni a digitalizace by mohla situaci zlep\u0161it, pos\u00edlit jeho pozici a umo\u017enit mu je\u0161t\u011b efektivn\u011bj\u0161\u00ed \u0159\u00edzen\u00ed a koordinaci. Soupe\u0159en\u00ed o vliv registruje, ale nep\u0159ikl\u00e1d\u00e1 mu vysokou v\u00e1hu, proto\u017ee n\u011bco takov\u00e9ho je ve firm\u00e1ch norm\u00e1ln\u00ed.<\/p>\r\n<p><strong>Pohled Marketingov\u00e9ho \u0159editele<\/strong>: Koordinace mezi st\u0159edisky pova\u017euje za slabou a rychlej\u0161\u00ed digit\u00e1ln\u00ed reorganizace v oblasti \u0159\u00edzen\u00ed projekt\u016f by \u0159\u00edzen\u00ed st\u0159edisek jednozna\u010dn\u011b prosp\u011bla. Soupe\u0159en\u00ed o moc mezi st\u0159edisky registruje a mysl\u00ed si, \u017ee by s t\u00edm CEO a v\u00fdrobn\u00ed \u0159editel m\u011bli rychle n\u011bco d\u011blat. Rozhodovac\u00ed pravomoci by ponechal\/p\u0159esunul na \u00farovni vedouc\u00edch st\u0159edisek, kter\u00e9 pova\u017euje za experty.<\/p>\r\n<p><strong>Pohled st\u0159edn\u00edho mana\u017eera, vedouc\u00edho st\u0159ediska<\/strong>: CEO odpov\u011bdn\u00fd za koordinaci se sna\u017e\u00ed m\u011b\u0159it v\u0161em stejn\u011b. Soupe\u0159en\u00ed o p\u0159\u00edze\u0148 veden\u00ed mezi st\u0159edisky jednozna\u010dn\u011b prob\u00edh\u00e1 a v\u00edce dat by jej je\u0161t\u011b pos\u00edlilo.<\/p>\r\n<p> <\/p>\r\n<h2>Organiza\u010dn\u00ed struktura<\/h2>\r\n<p><strong>Pohled CEO: <\/strong>CEO, kter\u00fd je sou\u010dasn\u011b majitelem i jednatelem, si svou velkou moc a centralizaci kontroln\u00edch i rozhodovac\u00edch pravomoc\u00ed uv\u011bdomuje. Firmu ji\u017e takto \u0159\u00edd\u00ed 30 let, zn\u00e1 ka\u017ed\u00e9ho ve firm\u011b a r\u00e1d probl\u00e9my \u0159e\u0161\u00ed p\u0159\u00edmo s odpov\u011bdn\u00fdmi pracovn\u00edky. Je\u0161t\u011b v\u011bt\u0161\u00ed centralizace se neboj\u00ed, proto\u017ee lep\u0161\u00ed data mu umo\u017en\u00ed lep\u0161\u00ed rozhodov\u00e1n\u00ed. Na druhou stranu p\u016fjde zanedlouho do d\u016fchodu a cht\u011b necht\u011b mus\u00ed spole\u010dnost decentralizovat, k \u010demu\u017e by m\u011bla pomoci pr\u00e1v\u011b digitalizace. Sna\u017e\u00ed se proto zajistit kvalifikovan\u00e9 lidi i na pozice vedouc\u00edch st\u0159edisek a celkov\u011b pozvednout profesionalitu managementu ve firm\u011b.<\/p>\r\n<p><strong>Pohled V\u00fdrobn\u00edho \u0159editele<\/strong>: Kdy\u017e na pozici nastupoval, m\u011bl velmi dominantn\u00ed roli p\u0159i veden\u00ed st\u0159edisek a doslova centralizovan\u011b dohl\u00ed\u017eel nad v\u0161emi st\u0159edisky. T\u00edm, jak firma rostla, rostla i s\u00edla a autonomie jednotliv\u00fdch st\u0159edisek a jedno dokonce nyn\u00ed reportuje p\u0159\u00edmo CEO. V\u011b\u0159\u00ed, \u017ee digitalizace povede k dal\u0161\u00ed decentralizaci firemn\u00ed struktury. M\u00e1 v\u0161ak z tohoto trendu obavy, proto\u017ee dan\u00ed za decentralizaci bude duplikace \u010dinnost\u00ed, nesystematick\u00e1 a chaotick\u00e1 pr\u00e1ce.<\/p>\r\n<p><strong>Pohled Marketingov\u00e9ho \u0159editele<\/strong>: P\u0159ikl\u00e1n\u00ed se k vy\u0161\u0161\u00ed decentralizaci. Mysl\u00ed si, \u017ee nen\u00ed dob\u0159e, aby na datech \u201esed\u011bl\u201c vrcholn\u00fd management na st\u0159ediska pou\u0161t\u011bl pouze vybran\u00e1 data. Ch\u00e1pe, \u017ee je to pro veden\u00ed takto lep\u0161\u00ed, ale mysl\u00ed si, \u017ee vedouc\u00ed st\u0159edisek by s daty nalo\u017eili l\u00e9pe.<\/p>\r\n<p><strong>Pohled st\u0159edn\u00edho mana\u017eera, vedouc\u00edho st\u0159ediska<\/strong>: CEO z pozice s\u00edly a bez konzultac\u00ed p\u0159ij\u00edm\u00e1 v\u0161echna strategick\u00e1 rozhodnut\u00ed t\u00fdkaj\u00edc\u00ed se jeho st\u0159ediska a jeho funkce je \u201esouhlas\u00edc\u00ed idiot,\u201c kter\u00fd v\u0161e zavede do praxe. Jeliko\u017e m\u00e1 s CEO skv\u011bl\u00e9 vztahy, tak mu sou\u010dasn\u00fd stav nevad\u00ed.<\/p>\r\n<p> <\/p>\r\n<h2>Shrnut\u00ed p\u0159\u00edpadov\u00e9 studie<\/h2>\r\n<p>V\u0161ichni respondenti se shodnou, \u017ee firma nutn\u011b pot\u0159ebuje vy\u0161\u0161\u00ed m\u00edru digitalizace dat ve smyslu jejich konverze na informace. V\u017edy\u0165 krom\u011b CEO maj\u00ed v\u0161ichni mana\u017ee\u0159i pom\u011brn\u011b obt\u00ed\u017en\u00fd p\u0159\u00edstup k pot\u0159ebn\u00fdm dat\u016fm a anal\u00fdz\u00e1m, akutn\u011b jim chyb\u00ed \u201epersonalizovan\u00e9\u201c anal\u00fdzy pro d\u016fle\u017eit\u00e1 rozhodnut\u00ed. Sou\u010dasn\u011b se potvrzuje, \u017ee firm\u011b chyb\u00ed odborn\u00edk pro pr\u00e1ci s daty i proces, kter\u00fd by data na informace pravideln\u011b, kvalitn\u011b a do hloubky transformoval a sd\u00edlel. Bude v\u0161ak nutno p\u0159esv\u011bd\u010dit CEO, kter\u00fd jako jedin\u00fd pot\u0159ebn\u00e1 data m\u00e1, a zat\u00edm pot\u0159ebu kvalitn\u011bj\u0161\u00edch dat pro v\u0161echny jako prioritu nevn\u00edm\u00e1. <\/p>\r\n<p>Z hlediska kooperace a veden\u00ed st\u0159edisek panuje shoda, \u017ee sou\u010dasn\u00fd stav nen\u00ed optim\u00e1ln\u00ed. Li\u0161\u00ed se v\u0161ak n\u00e1zory na spr\u00e1vn\u00e9 \u0159e\u0161en\u00ed, proto\u017ee v\u0161ichni respondenti digitalizaci vn\u00edmaj\u00ed jako p\u0159\u00edle\u017eitost pos\u00edlit sv\u00e9 rozhodovac\u00ed pravomoc\u00ed, co\u017e v\u0161ak m\u016f\u017ee intern\u00ed boj o moc je\u0161t\u011b pos\u00edlit a spole\u010dnost paralyzovat.<\/p>\r\n<p>Kone\u010dn\u011b, sou\u010dasn\u00e1, velmi centralizovan\u00e1 struktura vrcholn\u00fdm mana\u017eer\u016fm vyhovuje, proto\u017ee jim garantuje kontrolu i rozhodovac\u00ed pravomoci. Re\u00e1ln\u011b hroz\u00ed, \u017ee digitalizace tento trend je\u0161t\u011b pos\u00edl\u00ed a nezabr\u00e1n\u00ed mu ani dob\u0159e m\u00edn\u011bn\u00e1, ale v praxi jen vla\u017en\u011b prosazovan\u00e1 decentralizace ze strany CEO.<\/p>\r\n<p> <\/p>\r\n<h2>Iluze efektivn\u00ed centralizace v praxi<\/h2>\r\n<p>P\u0159\u00edpadov\u00e1 studie n\u00e1zorn\u011b ukazuje jev, kter\u00fd jsme pracovn\u011b nazvali <strong>Iluze efektivn\u00ed centralizace<\/strong>, kdy vrcholn\u00ed mana\u017ee\u0159i vn\u00edmaj\u00ed digitalizaci jako n\u00e1stroj pro centralizaci dat, vytvo\u0159en\u00ed prakticky zcela centralizovan\u00e9 organiza\u010dn\u00ed struktury s n\u00e1sledn\u00fdm utu\u017een\u00edm kontroly a p\u0159evzet\u00edm strategick\u00fdch rozhodovac\u00edch pravomoc\u00ed.<\/p>\r\n<p>N\u00e1sleduj\u00edc\u00ed <strong>Sch\u00e9ma<\/strong> v\u0161ak ukazuje, \u017ee tato iluze stoj\u00ed na myln\u00fdch p\u0159edpokladech a centralizace umo\u017en\u011bn\u00e1 digitalizac\u00ed ve sv\u00e9m d\u016fsledku vede k neefektivn\u00edmu rozhodov\u00e1n\u00ed. Poj\u010fme se na jednotliv\u00e9 \u0159\u00e1dky pod\u00edvat podrobn\u011bji a hned se zamysleme nad vhodn\u00fdmi n\u00e1pravn\u00fdmi opat\u0159en\u00edmi.<\/p>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0057938\/0001~~S8lMzyxJzMmsSkxOVUhUSE7NKymCcgE.png\" class=\"img_fancy_no\" alt=\"\" width=\"672\" height=\"378\" \/><\/p>\r\n<p><\/p>\r\n<h3>I. Digitalizace p\u0159inese v\u00edce a lep\u0161\u00ed informace, co\u017e povede k lep\u0161\u00edmu rozhodov\u00e1n\u00ed<\/h3>\r\n<p>Bohu\u017eel, v\u011bci jsou jen z\u0159\u00eddka takto jednoduch\u00e9. Digitalizace sice vede k obrovsk\u00e9mu mno\u017estv\u00ed disponibiln\u00edch dat, ov\u0161em neo\u010dek\u00e1van\u00fdm negativn\u00edm d\u016fsledkem b\u00fdvaj\u00ed nekvalitn\u00ed a nekompletn\u00ed data, zahlcen\u00ed daty, p\u0159ece\u0148ov\u00e1n\u00ed p\u0159\u00ednosu re\u00e1ln\u00e9ho p\u0159\u00ednosu dat, chyb\u011bj\u00edc\u00ed znalosti a dovednosti informace smyslupln\u011b vyu\u017e\u00edt v rozhodovac\u00edm procesu. <\/p>\r\n<p>Vrcholn\u00fdm mana\u017eer\u016fm proto doporu\u010dujeme (1) najmout datov\u00e9ho experta, kter\u00fd dok\u00e1\u017ee z dat vydolovat informace a (2) zapojit do rozhodovac\u00edho procesu lok\u00e1ln\u00ed mana\u017eery, kte\u0159\u00ed maj\u00ed pot\u0159ebn\u00e9 tacitn\u00ed, expertn\u00ed i lok\u00e1ln\u00ed znalosti, aby informace spr\u00e1vn\u011b vyhodnotili a spole\u010dn\u011b s vrcholn\u00fdmi mana\u017eery dosp\u011bli ke spr\u00e1vn\u00e9mu z\u00e1v\u011bru.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[3]<\/span><\/a><\/p>\r\n<p> <\/p>\r\n<h3>II. Digitalizace umo\u017en\u00ed lep\u0161\u00ed veden\u00ed pod\u0159\u00edzen\u00fdch st\u0159edisek a lep\u0161\u00ed koordinaci<\/h3>\r\n<p>Druh\u00e1 iluze vych\u00e1z\u00ed z jednoduch\u00e9ho p\u0159edpokladu, \u017ee kvalitn\u011bj\u0161\u00ed informace umo\u017en\u00ed vrcholn\u00fdm mana\u017eer\u016fm l\u00e9pe \u0159\u00eddit pod\u0159\u00edzen\u00e1 st\u0159ediska a l\u00e9pe jejich pr\u00e1ci koordinovat. Realita je v\u0161ak op\u011bt daleko prozai\u010dt\u011bj\u0161\u00ed. M\u00edsto lep\u0161\u00edho veden\u00ed maj\u00ed vrcholn\u00ed mana\u017ee\u0159i zasahovat do kompetenc\u00ed lok\u00e1ln\u00edch mana\u017eer\u016f, co\u017e samoz\u0159ejm\u011b bud\u00ed ned\u016fv\u011bru. Sout\u011b\u017e o vz\u00e1cn\u00e9 zdroje, kter\u00e1 se d\u00edky transparentn\u00edm informac\u00edm koncentruje v ruk\u00e1ch vrcholn\u00fdch mana\u017eer\u016f, vede k nezdrav\u00e9mu sout\u011b\u017een\u00ed o p\u0159\u00edze\u0148 veden\u00ed, neochot\u011b odkr\u00fdvat karty, sd\u00edlet informace i spolupracovat na projektech, ze kter\u00fdch by prim\u00e1rn\u011b t\u011b\u017eila pouze jedna strana. Jin\u00fdmi slovy, vrcholn\u00ed mana\u017ee\u0159i-arbit\u0159i se d\u00edky transparentn\u00edm dat\u016fm st\u00e1vaj\u00ed \u00fa\u010dastn\u00edci intern\u00edho mocensk\u00e9ho boje. Kone\u010dn\u011b, p\u0159edev\u0161\u00edm u firem, kter\u00e9 byly zvykl\u00e9 na koncentraci v\u0161ech dat v rukou vrcholn\u00fdch mana\u017eer\u016f, m\u016f\u017ee b\u00fdt nep\u0159\u00edjemn\u00fdm p\u0159ekvapen\u00edm, kolik informac\u00ed st\u0159edn\u00ed mana\u017ee\u0159i najednou maj\u00ed, a \u017ee se cht\u011bj\u00ed aktivn\u011b zapojit do rozhodovac\u00edho procesu.<\/p>\r\n<p><\/p>\r\n<h3>III. Digitalizace umo\u017en\u00ed v\u011bt\u0161\u00ed centralizaci a n\u00e1sledn\u011b i vy\u0161\u0161\u00ed p\u0159idanou hodnotu vrcholn\u00fdch mana\u017eer\u016f<\/h3>\r\n<p>Posledn\u00ed iluze vych\u00e1z\u00ed z p\u0159edpokladu, \u017ee koncentrace rozhodov\u00e1n\u00ed v ruk\u00e1ch vrcholn\u00fdch mana\u017eer\u016f zvy\u0161uje kvalitu rozhodnut\u00ed a tud\u00ed\u017e firm\u011b p\u0159in\u00e1\u0161\u00ed vysokou p\u0159idanou hodnotu. Stejn\u011b tak je iluze, \u017ee zcela centralizovan\u00e9 organizace jsou nejefektivn\u011bj\u0161\u00ed. Snad jedinou v\u00fdjimkou jsou z\u00e1sadn\u00ed krize, kdy je pot\u0159eba kr\u00e1tkodob\u011b koncentrovat rozhodovac\u00ed pravomoci k proveden\u00ed neodkladn\u00fdch a bolestiv\u00fdch zm\u011bn. Ur\u010dit\u011b se najde spousta dal\u0161\u00edch p\u0159\u00edpad\u016f, kdy je centr\u00e1ln\u00ed rozhodov\u00e1n\u00ed optim\u00e1ln\u00ed, nicm\u00e9n\u011b dan\u00ed za tento komfort je trval\u00e1 ztr\u00e1ta motivace st\u0159edn\u00edch mana\u017eer\u016f, skryt\u00e9 i otev\u0159en\u00e9 kompeten\u010dn\u00ed spory i sabot\u00e1\u017e iniciativ, kter\u00e9 p\u0159i\u0161ly \u201eshora.\u201c Nem\u016f\u017eeme dostate\u010dn\u011b zd\u016fraznit, jak je absence oboustrann\u00e9 vertik\u00e1ln\u00ed komunikace pro dlouhodob\u00fd rozvoj firmy \u0161kodliv\u00e1.<\/p>\r\n<p>Jedin\u00fdm efektivn\u00edm n\u00e1pravn\u00fdm opat\u0159en\u00edm je odhodl\u00e1n\u00ed vrcholn\u00fdch mana\u017eer\u016f delegovat zaj\u00edmavou a odpov\u011bdnou pr\u00e1ci na st\u0159edn\u00ed mana\u017eery, poskytnout jim prostor pro vlastn\u00ed iniciativu a nechat je pou\u010dit se z chyb, odolat poku\u0161en\u00ed p\u0159ekra\u010dovat jasn\u011b stanoven\u00e9 kompetence bez ohledu na to, jak \u201eopr\u00e1vn\u011bn\u00e9 to v tomto konkr\u00e9tn\u00edm p\u0159\u00edpad\u011b je,\u201c a stanoven\u00ed spole\u010dn\u00fdch KPI, kter\u00e9 doslova vynucuj\u00ed konstruktivn\u00ed spolupr\u00e1ci mezi vrcholn\u00fdmi a st\u0159edn\u00edmi mana\u017eery.<\/p>\r\n<p> <\/p>\r\n<h2>Z\u00e1v\u011br<\/h2>\r\n<p>Tento p\u0159\u00edsp\u011bvek byl prim\u00e1rn\u011b ur\u010den v\u0161em mana\u017eer\u016fm, kte\u0159\u00ed za\u010d\u00ednaj\u00ed s digitalizac\u00ed sv\u00fdch firem a kte\u0159\u00ed cht\u011bj\u00ed digitalizaci vyu\u017e\u00edt k v\u011bt\u0161\u00ed centralizaci rozhodov\u00e1n\u00ed. Snad se n\u00e1m poda\u0159ilo n\u00e1zorn\u011b uk\u00e1zat neblah\u00fd vliv Iluze efektivn\u00ed centralizace, upozornit na neo\u010dek\u00e1van\u00e9 negativn\u00ed d\u016fsledky tohoto kroku a doporu\u010dit vhodn\u00e1 n\u00e1pravn\u00e1 opat\u0159en\u00ed. V\u011b\u0159\u00edme, \u017ee mnoho mana\u017eer\u016f tento probl\u00e9m intuitivn\u011b vn\u00edm\u00e1 a n\u00e1\u0161 p\u0159\u00edsp\u011bvek jim pomohl otev\u0159\u00edt intern\u00ed diskusi a vyhnout se zbyte\u010dn\u00fdm chyb\u00e1m.<\/p>\r\n<p><\/p>\r\n<h3>Auto\u0159i:<\/h3>\r\n<p><span>Jakub Nademlejnsk\u00fd, Jan Va\u0161ek, 2021<\/span><\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> RITTER, Thomas a Carsten Lund PEDERSEN. Digitization capability and the digitalization of business models in business-to-business firms: Past, present, and future. Industrial Marketing Management 2020, 86, 180-190.<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[2]<\/span><\/a> N\u00e1\u0161 p\u0159\u00edsp\u011bvek se inspiroval vynikaj\u00edc\u00edm \u010dl\u00e1nkem J. Schmitta a kolektivu, kte\u0159\u00ed zkoumaj\u00ed n\u00e1zory mana\u017eer\u016f na m\u011bn\u00edc\u00ed se roli centr\u00e1ly v kontextu digitalizace. SCHMITT, Jan, Benoit DECRETON a Phillip C. NELL. How corporate headquarters add value in the digital age. Journal of Organization Design. 2019, 8(1).<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[3]<\/span><\/a> V t\u00e9to sekci jsme rozpracovali doporu\u010den\u00ed formulovan\u00e1 v \u010dl\u00e1nku J. Schmitta a kolektivu (2019).<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"57697":{"idvazba":"67730","nad_uzel":"57320","pod_uzel":"57697","url":"\/digitalni-nakup-scm\/archiv-2021\/zavadeni-robotic-process-automation-v-podniku","sablona":"1","nazev":"Zav\u00e1d\u011bn\u00ed Robotic Process Automation v podniku","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/zavadeni-robotic-process-automation-v-podniku,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/zavadeni-robotic-process-automation-v-podniku}","poradi":"8","skupina_www":"everyone","platne_od":"05.02.2021 13:23:00","platne_do":null,"iduzel":"57697","obsah":"a:12:{s:5:\"nazev\";s:48:\"Zav\u00e1d\u011bn\u00ed Robotic Process Automation v podniku\";s:9:\"seo_title\";s:48:\"Zav\u00e1d\u011bn\u00ed Robotic Process Automation v podniku\";s:8:\"seo_desc\";s:146:\"Robotic Process Automation je vy\u0161\u0161\u00ed forma automatizace, kter\u00e1 napodobuje \u010dlov\u011bka d\u00edky kombinaci Um\u011bl\u00e9 inteligence se Strojov\u00fdm u\u010den\u00edm.\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:986:\"<p>V tomto p\u0159\u00edsp\u011bvku si klademe ot\u00e1zku, jak firma v praxi zav\u00e1d\u00ed <em>Robotic Process Automation (RPA) <\/em>a jak m\u016f\u017ee sv\u016fj sou\u010dasn\u00fd proces je\u0161t\u011b vylep\u0161it na z\u00e1klad\u011b zku\u0161enost\u00ed odjinud. Pro p\u0159\u00edpadovou studii jsme si vybrali implementaci RPA v nadn\u00e1rodn\u00ed spole\u010dnosti zab\u00fdvaj\u00edc\u00ed se prodejem sportovn\u00edch pot\u0159eb.<\/p>\r\n<p>V\u011b\u0159\u00edme, \u017ee n\u00e1\u0161 \u010dl\u00e1nek je pro mana\u017eery zaj\u00edmav\u00fd hned z n\u011bkolika d\u016fvod\u016f: (1) jednodu\u0161e vysv\u011btluje principy Robotic Process Automation, (2) ukazuje proces implementace RPA v konkr\u00e9tn\u00ed firm\u011b, (3) na z\u00e1klad\u011b diskuse se zodpov\u011bdn\u00fdmi mana\u017eery a odborn\u00e9 literatury doporu\u010duje snadno implementovateln\u00e9 zlep\u0161en\u00ed sou\u010dasn\u00e9ho procesu, (4) vylep\u0161en\u00fd proces je relevantn\u00ed pro v\u0161echny typy digit\u00e1ln\u00edch inovac\u00ed zav\u00e1d\u011bn\u00fdch v r\u00e1mci Pr\u016fmyslu 4.0.<\/p>\r\n<p>Je\u0161t\u011b ne\u017e se ale pust\u00edme do anal\u00fdzy konkr\u00e9tn\u00edho implementa\u010dn\u00edho procesu, stru\u010dn\u011b si koncept RPA p\u0159ipome\u0148me a strukturujme.<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:16528:\"<h2>Co je to Robotic Process Automation<\/h2>\r\n<p>P\u0159edstavte si, \u017ee n\u00e1sledkem prodeje \u010d\u00e1sti spole\u010dnosti odch\u00e1z\u00ed v\u00edce ne\u017e polovina zam\u011bstnanc\u016f pod novou pr\u00e1vn\u00ed entitu. To samoz\u0159ejm\u011b znamen\u00e1 p\u0159ev\u00e9st stovky, mo\u017en\u00e1 tis\u00edce administrativn\u00edch \u00fadaj\u016f o pracovn\u00edc\u00edch do nov\u00e9ho syst\u00e9mu. V ide\u00e1ln\u00edm p\u0159\u00edpad\u011b maj\u00ed ob\u011b firmy stejn\u00fd HR syst\u00e9m a data sta\u010d\u00ed jednodu\u0161e migrovat. V praxi se v\u0161ak setk\u00e1v\u00e1me sp\u00ed\u0161e s horou pap\u00edr\u016f, kter\u00e9 mus\u00ed ka\u017ed\u00fd zam\u011bstnanec vyplnit a kter\u00e9 potom pracovn\u00edci Person\u00e1ln\u00edho odd\u011blen\u00ed manu\u00e1ln\u011b zavedou do syst\u00e9mu. A p\u0159esn\u011b pro podobn\u00e9 p\u0159\u00edpady je zde technologie Robotic Process Automation (RPA). <\/p>\r\n<p>RPA je vy\u0161\u0161\u00ed forma automatizace, kter\u00e1 napodobuje \u010dlov\u011bka d\u00edky kombinaci Um\u011bl\u00e9 inteligence se Strojov\u00fdm u\u010den\u00edm a zaji\u0161\u0165uje opakovan\u00e9, standardizovan\u00e9, vysoko-objemov\u00e9 \u010dinnosti s minim\u00e1ln\u00ed p\u0159idanou hodnotou, kter\u00e9 do t\u00e9 doby museli d\u011blat lid\u00e9.<\/p>\r\n<p>Je velmi d\u016fle\u017eit\u00e9, \u017ee na rozd\u00edl od automatizace nevy\u017eaduj\u00ed roboti zm\u011bnu existuj\u00edc\u00edch IT syst\u00e9m\u016f a vyu\u017e\u00edvaj\u00ed je podobn\u011b, jako by to d\u011blali lid\u00e9. V praxi to funguje tak, \u017ee robot se p\u0159ipoj\u00ed do syst\u00e9mu, vlo\u017e\u00ed data, provede zadan\u00e9 \u00fakoly a zase se odpoj\u00ed. Typicky se jedn\u00e1 o ty nejnudn\u011bj\u0161\u00ed \u010dinnosti jako p\u0159en\u00e1\u0161en\u00ed informac\u00ed nebo dokument\u016f z jednoho m\u00edsta na druh\u00e9. <\/p>\r\n<p><strong>Graf 1<\/strong> n\u00e1zorn\u011b ukazuje, kdy pou\u017e\u00edt automatizaci, kdy je optim\u00e1ln\u00ed RPA a kdy \u010dinnost ponechat lidem: (1) Automatizaci vyu\u017e\u00edv\u00e1me v\u017edy, kdy\u017e m\u00e1me spoustu transakc\u00ed, kter\u00e9 \u0159e\u0161\u00edme st\u00e1le stejn\u00fdm procesem, (2) robotizaci vyu\u017e\u00edv\u00e1me u v\u0161ech repetitivn\u00edch \u00fakol\u016f, kter\u00e9 nejsou zcela standardizovan\u00e9 a nemaj\u00ed dostate\u010dn\u00e9 objemy, aby se automatizace vyplatila, (3) lidem (zat\u00edm) ponech\u00e1v\u00e1me v\u0161echny nepravideln\u00e9 a vysoce variabiln\u00ed \u010dinnosti, kter\u00e9 je pot\u0159eba kreativn\u011b vy\u0159e\u0161it.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a><\/p>\r\n<p><img src=\"\/files\/uzel\/0057697\/0002~~Sy9KTIuPNzaINwQA.png\" alt=\"\" width=\"757\" height=\"448\" \/><\/p>\r\n<p style=\"padding-left: 400px;\">Graf 1, upraveno dle Aalst et al., 2018.<\/p>\r\n<p><\/p>\r\n<p>V sou\u010dasnosti rozli\u0161ujeme t\u0159i typy robot\u016f: (1) Proboti zpracov\u00e1vaj\u00ed data na z\u00e1klad\u011b jednoduch\u00fdch, standardizovan\u00fdch pravidel, (2) Knowboti prohled\u00e1vaj\u00ed internet, kde shroma\u017e\u010fuj\u00ed a uchov\u00e1vaj\u00ed u\u017eivatelem po\u017eadovan\u00e9 informace, (3) Chatboti funguj\u00ed jako virtu\u00e1ln\u00ed pracovn\u00edci a odpov\u00eddaj\u00ed na dotazy z\u00e1kazn\u00edk\u016f v re\u00e1ln\u00e9m \u010dase.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[2]<\/span><\/a><\/p>\r\n<p>Kr\u00e1sn\u00fdm p\u0159\u00edkladem vyu\u017eit\u00ed RPA je zpracov\u00e1n\u00ed vratek v e-shopech. Z pohledu prodejce se jedn\u00e1 o pom\u011brn\u011b n\u00e1kladn\u00fd a v\u00edce stup\u0148ov\u00fd proces, kter\u00fd v\u0161ak d\u00edky standardizaci a jasn\u00fdm pravidl\u016fm m\u016f\u017ee zcela p\u0159evz\u00edt robot: zaevidovat vratku ve v\u0161ech syst\u00e9mech, poslat potvrzen\u00ed z\u00e1kazn\u00edkovi, aktualizovat skladov\u00e9 z\u00e1soby, uvolnit platbu nebo poslat z\u00e1kazn\u00edkovi n\u00e1hradu, atd.<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[3]<\/span><\/a> <\/p>\r\n<p>Zku\u0161enosti ukazuj\u00ed, \u017ee technologie RPA je jedn\u00edm z nejefektivn\u011bj\u0161\u00edch \u0159e\u0161en\u00ed automatizace s ohledem na okam\u017eitou redukci n\u00e1klad\u016f, minim\u00e1ln\u00ed chybovost, jednoduch\u00fd management a rychlou implementaci, vysokou p\u0159idanou hodnotu, n\u00edzk\u00e9 riziko a vysokou n\u00e1vratnost investice.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[4]<\/span><\/a><\/p>\r\n<p>Tento stru\u010dn\u00fd \u00favod samoz\u0159ejm\u011b nemohl pokr\u00fdt v\u0161echny aspekty RPA. Z\u00e1jemc\u016fm o hlub\u0161\u00ed rozbor mohu doporu\u010dit nap\u0159\u00edklad velmi srozumiteln\u00fd \u010dl\u00e1nek od P. Hofmana a kolektivu.<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[5]<\/span><\/a><\/p>\r\n<h2><\/h2>\r\n<h2>P\u0159\u00edpadov\u00e1 studie: Sou\u010dasn\u00fd proces zav\u00e1d\u011bn\u00ed RPA <\/h2>\r\n<p>V t\u00e9to sekci se pod\u00edv\u00e1me na sou\u010dasn\u00fd proces zav\u00e1d\u011bn\u00ed RPA v konkr\u00e9tn\u00ed spole\u010dnosti (viz <strong>Sch\u00e9ma I.<\/strong>).<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p><img src=\"\/files\/uzel\/0057697\/0003~~K07OSM1NjDc2AAA.png\" alt=\"\" width=\"661\" height=\"344\" \/><\/p>\r\n<p style=\"text-align: justify; line-height: 150%; padding-left: 160px;\" class=\"Titulek1\">Sch\u00e9ma I: sou\u010dasn\u00fd proces zav\u00e1d\u011bn\u00ed RPA ve spole\u010dnosti, vlastn\u00ed zpracov\u00e1n\u00ed<o:p><\/o:p><\/p>\r\n<p><\/p>\r\n<p>Aby Spole\u010dnost s implementac\u00ed RPA mohla za\u010d\u00edt, je t\u0159eba se detailn\u011b sezn\u00e1mit s podnikov\u00fdmi procesy a identifikovat ty, kter\u00e9 maj\u00ed nejv\u011bt\u0161\u00ed <strong><em>potenci\u00e1l robotizace<\/em><\/strong>, tzn. vysok\u00e1 frekvence dan\u00e9ho procesu, vysok\u00e1 \u00farove\u0148 standardizace, tedy minim\u00e1ln\u00ed po\u010det alternativn\u00edch sc\u00e9n\u00e1\u0159\u016f, dlouh\u00e1 \u017eivotnost program\u016f, na kter\u00fdch bude RPA operovat a mal\u00e1 p\u0159idan\u00e1 hodnota dan\u00e9ho procesu.<\/p>\r\n<p>Tento prvn\u00ed krok pova\u017eujeme za kl\u00ed\u010dov\u00fd, proto\u017ee klade z\u00e1sadn\u00ed ot\u00e1zku: Skute\u010dn\u011b pot\u0159ebujeme RPA? Sou\u010dasn\u011b bychom si m\u011bli nastavit sv\u00e1 o\u010dek\u00e1v\u00e1n\u00ed a c\u00edle, tedy hlavn\u00ed motiv\u00e1tory projektu: Chceme po implementaci RPA sledovat vysok\u00e9 ROI? Nebo n\u00e1m jde \u010dist\u011b o eliminaci proces\u016f bez p\u0159idan\u00e9 hodnoty a zp\u0159\u00edjemnit na\u0161im zam\u011bstnanc\u016fm pr\u00e1ci, bez ohledu na ROI? Pomoc\u00ed t\u00e9to ot\u00e1zky se d\u00e1 zjistit, jak\u00e9 jsou.<\/p>\r\n<p>Dal\u0161\u00edm faktorem \u00fasp\u011b\u0161n\u00e9 implementace je vysok\u00e1 \u00farove\u0148 znalosti dan\u00e9ho procesu, kter\u00fd pro zjednodu\u0161en\u00ed nazvu <strong>Procesn\u00ed k<em>now-how<\/em><\/strong>. V pr\u016fb\u011bhu detailn\u00ed anal\u00fdzy vybran\u00e9ho procesu se sna\u017e\u00edme zohlednit ve\u0161ker\u00e9 sc\u00e9n\u00e1\u0159e, kter\u00e9 mohou p\u0159i pr\u016fb\u011bhu nastat i jejich pravd\u011bpodobnost a p\u0159\u00edpadn\u00e9 n\u00e1sledky. Zaj\u00edm\u00e1 n\u00e1s, jak\u00e1 data vstupuj\u00ed do procesu a jak\u00e9 informace vystupuj\u00ed ven. Tato anal\u00fdza ide\u00e1ln\u011b prob\u00edh\u00e1 p\u0159\u00edmo s vlastn\u00edkem procesu a jeho \u010detn\u00fdm pozorov\u00e1n\u00edm. <\/p>\r\n<p>T\u0159et\u00edm faktorem \u00fasp\u011b\u0161n\u00e9 implementace RPA jsou <strong><em>N\u00e1stroje<\/em><\/strong>, kter\u00e9 pou\u017eijeme. V sou\u010dasnosti existuje hned n\u011bkolik n\u00e1stroj\u016f, resp. program\u016f, kter\u00e9 se k RPA automatizaci vyu\u017e\u00edvaj\u00ed. V sou\u010dasnosti je podle spole\u010dnosti Gartner leaderem na trhu spole\u010dnost UiPath a jej\u00ed UiPath Studio.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[6]<\/span><\/a> <strong><em>N\u00e1strojem<\/em><\/strong><em> <\/em>m\u016f\u017ee b\u00fdt i zaji\u0161t\u011bn\u00ed RPA kompletn\u011b z extern\u00edch zdroj\u016f. Zde je ale pot\u0159eba b\u00fdt opatrn\u00fd kv\u016fli citlivosti dat a p\u0159edev\u0161\u00edm u finan\u010dn\u00edch proces\u016f tento p\u0159\u00edstup nedoporu\u010dujeme. <\/p>\r\n<p>Velmi v\u00fdznamn\u00fdm krokem zav\u00e1d\u011bn\u00ed RPA je definice <strong>Budouc\u00edho o\u010dek\u00e1van\u00e9ho stavu<\/strong>. To znamen\u00e1, o kolik se sn\u00ed\u017e\u00ed pot\u0159eba lidsk\u00e9ho kapit\u00e1lu na vykon\u00e1vanou \u010dinnost, sn\u00ed\u017e\u00ed se chybovost a proces se zrychl\u00ed. Nap\u0159\u00edklad p\u0159i p\u0159episu faktury do intern\u00edho syst\u00e9mu se proces zefektivnil 20x, kdy\u017e klesl ze 120 na 6 sekund. V\u00fdstupem tohoto kroku je i specifick\u00fd pl\u00e1n, kter\u00fd zohled\u0148uje dopad na lidsk\u00e9 zdroje po implementaci RPA.<\/p>\r\n<p><strong>V\u00fdvoj RPA<\/strong> prob\u00edh\u00e1 v n\u00e1stroji, kter\u00fd byl zvolen v p\u0159edchoz\u00edch f\u00e1z\u00edch. Smyslem tohoto \u010dl\u00e1nku nen\u00ed v\u00fdvoj konkr\u00e9tn\u00edho RPA, proto na <strong>Obr\u00e1zku I<\/strong> pouze schematicky zn\u00e1zor\u0148ujeme jednotliv\u00e9 v\u00fdvojov\u00e9 f\u00e1ze syst\u00e9mu: (1) V\u00fdvoj\u00e1\u0159i za\u010d\u00ednaj\u00ed <strong>identifikac\u00ed<\/strong> procesu, kter\u00fd budou automatizovat. (2) Tento proces rozd\u011bl\u00ed do n\u011bkolika krok\u016f a (3) analyzuj\u00ed jednotliv\u00e9 rozhodovac\u00ed uzly, co\u017e je z\u00e1sadn\u00ed pro spr\u00e1vn\u00e9 naprogramov\u00e1n\u00ed robota. Pokud je tento krok zanedb\u00e1n, hroz\u00ed \u017ee proces bude nestabiln\u00ed a nep\u0159edv\u00eddateln\u00fd. (4) Dal\u0161\u00edm krokem je zhodnocen\u00ed variant zm\u011bn, kter\u00e9 je t\u0159eba zav\u00e9st pro \u00fasp\u011b\u0161n\u00e9 chov\u00e1n\u00ed robota. M\u016f\u017ee se jednat nap\u0159\u00edklad o \u00fapravu form\u00e1tu dokument\u016f do standardn\u00ed podoby. (5) Posledn\u00edm krokem je samostatn\u00fd v\u00fdvoj a n\u00e1sledn\u00e1 optimalizace.<\/p>\r\n<p> <img src=\"\/files\/uzel\/0057697\/0004~~K6ssy8-KLypIjDc2AAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"652\" height=\"456\" \/><\/p>\r\n<p><\/p>\r\n<p style=\"text-align: justify; line-height: 150%; padding-left: 320px;\" class=\"Titulek1\">Obr\u00e1zek I: Postup p\u0159i v\u00fdvoji RPA, vlastn\u00ed zpracov\u00e1n\u00ed<o:p><\/o:p><\/p>\r\n<p>Posledn\u00edm krokem je <strong>spu\u0161t\u011bn\u00ed<\/strong> naprogramovan\u00fdch robot\u016f a s t\u00edm souvisej\u00edc\u00ed optim\u00e1ln\u00ed vyu\u017eit\u00ed uvoln\u011bn\u00fdch lidsk\u00fdch zdroj\u016f. Nap\u0159\u00edklad Spole\u010dnost se nyn\u00ed soust\u0159ed\u00ed na RPA ve finan\u010dn\u00ed oblasti, tedy prim\u00e1rn\u011b pr\u00e1ce \u00fa\u010detn\u00ed a pokladn\u00edka. Tito pracovn\u00edci maj\u00ed unik\u00e1tn\u00ed know-how a vzd\u011bl\u00e1n\u00ed v oblasti financ\u00ed a mohou b\u00fdt p\u0159evedeni na pr\u00e1ci s daleko vy\u0161\u0161\u00ed p\u0159idanou hodnotou jako je finan\u010dn\u00ed pl\u00e1novan\u00ed, anal\u00fdza n\u00e1klad\u016f, cash managementu, nebo dokonce se z nich mohou st\u00e1t procesn\u00ed finan\u010dn\u00ed analytici, kte\u0159\u00ed budou systematicky vyhled\u00e1vat dal\u0161\u00ed procesn\u00ed inovace.<\/p>\r\n<h2>Vylep\u0161en\u00fd proces zav\u00e1d\u011bn\u00ed RPA<\/h2>\r\n<p>P\u0159esto\u017ee se m\u016f\u017ee v\u00fd\u0161e popsan\u00fd proces jevit jako optimalizovan\u00fd, praktick\u00e1 zku\u0161enost ukazuje, \u017ee je st\u00e1le co zlep\u0161ovat. Prostudovali jsme proto odbornou literaturu, zda n\u011bkdo nenavrhl efektivn\u011bj\u0161\u00ed proces. Na\u0161e volba padla na \u010dl\u00e1nek autor\u016f Cordeiro, Cooper a Ferro,<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[7]<\/span><\/a> kter\u00fd sou\u010dasn\u00fd proces ve zkouman\u00e9 spole\u010dnosti obohacuje hned o t\u0159i potenci\u00e1ln\u011b d\u016fle\u017eit\u00e9 inovace: (1) pilotn\u00ed projekt, (2) zakotven\u00ed RPA do \u0161ir\u0161\u00ed digitaliza\u010dn\u00ed strategie spole\u010dnosti a (3) sd\u00edlen\u00ed p\u0159\u00ednosu RPA v r\u00e1mci hodnotov\u00e9ho \u0159et\u011bzce spole\u010dnosti. Poj\u010fme si tyto t\u0159i inovace stru\u010dn\u011b vysv\u011btlit a doplnit o pohled kl\u00ed\u010dov\u00fdch mana\u017eer\u016f zkouman\u00e9 firmy, tedy intern\u00edho specialisty na procesn\u00ed mapov\u00e1n\u00ed a RPA, finan\u010dn\u00edho \u0159editele, a glob\u00e1ln\u00edho leadera pro implementaci RPA.<\/p>\r\n<ul>\r\n<li><strong>Pilotn\u00ed projekt<\/strong> p\u0159edstavuje v\u00fdvoj a testov\u00e1n\u00ed PRA v omezen\u00e9m rozsahu, abychom v\u010das identifikovali p\u0159\u00edpadn\u00e9 bari\u00e9ry implementace, z\u00edskali zku\u0161enosti pro \u0161irokou implementaci v r\u00e1mci firmy, odhadli re\u00e1ln\u00e9 n\u00e1klady, p\u0159\u00ednosy i rizika projektu. Teprve na z\u00e1klad\u011b Pilotn\u00edho projektu m\u016f\u017eeme rozhodnout, zda v celopodnikov\u00e9 implementaci pokra\u010dovat nebo se mus\u00edme vr\u00e1tit na za\u010d\u00e1tek a redefinovat pot\u0159eby \/ z\u00edskat dodate\u010dn\u00e9 know-how \/ pos\u00edlit lidsk\u00e9 zdroje.<\/li>\r\n<\/ul>\r\n<p>Je zaj\u00edmav\u00e9, \u017ee na\u0161i experti se neshodli, zda tento krok do firemn\u00edho procesu zav\u00e9st. Expert na procesn\u00ed pl\u00e1nov\u00e1n\u00ed jej pova\u017euje za zbyte\u010dn\u00fd, proto\u017ee \u201ev sou\u010dasnosti existuj\u00ed stovky dostupn\u00fdch p\u0159\u00edpadov\u00fdch studi\u00ed, ze kter\u00fdch lze \u010derpat data, nutn\u00e1 pro rozhodnut\u00ed a zp\u016fsob implementace RPA. Tyto p\u0159\u00edklady dobr\u00e9 praxe m\u016f\u017eeme jednodu\u0161e aplikovat v na\u0161\u00ed firm\u011b a u\u0161et\u0159en\u00e9 n\u00e1klady a \u00fasil\u00ed v\u011bnovat dokon\u010dovac\u00edm f\u00e1z\u00edm projektu.\u201c Naopak finan\u010dn\u00ed \u0159editel i glob\u00e1ln\u00ed leader pova\u017euj\u00ed pilotn\u00ed projekt za kl\u00ed\u010dov\u00fd krok, kter\u00fd (ne)obh\u00e1j\u00ed smysluplnost projektu, D\u00e1le prok\u00e1\u017ee avizovan\u00e9 v\u00fdhody a t\u00fdm p\u0159iprav\u00ed na \u0159e\u0161en\u00ed o\u010dek\u00e1van\u00fdch probl\u00e9m\u016f. kter\u00e9 by mohly po implementaci vzniknout. Kone\u010dn\u011b, pilotn\u00ed projekt potvrd\u00ed nebo vyvr\u00e1t\u00ed ekonomick\u00e9 c\u00edle a uk\u00e1\u017ee, zda kapacitn\u00ed a technick\u00e1 \u00farove\u0148 projektov\u00e9ho t\u00fdmu je na po\u017eadovan\u00e9 \u00farovni pro \u00fasp\u011b\u0161n\u00e9 dokon\u010den\u00ed projektu.<\/p>\r\n<ul>\r\n<li>Dal\u0161\u00ed v\u00fdznamnou inovac\u00ed je <strong>zakotven\u00ed RPA do \u0161ir\u0161\u00ed digit\u00e1ln\u00ed strategie spole\u010dnosti<\/strong>. Jednak je d\u016fle\u017eit\u00e9, aby PRA zapadala do celkov\u00e9 digit\u00e1ln\u00ed strategie, jednak by m\u011bla harmonicky rozv\u00edjet v\u0161echna odd\u011blen\u00ed, a kone\u010dn\u011b mus\u00ed b\u00fdt kompatibiln\u00ed se zbytkem dodavatelsko-odb\u011bratelsk\u00e9ho \u0159et\u011bzce.<\/li>\r\n<\/ul>\r\n<p>Zde na\u0161i respondenti zd\u016fraznili v\u00fdznam podpory ze strany mate\u0159sk\u00e9 spole\u010dnosti, soulad s glob\u00e1ln\u00ed strategi\u00ed, ale tak\u00e9 spr\u00e1vn\u00e9 na\u010dasov\u00e1n\u00ed implementace. Velmi d\u016fle\u017eit\u00e9 je i zv\u00e1\u017eit, kter\u00e9 komplement\u00e1rn\u00ed projekty, \u010di procesn\u00ed zm\u011bny je pot\u0159eba uskute\u010dnit, aby implementace technologie p\u0159inesla maxim\u00e1ln\u00ed u\u017eitek. Sou\u010dasn\u011b na\u0161i experti varovali p\u0159ed ekonomicky neefektivn\u00ed, z hlediska prov\u00e1z\u00e1n\u00ed proces\u016f nekoordinovanou a zbyte\u010dn\u011b usp\u011bchanou digitalizac\u00ed, kter\u00e1 nad\u011bl\u00e1 v\u00edce \u0161kody ne\u017e u\u017eitku. Dal\u0161\u00edm Spole\u010dnost, kde se technologie 4.0 implementuje, m\u016f\u017ee b\u00fdt p\u0159ipravena, ale nemus\u00ed b\u00fdt vhodn\u00e1 doba pro implementaci.<\/p>\r\n<ul>\r\n<li>Pr\u00e1v\u011b <strong>sd\u00edlen\u00edm PRA v r\u00e1mci hodnotov\u00e9ho<\/strong> <strong>\u0159et\u011bzce<\/strong><a href=\"#_ftn1\" name=\"_ftnref1\">[8]<\/a> firmy se zab\u00fdv\u00e1 posledn\u00ed inovace. Jin\u00fdmi slovy, \u00fasp\u011b\u0161n\u011b implementovan\u00e9 PRA by firma m\u011bla implementovat v cel\u00e9m intern\u00edm i extern\u00edm hodnotov\u00e9m \u0159et\u011bzci, co\u017e povede k optimalizaci proces\u016f, zv\u00fd\u0161en\u00ed flexibility, zrychlen\u00ed sd\u00edlen\u00ed informac\u00ed i pos\u00edlen\u00ed rozhodovac\u00edch proces\u016f, a n\u00e1sledn\u011b i k vy\u0161\u0161\u00ed \u00farovni digitalizace cel\u00e9 firmy.<\/li>\r\n<\/ul>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p>U \u0161irok\u00e9 a otev\u0159en\u00e9 komunikaci v r\u00e1mci hodnotov\u00e9ho \u0159et\u011bzce byli na\u0161i respondenti velmi opatrn\u00ed, proto\u017ee efektivn\u00ed implementace RPA (a dal\u0161\u00edch technologi\u00ed pr\u016fmyslu 4.0) m\u016f\u017ee firm\u011b p\u0159in\u00e9st konkuren\u010dn\u00ed v\u00fdhodu, a tud\u00ed\u017e by Spole\u010dnost m\u011bla z komunikace vynechat dodavatele a z\u00e1kazn\u00edky s podobn\u00fdm core businessem. Naopak, intenzivn\u00ed Intern\u00ed komunikace je z\u00e1klad \u00fasp\u011bchu, jednak kv\u016fli pro\u0161kolen\u00ed a aktivn\u00edmu zapojen\u00ed v\u0161ech zam\u011bstnanc\u016f, kter\u00fdch se RPA p\u0159\u00edmo nebo nep\u0159\u00edmo dotkne, a jednak kv\u016fli sd\u00edlen\u00ed know-how a vytvo\u0159en\u00ed podhoub\u00ed pro dal\u0161\u00ed disruptivn\u00ed inovace.<\/p>\r\n<p> Kdy\u017e diskusi shrneme, v\u0161echny t\u0159i navrhovan\u00e1 zlep\u0161en\u00ed mohou v\u00fdrazn\u011b zefektivnit proces zav\u00e1d\u011bn\u00ed RPA ve zkouman\u00e9 firm\u011b (viz upraven\u00e9 <strong>Sch\u00e9ma II<\/strong>). Prvn\u00ed dv\u011b inovace jsou relevantn\u00ed p\u0159edev\u0161\u00edm pro zcela nov\u00e9 projekty a umo\u017en\u00ed firm\u011b vybrat ten nejvhodn\u011bj\u0161\u00ed projekt, alokovat pot\u0159ebn\u00e9 zdroje, vyzkou\u0161et jej \u201ev mal\u00e9m\u201c v praxi a zasadit do \u0161ir\u0161\u00edho strategick\u00e9ho kontextu firmy. T\u0159et\u00ed inovace potom nab\u00e1d\u00e1 k intenzivn\u00edmu sd\u00edlen\u00ed RPA s intern\u00edmi i extern\u00edmi zainteresovan\u00fdmi stranami (stakeholdery), p\u0159i\u010dem\u017e obsah sd\u00edlen\u00e9ho know-how do velk\u00e9 m\u00edry z\u00e1vis\u00ed konkr\u00e9tn\u00edm firemn\u00edm kontextu. <\/p>\r\n<p><img src=\"\/files\/uzel\/0057697\/0005~~K07OSM1NNIo3NgAA.png\" alt=\"\" width=\"673\" height=\"322\" \/><\/p>\r\n<h2><\/h2>\r\n<h2><\/h2>\r\n<h2>Z\u00e1v\u011br<\/h2>\r\n<p>C\u00edlem na\u0161eho p\u0159\u00edsp\u011bvku bylo stru\u010dn\u011b p\u0159edstavit Robotic Process Automation a ilustrovat proces jej\u00edho zav\u00e1d\u011bn\u00ed do praxe v konkr\u00e9tn\u00ed spole\u010dnosti. N\u00e1sledn\u011b jsme se pokusili uk\u00e1zat, jak vyu\u017e\u00edt doporu\u010den\u00ed odborn\u00e9 literatury k dal\u0161\u00edmu vylep\u0161en\u00ed firemn\u00edho procesu. Domn\u00edv\u00e1me se, \u017ee n\u00e1mi navr\u017een\u00e1 implementa\u010dn\u00ed metoda je relevantn\u00ed pro v\u0161echny typy digit\u00e1ln\u00edch inovac\u00ed pr\u016fmyslu 4.0.<\/p>\r\n<p><\/p>\r\n<h3>Auto\u0159i:<\/h3>\r\n<p>Jac\u00edk Filip, Jan Va\u0161ek, 2020<\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> van der Aalst, W.M.P., Bichler, M. & Heinzl, A. (2018) Robotic Process Automation. Bus. Inf. Syst. Eng. 60, pp. 269\u2013272.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><a href=\"#_ftnref1\" name=\"_ftn1\">[<\/a>2] Zdroj: https:\/\/searchcio.techtarget.com\/definition\/RPA<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[3]<\/span><\/a> Zdroj: <a href=\"https:\/\/enterprisersproject.com\/article\/2019\/5\/rpa-robotic-process-automation-how-explain\">https:\/\/enterprisersproject.com\/article\/2019\/5\/rpa-robotic-process-automation-how-explain<\/a><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[4]<\/span><\/a> Zdroj: https:\/\/enterprisersproject.com\/article\/2020\/6\/rpa-robotic-process-automation-8-habits-success<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[5]<\/span><\/a> Hofmann, P., Samp, C., & Urbach, N. (2020). Robotic process automation. <em>Electronic Markets<\/em>, 30(1), 99-106.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[6]<\/span><\/a> Zdroj: <a href=\"https:\/\/www.uipath.com\/newsroom\/c-level-executives-want-employees-to-have-automation-ai-skills\">https:\/\/www.uipath.com\/newsroom\/c-level-executives-want-employees-to-have-automation-ai-skills<\/a><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[7]<\/span><\/a> Cordeiro, Gabrielly & Cooper, Robert & Ferro, Rodrigo. (2019). Theoretical proposal of steps for the implementation of the Industry 4.0 concept.<em> Brazilian Journal of Operations & Production Management. <\/em>16. 166-179.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[8]<\/span><\/a> V tomto p\u0159\u00edsp\u011bvku bohu\u017eel nem\u00e1me prostor podrobn\u011b vysv\u011btlit princip hodnotov\u00e9ho \u0159et\u011bzce. Z\u00e1jemc\u016fm v\u0161ak m\u016f\u017eeme doporu\u010dit velmi p\u0159ehledn\u00fd \u010dl\u00e1nek, kter\u00fd porovn\u00e1v\u00e1 r\u016fzn\u00e9 perspektivy Value chain anal\u00fdzy: https:\/\/www.consuunt.com\/value-chain<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"57655":{"idvazba":"67671","nad_uzel":"57320","pod_uzel":"57655","url":"\/digitalni-nakup-scm\/archiv-2021\/jak-porozumet-profesionalnim-nakupcim","sablona":"1","nazev":"Recenze knihy: Jak porozum\u011bt profesion\u00e1ln\u00edm n\u00e1kup\u010d\u00edm","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/jak-porozumet-profesionalnim-nakupcim,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/jak-porozumet-profesionalnim-nakupcim}","poradi":"9","skupina_www":"everyone","platne_od":"01.02.2021 11:25:00","platne_do":null,"iduzel":"57655","obsah":"a:12:{s:5:\"nazev\";s:58:\"Recenze knihy: Jak porozum\u011bt profesion\u00e1ln\u00edm n\u00e1kup\u010d\u00edm\";s:9:\"seo_title\";s:58:\"Recenze knihy: Jak porozum\u011bt profesion\u00e1ln\u00edm n\u00e1kup\u010d\u00edm\";s:8:\"seo_desc\";s:140:\"Recenze knihy Understanding the professional buyer: What every sales professional should know about how the modern buyer thinks and behaves.\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:22:\"<p><\/p>\r\n<p> <\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:5241:\"<h2>Recenze ve zkratce<\/h2>\r\n<p>P\u0159ehledn\u00fd a srozumiteln\u00fd \u00favod do modern\u00edho n\u00e1kupu pro nen\u00e1kup\u010d\u00ed, vhodn\u00fd pro za\u010d\u00ednaj\u00edc\u00ed a st\u0159edn\u011b pokro\u010dil\u00e9 prodejce. Zam\u011b\u0159eno sp\u00ed\u0161e na v\u011bt\u0161\u00ed firmy se sofistikovanou n\u00e1kupn\u00ed organizac\u00ed. N\u011bkdy p\u0159\u00edli\u0161 zjednodu\u0161uj\u00edc\u00ed doporu\u010den\u00ed. Digit\u00e1ln\u00ed transformaci n\u00e1kupu se kniha v\u011bnuje jen okrajov\u011b.<\/p>\r\n<h2>Recenze podrobn\u011b<\/h2>\r\n<p> Auto\u0159i Peter Cheverton a Jan Paul van der Velde si se ve sv\u00e9 knize sna\u017e\u00ed odpov\u011bd\u011bt na kl\u00ed\u010dovou ot\u00e1zku: <em>Co by m\u011bl prodejce v\u011bd\u011bt o tom, jak modern\u00ed n\u00e1kup\u010d\u00ed mysl\u00ed a jak se v praxi chovaj\u00ed<\/em>, p\u0159i\u010dem\u017e Kapitola 13 shrnuje to nejd\u016fle\u017eit\u011bj\u0161\u00ed z knihy:<img src=\"\/files\/uzel\/0057655\/0002~~y08qijeyiDcEAA.png\" class=\"img_float_right img_fancy_no\" alt=\"\" width=\"324\" height=\"486\" \/><\/p>\r\n<ol>\r\n<li>Jak vypadaj\u00ed n\u00e1kupn\u00ed procesy z\u00e1kazn\u00edka? <\/li>\r\n<li>Jakou m\u00e1 z\u00e1kazn\u00edk n\u00e1kupn\u00ed strategii?<\/li>\r\n<li>Jak vysp\u011bl\u00fd je n\u00e1kup z\u00e1kazn\u00edka?<\/li>\r\n<li>Jak zlep\u0161it komunikaci a spolupr\u00e1ci se z\u00e1kazn\u00edkem?<\/li>\r\n<li>Kde se nach\u00e1z\u00edm v n\u00e1kupn\u00edch matic\u00edch z\u00e1kazn\u00edka?<\/li>\r\n<li>Kde m\u00e1m rezervy ve vyjedn\u00e1v\u00e1n\u00ed?<\/li>\r\n<li>M\u00e1m spr\u00e1vn\u011b nastavenou cenotvorbu?<\/li>\r\n<li>Co je pro z\u00e1kazn\u00edka d\u016fle\u017eit\u00e9 a jak d\u00edky tomu mohu zlep\u0161it jeho hodnotovou nab\u00eddku?<\/li>\r\n<li>M\u00e1me spr\u00e1vn\u011b nastavenou intenzitu vztahu?<\/li>\r\n<li>Jak mohu zlep\u0161it postaven\u00ed n\u00e1kup\u010d\u00edho?<\/li>\r\n<\/ol>\r\n<p>\u010ctrn\u00e1ct kr\u00e1tk\u00fdch kapitol postupn\u011b odpov\u00edd\u00e1 na ka\u017edou z nich. Auto\u0159i v\u017edy t\u00e9ma srozumiteln\u011b a p\u0159ehledn\u011b p\u0159edstav\u00ed a na z\u00e1v\u011br doporu\u010d\u00ed <em>Spr\u00e1vnou reakci prodejce<\/em>. Nap\u0159\u00edklad hned ve druh\u00e9 kapitole rad\u00ed, jak vyu\u017e\u00edt frustraci n\u00e1kup\u010d\u00edch, kte\u0159\u00ed se \u010dasto pova\u017euj\u00ed za upozad\u011bn\u00e9 a nedocen\u011bn\u00e9: (1) n\u011bkter\u00fdm n\u00e1kup\u010d\u00edm m\u016f\u017eeme pomoci pos\u00edlit jejich postaven\u00ed, (2) n\u011bkte\u0159\u00ed n\u00e1kup\u010d\u00ed necht\u011bj\u00ed moc, ale pouze bezprobl\u00e9movou spolupr\u00e1ci a \u017e\u00e1dn\u00e9 st\u00ed\u017enosti od intern\u00edch z\u00e1kazn\u00edk\u016f, (3) pokud je to pravda, vyplat\u00ed se n\u011bkdy n\u00e1kup\u010d\u00ed obej\u00edt a hledat spojence jinde.<\/p>\r\n<p>P\u0159i \u010dten\u00ed knihy bychom m\u011bli m\u00edt na pam\u011bti, \u017ee auto\u0159i hovo\u0159\u00ed p\u0159edev\u0161\u00edm o v\u011bt\u0161\u00edch firm\u00e1ch s pom\u011brn\u011b sofistikovan\u00fdm n\u00e1kupem. To je zvl\u00e1\u0161t\u011b patrn\u00e9 v Kapitole 8, v\u011bnovan\u00e9 \u0159\u00edzen\u00ed na \u00farovni n\u00e1kupn\u00ed kategorie, nebo v Kapitole 11, kde se hovo\u0159\u00ed o komplexn\u00edm \u0159\u00edzen\u00ed dodavatel\u016f a elektronizaci n\u00e1kupu. Sp\u00ed\u0161e za\u010d\u00e1te\u010dn\u00edk\u016fm jsou potom ur\u010deny Kapitoly 9 a 10 zasv\u011bcen\u00e9 komer\u010dn\u00edmu vyjedn\u00e1v\u00e1n\u00ed a cenotvorb\u011b.<\/p>\r\n<p>Zvl\u00e1\u0161tn\u00ed pochvalu si naopak zaslou\u017e\u00ed Kapitola 6 zam\u011b\u0159en\u00e1 na Organizaci n\u00e1kupn\u00ed funkce. Auto\u0159i zde velmi hezky vysv\u011btluj\u00ed z\u00e1sadn\u00ed rozd\u00edl mezi jednotliv\u00fdmi \u00farovn\u011bmi vysp\u011blosti n\u00e1kupu, a co to znamen\u00e1 pro prodejce. V <strong>Tabulce <\/strong>jsem se pokusil<strong> <\/strong>shrnout kl\u00ed\u010dov\u00e9 my\u0161lenky a identifikovat t\u0159i propasti, kter\u00fdmi n\u00e1kup proch\u00e1z\u00ed a kter\u00e9 znamenaj\u00ed z\u00e1sadn\u00ed zm\u011bnu pr\u00e1ce prodejn\u00edho t\u00fdmu. Stejn\u011b zda\u0159il\u00e1 je i n\u00e1sleduj\u00edc\u00ed diskuse o vlivu centralizace n\u00e1kupu na \u010dinnost prodejc\u016f. Auto\u0159i ukazuj\u00ed, jak se mus\u00ed \u00fasp\u011b\u0161n\u00fd prodejce adaptovat p\u0159i p\u0159echodu z lok\u00e1ln\u00edho n\u00e1kupu na \u201elead\u201c n\u00e1kup, p\u0159\u00edpadn\u011b na zcela centralizovan\u00fd n\u00e1kup.<\/p>\r\n<p><img src=\"\/files\/uzel\/0057655\/0001~~y08qijeyiDcGAA.png\" alt=\"\" width=\"798\" height=\"555\" \/><\/p>\r\n<p><\/p>\r\n<p>V jednoduchosti a stru\u010dnosti je s\u00edla a autor\u016fm se poda\u0159ilo na 190-ti stran\u00e1ch shrnout to nejd\u016fle\u017eit\u011bj\u0161\u00ed z modern\u00edho n\u00e1kupu pro nen\u00e1kup\u010d\u00ed. Oce\u0148uji, \u017ee auto\u0159i neexperimentovali, ale vybrali prov\u011b\u0159en\u00e9 a v n\u00e1kupu re\u00e1ln\u011b pou\u017e\u00edvan\u00e9 metody a postupy.<\/p>\r\n<p>Naopak, za nejv\u011bt\u0161\u00ed slabinu publikace pova\u017euji sklon k p\u0159\u00edli\u0161n\u00e9mu zobecn\u011bn\u00ed v odd\u00edlu <em>Spr\u00e1vn\u00e1 reakce prodejce, <\/em>kter\u00fd<em> <\/em>je ob\u010das zkratkovit\u00fd, nebezpe\u010dn\u011b zjednodu\u0161uj\u00edc\u00ed a n\u011bkter\u00e9 my\u0161lenky se opakuj\u00ed. P\u0159edev\u0161\u00edm pro zku\u0161en\u011bj\u0161\u00ed obchodn\u00edky, kte\u0159\u00ed nev\u011b\u0159\u00ed na univerz\u00e1ln\u00ed \u0159e\u0161en\u00ed, mohou b\u00fdt doporu\u010den\u00ed obt\u00ed\u017en\u011b straviteln\u00e1. Na druhou stranu, nena\u0161el jsem nic, co bych pova\u017eoval za vylo\u017een\u00e9 chybn\u00e9, tak\u017ee jsem si jen pomyslel, \u201eneplat\u00ed v\u017edy a v\u0161ude,\u201c a \u0161el d\u00e1l.<\/p>\r\n<p>P\u0159esto\u017ee kniha vy\u0161la ji\u017e v roce 2011, neztratila nic ze sv\u00e9 aktu\u00e1lnosti. Samoz\u0159ejm\u011b by si zaslou\u017eila rozs\u00e1hlou kapitolu o digit\u00e1ln\u00ed transformaci n\u00e1kupu a p\u0159edev\u0161\u00edm N\u00e1kupu 4.0. Na druhou stranu, nic nebr\u00e1n\u00ed nastudovat si tuto oblast z jin\u00fdch zdroj\u016f.<\/p>\r\n<p>Knihu bych doporu\u010dil st\u0159edn\u011b pokro\u010dil\u00fdm prodejc\u016fm, kte\u0159\u00ed cht\u011bj\u00ed l\u00e9pe pochopit modern\u00ed firemn\u00ed n\u00e1kup a odrazuje je \u010dasto slo\u017eit\u00e1 terminologie a detailnost odborn\u00fdch n\u00e1kupn\u00edch publikac\u00ed. Druhou c\u00edlovou skupinou jsou studenti \u0158\u00edzen\u00ed n\u00e1kupu a logistiky, pro kter\u00e9 m\u016f\u017ee b\u00fdt kniha vynikaj\u00edc\u00edm \u00favodem do firemn\u00edho n\u00e1kupu.<\/p>\r\n<p><\/p>\r\n<h3>Bibliografick\u00e1 informace<\/h3>\r\n<p>Cheverton, P., & Van der Velde, J. P. (2011). <em>Understanding the professional buyer: What every sales professional should know about how the modern buyer thinks and behaves<\/em>. London: Kogan Page Publishers, 191 pages.<\/p>\r\n<p><\/p>\r\n<h3>Autor: <\/h3>\r\n<p>PhDr. Jan Va\u0161ek, MSc. et MSc.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"57337":{"idvazba":"67214","nad_uzel":"57320","pod_uzel":"57337","url":"\/digitalni-nakup-scm\/archiv-2021\/diagnosticke-nastroje","sablona":"1","nazev":"Diagnostick\u00e9 n\u00e1stroje pro digit\u00e1ln\u00ed transformaci","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/diagnosticke-nastroje,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/diagnosticke-nastroje}","poradi":"10","skupina_www":"everyone","platne_od":"12.01.2021 13:07:00","platne_do":null,"iduzel":"57337","obsah":"a:12:{s:5:\"nazev\";s:73:\"Diagnostick\u00e9 n\u00e1stroje pro digit\u00e1ln\u00ed transformaci n\u00e1kupu ke sta\u017een\u00ed\";s:9:\"seo_title\";s:52:\"Diagnostick\u00e9 n\u00e1stroje pro digit\u00e1ln\u00ed transformaci\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:3141:\"<p>V p\u0159\u00edloze tohoto p\u0159\u00edsp\u011bvku naleznete hned p\u011bt diagnostick\u00fdch n\u00e1stroj\u016f pro digit\u00e1ln\u00ed transformaci n\u00e1kupu ve form\u00e1tu excel. Jedn\u00e1 se o velmi jednoduch\u00e9 testy, kter\u00e9 se zam\u011b\u0159uj\u00ed na p\u0159ipravenost odd\u011blen\u00ed na digit\u00e1ln\u00ed transformaci. V\u0161echny testy jsou inspirov\u00e1ny odbornou literaturou, pokusil jsem se je v\u0161ak vhodn\u011b doplnit a adaptovat na situaci v n\u00e1kupu. <\/p>\r\n<p>Osobn\u011b vn\u00edm\u00e1m tuto s\u00e9rii jako p\u011bt r\u016fzn\u00fdch pohled\u016f na t\u00e9ma Lid\u00e9 v pr\u016fb\u011bhu digit\u00e1ln\u00ed transformace n\u00e1kupu, kter\u00e9 pod\u00e1vaj\u00ed pom\u011brn\u011b ucelen\u00fd obr\u00e1zek o aktu\u00e1ln\u00edm stavu ve spole\u010dnosti.<\/p>\r\n<p>Poj\u010fme si jednotliv\u00e9 testy p\u0159edstavit podrobn\u011bji: <\/p>\r\n<p>(1) <strong>Digit\u00e1ln\u00ed zralost n\u00e1kupu<\/strong> = poskytuje \"helikopt\u00e9rov\u00fd\" pohled na digit\u00e1ln\u00ed zralost n\u00e1kupn\u00edho odd\u011blen\u00ed. Na z\u00e1klad\u011b stru\u010dn\u00fdch definic se m\u016f\u017eete zamyslet, zda jste na spr\u00e1vn\u00e9 \u00farovni, a pokud ne, jak se tam posunout. Zaj\u00edmav\u00fd m\u016f\u017ee b\u00fdt i koncept \u201edigit\u00e1ln\u00ed propasti,\u201c kter\u00e1 konceptualizuje evolu\u010dn\u00ed a revolu\u010dn\u00ed f\u00e1ze digit\u00e1ln\u00ed transformace.<\/p>\r\n<p>(2) <strong>Pravd\u011bpodobnost akceptace e-n\u00e1kupn\u00edho n\u00e1stroje<\/strong> = na z\u00e1klad\u011b \u010dty\u0159 kl\u00ed\u010dov\u00fdch faktor\u016f m\u016f\u017eete pom\u011brn\u011b snadno odhadnout \u00fasp\u011b\u0161nost zav\u00e1d\u011bn\u00ed konkr\u00e9tn\u00edho e-n\u00e1stroje. Tento jednoduch\u00fd n\u00e1stroj odpov\u00edd\u00e1 na ot\u00e1zku, pro\u010d tolik n\u00e1kupn\u00edch e-n\u00e1stroj\u016f \u00fasp\u011b\u0161n\u011b zavedeme, ale ne\u00fasp\u011b\u0161n\u011b vyu\u017e\u00edv\u00e1me v praxi.<\/p>\r\n<p>(3) <strong>Digit\u00e1ln\u00ed p\u0159ipravenost n\u00e1kupu<\/strong> spo\u010d\u00edv\u00e1 na p\u011bti pil\u00ed\u0159\u00edch. Pod-ot\u00e1zky odhal\u00ed skryt\u00e9 bari\u00e9ry i pot\u0159ebn\u00e1 n\u00e1pravn\u00e1 opat\u0159en\u00ed. Tabulka sou\u010dasn\u011b nazna\u010duje, co se stane, kdy\u017e chceme n\u00e1kup digit\u00e1ln\u011b transformovat tzv. \u201ena s\u00edlu.\u201c<\/p>\r\n<p>(4) <strong>Absorp\u010dn\u00ed kapacita firmy<\/strong> se sna\u017e\u00ed pochopit, pro\u010d n\u00e1kupn\u00ed odd\u011blen\u00ed (ne)dok\u00e1\u017ee zachycovat a zpracovat a vyu\u017e\u00edt nov\u00e9 technologie. Domn\u00edv\u00e1m se, \u017ee Absorp\u010dn\u00ed kapacit\u011b mana\u017ee\u0159i nev\u011bnuj\u00ed dostate\u010dnou pozornost, se v\u0161emi negativn\u00edmi d\u016fsledky pro technologick\u00e9 inovace.<\/p>\r\n<p>(5) <strong>Technologie n\u00e1kupu 4.0<\/strong>. Na z\u00e1klad\u011b anal\u00fdzy odborn\u00e9 literatury jsme vybrali ty nejd\u016fle\u017eit\u011bj\u0161\u00ed technologie a n\u00e1stroje, kter\u00e9 definuj\u00ed N\u00e1kup 4.0. Z\u00e1jemci si mohou sv\u00e9 sou\u010dasn\u00e9 znalosti prov\u011b\u0159it a vyhledat si technologie, kter\u00e9 jsou zat\u00edm mimo jejich radar.<\/p>\r\n<p>Podrobn\u00fd rozbor a diskuse ke ka\u017ed\u00e9mu diagnostick\u00e9mu n\u00e1stroji je na programu prvn\u00edho dne kurzu Certifikovan\u00fd mana\u017eer digit\u00e1ln\u00edho n\u00e1kupu, ale v\u011b\u0159\u00edm, \u017ee zku\u0161en\u00ed mana\u017ee\u0159i dok\u00e1\u017e\u00ed v\u00fdsledky sami interpretovat a spr\u00e1vn\u011b rozhodnout, co d\u00e1le. Ke ka\u017ed\u00e9mu testu uv\u00e1d\u00edm i zdroje, tak\u017ee si z\u00e1jemci mohou p\u0159\u00edslu\u0161n\u00fd \u010dl\u00e1nek dohledat, detailn\u011b prostudovat a porovnat rozd\u00edly.<\/p>\r\n<p><span class=\"modra0\"> <a href=\"\/files\/uzel\/0057337\/0001~~C0ktLlHQVUjJTM8sObwwJ-_wWoWCozMzC4oSy1Lz8otLAA.xlsx\" rel=\"follow\">Tabulka ke sta\u017een\u00ed <\/a><\/span><a href=\"\/files\/uzel\/0057337\/0001~~C0ktLlHQVUjJTM8sObwwJ-_wWoWCozMzC4oSy1Lz8otLAA.xlsx\" rel=\"follow\"><\/a><\/p>\r\n<h3>Autor:<\/h3>\r\n<p>Jan Va\u0161ek, 2020<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:0:\"\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"57589":{"idvazba":"67536","nad_uzel":"57320","pod_uzel":"57589","url":"\/digitalni-nakup-scm\/archiv-2021\/kratkodobe-uspory-v-oblasti-nakupu-a-rizeni-it","sablona":"1","nazev":"P\u0159\u00edpadov\u00e1 studie: Kr\u00e1tkodob\u00e9 \u00faspory v oblasti n\u00e1kupu a \u0159\u00edzen\u00ed IT","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/kratkodobe-uspory-v-oblasti-nakupu-a-rizeni-it,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/kratkodobe-uspory-v-oblasti-nakupu-a-rizeni-it}","poradi":"11","skupina_www":"everyone","platne_od":"25.01.2021 14:53:00","platne_do":null,"iduzel":"57589","obsah":"a:12:{s:5:\"nazev\";s:75:\"P\u0159\u00edpadov\u00e1 studie: Kr\u00e1tkodob\u00e9 \u00faspory v oblasti n\u00e1kupu a \u0159\u00edzen\u00ed IT\";s:9:\"seo_title\";s:75:\"P\u0159\u00edpadov\u00e1 studie: Kr\u00e1tkodob\u00e9 \u00faspory v oblasti n\u00e1kupu a \u0159\u00edzen\u00ed IT\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:1270:\"<p>Zve\u0159ej\u0148ujeme kapitolu z p\u0159ipravovan\u00e9 knihy \u201eN\u00e1kup v krizi: Kr\u00e1tkodob\u00e9 \u00faspory v oblasti nep\u0159\u00edm\u00e9ho materi\u00e1lu,\u201c kterou chyst\u00e1me na konec b\u0159ezna 2021. <\/p>\r\n<p>N\u00e1kup a \u0159\u00edzen\u00ed IT dnes v drtiv\u00e9 v\u011bt\u0161in\u011b firem pat\u0159\u00ed mezi strategick\u00e9 n\u00e1kupn\u00ed kategorie. A rozhodn\u011b se nejedn\u00e1 o levnou z\u00e1le\u017eitost z hlediska jednor\u00e1zov\u00fdch investic do po\u0159\u00edzen\u00ed hardware a software, n\u00e1klady na v\u00fdvoj nov\u00fdch \u0159e\u0161en\u00ed, poplatky za integraci a customizaci, licen\u010dn\u00ed poplatky a aktualizace \u010di z\u00e1kaznick\u00e1 podpora.<\/p>\r\n<p>Bohu\u017eel, ve spoust\u011b firem se n\u00e1kup\u010d\u00ed s IT projekty p\u0159\u00edli\u0161 \u010dasto nepotk\u00e1vaj\u00ed a proto jim chyb\u00ed zku\u0161enosti, kredibilita i pot\u0159ebn\u00e1 sebed\u016fv\u011bra. Velk\u00fd probl\u00e9m je paradoxn\u011b i centralizace n\u00e1kupu IT, proto\u017ee centr\u00e1la nezn\u00e1 lok\u00e1ln\u00ed kontext a kr\u00e1tkodob\u00e9 \u00faspory se omezuj\u00ed na \u201eobvykl\u00e9 podez\u0159el\u00e9,\u201c to znamen\u00e1 bezhlav\u011b \u0161krtat. Je proto pochopiteln\u00e9, \u017ee z hlediska kr\u00e1tkodob\u00fdch \u00faspor se n\u00e1kup\u010d\u00ed na oblast IT vrhaj\u00ed a\u017e mezi posledn\u00edmi, co\u017e je \u0161koda, proto\u017ee existuje mnoho pom\u011brn\u011b jednoduch\u00fdch a efektivn\u00edch p\u00e1k, jak rychle vygenerovat \u00faspory a sou\u010dasn\u011b krizi vyu\u017e\u00edt k nastartov\u00e1n\u00ed st\u0159edn\u011bdob\u00fdch \u00fasporn\u00fdch iniciativ. <\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:18080:\"<p><img src=\"\/files\/uzel\/0057589\/0001~~y08qijcEAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"709\" height=\"322\" \/><\/p>\r\n<p>Jak je pro strategick\u00e9 kategorie typick\u00e9, kl\u00ed\u010dem ke kr\u00e1tkodob\u00fdm IT \u00faspor\u00e1m nejsou agresivn\u00ed n\u00e1kupn\u00ed techniky, ale partnersk\u00fd p\u0159\u00edstup a spole\u010dn\u00e1 expertn\u00ed revize IT strategie z hlediska spot\u0159eby, specifikace, mno\u017estv\u00ed i cen:<\/p>\r\n<p><em>\u201eP\u0159i hled\u00e1n\u00ed IT \u00faspor mus\u00edme za\u010d\u00edt v\u017edy u sebe a pod\u00edvat se na IT nejprve jako na aktivum, potom jako na n\u00e1stroj, a teprve nakonec jako na n\u00e1kupn\u00ed kategorii. Perspektiva aktiva znamen\u00e1, \u017ee prim\u00e1rn\u011b hled\u00e1me p\u0159\u00edle\u017eitosti sn\u00ed\u017eit spot\u0159ebu, optimalizovat mno\u017estv\u00ed i specifikaci. Perspektiva n\u00e1stroje znamen\u00e1, \u017ee srovn\u00e1v\u00e1me p\u0159\u00ednosy versus n\u00e1klady. Nejv\u011bt\u0161\u00ed kr\u00e1tkodob\u00e9 \u00faspory m\u016f\u017eeme paradoxn\u011b dos\u00e1hnout vhodnou investic\u00ed do IT. A teprve \u00fapln\u011b nakonec hled\u00e1me cenov\u00e9 \u00faspory. <\/em><\/p>\r\n<p><em>Jestli p\u0159ijdeme za dodavatelem s otev\u0159en\u00fdmi kartami a uk\u00e1\u017eeme jim, \u017ee firma m\u00e1 probl\u00e9m, tak jsou ochotni pomoci a b\u00fdvaj\u00ed i docela kreativn\u00ed. Kdy\u017e ale na n\u011b za\u00fato\u010d\u00edme s t\u00edm, \u017ee \u0161et\u0159\u00edme, proto\u017ee v\u0161ichni ostatn\u00ed \u0161et\u0159\u00ed, a p\u0159itom se nic z\u00e1sadn\u00edho ve firm\u011b ned\u011bje, tak bude opravdu t\u011b\u017ek\u00e9 n\u011b\u010deho dos\u00e1hnout, zvl\u00e1\u0161t\u011b pak u kritick\u00fdch IT aplikac\u00ed. <\/em><\/p>\r\n<p><em>P\u0159i stanoven\u00ed vyjedn\u00e1vac\u00ed strategie bychom tak\u00e9 m\u011bli vz\u00edt v \u00favahu, zda se jedn\u00e1 o \u010deskou firmu nebo pobo\u010dku nadn\u00e1rodn\u00edho kolosu. U posledn\u011b jmenovan\u00fdch je pot\u0159eba s lok\u00e1ln\u00edm zastoupen\u00edm hledat \u0159e\u0161en\u00ed, kter\u00e9 n\u00e1m pom\u016f\u017ee a sou\u010dasn\u011b je pro n\u011b intern\u011b provediteln\u00e9.\u201c <\/em><\/p>\r\n<p>Pokud n\u00e1kup\u010d\u00edm chyb\u00ed pot\u0159ebn\u00e9 know-how, je na m\u00edst\u011b najmout extern\u00edho poradce, kter\u00fd v\u00ed, kde maj\u00ed firmy v n\u00e1kupu IT rezervy. Norm\u00e1ln\u011b by se iniciativa setkala s obrovsk\u00fdm odporem IT odd\u011blen\u00ed i odborn\u00fdch \u00fatvar\u016f, ale v krizi, kdy se nemilosrdn\u011b \u0161krtaj\u00ed rozpo\u010dty, to m\u016f\u017ee b\u00fdt jedin\u00e1 \u0161ance, jak alespo\u0148 n\u011bco zachr\u00e1nit.<\/p>\r\n<p>Poj\u010fme si nyn\u00ed jednotliv\u00e9 n\u00e1kupn\u00ed p\u00e1ky p\u0159edstavit na konkr\u00e9tn\u00edch p\u0159\u00edkladech: <\/p>\r\n<p> <\/p>\r\n<h2><strong><\/strong><strong>1. Spot\u0159eba<\/strong><\/h2>\r\n<ul>\r\n<li><strong>Prodlou\u017eit \u017eivotnost<\/strong><\/li>\r\n<\/ul>\r\n<p>Rychl\u00fdm a efektivn\u00edm krokem je prodlou\u017eit \u017eivotnost hardware. Prost\u011b laptop nebo telefon vym\u011bn\u00edte a\u017e za t\u0159i roky, m\u00edsto dvou. Pokud to zavedete v cel\u00e9 firm\u011b a vrcholn\u00fd management p\u016fjde p\u0159\u00edkladem, lid\u00e9 to bez probl\u00e9m\u016f p\u0159ijmou.<\/p>\r\n<ul>\r\n<li><strong>Sn\u00ed\u017eit spot\u0159ebu <\/strong><\/li>\r\n<\/ul>\r\n<p>Zah\u00e1jili jsme iniciativu bezpap\u00edrov\u00e1 kancel\u00e1\u0159, sn\u00ed\u017eili jsme po\u010det tisk\u00e1ren na pat\u0159e, nastavili jsme monitoring a opr\u00e1vn\u011bn\u00ed na tisk, p\u0159e\u0161li jsme z barevn\u00fdch na \u010dernob\u00edl\u00e9 str\u00e1nky, zam\u011bstnanc\u016fm, kte\u0159\u00ed tisknou v\u011bci pro sv\u00e9 d\u011bti do \u0161koly, \u00fa\u010dtujeme n\u00e1kladovou cenu, odm\u011bnili jsme nejlep\u0161\u00ed n\u00e1pady na sn\u00ed\u017een\u00ed spot\u0159eby pap\u00edru.<\/p>\r\n<ul>\r\n<li><strong>Licen\u010dn\u00ed audit<\/strong><\/li>\r\n<\/ul>\r\n<p>Po\u0159\u00eddili jsme si software, kter\u00fd sleduje vyt\u00ed\u017eenost jednotliv\u00fdch licenc\u00ed. Na z\u00e1klad\u011b tohoto intern\u00edho licen\u010dn\u00edho auditu jsme spole\u010dn\u011b s dodavateli pe\u010dliv\u011b prov\u011b\u0159ili smysluplnost v\u0161ech licenc\u00ed, \u00fadr\u017eeb, aktualizac\u00ed a z\u00e1kaznick\u00fdch podpor. Uk\u00e1zalo se, \u017ee n\u011bkter\u00e9 software u\u017e nepou\u017e\u00edv\u00e1me nebo pot\u0159ebujeme v\u00fdrazn\u011b m\u00e9n\u011b licenc\u00ed. P\u0159esto\u017ee jsme t\u00e9m\u011b\u0159 u v\u0161ech smluv m\u011bli v\u00fdpov\u011bdn\u00ed lh\u016ftu, sta\u010dilo si zavolat a potvrdit, \u017ee m\u016f\u017eeme platby zastavit okam\u017eit\u011b. Naopak tam, kde se uk\u00e1zalo, \u017ee pot\u0159ebujeme investovat, jsme se s dodavateli domluvili na p\u0159echodn\u00e9 licenci zdarma nebo na v\u00fdrazn\u011b ni\u017e\u0161\u00ed cen\u011b. V krajn\u00edm p\u0159\u00edpad\u011b jsme se odhodlali ke sd\u00edlen\u00ed jedn\u00e9 licence mezi n\u011bkolika pracovn\u00edky formou rann\u00ed a odpoledn\u00ed sm\u011bny.<\/p>\r\n<ul>\r\n<li><strong>Se\u0161krtat investice<\/strong><\/li>\r\n<\/ul>\r\n<p>Cht\u011bli jsme zav\u00e9st nov\u00fd doch\u00e1zkov\u00fd syst\u00e9m. Ale usoudili jsme, \u017ee to nen\u00ed priorita a je\u0161t\u011b rok vydr\u017e\u00edme. Hodn\u011b n\u00e1m pomohlo, \u017ee v\u011bt\u0161inu projekt\u016f \u0159\u00edd\u00edme agiln\u011b, tak\u017ee jsme mohli n\u011bkter\u00e9 do\u010dasn\u011b zmrazit a dokon\u010dit je a\u017e krize odezn\u00ed.<\/p>\r\n<ul>\r\n<li><strong>Maverick buy<\/strong><\/li>\r\n<\/ul>\r\n<p>Tvrd\u011b jsme za\u00fato\u010dili tzv. Maverick buy, tzn. situace, kdy \u00fatvary \u00famysln\u011b obch\u00e1zej\u00ed standardn\u00ed n\u00e1kupn\u00ed proces a pod r\u016fzn\u00fdmi z\u00e1minkami realizuj\u00ed n\u00e1kup nap\u0159\u00edmo s obl\u00edben\u00fdm dodavatelem, \u010dasto za velmi nev\u00fdhodn\u00fdch podm\u00ednek. M\u00edsto toho, abychom vedli p\u0159edem ztracenou bitvu s intern\u00edm \u017eadatelem, kter\u00fd si v\u017edy najde d\u016fvod, pro\u010d se nedalo jednat jinak, jsme odpov\u011bdnost p\u0159esunuli na dodavatele, kter\u00fd nedostane zaplaceno, dokud na\u0161emu p\u0159edstavenstvu nevysv\u011btl\u00ed, pro\u010d v\u011bdom\u011b poru\u0161il n\u00e1kupn\u00ed proces. V\u00fdsledek se dostavil okam\u017eit\u011b a sami dodavatel\u00e9 p\u0159ed zah\u00e1jen\u00edm prac\u00ed vy\u017eaduj\u00ed souhlas n\u00e1kupu. <\/p>\r\n<ul>\r\n<li><strong>Eliminovat spot\u0159ebu<\/strong><\/li>\r\n<\/ul>\r\n<p>Krize je i p\u0159\u00edle\u017eitost\u00ed pro odv\u00e1\u017en\u00e1 \u0159e\u0161en\u00ed, kter\u00e1 by se za b\u011b\u017en\u00fdch okolnost\u00ed setkala s obrovsk\u00fdm odporem. Nap\u0159\u00edklad my jsme prakticky zru\u0161ili IP telefony a to d\u00edky pr\u00e1ci z domova a v\u00fdhodn\u00fdm cen\u00e1m mobiln\u00edch telefonn\u00edch slu\u017eeb. Jednodu\u0161e jsme ze dne na den v\u0161em zam\u011bstnanc\u016fm odpojili IP telefony a ponechali je pouze na recepci a v zasedac\u00edch m\u00edstnostech. A do konce roku potom zru\u0161\u00edme i ty.<\/p>\r\n<ul>\r\n<li><strong>Zp\u011btn\u00e1 integrace<\/strong><\/li>\r\n<\/ul>\r\n<p>Je\u0161t\u011b odv\u00e1\u017en\u011bj\u0161\u00ed je potom iniciativa zp\u011btn\u00e9 integrace slu\u017eeb, kter\u00e9 jsme v minulosti outsourcovali. V ka\u017ed\u00e9m v\u00fdb\u011brov\u00e9m \u0159\u00edzen\u00ed nyn\u00ed po\u010d\u00edt\u00e1me cenu slu\u017eby nakupovanou extern\u011b versus n\u00e1klady na intern\u00ed provoz. A jsou ji\u017e oblasti, kde jsme vyhodnotili, \u017ee intern\u00ed pr\u00e1ce bude v\u00fdhodn\u011bj\u0161\u00ed. Samoz\u0159ejm\u011b, \u017ee se jedn\u00e1 sp\u00ed\u0161e o st\u0159edn\u011bdob\u00e9 aktivity, proto\u017ee je pot\u0159eba doplnit a vy\u0161kolit intern\u00ed t\u00fdm, upravit procesy, dostat v\u00fdkonost minim\u00e1ln\u011b na sou\u010dasnou \u00farove\u0148.<\/p>\r\n<ul>\r\n<li><strong>\u00daspory z rozsahu<\/strong><\/li>\r\n<\/ul>\r\n<p>Vyu\u017e\u00edt \u00faspory z rozsahu, t\u0159eba formou mno\u017estevn\u00edho bonusu p\u0159i p\u0159ekro\u010den\u00ed dohodnut\u00e9ho obratu, ni\u017e\u0161\u00ed hodinov\u00e1 sazba p\u0159i pln\u00e9m vyt\u00ed\u017een\u00ed program\u00e1tora. P\u0159edev\u0161\u00edm pro nadn\u00e1rodn\u00ed spole\u010dnosti je mno\u017estevn\u00ed bonus intern\u011b pr\u016fchodn\u00fd, proto\u017ee na rozd\u00edl od trval\u00e9ho sn\u00ed\u017een\u00ed ceny \u010dasto nevy\u017eaduje souhlas centr\u00e1ly.<\/p>\r\n<ul>\r\n<li><strong>Zabr\u00e1nit zneu\u017e\u00edv\u00e1n\u00ed <\/strong><\/li>\r\n<\/ul>\r\n<p>Pom\u011brn\u011b kontroverzn\u00ed je monitorov\u00e1n\u00ed pr\u00e1ce zam\u011bstnanc\u016f a p\u0159edev\u0161\u00edm pak surfov\u00e1n\u00ed na internetu prost\u0159ednictv\u00edm specializovan\u00e9ho software. K tomuto kroku se uch\u00fdlil nap\u0159\u00edklad krizov\u00fd mana\u017eer, kter\u00fd pot\u0159eboval n\u00e1zorn\u011b uk\u00e1zat, jak se re\u00e1ln\u011b ve firm\u011b (ne)pracuje. Na konci m\u011bs\u00edce dostal ka\u017ed\u00fd mana\u017eer report a n\u00e1sledovaly vyt\u00fdkac\u00ed dopisy, sr\u00e1\u017eky ze mzdy a dokonce i v\u00fdpov\u011bdi. Samoz\u0159ejm\u011b to vyvolalo obrovskou sr\u00e1\u017eku s odbory, ale mana\u017eer si za sv\u00fdm rozhodnut\u00edm st\u00e1l: \u201eKdy\u017e jsme jim uk\u00e1zali v\u00fdstupy a na co se lid\u00e9 v pracovn\u00ed dob\u011b koukali, zavl\u00e1dlo trapn\u00e9 ticho. Vzpom\u00edn\u00e1m si technika, kter\u00fd p\u0159i\u0161el v \u0161est hodin, ale re\u00e1ln\u011b za\u010dal pracovat a\u017e o p\u016fl des\u00e1t\u00e9. Ale u\u017e v deset byl zp\u00e1tky na internetu a dv\u011b hodinky do ob\u011bda mu p\u0159\u00edjemn\u011b utekly recenzemi aut. Od jedn\u00e9 u\u017e zase intenzivn\u011b surfoval a\u017e do t\u0159\u00ed, kdy se za\u010dal pomalu balit. Je\u0161t\u011b vy\u0159e\u0161il n\u011bkolik soukrom\u00fdch email\u016f a fajront!\u201c<\/p>\r\n<p>Asi nejextr\u00e9mn\u011bj\u0161\u00edm p\u0159\u00edkladem, se kter\u00fdm jsem se b\u011bhem rozhovor\u016f setkal, je pobo\u010dka jedn\u00e9 IT firmy: \u201eZam\u011bstnanci, v\u010detn\u011b veden\u00ed zcela propadli online hr\u00e1m, a do\u0161lo a\u017e tak daleko, \u017ee n\u00e1s kontaktoval poskytovatel s t\u00edm, \u017ee jsme za prvn\u00ed m\u011bs\u00edc vy\u010derpali nasmlouvan\u00e1 data na cel\u00fd rok. Ale nejv\u00edce m\u011b \u0161okovala reakce zam\u011bstnanc\u016f, kte\u0159\u00ed si n\u00e1sledn\u011b st\u011b\u017eovali na nelidsk\u00e9 pracovn\u00ed podm\u00ednky.\u201c<\/p>\r\n<p>M\u00edrn\u011bj\u0161\u00ed a preventivn\u00ed alternativou je centr\u00e1ln\u011b zak\u00e1zat v pracovn\u00ed dob\u011b p\u0159\u00edstup na soci\u00e1ln\u00ed s\u00edt\u011b, informa\u010dn\u00ed weby, videa a str\u00e1nky s lechtiv\u00fdm obsahem.<\/p>\r\n<p> <\/p>\r\n<h2><strong><\/strong><strong>2. Tok materi\u00e1lu a pen\u011bz<\/strong><\/h2>\r\n<p> <\/p>\r\n<ul>\r\n<li><strong>Odlo\u017een\u00ed spl\u00e1tek<\/strong><\/li>\r\n<\/ul>\r\n<p>Oslovili jsme dodavatele s prosbou o odlo\u017een\u00ed spl\u00e1tek nebo jejich odpu\u0161t\u011bn\u00ed na p\u0159echodnou dobu. V\u011bt\u0161ina n\u00e1m vy\u0161la vst\u0159\u00edc, proto\u017ee cht\u011bj\u00ed sv\u00e9 lidi maxim\u00e1ln\u011b vyt\u00ed\u017eit, pouze n\u011bkte\u0159\u00ed su\u0161e odpov\u011bd\u011bli, \u017ee nejsou banka, aby financovali jinou firmu. Ch\u00e1pu to, proto\u017ee necht\u011bj\u00ed riskovat, \u017ee se sami dostanou do platebn\u00ed neschopnosti. Ale zkusit jsme to museli a vyplatilo se to. Naopak, ojedin\u011ble n\u00e1s dodavatel\u00e9 po\u017e\u00e1dali o zkr\u00e1cen\u00ed lh\u016ft splatnosti (n\u00e1\u0161 standard je 60 dn\u00ed, po\u017eadavek byl na 30 dn\u00ed) a nab\u00eddli za to dodate\u010dn\u00e9 slevy. Co\u017e jsme po dohod\u011b s finan\u010dn\u00edm odd\u011blen\u00edm akceptovali.<\/p>\r\n<ul>\r\n<li><strong>Zaplatit investice z \u00faspory<\/strong><\/li>\r\n<\/ul>\r\n<p>Rozhodli jsem se ne\u0161et\u0159it na smyslupln\u00fdch IT investic\u00edch a urychlit v\u0161echno, co n\u00e1m umo\u017en\u00ed automatizovat n\u00e1kupn\u00ed procesy a z\u00edskat kontrolu nad n\u00e1kupem a re\u00e1lnou spot\u0159ebou. Krize je toti\u017e ide\u00e1ln\u00ed p\u0159\u00edle\u017eitost prosadit investice do efektivity, do kter\u00fdch se v dob\u00e1ch hojnosti nikomu nechce. N\u00e1\u0161 argument je jednoduch\u00fd: chcete \u0161et\u0159it? Tady m\u00e1me \u0159e\u0161en\u00ed! A na investici si vyd\u011bl\u00e1me z \u00faspor, proto\u017ee dodavatel n\u00e1m poskytne software na p\u016fl roku zdarma. Nav\u00edc, lid\u00e9 maj\u00ed p\u0159i poklesu objedn\u00e1vek volnou kapacitu.<\/p>\r\n<p>Na p\u0159\u00ed\u0161t\u00ed t\u0159i roky m\u00e1me velmi ambici\u00f3zn\u00ed pl\u00e1n sn\u00ed\u017eit provozn\u00ed IT n\u00e1klady o 15 %. A pr\u00e1v\u011b zde je kl\u00ed\u010dov\u00e1 spolupr\u00e1ce mezioborov\u00e9ho t\u00fdmu: odborn\u00fd \u00fatvar mus\u00ed \u0159\u00edct, kde vid\u00ed p\u0159\u00edle\u017eitosti sn\u00ed\u017eit spot\u0159ebu a kolik to p\u0159inese, spole\u010dn\u011b s experty z IT a dodavateli navrhnou \u0159e\u0161en\u00ed, a N\u00e1kup potom db\u00e1 na optim\u00e1ln\u00ed n\u00e1kupn\u00ed proces. V\u00fdsledkem je projekt, kter\u00fd p\u0159inese obrovsk\u00e9 \u00faspory ale z kr\u00e1tkodob\u00e9ho hlediska firmu nezat\u00ed\u017e\u00ed.<\/p>\r\n<ul>\r\n<li><strong>Prodlou\u017eit amortizaci<\/strong><\/li>\r\n<\/ul>\r\n<p> Prozkoumejte, jak amortizujete software a zda nem\u016f\u017eeme prodlou\u017eit jeho \u017eivotnost. Pokud pot\u0159ebujete hotovost, nen\u00ed od v\u011bci se zamyslet nad optim\u00e1ln\u00ed metodou financov\u00e1n\u00ed IT n\u00e1kup\u016f, t\u0159eba formou leasingu nebo p\u016fj\u010dek.<\/p>\r\n<p> <\/p>\r\n<h2><strong>3. Specifikace<\/strong><\/h2>\r\n<p><strong> <\/strong><\/p>\r\n<ul>\r\n<li><strong>Agiln\u00ed \u0159\u00edzen\u00ed projekt\u016f <\/strong><\/li>\r\n<\/ul>\r\n<p>Vzhledem k tomu, \u017ee v\u0161echny IT projekty \u0159\u00edd\u00edme agiln\u011b, m\u016f\u017eeme na konci ka\u017ed\u00e9ho cyklu investici zastavit nebo v\u00fdrazn\u011b omezit jej\u00ed rozsah. Nap\u0159\u00edklad u elektronizace dat jsme se rozhodli zat\u00edm pozastavit elektronick\u00e9 podpisy. Je to samoz\u0159ejm\u011b otrava, proto\u017ee cel\u00fd syst\u00e9m je na p\u0159echod p\u0159ipraven, ale firma te\u010f pot\u0159ebuje p\u0159edev\u0161\u00edm hotovost, tak\u017ee to rok po\u010dk\u00e1. <strong> <\/strong><\/p>\r\n<p><strong> <\/strong><\/p>\r\n<ul>\r\n<li><strong>Service level agreement (SLA) <\/strong><\/li>\r\n<\/ul>\r\n<p>Doporu\u010duji si hned p\u0159i podpisu smlouvy domluvit n\u011bkolik \u00farovn\u00ed SLA, tak\u017ee pak nemus\u00edme slo\u017eit\u011b vyjedn\u00e1vat o zm\u011bn\u011b. Myslet bychom m\u011bli i na mo\u017enost m\u011bnit \u00farove\u0148 SLA \u010dtvrtletn\u011b a ne pouze 1x ro\u010dn\u011b. Vzhledem k tomu, \u017ee poplatky se plat\u00ed jednou ro\u010dn\u011b p\u0159edem, m\u011bli bychom pamatovat na kompenza\u010dn\u00ed platby, kter\u00e9 zohled\u0148uj\u00ed zm\u011bnu SLA. Kone\u010dn\u011b, na\u0161im nejv\u011bt\u0161\u00edm nep\u0159\u00edtelem neb\u00fdv\u00e1 dodavatel, ale samotn\u00ed u\u017eivatel\u00e9, kte\u0159\u00ed ka\u017ed\u00fd probl\u00e9m ozna\u010duj\u00ed za kritick\u00fd, co\u017e dodavateli p\u016fsob\u00ed velk\u00e9 v\u00edcen\u00e1klady. Zde pom\u016f\u017ee pouze kombinace osv\u011bty a represe.<\/p>\r\n<p>\u201eCel\u00fd automobilov\u00fd pr\u016fmysl funguje ve zpomalen\u00e9m m\u00f3du, tak\u017ee jsem okam\u017eit\u011b se\u0161krtal v\u0161echny pau\u0161\u00e1ln\u00ed poplatky za z\u00e1kaznick\u00fd servis. Holt se to neoprav\u00ed do \u0161esti hodin, ale za t\u0159i dny. Fungujeme te\u010f na principu best-effort, to znamen\u00e1, \u017ee dodavatel se sna\u017e\u00ed probl\u00e9m odstranit co nejrychleji, ale my neplat\u00edme za garantovan\u00fd \u010das intervence.<\/p>\r\n<p>Stejn\u011b tak jsme \u0159\u00e1dek po \u0159\u00e1dku proanalyzovali v\u0161echna z\u00e1lo\u017en\u00ed \u0159e\u0161en\u00ed a polo\u017eili si z\u00e1sadn\u00ed ot\u00e1zku: Kolikr\u00e1t jsme ho za posledn\u00ed t\u0159i roky vyu\u017eili? Pokud jen z\u0159\u00eddka a infrastruktura nen\u00ed pro business absolutn\u011b kritick\u00e1, tak nemilosrdn\u011b pry\u010d.\u201c<\/p>\r\n<ul>\r\n<li><strong>Standardizace n\u00e1kupn\u00edho procesu IT<\/strong><\/li>\r\n<\/ul>\r\n<p>Standardizace n\u00e1kupn\u00edho procesu pro n\u00e1kup IT m\u00e1 mnoho forem a m\u016f\u017ee generovat okam\u017eit\u00e9 \u00faspory. N\u00e1m se nap\u0159\u00edklad osv\u011bd\u010dily standardn\u00ed smlouvy, kter\u00e9 jasn\u011b definuj\u00ed ceny, odpov\u011bdnost stran, harmonogram plateb, du\u0161evn\u00ed pr\u00e1va, p\u0159\u00edstup ke k\u00f3du, smluvn\u00ed pokuty. Najednou jsme dok\u00e1zali porovnat ceny, sjednotit platby, odstranit zbyte\u010dn\u00e9 a drah\u00e9 po\u017eadavky.<\/p>\r\n<ul>\r\n<li><strong>Open code a open source<\/strong><\/li>\r\n<\/ul>\r\n<p>P\u0159echod na open source software vypad\u00e1 v dob\u011b krize jako skv\u011bl\u00fd n\u00e1pad, jak u\u0161et\u0159it za licence. Anal\u00fdza celkov\u00fdch n\u00e1klad\u016f na vlastnictv\u00ed v\u0161ak ukazuje, \u017ee se jen z\u0159\u00eddka poda\u0159\u00ed n\u011bco re\u00e1ln\u011b u\u0161et\u0159it. Ze st\u0159edn\u011bdob\u00e9ho hlediska v\u0161ak u\u017e vypad\u00e1 obr\u00e1zek zcela jinak. P\u0159edev\u0161\u00edm ve\u0159ejn\u00e9 organizace se nau\u010dily vyu\u017e\u00edvat open code a open source software, d\u00edky kter\u00e9mu mohou snadno zm\u011bnit partnera pro dal\u0161\u00ed f\u00e1ze projektu, sv\u011b\u0159it k\u00f3dov\u00e1n\u00ed mal\u00fdm lok\u00e1ln\u00edm dodavatel\u016fm, sd\u00edlet know-how a zku\u0161enosti s ostatn\u00edmi u\u017eivateli.<\/p>\r\n<p> <\/p>\r\n<h2>4. Cena<\/h2>\r\n<ul>\r\n<li><strong>Pouk\u00e1zky <\/strong><\/li>\r\n<\/ul>\r\n<p>V\u011bd\u011bli jste, \u017ee v n\u011bkter\u00fdch e-shopech funguje diskr\u00e9tn\u00ed odd\u011blen\u00ed, kter\u00e9 sv\u00fdm z\u00e1kazn\u00edk\u016fm v z\u00e1vislosti na realizovan\u00e9m obratu zas\u00edl\u00e1 na dom\u00e1c\u00ed adresu pouk\u00e1zky na n\u00e1kup. Asi se t\u00edm vysv\u011btluje, pro\u010d \u017eadatel trv\u00e1 na konkr\u00e9tn\u00ed specifikaci, kterou maj\u00ed pouze v jednom e-shopu. N\u00e1pravn\u00e9 opat\u0159en\u00ed by m\u011blo b\u00fdt p\u0159im\u011b\u0159en\u00e9 v\u00e1\u017enosti situace: \u201eS p\u0159\u00edslu\u0161n\u00fdm zam\u011bstnancem jsme se shodli, \u017ee nebudeme volat policii, ale v\u0161e diskr\u00e9tn\u011b vy\u0159e\u0161\u00edme p\u0159evodem neopr\u00e1vn\u011bn\u011b z\u00edskan\u00e9 \u010d\u00e1stky. Dodavatele jsme um\u00edstili na \u010dernou listinu, zablokovali v syst\u00e9mu a nebereme telefony. My v n\u00e1kupu jsme se chytili za nos a za\u010dali neform\u00e1ln\u011b prov\u011b\u0159ovat, kde v\u0161ude zam\u011bstnance u katalogov\u00fdch n\u00e1kup\u016f vystavujeme zbyte\u010dn\u00e9mu poku\u0161en\u00ed.\u201c<\/p>\r\n<p><\/p>\r\n<ul>\r\n<li><strong>Platov\u00e1 m\u0159\u00ed\u017eka <\/strong><\/li>\r\n<\/ul>\r\n<p>Pokud m\u00e1te s dodavatelem dohodnutou transparentn\u00ed cenu a podepsan\u00fd dlouhodob\u00fd kontrakt, nem\u00e1 smysl diskutovat o hodinov\u00fdch sazb\u00e1ch, proto\u017ee si to dodavatel stejn\u011b vybere jinak. Tak\u00e9 pozor na neuv\u00e1\u017een\u00e9 na\u010dasov\u00e1n\u00ed diskuse. Jeden respondent si doslova nab\u011bhl kv\u016fli poklesu kurzu koruny a faktu, \u017ee k\u00f3dov\u00e1n\u00ed prob\u00edh\u00e1 mimo \u010ceskou republiku.<\/p>\r\n<p>Inspirac\u00ed v\u0161ak m\u016f\u017ee b\u00fdt velk\u00e1 banka, kter\u00e1 s dodavateli otev\u0159ela ot\u00e1zku plat\u016f jednotliv\u00fdch \u00farovn\u00ed program\u00e1tor\u016f a dal\u0161\u00edch IT expert\u016f. Dodavatel\u00e9 nejd\u0159\u00edve odm\u00edtli sd\u00edlet svou re\u00e1lnou n\u00e1kladovou strukturu a n\u00e1sledn\u011b argumentovali, \u017ee za nab\u00edzen\u00e9 pen\u00edze bance nemohou poskytnout sv\u00e9 nejlep\u0161\u00ed pracovn\u00edky. Nakonec v\u0161ak dodavatel\u00e9 sn\u00ed\u017een\u00ed cenov\u00e9 \u00farovn\u011b akceptovali, v\u011bt\u0161inou v\u00fdm\u011bnou za nominaci na zaj\u00edmav\u00fd projekt.<\/p>\r\n<p>Je v\u0161ak pot\u0159eba objektivn\u011b uznat, \u017ee v n\u011bkter\u00fdch p\u0159\u00edpadech se kvalita lid\u00ed opravdu sn\u00ed\u017eila. To se sice u b\u011b\u017en\u011b zad\u00e1van\u00fdch projekt\u016f nijak zvl\u00e1\u0161\u0165 neprojevilo, nicm\u00e9n\u011b u kritick\u00fdch projekt\u016f by se jednalo o nep\u0159im\u011b\u0159en\u00e9 riziko. A bohu\u017eel, ti \u201enejtvrdohlav\u011bj\u0161\u00ed\u201c dodavatel\u00e9 z panelu postupn\u011b zmizeli a nahradili je levn\u011bj\u0161\u00ed a flexibiln\u011bj\u0161\u00ed konkurenti.<\/p>\r\n<p> <\/p>\r\n<h2><strong>5. <\/strong><strong>Kontinuita<\/strong><\/h2>\r\n<p><strong> <\/strong><\/p>\r\n<p>Nejv\u011bt\u0161\u00ed \u010d\u00e1st n\u00e1klad\u016f IT firmy tvo\u0159\u00ed mzdy a n\u00e1hl\u00e1 redukce spot\u0159eby m\u016f\u017ee tyto firmy zab\u00edt. Zat\u00edmco u klasick\u00fdch strategick\u00fdch dodavatel\u016f je v\u00fdm\u011bna citliv\u00fdch finan\u010dn\u00edch informac\u00ed normou, u IT to bohu\u017eel neb\u00fdv\u00e1 zvykem. P\u0159edev\u0161\u00edm u kl\u00ed\u010dov\u00fdch partner\u016f bychom se proto m\u011bli zaj\u00edmat o jejich finan\u010dn\u00ed situaci i stav zak\u00e1zek v jejich kl\u00ed\u010dov\u00e9m odv\u011btv\u00ed. Hroz\u00ed t\u0159eba, \u017ee jim odejdou ti nejlep\u0161\u00ed program\u00e1to\u0159i a s nimi i know-how, kter\u00e9 se budovalo n\u011bkolik let. Nesm\u00ed to v\u0161ak b\u00fdt pouze form\u00e1ln\u00ed audit: \u201eT\u0159i naprosto kl\u00ed\u010dov\u00e9 dodavatele jsme po\u017e\u00e1dali o podrobn\u00fd <em>business continuity plan<\/em>, kter\u00fd by zohlednil i naprosto katastrofick\u00e9 sc\u00e9n\u00e1\u0159e. O re\u00e1ln\u00e9m p\u0159\u00ednosu cvi\u010den\u00ed dost pochybuji. Vlastn\u011b jsme se dozv\u011bd\u011bli, \u017ee kdy\u017e v\u0161ichni zkrachuj\u00ed, tak zkrachuj\u00ed i na\u0161i dodavatel\u00e9. Ale je to v procedu\u0159e, tak jsme to museli ud\u011blat.\u201c<\/p>\r\n<p>Velmi se osv\u011bd\u010dila i transparentn\u00ed komunikace ze strany z\u00e1kazn\u00edka: \u201eSledujeme samoz\u0159ejm\u011b i stabilitu na\u0161ich dodavatel\u016f. Zat\u00edm jsme nezaznamenali v\u00fdrazn\u00e9 probl\u00e9my u \u017e\u00e1dn\u00e9ho z nich, nicm\u00e9n\u011b v\u0161ichni velmi oce\u0148uj\u00ed, kdy\u017e s nimi kvart\u00e1ln\u011b pl\u00e1nujeme vyu\u017eit\u00ed kapacit. S v\u00fdznamn\u011bj\u0161\u00edmi dodavateli dokonce sd\u00edl\u00edme pl\u00e1n n\u00e1kupn\u00edch aktivit na p\u0159\u00ed\u0161t\u00ed rok. V\u011bd\u00ed tak dop\u0159edu, na jak\u00e1 t\u00e9mata v oblasti IT zam\u011b\u0159\u00edme a v jak\u00e9m rozsahu, tak\u017ee si mohou rozvrhnout kapacitu a rozhodnout se, kter\u00fdch v\u00fdb\u011brov\u00fdch \u0159\u00edzen\u00ed se z\u00fa\u010dastn\u00ed.<\/p>\r\n<p> <\/p>\r\n<h2><strong>Z\u00e1v\u011br<\/strong><\/h2>\r\n<p>N\u00e1kup\u010d\u00ed disponuj\u00ed celou \u0159adou n\u00e1stroj\u016f, jak v oblasti IT p\u0159in\u00e9st po\u017eadovan\u00e9 kr\u00e1tkodob\u00e9 \u00faspory. Re\u00e1ln\u00fd potenci\u00e1l v\u0161ak do zna\u010dn\u00e9 m\u00edry z\u00e1vis\u00ed na znalostech a dovednostech n\u00e1kup\u010d\u00edch a jejich schopnosti zmobilizovat mezioborov\u00fd t\u00fdm. U \u201ezanedban\u00fdch\u201c n\u00e1kupn\u00edch odd\u011blen\u00ed bychom m\u011bli zv\u00e1\u017eit spolupr\u00e1ci se zku\u0161en\u00fdm expertem, kter\u00fd nejen vygeneruje kr\u00e1tkodob\u00e9 \u00faspory, ale sou\u010dasn\u011b n\u00e1kupn\u00ed odd\u011blen\u00ed nasm\u011b\u0159uje v oblasti IT na spr\u00e1vnou cestu z hlediska znalost\u00ed, proces\u016f a integrace.<\/p>\r\n<p><\/p>\r\n<h3>Auto\u0159i: <\/h3>\r\n<p>Jan Va\u0161ek<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a>, Pavel Hrn\u010d\u00ed\u0159, Veronika Morkesov\u00e1<\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> P\u0159\u00edpadn\u00e9 dotazy a koment\u00e1\u0159e sm\u011b\u0159ujte na prvn\u00edho autora: jan.vasek1@email.cz<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"57514":{"idvazba":"67447","nad_uzel":"57320","pod_uzel":"57514","url":"\/digitalni-nakup-scm\/archiv-2021\/digitalni-transformace-a-prace-z-domova","sablona":"1","nazev":"Digit\u00e1ln\u00ed transformace a pr\u00e1ce z domova","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/digitalni-transformace-a-prace-z-domova,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/digitalni-transformace-a-prace-z-domova}","poradi":"12","skupina_www":"everyone","platne_od":"21.01.2021 06:39:00","platne_do":null,"iduzel":"57514","obsah":"a:12:{s:5:\"nazev\";s:42:\"Digit\u00e1ln\u00ed transformace a pr\u00e1ce z domova\";s:9:\"seo_title\";s:42:\"Digit\u00e1ln\u00ed transformace a pr\u00e1ce z domova\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:1471:\"<p>Jedn\u00edm z pr\u016fvodn\u00edch jev\u016f digit\u00e1ln\u00ed transformace je i radik\u00e1ln\u00ed zm\u011bna organizace pr\u00e1ce a p\u0159edev\u0161\u00edm pak mas\u00edvn\u00ed n\u00e1r\u016fst pr\u00e1ce z domova. P\u0159esto\u017ee z\u00e1jem o teleworking<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> ze strany firem i zam\u011bstnanc\u016f roste, ne ka\u017ed\u00e9 m\u00edsto je pro pr\u00e1ci z domova vhodn\u00e9 a pr\u00e1ce z domova vy\u017eaduje pom\u011brn\u011b z\u00e1sadn\u00ed adaptaci intern\u00edch proces\u016f i pracovn\u00edch postup\u016f. Absolutn\u00edm minimem je potom (1) definice pracovn\u00edch \u010dinnost\u00ed, kter\u00e9 mohou b\u00fdt efektivn\u011b vykon\u00e1v\u00e1ny z domu, (2) hodnocen\u00ed, do jak\u00e9 m\u00edry ovliv\u0148uje osobn\u00ed interakce s kolegy celkovou v\u00fdkonnost, (3) pr\u016fzkum, zda zam\u011bstnanci v\u016fbec cht\u011bj\u00ed pracovat z domova, (4) a anal\u00fdza, zda n\u00e1roky na vybaven\u00ed a vnit\u0159n\u00ed p\u0159edpisy dovoluj\u00ed organizovat pr\u00e1ci z domova.<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[2]<\/span><\/a><\/p>\r\n<p>My se v tomto p\u0159\u00edsp\u011bvku zam\u011b\u0159\u00edme na \u010dty\u0159i kl\u00ed\u010dov\u00e9 probl\u00e9my, kter\u00e9 jsou s fenom\u00e9nem pr\u00e1ce z domova spojeny a se kter\u00fdmi se museli vypo\u0159\u00e1dat mana\u017ee\u0159i i zam\u011bstnanci \u010desk\u00e9 pobo\u010dky nadn\u00e1rodn\u00ed B2C spole\u010dnosti: zaji\u0161t\u011bn\u00ed Rovnov\u00e1hy mezi pracovn\u00edm a osobn\u00edm \u017eivotem, efektivn\u00ed Vyu\u017eit\u00ed informa\u010dn\u00edch a komunika\u010dn\u00edch technologi\u00ed, nov\u00e9 metody \u0158\u00edzen\u00ed t\u00fdmu a ploch\u00e1 Organiza\u010dn\u00ed struktura.<a href=\"#_ftn3\" name=\"_ftnref3\"><span>[3]<\/span><\/a><\/p>\r\n<p> <\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:20044:\"<h2>Pr\u00e1ce z domova<\/h2>\r\n<p> <\/p>\r\n<p>Z pohledu \u0159\u00edzen\u00ed lidsk\u00fdch zdroj\u016f i samotn\u00fdch zam\u011bstnanc\u016f p\u0159in\u00e1\u0161\u00ed digit\u00e1ln\u00ed transformace, a p\u0159edev\u0161\u00edm pak fenom\u00e9n pr\u00e1ce z domova, celou \u0159adu v\u00fdhod a p\u0159i spr\u00e1vn\u00e9 implementaci radik\u00e1ln\u011b zvy\u0161uje v\u00fdkonnost zam\u011bstnanc\u016f. Sou\u010dasn\u011b je v\u0161ak s ob\u011bma jevy spojeno i mnoho nev\u00fdhod a hrozeb, na kter\u00e9 se organizace mus\u00ed pe\u010dliv\u011b p\u0159ipravit, aby nedoch\u00e1zelo k dlouhodob\u00e9mu zhor\u0161en\u00ed pracovn\u00ed atmosf\u00e9ry i v\u00fdkonosti.<\/p>\r\n<p>P\u0159i organizaci teleworkingu by m\u011bly firmy zohlednit \u010dty\u0159i kl\u00ed\u010dov\u00e9 faktory:<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[4]<\/span><\/a> T\u00edm prvn\u00edm vych\u00fdlen\u00ed rovnov\u00e1hy mezi pracovn\u00edm a osobn\u00edm \u017eivotem. Digit\u00e1ln\u00ed technologie toti\u017e umo\u017e\u0148uj\u00ed zam\u011bstnanc\u016fm pracovat, kdykoli a kdekoli cht\u011bj\u00ed, co\u017e ov\u0161em vede k negativn\u00edm jev\u016fm jako neust\u00e1l\u00e9 p\u0159ipojen\u00ed, prodlou\u017een\u00ed pracovn\u00edho dne, st\u00e1le \u010dast\u011bj\u0161\u00ed dokon\u010dov\u00e1n\u00ed d\u016fle\u017eit\u00fdch projekt\u016f ve\u010der nebo o v\u00edkendech. Druh\u00fdm faktorem je vyu\u017e\u00edv\u00e1n\u00ed informa\u010dn\u00edch a komunika\u010dn\u00edch technologi\u00ed pro komunikaci a spolupr\u00e1ci na pracovi\u0161ti i nov\u00e9 typy t\u00fdmov\u00e9 pr\u00e1ce. T\u0159et\u00edm aspektem jsou nov\u00e9 po\u017eadavky na nov\u00e9 kompetence zam\u011bstnanc\u016f i mana\u017eer\u016f, m\u011b\u0159en\u00ed v\u00fdkonu a p\u0159i\u0159azov\u00e1n\u00ed \u00fakol\u016f, pot\u0159eba nau\u010dit se \u0159\u00eddit online t\u00fdmy, ale i pokro\u010dil\u00e9 znalosti IT. Kone\u010dn\u011b \u010dtvrt\u00e1 zm\u011bna se t\u00fdk\u00e1 organiza\u010dn\u00ed struktury a hierarchie, kdy pozorujeme zv\u00fd\u0161en\u00fd vliv v\u0161ech zam\u011bstnanc\u016f na chod organizace a zplo\u0161n\u011bn\u00ed hierarchie, ale tak\u00e9 z\u00e1nik n\u011bkter\u00fdch administrativn\u00edch profes\u00ed a rol\u00ed. <strong>Tabulka<\/strong> <strong>I.<\/strong> shrnuje p\u0159\u00ednosy, ale i rizika digit\u00e1ln\u00ed transformace z hlediska lidsk\u00e9ho faktoru.<\/p>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0057514\/0001~~MzKLNzAEAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"617\" height=\"520\" \/><\/p>\r\n<p>Pokud organizace tyto \u010dty\u0159i faktory mana\u017eersky a organiza\u010dn\u011b nezvl\u00e1dne, m\u016f\u017ee u mnoha zam\u011bstnanc\u016f doj\u00edt k tzv. \u201etechnostresu,\u201c kter\u00fd poprv\u00e9 popsal psycholog Craig Brod ji\u017e v roce 1982 jako novodobou psychickou nemoc spojenou s informa\u010dn\u00edm p\u0159et\u00ed\u017een\u00edm a rozvojem nov\u00fdch technologi\u00ed.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[5]<\/span><\/a> Na jeho pr\u00e1ci nav\u00e1zala M. Chiapetta, kter\u00e1 identifikovala rizikov\u00e9 faktory pro vznik technostresu: neust\u00e1l\u00e9 pou\u017e\u00edv\u00e1n\u00ed chytr\u00e9ho telefonu i p\u0159i spole\u010densk\u00fdch ud\u00e1lostech, neschopnost telefon vypnout, \u010dast\u00e9 no\u010dn\u00ed vst\u00e1v\u00e1n\u00ed a kontrola soci\u00e1ln\u00edch s\u00edt\u00ed, tendence telefonovat i b\u011bhem kulturn\u00edch ud\u00e1lost\u00ed, psan\u00ed zpr\u00e1v b\u011bhem cestov\u00e1n\u00ed, sledov\u00e1n\u00ed po\u0159ad\u016f prim\u00e1rn\u011b prost\u0159ednictv\u00edm tabletu a mobiln\u00edho telefonu.<\/p>\r\n<p>V dal\u0161\u00edch sekc\u00edch si stru\u010dn\u011b p\u0159edstav\u00edme zkoumanou spole\u010dnost a podrobn\u011b se pod\u00edv\u00e1me, jak se vypo\u0159\u00e1dali s digit\u00e1ln\u00ed transformac\u00ed lidsk\u00e9ho faktoru a p\u0159edev\u0161\u00edm prac\u00ed z domova.<\/p>\r\n<p><\/p>\r\n<h2>O spole\u010dnosti<\/h2>\r\n<p> <\/p>\r\n<p>N\u00e1\u0161 v\u00fdzkum se zam\u011b\u0159il na lok\u00e1ln\u00ed pobo\u010dku nadn\u00e1rodn\u00ed spole\u010dnosti, kter\u00e1 p\u016fsob\u00ed ve v\u00edce ne\u017e 190 zem\u00edch sv\u011bta a zam\u011bstn\u00e1v\u00e1 p\u0159es 85 000 lid\u00ed. Spole\u010dnost vyr\u00e1b\u00ed rychloobr\u00e1tkov\u00e9 zbo\u017e\u00ed ve velk\u00e9m mno\u017estv\u00ed za n\u00edzk\u00e9 n\u00e1klady. Spole\u010dnost p\u016fsob\u00ed v\u00fdhradn\u011b na B2C trhu. \u0160irok\u00e9 portfolio produkt\u016f je ur\u010deno \u0161irok\u00e9 c\u00edlov\u00e9 skupin\u011b z\u00e1kazn\u00edk\u016f a hust\u00e1 distribu\u010dn\u00ed s\u00ed\u0165 umo\u017e\u0148uje koncov\u00e9mu z\u00e1kazn\u00edkovi nakoupit v\u00fdrobky v mnoha maloobchodn\u00edch prodejn\u00e1ch.<\/p>\r\n<p>Loni spole\u010dnost vyk\u00e1zala rekordn\u00ed v\u00fdsledky v \u010cR a obrat dos\u00e1hl t\u00e9m\u011b\u0159 3 mld. K\u010d. Spole\u010dnost investuje do v\u00fdzkumu a v\u00fdvoje, sna\u017e\u00ed se neust\u00e1le optimalizovat v\u00fdrobn\u00ed procesy a hodn\u011b energie investuje i do digit\u00e1ln\u00ed transformace cel\u00e9 organizace.<\/p>\r\n<p> <\/p>\r\n<h2>Faktor I: Rovnov\u00e1ha mezi pracovn\u00edm a osobn\u00edm \u017eivotem<\/h2>\r\n<p> <\/p>\r\n<p>V t\u00e9to sekci jsme se sna\u017eili nejd\u0159\u00edve zjistit, jak se s p\u0159echodem na teleworking zm\u011bnila n\u00e1lada i pracovn\u00ed zvyky zam\u011bstnanc\u016f. Jeliko\u017e v\u0161ichni zam\u011bstnanci dost\u00e1vaj\u00ed firemn\u00ed notebooky a mobiln\u00ed telefony s p\u0159\u00edstupem k emailov\u00e9 korespondenci, mohou b\u00fdt online prakticky kdykoli. V\u00fdzkumy a praktick\u00e1 zku\u0161enost ukazuj\u00ed, \u017ee p\u0159echodem na teleworking se rovnov\u00e1ha mezi pracovn\u00edm a osobn\u00edm \u017eivotem velmi snadno naru\u0161\u00ed z hlediska pracovn\u00ed doby i \u010dasu str\u00e1ven\u00e9ho on-line. A skute\u010dn\u011b, p\u0159echodem na teleworking do\u0161lo k prudk\u00e9mu n\u00e1r\u016fstu pr\u016fm\u011brn\u00e9 pracovn\u00ed doby na \u00fakor \u010dasu v\u011bnovan\u00e9ho kon\u00ed\u010dk\u016fm a mimopracovn\u00edm aktivit\u00e1m a to a\u017e o 40 %! <\/p>\r\n<p><span><\/span><\/p>\r\n<p><span><img src=\"\/files\/uzel\/0057514\/0002~~MzKLNzACAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"752\" height=\"358\" \/><\/span><\/p>\r\n<p><span><\/span><\/p>\r\n<p>Mnoz\u00ed zam\u011bstnanci si st\u011b\u017euj\u00ed, \u017ee jsou p\u0159ipojeni t\u00e9m\u011b\u0159 nonstop, jejich pracovn\u00ed den u\u017e neprob\u00edh\u00e1 interval \u201eod-do\u201c a pracovn\u00ed z\u00e1le\u017eitosti \u0159e\u0161\u00ed i pozdn\u00edch ve\u010dern\u00edch hodin\u00e1ch nebo dokonce i o v\u00edkendu. Mana\u017eer n\u00e1kupu a logistiky to komentoval n\u00e1sledovn\u011b: \u201eVelmi m\u011b roz\u010diluj\u00ed telefon\u00e1ty po 18.30. Na homeoffice sice pracujeme d\u00e9le ne\u017e \"norm\u00e1ln\u011b\", ale ve\u010der u\u017e nechci \u0159e\u0161it pr\u00e1ci. Irituje m\u011b, \u017ee kv\u016fli pracovn\u00edmu telefonu mus\u00edm odkl\u00e1dat \u010dinky nebo stopovat film a znovu se pono\u0159it do pr\u00e1ce. Lidi by si m\u011bli uv\u011bdomovat, \u017ee i ten minutov\u00fd hovor m\u011b m\u016f\u017ee rozhodit na hodinu, proto\u017ee pak neust\u00e1le p\u0159em\u00fd\u0161l\u00edm a stresuji se z probl\u00e9m\u016f, kter\u00e9 bych mohl v klidu vy\u0159e\u0161it a\u017e r\u00e1no.\u201c<\/p>\r\n<p>Marketingov\u00fd mana\u017eer zase poukazuje na redukci hygienick\u00fdch pauz a tendenci pracovat a\u017e do \u00fapln\u00e9ho vy\u010derp\u00e1n\u00ed: \u201eSna\u017e\u00edm se dodr\u017eovat pracovn\u00ed dobu od 8 do 17 hodin a d\u011blat pravideln\u00e9 p\u0159est\u00e1vky, i kdy\u017e mnohdy na to zapom\u00edn\u00e1m a pracuji i n\u011bkolik hodin bez pauzy. Nyn\u00ed m\u00e1me ve\u0161ker\u00e9 sch\u016fzky online a obvykle m\u00e1m pln\u00fd kalend\u00e1\u0159. Obzvl\u00e1\u0161\u0165 v pond\u011bl\u00ed, kdy pl\u00e1nujeme s t\u00fdmem aktivity na dal\u0161\u00ed t\u00fdden, m\u00e1m jednu sch\u016fzku za druhou, \u010dlov\u011bk si nest\u00edh\u00e1 ani doj\u00edt pro vodu.\u201c<\/p>\r\n<p>Odd\u011blen\u00ed lidsk\u00fdch zdroj\u016f si uv\u011bdomuje z\u00e1va\u017enost naru\u0161en\u00ed rovnov\u00e1hy mezi pracovn\u00edm a osobn\u00edm \u017eivotem, kter\u00e1 logicky ovliv\u0148uje motivaci i v\u00fdkonost zam\u011bstnanc\u016f a kterou je\u0161t\u011b zhor\u0161ila rychlost p\u0159echodu na teleworking v souvislosti s glob\u00e1ln\u00ed pandemi\u00ed. V\u017edy\u0165 do t\u00e9 doby vyu\u017e\u00edvali zam\u011bstnanci pr\u00e1ci z domova maxim\u00e1ln\u011b jednou t\u00fddn\u011b.<\/p>\r\n<p>S p\u0159echodem na pr\u00e1ci z domova proto odd\u011blen\u00ed lidsk\u00fdch zdroj\u016f neprodlen\u011b zavedlo mnoho nov\u00fdch aktivit pro zam\u011bstnance firmy: (1) Management ka\u017ed\u00fd t\u00fdden informuje zam\u011bstnance o aktu\u00e1ln\u00edm v\u00fdvoji situace a o\u010dek\u00e1van\u00fdch dal\u0161\u00edch kroc\u00edch. (2) Velk\u00fd \u00fasp\u011bch maj\u00ed i pravideln\u00e9 online sch\u016fzky s top managementem, kter\u00fd odpov\u00edd\u00e1 na osobn\u00ed i anonymn\u011b polo\u017een\u00e9 dotazy v\u0161ech zam\u011bstnanc\u016f. (3) Na intranetu za\u010dala informa\u010dn\u00ed kampa\u0148 v\u011bnovan\u00e1 z\u00e1kladn\u00edm pravidl\u016fm pr\u00e1ce z domova. (4) Zam\u011bstnanc\u016fm se otev\u0159elo mnoho online kurz\u016f odborn\u00e9ho i osobn\u00edho rozvoje. (5) S \u00fasp\u011bchem se setkala i r\u016fzn\u00e9 \u201e30denn\u00ed v\u00fdzvy,\u201c ke kter\u00fdm se m\u016f\u017ee p\u0159ipojit ka\u017ed\u00fd zam\u011bstnanec a zlep\u0161it sv\u00e9 ka\u017edodenn\u00ed n\u00e1vyky. (6) Cel\u00e1 \u0159ada mal\u00fdch projekt\u016f, kter\u00e9 se sna\u017e\u00ed usnadnit p\u0159echod na pr\u00e1ci z domova, zam\u011bstnance motivovat a podpo\u0159it v t\u011b\u017ek\u00fdch \u010dasech a to v\u010detn\u011b volno\u010dasov\u00fdch aktivit.<\/p>\r\n<p>Veden\u00ed firmy je jasn\u00e9, \u017ee nen\u00ed cesta zp\u00e1tky a \u017ee pr\u00e1ce z domova z\u016fstane ve zv\u00fd\u0161en\u00e9 m\u00ed\u0159e i po odezn\u011bn\u00ed pandemie. Veden\u00ed si od toho slibuje zv\u00fd\u0161en\u00ed efektivity jednotliv\u00fdch pracovn\u00edk\u016f, ale na druhou stranu se kv\u016fli nedostatku soci\u00e1ln\u00ed interakce mezi spolupracovn\u00edky ob\u00e1v\u00e1 probl\u00e9m\u016f v t\u00fdmov\u00e9 spolupr\u00e1ci, osam\u011blosti zam\u011bstnanc\u016f, kte\u0159\u00ed \u017eij\u00ed sami, a u star\u0161\u00edch pracovn\u00edk\u016f, kte\u0159\u00ed se nest\u00edhaj\u00ed vyrovn\u00e1vat s nov\u00fdmi informa\u010dn\u00edmi a komunika\u010dn\u00edmi technologiemi hroz\u00ed dokonce \u201etechnostres.\u201c<\/p>\r\n<p>Na z\u00e1klad\u011b p\u0159edchoz\u00ed diskuse doporu\u010dujeme mana\u017eer\u016fm pokra\u010dovat v ji\u017e zapo\u010dat\u00fdch opat\u0159en\u00edch a obohatit je o kontrolu dodr\u017eov\u00e1n\u00ed bezpe\u010dnostn\u00edch p\u0159est\u00e1vek, \u00fapravu firemn\u00edch kalend\u00e1\u0159\u016f tak, aby na sebe sch\u016fzky bezprost\u0159edn\u011b nenavazovaly, nep\u0159ekra\u010dovaly vyhrazen\u00fd \u010das, p\u0159\u00edpadn\u011b umo\u017enily alespo\u0148 hygienickou p\u0159est\u00e1vku. Sou\u010dasn\u011b doporu\u010dujeme \u201efiremn\u00ed blackout\u201c od 20:00 do 5:30 bez pracovn\u00edch email\u016f a tot\u00e9\u017e aplikovat i pro v\u00edkendy. Mana\u017ee\u0159i by tak\u00e9 m\u011bli j\u00edt p\u0159\u00edkladem a nevy\u017eadovat od zam\u011bstnanc\u016f pr\u00e1ci p\u0159es\u010das. Sv\u00e9 m\u00edsto m\u00e1 i digit\u00e1ln\u00ed detox, kdy zam\u011bstnanec str\u00e1v\u00ed cel\u00fd den v offline re\u017eimu a bude se v\u011bnovat prim\u00e1rn\u011b dlouhodob\u00e9 a kreativn\u00ed pr\u00e1ci. Kone\u010dn\u011b doporu\u010dujeme i pravidelnou osobn\u00ed komunikaci zam\u011b\u0159enou na identifikaci rizik jako technostres, ztr\u00e1ta motivace, psychick\u00e9 probl\u00e9my nebo vyho\u0159en\u00ed.<\/p>\r\n<p><span><\/span><\/p>\r\n<h2>Faktor II: Vyu\u017eit\u00ed informa\u010dn\u00edch a komunika\u010dn\u00edch technologi\u00ed<\/h2>\r\n<p> <\/p>\r\n<p>Zam\u011bstnanci zkouman\u00e9 firmy jsou obecn\u011b velmi nespokojen\u00ed se zaji\u0161t\u011bn\u00edm pr\u00e1ce z domova, zejm\u00e9na pak hardwarov\u00fdm vybaven\u00edm. V kancel\u00e1\u0159\u00edch toti\u017e maj\u00ed k dispozici dva monitory, co\u017e usnad\u0148uje pr\u00e1ci s velk\u00fdm po\u010dtem dat. Mnoz\u00ed zam\u011bstnanci nemaj\u00ed doma z\u0159\u00edzenou kancel\u00e1\u0159 a pracuj\u00ed z kuchyn\u011b nebo z lo\u017enice, chyb\u00ed jim ergonomick\u00e9 \u017eidle a velk\u00fd st\u016fl: \u201eM\u00e1me osm hodin sklon\u011bnou hlavu k notebooku a kolegov\u00e9 si st\u011b\u017euj\u00ed na pot\u00ed\u017ee s kr\u010dn\u00ed p\u00e1te\u0159\u00ed.\u201c<\/p>\r\n<p>Ostatn\u00ed zm\u011bny proces\u016f a informa\u010dn\u00edch technologi\u00ed naopak respondenti hodnotili sp\u00ed\u0161e pozitivn\u011b: elektronick\u00e9 schvalov\u00e1n\u00ed projekt\u016f, elektronick\u00fd podpis smluv. Nap\u0159\u00edklad Sales mana\u017eer hodnotil procesn\u00ed inovace takto: \u201eSv\u011bt se m\u011bn\u00ed a my s n\u00edm. Co se d\u0159\u00edve zd\u00e1lo nemo\u017en\u00e9, je nyn\u00ed b\u011b\u017enou prax\u00ed a sta\u010dil rok. Lid\u00e9 jsou velmi konzervativn\u00ed a necht\u011bli p\u0159ij\u00edmat zm\u011bny, kter\u00e9 jsme navrhovali u\u017e n\u011bkolik let. Neust\u00e1le se v\u0161e posouvalo, ale digitalizace n\u00e1m nedala jinou volbu a nyn\u00ed u\u017e b\u011b\u017en\u011b fungujeme online, v\u011bt\u0161ina smluv se schvaluje elektronicky nebo emailem a tak d\u00e1le.\u201c<\/p>\r\n<p>HR mana\u017eer vyzdvihl roli intern\u00edho IT odd\u011blen\u00ed: \u201eVelkou v\u00fdhodou je, \u017ee m\u00e1me intern\u00ed IT odd\u011blen\u00ed, kter\u00e9 s\u00eddl\u00ed v \u010cR. Outsourcov\u00e1n\u00ed IT proces\u016f b\u00fdv\u00e1 u nadn\u00e1rodn\u00edch firem obvykl\u00e9, ale mysl\u00edm si, \u017ee pr\u00e1v\u011b v takov\u00fdch ne\u010dekan\u00fdch p\u0159\u00edpadech se vyplat\u00ed investovat do intern\u00edho odd\u011blen\u00ed, kter\u00e9 \u0159e\u0161\u00ed jen firemn\u00ed z\u00e1le\u017eitost\u00ed. Intern\u00ed IT odd\u011blen\u00ed m\u016f\u017ee velmi rychl\u00e9 reagovat na chyby a zabr\u00e1nit softwarov\u00fdm chyb\u00e1m, napaden\u00ed hacker\u016f nebo \u00fatokum s c\u00edlem zmocnit se citliv\u00e9ho obsahu. Ve velmi kr\u00e1tk\u00e9m obdob\u00ed dok\u00e1zali p\u0159ipravit v\u0161e pot\u0159ebn\u00e9 pro online sch\u016fzky a vybavit zam\u011bstnance pot\u0159ebn\u00fdm vybaven\u00edm. \u2026 Kdy\u017e v\u0161ichni za\u010dali naplno vyu\u017e\u00edvat VPN a p\u0159et\u011b\u017eovat sharepoint, bylo IT k dispozici a operativn\u011b \u0159e\u0161ilo v\u0161echny v\u00fdpadky s\u00ed\u0165ov\u00e9ho p\u0159ipojen\u00ed. \u2026 Uv\u011bdomujeme si, \u017ee n\u011bkte\u0159\u00ed zam\u011bstnanci by preferovali dv\u011b obrazovky a lep\u0161\u00ed vybaven\u00ed, ale bohu\u017eel v r\u00e1mci \u00faspor tento projekt zat\u00edm nechyst\u00e1me. \u2026\u201c<\/p>\r\n<p>V sou\u010dasn\u00e9 dob\u011b firma p\u0159ipravuje mnoho dal\u0161\u00edch projekt\u016f na optimalizaci informa\u010dn\u00edch a komunika\u010dn\u00edch proces\u016f, co\u017e hodnot\u00edme velmi pozitivn\u011b a o\u010dek\u00e1v\u00e1me dal\u0161\u00ed v\u00fdrazn\u00e9 zlep\u0161en\u00ed komunikace nejen v r\u00e1mci firmy, ale tak\u00e9 s dodavateli a odb\u011brateli.<\/p>\r\n<p>P\u0159esto bychom doporu\u010dili dva v\u00fdznamn\u00e9 zlep\u0161ovac\u00ed n\u00e1vrhy. Ten prvn\u00ed se t\u00fdk\u00e1 pohodl\u00ed zam\u011bstnanc\u016f, t\u0159eba zap\u016fj\u010den\u00edm ergonomick\u00e9 \u017eidle nebo poskytnut\u00ed druh\u00e9ho monitoru. Za druh\u00e9 doporu\u010dujeme elektronizaci schvalovac\u00edho procesu. Nyn\u00ed se toti\u017e v\u0161echny dokumenty schvaluj\u00ed v pap\u00edrov\u00e9 form\u011b, tzn. mana\u017ee\u0159i mus\u00ed dokument vytisknout, n\u00e1sledn\u011b ho schv\u00e1lit sv\u00fdm podpisem, pot\u00e9 oskenovat a poslat zp\u011bt p\u0159\u00edjemci. Vzhledem k po\u010dtu podpis\u016f by elektronizac\u00ed do\u0161lo ke zna\u010dn\u00fdm \u010dasov\u00fdm \u00faspor\u00e1m, sn\u00ed\u017een\u00ed n\u00e1klad\u016f a eliminoval by se po\u017eadavek na skladov\u00e1n\u00ed origin\u00e1l\u016f.<\/p>\r\n<p><span><\/span><\/p>\r\n<h2>Faktor III: \u0158\u00edzen\u00ed lid\u00ed<\/h2>\r\n<p> <\/p>\r\n<p>Glob\u00e1ln\u00ed pandemie a p\u0159echod na teleworking je v\u00fdjime\u010dn\u00e1 p\u0159\u00edle\u017eitost, kdy mana\u017ee\u0159i mohou vyzkou\u0161et opravdov\u00fd krizov\u00fd management v praxi. Samoz\u0159ejm\u011b, \u017ee se s krizov\u00fdmi situacemi setk\u00e1vali i v minulosti, t\u0159eba prost\u0159ednictv\u00edm sv\u011btov\u00e9 finan\u010dn\u00ed krize a recese \u010desk\u00e9 ekonomiky. Dle m\u00e9ho n\u00e1zoru se ale v\u017edy jednalo o alespo\u0148 \u010d\u00e1ste\u010dn\u011b p\u0159edv\u00eddateln\u00fd stav, kdy se mohly tvo\u0159it sc\u00e9n\u00e1\u0159e budouc\u00edho v\u00fdvoje a mana\u017ee\u0159i se mohli adaptovat na m\u011bn\u00edc\u00ed se situaci. Av\u0161ak nyn\u00ed nikdo nedok\u00e1\u017ee p\u0159edpov\u011bd\u011bt budouc\u00ed v\u00fdvoj ani chov\u00e1n\u00ed viru, vl\u00e1dn\u00ed na\u0159\u00edzen\u00ed jsou zcela nep\u0159edv\u00eddateln\u00e1 a vliv na ekonomiku je nep\u0159edv\u00eddateln\u00fd.<\/p>\r\n<p>P\u0159echod na \u0159\u00edzen\u00ed virtu\u00e1ln\u00edch t\u00fdm\u016f byl neo\u010dek\u00e1van\u00fd a vedouc\u00ed zam\u011bstnanci se museli sou\u010dasn\u00e9mu stavu p\u0159izp\u016fsobit ve velmi kr\u00e1tk\u00e9m \u010dasov\u00e9m intervalu. Mana\u017eer marketingu sou\u010dasn\u00e9 v\u00fdzvy shrnul takto: \u201eJe to velk\u00e1 v\u00fdzva motivovat a \u0159\u00eddit lidi na d\u00e1lku. V\u0161echny na\u0161e projekty jsou agiln\u00edho typu a vy\u017eaduj\u00ed kreativitu a synergii. Zam\u011bstnanci pracuj\u00ed na d\u00e1lku a j\u00e1 \u010dasto vid\u00edm a\u017e \u201efin\u00e1ln\u00ed\u201c v\u00fdsledek. Zat\u00edmco v kancel\u00e1\u0159i projekty pr\u016fb\u011b\u017en\u011b diskutujeme, te\u010f ta interakce chyb\u00ed. T\u011b\u0161\u00edm se, a\u017e zase budeme moci pracovat spole\u010dn\u011b a vytv\u00e1\u0159et kreativn\u00ed projekty.\u201c<\/p>\r\n<p>A sales mana\u017eer dod\u00e1v\u00e1: \u201eT\u00fdm funguje naprosto perfektn\u011b, v\u0161ichni zam\u011bstnanci odv\u00e1d\u00ed v\u00fdbornou pr\u00e1ci, a i v tomto n\u00e1ro\u010dn\u00e9m obdob\u00ed pln\u00edme c\u00edle. M\u00e1me pravideln\u00e9 meetingy v pond\u011bl\u00ed, kdy se shrnuj\u00ed dosavadn\u00ed v\u00fdsledky a p\u0159i\u0159azuj\u00ed se \u00fakoly. Mysl\u00edm si, \u017ee se n\u00e1m da\u0159\u00ed udr\u017eet pracovn\u00ed mor\u00e1lku. Naprosto souhlas\u00edm s tvrzen\u00edm <em>\u201eV modern\u00edm sv\u011bt\u011b z\u00e1le\u017e\u00ed na v\u00fdsledc\u00edch \u2013 ne na tom, kde a kdy jsou dosa\u017eeny<\/em>.\u201c<\/p>\r\n<p>Pro HR nov\u00e1 realita znamenala zm\u011bnu sm\u011brnice, kter\u00e1 upravuje pr\u00e1ci z domova, i zm\u011bnu administrativn\u00edch syst\u00e9m\u016f. Nap\u0159\u00edklad doch\u00e1zka se uzav\u00edr\u00e1 online a mus\u00ed se dodr\u017eovat osmi hodinov\u00e1 pracovn\u00ed doba. Ka\u017ed\u00fd zam\u011bstnanec m\u00e1 nov\u011b flexibiln\u00ed pracovn\u00ed dobu, ale mus\u00ed b\u00fdt zasti\u017een v \u010dasov\u00e9m intervalu od 10 do 14 hodin. N\u011bkter\u00fdm zam\u011bstnanc\u016fm vyhovuje pracovat u\u017e od brzk\u00fdch rann\u00edch hodin, jin\u00ed se mus\u00ed dopoledne v\u011bnovat kv\u016fli v\u00fduce d\u011btem. Ve sm\u011brnici si firma vyhrazuje pr\u00e1vo k neohl\u00e1\u0161en\u00e9 kontrole, kdy n\u00e1hodn\u011b vybran\u00e9mu zam\u011bstnanci personalista a prov\u011b\u0159\u00ed jeho p\u0159\u00edtomnost ve virtu\u00e1ln\u00ed kancel\u00e1\u0159i. Obecn\u011b v\u0161ak m\u016f\u017eeme konstatovat, \u017ee mana\u017ee\u0159i spole\u010dnosti se rychle nov\u00e9 situaci p\u0159izp\u016fsobili a pozm\u011bnili \u0159\u00edzen\u00ed lid\u00ed tak, aby se to neodrazilo na efektivit\u011b a v\u00fdkonech zam\u011bstnanc\u016f.<\/p>\r\n<p>V\u0161ichni respondenti z \u0159ad mana\u017eer\u016f odpov\u011bd\u011bli, \u017ee maj\u00ed pravideln\u00e9 t\u00fddenn\u00ed online sch\u016fzky se sv\u00fdm t\u00fdmem i individu\u00e1ln\u00ed rozhovory. Sch\u016fzky netrvaj\u00ed d\u00e9le ne\u017e p\u016fl hodiny a \u0159e\u0161\u00ed se pl\u00e1ny na dal\u0161\u00ed t\u00fdden a vyhodnocuj\u00ed se v\u00fdsledky z minul\u00fdch t\u00fddn\u016f. Vedouc\u00ed mana\u017ee\u0159i absolvovali n\u011bkolik \u0161kolen\u00ed na \u0159\u00edzen\u00ed talent\u016f na d\u00e1lku. Tato tvrzen\u00ed jsme prov\u011b\u0159ili p\u0159\u00edmo se zam\u011bstnanci, kte\u0159\u00ed n\u00e1m potvrdili existenci individu\u00e1ln\u00edch sch\u016fzek. Agendu individu\u00e1ln\u00edch rozhovor\u016f pova\u017eujeme za velmi inspirativn\u00ed a naleznete ji v n\u00e1sleduj\u00edc\u00ed tabulce.<\/p>\r\n<p><span><\/span><\/p>\r\n<p><span><img src=\"\/files\/uzel\/0057514\/0003~~MzKLNzAGAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"597\" height=\"338\" \/><\/span><\/p>\r\n<p><span><\/span><\/p>\r\n<h2>Faktor IV: Organiza\u010dn\u00ed struktura<\/h2>\r\n<p> <\/p>\r\n<p>Pro n\u00e1sleduj\u00edc\u00ed obdob\u00ed p\u0159ipravilo odd\u011blen\u00ed lidsk\u00fdch zdroj\u016f projekty na optimalizaci st\u00e1vaj\u00edc\u00edch proces\u016f, kter\u00e9 znamenaj\u00ed pom\u011brn\u011b z\u00e1sadn\u00ed zm\u011bny organiza\u010dn\u00ed struktury. Za prv\u00e9 se o polovinu sn\u00ed\u017e\u00ed po\u010det fyzick\u00fdch m\u00edst v kancel\u00e1\u0159i, proto\u017ee se vzhledem k teleworkingu a st\u0159\u00eddav\u00e9mu provozu nep\u0159edpokl\u00e1d\u00e1, \u017ee by se v\u0161ichni zam\u011bstnanci v s\u00eddle spole\u010dnosti se\u0161li ve stejn\u00fd \u010das. Za druh\u00e9, d\u00edky digit\u00e1ln\u00ed transformaci zmiz\u00ed mnoho rutinn\u00edch proces\u016f i profesn\u00edch rol\u00ed a pos\u00edl\u00ed se i intern\u00ed rotace pracovn\u00edk\u016f: \u201eP\u0159i n\u00e1boru nov\u00e9ho zam\u011bstnance se nejd\u0159\u00edve sna\u017e\u00edme naj\u00edt vhodn\u00e9ho kandid\u00e1ta z intern\u00edch zdroj\u016f, aby do\u0161lo k p\u0159irozen\u00e9 rotaci a zam\u011bstnanci byli motivov\u00e1n\u00ed k lep\u0161\u00edm v\u00fdsledk\u016fm.\u201c Za t\u0159et\u00ed dojde k v\u00fdrazn\u00e9mu zplo\u0161t\u011bn\u00ed organiza\u010dn\u00ed struktury a pos\u00edlen\u00ed vertik\u00e1ln\u00ed komunikace p\u0159edev\u0161\u00edm v oblasti inovac\u00ed a zp\u011btn\u00e9 vazby. Jednotliv\u00ed zam\u011bstnanci tak\u00e9 z\u00edskaj\u00ed v\u00edce volnosti a rozhodovac\u00edch pravomoc\u00ed.<\/p>\r\n<p><span><\/span><\/p>\r\n<h2>Ud\u011blejte si vlastn\u00ed audit<\/h2>\r\n<p> <\/p>\r\n<p>Pokud V\u00e1s zaj\u00edm\u00e1, jak p\u0159echod na teleworking vn\u00edmaj\u00ed va\u0161i zam\u011bstnanci, m\u016f\u017eete se inspirovat na\u0161im dotazn\u00edkem, kter\u00fd podrobn\u011b zkoum\u00e1 v\u0161echny \u010dty\u0159i kl\u00ed\u010dov\u00e9 faktory.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[6]<\/span><\/a> Osobn\u011b v tomto p\u0159\u00edpad\u011b preferujeme kvalitativn\u00ed v\u00fdzkum, tedy rozhovor, p\u0159ed standardizovan\u00fdm dotazn\u00edkem, proto\u017ee pouze otev\u0159en\u00fd rozhovor m\u016f\u017ee odhalit skryt\u00e9 v\u00fdhrady \u010di pot\u0159eby zam\u011bstnanc\u016f.<\/p>\r\n<p><img src=\"\/files\/uzel\/0057514\/0004~~MzKLNzABAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"640\" height=\"478\" \/><\/p>\r\n<p><img src=\"\/files\/uzel\/0057514\/0005~~MzKLNzAFAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"636\" height=\"783\" \/><\/p>\r\n<p><img src=\"\/files\/uzel\/0057514\/0006~~MzKLNzADAA.png\" class=\"img_fancy_no\" alt=\"\" width=\"642\" height=\"371\" \/><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><span><\/span><\/p>\r\n<p><span><\/span><\/p>\r\n<h2>Z\u00e1v\u011br<\/h2>\r\n<p>N\u00e1\u0161 p\u0159\u00edsp\u011bvek pom\u011brn\u011b jasn\u011b ukazuje vliv digit\u00e1ln\u00ed transformace na pr\u00e1ci z domova. Ukazuje se, \u017ee \u00fasp\u011b\u0161n\u00fd p\u0159echod na pr\u00e1ci z domova nen\u00ed automaticky a vy\u017eaduje od firem pom\u011brn\u011b hodn\u011b pr\u00e1ce z hlediska udr\u017een\u00ed rovnov\u00e1hy mezi, v\u00fdznamn\u00e9 investice pro efektivn\u00ed Vyu\u017eit\u00ed informa\u010dn\u00edch a komunika\u010dn\u00edch technologi\u00ed, \u00fasil\u00ed mana\u017eer\u016f p\u0159i implementaci nov\u00fdch metod \u0158\u00edzen\u00ed t\u00fdmu a ze st\u0159edn\u011bdob\u00e9ho hlediska i v\u00fdrazn\u00e9 zplo\u0161t\u011bn\u00ed Organiza\u010dn\u00ed struktury. P\u0159esto\u017ee se v\u00fdsledky na\u0161eho v\u00fdzkumu op\u00edraj\u00ed o robustn\u00ed teorii i p\u0159\u00edm\u00e9 pozorov\u00e1n\u00ed ve firemn\u00edm kontextu, nem\u016f\u017eeme z\u00e1v\u011bry zobecnit. Na druhou stranu v\u011b\u0159\u00edme, \u017ee mnoh\u00e9 podn\u011bty mohou mana\u017eery inspirovat a p\u0159edej\u00edt zbyte\u010dn\u00fdm chyb\u00e1m p\u0159i zav\u00e1d\u011bn\u00ed a hlavn\u011b rozvoji teleworkingu v organizaci.<\/p>\r\n<p><\/p>\r\n<h3>Auto\u0159i:<\/h3>\r\n<p>Permiakov\u00e1 Krist\u00edna, Va\u0161ek Jan, 2020<\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> V tomto p\u0159\u00edsp\u011bvku budeme pou\u017e\u00edvat term\u00edny \u201eteleworking\u201c a \u201epr\u00e1ce z domova\u201c jako p\u0159esn\u00e9 ekvivalenty.<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[2]<\/span><\/a> BOELL, Sebastian K.; CECEZ\u2010KECMANOVIC, Dubravka; CAMPBELL, John. (2016) Telework paradoxes and practices: the importance of the nature of work. New Technology, Work and Employment, 31(2): 114-131.<\/p>\r\n<p><a href=\"#_ftnref3\" name=\"_ftn3\"><span>[3]<\/span><\/a> N\u00e1\u0161 p\u0159\u00edsp\u011bvek se op\u00edr\u00e1 o vynikaj\u00edc\u00ed \u010dl\u00e1nek SCHWARZM\u00dcLLER, T., Brosi, P., Duman, D., & Welpe, I. M. (2018). How does the digital trans-formation affect organizations? Key themes of change in work design and leadership. mrev management revue, 29(2), 114-138.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[4]<\/span><\/a> Schwarzm\u00fcller a kol. (2018)<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[5]<\/span><\/a> Brod, C. (1982). Managing technostress: Optimizing the use of computer technology. <em>Personnel Journal<\/em>, <em>61<\/em>(10), 753-57.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[6]<\/span><\/a> Struktura dotazn\u00edku vych\u00e1z\u00ed z ji\u017e n\u011bkolikr\u00e1t zmi\u0148ovan\u00e9ho \u010dl\u00e1nku Schwarzm\u00fcller a kol. (2018) a zohled\u0148uje zku\u0161enosti z\u00edskan\u00e9 v pr\u016fb\u011bhu n\u00e1mi proveden\u00e9ho v\u00fdzkumu.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"57419":{"idvazba":"67326","nad_uzel":"57320","pod_uzel":"57419","url":"\/digitalni-nakup-scm\/archiv-2021\/proc-logistika-a-rizeni","sablona":"1","nazev":"Pro\u010d si vybrat zam\u011b\u0159en\u00ed Logistika a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce na V\u0160CHT","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/proc-logistika-a-rizeni,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/proc-logistika-a-rizeni}","poradi":"13","skupina_www":"everyone","platne_od":"20.01.2021 10:40:00","platne_do":null,"iduzel":"57419","obsah":"a:12:{s:5:\"nazev\";s:85:\"Pro\u010d si vybrat zam\u011b\u0159en\u00ed Logistika a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce na V\u0160CHT\";s:9:\"seo_title\";s:85:\"Pro\u010d si vybrat zam\u011b\u0159en\u00ed Logistika a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce na V\u0160CHT\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:346:\"<p>Studenti, kte\u0159\u00ed si v prvn\u00edm ro\u010dn\u00edku navazuj\u00edc\u00edho studia vyb\u00edraj\u00ed u\u017e\u0161\u00ed zam\u011b\u0159en\u00ed, mohou na \u00dastavu ekonomiky a managementu V\u0160CHT vyb\u00edrat hned z n\u011bkolika atraktivn\u00edch mo\u017enost\u00ed. V tomto p\u0159\u00edsp\u011bvku se pokus\u00edm vysv\u011btlit, pro\u010d si vybrat pr\u00e1v\u011b zam\u011b\u0159en\u00ed Logistika a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce.<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:13240:\"<p><img src=\"\/files\/uzel\/0057419\/0001~~y08qMow3MgUA.png\" class=\"img_fancy_no\" alt=\"\" width=\"658\" height=\"98\" \/><\/p>\r\n<p><\/p>\r\n<h2>Prudce se rozv\u00edjej\u00edc\u00ed obor<\/h2>\r\n<p><\/p>\r\n<p>Studenti maj\u00ed obvykle velmi zkreslenou p\u0159edstavu o pr\u00e1ci mana\u017eer\u016f logistiky a n\u00e1kupu. Logistiku pova\u017euj\u00ed za mechanick\u00e9 posunov\u00e1n\u00ed vstup\u016f z bodu A do bodu B. N\u00e1kup potom za h\u00e1d\u00e1n\u00ed se s dodavateli o ka\u017edou korunu. Nic v\u0161ak nem\u016f\u017ee b\u00fdt vzd\u00e1len\u011bj\u0161\u00ed realit\u011b!<\/p>\r\n<p>Logistika je dnes vysoce odborn\u00e1 a rozmanit\u00e1 \u010dinnost, kterou mnoho firem pr\u00e1vem pova\u017euje za zdroj konkuren\u010dn\u00ed v\u00fdhody. P\u0159ipome\u0148me jen glob\u00e1ln\u00ed pandemii, kdy se ze dne na den zav\u0159ely hranice i tov\u00e1rny, a logistici (p\u0159esto ne)dok\u00e1zali zajistit pot\u0159ebn\u00e9 komponenty. Zamysleme se, jak n\u00e1ro\u010dn\u00e9 na z\u00edsk\u00e1n\u00ed pot\u0159ebn\u00fdch zdroj\u016f a koordinaci bylo p\u0159ej\u00edt prakticky ze dne na den z kamenn\u00fdch obchod\u016f do online prodeje. Uv\u011bdomme si, kolik p\u0159\u00edle\u017eitost\u00ed optimalizace, automatizace a kreativn\u00edch \u0159e\u0161en\u00ed nab\u00edz\u00ed prob\u00edhaj\u00edc\u00ed \u010dtvrt\u00e1 pr\u016fmyslov\u00e1 revoluce a v\u0161echny nov\u00e9 technologie. Jin\u00fdmi slovy, modern\u00ed logistik u\u017e d\u00e1vno nen\u00ed jen z\u00e1sobova\u010d, ale datov\u00fd analytik, procesn\u00ed in\u017een\u00fdr, mana\u017eer rizika, \u0159e\u0161itel neo\u010dek\u00e1van\u00fdch probl\u00e9m\u016f, strat\u00e9g, kter\u00fd dok\u00e1\u017ee integrovat cel\u00fd dodavatelsk\u00fd \u0159et\u011bzec p\u0159es zaji\u0161t\u011bn\u00ed spokojenosti kone\u010dn\u00e9ho z\u00e1kazn\u00edka a\u017e po efektivn\u00ed recyklaci.<\/p>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0057419\/0002~~y08qMoo3MgUA.png\" class=\"img_fancy_no\" alt=\"\" width=\"654\" height=\"261\" \/><\/p>\r\n<p><\/p>\r\n<p>Podobn\u011b i N\u00e1kup je dnes d\u00edky sv\u00e9mu mezioborov\u00e9mu z\u00e1b\u011bru a integraci do v\u0161ech kl\u00ed\u010dov\u00fdch \u010dinnost\u00ed podniku pova\u017eov\u00e1n za strategickou discipl\u00ednu. V\u017edy\u0165 v z\u00e1vislosti na odv\u011btv\u00ed firmy nakupuj\u00ed 30 a\u017e 80 % sv\u00e9ho obratu! Modern\u00ed n\u00e1kup\u010d\u00ed u\u017e d\u00e1vno nen\u00ed jen operativec, kter\u00fd zaji\u0161\u0165uje, aby bylo spr\u00e1vn\u00e9 zbo\u017e\u00ed, na spr\u00e1vn\u00e9m m\u00edst\u011b, ve spr\u00e1vn\u00e9m mno\u017estv\u00ed, ve spr\u00e1vn\u00fd \u010das a za spr\u00e1vnou cenu. N\u00e1kup\u010d\u00ed ze star\u00e9 \u0161koly, kte\u0159\u00ed um\u011bli p\u0159edev\u0161\u00edm tvrd\u011b vyjedn\u00e1vat dodavateli, nen\u00e1vratn\u011b miz\u00ed v propadli\u0161ti d\u011bjin. Profesion\u00e1ln\u00ed n\u00e1kup\u010d\u00ed dnes administrativu p\u0159enech\u00e1v\u00e1 stroj\u016fm a komer\u010dn\u00ed vyjedn\u00e1v\u00e1n\u00ed se transformuje do opravdu zaj\u00edmav\u00fdch a kreativn\u00edch n\u00e1kupn\u00edch metod jako je \u0159\u00edzen\u00ed pot\u0159eb, design to cost, \u0159\u00edzen\u00ed inovac\u00ed, \u0159\u00edzen\u00ed vztahu s dodavateli, \u2026 a ve v\u00fd\u010dtu bychom mohli pokra\u010dovat je\u0161t\u011b minim\u00e1ln\u011b t\u0159i str\u00e1nky. Nav\u00edc bychom nem\u011bli hovo\u0159it o n\u00e1kupu, ale n\u00e1kupech, proto\u017ee zcela odli\u0161n\u00fd je n\u00e1kup ve ve\u0159ejn\u00e9m sektoru, slu\u017eb\u00e1ch, pr\u016fmyslu, start-upech nebo retailu.<\/p>\r\n<p><\/p>\r\n<h2>Komplexn\u00ed a logicky poskl\u00e1dan\u00fd program<\/h2>\r\n<p> <\/p>\r\n<p>Ambic\u00ed na\u0161eho kurzu nen\u00ed jen p\u0159ipravit studenty na pr\u00e1ci Logistice a N\u00e1kupu, ale sou\u010dasn\u011b je i p\u0159ipravit na kl\u00ed\u010dov\u00e9 v\u00fdzvy, kter\u00fdm budou v prvn\u00edch letech sv\u00e9 kari\u00e9ry \u010delit, bez ohledu na pracovn\u00ed uplatn\u011bn\u00ed. Program jsme tedy poskl\u00e1dali n\u00e1sledovn\u011b:<\/p>\r\n<p><img src=\"\/files\/uzel\/0057419\/0003~~y08qMo43MgUA.png\" class=\"img_fancy_no\" alt=\"\" width=\"613\" height=\"248\" \/><\/p>\r\n<p><\/p>\r\n<p><strong>1.Z\u00e1kladn\u00ed technick\u00e9 dovednosti<\/strong>: pod t\u00edmto hrozn\u00fdm term\u00ednem se rozum\u00ed znalosti, kter\u00e9 by m\u011bl m\u00edt ka\u017ed\u00fd za\u010d\u00ednaj\u00edc\u00ed logistik nebo n\u00e1kup\u010d\u00ed. Nem\u00e1 smysl se zde podrobn\u011b rozepisovat o p\u0159esn\u00e9m obsahu, sta\u010d\u00ed, kdy\u017e \u0159ekneme, \u017ee moduly stav\u00ed na skv\u011bl\u00fdch u\u010debnic\u00edch dvou \u017eij\u00edc\u00edch legend: prof. Martina Christophera a Arjana van Weeleho, kter\u00e9 studenty zaj\u00edmav\u011b a srozumiteln\u011b uvedou do sv\u011bta modern\u00edho \u0159\u00edzen\u00ed logistiky i n\u00e1kupu.<\/p>\r\n<p>Prvn\u00ed dva moduly v\u011bnujeme prim\u00e1rn\u011b t\u011bmto \u201etvrd\u00fdm\u201c dovednostem.<\/p>\r\n<p><strong> 2. Pokro\u010dil\u00e9 dovednosti:<\/strong> vzhledem k tomu, \u017ee se specializace skl\u00e1d\u00e1 ze \u010dty\u0159 modul\u016f s dotac\u00ed 2+2, tedy v\u00edce ne\u017e 200 hodin front\u00e1ln\u00ed v\u00fduky, m\u00e1me dostatek prostoru, abychom studenty obezn\u00e1mili i s velmi pokro\u010dil\u00fdmi n\u00e1kupn\u00edmi metodami jako nap\u0159. omnichannel, automatizace sklad\u016f, n\u00e1kup surovin a \u0159\u00edzen\u00ed volatility, udr\u017eiteln\u00fd dodavatelsk\u00fd \u0159et\u011bzec, \u0159\u00edzen\u00ed na \u00farovni kategorie, celkov\u00e9 n\u00e1klady na vlastnictv\u00ed, \u0159\u00edzen\u00ed vztah\u016f s dodavateli a jejich v\u00fdkonosti, projektov\u00fd management, atd.<\/p>\r\n<p>Cel\u00fd t\u0159et\u00ed modul v\u011bnujeme t\u011bmto kl\u00ed\u010dov\u00fdm dovednostem.<\/p>\r\n<p><strong>3.<\/strong> <strong>Interperson\u00e1ln\u00ed dovednosti:<\/strong> zde klademe velk\u00fd d\u016fraz na rozvoj kl\u00ed\u010dov\u00fdch dovednost\u00ed jako je schopnost prezentovat a obh\u00e1jit sv\u00e9 \u0159e\u0161en\u00ed, vyjedn\u00e1vat, \u0159\u00eddit konflikty, napsat zdvo\u0159il\u00fd a neagresivn\u00ed email. V ide\u00e1ln\u00edm p\u0159\u00edpad\u011b prob\u00edh\u00e1 osvojen\u00ed t\u011bchto dovednost\u00ed nen\u00e1siln\u011b a pr\u016fb\u011b\u017en\u011b. Studenti se nap\u0159\u00edklad u\u010d\u00ed napsat recenzi konferen\u010dn\u00edho p\u0159\u00edsp\u011bvku, nebo v t\u00fdmu napsat odborn\u00fd \u010dl\u00e1nek.<\/p>\r\n<p>U osvojen\u00ed t\u011bchto dovednost\u00ed se nesm\u00ed nic usp\u011bchat a proto jsme je rovnom\u011brn\u011b rozlo\u017eili do v\u0161ech \u010dty\u0159 modul\u016f. Za\u010d\u00edn\u00e1me t\u011bmi jednodu\u0161\u0161\u00edmi a kon\u010d\u00edme t\u011bmi nejkontroverzn\u011bj\u0161\u00edmi.<\/p>\r\n<p><strong> 4. Koordina\u010dn\u00ed dovednosti:<\/strong> pozornost v\u011bnujeme agiln\u00edmu \u0159\u00edzen\u00ed projekt\u016f, schopnosti p\u0159e\u017e\u00edt v nemilosrdn\u00e9 ar\u00e9n\u011b firemn\u00ed politiky, schopnosti koordinovat \u010dinnosti s extern\u00edmi partnery, \u0159e\u0161en\u00ed konkr\u00e9tn\u00edch probl\u00e9m\u016f, \u0159\u00edzen\u00ed pod stresem a za nejistoty, schopnost domluvit se s kolegy a odd\u011blen\u00edmi, kter\u00e9 maj\u00ed zcela odli\u0161nou agendu. I proto jsme vybrali p\u0159\u00edpadov\u00e9 studie, kter\u00e9 jsou velmi vyost\u0159en\u00e9 nebo kde je nutno sladit rozd\u00edln\u00e9 z\u00e1jmy. V\u011b\u0159\u00edme, \u017ee takto nejl\u00e9pe studenty p\u0159iprav\u00edme na re\u00e1ln\u00fd \u017eivot.<\/p>\r\n<p>T\u0159et\u00ed a \u010dtvrt\u00fd modul poskytuje dostatek \u010dasu na rozvinuj\u00ed t\u011bchto veled\u016fle\u017eit\u00fdch dovednost\u00ed pro v\u0161echny pozice, kter\u00e9 vy\u017eaduj\u00ed ka\u017edodenn\u00ed pr\u00e1ci s lidmi.<\/p>\r\n<p><strong>5. Strategick\u00e9 obchodn\u00ed dovednosti<\/strong>: ji\u017e jsme zm\u00ednili, \u017ee role logistiky a n\u00e1kupu m\u00e1 dnes p\u0159esah do v\u0161ech kl\u00ed\u010dov\u00fdch \u010dinnost\u00ed podniku. Pozornost proto v\u011bnujeme i schopnosti pod\u00edvat se na probl\u00e9m ze \u0161ir\u0161\u00ed perspektivy, pochopit pot\u0159eby firmy a p\u0159izp\u016fsobit jim dodavatelskou strategii nebo uspo\u0159\u00e1d\u00e1n\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce. Jako kontext pro rozvoj t\u011bchto dovednost\u00ed jsme vybrali t\u0159i oblasti: \u0159\u00edzen\u00ed logistick\u00e9ho kole\u010dka, digit\u00e1ln\u00ed transformaci a \u0159\u00edzen\u00ed surovin.<\/p>\r\n<p>Cel\u00fd \u010dtvrt\u00fd modul v\u011bnujeme rozvoji strategick\u00e9ho my\u0161len\u00ed a uk\u00e1\u017eeme si, pro\u010d je t\u011b\u017ek\u00e9 navrhnout spr\u00e1vnou strategii, je\u0161t\u011b t\u011b\u017e\u0161\u00ed o ni kolegy p\u0159esv\u011bd\u010dit a \u00fapln\u011b nejt\u011b\u017e\u0161\u00ed ji \u00fasp\u011b\u0161n\u011b realizovat. A pro\u010d to v\u0161echno nakonec stejn\u011b obvykle dopadne \u00fapln\u011b jinak.<\/p>\r\n<h2><\/h2>\r\n<p><\/p>\r\n<h2>V\u00fduka formou p\u0159\u00edpadov\u00fdch studi\u00ed<\/h2>\r\n<p> <\/p>\r\n<p><img src=\"\/files\/uzel\/0057419\/0004~~y08qMok3MgUA.png\" class=\"img_float_right img_fancy_no\" alt=\"\" width=\"468\" height=\"257\" \/>Takto komplexn\u011b a prakticky pojat\u00fd zp\u016fsob v\u00fduky samoz\u0159ejm\u011b vylu\u010duje \u201etradi\u010dn\u00ed\u201c formu p\u0159edn\u00e1\u0161ek a semin\u00e1\u0159\u016f. M\u00edsto toho je cel\u00fd kurz poskl\u00e1d\u00e1n z p\u0159\u00edpadov\u00fdch studi\u00ed, kter\u00e9 na semin\u00e1\u0159i podrobn\u011b prodiskutujeme a n\u00e1sledn\u011b zobecn\u00edme. Domn\u00edv\u00e1me se, \u017ee studenti si takto l\u00e1tku daleko l\u00e9pe osvoj\u00ed a hlavn\u011b ji budou um\u011bt vyu\u017e\u00edt v praxi. Nev\u00fdhodou tohoto p\u0159\u00edstupu je samoz\u0159ejm\u011b pot\u0159eba prostudovat p\u0159\u00edpadov\u00e9 studie p\u0159edem. V centru v\u00fduky je toti\u017e student a jeho aktivn\u00ed zapojen\u00ed. Naopak, u\u010ditel zde nepln\u00ed roli klauna, kter\u00fd p\u0159i\u0161el sv\u00e9 publikum pobavit, pokud tedy zrovna ne\u0159e\u0161\u00ed n\u011bco zaj\u00edmav\u011bj\u0161\u00edho na soci\u00e1ln\u00edch s\u00edt\u00edch.<\/p>\r\n<p>Sna\u017e\u00edme se vyb\u00edrat p\u0159\u00edpadov\u00e9 studie, kter\u00e9 jsou zaj\u00edmav\u00e9, snadno pochopiteln\u00e9, p\u0159ekvapiv\u00e9 a \u010dasto i trochu kontroverzn\u00ed. T\u0159eba jak se vypo\u0159\u00e1dat s toxick\u00fdm kolegou nebo jak poznat, \u017ee s n\u00e1mi n\u011bkdo manipuluje. <\/p>\r\n<p>Velmi se n\u00e1m osv\u011bd\u010dily i semin\u00e1\u0159e v\u011bnovan\u00e9 rozboru film\u016f a dokument\u016f, kter\u00e9 se zab\u00fdvaj\u00ed o\u017eehav\u00fdmi t\u00e9maty jako whistleblowing nebo rozhodov\u00e1n\u00ed pod tlakem. Na u\u010ditele i studenty to samoz\u0159ejm\u011b klade zv\u00fd\u0161en\u00fd n\u00e1rok na p\u0159\u00edpravu, ale mysl\u00edme si, \u017ee to stoj\u00ed za to.<\/p>\r\n<p>Sou\u010d\u00e1st\u00ed v\u00fduky jsou i simulace, kde si studenti vyzkou\u0161ej\u00ed t\u0159eba nakoupit elekt\u0159inu pro velk\u00fd pr\u016fmyslov\u00fd podnik, s odborn\u00edkem z praxe vyjednat zapeklit\u00fd obchodn\u00ed p\u0159\u00edpad, navrhnout strategii udr\u017eiteln\u00e9ho n\u00e1kupu a logistiky konkr\u00e9tn\u00edho podniku, nebo si vyzkou\u0161et nakonfigurovat multi-kan\u00e1lov\u00fd dodavatelsk\u00fd \u0159et\u011bzec.<\/p>\r\n<p>Ve spolupr\u00e1ci s ministerstvy i \u0161kol\u00edc\u00edmi agenturami m\u016f\u017eeme na\u0161im student\u016fm nab\u00eddnout vynikaj\u00edc\u00ed online kurzy Logistiky a N\u00e1kupu. Na\u0161im c\u00edlem je d\u00edky t\u011bmto kurz\u016fm p\u0159en\u00e9st v\u00fduku z\u00e1kladn\u00edch technick\u00fdch dovednost\u00ed zcela do onlinu a soust\u0159edit se na body II.-V., kter\u00e9 skute\u010dn\u011b p\u0159id\u00e1vaj\u00ed hodnotu v navazuj\u00edc\u00edm studiu a odli\u0161uj\u00ed pr\u016fm\u011brn\u00e9 \u0161koly od skv\u011bl\u00fdch.<\/p>\r\n<h2><\/h2>\r\n<h2>Host\u00e9 z praxe a odborn\u00e9 konference<\/h2>\r\n<p> <\/p>\r\n<p>Dal\u0161\u00edm pil\u00ed\u0159em na\u0161\u00ed ryze prakticky pojat\u00e9 v\u00fduky jsou odborn\u00e9 konference a host\u00e9 z praxe. V roce 2020 se studenti z\u00fa\u010dastnili hned dvou mezin\u00e1rodn\u00edch konferenc\u00ed a napsali o jejich pr\u016fb\u011bhu velmi zaj\u00edmav\u00e9 recenze, kter\u00e9 naleznete na na\u0161em blogu: <a href=\"https:\/\/kem.vscht.cz\/digitalni-nakup-scm\">https:\/\/kem.vscht.cz\/digitalni-nakup-scm<\/a>. Budeme se sna\u017eit student\u016fm do budoucna nab\u00eddnout je\u0161t\u011b v\u00edce podobn\u00fdch akc\u00ed, proto\u017ee si mysl\u00edme, \u017ee je to skv\u011bl\u00fd zp\u016fsob, jak se sezn\u00e1mit s t\u011bmi nejlep\u0161\u00edmi a nejvlivn\u011bj\u0161\u00edmi, poslechnout si alternativn\u00ed pohled na v kurzu prob\u00edran\u00e1 t\u00e9mata a kriticky se zamyslet nad diskutovan\u00fdmi t\u00e9maty.<\/p>\r\n<p>Kone\u010dn\u011b, velmi d\u016fle\u017eit\u00e1 je i \u00fa\u010dast odborn\u00edk\u016f z praxe na semin\u00e1\u0159\u00edch. Pandemie bohu\u017eel v\u0161e zkomplikovala, ale na\u0161im c\u00edlem je zajistit minim\u00e1ln\u011b 30 % v\u00fduky experty z praxe, kte\u0159\u00ed se v r\u00e1mci rozboru p\u0159\u00edpadov\u00fdch studi\u00ed se studenty pod\u011bl\u00ed o sv\u00e9 zku\u0161enosti a nab\u00eddnou jin\u00fd pohled ne\u017e vyu\u010duj\u00edc\u00ed. S odborn\u00edky z praxe vystoupen\u00ed pe\u010dliv\u011b p\u0159ipravujeme, aby to nebyly jen \u201ev\u00e1le\u010dn\u00e9 historky,\u201c ale aby jejich p\u0159\u00edsp\u011bvek p\u0159esn\u011b zapadal do koncepce p\u0159edm\u011btu a p\u0159isp\u011bl k rozvoji znalost\u00ed a dovednost\u00ed na\u0161ich student\u016f.<\/p>\r\n<h2><\/h2>\r\n<h2>Diplomov\u00e1 pr\u00e1ce<\/h2>\r\n<p> <\/p>\r\n<p><img src=\"\/files\/uzel\/0057419\/0005~~y08qMo03MgUA.png\" class=\"img_float_right img_fancy_no\" alt=\"\" width=\"463\" height=\"309\" \/>V r\u00e1mci zam\u011b\u0159en\u00ed je samoz\u0159ejm\u011b mo\u017en\u00e9 ji\u017e od prvn\u00edho dne pracovat pod veden\u00edm zku\u0161en\u00fdch praktik\u016f na diplomov\u00e9 pr\u00e1ci z oblasti n\u00e1kupu a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce. M\u016f\u017eete si vybrat konkr\u00e9tn\u00ed obchodn\u00ed p\u0159\u00edpad ze sv\u00e9 firmy nebo se zam\u011b\u0159it na obecn\u011bj\u0161\u00ed t\u00e9ma, kdy v\u00e1m r\u00e1di pom\u016f\u017eeme s osloven\u00edm respondent\u016f, p\u0159\u00edpadn\u011b spojit s\u00edly s vyu\u010duj\u00edc\u00edmi na ji\u017e prob\u00edhaj\u00edc\u00edch v\u00fdzkumech. Jen pro ilustraci, mezi ned\u00e1vn\u00fdmi pracemi naleznete komoditn\u00ed strategii n\u00e1kupu pro rodinnou firmu, kter\u00e1 uk\u00e1zala opravdu velk\u00e9 rezervy, systematick\u00fd p\u0159ehled literatury v oblasti transak\u010dn\u00edch n\u00e1kupn\u00edch metod nebo rozs\u00e1hl\u00fd v\u00fdzkum p\u0159ipravenosti ve\u0159ejn\u00e9ho sektoru na N\u00e1kup 4.0. Klademe velk\u00fd d\u016fraz na to, aby se student\u016fm diplomov\u00e1 pr\u00e1ce dob\u0159e psala, to znamen\u00e1, aby bylo t\u00e9ma \u201evyzkoumateln\u00e9,\u201c byl k n\u011bmu dostatek literatury i vhodn\u00ed respondenti.<\/p>\r\n<p><\/p>\r\n<h2>Z\u00e1v\u011br<\/h2>\r\n<p> <\/p>\r\n<p>Kdy\u017e tedy sv\u016fj p\u0159\u00edsp\u011bvek shrnu, v\u011b\u0159\u00edm, \u017ee je hned n\u011bkolik p\u00e1dn\u00fdch d\u016fvod\u016f, pro\u010d si jako zam\u011b\u0159en\u00ed vybrat pr\u00e1v\u011b Logistiku a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce: (1) prudce se rozv\u00edjej\u00edc\u00ed obor (v\u017edy\u0165 k dne\u0161n\u00edmu dni naleznete na pracovn\u00edm serveru v\u00edce ne\u017e 1.700 otev\u0159en\u00fdch pozic na v\u0161ech \u00farovn\u00edch \u0159\u00edzen\u00ed logistiky a n\u00e1kupu), (2) zaj\u00edmav\u00fd a v\u0161estrann\u00fd program, kter\u00fd jde daleko za \u201epouh\u00e9\u201c \u0159\u00edzen\u00ed logistiky a n\u00e1kupu, (3) prakticky a origin\u00e1ln\u011b pojat\u00e1 v\u00fduka formou p\u0159\u00edpadov\u00fdch studi\u00ed, simulac\u00ed a film\u016f, (4) host\u00e9 z praxe a odborn\u00e9 konference, kter\u00e9 roz\u0161\u00ed\u0159\u00ed obzory a poskytnou fundovan\u00fd pohled na re\u00e1ln\u00e9 probl\u00e9my, kter\u00e9 firmy \u0159e\u0161\u00ed.<\/p>\r\n<p><\/p>\r\n<h3>O autorovi:<\/h3>\r\n<p><img src=\"\/files\/uzel\/0057419\/0006~~y08qMos3MgUA.png\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"163\" height=\"164\" \/>PhDr. Jan Va\u0161ek, MSc. et MSc. Postupn\u011b absolvoval Francouzskou a Anglickou filologii (PhDr.) a Aplikovanou ekonomii na UPOL (Bc.), Business and Law na Nottingham Trent University (MSc.), Postgraduate Diploma in Strategy and Innovation na University of Oxford (PGDip), Managing Corporate Performance na Cranfield University (MSc.), PLD na Harvard Business School a dokon\u010duje studium PhD na Cranfield University.<\/p>\r\n<p>Mezi lety 1999-2014 si pro\u0161el v\u0161echny pozice ve firemn\u00edm n\u00e1kupu od junior n\u00e1kup\u010d\u00edho a\u017e po \u0159editele glob\u00e1ln\u00edho n\u00e1kupu (Emerson, Valeo, Toyota, Inergy Automotive, Automotive Lighting, Swiss Krono group). P\u016fsobil p\u0159edev\u0161\u00edm v Belgii, Francii a N\u011bmecku. V sou\u010dasnosti p\u0159edn\u00e1\u0161\u00ed Strategick\u00fd a Inova\u010dn\u00ed management a \u0158\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce na V\u0160CHT v Praze.<\/p>\r\n<p>Pro studenty, budouc\u00ed absolventy, napsal knihu <em>Absolventi naostro: 30 (ne)oby\u010dejn\u00fdch p\u0159\u00edb\u011bh\u016f<\/em>. Pro odbornou ve\u0159ejnost potom <em>\u0158\u00edzen\u00ed konflikt\u016f v organizac\u00edch: Anatomie obchodn\u00edho sporu<\/em>.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"57321":{"idvazba":"67189","nad_uzel":"57320","pod_uzel":"57321","url":"\/digitalni-nakup-scm\/archiv-2021\/digitalni-transformace-marketingu-priciny-a-dusledky","sablona":"1","nazev":"Digit\u00e1ln\u00ed transformace marketingu: p\u0159\u00ed\u010diny a d\u016fsledky","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/digitalni-transformace-marketingu-priciny-a-dusledky,\/\/kem.vscht.cz\/digitalni-nakup-scm\/archiv-2021\/digitalni-transformace-marketingu-priciny-a-dusledky}","poradi":"14","skupina_www":"everyone","platne_od":"18.03.2021 11:01:00","platne_do":null,"iduzel":"57321","obsah":"a:12:{s:5:\"nazev\";s:59:\"Digit\u00e1ln\u00ed transformace marketingu: p\u0159\u00ed\u010diny a d\u016fsledky\";s:9:\"seo_title\";s:59:\"Digit\u00e1ln\u00ed transformace marketingu: p\u0159\u00ed\u010diny a d\u016fsledky\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:1315:\"<p>Je velmi zaj\u00edmav\u00e9 zamyslet se nad faktory, kter\u00e9 vedly k Digit\u00e1ln\u00ed transformaci marketingu, a nad dopady, kter\u00e9 tato dramatick\u00e1 transformace pro marketing v praxi m\u00e1 (viz <strong>Obr\u00e1zek I<\/strong>).<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a><\/p>\r\n<p>Na lev\u00e9 stran\u011b vid\u00edme hned \u010dty\u0159i digit\u00e1ln\u00ed faktory, kter\u00e9 asi nen\u00ed nutno ob\u0161\u00edrn\u011bji p\u0159edstavovat: (A) p\u0159\u00edchod nov\u00fdch technologi\u00ed, (B) v\u0161eobecn\u00fd trend digitalizace proces\u016f v podnic\u00edch, (C) disponibilitu velk\u00fdch dat a (D) p\u0159esun mnoha marketingov\u00fdch aktivit do online prost\u0159ed\u00ed.<\/p>\r\n<p>Prav\u00e1 strana potom shrnuje t\u0159i kl\u00ed\u010dov\u00e9 dopady digit\u00e1ln\u00ed transformace na strategick\u00e9 pl\u00e1nov\u00e1n\u00ed marketingu: (1) <strong>radik\u00e1ln\u00ed zm\u011bna pojet\u00ed marketingu<\/strong>, je\u017e dnes stav\u00ed na detailn\u00ed znalosti z\u00e1kazn\u00edk\u016f a pochopen\u00ed jejich (skryt\u00fdch) pot\u0159eb, (2) <strong>zv\u00fd\u0161en\u00e1 m\u00edra nejistoty<\/strong> z hlediska objemu a v\u011brohodnosti z\u00edskan\u00fdch dat i schopnosti je spr\u00e1vn\u011b pochopit a interpretovat, a (3) potenci\u00e1l dokonale zvl\u00e1dnut\u00e9ho digit\u00e1ln\u00edho marketingu, z hlediska dat a technologi\u00ed, st\u00e1t se zdrojem dlouhodob\u00e9 <strong>konkuren\u010dn\u00ed v\u00fdhody<\/strong>.<\/p>\r\n<p>Pod\u00edvejme se nyn\u00ed, co tyto t\u0159i dopady v praxi znamenaj\u00ed pro t\u0159i mana\u017eery typov\u011b zcela odli\u0161n\u00fdch podnik\u016f.<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:7932:\"<p><img src=\"\/files\/uzel\/0057321\/0001~~MzKOz08qijcEAA.jpg\" class=\"img_fancy_no\" alt=\"\" width=\"536\" height=\"370\" \/><\/p>\r\n<p><\/p>\r\n<h2>Seznamte se s respondenty<\/h2>\r\n<p> <\/p>\r\n<p>Vzhledem k v\u00fdzkumn\u00fdm ot\u00e1zk\u00e1m jsme se rozhodli oslovit t\u0159i zku\u0161en\u00e9 respondenty ze zcela odli\u0161n\u00fdch odv\u011btv\u00ed (viz Tabulka I), u kter\u00fdch lze o\u010dek\u00e1vat r\u016fznou \u00farove\u0148 digit\u00e1ln\u00ed zralosti i zcela odli\u0161n\u00fd p\u0159\u00edstup k digit\u00e1ln\u00ed transformaci marketingu. Na z\u00e1klad\u011b hloubkov\u00fdch rozhovor\u016f a srovn\u00e1n\u00ed v\u0161ech t\u0159\u00ed firem jsme se potom pokusili odpov\u011bd\u011bt na t\u0159i kl\u00ed\u010dov\u00e9 ot\u00e1zky:<\/p>\r\n<ul>\r\n<li>Vede digit\u00e1ln\u00ed transformace marketingu opravdu k radik\u00e1ln\u00ed zm\u011bn\u011b marketingu?<\/li>\r\n<li>Jak zvy\u0161uje digit\u00e1ln\u00ed transformace marketingu nejistotu?<\/li>\r\n<li>M\u016f\u017ee b\u00fdt digit\u00e1ln\u00ed transformace marketingu zdrojem konkuren\u010dn\u00ed v\u00fdhody?<\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0057321\/0002~~MzJWyE8qMgIA.jpg\" class=\"img_fancy_no\" alt=\"\" width=\"634\" height=\"318\" \/><\/p>\r\n<p><\/p>\r\n<h2>Vede digitalizace opravdu k radik\u00e1ln\u00ed zm\u011bn\u011b marketingu?<\/h2>\r\n<p> <\/p>\r\n<p><strong>Tabulka II.<\/strong> shrnuje ty nejzaj\u00edmav\u011bj\u0161\u00ed post\u0159ehy z oblasti digit\u00e1ln\u00ed transformace marketingu a sou\u010dasn\u011b ukazuje z\u00e1sadn\u00ed rozd\u00edly mezi jednotliv\u00fdmi odv\u011btv\u00edmi. Velmi zaj\u00edmav\u00e9 je t\u0159eba srovn\u00e1n\u00ed, kdy digitalizace do marketingu v jednotliv\u00fdch odv\u011btv\u00edch \u201evtrhla.\u201c Zat\u00edmco v poradenstv\u00ed a ve spot\u0159ebn\u00edm zbo\u017e\u00ed se za\u010dala digitalizace mas\u00edvn\u011b prosazovat ji\u017e p\u0159ed deseti lety, v kontextu vzd\u011bl\u00e1vac\u00ed neziskov\u00e9 organizace do\u0161lo k digit\u00e1ln\u00ed marketingov\u00e9 revoluci teprve p\u0159ed p\u0159ibli\u017en\u011b t\u0159emi lety.<\/p>\r\n<p>Kotler<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> ozna\u010duje p\u0159\u00edchod digitalizace do marketingu za Marketing 4.0. a tvrd\u00ed, \u017ee pr\u00e1v\u011b implementace online n\u00e1stroj\u016f, online marketingu a masov\u00e9 vyu\u017eit\u00ed Big Data p\u0159in\u00e1\u0161\u00ed radik\u00e1ln\u00ed zm\u011bnu pojet\u00ed marketingu, a to nejen d\u00edky lep\u0161\u00edmu pochopen\u00ed z\u00e1kazn\u00edka, ale tak\u00e9 d\u00edky lep\u0161\u00ed m\u011b\u0159itelnosti marketingov\u00fdch aktivit.<\/p>\r\n<p>Ne v\u0161ichni na\u0161i respondenti v\u0161ak tento n\u00e1zor sd\u00edlej\u00ed. Pro mana\u017eera vzd\u011bl\u00e1vac\u00ed neziskov\u00e9 organizace se jedn\u00e1 pouze o p\u0159\u00edr\u016fstkovou inovaci, kter\u00e1 umo\u017e\u0148uje efektivn\u011bj\u0161\u00ed komunikaci s c\u00edlovou skupinou. Naopak mana\u017ee\u0159i z poradensk\u00e9 a spot\u0159ebn\u00ed spole\u010dnosti digitalizaci pova\u017euj\u00ed za radik\u00e1ln\u00ed inovaci, kter\u00e1 p\u0159ev\u00e1d\u00ed v\u011bt\u0161inu marketingov\u00fdch aktivit do \u201eonlinu,\u201c kter\u00e1 vytv\u00e1\u0159\u00ed velk\u00fd tlak na nov\u00e9 dovednosti a n\u00e1stroje, kter\u00e1 vytv\u00e1\u0159\u00ed struktur\u00e1ln\u011b nov\u00e9 prodejn\u00ed<\/p>\r\n<p>kan\u00e1ly jako bloggerky a ambasadorsk\u00e9 programy, tento trend mimo jin\u00e9 zmi\u0148uje i Kingsnorth.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[3]<\/span><\/a> Covid-19 pak respondenti pova\u017euj\u00ed pouze za akceler\u00e1tor ji\u017e prob\u00edhaj\u00edc\u00edch digit\u00e1ln\u00edch proces\u016f.<\/p>\r\n<p>Pokud jde o n\u00e1stroje, respondenti vyu\u017e\u00edvaj\u00ed celou paletu digit\u00e1ln\u00edch marketingov\u00fdch n\u00e1stroj\u016f jako jsou Big data, datab\u00e1ze, prodej prost\u0159ednictv\u00edm soci\u00e1ln\u00edch s\u00edt\u00ed. Ji\u017e zmi\u0148ovan\u00ed Quinn a kolektiv tvrd\u00ed, \u017ee digitalizace sice vede k efektivn\u011bj\u0161\u00edm marketingov\u00fdm kampan\u00edm, ale sou\u010dasn\u011b je daleko slo\u017eit\u011bj\u0161\u00ed m\u011b\u0159it jejich ROI. Na\u0161i respondenti souhlas\u00ed s prvn\u00ed \u010d\u00e1st\u00ed, ale ROI pova\u017euj\u00ed naopak za velmi dob\u0159e m\u011b\u0159iteln\u00e9.<\/p>\r\n<p><img src=\"\/files\/uzel\/0057321\/0006~~K0lMKs3JTlTw9IwHAA.png\" alt=\"\" width=\"650\" height=\"932\" \/><\/p>\r\n<p><\/p>\r\n<h2>Jak zvy\u0161uje digit\u00e1ln\u00ed transformace marketingu nejistotu?<\/h2>\r\n<p> <\/p>\r\n<p> Trochu zklam\u00e1n\u00edm pro n\u00e1s byla diskuse o nov\u00fdch nejistot\u00e1ch, kter\u00e9 p\u0159in\u00e1\u0161\u00ed digitalizace marketingu. Z rozhovor\u016f jsme m\u011bli pocit, \u017ee respondenti \u00fapln\u011b nech\u00e1pou, kam sv\u00fdmi ot\u00e1zkami m\u00ed\u0159\u00edme, zat\u00edmco Quinn a kolektiv ji pova\u017euj\u00ed za kl\u00ed\u010dovou oblast, se kterou se mus\u00ed modern\u00ed digit\u00e1ln\u00ed marketing vypo\u0159\u00e1dat, a ilustruj\u00ed ji na p\u0159\u00edkladu soci\u00e1ln\u00edch m\u00e9di\u00ed: \u201ePokud jde o soci\u00e1ln\u00ed m\u00e9dia, vnucuje se spousta ot\u00e1zek, z hlediska jejich efektivity, z hlediska p\u0159il\u00e1k\u00e1n\u00ed z\u00e1kazn\u00edk\u016f, kdy\u017e n\u00e1klady na lajk jsou pro n\u011b nulov\u00e9. Co re\u00e1ln\u011b dost\u00e1v\u00e1m za sv\u00e9 investice do soci\u00e1ln\u00edch m\u00e9di\u00ed?\u201c<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[4]<\/span><\/a> Ale stejnou ot\u00e1zku bychom si m\u011bli polo\u017eit i u influencer\u016f, ambasador\u016f zna\u010dky, \u010di efektivity kombinace online a offline prodejn\u00edch kan\u00e1l\u016f. <\/p>\r\n<p>Naopak, pro na\u0161e respondenty jsou nov\u00e9 zdroje nejistoty sp\u00ed\u0161e \u201ebusiness as usual.\u201c A kdy\u017e u\u017e nov\u00e9 nejistoty vid\u00ed, pova\u017euj\u00ed je za snadno \u0159e\u0161iteln\u00e9: spr\u00e1vn\u00e1 rovnov\u00e1ha mezi online a offline aktivitami, riziko nerelevantn\u00edch nebo \u0161patn\u00e9 interpretovan\u00fdch dat, dodate\u010dn\u00e9 n\u00e1klady na ochranu dat, investice do specialist\u016f digit\u00e1ln\u00edho marketingu, s\u00e1zka na \u0161patnou digit\u00e1ln\u00ed technologii.<\/p>\r\n<p>Mo\u017en\u00e1 by toto t\u00e9ma st\u00e1lo za hlub\u0161\u00ed diskusi s reprezentativn\u011bj\u0161\u00edm vzorkem respondent\u016f. <\/p>\r\n<p><img src=\"\/files\/uzel\/0057321\/0004~~MzKOz08qMgEA.jpg\" class=\"img_fancy_no\" alt=\"\" width=\"619\" height=\"214\" \/><\/p>\r\n<p><\/p>\r\n<h2>M\u016f\u017ee b\u00fdt digit\u00e1ln\u00ed transformace marketingu zdrojem konkuren\u010dn\u00ed v\u00fdhody?<\/h2>\r\n<p> <\/p>\r\n<p>Chaston<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[5]<\/span><\/a> uv\u00e1d\u00ed, \u017ee digitalizace marketingu a p\u0159edev\u0161\u00edm Big Data p\u0159in\u00e1\u0161\u00ed konkuren\u010dn\u00ed v\u00fdhodu. A stejn\u011b to vid\u00ed i v\u0161ichni t\u0159i respondenti, kte\u0159\u00ed zd\u016fraznili proaktivnost marketingov\u00e9ho odd\u011blen\u00ed a v\u00fdznam promy\u0161len\u00e9 a vhodn\u011b implementovan\u00e9 digit\u00e1ln\u00ed marketingov\u00e9 strategie. Jako odstra\u0161uj\u00edc\u00ed p\u0159\u00edklad potom respondenti poukazuj\u00ed na digit\u00e1ln\u011b nep\u0159ipraven\u00e9 konkurenty, kte\u0159\u00ed nedok\u00e1zali zareagovat na prob\u00edhaj\u00edc\u00ed pandemii a utrp\u011bli zna\u010dn\u00e9 ztr\u00e1ty.<\/p>\r\n<p> <\/p>\r\n<p><img src=\"\/files\/uzel\/0057321\/0005~~MzKOz08qMgUA.jpg\" class=\"img_fancy_no\" alt=\"\" width=\"665\" height=\"226\" \/><\/p>\r\n<p><\/p>\r\n<h2>P\u0159\u00ednos v\u00fdzkumu pro praxi<\/h2>\r\n<p> <\/p>\r\n<p>N\u00e1\u0161 v\u00fdzkum jednozna\u010dn\u011b ukazuje, \u017ee digitalizace vede k radik\u00e1ln\u00ed zm\u011bn\u011b marketingu a od mana\u017eer\u016f vy\u017eaduje nejen promy\u0161lenou marketingovou strategii, zm\u011bnu nastaven\u00ed mysli, celou \u0159adu nov\u00fdch znalost\u00ed a dovednost\u00ed \u010di \u0161irokou paletu digit\u00e1ln\u00edch marketingov\u00fdch n\u00e1stroj\u016f, ale i odvahu rozhodovat na z\u00e1klad\u011b nov\u00fdch dat, vyu\u017e\u00edt nov\u00e9 marketingov\u00e9 kan\u00e1ly a taktiky, experimentovat a u\u010dit se z chyb.<\/p>\r\n<p>Market\u00e9\u0159i by se v\u0161ak nem\u011bli nechat zaslepit p\u0159\u00edslibem z\u00e1\u0159n\u00e9 budoucnosti digit\u00e1ln\u00edho marketingu, ale pragmaticky se zamyslet nad nov\u00fdmi nejistotami a proaktivn\u011b se s nimi vypo\u0159\u00e1dat nap\u0159\u00edklad realistick\u00fdm \u0159\u00edzen\u00edm rizika, krocen\u00edm iracion\u00e1ln\u00edch o\u010dek\u00e1v\u00e1n\u00ed \u010di rychlou adaptac\u00ed na neo\u010dek\u00e1van\u00e9 negativn\u00ed d\u016fsledky digit\u00e1ln\u00edch iniciativ. <\/p>\r\n<p>Kone\u010dn\u011b, digit\u00e1ln\u00ed marketing m\u016f\u017ee b\u00fdt zdrojem konkuren\u010dn\u00ed v\u00fdhody pouze v p\u0159\u00edpad\u011b, \u017ee bude zalo\u017een na promy\u0161len\u00e9 a vhodn\u011b implementovan\u00e9 marketingov\u00e9 strategii.<\/p>\r\n<p> <\/p>\r\n<h3>Auto\u0159i:<\/h3>\r\n<p>Jakub \u0160torek, Jan Va\u0161ek<\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> Zdroj: Quinn, L., Dibb, S., Simkin, L., Canhoto, A. and Analogbei, M. (2016), \"Troubled waters: the transformation of marketing in a digital world\", <em>European Journal of Marketing<\/em>, Vol. 50 No. 12, pp. 2103-2133<\/p>\r\n<p><span>[2]<\/span> KOTLER, Philip, Hermawan KARTAJAYA a Iwan SETIAWAN (2017) Marketing 4.0: moving from traditional to digital. Hoboken, New Jersey: Wiley.<\/p>\r\n<p><span>[3]<\/span> KINGSNORTH, Simon. (2016) Digital Marketing Strategy: An Integrated Approach to Online Marketing. Philadelphia, PA: Kogan Page.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[4]<\/span><\/a> Quinn a kol. (2016)<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[5]<\/span><\/a> CHASTON, Ian. Internet Marketing and Big Data Exploitation. 1. UK: Palgrave Macmillan UK, 2015.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0}}},"55752":{"idvazba":"64876","nad_uzel":"55750","pod_uzel":"55752","url":"\/digitalni-nakup-scm\/2020","sablona":"24","nazev":"Digit\u00e1ln\u00ed n\u00e1kup - p\u0159\u00edsp\u011bvky z roku 2020","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020}","poradi":"4","skupina_www":"everyone","platne_od":"12.01.2021 10:02:00","platne_do":null,"iduzel":"55752","obsah":"a:9:{s:5:\"nazev\";s:45:\"Digit\u00e1ln\u00ed n\u00e1kup - p\u0159\u00edsp\u011bvky z roku 2020\";s:9:\"seo_title\";s:45:\"Digit\u00e1ln\u00ed n\u00e1kup - p\u0159\u00edsp\u011bvky z roku 2020\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:0:\"\";s:13:\"urlnadstranka\";s:20:\"\/\/kem.vscht.cz\/56144\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_submenu","autonomni":"1","pod_uzly":["56249","57192","56847","56800","56739","56703","56634","56605","56603","56520","56428","56350","56348","56346","56199","56246","56130","56197","56195","56193","56133","55890","55890","56131","55882"],"poduzly_count":25,"poduzly_count_aut":25,"poduzly":{"poduzly_count_aut_sum":0,"56249":{"idvazba":"65562","nad_uzel":"55752","pod_uzel":"56249","url":"\/digitalni-nakup-scm\/2020\/sto-zamysleni-o-e-aukcich","sablona":"1","nazev":"Sto zamy\u0161len\u00ed o e-aukc\u00edch","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/sto-zamysleni-o-e-aukcich,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/sto-zamysleni-o-e-aukcich}","poradi":"0","skupina_www":"everyone","platne_od":"27.10.2020 20:54:00","platne_do":null,"iduzel":"56249","obsah":"a:12:{s:5:\"nazev\";s:28:\"Sto zamy\u0161len\u00ed o e-aukc\u00edch\";s:9:\"seo_title\";s:28:\"Sto zamy\u0161len\u00ed o e-aukc\u00edch\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:637:\"<p><strong>Milan Kaplan, 2020<\/strong><\/p>\r\n<p><\/p>\r\n<p>Ji\u017e n\u011bkolik m\u011bs\u00edc\u016f publikuje Milan Kaplan na sv\u00e9m <a href=\"https:\/\/www.linkedin.com\/in\/milankaplan\/\" rel=\"follow\">linkedIn profilu <\/a>zaj\u00edmav\u00e9 post\u0159ehy z oblasti e-aukc\u00ed. Ur\u010dit\u011b stoj\u00ed za to je pravideln\u011b sledovat. Jako malou ochutn\u00e1vku jsem vybral zamy\u0161len\u00ed nad e-aukcemi jako vstupn\u00ed branou k automatizaci n\u00e1kupu (p\u0159\u00edsp\u011bvek 6\/100) a mimo\u0159\u00e1dn\u011b zaj\u00edmavou anal\u00fdzu nej\u010dast\u011bj\u0161\u00edch komodit pro r\u016fzn\u00e9 typy e-aukc\u00ed (p\u0159\u00edsp\u011bvek 8\/100). P\u0159eji Milanovi pevnou v\u016fli a dostatek inspirace k vytvo\u0159en\u00ed v\u0161ech sto p\u0159\u00edsp\u011bvk\u016f.<\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:17:\"0001~~y08qAgA.png\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:3003:\"<h2><\/h2>\r\n<h2>AUKCE & AUTOMATIZACE<\/h2>\r\n<p> <\/p>\r\n<p>Aukce nejsou pupek n\u00e1kupn\u00edho sv\u011bta a stejn\u00e9 je to i s workflow, category managementem, katalogy a jin\u00fdmi mana\u017eersk\u00fdmi n\u00e1stroji na \u0159\u00edzen\u00ed n\u00e1kupu. Ov\u0161em v podob\u011b softwar\u016f jsou skv\u011blou robotickou automatizac\u00ed, umo\u017e\u0148uj\u00edc\u00ed uplatn\u011bn\u00ed n\u00e1kupn\u00edho know how a kreativity na m\u00edsto toho, abychom jen unaven\u011b p\u0159en\u00e1\u0161eli a vy\u0159izovali objedn\u00e1vky. Jde o pomocn\u00edky, kte\u0159\u00ed jsou schopni za n\u00e1s ud\u011blat \u010d\u00e1st pr\u00e1ce. V\u00fdhodami jsou vedle \u00faspory \u010dasu i jednodu\u0161\u0161\u00ed kooperace, men\u0161\u00ed chybovost, vy\u0161\u0161\u00ed efektivita, bezpe\u010dnost a transparentnost. U toho \u010dasu je to tak, \u017ee jejich propojov\u00e1n\u00edm ho jde nasyslit p\u0159es p\u016flku (57%) oproti proces\u016fm bez nich. A taky zrychlit vy\u0159\u00edzen\u00ed po\u017eadavku, m\u00edt aktu\u00e1ln\u011b re\u00e1ln\u00e9 ceny nebo b\u00fdt upozorn\u011bn na procesn\u00ed anom\u00e1lie.<\/p>\r\n<p>Bohu\u017eel, robotick\u00e1 a kognitivn\u00ed automatizace n\u00e1kup\u010d\u00edm a zak\u00e1zk\u00e1\u0159\u016fm moc nejde. Na\u0161t\u011bst\u00ed s ka\u017edou kriz\u00ed si vzpomeneme na aukce, kter\u00e9 jsou kv\u016fli pot\u0159ebn\u00fdm \u00faspor\u00e1m takov\u00fdm beranidlem automatizace, a s nimi jde proces elektronizace excelentn\u011b za\u010d\u00edt. A hned jak se zavedou, tak p\u0159idat dal\u0161\u00ed n\u00e1stroje. Ostatn\u011b v civilu cenov\u00e9 srovn\u00e1va\u010de (parametry versus cena) pou\u017e\u00edv\u00e1me \u00fapln\u011b b\u011b\u017en\u011b a aukce jsou v podstat\u011b to sam\u00e9, jen jsou dynamick\u00e9. Elektronizujte!<\/p>\r\n<p><\/p>\r\n<h2><\/h2>\r\n<h2>AUK\u010cN\u00cd KOMODITY<\/h2>\r\n<p> <\/p>\r\n<p>V tomto p\u0159\u00edsp\u011bvku naleznete komodity nej\u010dast\u011bj\u0161\u00ed sout\u011b\u017een\u00e9 v aukc\u00edch. Po ka\u017ed\u00e9m otev\u0159en\u00ed tohoto t\u00e9matu kladu specialist\u016fm n\u00e1kupu a ve\u0159ejn\u00fdch zak\u00e1zek, kte\u0159\u00ed jsou je\u0161t\u011b nepoznamenan\u00ed aukcemi, roz\u0159azuj\u00edc\u00ed ot\u00e1zku. K \u010demu se aukce hod\u00ed a na co by je oni pou\u017eili?<\/p>\r\n<p>A nej\u010dast\u011bji pak sly\u0161\u00edm o snadno definovateln\u00fdch indirektech. Nejl\u00e9pe kancel\u00e1\u0159sk\u00e9 pot\u0159eby a technika, prost\u011b n\u011bco jednoduch\u00e9ho. A te\u010f se pod\u00edvejte na tabulku. Kancela\u0159ina se tam v\u016fbec neve\u0161la. Jasn\u011b, jsme sice omezeni prostorem, ale kdyby to tak nebylo, tak bychom ji na\u0161li u anglick\u00e9 reverzn\u00ed (ERMMA s multikrit\u00e9riemi i bez nich) na jeden\u00e1ct\u00e9m m\u00edst\u011b, u tickerovac\u00ed eA na dvan\u00e1ct\u00e9m a v biddingu na dev\u00e1t\u00e9 pozici. Biddingem mysl\u00edm z\u00e1vazn\u00e9 p\u0159edlo\u017een\u00ed nab\u00eddky, kter\u00e9 n\u011bkdo ozna\u010duje jako RFQ a jin\u00ed zase jako popt\u00e1vku. Do graf\u016f, kter\u00e9 vych\u00e1zej\u00ed z desetilet\u00e9 souhrnn\u00e9 anal\u00fdzy, jsem pro ilustraci st\u00e1hl p\u011bt nej\u010dast\u011bj\u0161\u00edch sout\u011b\u017een\u00fdch komodit. Um\u00edst\u011bn\u00ed n\u00e1ro\u010dn\u00fdch n\u00e1kupn\u00edch komodit na p\u0159edn\u00edch m\u00edstech je pro mnoh\u00e9 p\u0159ekvapiv\u00e9. P\u0159itom, kdy jindy by bylo spr\u00e1vn\u00e9 vyu\u017e\u00edt auk\u010dn\u00ed vyjedn\u00e1v\u00e1n\u00ed ne\u017e tehdy, kdy jde o p\u0159esnost, \u010das, transparentnost a definitivnost. Tu definitivu vzpom\u00edn\u00e1m proto, \u017ee u aukc\u00ed doch\u00e1z\u00ed ke zpochybn\u011bn\u00ed v\u00fdsledku v\u00fdb\u011bru m\u00e9n\u011b \u010dasto. A o tom p\u0159\u00ed\u0161t\u011b.<\/p>\r\n<p><img src=\"\/files\/uzel\/0056249\/0001~~y08qAgA.png\" alt=\"\" width=\"575\" height=\"263\" \/><\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><strong>Oba p\u0159\u00edsp\u011bvky p\u0159etiskujeme s laskav\u00fdm souhlasem autora.<\/strong><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"57192":{"idvazba":"67006","nad_uzel":"55752","pod_uzel":"57192","url":"\/digitalni-nakup-scm\/2020\/digitalizacni-dovednosti-firmy-v-praxi","sablona":"1","nazev":"Digitaliza\u010dn\u00ed dovednosti firmy v praxi","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/digitalizacni-dovednosti-firmy-v-praxi,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/digitalizacni-dovednosti-firmy-v-praxi}","poradi":"1","skupina_www":"everyone","platne_od":"04.01.2021 15:04:00","platne_do":null,"iduzel":"57192","obsah":"a:12:{s:5:\"nazev\";s:40:\"Digitaliza\u010dn\u00ed dovednosti firmy v praxi\";s:9:\"seo_title\";s:40:\"Digitaliza\u010dn\u00ed dovednosti firmy v praxi\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:1645:\"<p>Spole\u010dnosti a jejich procesy se postupn\u011b digitalizuj\u00ed, elektronizuj\u00ed \u010di dokonce digit\u00e1ln\u011b transformuj\u00ed t\u00edm, \u017ee p\u0159ev\u00e1d\u011bj\u00ed analogov\u00e1 data na digit\u00e1ln\u00ed, transformuj\u00ed data na informace, zav\u00e1d\u011bj\u00ed elektronick\u00e9 n\u00e1stroje pro zefektivn\u011bn\u00ed mnoha firemn\u00edch proces\u016f, vytv\u00e1\u0159ej\u00ed e-shopy, pou\u017e\u00edvaj\u00ed chatboty, u\u010d\u00ed se vyu\u017e\u00edvat digit\u00e1ln\u00ed n\u00e1stroje pr\u016fmyslu 4.0, radik\u00e1ln\u011b m\u011bn\u00ed sv\u016fj obchodn\u00ed model a p\u0159ich\u00e1zej\u00ed s novou hodnotovou nab\u00eddkou.<\/p>\r\n<p>\u010c\u00edm v\u00fd\u0161e se v pyramid\u011b digit\u00e1ln\u00ed transformace posouv\u00e1me, t\u00edm v\u011bt\u0161\u00ed operativn\u00ed efektivita i strategick\u00fd p\u0159\u00ednos. Bohu\u017eel, ve snaze inovovat n\u011bkdy trochu zapom\u00edn\u00e1me, \u017ee ka\u017ed\u00e1 stavba je pouze tak stabiln\u00ed, jak pevn\u00e9 jsou jej\u00ed z\u00e1klady. My se proto v tomto \u010dl\u00e1nku vr\u00e1t\u00edme digitalizaci a digitalizaci dat, tedy fundament\u016fm, na kter\u00fdch stoj\u00ed a pad\u00e1 ka\u017ed\u00e1 digit\u00e1ln\u00ed iniciativa spole\u010dnosti. Nav\u00edc data transformovan\u00e1 do vyu\u017eiteln\u00fdch informac\u00ed p\u0159edstavuj\u00ed kl\u00ed\u010dovou konkuren\u010dn\u00ed v\u00fdhodou, a ne nadarmo ji\u017e p\u0159ed sto lety rakousk\u00fd b\u00e1sn\u00edk a p\u0159ekladatel Stefan Zweig prohl\u00e1sil: \u201eInformace znamen\u00e1 v\u0161echno; za v\u00e1lky jako v m\u00edru, v politice jako ve finan\u010dn\u00ed sf\u00e9\u0159e.\u201c<\/p>\r\n<p>V tomto p\u0159\u00edsp\u011bvku definujeme veled\u016fle\u017eit\u00fd koncept <strong>Digitaliza\u010dn\u00ed dovednosti firmy<\/strong>, kter\u00fd m\u011b\u0159\u00ed schopnost transformovat data na informace. V praxi si my\u0161lenku ilustrujeme na jednoduch\u00e9m p\u0159\u00edkladu sb\u011bru extern\u00edch dat pro strategickou marketingovou anal\u00fdzu. Na z\u00e1v\u011br nab\u00eddneme jednoduch\u00fd test Digitaliza\u010dn\u00edch dovednost\u00ed va\u0161\u00ed firmy a doporu\u010d\u00edme dal\u0161\u00ed kroky.<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:12958:\"<h3><strong>Digitaliza\u010dn\u00ed dovednosti firmy<\/strong><\/h3>\r\n<p>Pro pot\u0159eby tohoto \u010dl\u00e1nku pracujeme term\u00ednem Digitalizace, kter\u00fd definujeme \u00fazce<em> jako proces transformace hrub\u00fdch digit\u00e1ln\u00edch dat na vyu\u017eiteln\u00e9 informace<\/em>. Digitaliza\u010dn\u00ed dovednost firmy<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> je potom schopnost firmy transformovat data na vyu\u017eiteln\u00e9 informace a spo\u010d\u00edv\u00e1 na t\u0159ech pil\u00ed\u0159\u00edch: <strong>Data<\/strong>, <strong>Autorizace<\/strong> a <strong>Zpracov\u00e1n\u00ed <\/strong>(viz<strong> Diagram I<\/strong>), kter\u00e9 si nejd\u0159\u00edve stru\u010dn\u011b vysv\u011btl\u00edme a n\u00e1sledn\u011b ilustrujeme na praktick\u00e9m p\u0159\u00edkladu.<\/p>\r\n<p>Pokud jde o samotn\u00e1 <strong>Data<\/strong>, zaj\u00edm\u00e1 p\u0159edev\u0161\u00edm jejich objem, rychlost a rozmanitost.<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[2]<\/span><\/a> Nap\u0159\u00edklad firma sb\u00edr\u00e1 data v re\u00e1ln\u00e9m \u010dase o z\u00e1kazn\u00edc\u00edch a tyto informace vyu\u017e\u00edv\u00e1 cenov\u00e9 diskriminaci na sv\u00e9m e-shopu, k zas\u00edl\u00e1n\u00ed speci\u00e1ln\u00edch nab\u00eddek \u010di k pl\u00e1nov\u00e1n\u00ed optim\u00e1ln\u00ed pobo\u010dkov\u00e9 s\u00edt\u011b. Firmy si tak\u00e9 mohou vytvo\u0159it sofistikovan\u00e9 platformy, prost\u0159ednictv\u00edm kter\u00fdch sb\u00edraj\u00ed ve\u0159ejn\u011b p\u0159\u00edstupn\u00e1 data pro dal\u0161\u00ed anal\u00fdzu. Pokud firma neum\u00ed Data vytv\u00e1\u0159et, nem\u00e1 k nim p\u0159\u00edstup, nedok\u00e1\u017ee je sd\u00edlet ani uchov\u00e1vat, nem\u016f\u017ee se spr\u00e1vn\u011b rozhodovat ani adaptovat.<\/p>\r\n<p>Za druh\u00e9, firmy pot\u0159ebuj\u00ed <strong>Autorizaci<\/strong> data vyu\u017e\u00edt, to znamen\u00e1, \u017ee zpracov\u00e1van\u00e1 data musej\u00ed b\u00fdt v souladu s legislativou, musej\u00ed b\u00fdt odsouhlasena s obchodn\u00edmi partnery a zainteresovan\u00fdmi stranami a jejich vyu\u017eit\u00ed mus\u00ed b\u00fdt v souladu s firemn\u00edmi pravidly a hodnotami. Ned\u00e1vn\u00e9 skand\u00e1ly technologick\u00fdch gigant\u016f uk\u00e1zaly, \u017ee zanedb\u00e1n\u00ed nebo dokonce flagrantn\u00ed poru\u0161en\u00ed Autorizace m\u016f\u017ee firmu po\u0161kodit<\/p>\r\n<p>finan\u010dn\u011b i reputa\u010dn\u011b. Je proto d\u016fle\u017eit\u00e9, aby firma m\u011bla jasn\u00e1 pravidla i experty, kte\u0159\u00ed se budou zab\u00fdvat etickou str\u00e1nkou dat.<\/p>\r\n<p>Za t\u0159et\u00ed, firma pot\u0159ebuje nasb\u00edran\u00e1 data <strong>Transformovat <\/strong>na informace, to znamen\u00e1 analyzovat, vizualizovat a reportovat. I tato oblast v sou\u010dasnosti proch\u00e1z\u00ed prudk\u00fdm rozvojem, sta\u010d\u00ed zm\u00ednit obrovsk\u00e9 mno\u017estv\u00ed literatury zam\u011b\u0159en\u00e9 na m\u011b\u0159en\u00ed v\u00fdkonosti, vizualizaci dat, anal\u00fdzu velk\u00fdch dat, atd.<\/p>\r\n<p><img src=\"\/files\/uzel\/0057192\/0001~~K8jPLi1WyE8qAgA.jpg\" alt=\"\" width=\"521\" height=\"178\" \/><\/p>\r\n<p>Zdroj: Ritter a Pedersen (2020)<\/p>\r\n<h3><strong><\/strong><\/h3>\r\n<h3><strong>Aplikace v praxi<\/strong><\/h3>\r\n<p>Pro n\u00e1zornou ilustraci cel\u00e9ho konceptu jsme vybrali jednoduch\u00fd p\u0159\u00edklad z farmaceutick\u00e9ho pr\u016fmyslu, kde jsme zkoumali, jak mana\u017ee\u0159i vyu\u017e\u00edvaj\u00ed <em>extern\u00ed<\/em> data v procesu vytv\u00e1\u0159en\u00ed marketingov\u00e9 strategie, tedy rozhodnut\u00ed jak a za kolik sou\u010dasn\u00fd produkt prod\u00e1vat, jak\u00fdm distribu\u010dn\u00edm kan\u00e1lem, kdo je kl\u00ed\u010dov\u00fd koncov\u00fd z\u00e1kazn\u00edk a jak\u00e9 nov\u00e9 produkty st\u00e1vaj\u00edc\u00edm i nov\u00fdm obchodn\u00edm partner\u016fm nab\u00eddnout.<\/p>\r\n<p><strong>I. Data<\/strong><\/p>\r\n<p>Spole\u010dnost pro marketingovou strategickou anal\u00fdzu intenzivn\u011b vyu\u017e\u00edv\u00e1 extern\u00ed data, kter\u00e1 nakupuje od specializovan\u00fdch extern\u00edch spole\u010dnost\u00ed. Jedn\u00e1 se o podrobn\u00e9 datab\u00e1ze s \u00fadaji o v\u0161ech hr\u00e1\u010d\u00edch na trhu, jejich v\u00fdrobc\u00edch, velikosti popt\u00e1vky, re\u00e1ln\u00fdch prodej\u016f, v\u00fdrobk\u016f a cen. Jejich digitalizace (tedy p\u0159eveden\u00ed z analogov\u00e9 do digit\u00e1ln\u00ed formy) v\u00fdrazn\u011b zkr\u00e1tila \u010das, za kter\u00fd se k firm\u011b data o konkurenci dostanou, a zn\u00e1sobila mno\u017estv\u00ed disponibiln\u00edch dat.<\/p>\r\n<p><strong>II. Autorizace<\/strong><\/p>\r\n<p>Spole\u010dnost nepova\u017euje nakupovan\u00e1 extern\u00ed data za riskantn\u00ed nebo problematick\u00e9 z hlediska legislativy, partnersk\u00fdch smluv a spolupr\u00e1ce nebo etiky.<\/p>\r\n<p><strong>III. Transformace<\/strong><\/p>\r\n<p>Vzhledem k tomu, \u017ee datab\u00e1zi si m\u016f\u017ee koupit ka\u017ed\u00fd, plyne konkuren\u010dn\u00ed v\u00fdhoda a\u017e z n\u00e1sledn\u00e9ho spr\u00e1vn\u00e9ho zpracov\u00e1n\u00ed a interpretace t\u011bchto dat z hlediska benchmarkingu, optimalizace proces\u016f, nastaven\u00ed ceny, pl\u00e1nov\u00e1n\u00ed reklamy a c\u00edlen\u00ed na z\u00e1kazn\u00edka, modifikace existuj\u00edc\u00edch a v\u00fdvoj nov\u00fdch v\u00fdrobk\u016f \u010di zm\u011bny obchodn\u00edho modelu.<\/p>\r\n<p>Konkr\u00e9tn\u00edm p\u0159\u00edkladem Transformace dat na informace je pl\u00e1nov\u00e1n\u00ed a optimalizaci distribuce, kde firma vhodn\u011b kombinuje intern\u00ed a extern\u00ed data: \u201eSamoz\u0159ejm\u011b vych\u00e1z\u00edme z prodan\u00fdch kus\u016f za minul\u00e9 obdob\u00ed a z obecn\u00e9 popt\u00e1vky v regionu, podle kter\u00e9 se nastavuje optim\u00e1ln\u00ed mno\u017estv\u00ed, kter\u00e9 by m\u011bly l\u00e9k\u00e1rny m\u00edt k dispozici, a podle toho se pl\u00e1nuje i v\u00fdroba. \u2026 Co se t\u00fd\u010de navy\u0161ov\u00e1n\u00ed po\u010dtu l\u00e9k\u00e1ren a sklad\u016f, vyu\u017e\u00edv\u00e1me extern\u00ed data ke sledov\u00e1n\u00ed pokryt\u00ed, aby m\u011bli z\u00e1kazn\u00edci na\u0161e l\u00e9ky v dostate\u010dn\u00e9 dojezdov\u00e9 vzd\u00e1lenosti, a tak\u00e9 sledujeme, jak dlouho trv\u00e1 doprava z na\u0161ich sklad\u016f, a n\u00e1sledn\u011b se sna\u017e\u00edme cel\u00fd distribu\u010dn\u00ed proces optimalizovat.\u201c<\/p>\r\n<h3><strong>Interpretace Digitaliza\u010dn\u00edch dovednost\u00ed ve zkouman\u00e9 firm\u011b<\/strong><\/h3>\r\n<p>V ide\u00e1ln\u00edm p\u0159\u00edpad\u011b jsou v\u0161echny t\u0159i pil\u00ed\u0159e <strong>Digitaliza\u010dn\u00edch dovednost\u00ed<\/strong> stejn\u011b siln\u00e9 a firma je harmonicky rozv\u00edj\u00ed. Bohu\u017eel, zku\u0161enost ukazuje, \u017ee tomu tak obvykle nen\u00ed. Ji\u017e jsme zm\u00ednili nebezpe\u010d\u00ed nedostate\u010dn\u00e9 Autorizace, ale stejn\u011b \u0161kodliv\u00fd je i nezvl\u00e1dnut\u00e9 uchov\u00e1v\u00e1n\u00ed dat, kter\u00e9 m\u016f\u017ee v\u00e9st k \u00faniku dat o platebn\u00edch kart\u00e1ch nebo t\u0159eba zdravotn\u00ed dokumentace pacient\u016f. Neschopnost data Transformovat potom vede k informa\u010dn\u00edmu paradoxu,<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[3]<\/span><\/a> kdy se \u201etop\u00edme se v datech, ale \u017e\u00edzn\u00edme po informac\u00edch.\u201c<\/p>\r\n<p>Pokud se vr\u00e1t\u00edme ke zkouman\u00e9 farmaceutick\u00e9 firm\u011b, nach\u00e1z\u00edme rezervy p\u0159edev\u0161\u00edm v <strong>Datech<\/strong> a <strong>Autorizaci<\/strong>. Firma vol\u00ed pom\u011brn\u011b snadnou metodu, jak extern\u00ed Data z\u00edskat. Nab\u00edz\u00ed se v\u0161ak ot\u00e1zka, zda tato Data poskytuj\u00ed opravdu komplexn\u00ed obr\u00e1zek o vn\u011bj\u0161\u00edm prost\u0159ed\u00ed, \u010di zda by firma nem\u011bla zkoumat i \u201em\u00e9n\u011b z\u0159ejm\u00e1\u201c marketingov\u00e1 data o chov\u00e1n\u00ed \u201esv\u00fdch\u201c B2B z\u00e1kazn\u00edk\u016f nebo t\u0159eba o budouc\u00edch trendech. Pokud jde o Autorizaci, je z\u0159ejm\u00e9, \u017ee firma toto t\u00e9ma v sou\u010dasnosti nepova\u017euje za prioritu. M\u016f\u017ee se v\u0161ak st\u00e1t, \u017ee se firm\u011b tato \u201ezaostalost vymst\u00ed,\u201c jakmile za\u010dne sama sb\u00edrat extern\u00ed data nebo je nakupovat z m\u00e9n\u011b \u201epresti\u017en\u00edch\u201c zdroj\u016f. Naopak, <strong>Transformace<\/strong> se zd\u00e1 b\u00fdt na dobr\u00e9 \u00farovni a firma dok\u00e1\u017ee data transformovat na relevantn\u00ed informace a ty smyslupln\u011b vyu\u017e\u00edt.<\/p>\r\n<h3><strong>Otestujte Digitaliza\u010dn\u00ed dovednosti sv\u00e9 firmy<\/strong><\/h3>\r\n<p>V p\u0159ilo\u017een\u00e9 <strong>Tabulce II.<\/strong> naleznete jednoduch\u00fd test Digitaliza\u010dn\u00edch dovednost\u00ed sv\u00e9 firmy. Sta\u010d\u00ed, kdy\u017e ka\u017edou ot\u00e1zku ohodnot\u00edte na \u0161k\u00e1le od jedn\u00e9 (v\u016fbec) do \u0161esti (naprosto) a v\u00fdsledek zaznamen\u00e1te v Paprskov\u00e9m grafu. V\u00fdsledek tohoto testu v\u00e1m poskytne hned n\u011bkolik u\u017eite\u010dn\u00fdch impuls\u016f:<\/p>\r\n<ul>\r\n<li>Plocha paprskov\u00e9ho grafu indikuje celkovou \u00farove\u0148 Digitaliza\u010dn\u00edch dovednost\u00ed. Pokud jste dopadli \u201e\u0161patn\u011b,\u201c nebo h\u016f\u0159e, ne\u017e byste si p\u0159\u00e1li, doporu\u010dujeme s t\u00edm neprodlen\u011b n\u011bco d\u011blat. Je toti\u017e pravd\u011bpodobn\u00e9, \u017ee slabina v z\u00e1kladech torp\u00e9duje \u00fasp\u011bch ostatn\u00edch digit\u00e1ln\u00edch iniciativ.<\/li>\r\n<li>Pokud se jedna oblast jev\u00ed v\u00fdrazn\u011b slab\u0161\u00ed ne\u017e ostatn\u00ed, doporu\u010dujeme se na ni prim\u00e1rn\u011b zam\u011b\u0159it a teprve potom se v\u011bnovat rozvoji zb\u00fdvaj\u00edc\u00edch dvou. Domn\u00edv\u00e1me se toti\u017e, \u017ee firma dos\u00e1hne optim\u00e1ln\u00edho v\u00fdsledku, pokud jsou v\u0161echny t\u0159i facety Digitaliza\u010dn\u00edch dovednost\u00ed firmy v rovnov\u00e1ze.<\/li>\r\n<li>Pokud v\u00e1m v r\u00e1mci pod-kategorie vy\u0161la jedna odpov\u011b\u010f v\u00fdrazn\u011b h\u016f\u0159e ne\u017e ostatn\u00ed, je dobr\u00e9 se nad d\u016fvody zamyslet a p\u0159ijmout vhodn\u00e1 n\u00e1pravn\u00e1 opat\u0159en\u00ed.<\/li>\r\n<li>Pokud se v\u00fdsledky testu mezi \u010dleny t\u00fdmu v\u00fdrazn\u011b li\u0161\u00ed, doporu\u010dujeme zorganizovat neform\u00e1ln\u00ed setk\u00e1n\u00ed, kde si rozd\u00edly vyjasn\u00edme. P\u0159edev\u0161\u00edm pro mana\u017eery se jedn\u00e1 o neocenitelnou zp\u011btnou vazbu a jasn\u00fd sign\u00e1l, \u017ee n\u011bco nen\u00ed v po\u0159\u00e1dku.<\/li>\r\n<li>Kone\u010dn\u011b, velmi zaj\u00edmav\u00e9 je i srovn\u00e1n\u00ed s konkurenc\u00ed. Je digitalizace zdrojem konkuren\u010dn\u00ed v\u00fdhody nebo jsme naopak pozadu? A co s t\u00edm.<\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td width=\"486\">\r\n<p><em>Ka\u017edou ot\u00e1zku hodno\u0165te na \u0161k\u00e1le od 1 (v\u016fbec) do 6 (naprosto) a n\u00e1sledn\u011b zobrazte v Paprskov\u00e9m grafu. <\/em><\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p>Hodnocen\u00ed<\/p>\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p><strong>Data<\/strong><\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Generujeme data, kter\u00e1 pot\u0159ebujeme? <\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>M\u00e1me p\u0159\u00edstup k dat\u016fm, kter\u00e1 pot\u0159ebujeme?<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Sd\u00edl\u00edme data s t\u011bmi, kte\u0159\u00ed je pot\u0159ebuj\u00ed?<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Uchov\u00e1v\u00e1me data efektivn\u011b a bezpe\u010dn\u011b?<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Celkem:<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p><strong>Autorizace<\/strong><\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Spl\u0148uje sb\u011br, zpracov\u00e1n\u00ed, p\u0159\u00edstup a uchov\u00e1v\u00e1n\u00ed dat v\u0161echny legislativn\u00ed po\u017eadavky?<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>M\u00e1me cyklus nakl\u00e1d\u00e1n\u00ed s daty vhodn\u011b zaji\u0161t\u011bn z hlediska smluv, bezpe\u010dnosti \u2026?<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Dohodli jsme si s partnery, jak\u00e1 data budeme sd\u00edlet a v jak\u00e9m re\u017eimu?<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Odpov\u00edd\u00e1 nakl\u00e1d\u00e1n\u00ed s daty pravidl\u016fm a etick\u00fdm po\u017eadavk\u016fm na\u0161\u00ed spole\u010dnosti?<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Celkem:<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p><strong>Transformace<\/strong><\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Disponujeme vhodn\u00fdmi n\u00e1stroji k anal\u00fdze dat?<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Disponujeme pot\u0159ebn\u00fdmi znalostmi a dovednostmi k anal\u00fdze dat?<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Um\u00edme data vhodn\u011b vizualizovat, tak aby byla p\u0159ehledn\u00e1 a snadno pochopiteln\u00e1?<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Zavedli jsme relevantn\u00ed reporting, kter\u00fd pracovn\u00edk\u016fm umo\u017e\u0148uje na jejich z\u00e1klad\u011b efektivn\u011b rozhodovat?<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"486\">\r\n<p>Celkem:<\/p>\r\n<\/td>\r\n<td width=\"79\">\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td colspan=\"2\" width=\"566\">\r\n<p><em>Zdroj: vlastn\u00ed zpracov\u00e1n\u00ed na z\u00e1klad\u011b Ritter a Pedersen, 2020. <\/em><\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p><span><\/span><\/p>\r\n<p><img src=\"\/files\/uzel\/0057192\/0002~~S8lPNlbQMNQEAA.png\" alt=\"\" width=\"536\" height=\"314\" \/><\/p>\r\n<h3><strong><\/strong><\/h3>\r\n<h3><strong>Z\u00e1v\u011br <\/strong><\/h3>\r\n<p>V tomto p\u0159\u00edsp\u011bvku jsme se zam\u011b\u0159ili na digitalizaci dat, ve smyslu transformace dat na relevantn\u00ed informace. Bohu\u017eel, na tuto z\u00e1sadn\u00ed oblast digit\u00e1ln\u00ed transformace se dnes nepr\u00e1vem zapom\u00edn\u00e1 a mnoho firem \u201eusnulo na vav\u0159\u00ednech.\u201c I proto je d\u016fle\u017eit\u00e9 vr\u00e1tit se k z\u00e1klad\u016fm, zamyslet se nad sou\u010dasnou \u00farovn\u00ed Digitaliza\u010dn\u00edch dovednost\u00ed firmy a neprodlen\u011b zji\u0161t\u011bn\u00e9 slabiny eliminovat. V\u011b\u0159\u00edme, \u017ee n\u00e1\u0161 jednoduch\u00fd test firm\u00e1m pom\u016f\u017ee nap\u0159\u00edt \u00fasil\u00ed spr\u00e1vn\u00fdm sm\u011brem a u\u010dinit z digitalizace zdroj konkuren\u010dn\u00ed v\u00fdhody. <\/p>\r\n<p><\/p>\r\n<h3><strong><span class=\"modra0\">Auto\u0159i: <\/span><\/strong><\/h3>\r\n<p>Jan Va\u0161ek, Berkov\u00e1 Kate\u0159ina, 2020<\/p>\r\n<p><span><\/span><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> Cel\u00e1 sekce \u010derp\u00e1 z v\u00fdzkumu prof. Ritter, T., & Pedersen, C. L. (2020). Digitization capability and the digitalization of business models in business-to-business firms: Past, present, and future. <em>Industrial Marketing Management<\/em>, <em>86<\/em>, 180-190.<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[2]<\/span><\/a> McAfee, A., Brynjolfsson, E., Davenport, T. H., Patil, D. J., & Barton, D. (2012). Big data: the management revolution. <em>Harvard business review<\/em>, <em>90<\/em>(10), 60-68.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[3]<\/span><\/a> Velmi hezky a ob\u0161\u00edrn\u011b je informa\u010dn\u00ed paradox vysv\u011btlen nap\u0159. https:\/\/technologyandsociety.org\/information-paradox-drowning-in-information-starving-for-knowledge\/<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56847":{"idvazba":"66505","nad_uzel":"55752","pod_uzel":"56847","url":"\/digitalni-nakup-scm\/2020\/21-ctyri-klicove-otazky-pro-digitalizaci-nakupu","sablona":"1","nazev":"\u010cty\u0159i kl\u00ed\u010dov\u00e9 ot\u00e1zky pro digitalizaci n\u00e1kupu","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/21-ctyri-klicove-otazky-pro-digitalizaci-nakupu,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/21-ctyri-klicove-otazky-pro-digitalizaci-nakupu}","poradi":"2","skupina_www":"everyone","platne_od":"01.12.2020 10:07:00","platne_do":null,"iduzel":"56847","obsah":"a:12:{s:5:\"nazev\";s:51:\"\u010cty\u0159i kl\u00ed\u010dov\u00e9 ot\u00e1zky pro digitalizaci n\u00e1kupu\";s:9:\"seo_title\";s:51:\"\u010cty\u0159i kl\u00ed\u010dov\u00e9 ot\u00e1zky pro digitalizaci n\u00e1kupu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:1652:\"<p>V sou\u010dasnosti existuj\u00ed stovky n\u00e1stroj\u016f digitaliza\u010dn\u00ed transformace n\u00e1kupu, kter\u00e9 pokr\u00fdvaj\u00ed prakticky v\u0161echny f\u00e1ze n\u00e1kupn\u00edho procesu. Sta\u010d\u00ed si jen vybrat a spr\u00e1vn\u011b implementovat! Jen\u017ee pr\u00e1v\u011b v tom je ten z\u00e1sadn\u00ed probl\u00e9m. Digit\u00e1ln\u00ed za\u010d\u00e1te\u010dn\u00edci stoj\u00ed bezradn\u011b p\u0159ed horami nab\u00edzen\u00fdch \u0159e\u0161en\u00ed a nev\u011bd\u00ed, kde za\u010d\u00edt. Pokro\u010dil\u00ed si zase kladou ot\u00e1zku, zda nov\u00fd n\u00e1stroj opravdu p\u0159inese slibovan\u00e9, hmatateln\u00e9 v\u00fdsledky.<\/p>\r\n<p>Na\u0161t\u011bst\u00ed se ned\u00e1vno objevil skv\u011bl\u00fd \u010dl\u00e1nek z pera profesora J. Bjorkdahla,<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> kter\u00fd poskytuje odpov\u011bdi p\u0159esn\u011b na tyto ot\u00e1zky, tedy <strong>Pro\u010d<\/strong>, <strong>Kde<\/strong>, <strong>Co<\/strong> a <strong>Jak<\/strong> digitalizovat. Studie se sice prim\u00e1rn\u011b nezab\u00fdv\u00e1 n\u00e1kupem, ale obecn\u011b digitalizac\u00ed v\u00fdrobn\u00edch spole\u010dnost\u00ed, p\u0159esto se domn\u00edv\u00e1m, \u017ee \u010dty\u0159i logicky navazuj\u00edc\u00ed ot\u00e1zky J. Bjorkdahla jsou p\u0159\u00edmo ur\u010den\u00e9 pro digit\u00e1ln\u00ed transformaci n\u00e1kupu a v\u00fdrazn\u011b firm\u00e1m zjednodu\u0161\u00ed v\u00fdb\u011br i implementaci nov\u00fdch digit\u00e1ln\u00edch n\u00e1stroj\u016f.<\/p>\r\n<p>V tomto p\u0159\u00edsp\u011bvku jsem se pokusil metodologii podrobn\u011b popsat, obohatit o dal\u0161\u00ed zaj\u00edmav\u00e9 mana\u017eersk\u00e9 n\u00e1stroje a cel\u00fd koncept ilustrovat na dvou konkr\u00e9tn\u00edch p\u0159\u00edkladech z \u010desk\u00e9ho pr\u016fmyslov\u00e9ho prost\u0159ed\u00ed. Pro zachov\u00e1n\u00ed anonymity v textu firmy ozna\u010duji jako \u201estroj\u00edrenskou\u201c a \u201ev\u00fdrobn\u00ed.\u201c<\/p>\r\n<p>Cel\u00fd \u010dl\u00e1nek si m\u016f\u017eete <a href=\"\/files\/uzel\/0056847\/0001~~O9JTUnl0ZqZCds7htUd688sOr1TILzm8sCq7UqGgKF8hJTM9syQxJ7MqMTlTIe_wwuzSglIA.pdf\" rel=\"follow\">st\u00e1hnout v pdf<\/a>. <\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:21221:\"<p><img src=\"\/files\/uzel\/0056847\/0001~~O9JTUnl0ZqZCds7htUd688sOr1TILzm8sCq7UqGgKF8hJTM9syQxJ7MqMTlTIe_wwuzSglIA.pdf\" class=\"img_fancy_no\" alt=\"\" \/><img src=\"\/files\/uzel\/0056847\/0002~~M1GIz86Jzy9JrMquBAA.jpg\" class=\"img_fancy_no\" alt=\"\" width=\"608\" height=\"214\" \/><\/p>\r\n<p><\/p>\r\n<h2>V\u00fdchoz\u00ed situace ve stroj\u00edrensk\u00e9 a v\u00fdrobn\u00ed spole\u010dnosti<\/h2>\r\n<p> <\/p>\r\n<p>Nejd\u0159\u00edve se mus\u00edme zamyslet, kter\u00fdm konkr\u00e9tn\u00edm probl\u00e9m\u016fm n\u00e1kup \u010del\u00ed, p\u0159i\u010dem\u017e n\u00e1s zaj\u00edmaj\u00ed ko\u0159enov\u00e9 p\u0159\u00ed\u010diny t\u011bchto probl\u00e9m\u016f. Z m\u00e9 zku\u0161enosti mana\u017ee\u0159i \u010dasto p\u0159esn\u011b v\u011bd\u00ed, kde je tla\u010d\u00ed bota, ale neum\u00ed \u201ej\u00e1dro pudla\u201c p\u0159esn\u011b artikulovat. Doporu\u010duji proto nesp\u011bchat, ale trp\u011bliv\u011b pojmenovat v\u0161echny viditeln\u00e9 d\u016fsledky sou\u010dasn\u00e9ho neuspokojiv\u00e9ho stavu, a na z\u00e1klad\u011b jejich detailn\u00ed anal\u00fdzy doj\u00edt ke ko\u0159enov\u00fdm p\u0159\u00ed\u010din\u00e1m.<\/p>\r\n<p><span class=\"\"><\/span><span class=\"modra0\"><span class=\"\"><\/span><span class=\"modra0\"><span class=\"\"><\/span><\/span><\/span><\/p>\r\n<p><em><span class=\"\"><span class=\"modra0\"><span class=\"\">U stroj\u00edrensk\u00e9 firmy jsme nakonec do\u0161li k tomuto z\u00e1v\u011bru: \u201e(1) Kapacita n\u00e1kupn\u00edho odd\u011blen\u00ed, kter\u00e9 tvo\u0159\u00edm j\u00e1, \u0159ekn\u011bme senior n\u00e1kup\u010d\u00ed, a m\u00e1m k ruce pouze dva juniory. Pot\u0159ebuji se tedy zbavit ve\u0161ker\u00e9 operativy a administrativy. (2) Pl\u00e1nov\u00e1n\u00ed, proto\u017ee jako zak\u00e1zkov\u00e1 v\u00fdroba pot\u0159ebujeme kr\u00e1tk\u00e9 dodac\u00ed <\/span><span style=\"color: #333333; font-size: 15px;\">term\u00edny a p\u0159ehled o dod\u00e1vk\u00e1ch, abychom mohli napl\u00e1novat v\u00fdrobu. (3) Hodnocen\u00ed dodavatel\u016f, proto\u017ee v\u0161e d\u011bl\u00e1me intuitivn\u011b a ani nedok\u00e1\u017eeme dodavatel\u016fm poskytnout zp\u011btnou vazbu.\u201c<\/span><\/span><span style=\"color: #333333; font-size: 15px;\"> <\/span><\/span><\/em><\/p>\r\n<p><em><span class=\"modra0\"><span style=\"color: #333333; font-size: 15px;\">V\u00fdrobn\u00ed spole\u010dnost u\u017e je v digitalizaci na docela slu\u0161n\u00e9 \u00farovni, ale: \u201eV\u017edycky se d\u00e1 zlep\u0161ovat proces i ceny, ale kl\u00ed\u010dov\u00fdm probl\u00e9mem, kter\u00fd \u0159e\u0161\u00edme, jsou inovace dodavatel\u016f. Za ty roky jsme u\u017e v\u0161e ze\u0161t\u00edhlili a zoptimalizovali na takovou \u00farove\u0148, \u017ee p\u0159i vynalo\u017een\u00ed obrovsk\u00e9ho \u00fasil\u00ed dos\u00e1hneme mo\u017en\u00e1 procento \u00faspor. P\u00e1nb\u016fh zapla\u0165 i za to, ale skute\u010dn\u00e9 pen\u00edze jsou jinde, v origin\u00e1ln\u00edch n\u00e1padech z jin\u00fdch pr\u016fmyslov\u00fdch odv\u011btv\u00ed, nov\u00ed dodavatel\u00e9, kte\u0159\u00ed n\u00e1m p\u0159inesou inovace, kter\u00e9 jsou zat\u00edm mimo na\u0161e zorn\u00e9 pole.\u201c<\/span><\/span><\/em><\/p>\r\n<p><span class=\"modra0\"><span style=\"color: #333333; font-size: 15px;\"><\/span><\/span><span style=\"color: #333333; font-size: 15px;\"><\/span><\/p>\r\n<h2><\/h2>\r\n<h2>Pro\u010d pr\u00e1v\u011b digitalizace<\/h2>\r\n<p> <\/p>\r\n<p>Jakmile rozum\u00edme ko\u0159enov\u00e9 p\u0159\u00ed\u010din\u011b probl\u00e9mu, m\u016f\u017eeme si polo\u017eit prvn\u00ed kl\u00ed\u010dovou ot\u00e1zku: <em>Pro\u010d pr\u00e1v\u011b digitalizace n\u00e1kupu pom\u016f\u017ee firm\u011b vy\u0159e\u0161it sou\u010dasn\u00e9 probl\u00e9my a vytv\u00e1\u0159it hodnotu pro firmu a z\u00e1kazn\u00edky?<\/em><a href=\"#_ftn1\" name=\"_ftnref1\">[2]<\/a><\/p>\r\n<p>Firmy toti\u017e mohu stejn\u00fd probl\u00e9m \u0159e\u0161it r\u016fzn\u00fdmi zp\u016fsoby: pos\u00edlen\u00edm \u010di zkvalitn\u011bn\u00edm t\u00fdmu, investicemi do strojn\u00edho vybaven\u00ed, zm\u011bnou proces\u016f, nebo t\u0159eba digitalizac\u00ed n\u00e1kupu. Jin\u00fdmi slovy, digitalizace n\u00e1kupu si mus\u00edme p\u0159edstavit jako krabi\u010dku v reg\u00e1lu pln\u00e9m jin\u00fdch krabi\u010dek (mo\u017en\u00fdch \u0159e\u0161en\u00ed dan\u00e9ho probl\u00e9mu). A my si krabi\u010dku digitalizace kupujeme, proto\u017ee si mysl\u00edme, \u017ee n\u00e1\u0161 probl\u00e9m vy\u0159e\u0161\u00ed l\u00e9pe ne\u017e jak\u00e1koli jin\u00e1 krabi\u010dka. Market\u00e9\u0159i digitalizace samoz\u0159ejm\u011b cht\u011bj\u00ed, abychom po jejich krabi\u010dce s\u00e1hli automaticky, ale my mus\u00edme odolat poku\u0161en\u00ed (manipulaci) a pe\u010dliv\u011b rozv\u00e1\u017eit, zda pr\u00e1v\u011b digitalizace je t\u00edm spr\u00e1vn\u00fdm \u0159e\u0161en\u00edm.<\/p>\r\n<p><em>Vra\u0165me se k p\u0159\u00edpadov\u00e9 studii. U stroj\u00edrensk\u00e9 firmy m\u016f\u017ee digitalizace v\u00fdznamn\u011b pomoci p\u0159i \u0159e\u0161en\u00ed probl\u00e9m\u016f (1) a (2), zat\u00edmco u (3) n\u00e1m pouze poskytne platformu pro lep\u0161\u00ed pr\u00e1ci. Zd\u00e1 se tedy, \u017ee digit\u00e1ln\u00ed transformace je optim\u00e1ln\u00edm \u0159e\u0161en\u00edm a m\u016f\u017eeme se posunout do dal\u0161\u00ed f\u00e1ze.<\/em><\/p>\r\n<p><em>Naopak, u v\u00fdrobn\u00ed spole\u010dnosti m\u016f\u017ee digitalizace sice pomoci s platformou, ale rozhodn\u011b za n\u00e1s pr\u00e1ci neud\u011bl\u00e1. Nab\u00edz\u00ed se proto s\u00e1hnout po jin\u00e9 krabi\u010dce, nap\u0159\u00edklad najmout n\u00e1kup\u010d\u00edho se zku\u0161enost\u00ed s \u0159\u00edzen\u00edm n\u00e1kupu inovac\u00ed, zav\u00e9st v\u00fdkonnostn\u00ed c\u00edle zam\u011b\u0159en\u00e9 na inovace, aktivn\u011b zapojit dodavatele do procesu \u0159\u00edzen\u00ed inovac\u00ed atd. Zd\u00e1 se tedy, \u017ee digitalizace nen\u00ed ide\u00e1ln\u00edm \u0159e\u0161en\u00edm a anal\u00fdza by se mohla zastavit ji\u017e zde. Pro pot\u0159eby na\u0161eho v\u00fdkladu p\u0159edpokl\u00e1dejme, \u017ee spole\u010dnost v\u0161echna lep\u0161\u00ed opat\u0159en\u00ed p\u0159\u00edjme a NAV\u00cdC chce pokra\u010dovat v anal\u00fdze vhodnosti digitalizace.<\/em><\/p>\r\n<p><em><img src=\"\/files\/uzel\/0056847\/0003~~y0_KSSwuyVRIyUzPLEnMyaxKTE6Nz08qAgA.jpg\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"417\" height=\"431\" \/><\/em><\/p>\r\n<p> <\/p>\r\n<h2>Co digitalizovat<\/h2>\r\n<p> <\/p>\r\n<p>Te\u010f kdy\u017e rozum\u00edme potenci\u00e1lu digitalizace pro konkr\u00e9tn\u00ed mana\u017eersk\u00fd probl\u00e9m, m\u016f\u017eeme si polo\u017eit druhou ot\u00e1zku<strong>: <\/strong><em>Ve kter\u00fdch oblastech p\u0159inesou investice do digitalizace n\u00e1kupu nejv\u011bt\u0161\u00ed hodnotu, jak obt\u00ed\u017en\u00e9 je zav\u00e9st je do praxe a jak jsou neodkladn\u00e9?<\/em><a href=\"#_ftn1\" name=\"_ftnref1\"><span>[3]<\/span><\/a><\/p>\r\n<p>Bylo by skv\u011bl\u00e9, kdybychom mohli ve\u010der zhasnout a r\u00e1no se probudili do n\u00e1kupu digitalizovan\u00e9ho p\u0159esn\u011b podle na\u0161ich pot\u0159eb. Realita je v\u0161ak daleko prozai\u010dt\u011bj\u0161\u00ed: (1) spole\u010dnosti maj\u00ed omezen\u00e9 zdroje, tak\u017ee mus\u00ed pe\u010dliv\u011b p\u0159em\u00fd\u0161let, kde investuj\u00ed a kolik, (2) n\u011bkter\u00e9 digit\u00e1ln\u00ed iniciativy jsou jednodu\u0161\u0161\u00ed ne\u017e jin\u00e9 (3) investic\u00ed do digitalizace maraton teprve za\u010d\u00edn\u00e1 a \u00fasp\u011b\u0161n\u00e1 implementace zabere spoustu \u010dasu a \u00fasil\u00ed, (4) digit\u00e1ln\u00ed iniciativy maj\u00ed r\u016fzn\u00fd p\u0159\u00ednos a n\u00e1vratnost.<\/p>\r\n<p><em>Poj\u010fme se pod\u00edvat na na\u0161e spole\u010dnosti a ohodno\u0165me potenci\u00e1l digitalizace dle t\u011bchto 4 krit\u00e9ri\u00ed (viz tabulka). Dobr\u00e1 zpr\u00e1va je, \u017ee prakticky v\u0161echna \u0159e\u0161en\u00ed si mohou spole\u010dnost <strong>Dovolit<\/strong>, proto\u017ee se jedn\u00e1 o produkty, kter\u00e9 ji\u017e na trhu standardn\u011b existuj\u00ed, a jejich cena nen\u00ed nijak z\u00e1vratn\u00e1. Jedinou v\u00fdjimkou je vybudov\u00e1n\u00ed inova\u010dn\u00edho port\u00e1lu, kter\u00fd vy\u017eaduje customizovan\u00e9 \u0159e\u0161en\u00ed.<\/em><\/p>\r\n<p><em>Z hlediska<strong> Slo\u017eitosti <\/strong>zva\u017eujeme, kolik proces\u016f se mus\u00ed ve firm\u011b zm\u011bnit, abychom mohli syst\u00e9m re\u00e1ln\u011b zav\u00e9st. Ukazuje se, \u017ee ani jeden syst\u00e9m se \u201enezavede s\u00e1m,\u201c a u dvou jej dokonce hodnot\u00edme znam\u00e9nkem KO. U procure to pay to asi nen\u00ed p\u0159ekvapen\u00ed, ale u Otev\u0159en\u00fdch inovac\u00ed by to p\u0159eci nem\u011blo b\u00fdt a\u017e tak slo\u017eit\u00e9? Opak je v\u0161ak pravdou, proto\u017ee probl\u00e9mem b\u00fdv\u00e1 u\u017e samotn\u00e9 vyps\u00e1n\u00ed sout\u011b\u017ee tak, abychom dostali smyslupln\u00e9 n\u00e1vrhy, a probl\u00e9my pokra\u010duj\u00ed v n\u00e1sledn\u00e9m vyhodnocen\u00ed n\u00e1vrh\u016f (z hlediska know-how i intern\u00edch kapacit), vy\u0159e\u0161en\u00ed probl\u00e9m\u016f s du\u0161evn\u00edmi pr\u00e1vy atd.<a href=\"#_ftn1\" name=\"_ftnref1\">[4]<\/a> <\/em><\/p>\r\n<p><em>U digitalizace obvykle chceme vid\u011bt <strong>rychle<\/strong> hmatateln\u00e9 v\u00fdsledky. N\u011bkter\u00e9 projekty lze zav\u00e9st do praxe relativn\u011b rychle, jin\u00e9 objektivn\u011b zaberou spoustu \u010dasu. P\u0159edev\u0161\u00edm pokud s digitalizac\u00ed za\u010d\u00edn\u00e1me, m\u011bli bychom vhodn\u011b kombinovat kr\u00e1tkodob\u00e9 a dlouhodob\u00e9 projekty, proto\u017ee nikdo nedok\u00e1\u017ee udr\u017eet<\/em><\/p>\r\n<table width=\"0\">\r\n<tbody>\r\n<tr>\r\n<td width=\"151\">\r\n<p><strong>Digit\u00e1ln\u00ed \u0159e\u0161en\u00ed? <\/strong><\/p>\r\n<\/td>\r\n<td width=\"85\">\r\n<p><strong>M\u016f\u017eu si dovolit?<\/strong><\/p>\r\n<\/td>\r\n<td width=\"123\">\r\n<p><strong>Jak slo\u017eit\u00e9?<\/strong><\/p>\r\n<\/td>\r\n<td width=\"104\">\r\n<p><strong>Jak dlouho?<\/strong><\/p>\r\n<\/td>\r\n<td width=\"132\">\r\n<p><strong>N\u00e1vratnost?<\/strong><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td colspan=\"5\" width=\"595\">\r\n<p><strong> <\/strong><\/p>\r\n<p><strong>Stroj\u00edrna<\/strong><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"151\">\r\n<p>Procure to pay<\/p>\r\n<\/td>\r\n<td width=\"85\">\r\n<p>Ano<\/p>\r\n<\/td>\r\n<td width=\"123\">\r\n<p>KO<\/p>\r\n<\/td>\r\n<td width=\"104\">\r\n<p>Dlouh\u00e9<\/p>\r\n<\/td>\r\n<td width=\"132\">\r\n<p>Skv\u011bl\u00e1<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"151\">\r\n<p>Sd\u00edlen\u00e9 pl\u00e1nov\u00e1n\u00ed<\/p>\r\n<\/td>\r\n<td width=\"85\">\r\n<p>Ano<\/p>\r\n<\/td>\r\n<td width=\"123\">\r\n<p>Pr\u016fm\u011brn\u011b<\/p>\r\n<\/td>\r\n<td width=\"104\">\r\n<p>Rychl\u00e9<\/p>\r\n<\/td>\r\n<td width=\"132\">\r\n<p>Skv\u011bl\u00e1<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"151\">\r\n<p>SRM<\/p>\r\n<\/td>\r\n<td width=\"85\">\r\n<p>Ano<\/p>\r\n<\/td>\r\n<td width=\"123\">\r\n<p>Pr\u016fm\u011brn\u011b<\/p>\r\n<\/td>\r\n<td width=\"104\">\r\n<p>Pr\u016fm\u011brn\u00e9<\/p>\r\n<\/td>\r\n<td width=\"132\">\r\n<p>Pr\u016fm\u011brn\u00e1<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td colspan=\"5\" width=\"595\">\r\n<p><strong> <\/strong><\/p>\r\n<p><strong>V\u00fdrobn\u00ed podnik<\/strong><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"151\">\r\n<p>Otev\u0159en\u00e9 inovace<\/p>\r\n<\/td>\r\n<td width=\"85\">\r\n<p>Ano<\/p>\r\n<\/td>\r\n<td width=\"123\">\r\n<p>KO<\/p>\r\n<\/td>\r\n<td width=\"104\">\r\n<p>Rychl\u00e9<\/p>\r\n<\/td>\r\n<td width=\"132\">\r\n<p>Pr\u016fm\u011brn\u00e1<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"151\">\r\n<p>Inova\u010dn\u00ed port\u00e1l<\/p>\r\n<\/td>\r\n<td width=\"85\">\r\n<p>Ne<\/p>\r\n<\/td>\r\n<td width=\"123\">\r\n<p>Pr\u016fm\u011brn\u00e9<\/p>\r\n<\/td>\r\n<td width=\"104\">\r\n<p>Pr\u016fm\u011brn\u00e9<\/p>\r\n<\/td>\r\n<td width=\"132\">\r\n<p>Skv\u011bl\u00e1<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"151\">\r\n<p>Intern\u00ed \u0159\u00edzen\u00ed inovac\u00ed<\/p>\r\n<\/td>\r\n<td width=\"85\">\r\n<p>Ano<\/p>\r\n<\/td>\r\n<td width=\"123\">\r\n<p>Pr\u016fm\u011brn\u00e9<\/p>\r\n<\/td>\r\n<td width=\"104\">\r\n<p>Dlouh\u00e9<\/p>\r\n<\/td>\r\n<td width=\"132\">\r\n<p>Skv\u011bl\u00e1<\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p>Zdroj: Autor<\/p>\r\n<p><em>motivaci na projektu, kter\u00fd se vle\u010de n\u011bkolik let bez konkr\u00e9tn\u00edch v\u00fdstup\u016f.<\/em><\/p>\r\n<p><em>Kone\u010dn\u011b, u v\u011bt\u0161iny \u201ezral\u00fdch\u201c digit\u00e1ln\u00edch n\u00e1stroj\u016f ji\u017e dok\u00e1\u017eeme odhadnout re\u00e1lnou <strong>n\u00e1vratnost<\/strong>. Obvykle plat\u00ed, \u017ee p\u0159i zav\u00e1d\u011bn\u00ed technologie panuj\u00ed nerealisticky vysok\u00e1 o\u010dek\u00e1v\u00e1n\u00ed, kter\u00e1 se potom propadnou do absolutn\u00ed deziluze, aby se nakonec stabilizovala na realistick\u00e9 \u00farovni. Velmi hezky cel\u00fd cyklus popisuje \u00b4\u017divotn\u00ed cyklus n\u00e1kupn\u00edch n\u00e1stroj\u016f,\u00b4<a href=\"#_ftn1\" name=\"_ftnref1\">[5]<\/a> kter\u00fd pravideln\u011b sleduje spole\u010dnost Gartner.<\/em><\/p>\r\n<p><em>V na\u0161em p\u0159\u00edpad\u011b si ob\u011b spole\u010dnosti zvolily jeden n\u00e1stroj k okam\u017eit\u00e9 implementaci (vyzna\u010den zelen\u011b, kter\u00fd ide\u00e1ln\u011b nez\u00edskal \u017e\u00e1dn\u00fd \u010derven\u00fd punt\u00edk), jeden dlouhodob\u00fd (vyzna\u010den \u017elut\u011b, obvykle jeden \u010derven\u00fd punt\u00edk) a jeden zat\u00edm odlo\u017eily na pozd\u011bj\u0161\u00ed dobu (dva a v\u00edce \u010derven\u00e9 punt\u00edky).<\/em><\/p>\r\n<p> <\/p>\r\n<h2>N\u00e1stroje a dovednosti pro digit\u00e1ln\u00ed transformaci<\/h2>\r\n<p><br \/>Volba digitaliza\u010dn\u00edch n\u00e1stroj\u016f n\u00e1m uk\u00e1\u017ee, <em>kter\u00e9 zdroje a dovednosti nezbytn\u011b pot\u0159ebujeme, abychom digitalizaci re\u00e1ln\u011b zavedli do praxe a profitovali z<\/em> n\u00ed.<a href=\"#_ftn1\" name=\"_ftnref1\">[6]<\/a> Na tomto m\u00edst\u011b bychom mohli ocitovat des\u00edtky r\u016fzn\u00fdch teori\u00ed a model\u016f kl\u00ed\u010dov\u00fdch faktor\u016f \u00fasp\u011bchu digit\u00e1ln\u00ed transformace. Prof. Bjorkdahl zd\u016fraz\u0148uje roli (A) <strong>vrcholn\u00e9ho managementu<\/strong> a jeho schopnosti nap\u0159\u00edt \u00fasil\u00ed v\u0161ech zam\u011bstnanc\u016f jedn\u00edm sm\u011brem, (B) <strong>firemn\u00ed kultury<\/strong>, kter\u00e1 stimuluje k zav\u00e1d\u011bn\u00ed a vyu\u017e\u00edv\u00e1n\u00ed digit\u00e1ln\u00edch n\u00e1stroj\u016f, (C) <strong>organiza\u010dn\u00ed struktury<\/strong>, kter\u00e1 usnad\u0148uje koordinaci a spole\u010dn\u00e9 \u00fasil\u00ed mezioborov\u00fdch t\u00fdm\u016f, (D) <strong>schopnost decentralizovat<\/strong> samotnou implementaci a ochotu u\u010dit se z vlastn\u00edch chyb.<\/p>\r\n<p>Naopak ne\u00fasp\u011b\u0161n\u00e9 firmy se chovaj\u00ed p\u0159esn\u011b podle n\u00e1vodu M. Beera a R. A. Eisenstata,<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[7]<\/span><\/a> kte\u0159\u00ed identifikovali \u0160est tich\u00fdch zabij\u00e1k\u016f ka\u017ed\u00e9 strategie (viz obr\u00e1zek). Pokud chcete realisticky odhadnout<\/p>\r\n<p><img src=\"\/files\/uzel\/0056847\/0004~~K67MSy1Kj09NS80uic9PKgIA.jpg\" class=\"img_fancy_no\" alt=\"\" width=\"617\" height=\"347\" \/><\/p>\r\n<p>svou \u0161anci na \u00fasp\u011bch, sta\u010d\u00ed, kdy\u017e si zakrou\u017ekujete v\u0161echny probl\u00e9mov\u00e9 oblasti ve sv\u00e9 firm\u011b. Jeden krou\u017eek se d\u00e1 je\u0161t\u011b n\u011bjak p\u0159ekonat, dva u\u017e vy\u017eaduj\u00ed velk\u00e9 \u00fasil\u00ed, t\u0159i vytv\u00e1\u0159ej\u00ed nep\u0159ekonatelnou bari\u00e9ru, \u010dty\u0159i a v\u00edce znamenaj\u00ed, \u017ee se v\u00e1\u0161 projekt digit\u00e1ln\u00ed transformace nikdy nenapln\u00ed. <\/p>\r\n<p>Z obr\u00e1zku je patrn\u00e9, \u017ee sch\u00e9ma funguje na t\u0159ech \u00farovn\u00edch. Za\u010dn\u011bme <strong>Vrcholn\u00fdm managementem<\/strong>: pot\u0159ebujeme zde m\u00edt shodu, \u017ee digitaliza\u010dn\u00ed transformace je d\u016fle\u017eit\u00e1, \u017ee ji v\u0161ichni poskytnou maxim\u00e1ln\u00ed podporu a \u017ee se nezastav\u00edme na p\u016fli cesty, proto\u017ee se objev\u00ed urgentn\u011bj\u0161\u00ed probl\u00e9m. Sou\u010dasn\u011b se mus\u00edme vyvarovat tendence vytv\u00e1\u0159et digit\u00e1ln\u00ed strategii shora-dol\u016f, tzn. od zelen\u00e9ho stolu rozhodnout, co je pro lidi v prvn\u00ed linii nejlep\u0161\u00ed a jedin\u00e9 spr\u00e1vn\u00e9 \u0159e\u0161en\u00ed. Samoz\u0159ejm\u011b \u017ee \u00fakolem managementu je definovat digit\u00e1ln\u00ed priority a strategii, ale jej\u00ed detailn\u00ed napln\u011bn\u00ed u\u017e mus\u00ed b\u00fdt v rukou st\u0159edn\u00edho managementu a b\u011b\u017en\u00fdch u\u017eivatel\u016f.<\/p>\r\n<p><em>Ani jedna z firem nem\u00e1 v tomto ohledu v\u00fdznamn\u011bj\u0161\u00ed probl\u00e9m a proces strategick\u00e9ho \u0159\u00edzen\u00ed integruje ob\u011b slo\u017eky, tak\u017ee se m\u016f\u017eeme posunout o \u00farove\u0148 n\u00ed\u017ee. <\/em><\/p>\r\n<p>Absence vertik\u00e1ln\u00ed komunikace, tedy disfunk\u010dn\u00ed komunikace mezi jednotliv\u00fdmi \u00farovn\u011bmi \u0159\u00edzen\u00ed, spolehliv\u011b zabije jak\u00fdkoli projekt, znemo\u017en\u00ed efektivn\u00ed u\u010den\u00ed a zpomal\u00ed adaptaci na m\u011bn\u00edc\u00ed se situaci na boji\u0161ti. St\u0159edn\u00ed mana\u017ee\u0159i toti\u017e nerozum\u00ed, co se od nich chce, a vrcholn\u00ed mana\u017ee\u0159i se v\u010das nedozv\u00ed o neo\u010dek\u00e1van\u00fdch probl\u00e9mech p\u0159i implementaci. Geni\u00e1ln\u011b celou problematiku shrnul R. Simons<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[8]<\/span><\/a> ve sv\u00e9m ji\u017e klasick\u00e9m \u010dl\u00e1nku \u201e\u0158\u00edzen\u00ed v dob\u011b delegov\u00e1n\u00ed,\u201c kde mana\u017eer\u016fm doporu\u010duje \u010dty\u0159i vz\u00e1jemn\u011b prov\u00e1zan\u00e9 \u0159\u00edd\u00edc\u00ed p\u00e1ky: <strong>Diagnostick\u00e9<\/strong> (tzn. tradi\u010dn\u00ed n\u00e1stroje m\u011b\u0159en\u00ed v\u00fdkonnosti, kter\u00e9 orientuj\u00ed ka\u017edodenn\u00ed aktivity zam\u011bstnanc\u016f), <strong>Hodnotov\u00e9<\/strong> (tzn. na jak\u00fdch hodnot\u00e1ch je na\u0161e podnik\u00e1n\u00ed postaveno a jak se zachovat v nestandardn\u00edch situac\u00edch), <strong>Hrani\u010dn\u00ed<\/strong> (tzn. co je ji\u017e za \u010darou, jak\u00fdm rizik\u016fm se mus\u00edme vyhnout), <strong>Interaktivn\u00ed<\/strong> (tzn. jak aktivn\u011b a smyslupln\u011b jsou mana\u017ee\u0159i zapojeni do kl\u00ed\u010dov\u00fdch strategick\u00fdch aktivit zam\u011bstnanc\u016f).<\/p>\r\n<p><em>V\u00fdrobn\u00ed i stroj\u00edrensk\u00e1 firma historicky preferuje \u0159\u00edzen\u00ed prost\u0159ednictv\u00edm Hodnotov\u00fdch a Hrani\u010dn\u00edch n\u00e1stroj\u016f, trestuhodn\u011b zanedb\u00e1v\u00e1 Diagnostick\u00e9 n\u00e1stroje a je tradi\u010dn\u011b velmi slab\u00e1 v Interaktivn\u00edch \u0159\u00edd\u00edc\u00edch mechanismech. Pro digitalizaci to znamen\u00e1 smrteln\u00e9 nebezpe\u010d\u00ed. Za prv\u00e9, minim\u00e1ln\u011b na za\u010d\u00e1tku bude pot\u0159eba stanovit jasn\u00e1 KPI a sledovat jejich napl\u0148ov\u00e1n\u00ed. Za druh\u00e9 \u00b4fyzick\u00e1 absence\u00b4 vrcholn\u00fdch mana\u017eer\u016f v kl\u00ed\u010dov\u00fdch okam\u017eic\u00edch m\u016f\u017ee projekt nen\u00e1vratn\u011b po\u0161kodit, p\u0159\u00edpadn\u011b znemo\u017enit efektivn\u00ed u\u010den\u00ed z chyb.<\/em><\/p>\r\n<p>Posledn\u00ed \u00farove\u0148 se t\u00fdk\u00e1 st\u0159edn\u00edho managementu, kter\u00fd je z\u00e1sadn\u00ed pro efektivn\u00ed a \u00fasp\u011b\u0161nou implementaci jednotliv\u00fdch digitaliza\u010dn\u00edch n\u00e1stroj\u016f. Mysl\u00edm, \u017ee jak mizern\u00e1 koordinace v r\u00e1mci mezioborov\u00e9ho t\u00fdmu tak nedostate\u010dn\u00e9 znalosti a dovednosti st\u0159edn\u00edch mana\u017eer\u016f nepot\u0159ebuj\u00ed podrobn\u011bj\u0161\u00ed diskusi. Firm\u00e1m v\u0161ak obvykle chyb\u00ed odvaha \u00b4nal\u00edt si \u010dist\u00e9ho v\u00edna\u00b4 a pragmaticky zhodnotit p\u0159ipravenost st\u0159edn\u00edch mana\u017eer\u016f na digit\u00e1ln\u00ed transformaci a n\u00e1sledn\u011b p\u0159ijmout adekv\u00e1tn\u00ed opat\u0159en\u00ed.<\/p>\r\n<p><em>Ve stroj\u00edrensk\u00e9 spole\u010dnosti je na t\u00e9to \u00farovni situace kritick\u00e1: st\u0159edn\u00ed mana\u017ee\u0159i nemaj\u00ed ani kapacitu, ani pot\u0159ebn\u00e9 odborn\u00e9 znalosti ani organiza\u010dn\u00ed dovednosti, aby dok\u00e1zali projekt hladce implementovat. Mana\u017eer n\u00e1kupu se proto rozhodl ji\u017e v zad\u00e1vac\u00edch podm\u00ednk\u00e1ch po\u017eadovat slu\u017ebu zku\u0161en\u00e9ho projektov\u00e9ho mana\u017eera zodpov\u011bdn\u00e9ho za customizaci a implementaci projektu. Samoz\u0159ejm\u011b to vedlo ke ztrojn\u00e1soben\u00ed ceny \u0159e\u0161en\u00ed, ale firma to pova\u017eovala za spr\u00e1vn\u011b investovan\u00e9 pen\u00edze.<\/em><\/p>\r\n<p><em>Ve v\u00fdrobn\u00ed spole\u010dnosti bylo naopak v\u0161e p\u0159ipraveno. Spole\u010dnost ji\u017e v minulosti implementovala \u0159\u00e1dov\u011b slo\u017eit\u011bj\u0161\u00ed digitaliza\u010dn\u00ed projekty, tak\u017ee si v\u011b\u0159ila, \u017ee v\u0161e zvl\u00e1dne intern\u00edmi silami. Jedin\u00e1 oblast, kde se sv\u011b\u0159ila do rukou poradc\u016f byla pr\u016fvodn\u00ed zad\u00e1vac\u00ed dokumentace a \u00favodn\u00ed diskuse s potenci\u00e1ln\u00edmi kandid\u00e1ty.<\/em><\/p>\r\n<p><\/p>\r\n<h2>Realizace v praxi <o:p><\/o:p><\/h2>\r\n<p>Posledn\u00ed ot\u00e1zka zn\u00ed, <em>jak budeme digit\u00e1ln\u00ed transformaci realizovat v praxi z hlediska zdroj\u016f, proces\u016f, podpory veden\u00ed, firemn\u00ed kultury, mezioborov\u00e9 spolupr\u00e1ce, motivac<\/em>e<a href=\"#_ftn1\" name=\"_ftnref1\">[9] <\/a>atd. V\u011bt\u0161inu t\u00e9mat jsme ji\u017e v p\u0159edchoz\u00ed diskusi pokryli, tak\u017ee se posunu p\u0159\u00edmo k p\u0159\u00edpadov\u00e9 studii.<\/p>\r\n<table width=\"476\" height=\"540\">\r\n<tbody>\r\n<tr>\r\n<td style=\"width: 624px;\">\r\n<h3>Minutov\u00fd souhrn:<\/h3>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\"><strong>Definujte ko\u0159enovou p\u0159\u00ed\u010dinu.<\/strong><\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\"> <\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\"><strong>Polo\u017ete si \u010dty\u0159i kl\u00ed\u010dov\u00e9 ot\u00e1zky pro digitalizaci n\u00e1kupu: <\/strong><\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\">\u00b7 Pro\u010d digitalizovat? <\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\">\u00b7 Co digitalizovat?<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\">\u00b7 Jak\u00e9 zdroje?<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\">\u00b7 Jak realizovat v praxi? <\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\"> <\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\"><strong>Zhodno\u0165te vhodnost dle: <\/strong><\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\">\u00b7 M\u016f\u017eu si to dovolit?<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\">\u00b7 Jak slo\u017eit\u00e9?<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\">\u00b7 Jak dlouho?<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\">\u00b7 N\u00e1vratnost? <\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\"> <\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\"><strong>Hledejte tich\u00e9 zabij\u00e1ky \u00fasp\u011b\u0161n\u00e9 realizace strategie.<\/strong><\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\"> <\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 624px;\"><strong>Implementujte \u010dty\u0159i mana\u017eersk\u00e9 n\u00e1stroje pro efektivn\u00ed delegov\u00e1n\u00ed.<\/strong><\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p><\/p>\r\n<p><em>Zde se op\u011bt cesty obou spole\u010dnost\u00ed rozch\u00e1zej\u00ed. Stroj\u00edrensk\u00e1 spole\u010dnost nejprve po\u017e\u00e1dala extern\u00edho mana\u017eera, aby na z\u00e1klad\u011b diskuse se v\u0161emi zainteresovan\u00fdmi stranami p\u0159edlo\u017eil podrobn\u00fd pl\u00e1n projektu. N\u00e1sledn\u011b potom mana\u017ee\u0159i v\u0161echny n\u00e1klady zdvojn\u00e1sobili a p\u0159\u00ednosy vyd\u011blili dv\u011bma: \u201eU prvn\u00edho projektu je lep\u0161\u00ed po\u010d\u00edtat s nejhor\u0161\u00edm a b\u00fdt p\u0159\u00edjemn\u011b p\u0159ekvapen, ne\u017e b\u00fdt p\u0159ehnan\u011b optimistick\u00fd a potom \u0159\u00eddit v\u0161eobecn\u00e9 zklam\u00e1n\u00ed, demotivaci a skepsi.\u201c<\/em><\/p>\r\n<p><em>V\u00fdrobn\u00ed spole\u010dnost na projekt vy\u010dlenila ty nezku\u0161en\u011bj\u0161\u00ed a nejrespektovan\u011bj\u0161\u00ed mana\u017eery: \u201eNov\u00fd zp\u016fsob \u0159\u00edzen\u00ed inovac\u00ed znamen\u00e1 obrovskou kulturn\u00ed zm\u011bnu cel\u00e9 firmy. Mus\u00edme po\u010d\u00edtat s otev\u0159en\u00fdm odporem minim\u00e1ln\u011b, ne\u017e dok\u00e1\u017eeme, \u017ee to d\u00e1v\u00e1 smysl. Proto jsme na realizaci jmenovali ty nejlep\u0161\u00ed a dali jim volnou ruku a aktivn\u011b se zapojili i jako senior management. Je to trochu divn\u00e9, kdy\u017e u inova\u010dn\u00edho review s dodavatelem sed\u00ed finan\u010dn\u00ed \u0159editel, kter\u00fd v\u016fbec nev\u00ed, o \u010dem se mluv\u00ed, ale je to sign\u00e1l cel\u00e9 firm\u011b, \u017ee to bereme v\u00e1\u017en\u011b.\u201c<\/em><\/p>\r\n<p> <\/p>\r\n<h2>Z\u00e1v\u011br<\/h2>\r\n<p>V tomto \u010dl\u00e1nku jsem na konkr\u00e9tn\u00edch p\u0159\u00edkladech p\u0159edstavil \u010dty\u0159i jednoduch\u00e9 a logicky navazuj\u00edc\u00ed ot\u00e1zky umo\u017en\u00ed mana\u017eer\u016fm (1) ur\u010dit, kde je tla\u010d\u00ed bota a zda je digitalizace optim\u00e1ln\u00ed metodou, jak dan\u00fd probl\u00e9m vy\u0159e\u0161it, (2) definovat, kter\u00fd proces digitalizovat jako absolutn\u00ed prioritu, kter\u00fd jako dlouhodobou iniciativu a kter\u00fd zat\u00edm odlo\u017eit, (3) realisticky ocenit situaci ve firm\u011b a p\u0159ijmout n\u00e1pravn\u00e1 opat\u0159en\u00ed, a (4) alokovat pot\u0159ebn\u00e9 zdroje na \u00fasp\u011b\u0161nou implementaci.<\/p>\r\n<p><\/p>\r\n<h3>O autorovi:<\/h3>\r\n<p><strong>PhDr. Jan Va\u0161ek MSc. et MSc.<\/strong> p\u0159edn\u00e1\u0161\u00ed na V\u0160CHT a specializuje se na N\u00e1kup a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce. Je garantem odborn\u00e9ho kurzu Certifikovan\u00fd mana\u017eer digit\u00e1ln\u00edho n\u00e1kupu a vede odborn\u00fd blog Digit\u00e1ln\u00ed n\u00e1kup.<\/p>\r\n<p><\/p>\r\n<p><span>[1]<\/span> Bj\u00f6rkdahl, J. (2020). Strategies for Digitalization in Manufacturing Firms. <em>California Management Review<\/em>, 62(4) 17 \u201336.<\/p>\r\n<p><span>[2]<\/span> bid. Bjorkdahl, 2020<\/p>\r\n<p><span>[3]<\/span> Ibid. Bjorkdahl, 2020<\/p>\r\n<p><span>[4]<\/span> Birkinshaw, J., Bouquet, C., & Barsoux, J. L. (2011). The 5 myths of innovation. <em>MIT Sloan management review<\/em>, 4, 1-8.<\/p>\r\n<p><span>[5]<\/span> Angl. Hype Cycle for Procurement and Sourcing Solutions, zdroj: Gartner.com <\/p>\r\n<p><span>[6]<\/span> Ibid. Bjorkdahl, 2020<\/p>\r\n<p><span>[7]<\/span> Beer, M., & Eisenstat, R. A. (2000). The silent killers of strategy implementation and learning. <em>MIT Sloan Management Review<\/em>, <em>41<\/em>(4), 29-40.<\/p>\r\n<p><span>[8]<\/span> Simons, R. (1995). Control in an Age of Empowerment. <em>Harvard business review<\/em>, <em>73<\/em>(2), 80-88.<\/p>\r\n<p><span>[9]<\/span> Ibid. Bjorkdahl, 2020<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56800":{"idvazba":"66422","nad_uzel":"55752","pod_uzel":"56800","url":"\/digitalni-nakup-scm\/2020\/ebf2020-vize-budoucnost-nakupu","sablona":"1","nazev":"EbF2020: Vize \/ budoucnost n\u00e1kupu","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/ebf2020-vize-budoucnost-nakupu,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/ebf2020-vize-budoucnost-nakupu}","poradi":"3","skupina_www":"everyone","platne_od":"25.11.2020 11:55:00","platne_do":null,"iduzel":"56800","obsah":"a:12:{s:5:\"nazev\";s:34:\"EbF2020: Vize \/ budoucnost n\u00e1kupu\";s:9:\"seo_title\";s:34:\"EbF2020: Vize \/ budoucnost n\u00e1kupu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:196:\"<p>Posledn\u00ed blok konference eBF 2020 se zab\u00fdval dv\u011bma t\u00e9maty: Novou rol\u00ed odd\u011blen\u00ed n\u00e1kupu v post-Covidov\u00e9 dob\u011b a Nov\u00fdm pojet\u00edm n\u00e1kupu, kter\u00e9 generuje novou p\u0159idanou hodnotu.<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:11576:\"<h2>Nov\u00e1 role N\u00e1kupu<\/h2>\r\n<p>Tom\u00e1\u0161 ve sv\u00e9m vystoupen\u00ed plynule nav\u00e1zal na dopoledn\u00ed program zam\u011b\u0159en\u00fd na elektronizaci, automatizaci a robotizaci. Nejen podle jeho n\u00e1zoru v\u0161echny tyto aktivity radik\u00e1ln\u011b m\u011bn\u00ed roli a postaven\u00ed n\u00e1kupu ve spole\u010dnosti a zd\u016fraz\u0148uj\u00ed jeho strategickou roli. Tu Tom\u00e1\u0161 rozd\u011blil do sedmi z\u00e1kladn\u00edch pil\u00ed\u0159\u016f a kr\u00e1tce okomentoval.<\/p>\r\n<p> <\/p>\r\n<ol>\r\n<li><strong>Spend Management<\/strong> se zam\u011b\u0159uje na \u00faspory n\u00e1klad\u016f a cost avoidance. Jedn\u00e1 se o tradi\u010dn\u00ed roli n\u00e1kupu, o kter\u00e9 se nen\u00ed pot\u0159eba podrobn\u011bji rozepisovat.<\/li>\r\n<li><strong>Operational and Transactional Efficiency <\/strong>se sna\u017e\u00ed identifikovat p\u0159\u00edle\u017eitosti, jak n\u00e1kup zefektivnit pomoc\u00ed digitalizace a automatizace. Pr\u00e1v\u011b zde je patrn\u00fd odkaz na p\u0159edchoz\u00ed konferen\u010dn\u00ed bloky.<\/li>\r\n<li><strong>Category Knowledge and Expertise<\/strong> jsou naprosto nezbytn\u00e9, aby se n\u00e1kup mohl st\u00e1t rovnocenn\u00fdm partnerem intern\u00edm z\u00e1kazn\u00edk\u016fm, ale i dodavatel\u016fm.<\/li>\r\n<li><strong>Supplier Relationship Management and Partnership<\/strong> p\u0159edpokl\u00e1d\u00e1 dlouhodobou spolupr\u00e1ci s vybran\u00fdmi strategick\u00fdmi dodavateli.<\/li>\r\n<li><strong>Challenging Status Quo <\/strong>n\u00e1kup nut\u00ed vystoupit ze sv\u00e9 ulity, nespokojovat se aktu\u00e1ln\u00edm stavem, ale neust\u00e1le p\u0159ich\u00e1zet s inovativn\u00edmi n\u00e1pady z hlediska n\u00e1kupn\u00edch metod, p\u0159\u00edstupu k dodavatel\u016fm i zp\u016fsobu komunikace s dodavateli. Jedin\u00fdm limitem je zde nebe!<\/li>\r\n<li><strong>Sustainability <\/strong>znamen\u00e1 v praxi nejen sn\u00ed\u017een\u00ed dopadu na \u017eivotn\u00ed prost\u0159ed\u00ed, ale i p\u0159\u00edle\u017eitost odstranit zbyte\u010dn\u00e9 n\u00e1klady. Tom\u00e1\u0161 doporu\u010duje tyto abstraktn\u00ed c\u00edle p\u0159etavit do konkr\u00e9tn\u00edch a snadno p\u0159edstaviteln\u00fdch ekvivalent\u016f, jako nap\u0159\u00edklad sn\u00ed\u017een\u00ed spot\u0159eby pap\u00edr\u016f se rovn\u00e1 tolik a tolik zachr\u00e1n\u011bn\u00fdch strom\u016f. Do t\u00e9to kategorie pat\u0159\u00ed i snaha o p\u0159echod na obnoviteln\u00e9 zdroje, sn\u00ed\u017eit emisn\u00ed stopu a minimalizovat pl\u00fdtv\u00e1n\u00ed v r\u00e1mci cel\u00e9ho dodavatelsk\u00e9ho \u0159et\u011bzce.<\/li>\r\n<li><strong>Risk Management<\/strong> se zase dost\u00e1v\u00e1 na prvn\u00ed str\u00e1nky n\u00e1kupn\u00edch novin a klade d\u016fraz na stabilitu dodavatel\u016f z hlediska cash-flow a finan\u010dn\u00edho zdrav\u00ed.<\/li>\r\n<\/ol>\r\n<p> <\/p>\r\n<p>Tato \u00favodn\u00ed \u010d\u00e1st se mi l\u00edbila, m\u011bla sp\u00e1d a byla snadno srozumiteln\u00e1. P\u0159esto si neodpust\u00edm jednu kritickou pozn\u00e1mku. Na za\u010d\u00e1tku Tom\u00e1\u0161 shrnul strategickou roli n\u00e1kupu, se kterou souhlasili i ostatn\u00ed \u010dlenov\u00e9 panelu. Pro m\u011b osobn\u011b byly tyto aspekty nov\u00e9 a inspirativn\u00ed. Proto je \u0161koda, \u017ee diskuse z\u016fstala sp\u00ed\u0161e v rovin\u011b obecn\u00fdch pojm\u016f a nikdo z diskutuj\u00edc\u00edch ne\u0161el do v\u011bt\u0161\u00edho detailu. Pr\u00e1v\u011b konference je ide\u00e1ln\u00edm m\u00edstem pro konkr\u00e9tn\u00ed p\u0159\u00edklady, aby si poslucha\u010di ud\u011blali p\u0159edstavu, na co se ve sv\u00e9 firm\u011b zam\u011b\u0159it, kter\u00fdm sm\u011brem se ub\u00edrat a kde hledat potenci\u00e1l pro zlep\u0161en\u00ed. V\u017edy\u0165 pr\u00e1v\u011b zde se nejv\u00edce projevuje tzv. provozn\u00ed slepota! Pro p\u0159\u00ed\u0161t\u00ed rok bych doporu\u010dil vyhradit v diskusi \u010das pr\u00e1v\u011b pro sd\u00edlen\u00ed konkr\u00e9tn\u00edch zku\u0161enost\u00ed z praxe. Jsem si jist, \u017ee jich p\u0159edn\u00e1\u0161ej\u00edc\u00ed mohou uv\u00e9st des\u00edtky. I z tohoto d\u016fvodu jsem jednomu z \u0159e\u010dn\u00edk\u016f polo\u017eil konkr\u00e9tn\u00ed ot\u00e1zku: \u00b4Co je v\u00e1\u0161 nejv\u011bt\u0161\u00ed \u00fasp\u011bch v oblasti automatizace? \u00b4 Bohu\u017eel, do\u010dkal jsem se jen obecn\u00e9 odpov\u011bdi, \u017ee nejv\u011bt\u0161\u00edm \u00fasp\u011bchem bylo zv\u00fd\u0161en\u00ed efektivity.<\/p>\r\n<h2><\/h2>\r\n<h2>Budoucnost n\u00e1kupu<\/h2>\r\n<p> Na toto vystoupen\u00ed nav\u00e1zal Zden\u011bk a zd\u016fraznil my\u0161lenku, kter\u00e1 ji\u017e nesm\u011ble zazn\u011bla v dopoledn\u00edm bloku: Automatizace nebere pr\u00e1ci n\u00e1kup\u010d\u00edm, ale vytv\u00e1\u0159\u00ed prostor\/\u010das, aby n\u00e1kup\u010d\u00ed d\u011blali pr\u00e1ci se skute\u010dnou p\u0159idanou hodnotou pro firmu v oblastech, o kter\u00fdch mluvil Tom\u00e1\u0161. Zden\u011bk apeloval na poslucha\u010de, aby p\u0159em\u00fd\u0161leli nad v\u0161\u00edm, co d\u011blaj\u00ed a v\u017edy si polo\u017eili z\u00e1sadn\u00ed ot\u00e1zku: \u201eSkute\u010dn\u011b firm\u011b p\u0159in\u00e1\u0161\u00edm po\u017eadovanou p\u0159idanou hodnotu?\u201c Pokud zjist\u00edme, \u017ee nep\u0159in\u00e1\u0161\u00ed, ale je pro fungov\u00e1n\u00ed n\u00e1kupu nezbytn\u00e1, m\u011bli bychom za\u010d\u00edt p\u0159em\u00fd\u0161let, jak se j\u00ed zbavit, t\u0159eba t\u00edm, \u017ee ji p\u0159ed\u00e1me stroj\u016fm, nebo ji minim\u00e1ln\u011b zefektivn\u00edme a cel\u00fd proces zautomatizujeme.<\/p>\r\n<p> T\u00e9ma automatizace, robotizace se mi velmi lib\u00ed a jsem jeho p\u0159\u00edznivcem. Z\u00e1rove\u0148 si v\u0161ak mysl\u00edm, \u017ee m\u00e1 tak\u00e9 spoustu odp\u016frc\u016f. Jednou z hlavn\u00edch p\u0159\u00ed\u010din je vcelku b\u011b\u017en\u00e1 lidsk\u00e1 vlastnost: averze ke zm\u011bn\u011b. Lid\u00e9 se toti\u017e zuby nehty br\u00e1n\u00ed zm\u011bn\u011b, pokud nev\u011b\u0159\u00ed, \u017ee je pro n\u011b dobr\u00e1 a prosp\u011b\u0161n\u00e1. Proto si mysl\u00edm, \u017ee by \u0159editel\u00e9 n\u00e1kupu m\u011bli v\u011bnovat zna\u010dnou \u010d\u00e1st energie komunikaci a p\u0159esv\u011bd\u010dov\u00e1n\u00ed, aby lid\u00e9 pochopili skute\u010dn\u00fd p\u0159\u00ednos jednak pro svou firmu a odd\u011blen\u00ed, ale p\u0159edev\u0161\u00edm pro n\u011b samotn\u00e9. Jestli se budou b\u00e1t, \u017ee jim automatizace vezme pr\u00e1ci, budou ji otev\u0159en\u011b nebo minim\u00e1ln\u011b skryt\u011b sabotovat. Jasn\u011b, podle Murphyho je ka\u017ed\u00e1 zm\u011bna k hor\u0161\u00edmu, a vy\u017eaduje nemal\u00e9 \u00fasil\u00ed, ale pokud ji management dob\u0159e od\u016fvodn\u00ed a z\u00e1rove\u0148 prod\u00e1 vizi, \u017ee n\u00e1kup\u010d\u00ed bude d\u00edky t\u00e9to zm\u011bn\u011b d\u011blat pr\u00e1ci, kter\u00e1 bude d\u00e1vat mnohem v\u011bt\u0161\u00ed smysl a p\u0159in\u00e1\u0161et hodnotu jim i okol\u00ed, jsem p\u0159esv\u011bd\u010den, \u017ee pracovn\u00edci zm\u011bnu aktivn\u011b podpo\u0159\u00ed a budou se sna\u017eit stanoven\u00e9ho c\u00edle dos\u00e1hnout.<\/p>\r\n<p> <\/p>\r\n<h2>Pohled odborn\u00e9 literatury<\/h2>\r\n<p>\u010ctvrt\u00fd blok konference vhodn\u011b dopl\u0148uje \u010dl\u00e1nek od Leonarda DeCandia nazvan\u00fd \u201eBuilding a Future-Ready Procurement Organization,\u201c<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> kter\u00fd popisuje proces radik\u00e1ln\u00ed zm\u011bny fungov\u00e1n\u00ed organizace a priorit odd\u011blen\u00ed n\u00e1kupu ve spole\u010dnosti Johnson&Johnson. \u010cl\u00e1nek psal ryz\u00ed praktik, proto\u017ee zde nalezneme celou \u0159adu konkr\u00e9tn\u00edch p\u0159\u00edklad\u016f, kter\u00e9 skv\u011ble dopl\u0148uj\u00ed Tom\u00e1\u0161ovu i Zde\u0148kovu p\u0159edn\u00e1\u0161ku:<\/p>\r\n<ul>\r\n<li><strong>Tvrd\u00e9 \u00faspory<\/strong> (bod 1 p\u0159edn\u00e1\u0161ky),<\/li>\r\n<li><strong>Optimalizace proces\u016f a digitalizace<\/strong> (bod 2),<\/li>\r\n<li><strong>Vyu\u017eit\u00ed dat a zv\u00fd\u0161en\u00ed kompetenc\u00ed n\u00e1kup\u010d\u00edch<\/strong> (bod 3),<\/li>\r\n<li><strong>Zapojen\u00ed dodavatel\u016f do inova\u010dn\u00edho procesu<\/strong> (bod 4),<\/li>\r\n<li><strong>Zm\u011bna vize a mise n\u00e1kupn\u00edho odd\u011blen\u00ed<\/strong> (bod 5),<\/li>\r\n<li><strong>Spolupr\u00e1ce s dodavateli na implementaci firemn\u00ed vize udr\u017eiteln\u00e9ho r\u016fstu<\/strong> (bod 6),<\/li>\r\n<li><strong>Zaveden\u00ed stejn\u00e9ho syst\u00e9mu \u0159\u00edzen\u00ed rizika u dodavatel\u016f jako m\u00e1 J&J<\/strong> (bod 7),<\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<p>\u010cl\u00e1nek tak\u00e9 ukazuje, \u017ee p\u0159ipravit odd\u011blen\u00ed n\u00e1kupu na budoucnost zabere spoustu \u010dasu a \u00fasil\u00ed. V J&J pot\u0159ebovali \u010dty\u0159i roky usilovn\u00e9 pr\u00e1ce, ne\u017e se poda\u0159ilo od z\u00e1kladu zm\u011bnit 130 let starou n\u00e1kupn\u00ed strukturu! Mezi nejd\u016fle\u017eit\u011bj\u0161\u00ed akceler\u00e1tory, kter\u00e9 n\u00e1kup J&J posunuly do nov\u00e9ho tis\u00edcilet\u00ed pat\u0159\u00ed:<\/p>\r\n<p> Zm\u011bna struktury na <strong>Centr\u00e1ln\u011b \u0159\u00edzenou spole\u010dnost<\/strong>, kter\u00e1 umo\u017e\u0148ovala lep\u0161\u00ed koordinaci a lep\u0161\u00ed p\u0159ehled nad cel\u00fdm dodavatelsk\u00fdm \u0159et\u011bzcem. Mana\u017ee\u0159i p\u0159istoupili k odv\u00e1\u017en\u00e9 a radik\u00e1ln\u00ed zm\u011bn\u011b organiza\u010dn\u00ed struktury z vertik\u00e1ln\u00ed na \u201estup\u0148ovit\u00fd\u201c model (Tiered Model). D\u00edky tomuto uspo\u0159\u00e1d\u00e1n\u00ed se odpov\u011bdnost flexibiln\u011b p\u0159esouv\u00e1 na tu \u00farove\u0148, kter\u00e1 obchodn\u00ed p\u0159\u00edpad\/probl\u00e9m dok\u00e1\u017ee nejl\u00e9pe vy\u0159e\u0161it.<\/p>\r\n<p>D\u00edky nov\u00e9 organiza\u010dn\u00ed struktu\u0159e se zna\u010dn\u011b urychlily procesy a do\u0161lo k vytvo\u0159en\u00ed jednotn\u00fdch po\u017eadavk\u016f a p\u0159edpis\u016f nap\u0159\u00ed\u010d cel\u00fdm n\u00e1kupn\u00edm odd\u011blen\u00edm. Dal\u0161\u00edm logick\u00fdm krokem pak bylo pos\u00edlen\u00ed a <strong>Standardizace n\u00e1kupn\u00edch proces\u016f<\/strong> tak, aby byly jednoduch\u00e9 a v\u0161em snadno srozumiteln\u00e9, a t\u00edm p\u00e1dem i dodr\u017eovan\u00e9 celou spole\u010dnost\u00ed.<\/p>\r\n<p> <strong>Digitalizace a transparentnost dat<\/strong>, d\u00edky kter\u00e9 jsou okam\u017eit\u011b vid\u011bt ve\u0161ker\u00e9 transakce a rozhodnut\u00ed po cel\u00e9m sv\u011bt\u011b. D\u00edky t\u011bmto dat\u016fm je mo\u017en\u00e9 analyzovat chybn\u00e1 rozhodnut\u00ed a identifikovat p\u0159\u00edle\u017eitosti pro dal\u0161\u00ed r\u016fst. K napln\u011bn\u00ed tohoto c\u00edle bylo nutno v r\u00e1mci cel\u00e9 n\u00e1kupn\u00ed organizace implementovat spole\u010dn\u011b cloudov\u00e9 \u0159e\u0161en\u00ed pro sd\u00edlen\u00ed dat. To samoz\u0159ejm\u011b nebylo v\u016fbec jednoduch\u00e9, proto\u017ee Johnson&Johnson je nadn\u00e1rodn\u00ed spole\u010dnost s mnoha divizemi a v\u00fdrobkov\u00fdmi \u0159adami. Nav\u00edc, ka\u017ed\u00fd region m\u00e1 sv\u00e9 specifick\u00e9 informa\u010dn\u00ed syst\u00e9my. Nakonec se t\u00fdmu poda\u0159ilo naj\u00edt jednotn\u00e9 \u0159e\u0161en\u00ed ve form\u011b nadstavby k existuj\u00edc\u00edm IT syst\u00e9m\u016fm, kter\u00e9 umo\u017e\u0148uje sb\u011br, sd\u00edlen\u00ed a anal\u00fdzu dat, kter\u00e9 je dostate\u010dn\u011b flexibiln\u00ed, aby se mohlo snadno p\u0159izp\u016fsobit budouc\u00edm pot\u0159eb\u00e1m organizace, a kter\u00e9 sou\u010dasn\u011b zohled\u0148uje specifick\u00e9 pot\u0159eby jednotliv\u00fdch region\u016f i lok\u00e1ln\u00edch n\u00e1kupn\u00edch odd\u011blen\u00ed.<\/p>\r\n<p><strong> <\/strong><strong>Smyslupln\u00e9 priority<\/strong>. Autor \u010dl\u00e1nku zd\u016fraz\u0148uje, \u017ee pro \u00fasp\u011bch iniciativy je pot\u0159ebn\u00e1 motivace mana\u017eer\u016f n\u00e1kupu i podpora \u0159adov\u00fdch zam\u011bstnanc\u016f, ale p\u0159edev\u0161\u00edm podpora nejvy\u0161\u0161\u00edho veden\u00ed. A tu m\u016f\u017ee odd\u011blen\u00ed n\u00e1kupu z\u00edskat pouze, pokud uk\u00e1\u017ee, \u017ee zm\u011bna p\u0159in\u00e1\u0161\u00ed hmatateln\u00e9 v\u00fdsledky. Proto se mana\u017ee\u0159i od za\u010d\u00e1tku soust\u0159edili na vy\u010d\u00edslen\u00ed re\u00e1ln\u00fdch p\u0159\u00ednos\u016f zm\u011bny: re\u00e1ln\u00e9 zv\u00fd\u0161en\u00ed po\u010dtu inovac\u00ed poch\u00e1zej\u00edc\u00edch od dodavatel\u016f, trojn\u00e1sobn\u00e9 \u00faspory oproti p\u016fvodn\u00edmu stavu, zv\u00fd\u0161en\u00ed efektivity n\u00e1kupn\u00edch proces\u016f o 25-50 %, v\u00fdznamn\u00fd pokrok v oblasti \u0159\u00edzen\u00ed rizika, udr\u017eiteln\u00e9ho rozvoje a spole\u010densk\u00e9 odpov\u011bdnosti, kter\u00e9 vrcholn\u00fd management pova\u017euje za absolutn\u011b kl\u00ed\u010dov\u00e9 pro budoucnost spole\u010dnosti.<\/p>\r\n<p><\/p>\r\n<h2>Co m\u016f\u017ee n\u00e1kup\u010d\u00ed od z\u00edtra d\u011blat jinak?<\/h2>\r\n<p>Budoucnost (nejen) n\u00e1kupu spo\u010d\u00edv\u00e1 v digitalizaci a automatizaci, a\u0165 se n\u00e1m to lib\u00ed nebo ne. Proto bychom m\u011bli vyu\u017e\u00edt ka\u017ed\u00e9 p\u0159\u00edle\u017eitosti k zamy\u0161len\u00ed, jestli dan\u00e1 \u010dinnost p\u0159in\u00e1\u0161\u00ed po\u017eadovanou p\u0159idanou hodnotu a zda ji l\u00e9pe obstar\u00e1 \u010dlov\u011bk nebo stroj. U n\u011bkter\u00fdch \u010dinnost\u00ed to zjist\u00edme snadno, ale jsou i takov\u00e9, kde na vyhodnocen\u00ed pot\u0159ebujeme del\u0161\u00ed \u010dasov\u00fd horizont, proto\u017ee automatizac\u00ed \/ digitalizac\u00ed m\u016f\u017eeme ztratit d\u016fle\u017eitou p\u0159idanou hodnotu, kterou do dan\u00e9ho procesu p\u0159in\u00e1\u0161\u00ed lidsk\u00fd faktor. Napad\u00e1 m\u011b t\u0159eba osobn\u00ed vyjedn\u00e1v\u00e1n\u00ed p\u0159\u00edmo u dodavatele, kdy vedle v\u00fdsledku jedn\u00e1n\u00ed z\u00edsk\u00e1m informace o atmosf\u00e9\u0159e, vyt\u00ed\u017een\u00ed, stavu stroj\u016f atd. <\/p>\r\n<p>V ka\u017ed\u00e9m p\u0159\u00edpad\u011b mus\u00edme za\u010d\u00edt efektivn\u011b vyu\u017e\u00edvat data, kter\u00e1 m\u00e1me k dispozici. Mus\u00edme co nejrychleji zav\u00e9st syst\u00e9my, kter\u00e9 n\u00e1m umo\u017en\u00ed sb\u00edrat, t\u0159\u00eddit a \u010distit data, kter\u00e1 vznikaj\u00ed v r\u00e1mci cel\u00e9ho dodavatelsk\u00e9ho \u0159et\u011bzce. Data n\u00e1m toti\u017e poskytuj\u00ed vhled do oblast\u00ed, kter\u00e9 by n\u00e1s d\u0159\u00edve norm\u00e1ln\u011b ani nenapadly. Umo\u017e\u0148uj\u00ed n\u00e1m l\u00e9pe \u0159\u00eddit spole\u010dnost, l\u00e9pe rozhodovat. Umo\u017e\u0148uj\u00ed n\u00e1m vid\u011bt chyby, kter\u00fdch jsme se dopustili, a p\u0159edev\u0161\u00edm jsou nezbytn\u00fdm z\u00e1kladem pro automatizaci a robotizaci, o kter\u00e9 byla cel\u00e1 tahle konference. Mysl\u00edm si, \u017ee strukturovan\u00e1 a \u010dist\u00e1 data budou zdrojem dlouhodob\u00e9 konkuren\u010dn\u00ed v\u00fdhody n\u00e1kupu cel\u00e9 firmy.<\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> DeCandia, Leonardo (Len), Building a Future-Ready Procurement Organization (April 1, 2020). Rutgers Business Review, Vol. 5, No. 1, 2020, pp.1-12., Available at SSRN: https:\/\/ssrn.com\/abstract=3660135 <\/p>\r\n<h3><\/h3>\r\n<h3>O autorech:<\/h3>\r\n<p><strong>\u0160t\u011bp\u00e1n \u010cernohouz, Jakub Nademlejnsk\u00fd, Patrik N\u00e1tr, Gabriel K\u00f6nig<\/strong><\/p>\r\n<p>Auto\u0159i jsou studenty p\u00e1t\u00e9ho ro\u010dn\u00edku specializace Logistics and Supply Chain Management.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56739":{"idvazba":"66335","nad_uzel":"55752","pod_uzel":"56739","url":"\/digitalni-nakup-scm\/2020\/co-by-mel-digitalni-architekt-umet","sablona":"1","nazev":"Co by m\u011bl digit\u00e1ln\u00ed architekt um\u011bt","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/co-by-mel-digitalni-architekt-umet,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/co-by-mel-digitalni-architekt-umet}","poradi":"4","skupina_www":"everyone","platne_od":"24.11.2020 11:35:00","platne_do":null,"iduzel":"56739","obsah":"a:9:{s:5:\"nazev\";s:38:\"Co by m\u011bl digit\u00e1ln\u00ed architekt um\u011bt\";s:9:\"seo_title\";s:38:\"Co by m\u011bl digit\u00e1ln\u00ed architekt um\u011bt\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:17712:\"<h2>Znalosti a dovednosti<\/h2>\r\n<p>70 % spole\u010dnost\u00ed si mysl\u00ed,<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> \u017ee \u00fasp\u011b\u0161n\u00e1 digit\u00e1ln\u00ed transformace nen\u00ed mo\u017en\u00e1 bez digit\u00e1ln\u00edho architekta, kter\u00fd dok\u00e1\u017ee definovat a prosadit jasnou vizi, obh\u00e1jit ji p\u0159ed intern\u00edmi a extern\u00edmi stakeholdery<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[2]<\/span><\/a> a n\u00e1sledn\u011b vytvo\u0159it p\u0159\u00edhodn\u00e9 podm\u00ednky pro realizaci t\u00e9to radik\u00e1ln\u00ed zm\u011bny t\u00edm, \u017ee slad\u00ed technologie, data, procesy, lidi a p\u0159emost\u00ed rozh\u00e1dan\u00e1 odd\u011blen\u00ed.<a href=\"#_ftn3\" name=\"_ftnref3\"><span>[3]<\/span><\/a><\/p>\r\n<p>Konferen\u010dn\u00ed p\u0159\u00edsp\u011bvek A. Kutniaka a kolektivu<a href=\"#_ftn4\" name=\"_ftnref4\"><span>[4]<\/span><\/a> n\u00e1m d\u00e1v\u00e1 nahl\u00e9dnout do typick\u00fdch po\u017eadavk\u016f na digit\u00e1ln\u00edho architekta (viz tabulka). Na na\u0161em pracovn\u00edm trhu se podobn\u00e9 pozice objevuj\u00ed jen z\u0159\u00eddka. Obvykle se setk\u00e1me s Mana\u017eery pro digit\u00e1ln\u00ed projekty a inovace, Mana\u017eer digitalizace, Expert na digitalizaci.<\/p>\r\n<p> <\/p>\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td width=\"190\">\r\n<p><strong>Po\u017eadovan\u00e9 vzd\u011bl\u00e1n\u00ed<\/strong><\/p>\r\n<\/td>\r\n<td width=\"188\">\r\n<p><strong>Po\u017eadovan\u00e9 zku\u0161enosti<\/strong><\/p>\r\n<\/td>\r\n<td width=\"187\">\r\n<p><strong>Dal\u0161\u00ed po\u017eadavky<\/strong><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"190\">\r\n<p>-Ekonomick\u00e9 nebo technick\u00e9 vzd\u011bl\u00e1n\u00ed,<\/p>\r\n<p>-Obchodn\u00ed vzd\u011bl\u00e1n\u00ed,<\/p>\r\n<p>-Expert\u00edza v digit\u00e1ln\u00ed oblasti a znalost technologick\u00fdch trend\u016f.<\/p>\r\n<p> <\/p>\r\n<\/td>\r\n<td width=\"188\">\r\n<p>-Zku\u0161enosti na podobn\u00e9 pozici,<\/p>\r\n<p>-\u0158\u00edzen\u00ed zm\u011bny, lidsk\u00e9 zdroje, firemn\u00ed procesy, marketing,<\/p>\r\n<p>-Realizace digit\u00e1ln\u00ed transformace,<\/p>\r\n<p>Zku\u0161enost s veden\u00edm lid\u00ed,<\/p>\r\n<\/td>\r\n<td width=\"187\">\r\n<p>-Expertn\u00ed znalosti v oblasti IT,<\/p>\r\n<p>-Vyjedn\u00e1v\u00e1n\u00ed a mediace,<\/p>\r\n<p>-Odolnost v\u016f\u010di odm\u00edtnut\u00ed, schopnost p\u0159en\u00e9st se p\u0159es ne\u00fasp\u011bchy,<\/p>\r\n<p>-Otev\u0159enost a flexibilita,<\/p>\r\n<p>Skv\u011bl\u00e9 komunika\u010dn\u00ed dovednosti.<\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p><em>Zdroj: Kutnjak et al., 2019<\/em>.<\/p>\r\n<p> <\/p>\r\n<p>Mezi nejd\u016fle\u017eit\u011bj\u0161\u00ed vlastnosti digit\u00e1ln\u00edho architekta podle ji\u017e citovan\u00fdch autor\u016f pat\u0159\u00ed: porozum\u011bn\u00ed strategick\u00fdm pot\u0159eb\u00e1m firmy, znalost technologi\u00ed, zku\u0161enosti s \u0159\u00edzen\u00edm digit\u00e1ln\u00ed transformace, schopnost definovat vizi, rozhodovat v nejist\u00e9m kontextu, \u0159e\u0161it probl\u00e9my, \u0159\u00eddit a u\u0159\u00eddit zm\u011bnu a kone\u010dn\u011b vylo\u017een\u011b m\u011bkk\u00e9 dovednosti jako jsou t\u00fdmov\u00e1 pr\u00e1ce, efektivn\u00ed komunikace, \u0159e\u0161en\u00ed konflikt\u016f.<a href=\"#_ftn5\" name=\"_ftnref5\"><span>[5]<\/span><\/a><\/p>\r\n<p>Je trochu zar\u00e1\u017eej\u00edc\u00ed, \u017ee v seznamu chyb\u00ed \u201etvrd\u00e9\u201c IT znalosti. P\u0159i bli\u017e\u0161\u00edm zkoum\u00e1n\u00ed to v\u0161ak d\u00e1v\u00e1 smysl, proto\u017ee digit\u00e1ln\u00ed architekti tr\u00e1v\u00ed a\u017e 80 % \u010dasu p\u0159esv\u011bd\u010dov\u00e1n\u00edm a budov\u00e1n\u00edm vztah\u016f, mus\u00ed um\u011bt \u00fasp\u011b\u0161n\u011b proplouvat n\u00e1strahami firemn\u00ed politiky i diplomaticky zpochybnit status quo.<a href=\"#_ftn6\" name=\"_ftnref6\"><span>[6]<\/span><\/a> Ostatn\u011b, zku\u0161enost ukazuje, \u017ee je daleko jednodu\u0161\u0161\u00ed vy\u0161kolit zku\u0161en\u00e9 mana\u017eery v oblasti digit\u00e1ln\u00edch dovednost\u00ed ne\u017e nau\u010dit digit\u00e1ln\u00ed experty strategick\u00e9mu a zm\u011bnov\u00e9mu \u0159\u00edzen\u00ed.<a href=\"#_ftn7\" name=\"_ftnref7\"><span>[7]<\/span><\/a><\/p>\r\n<p>Samotn\u00e9 dovednosti v\u0161ak k \u00fasp\u011bchu nesta\u010d\u00ed. Stejn\u011b d\u016fle\u017eit\u00e1 je i d\u016fv\u011bryhodnost a respekt, kter\u00fd se digit\u00e1ln\u00ed architekt intern\u011b vybuduje.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[8]<\/span><\/a> Pokud si p\u0159edstav\u00edme dovednosti a d\u016fv\u011bryhodnost na \u0161k\u00e1le, tak d\u016fraz na dovednosti kladou spole\u010dnosti, kter\u00e9 od sv\u00fdch architekt\u016f vy\u017eaduj\u00ed p\u0159esn\u011b definovan\u00e9 v\u00fdstupy, jako je nap\u0159\u00edklad elektronizace n\u00e1kupn\u00edho procesu, digitalizace smluv nebo projekt elektronick\u00e9ho podpisu. Naopak spole\u010dnosti, kter\u00e9 pot\u0159ebuj\u00ed vytvo\u0159it celopodnikovou digit\u00e1ln\u00ed strategii nebo cht\u011bj\u00ed n\u011bkoho na realizaci digit\u00e1ln\u00ed strategie, kladou velk\u00fd d\u016fraz na d\u016fv\u011bryhodnost digit\u00e1ln\u00edho mana\u017eera. M\u016f\u017ee se proto st\u00e1t, \u017ee pro r\u016fzn\u00e9 f\u00e1ze digit\u00e1ln\u00ed transformace spole\u010dnost najme odli\u0161n\u00e9 profily digit\u00e1ln\u00edch architekt\u016f. <\/p>\r\n<p><\/p>\r\n<h2><img src=\"\/files\/uzel\/0056739\/0001~~SyxKzog3AgA.jpg\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"306\" height=\"462\" \/>\u010cty\u0159i typy digit\u00e1ln\u00edch architekt\u016f<\/h2>\r\n<p>P\u0159esto\u017ee p\u0159edchoz\u00ed \u0159\u00e1dky nast\u00ednily kl\u00ed\u010dov\u00e9 znalosti a dovednosti digit\u00e1ln\u00edho architekta, panuje v odborn\u00e9 literatu\u0159e shoda, \u017ee univerz\u00e1ln\u011b vhodn\u00fd profil digit\u00e1ln\u00edho architekta neexistuje a \u017ee je nutno v\u017edy p\u0159ihl\u00ed\u017eet ke konkr\u00e9tn\u00edmu firemn\u00edmu i extern\u00edmu kontextu. V t\u00e9to sekci se pokus\u00edm doporu\u010dit vhodn\u00fd profil pro r\u016fzn\u00e9 firemn\u00ed konstelace. Budu p\u0159itom vych\u00e1zet z rozs\u00e1hl\u00e9ho v\u00fdzkumu, kter\u00fd definuje \u010dty\u0159i typy digit\u00e1ln\u00edch architekt\u016f (Chief digitalization officer)<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[9]<\/span><\/a> i z vlastn\u00ed mana\u017eersk\u00e9 praxe.<\/p>\r\n<p>Pro \u00faplnost je\u0161t\u011b dodejme, \u017ee v literatu\u0159e nalezneme i alternativn\u00ed typologie digit\u00e1ln\u00edch architekt\u016f, nap\u0159\u00edklad hojn\u011b citovan\u00fd \u010dl\u00e1nek S. Tumbase a kolektivu<a href=\"#_ftn3\" name=\"_ftnref3\"><span>[10]<\/span><\/a> hovo\u0159\u00ed o Digit\u00e1ln\u00edch akceler\u00e1torech (kte\u0159\u00ed se profilov\u011b podobaj\u00ed na\u0161im Inova\u010dn\u00edm mision\u00e1\u0159\u016fm), Digit\u00e1ln\u00edch market\u00e9rech a Digit\u00e1ln\u00edch koordin\u00e1torech (kte\u0159\u00ed se p\u0159ekr\u00fdvaj\u00ed s Efektivn\u00edm katalyz\u00e1torem).<\/p>\r\n<h3>Efektivn\u00ed katalyz\u00e1tor:<\/h3>\r\n<p>To, \u017ee Bohuslav \u0159\u00edd\u00ed odd\u011blen\u00ed elektronizace n\u00e1kupu, je vlastn\u011b jen \u0161\u0165astn\u00e1 shoda okolnost\u00ed. Stejn\u011b tak mohl v\u00e9st odd\u011blen\u00ed strategick\u00e9ho n\u00e1kupu, inova\u010dn\u00ed projekty nebo t\u0159eba operativn\u00ed n\u00e1kup. Rozum\u00ed pot\u0159eb\u00e1m businessu a m\u00e1 kontakty na v\u0161ech \u00farovn\u00edch \u0159\u00edzen\u00ed. Jeho s\u00edla nen\u00ed v odborn\u00fdch IT znalostech, ale ve schopnosti najmout a udr\u017eet schopn\u00e9 lidi, v\u0161e efektivn\u011b vykomunikovat, projekt zorganizovat, pomoci koleg\u016fm p\u0159ekonat bari\u00e9ry a realizovat jejich n\u00e1pady. Dok\u00e1\u017ee urovnat ka\u017ed\u00fd konflikt a motivovat mezioborov\u00fd t\u00fdm.<\/p>\r\n<p>Uv\u011bdomuje si, \u017ee jeho nejv\u011bt\u0161\u00ed slabinou je nedostatek kreativity a omezen\u00e9 expertn\u00ed znalosti, kter\u00e9 by mu umo\u017enily \u201evid\u011bt za roh.\u201c I proto aktivn\u011b spolupracuje se \u0161irokou s\u00edt\u00ed extern\u00edch partner\u016f a ne\u00fanavn\u011b lov\u00ed zaj\u00edmav\u00e9 inovace, kter\u00e9 p\u0159in\u00e1\u0161\u00ed zp\u011bt do firmy.<\/p>\r\n<p>Mana\u017ee\u0159i jako Bohuslav jsou ide\u00e1ln\u00ed pro velk\u00e9 stabilizovan\u00e9 korpor\u00e1ty se striktn\u011b odd\u011blen\u00fdmi rolemi a zodpov\u011bdnostmi. Pr\u00e1v\u011b zde se toti\u017e nejv\u00fdrazn\u011bji projev\u00ed jeho schopnost \u00b4d\u00e1t lidi dohromady.\u00b4 Nav\u00edc, korpor\u00e1tn\u00ed struktura mu umo\u017en\u00ed vytvo\u0159it kvalifikovan\u00fd t\u00fdm, kter\u00fd d\u011bl\u00e1 odbornou pr\u00e1ci, kter\u00e9 on s\u00e1m rozum\u00ed jen v hrub\u00fdch rysech. <\/p>\r\n<p> <\/p>\r\n<h2>Intern\u00ed expert:<\/h2>\r\n<p>Franti\u0161ek toho u\u017e za svou relativn\u011b kr\u00e1tkou kari\u00e9ru v n\u00e1kupu a consultingu za\u017eil opravdu hodn\u011b. V\u00fdborn\u011b rozum\u00ed businessu i IT technologi\u00edm. Dokonale proplouv\u00e1 firemn\u00ed politikou a um\u00ed si z\u00edskat podporu. Jako \u0159editel n\u00e1kupu se pochopiteln\u011b nejprve v\u011bnoval elektronizaci sv\u00e9ho odd\u011blen\u00ed. Velmi brzy ale pochopil, \u017ee firma m\u00e1 probl\u00e9m p\u0159edev\u0161\u00edm v oblasti category managementu. Vyu\u017eil proto sv\u00fdch zku\u0161enost\u00ed a navrhl automatizovan\u00fd syst\u00e9m, kter\u00fd koleg\u016fm z retailu umo\u017en\u00ed v \u0159\u00e1du sekund z\u00edskat okam\u017eit\u00fd p\u0159ehled o kategorii, mar\u017e\u00edch i srovn\u00e1n\u00ed s konkuren\u010dn\u00edmi v\u00fdrobky, a t\u00edm v\u00fdrazn\u011b zlep\u0161it kvalitu vyjedn\u00e1v\u00e1n\u00ed i rozhodov\u00e1n\u00ed.<\/p>\r\n<p>P\u0159i implementaci projektu se musel vypo\u0159\u00e1dat s odporem liniov\u00fdch mana\u017eer\u016f, trp\u011bliv\u011b vyjedn\u00e1vat, p\u0159esv\u011bd\u010dovat o v\u00fdhod\u00e1ch inovace, nau\u010dit kolegy nov\u00fd syst\u00e9m vyu\u017e\u00edvat, vy\u0159e\u0161it n\u011bkolik vypjat\u00fdch konflikt\u016f. Ale to prost\u011b k jeho pr\u00e1ci pat\u0159\u00ed.<\/p>\r\n<p>V hled\u00e1\u010dku u\u017e m\u00e1 n\u011bkolik dal\u0161\u00edch radik\u00e1ln\u00edch digit\u00e1ln\u00edch projekt\u016f. K dokonalosti mu chyb\u00ed snad jen schopnost vybudovat si kvalitn\u00ed extern\u00ed s\u00ed\u0165. Jeho ryz\u00ed pragmatismus a sebed\u016fv\u011bra toti\u017e odrazuje vizion\u00e1\u0159e, kte\u0159\u00ed by m\u011bli b\u00fdt zdrojem nov\u00fdch impuls\u016f. <\/p>\r\n<p>Pokud m\u00e1te firmu se \u0161t\u00edhlou hierarchickou strukturou, neform\u00e1ln\u00edmi rozhodovac\u00edmi procesy i komunika\u010dn\u00edmi kan\u00e1ly a chcete, aby mana\u017ee\u0159i mysleli a jednali holisticky, je Franti\u0161ek v\u00e1\u0161 \u010dlov\u011bk. Mix strategick\u00e9ho my\u0161len\u00ed a odborn\u00e9 erudice mu umo\u017e\u0148uje rychle naj\u00edt ko\u0159enovou p\u0159\u00ed\u010dinu, p\u0159edstavit \u0159e\u0161en\u00ed, vyjednat si podporu a projekt realizovat v praxi. <\/p>\r\n<p> <\/p>\r\n<h2>Inova\u010dn\u00ed mision\u00e1\u0159:<\/h2>\r\n<p>\u0160t\u011bp\u00e1n pro\u0161el t\u0159emi procesn\u011b \u0161pi\u010dkov\u00fdmi firmami, tak\u017ee kdy\u017e dostal za \u00fakol centralizovat n\u00e1kupn\u00ed odd\u011blen\u00ed tradi\u010dn\u00ed rodinn\u00e9 firmy, bylo mu okam\u017eit\u011b jasn\u00e9, \u017ee bez rychl\u00e9 digitalizace a elektronizace n\u00e1kupu to jednodu\u0161e nep\u016fjde. Probl\u00e9m je, \u017ee on s\u00e1m byl v\u017edy jen nad\u0161en\u00fd u\u017eivatel digit\u00e1ln\u00edch n\u00e1stroj\u016f, ale nikdy \u017e\u00e1dnou digit\u00e1ln\u00ed transformaci nevedl ani IT nijak zvl\u00e1\u0161\u0165 neholdoval.<\/p>\r\n<p>Aktivoval proto svou expertn\u00ed s\u00ed\u0165, sehnal pen\u00edze na kvalitn\u00ed poradce a ji\u017e za n\u011bkolik t\u00fddn\u016f p\u0159esn\u011b v\u011bd\u011bl, co chce, a jak to m\u00e1 vypadat. N\u00e1sledn\u011b zmobilizoval nov\u011b vznikaj\u00edc\u00ed centr\u00e1ln\u00ed IT i mana\u017eery n\u00e1kupu v jednotliv\u00fdch zem\u00edch a vrhl se do n\u011bkolika projekt\u016f: cloudov\u00e9 \u0159e\u0161en\u00ed pro efektivn\u00ed v\u00fdm\u011bnu informac\u00ed, \u0161ablony pro v\u0161echny n\u00e1kupn\u00ed dokumenty, automatizovan\u00fd n\u00e1kupn\u00ed report, sd\u00edlen\u00e9 informace o stavu kl\u00ed\u010dov\u00fdch n\u00e1hradn\u00edch d\u00edl\u016f ve v\u0161ech tov\u00e1rn\u00e1ch.<\/p>\r\n<p>Vrcholn\u00e9 veden\u00ed tak \u00fapln\u011b nech\u00e1palo, co vlastn\u011b \u0160t\u011bp\u00e1n d\u011bl\u00e1, ale bylo to jeho odd\u011blen\u00ed, tak\u017ee mu dali volnou ruku. Je nutno p\u0159iznat, \u017ee n\u011bkolik projekt\u016f se mu napoprv\u00e9 nepoda\u0159ilo prosadit: e-aukce, automatizovan\u00e9 propojen\u00ed informa\u010dn\u00edch syst\u00e9m\u016f jednotliv\u00fdch diviz\u00ed, zjednodu\u0161it syst\u00e9m schvalov\u00e1n\u00ed po\u017eadavk\u016f a plateb. K tomuto ne\u00fasp\u011bchu ur\u010dit\u011b p\u0159isp\u011bl i fakt, \u017ee \u0160t\u011bp\u00e1n v\u011bnoval daleko v\u011bt\u0161\u00ed pozornost strategick\u00e9mu n\u00e1kupu a produktov\u00fdm inovac\u00edm ne\u017e samotn\u00e9 digitalizaci. P\u0159esto se firma b\u011bhem roku posunula z digit\u00e1ln\u00edho prav\u011bku do slu\u0161n\u00e9ho novov\u011bku.<\/p>\r\n<p>\u0160t\u011bp\u00e1n je jako d\u011blan\u00fd pro rodinn\u00e9 firmy, kde nechyb\u00ed v\u016fle, zdroje ani podpora, ale zoufale se nedost\u00e1v\u00e1 nad\u0161enc\u016f, kte\u0159\u00ed by p\u0159inesli nov\u00e9 my\u0161lenky a firmu po\u0159\u00e1dn\u011b rozh\u00fdbali. To, \u017ee \u0160t\u011bp\u00e1n nen\u00ed v dan\u00e9 oblasti expertem nen\u00ed v\u016fbec na \u0161kodu, v\u017edy\u0165 za p\u00e1r let stejn\u011b p\u0159ejde na zcela jinou mana\u017eerskou pozici. Naopak, z\u00e1sadn\u00ed je schopnost udr\u017eet nad\u0161en\u00ed a motivaci tv\u00e1\u0159\u00ed tv\u00e1\u0159 do\u010dasn\u00e9ho ne\u00fasp\u011bchu. Firma toti\u017e postupuje vlastn\u00edm tempem a n\u011bkter\u00e9 inovace prost\u011b musej\u00ed uzr\u00e1t. <\/p>\r\n<p> <\/p>\r\n<h2>Ledoborec v akci:<\/h2>\r\n<p>Michaela p\u0159esn\u00e1, racion\u00e1ln\u00ed, strukturovan\u00e1. Vystudovala informatiku a ji\u017e n\u011bkolik let vede t\u00fdm 18 IT konzultant\u016f. Z\u00edskala obrovskou expert\u00edzu v oblasti customizace podnikov\u00e9ho informa\u010dn\u00edho syst\u00e9mu a neust\u00e1le p\u0159ich\u00e1z\u00ed s nov\u00fdmi n\u00e1pady. Velmi dob\u0159e rozum\u00ed firemn\u00edm pot\u0159eb\u00e1m a strategii a dok\u00e1\u017ee po\u017eadavky p\u0159elo\u017eit do konkr\u00e9tn\u00edch IT proces\u016f. Aktivn\u011b se zapojuje do jednotliv\u00fdch projekt\u016f a \u010dasto je silou v\u016fle dotla\u010d\u00ed do \u00fasp\u011b\u0161n\u00e9ho konce.<\/p>\r\n<p>Spolupr\u00e1ce s M\u00ed\u0161ou nen\u00ed v\u016fbec jednoduch\u00e1. Komunikace mizern\u00e1, empatie nulov\u00e1, flexibilita z\u00e1porn\u00e1, rozhodov\u00e1n\u00ed metodou buldozer, silov\u00e9 \u0159e\u0161en\u00ed konflikt\u016f, neschopnost z\u00edskat lidi na svou stranu, komplex \u201enevynalezeno zde.\u201c<\/p>\r\n<p>Kdy\u017e se v\u0161ak s t\u00edmto chov\u00e1n\u00edm nau\u010d\u00edte \u017e\u00edt, bude v\u00fdsledek v\u017edy v\u00fdborn\u00fd a \u0159e\u0161en\u00ed spln\u00ed p\u0159esn\u011b to, co jste si jako intern\u00ed z\u00e1kazn\u00edk zadali. Dokonce i konzultanti, kter\u00fdm po jedn\u00e9 vypjat\u00e9 sch\u016fzce nechala deaktivovat \u010dip i vstup do syst\u00e9m\u016f, uznali, \u017ee transparentnost n\u00e1kupn\u00edch dat je na mimo\u0159\u00e1dn\u00e9 \u00farovni a \u017ee elektronizace n\u00e1kupu je vysoko nad obvyklou \u00farovn\u00ed v odv\u011btv\u00ed. <\/p>\r\n<p> Michaele se bude nejl\u00e9pe da\u0159it ve velk\u00fdch korpor\u00e1tech s jasn\u011b rozd\u011blen\u00fdmi zodpov\u011bdnostmi a form\u00e1ln\u00edmi procesy i komunika\u010dn\u00edmi kan\u00e1ly, kde se ji nebude nikdo sna\u017eit zm\u011bnit. Veden\u00ed dok\u00e1\u017ee ocenit jej\u00ed erudici a pragmaticky jej\u00ed slabiny vykompenzuje zku\u0161en\u00fdm projektov\u00fdm mana\u017eerem, kter\u00fd se postar\u00e1 o \u00b4m\u011bkkou\u00b4 str\u00e1nku projekt\u016f, a inova\u010dn\u00edm skautem, kter\u00fd p\u0159inese nov\u00e9 impulsy, kter\u00e9 Michaela \u0161mahem odm\u00edtne a n\u00e1sledn\u011b uvede do praxe.<\/p>\r\n<p> <img src=\"\/files\/uzel\/0056739\/0002~~SyxKzog3BgA.jpg\" class=\"img_fancy_no\" alt=\"\" width=\"719\" height=\"240\" \/><\/p>\r\n<p> <\/p>\r\n<h2>Z\u00e1v\u011br<\/h2>\r\n<p>Ukazuje se, \u017ee n\u011bkter\u00e9 dovednosti jsou pro digit\u00e1ln\u00edho architekta d\u016fle\u017eit\u011bj\u0161\u00ed ne\u017e jin\u00e9. Kvalitn\u00ed digit\u00e1ln\u00ed architekt by v\u0161ak ur\u010dit\u011b m\u011bl m\u00edt zku\u0161enosti s digit\u00e1ln\u00ed transformac\u00ed. V \u017e\u00e1dn\u00e9m p\u0159\u00edpad\u011b nelze digit\u00e1ln\u00ed transformaci sv\u011b\u0159it technokrat\u016fm, kter\u00fdm chyb\u00ed m\u011bkk\u00e9 dovednosti. Odborn\u00e1 literatura uv\u00e1d\u00ed \u010dty\u0159i archetypy, p\u0159i\u010dem\u017e ka\u017ed\u00fd m\u00e1 sv\u00e9 siln\u00e9 a slab\u00e9 str\u00e1nky, a hod\u00ed se pro r\u016fzn\u00e9 typy firem. Vrcholn\u00ed mana\u017ee\u0159i by si m\u011bli velmi dob\u0159e rozmyslet, kter\u00fd profil je pro n\u011b optim\u00e1ln\u00ed: (1) zda jsou d\u016fle\u017eit\u011bj\u0161\u00ed dovednosti nebo siln\u00e1 intern\u00ed pozice, (2) jak siln\u00fd je tlak extern\u00edho okol\u00ed na digitalizaci, (3) jak \u0161irok\u00e9 rozhodovac\u00ed pravomoci bude digit\u00e1ln\u00ed architekt m\u00edt, (4) jak \u00fazce jsou definovan\u00e9 c\u00edle digit\u00e1ln\u00ed transformace.<\/p>\r\n<p> <\/p>\r\n<h2>Kam d\u00e1l? <\/h2>\r\n<p>Digit\u00e1ln\u00ed architekt, respektive Chief Digital Officer, je jednozna\u010dn\u011b \u00b4trendy\u00b4 a v odborn\u00e9 i praktick\u00e9 literatu\u0159e nalezneme tis\u00edce \u010dl\u00e1nk\u016f, kter\u00e9 se zab\u00fdvaj\u00ed rol\u00ed, dovednostmi, osobnost\u00ed, n\u00e1pln\u00ed pr\u00e1ce, m\u011b\u0159en\u00edm v\u00fdkonosti. Pro ty, kte\u0159\u00ed se cht\u011bj\u00ed na t\u00e9ma pod\u00edvat ze \u0161ir\u0161\u00ed perspektivy je k dispozici i systematick\u00fd p\u0159ehled literatury od A. Mokerov\u00e9.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[11]<\/span><\/a> Kl\u00ed\u010dov\u00e9 term\u00edny hezky vysv\u011btluj\u00ed L. Venkatakrishnaiah a K. Ramanathan.<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[12]<\/span><\/a> Mn\u011b osobn\u011b se velmi l\u00edbil trochu provokativn\u00ed \u010dl\u00e1nek M. Doonana,<a href=\"#_ftn3\" name=\"_ftnref3\"><span>[13]<\/span><\/a> kter\u00fd tvrd\u00ed, \u017ee z\u0159\u00edzen\u00edm funkce CDO to teprve za\u010d\u00edn\u00e1 a co mus\u00ed firma ud\u011blat, aby m\u011bl nad\u011bji na \u00fasp\u011bch. Berman a kolektiv si zase kladou zd\u00e1nliv\u011b jednoduchou ot\u00e1zku: Co d\u011bl\u00e1 \u00fasp\u011b\u0161n\u00e9ho CDO?<a href=\"#_ftn4\" name=\"_ftnref4\"><span>[14]<\/span><\/a><\/p>\r\n<h3><\/h3>\r\n<h3>O autorovi:<\/h3>\r\n<p>PhDr.<span class=\"modra0\"> <a href=\"https:\/\/www.linkedin.com\/in\/jan-vasek-0426146\/\" rel=\"follow\"><\/a><span class=\"\"><a href=\"https:\/\/www.linkedin.com\/in\/jan-vasek-0426146\/\" rel=\"follow\"><span class=\"modra0\">J<span class=\"\"><\/span>an Va\u0161ek<\/span><\/a><\/span><\/span><span class=\"modra0\"><a href=\"https:\/\/www.linkedin.com\/in\/jan-vasek-0426146\/\" rel=\"follow\"> <\/a><\/span>MSc. et MSc. p\u0159edn\u00e1\u0161\u00ed na V\u0160CHT a specializuje se na N\u00e1kup a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho \u0159et\u011bzce. Je garantem odborn\u00e9ho kurzu <a href=\"https:\/\/cv.vscht.cz\/kurzy-cv\/ustavu-ekonomiky-a-managementu\/certifikovany-manazer-digitalniho-nakupu\" rel=\"follow\"><span class=\"modra0\">Certifikovan\u00fd mana\u017eer digit\u00e1ln\u00edho n\u00e1kupu<\/span><\/a> a vede odborn\u00fd blog <a href=\"https:\/\/kem.vscht.cz\/digitalni-nakup-scm\"><span class=\"modra0\">Digit\u00e1ln\u00ed n\u00e1kup<\/span> <\/a>.<\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><\/span><\/a><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> Kane, G. C., Phillips, A. N., Copulsky, J., & Andrus, G. (2019). How digital leadership is (n't) different. <em>MIT Sloan Management Review<\/em>, <em>60<\/em>(3), 34-39.<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[2]<\/span><\/a> Reck, F., & Fliaster, A. (2019). Four Profiles of Successful Digital Executives. <em>MIT Sloan Management Review<\/em>, <em>60<\/em>(3), 1-7.<\/p>\r\n<p><a href=\"#_ftnref3\" name=\"_ftn3\"><span>[3]<\/span><\/a> Davenport, T., Redman, T. (2020) Digital Transformation Comes Down to Talent in 4 Key Areas. Harvard business review, www.hbr.org.<\/p>\r\n<p><a href=\"#_ftnref4\" name=\"_ftn4\"><span>[4]<\/span><\/a> Kutnjak, A., Kri\u017eani\u0107, S., & Pihir, I. (2019). Educational and practical view of knowledge, skills and experience needed by a Chief Digital Officer. In <em>Proceedings of the 11th International Conference on Education and New Learning Technologies. <\/em>5711-5718.<\/p>\r\n<p><a href=\"#_ftnref5\" name=\"_ftn5\"><span>[5]<\/span><\/a> Pro kompletn\u00ed p\u0159ehled znalost\u00ed a dovednost\u00ed viz ji\u017e citovan\u00fd \u010dl\u00e1nek Kutnjak et al., 2019.<\/p>\r\n<p><a href=\"#_ftnref6\" name=\"_ftn6\"><span>[6]<\/span><\/a> Rickards, T., Smaje, K., & Sohoni, V. (2015). \u2018Transformer in Chief\u2019: The New Chief Digital Officer, McKinsey & Company, www.mckinsey.com.<\/p>\r\n<p><a href=\"#_ftnref7\" name=\"_ftn7\"><span>[7]<\/span><\/a> Kane et al., 2019.<\/p>\r\n<p><span>[8]<\/span> Wade, M., & Obwegeser, N. (2019). How to Choose the Right Digital Leader for Your Company. <em>MIT Sloan Management Review<\/em>, <em>60<\/em>(4), 1-4<\/p>\r\n<p><span>[9]<\/span> Reck & Fliaster, 2019.<\/p>\r\n<p><span>[10]<\/span> Tumbas, S., Berente, N., & vom Brocke, J. (2017). Three types of Chief Digital Officers and the reasons organizations adopt the role. <em>MIS Quarterly Executive<\/em>, <em>16<\/em>(2).<\/p>\r\n<p><span>[11]<\/span> Moker, A. (2020). What Do We Know about the Chief Digital Officer? A Literature Review.<\/p>\r\n<p><span>[12]<\/span> Venkatakrishnaiah, L., & Ramanathan, K. (2019). The Evolving role of Chief Digital Officer. <em>International Journal<\/em>, <em>7<\/em>(7).<\/p>\r\n<p><span>[13]<\/span> Doonan, M. (2018). So you\u2019ve just hired a killer chief digital officer\u2013now what?. <em>Strategic HR Review<\/em>.<\/p>\r\n<p><span>[14]<\/span> Berman, S., Baird, C. H., Eagan, K., & Marshall, A. (2020). What makes a Chief Digital Officer successful?. <em>Strategy & Leadership<\/em>.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56703":{"idvazba":"66281","nad_uzel":"55752","pod_uzel":"56703","url":"\/digitalni-nakup-scm\/2020\/ebf2020-digitalizace-nakupu","sablona":"1","nazev":"eBF2020: Digitalizace n\u00e1kupu","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/ebf2020-digitalizace-nakupu,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/ebf2020-digitalizace-nakupu}","poradi":"5","skupina_www":"everyone","platne_od":"23.11.2020 12:48:00","platne_do":null,"iduzel":"56703","obsah":"a:12:{s:5:\"nazev\";s:29:\"eBF2020: Digitalizace n\u00e1kupu\";s:9:\"seo_title\";s:29:\"eBF2020: Digitalizace n\u00e1kupu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:1077:\"<p>\u00davodn\u00ed p\u0159edn\u00e1\u0161ka druh\u00e9ho dne eBF konference byla zam\u011b\u0159ena na digitalizaci n\u00e1kupu a prob\u011bhla formou panelov\u00e9 diskuse p\u011bti expert\u016f, kte\u0159\u00ed pokr\u00fdvali \u0161irok\u00e9 spektrum zku\u0161enost\u00ed od pivovarnictv\u00ed, p\u0159es energetiku a\u017e po zdravotnictv\u00ed. Diskuse byla rozd\u011blena na obecnou \u010d\u00e1st, kde experti p\u0159edstavili sv\u016fj pohled na problematiku digitalizace a konkr\u00e9tn\u00ed \u010d\u00e1st, kde jsme se sezn\u00e1mili s konkr\u00e9tn\u00edmi programy, kter\u00e9 firmy v oblasti digitalizace ji\u017e realizovaly.<\/p>\r\n<p>Jsem r\u00e1d, \u017ee p\u0159edn\u00e1\u0161ej\u00edc\u00ed hned na za\u010d\u00e1tku vysv\u011btlili kl\u00ed\u010dov\u00e9 pojmy: digitalizace se t\u00fdk\u00e1 dat, zat\u00edmco elektronizace a automatizace se t\u00fdk\u00e1 proces\u016f, kter\u00e9 prob\u00edhaj\u00ed automaticky za neust\u00e1l\u00e9 kontroly n\u00e1kup\u010d\u00edho, a robotizace je ji\u017e zcela automatizovan\u00e1, bez lidsk\u00e9ho z\u00e1sahu.<\/p>\r\n<p>Sv\u016fj p\u0159\u00edsp\u011bvek jsem pojal jako shrnut\u00ed toho nezaj\u00edmav\u011bj\u0161\u00edho, co v \u00favodn\u00ed hodin\u011b zazn\u011blo, opat\u0159en\u00e9 pozn\u00e1mkami a koment\u00e1\u0159i n\u011bkoho, kdo se o digitalizaci zaj\u00edm\u00e1 a mnohokr\u00e1t se s n\u00ed setkal v r\u00e1mci studia i v pr\u00e1ci.<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:7576:\"<h2><\/h2>\r\n<h2><\/h2>\r\n<h2>Pro\u010d digitalizovat<\/h2>\r\n<p> <\/p>\r\n<p> V\u0161ichni p\u0159edn\u00e1\u0161ej\u00edc\u00ed vych\u00e1zeli z p\u0159edpokladu, \u017ee jak\u00e1koli digitalizace je spr\u00e1vn\u00e1, proto\u017ee to u\u0161et\u0159\u00ed n\u00e1klady, sn\u00ed\u017e\u00ed slo\u017eitost proces\u016f, zv\u00fd\u0161\u00ed efektivitu lid\u00ed a eliminuje pr\u00e1ci bez p\u0159idan\u00e9 hodnoty. Je ot\u00e1zka, zda to tak vn\u00edmaj\u00ed i \u0159editel\u00e9 a majitel\u00e9 firem, kter\u00e9 je\u0161t\u011b nedigitalizovaly. Pro m\u011b osobn\u011b, jako z\u00e1stupce mlad\u0161\u00ed generace, je obt\u00ed\u017en\u00e9 pochopit, \u017ee ve firm\u00e1ch je\u0161t\u011b existuj\u00ed procesy a \u010dinnosti, kter\u00e9 je\u0161t\u011b nejsou pln\u011b digitalizovan\u00e9. V\u017edy\u0165 v dne\u0161n\u00ed dob\u011b mus\u00ed b\u00fdt v\u0161echna rozhodnut\u00ed zalo\u017eena na datech! Jen\u017ee potom se vr\u00e1t\u00edm do firemn\u00ed reality, p\u0159edstav\u00edm si v\u0161echny pap\u00edrov\u00e9 schvalovac\u00ed procesy, a okam\u017eit\u011b ch\u00e1pu, pro\u010d po\u0159adatel\u00e9 tento blok na konferenci za\u0159adili a jak u\u017eite\u010dn\u00fd pro v\u011bt\u0161inu firem bude.<\/p>\r\n<p>Ur\u010dit\u011b stoj\u00ed za zm\u00ednku, \u017ee digitalizace dat je i ekologi\u010dt\u011bj\u0161\u00ed: nemus\u00edme v\u0161e tisknout a n\u00e1sledn\u011b kus pap\u00edru posunovat po v r\u00e1mci spole\u010dnosti, aby ho v\u0161ech deset lid\u00ed d\u016fle\u017eit\u011b podepsalo. Na v\u0161echno sta\u010d\u00ed jeden klik v po\u010d\u00edta\u010di. V pozd\u011bj\u0161\u00ed p\u0159edn\u00e1\u0161ce, v\u011bnovan\u00e9 elektronick\u00e9mu podpisu zazn\u011bly i dal\u0161\u00ed v\u00fdhody elektronizace schvalov\u00e1n\u00ed smluv: \u00faspora \u010dasu i administrativn\u00edch n\u00e1klad\u016f, p\u0159ehled o tom, kde se smlouva nach\u00e1z\u00ed, nemo\u017enost ji zm\u011bnit, snadn\u00e1 dohledatelnost.<\/p>\r\n<p>Na druhou stranu, na p\u0159edn\u00e1\u0161ce nezazn\u011blo, \u017ee i technika m\u016f\u017ee n\u011bkdy st\u00e1vkovat a \u017ee nemus\u00ed b\u00fdt na \u0161kodu m\u00edt kl\u00ed\u010dov\u00e1 data v digit\u00e1ln\u00ed i fyzick\u00e9 form\u011b. Tak\u00e9 nezazn\u011blo, \u017ee digitalizovan\u00e9 firmy jsou zraniteln\u00e9 p\u0159ed \u00fatoky hacker\u016f a musej\u00ed proto investovat nemal\u00e9 \u010d\u00e1stky do kyberbezpe\u010dnosti. Mo\u017en\u00e1 by st\u00e1lo za to, v\u011bnovat se tomuto t\u00e9matu na jedn\u00e9 z p\u0159\u00ed\u0161t\u00edch konferenc\u00ed.<\/p>\r\n<p>B\u011bhem p\u0159edn\u00e1\u0161ky jsem si kladl ot\u00e1zku, jak bude prob\u00edhat spolupr\u00e1ce mezi lidmi a stroji. V pozd\u011bj\u0161\u00ed diskusi zazn\u011blo, \u017ee se mohou opakovat obr\u00e1zky z prvn\u00ed pr\u016fmyslov\u00e9 revoluce, kdy d\u011bln\u00edci ni\u010dili stroje, kter\u00e9 jim braly pr\u00e1ci. J\u00e1 si mysl\u00edm, \u017ee sp\u011bjeme k m\u00edrov\u00e9 koexistenci. N\u011bkter\u00e9 procesy budou vykon\u00e1vat stroje a jin\u00e9 z\u016fstanou v kompetenci lid\u00ed. Kter\u00e9 budou kter\u00e9, je ov\u0161em zat\u00edm ve hv\u011bzd\u00e1ch.<\/p>\r\n<p> <\/p>\r\n<h2>Intern\u00ed a extern\u00ed data<\/h2>\r\n<p> <\/p>\r\n<p>P\u0159edn\u00e1\u0161ej\u00edc\u00ed zd\u016fraznili, \u017ee bychom m\u011bli digit\u00e1ln\u00ed n\u00e1kupn\u00ed data rozd\u011blit na <strong>Intern\u00ed<\/strong>, tzn. zad\u00e1v\u00e1n\u00ed dat v digit\u00e1ln\u00ed form\u011b, jejich uchov\u00e1v\u00e1n\u00ed, anal\u00fdza a m\u011b\u0159en\u00ed v\u00fdkonnosti, a <strong>Extern\u00ed<\/strong>, tzn. datab\u00e1ze, ze kter\u00fdch vy\u010dteme, \u017ee dodavatel je na tom finan\u010dn\u011b \u0161patn\u011b, nebo sd\u00edlen\u00ed dat s dodavateli. M\u00e1lokter\u00e1 spole\u010dnost pokro\u010dila v obou oblastech. Z p\u0159edn\u00e1\u0161ky jsem tak\u00e9 pochopil, \u017ee nejt\u011b\u017e\u0161\u00ed nen\u00ed data z\u00edskat, ale n\u011bco s nimi ud\u011blat. Dok\u00e1\u017ei si p\u0159edstavit, \u017ee b\u011bhem Covidov\u00e9 krize m\u011bly firmy s p\u0159\u00edstupem ke spolehliv\u00fdm intern\u00edm i extern\u00edm dat\u016fm velkou v\u00fdhodu a mohly rychleji reagovat.<\/p>\r\n<p> <\/p>\r\n<h2>Digit\u00e1ln\u00ed m\u011b\u0159en\u00ed v\u00fdkonosti<\/h2>\r\n<p> <\/p>\r\n<p>Pro m\u011b osobn\u011b byla mimo\u0159\u00e1dn\u011b inspirativn\u00ed sekce o digitalizaci m\u011b\u0159en\u00ed v\u00fdkonosti prost\u0159ednictv\u00edm automatizovan\u00fdch report\u016f a KPI (kl\u00ed\u010dov\u00fdch ukazatel\u016f v\u00fdkonu). Prob\u00edh\u00e1 to tak, \u017ee syst\u00e9m (nebo \u010dlov\u011bk) data v pravideln\u00fdch intervalech sumarizuje, porovn\u00e1 se stanoven\u00fdm benchmarkem, vygeneruje report a uk\u00e1\u017ee oblasti, ve kter\u00fdch oblastech je pot\u0159eba je\u0161t\u011b zapracovat.<\/p>\r\n<p>Sou\u010dasn\u011b je mo\u017eno v\u00fdstup anal\u00fdzy zobecnit do \"pou\u010den\u00ed pro p\u0159\u00ed\u0161t\u011b\" a tyto vyu\u017e\u00edt p\u0159i \u0159e\u0161en\u00ed dal\u0161\u00edch obchodn\u00edch p\u0159\u00edpad\u016f: na co si d\u00e1t pozor, kter\u00e9 aspekty zd\u016fraznit, co nikdy neakceptovat.<\/p>\r\n<p> <\/p>\r\n<h2>Kde a jak s digitalizac\u00ed a elektronizac\u00ed za\u010d\u00edt<\/h2>\r\n<p> <\/p>\r\n<p>Je skv\u011bl\u00e9, \u017ee p\u0159edn\u00e1\u0161ka nebyla ur\u010dena pouze zku\u0161en\u00fdm digit\u00e1ln\u00edm nom\u00e1d\u016fm, ale i men\u0161\u00edm firm\u00e1m, kter\u00e9 s digitalizac\u00ed teprve za\u010d\u00ednaj\u00ed. Jeden z p\u0159edn\u00e1\u0161ej\u00edc\u00edch ude\u0159il h\u0159eb\u00edk na hlavi\u010dku, kdy\u017e \u0159ekl, \u017ee d\u016fle\u017eit\u00e9 je n\u011bkde za\u010d\u00edt a nemus\u00ed to b\u00fdt nic p\u0159evratn\u00e9ho ani nejsou pot\u0159eba velk\u00e9 investice. Posta\u010d\u00ed t\u0159eba i oby\u010dejn\u00fd excel. Sou\u010dasn\u011b s prvn\u00edmi kroky by si m\u011bla firma pe\u010dliv\u011b zanalyzovat, kter\u00e1 data a procesy stoj\u00ed za digitalizaci z hlediska vyu\u017eit\u00ed a o\u010dek\u00e1van\u00fdch \u00faspor. \u00dasp\u011b\u0161n\u00e1 digitalizace a elektronizace vy\u017eaduje jasnou strukturu a promy\u0161len\u00fd pl\u00e1n, jak ji uv\u00e9st v \u017eivot. Nem\u00e9n\u011b d\u016fle\u017eit\u00e9 je hned na za\u010d\u00e1tku z\u00edskat podporu veden\u00ed, kter\u00e9 sed\u00ed na budgetu, a \u00b4naverbovat\u00b4 kolegy, kte\u0159\u00ed p\u0159ijdou s nov\u00fdm procesem do styku. Pokud je z\u00edsk\u00e1me na svou stranu, budou n\u00e1pad d\u00e1le \u0161\u00ed\u0159it a pomohou n\u00e1m v kritick\u00fdch okam\u017eic\u00edch, kdy nebude nic fungovat. <\/p>\r\n<p> <\/p>\r\n<h2>Digit\u00e1ln\u00ed n\u00e1kup pro za\u010d\u00e1te\u010dn\u00edky a pokro\u010dil\u00e9<\/h2>\r\n<p> <\/p>\r\n<p>Podstatn\u00e1 \u010d\u00e1st p\u0159edn\u00e1\u0161ky byla samoz\u0159ejm\u011b v\u011bnovan\u00e1 digitalizaci a elektronizaci n\u00e1kupu. Experti zm\u00ednili celou paletu n\u00e1stroj\u016f: e-katalogy polo\u017eek, kter\u00e9 firma nakupuje v zanedbateln\u00e9m mno\u017estv\u00ed, e-aukce pro v\u011bt\u0161\u00ed n\u00e1kupy a zak\u00e1zky. Z vlastn\u00ed zku\u0161enosti zn\u00e1m katalogov\u00fd n\u00e1kup \u010dasto objedn\u00e1van\u00fdch reklamn\u00edch p\u0159edm\u011bt\u016f jako jsou tu\u017eky a bloky, kter\u00e9 nevy\u017eaduj\u00ed schv\u00e1len\u00ed vy\u0161\u0161\u00edm managementem. E-aukce zase maj\u00ed pozitivn\u00ed efekt na kone\u010dnou cenu a soupe\u0159en\u00ed firem je touto formou o mnoho jednodu\u0161\u0161\u00ed.<\/p>\r\n<p>D\u00edky konferenci se ze m\u011b stal p\u0159esv\u011bd\u010den\u00fd fanou\u0161ek elektronizace n\u00e1kupu: Zadavatel m\u00e1 doma nebo v pr\u00e1ci dostatek \u010dasu a prostoru rozmyslet si, co opravdu pot\u0159ebuje, v jak\u00e9m mno\u017estv\u00ed a jak\u00e9 specifikaci. Po vyv\u011b\u0161en\u00ed po\u017eadavku pak pouze \u010dek\u00e1 na nab\u00eddky dodavatel\u016f. D\u00edky elektronick\u00e9 platform\u011b si m\u016f\u017ee jednotliv\u00e9 nab\u00eddky snadno porovnat, ur\u010dit si d\u016fle\u017eit\u00e9 parametry v\u00fdb\u011bru a n\u00e1sledn\u011b se rychle rozhodnout. N\u00e1sledn\u011b ani nemus\u00ed vyt\u00e1hnout paty z domu a m\u016f\u017ee v\u0161e potvrdit elektronick\u00fdm podpisem smlouvy a automaticky vygenerovat objedn\u00e1vku a tu pak v r\u00e1mci digitalizovan\u00e9ho Source to Pay zaplatit.<\/p>\r\n<p>Skute\u010dn\u011b pokro\u010dil\u00e9 n\u00e1stroje digitalizace a elektronizace nedostaly v \u00favodn\u00ed hodinov\u00e9 diskuzi tak\u0159ka v\u016fbec prostor. Mezi tyto pokro\u010dil\u00e9 n\u00e1stroje pat\u0159\u00ed elektronizace a automatizace procesu Procure to pay, reporting, automatizovan\u00fd tok materi\u00e1lu a informac\u00ed od skladu a\u017e po spot\u0159ebu nebo automatizovan\u00fd help desk pro dodavatele. T\u011bm byl v\u011bnov\u00e1n p\u0159edev\u0161\u00edm prvn\u00ed odpoledn\u00ed modul.<\/p>\r\n<p> <\/p>\r\n<h2>Co m\u016f\u017eeme od z\u00edtra d\u011blat jinak?<\/h2>\r\n<p> <\/p>\r\n<p>P\u0159es v\u0161echna pozitiva mi \u00favodn\u00ed p\u0159edn\u00e1\u0161ka p\u0159ipadala trochu chaotick\u00e1 a chyb\u011bl jasn\u00fd z\u00e1v\u011br. Mysl\u00edm si, \u017ee \u00favodn\u00ed p\u0159edn\u00e1\u0161ka byla p\u0159\u00ednosn\u00e1 p\u0159edev\u0161\u00edm pro firmy, kter\u00e9 s digitalizac\u00ed a elektronizac\u00ed teprve za\u010d\u00ednaj\u00ed, nebo pro mana\u017eery, kte\u0159\u00ed cht\u011bj\u00ed pochopit, co to vlastn\u011b elektronizace n\u00e1kupu je a jak\u00e9 m\u00e1 p\u0159\u00ednosy. Jako student jsem si odnesl mnoho zaj\u00edmav\u00fdch my\u0161lenek. Jako n\u00e1kup\u010d\u00ed bych se dr\u017eel doporu\u010den\u00ed, za\u010d\u00edt v mal\u00e9m a ud\u011blat prvn\u00ed krok. Ur\u010dit\u011b bych tak\u00e9 poslechl doporu\u010den\u00ed pe\u010dliv\u011b si digitalizaci promyslet a z\u00edskat na svou stranu veden\u00ed i kolegy.<\/p>\r\n<p><\/p>\r\n<h3>O autorech:<\/h3>\r\n<p><strong>Patrik N\u00e1tr, Gabriel K\u00f6nig, \u0160t\u011bp\u00e1n \u010cernohouz, Jakub Nademlejnsk\u00fd<\/strong><\/p>\r\n<p>Auto\u0159i jsou studenty p\u00e1t\u00e9ho ro\u010dn\u00edku specializace Logistics and Supply Chain Management.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56634":{"idvazba":"66178","nad_uzel":"55752","pod_uzel":"56634","url":"\/digitalni-nakup-scm\/2020\/17-ebf-2020-doporuceni-pro-nakup-it","sablona":"1","nazev":"17 eBF 2020: Doporu\u010den\u00ed pro n\u00e1kup IT","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/17-ebf-2020-doporuceni-pro-nakup-it,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/17-ebf-2020-doporuceni-pro-nakup-it}","poradi":"6","skupina_www":"everyone","platne_od":"20.11.2020 12:14:00","platne_do":null,"iduzel":"56634","obsah":"a:12:{s:5:\"nazev\";s:36:\"eBF 2020: Doporu\u010den\u00ed pro n\u00e1kup IT\";s:9:\"seo_title\";s:39:\"17 eBF 2020: Doporu\u010den\u00ed pro n\u00e1kup IT\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:765:\"<p>C\u00edlem z\u00e1v\u011bre\u010dn\u00e9ho bloku prvn\u00edho dne eBF 2020 bylo pod veden\u00edm expert\u016f krok po kroku proj\u00edt proces n\u00e1kupu IT a p\u0159ehledn\u011b shrnout kl\u00ed\u010dov\u00e9 my\u0161lenky, rady a postupy p\u0159i n\u00e1kupu IT a sou\u010dasn\u011b varovat p\u0159ed typick\u00fdmi n\u00e1strahami.<\/p>\r\n<p>Velmi se mi l\u00edbilo origin\u00e1ln\u00ed pojet\u00ed bloku jako moderovan\u00e1 diskuse mezi p\u011bti experty. V\u00fdborn\u00e9 bylo i odkazov\u00e1n\u00ed na minul\u00e9 bloky, kter\u00e9 si mohou poslucha\u010di znovu pustit a nen\u00ed pot\u0159eba my\u0161lenky opakovat. Jist\u00fdm negativem v\u0161ak byla \u201eneuspo\u0159\u00e1danost\u201c tohoto bloku, kde bychom p\u0159eci jen o\u010dek\u00e1vali jasnou strukturu doporu\u010den\u00ed a p\u0159\u00edklad\u016f dobr\u00e9 praxe. Pro m\u00e9n\u011b zasv\u011bcen\u00e9ho div\u00e1ka bylo tak\u00e9 obt\u00ed\u017en\u00e9 ur\u010dit, kter\u00e1 doporu\u010den\u00ed jsou z\u00e1sadn\u00ed a kter\u00e1 jsou jen pro inspiraci.<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:9057:\"<h2><\/h2>\r\n<h2>Pro\u010d IT projekty krachuj\u00ed<\/h2>\r\n<p> <\/p>\r\n<p>Abych tento probl\u00e9m p\u0159ekonal, pokusil jsem se \u201ebest-practices\u201c za pomoc\u00ed odborn\u00e9 literatury p\u0159ehledn\u011b strukturovat a doplnit o doporu\u010den\u00ed p\u0159edn\u00e1\u0161ej\u00edc\u00edch. M\u00e1 anal\u00fdza vych\u00e1z\u00ed z hojn\u011b citovan\u00e9ho \u010dl\u00e1nku profesora R. Nelsona.<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> V \u00favodu \u010dl\u00e1nku autor uv\u00e1d\u00ed des\u00edtku \u201enechvaln\u011b\u201c zn\u00e1m\u00fdch nepoveden\u00fdch IT projekt\u016f, kter\u00e9 doporu\u010duji k prostudov\u00e1n\u00ed ka\u017ed\u00e9mu n\u00e1kup\u010d\u00edmu IT. A\u017e z toho mraz\u00ed. Na z\u00e1klad\u011b rozs\u00e1hl\u00e9ho v\u00fdzkumu pak prof. Nelson tvrd\u00ed, \u017ee IT projekty nej\u010dast\u011bji selh\u00e1vaj\u00ed kv\u016fli Lidem, Proces\u016fm, Produktu a Technologii (viz tabulka). Je zaj\u00edmav\u00e9, \u017ee ani jeden z top des\u00edtky nejz\u00e1va\u017en\u011bj\u0161\u00edch probl\u00e9m\u016f nebyl Technologick\u00fd, p\u0159esto\u017ee se na tento faktor mana\u017ee\u0159i r\u00e1di vymlouvaj\u00ed.<\/p>\r\n<p> <\/p>\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td width=\"103\">\r\n<p><strong>Lid\u00e9<\/strong><\/p>\r\n<\/td>\r\n<td width=\"463\">\r\n<p>Neefektivn\u00ed \u0159\u00edzen\u00ed zainteresovan\u00fdch stran,<\/p>\r\n<p>Slab\u00ed lid\u00e9 \/ konflikty v t\u00fdmu a mezi dodavatelem a z\u00e1kazn\u00edkem,<\/p>\r\n<p>Nerealistick\u00e1 o\u010dek\u00e1v\u00e1n\u00ed,<\/p>\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"103\">\r\n<p><strong>Procesy<\/strong><\/p>\r\n<\/td>\r\n<td width=\"463\">\r\n<p>\u0160patn\u00fd odhad ceny\/\u010dasu\/\u00fasil\u00ed,<\/p>\r\n<p>Mizern\u00e9 pl\u00e1nov\u00e1n\u00ed a Nedostate\u010dn\u00e9 \u0159\u00edzen\u00ed rizika,<\/p>\r\n<p>Obch\u00e1zen\u00ed testov\u00e1n\u00ed a \u0159\u00edzen\u00ed kvality,<\/p>\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"103\">\r\n<p><strong>Produkt<\/strong><\/p>\r\n<\/td>\r\n<td width=\"463\">\r\n<p>\u0160patn\u00e9 nebo P\u0159ehnan\u00e9 specifikace, Zbyte\u010dn\u00e9 funkce a po\u017eadavky,<\/p>\r\n<p>Nerovnov\u00e1ha mezi nov\u00fdm a ji\u017e existuj\u00edc\u00edm,<\/p>\r\n<p>St\u00e1le nov\u00e9 a obt\u00ed\u017en\u011bj\u0161\u00ed po\u017eadavky,<\/p>\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td width=\"103\">\r\n<p><strong>Technologie<\/strong><\/p>\r\n<\/td>\r\n<td width=\"463\">\r\n<p>Syndrom jedin\u00e9ho mo\u017en\u00e9ho \u0159e\u0161en\u00ed,<\/p>\r\n<p>P\u0159ehnan\u00e9 o\u010dek\u00e1v\u00e1n\u00ed z hlediska \u00faspor, kter\u00e9 \u0159e\u0161en\u00ed p\u0159inese,<\/p>\r\n<p>Zm\u011bny uprost\u0159ed realizace projektu,<\/p>\r\n<p> <\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p><strong>Zdroj: Upraveno dle Nelson, 2007<\/strong><\/p>\r\n<p> <\/p>\r\n<p><\/p>\r\n<h2>Na co si d\u00e1t p\u0159i n\u00e1kupu IT pozor<\/h2>\r\n<p> <\/p>\r\n<p>Pro eliminaci t\u011bchto probl\u00e9m\u016f autor doporu\u010duje sedm n\u00e1pravn\u00fdch opat\u0159en\u00ed, kter\u00e1 jsou, podle m\u00e9ho n\u00e1zoru, relevantn\u00ed i pro n\u00e1kup a \u0159\u00edzen\u00ed IT projekt\u016f, co\u017e ostatn\u011b dokl\u00e1d\u00e1 i fakt, \u017ee v\u011bt\u0161inu z nich \u00fa\u010dastn\u00edci konference zm\u00ednili a podrobn\u011b prodiskutovali.<\/p>\r\n<p> <\/p>\r\n<h3><strong>1. Sna\u017ete se realisticky odhadnout cenu\/\u010das\/\u00fasil\u00ed projektu a realisticky projekt rozpl\u00e1nujte. <\/strong><\/h3>\r\n<p>\u00da\u010dastn\u00edci konference se tomuto t\u00e9matu zevrubn\u011b v\u011bnovali a zd\u016fraznili, \u017ee hned na za\u010d\u00e1tku n\u00e1kupn\u00edho mus\u00ed n\u00e1kup\u010d\u00ed rozhodnout jestli se rozhodne pro ji\u017e existuj\u00edc\u00ed software a nech\u00e1 si jej pouze upravit pro sv\u00e9 pot\u0159eby, nebo jestli si firma zaplat\u00ed kompletn\u00ed v\u00fdvoj IT \u0159e\u0161en\u00ed. Experti doporu\u010duj\u00ed standardn\u00ed, existuj\u00edc\u00ed \u0159e\u0161en\u00ed, kdykoli je to mo\u017en\u00e9, proto\u017ee vlastn\u00ed v\u00fdvoj je finan\u010dn\u011b velmi n\u00e1ro\u010dn\u00fd, obt\u00ed\u017en\u011b se specifikuje a kvantifikuje. Investice do vlastn\u00edho \u0159e\u0161en\u00ed je opr\u00e1vn\u011bn\u00e1 pouze v p\u0159\u00edpadech, kdy organizaci p\u0159in\u00e1\u0161\u00ed konkuren\u010dn\u00ed v\u00fdhodu nebo je absolutn\u011b nezbytn\u00e1 pro realizaci unik\u00e1tn\u00edho n\u00e1padu nebo pot\u0159eby.<\/p>\r\n<p> <\/p>\r\n<h3><strong>2. Pamatujte, \u017ee efektivn\u00ed \u0159\u00edzen\u00ed zainteresovan\u00fdch stran je kl\u00ed\u010dem k \u00fasp\u011bchu.<\/strong><\/h3>\r\n<p>Jin\u00fdmi slovy, analyzujte s\u00edlu a z\u00e1jmy stakeholder\u016f a komunikujte s nimi dle p\u0159edem p\u0159ipraven\u00e9 strategie. V panelov\u00e9 diskusi na toto t\u00e9ma \u0159e\u010d nep\u0159i\u0161la. Je to mo\u017en\u00e1 proto, \u017ee experti jej pova\u017euj\u00ed za absolutn\u00ed z\u00e1klad, o kter\u00e9m se ani nemus\u00ed mluvit. P\u0159esto mi p\u0159ipad\u00e1 d\u016fle\u017eit\u00e9 jej zd\u016fraznit.<\/p>\r\n<p> <\/p>\r\n<h3><strong>3. Zlep\u0161en\u00ed \u0159\u00edzen\u00ed rizik<\/strong><\/h3>\r\n<p>N\u00e1kup\u010d\u00ed mus\u00ed ji\u017e na za\u010d\u00e1tku projektu identifikovat nejv\u011bt\u0161\u00ed rizika, v\u00e9st tabulku hodnocen\u00ed rizik a aktivn\u011b \u0159\u00eddit top deset rizik. Experti pouk\u00e1zali na fakt, \u017ee zadavatel\u00e9 ani n\u00e1kup\u010d\u00ed obvykle nejsou experti v oblasti IT a proto roste v\u00fdznam p\u0159edb\u011b\u017en\u00fdch tr\u017en\u00edch konzultac\u00ed, p\u0159edev\u0161\u00edm v oblasti vytv\u00e1\u0159en\u00ed specifikace. Podle \u00fa\u010dastn\u00edk\u016f konference by si m\u011bly d\u00e1t firmy vedle obvykl\u00fdch n\u00e1kupn\u00edch rizik pozor i na n\u00e1klady \u017eivotn\u00edho cyklu IT spojen\u00e9 s \u00fadr\u017ebou, v\u00fdvojem a implementac\u00ed upgrad\u016f a zabezpe\u010den\u00edm software proti hacker\u016fm. Velkou pozornost bychom tak\u00e9 m\u011bli v\u011bnovat smluvn\u00edm podm\u00ednk\u00e1m a ochran\u011b du\u0161evn\u00edho vlastnictv\u00ed, proto\u017ee jinak si zad\u011bl\u00e1v\u00e1me na probl\u00e9my do budoucna, a\u0165 u\u017e z hlediska rizika monopoln\u00edho dodavatele nebo z hlediska \u00fadr\u017eby software v p\u0159\u00edpad\u011b krachu dodavatele.<\/p>\r\n<p><\/p>\r\n<h3> 4. <strong style=\"color: #00add2; font-family: source_sans_prolight; font-size: 14pt; text-indent: -1.4em;\">\u0158\u00edzen\u00ed projektu<\/strong><\/h3>\r\n<p>Z \u010dasov\u00fdch d\u016fvod\u016f nevy\u0161el \u010das podrobn\u011b rozebrat n\u00e1strahy \u0159\u00edzen\u00ed IT projekt\u016f. Dodejme proto, \u017ee kl\u00ed\u010dem k \u00fasp\u011bchu je vyjasnit role v t\u00fdmu, dostate\u010dn\u011b rozpracovat z\u00e1sady, pl\u00e1ny a postupy projektu, nedovolit, aby se na projekt nabalily dal\u0161\u00ed iniciativy.<\/p>\r\n<p> <\/p>\r\n<h3>5. Vyvarovat se zkracov\u00e1n\u00ed d\u016fle\u017eit\u00fdch v\u00fdvojov\u00fdch proces\u016f, proto\u017ee n\u00e1m ho\u0159\u00ed term\u00edn<\/h3>\r\n<p>Pro \u0159\u00edzen\u00ed n\u00e1kupu IT to znamen\u00e1 vyhradit si dostate\u010dn\u00fd \u010das na p\u0159\u00edpravu specifikace, p\u0159edb\u011b\u017en\u00e9 tr\u017en\u00ed konzultace, ohodnocen\u00ed kompetenc\u00ed dodavatel\u016f, p\u0159\u00edpravu smlouvy, o\u0161et\u0159en\u00ed du\u0161evn\u00edch pr\u00e1v. Zanedb\u00e1n\u00ed kter\u00e9hokoli z t\u011bchto procesn\u00edch krok\u016f se n\u00e1m vr\u00e1t\u00ed jako bumerang v pr\u016fb\u011bhu realizace projektu. Experti toto t\u00e9ma nep\u0159\u00edmo mnohokr\u00e1t zm\u00ednili, ale p\u0159esto jsem m\u011bl dojem, \u017ee ho dostate\u010dn\u011b nezm\u00ednili, p\u0159esto\u017ee to mus\u00ed b\u00fdt Achillova pata n\u00e1kupu.<\/p>\r\n<p> <\/p>\r\n<h3><strong>6. Zajist\u011bte n\u00e1le\u017eit\u00e9 person\u00e1ln\u00ed kvality mezioborov\u00e9ho t\u00fdmu<\/strong>.<\/h3>\r\n<p>Pod t\u00edmto bodem se rozum\u00ed dostate\u010dn\u011b kvalitn\u00ed person\u00e1ln\u00ed zabezpe\u010den\u00ed na stran\u011b zadavatele i po\u017eadavky na kvalitn\u00ed program\u00e1tory a management na stran\u011b dodavatele. Stejn\u011b d\u016fle\u017eit\u00e9 je i zaji\u0161t\u011bn\u00ed pravideln\u00e9 komunikace mezi \u010dleny projektov\u00e9ho t\u00fdmu a odstran\u011bn\u00ed v\u0161ech hloup\u00fdch bari\u00e9r. V debat\u011b o certifikaci dodavatel\u016f se experti neshodli. Objevil se n\u00e1zor, \u017ee jedin\u00e1 certifikace, kter\u00e1 d\u00e1v\u00e1 n\u00e1kup\u010d\u00edm smysl, je ISO kyberbezpe\u010dnosti, kterou nen\u00ed jednoduch\u00e9 v dne\u0161n\u00ed dob\u011b z\u00edskat a je tedy objektivn\u00ed zn\u00e1mkou kvality dodavatele. Ostatn\u00ed certifik\u00e1ty podle expert\u016f nemaj\u00ed \u017e\u00e1dnou velkou v\u00e1hu a mohou se dokonce st\u00e1t n\u00e1strojem pro manipulaci v\u00fdb\u011brov\u00e9ho \u0159\u00edzen\u00ed, kter\u00e9 je \u0161it\u00e9 na m\u00edru konkr\u00e9tn\u00edmu dodavateli. Panelist\u00e9 se naopak jednozna\u010dn\u011b shodli, \u017ee pro \u00fasp\u011bch projektu je z\u00e1sadn\u00ed \u010dlov\u011bk (program\u00e1tor, architekt, mana\u017eer projektu), kter\u00fd dan\u00fd IT probl\u00e9m \u0159e\u0161\u00ed, jeho zku\u0161enosti, program\u00e1torsk\u00e9 \u010di projektov\u00e9 kompetence. V diskusi jsem postr\u00e1dal po\u017eadavky na odborn\u00e9 kompetence n\u00e1kup\u010d\u00edch a odborn\u00fdch \u00fatvar\u016f z\u00e1kazn\u00edka v oblasti IT. Zazn\u011blo, \u017ee ve\u0159ejn\u00e9 organizace jsou na tom v t\u00e9to oblasti sp\u00ed\u0161e \u0161patn\u011b, ale mysl\u00edm, \u017ee by t\u00e9ma st\u00e1lo za podrobn\u011bj\u0161\u00ed koment\u00e1\u0159. <\/p>\r\n<p> <\/p>\r\n<h3><strong>7. Zajist\u011bte podporu veden\u00ed spole\u010dnosti<\/strong><\/h3>\r\n<p>Je mo\u017en\u00e9, \u017ee toto t\u00e9ma je d\u016fle\u017eit\u011bj\u0161\u00ed pro soukrom\u00fd sektor ne\u017e pro ve\u0159ejn\u00fd, p\u0159esto podle m\u00e9ho n\u00e1zoru m\u011blo zazn\u00edt. Podle autora \u010dl\u00e1nku je \u00fakolem n\u00e1kupn\u00edho i projektov\u00e9ho t\u00fdmu zajistit kvalitn\u00ed \u201ebusiness case\u201c a reporting pro vrcholn\u00e9 veden\u00ed. Business case veden\u00ed p\u0159esv\u011bd\u010d\u00ed, \u017ee projekt m\u00e1 smysl a firm\u011b pom\u016f\u017ee, a zajist\u00ed jeho podporu v kritick\u00fdch okam\u017eic\u00edch. Reporting potom poctiv\u011b ukazuje postup projektu i probl\u00e9my \u2013 nen\u00ed to v\u017edy p\u0159\u00edjemn\u00e9 \u010dten\u00ed, ale je to lep\u0161\u00ed ne\u017e nechat probl\u00e9my nekontrolovan\u011b eskalovat a dostat se do ne\u0159e\u0161iteln\u00e9 situace.<\/p>\r\n<p> <\/p>\r\n<h2>Co m\u016f\u017ee n\u00e1kup\u010d\u00ed IT od z\u00edtra ud\u011blat jinak<\/h2>\r\n<p> <\/p>\r\n<p>Mysl\u00edm, \u017ee konference otev\u0159ela o\u010di n\u00e1kup\u010d\u00edm IT ze soukrom\u00e9ho i ve\u0159ejn\u00e9ho sektoru. P\u0159edpokl\u00e1d\u00e1m, \u017ee intuitivn\u011b v\u0161echny tyto probl\u00e9my znali, ale vid\u011bt je takhle na jednom m\u00edst\u011b je ur\u010dit\u011b pou\u010dn\u00e9. Na konferenci zazn\u011bla spousta inspirativn\u00edch rad a doporu\u010den\u00ed, tak\u017ee ka\u017ed\u00fd div\u00e1k si vybere to svoje. M\u016fj p\u0159\u00edsp\u011bvek se pokusil shrnout ta nejd\u016fle\u017eit\u011bj\u0161\u00ed doporu\u010den\u00ed a m\u016f\u017ee n\u00e1kup\u010d\u00edm poslou\u017eit jako n\u00e1vod \u00b4Na co si d\u00e1t pozor, a\u017e budu zase nakupovat IT.\u00b4<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> Nelson, R. R. (2007). IT project management: Infamous failures, classic mistakes, and best practices. <em>MIS Quarterly executive<\/em>, <em>6<\/em>(2).<\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<h3>O autorech:<\/h3>\r\n<p><strong>Jakub Nademlejnsk\u00fd, Patrik N\u00e1tr, Gabriel K\u00f6nig, \u0160t\u011bp\u00e1n \u010cernohouz<\/strong><\/p>\r\n<p>Auto\u0159i jsou studenty p\u00e1t\u00e9ho ro\u010dn\u00edku specializace Logistics and Supply Chain Management.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56605":{"idvazba":"66124","nad_uzel":"55752","pod_uzel":"56605","url":"\/digitalni-nakup-scm\/2020\/digitalni-architekt","sablona":"1","nazev":"Digit\u00e1ln\u00ed architekt","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/digitalni-architekt,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/digitalni-architekt}","poradi":"7","skupina_www":"everyone","platne_od":"18.11.2020 14:59:00","platne_do":null,"iduzel":"56605","obsah":"a:12:{s:5:\"nazev\";s:47:\"Digit\u00e1ln\u00ed architekt p\u00e1tr\u00e1, rad\u00ed, informuje\";s:9:\"seo_title\";s:21:\"Digit\u00e1ln\u00ed architekt\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:738:\"<p>Mohl bych napsat p\u011bt str\u00e1nek uhlazen\u00e9ho mana\u017eersk\u00e9ho \u017evatl\u00e1n\u00ed o viz\u00edch, zm\u011bn\u00e1ch, mana\u017eersk\u00fdch v\u00fdzv\u00e1ch a komunika\u010dn\u00edch kan\u00e1lech pot\u0159ebn\u00fdch pro zaveden\u00ed digitalizace ve firm\u011b, ale rad\u011bji jsem v\u0161e shrnul do osmi jednoduch\u00fdch z\u00e1v\u011br\u016f. Je jenom na v\u00e1s, jak s nimi nalo\u017e\u00edte.<\/p>\r\n<p> Celou p\u0159\u00edpadovou studii naleznete<span class=\"modra0\"> <a href=\"\/files\/uzel\/0056605\/0001~~c8lMzyxJzMmsSkxOVdBVSAFxDy_MyTu8ViGxKDkjsyQ1u0RXoeDozMNrCxJT8ssOL1QoLilNyUwFAA.pdf\" rel=\"follow\"><span class=\"modra0\">zde<\/span><\/a><\/span><a href=\"\/files\/uzel\/0056605\/0001~~c8lMzyxJzMmsSkxOVdBVSAFxDy_MyTu8ViGxKDkjsyQ1u0RXoeDozMNrCxJT8ssOL1QoLilNyUwFAA.pdf\" rel=\"follow\"><\/a>. <\/p>\r\n<p> <\/p>\r\n<p><\/p>\r\n<p> <\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:393:\"<h3>O autorovi:<\/h3>\r\n<p>Ing. Petr Nev\u0161\u00edmal si za patn\u00e1ct let na pozici obchodn\u00edho a v\u00fdkonn\u00e9ho \u0159editele vybudoval pov\u011bst experta v \u0159\u00edzen\u00ed stavebn\u00edch firem. V sou\u010dasnosti nab\u00edz\u00ed poradensk\u00e9 slu\u017eby v oblasti digit\u00e1ln\u00ed transformace, projektov\u00e9ho managementu a rozvoje B2B obchodn\u00edch aktivit. Kontakt: <a href=\"mailto:NevsimalP@nevsimal.cz\">NevsimalP@nevsimal.cz<\/a>.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56603":{"idvazba":"66120","nad_uzel":"55752","pod_uzel":"56603","url":"\/digitalni-nakup-scm\/2020\/ebf2020-efektivni-nakup-software-a-it-systemu","sablona":"1","nazev":"ebF2020: Efektivn\u00ed n\u00e1kup software a IT syst\u00e9m\u016f","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/ebf2020-efektivni-nakup-software-a-it-systemu,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/ebf2020-efektivni-nakup-software-a-it-systemu}","poradi":"8","skupina_www":"everyone","platne_od":"18.11.2020 14:00:00","platne_do":null,"iduzel":"56603","obsah":"a:12:{s:5:\"nazev\";s:50:\"ebF2020: Efektivn\u00ed n\u00e1kup software a IT syst\u00e9m\u016f\";s:9:\"seo_title\";s:50:\"ebF2020: Efektivn\u00ed n\u00e1kup software a IT syst\u00e9m\u016f\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:436:\"<p>\u00davodn\u00ed p\u0159edn\u00e1\u0161ka dne se zab\u00fdvala designem a realizac\u00ed v\u00fdb\u011bru dodavatele IT syst\u00e9mu. Form\u00e1t panelov\u00e9 diskuze s hlavn\u00edm \u0159e\u010dn\u00edkem a \u010dty\u0159mi spolubesedn\u00edky nebyl zcela u\u017eivatelsky p\u0159\u00edv\u011btiv\u00fd, jeliko\u017e se hlavn\u00ed doporu\u010den\u00ed dosti vytr\u00e1cela a m\u00edsty se diskuse trochu to\u010dila v kruhu respektive. Na druhou stranu zazn\u011blo n\u011bkolik skv\u011bl\u00fdch my\u0161lenek, kter\u00e9 bych r\u00e1d ve sv\u00e9m p\u0159\u00edsp\u011bvku zm\u00ednil.<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:7873:\"<p>Ale je\u0161t\u011b ne\u017e se pust\u00edm do anal\u00fdzy, dovol\u00edm si stru\u010dn\u011b p\u0159edstavit odborn\u00fd \u010dl\u00e1nek profesor\u016f J. Verville a A. Hallington<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> nazvan\u00fd \u00b4A six-stage model of the buying process for ERP software.\u00b4 Auto\u0159i se v n\u011bm toti\u017e na z\u00e1klad\u011b \u010dty\u0159 p\u0159\u00edpadov\u00fdch studi\u00ed n\u00e1kup\u010d\u00edch ERP syst\u00e9mu definuj\u00ed \u00b4univerz\u00e1ln\u00ed\u00b4 model pro n\u00e1kup software ve form\u011b \u0161esti kl\u00ed\u010dov\u00fdch n\u00e1kupn\u00edch proces\u016f (viz tabulka).<\/p>\r\n<p> <\/p>\r\n<table width=\"485\" height=\"276\">\r\n<tbody>\r\n<tr>\r\n<td style=\"width: 169.6px;\">\r\n<p><strong>Pl\u00e1nov\u00e1n\u00ed <\/strong><\/p>\r\n<p><strong> <\/strong><\/p>\r\n<\/td>\r\n<td style=\"width: 433.6px;\">\r\n<p><strong>Tvorba n\u00e1kupn\u00edho t\u00fdmu, N\u00e1kupn\u00ed strategie, Specifikace, Hodnot\u00edc\u00ed krit\u00e9ria, Anal\u00fdza rizik, Anal\u00fdza trhu, Kl\u00ed\u010dov\u00e9 indik\u00e1tory v\u00fdkonu.<\/strong><\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 169.6px;\">\r\n<p>Vyhled\u00e1v\u00e1n\u00ed informac\u00ed<\/p>\r\n<p> <\/p>\r\n<\/td>\r\n<td style=\"width: 433.6px;\">\r\n<p>Z\u00edskat informace o pot\u0159eb\u00e1ch organizace i informace z dodavatelsk\u00e9ho trhu.<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 169.6px;\">\r\n<p>Selekce<\/p>\r\n<p> <\/p>\r\n<\/td>\r\n<td style=\"width: 433.6px;\">\r\n<p>Analyzovat nab\u00eddky a vybrat fin\u00e1ln\u00ed kandid\u00e1ty na z\u00e1klad\u011b multikriteri\u00e1ln\u00edho rozhodov\u00e1n\u00ed.<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 169.6px;\">\r\n<p>Hodnocen\u00ed<\/p>\r\n<p> <\/p>\r\n<\/td>\r\n<td style=\"width: 433.6px;\">\r\n<p>Ohodnotit nab\u00eddky z hlediska funk\u010dn\u00edho, technick\u00e9ho a dodavatelsk\u00e9ho.<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 169.6px;\">\r\n<p>V\u00fdb\u011br<\/p>\r\n<p> <\/p>\r\n<\/td>\r\n<td style=\"width: 433.6px;\">\r\n<p>Formulovat z\u00e1v\u011bre\u010dn\u00e9 doporu\u010den\u00ed a to p\u0159edlo\u017eit nez\u00e1visl\u00e9 komisi k fin\u00e1ln\u00edmu rozhodnut\u00ed.<\/p>\r\n<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 169.6px;\">\r\n<p>Vyjedn\u00e1v\u00e1n\u00ed<\/p>\r\n<p> <\/p>\r\n<\/td>\r\n<td style=\"width: 433.6px;\">\r\n<p>Komer\u010dn\u00ed a pr\u00e1vn\u00ed vyjedn\u00e1v\u00e1n\u00ed.<\/p>\r\n<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<p> <\/p>\r\n<p>Ka\u017ed\u00fd z uveden\u00fdch proces\u016f je v \u010dl\u00e1nku detailn\u011bji pops\u00e1n, ov\u0161em j\u00e1 se zam\u011b\u0159\u00edm pouze na proces pl\u00e1nov\u00e1n\u00ed, kter\u00fd pro blok pro dobrou praxi n\u00e1kupu software ned\u016fle\u017eit\u011bj\u0161\u00ed. <\/p>\r\n<p>Proces pl\u00e1nov\u00e1n\u00ed je ze v\u0161ech uveden\u00fdch proces\u016f \u010dasov\u011b nejn\u00e1ro\u010dn\u011bj\u0161\u00ed a za\u010dal v okam\u017eiku, kdy se firma rozhodla ERP syst\u00e9m nakoupit. Hned na za\u010d\u00e1tku bylo nutno vytvo\u0159it mezioborov\u00fd akvizi\u010dn\u00ed t\u00fdm, kter\u00fd mimo jin\u00e9 zodpov\u00eddal za vytvo\u0159en\u00ed n\u00e1kupn\u00ed strategie, harmonogramu popt\u00e1vkov\u00e9ho \u0159\u00edzen\u00ed a identifikaci mo\u017en\u00fdch probl\u00e9m\u016f, kter\u00e9 by p\u0159i akvizici a implementaci mohly nastat. Bylo velmi podstatn\u00e9, aby se do t\u00fdmu zapojili pracovn\u00edci s rozmanit\u00fdm know-how a byly zohledn\u011bny v\u0161echny perspektivy. Sou\u010d\u00e1st\u00ed pl\u00e1nov\u00e1n\u00ed byl sb\u011br informac\u00ed z hlediska intern\u00edch po\u017eadavk\u016f, hodnotic\u00edch krit\u00e9ri\u00ed a metody jejich evaluace. Dal\u0161\u00edm \u00fakolem t\u00fdmu bylo z\u00edskat a analyzovat informace z dodavatelsk\u00e9ho trhu, kter\u00e9 poslou\u017eily k vytvo\u0159en\u00ed definitivn\u00ed specifikace. Kone\u010dn\u011b bylo pot\u0159eba s kl\u00ed\u010dov\u00fdmi stakeholdery definovat kl\u00ed\u010dov\u00e9 indik\u00e1tory \u00fasp\u011bchu, tedy priority, cel\u00e9ho projektu.<\/p>\r\n<p>Po tomto kr\u00e1tk\u00e9m teoretick\u00e9m \u00favodu se mohu vr\u00e1tit k diskusi a p\u0159ehledn\u011b strukturovat doporu\u010den\u00ed expert\u016f. <\/p>\r\n<p><\/p>\r\n<h2>\u0158\u00edzen\u00ed projektu<\/h2>\r\n<p><\/p>\r\n<p> Hned na \u00favod p\u0159edn\u00e1\u0161ej\u00edc\u00ed p\u0159edstavil agiln\u00ed p\u0159\u00edstup \u0159\u00edzen\u00ed projektu, kter\u00fd se dnes v\u011bt\u0161inou doporu\u010duje pro \u0159\u00edzen\u00ed n\u00e1kupu a v\u00fdvoje IT syst\u00e9m\u016f. Naopak z \u010dl\u00e1nku vypl\u00fdv\u00e1, \u017ee mana\u017ee\u0159i p\u0159i n\u00e1kupu ERP volili tradi\u010dn\u00ed, vodop\u00e1dov\u00fd p\u0159\u00edstup. Bylo by zaj\u00edmav\u00e9 prodiskutovat, pro\u010d se firmy rozhodly pro vodop\u00e1dov\u00e9 projektov\u00e9 \u0159\u00edzen\u00ed. Jedn\u00edm z d\u016fvod\u016f m\u016f\u017ee b\u00fdt i fakt, \u017ee \u010dl\u00e1nek byl publikov\u00e1n v roce 2002, kdy byl agiln\u00ed p\u0159\u00edstup je\u0161t\u011b v plenk\u00e1ch. <\/p>\r\n<p> <\/p>\r\n<h2>Specifikace<\/h2>\r\n<p><\/p>\r\n<p>N\u00e1sledn\u011b p\u0159edn\u00e1\u0161ej\u00edc\u00ed vysv\u011btlil rozd\u00edl mezi p\u0159esnou a funk\u010dn\u00ed specifikac\u00ed zak\u00e1zky. N\u011bkolikr\u00e1t zd\u016fraznil, \u017ee pro \u00fasp\u011b\u0161n\u00fd n\u00e1kup softwaru p\u0159esn\u00e1 specifikace syst\u00e9mu sp\u00ed\u0161e na \u0161kodu, naopak obecn\u00e9 stanoven\u00ed c\u00edl\u016f, kter\u00e9 mus\u00ed software spl\u0148ovat, je to prav\u00e9 o\u0159echov\u00e9. Je toti\u017e vysoce pravd\u011bpodobn\u00e9, \u017ee p\u0159esn\u00e9 specifikace se v pr\u016fb\u011bhu v\u00fdvoje, n\u011bkolikr\u00e1t zm\u011bn\u00ed a m\u016f\u017eou b\u00fdt i chybn\u011b zad\u00e1ny. Naopak funk\u010dn\u00ed specifikace, kter\u00e1 ur\u010duje c\u00edl, ale ne cestu je daleko flexibiln\u011bj\u0161\u00ed. Na to v\u0161ak z\u00e1stupci ve\u0159ejn\u00e9ho sektoru nam\u00edtali, \u017ee takov\u00fd postup ve ve\u0159ejn\u00e9m zad\u00e1v\u00e1n\u00ed nen\u00ed mo\u017en\u00fd a diskuse se za\u010dala to\u010dit v bludn\u00e9m kruhu.<\/p>\r\n<p> Je to \u0161koda, proto\u017ee m\u011b nejv\u00edc problematika zad\u00e1v\u00e1n\u00ed specifikac\u00ed velmi zaujala. My\u0161lenka, \u017ee specifikace po\u017eadavk\u016f hraje proti zadavateli, mi v p\u0159\u00edpad\u011b n\u00e1kupu IT softwaru d\u00e1v\u00e1 opravdu smysl. V\u017edy\u0165 toto odv\u011btv\u00ed je komplexn\u00ed a trp\u00ed velkou m\u00edrou nejistoty. Nav\u00edc, n\u00e1kup\u010d\u00ed nemus\u00ed b\u00fdt v problematice IT expertem. Dok\u00e1\u017ei si p\u0159edstavit situaci, dodavatel vyvine software p\u0159esn\u011b podle specifikace a uk\u00e1\u017ee se, \u017ee fin\u00e1ln\u00ed produkt je zcela nefunk\u010dn\u00ed! To v\u0161e mluv\u00ed pro funk\u010dn\u00ed specifikaci.<\/p>\r\n<p>P\u0159i pou\u017eit\u00ed agiln\u00edho zp\u016fsobu \u0159\u00edzen\u00ed projektu, je tento model mo\u017en\u00e9 uhl\u00eddat. Jen je pot\u0159eba s dodavateli nastavit jasn\u00e1 pravidla, jak se bude postupovat a v jak\u00fdch kroc\u00edch bude syst\u00e9m postupn\u011b vyv\u00edjen. D\u00edky prototyp\u016fm se n\u00e1kup\u010d\u00ed m\u016f\u017ee snadno rozhodnout, zda je prototyp pot\u0159eba upravit, \u010di nikoliv. Pomoc\u00ed t\u011bchto inkrement\u00e1ln\u00edch dod\u00e1vek se n\u00e1sledn\u011b vyvine fin\u00e1ln\u00ed \u0159e\u0161en\u00ed. P\u0159idanou hodnotou tohoto postupu je pln\u011b funk\u010dn\u00ed syst\u00e9m, kter\u00fd p\u0159esn\u011b odpov\u00edd\u00e1 po\u017eadavk\u016fm zadavatele. Ond\u0159ej sou\u010dasn\u011b nezapomn\u011bl podotknout, \u017ee takov\u00fdto zp\u016fsob \u0159\u00edzen\u00ed projektu samoz\u0159ejm\u011b m\u00e1 svoje m\u00ednusy, kter\u00fdmi je \u010dast\u00e9 nedodr\u017een\u00ed \u010dasov\u00e9ho nebo finan\u010dn\u00edho r\u00e1mce.<\/p>\r\n<p> <\/p>\r\n<h2>Hotov\u00fd nebo na m\u00edru?<\/h2>\r\n<p> <\/p>\r\n<p>V samotn\u00e9m z\u00e1v\u011bru p\u0159edn\u00e1\u0161ky se diskutuj\u00edc\u00ed zam\u011b\u0159ili na ot\u00e1zku koup\u011b ji\u017e hotov\u00e9ho \u0159e\u0161en\u00ed versus \u0159e\u0161en\u00ed na m\u00edru. Hotov\u00e9 \u0159e\u0161en\u00ed je na m\u00edst\u011b kupovat v\u017edy, kdy nakupujeme b\u011b\u017en\u00fd software, kter\u00fd pro firmu nem\u00e1 p\u0159idanou hodnotu (nap\u0159. mzdov\u00fd syst\u00e9m). Naopak, firma by m\u011bla p\u0159istoupit k \u0159e\u0161en\u00ed na m\u00edru pouze v p\u0159\u00edpadech, kdy m\u00e1 software potenci\u00e1l p\u0159isp\u011bt ke konkuren\u010dn\u00ed v\u00fdhod\u011b firmy. Software na zak\u00e1zku toti\u017e firma konkurenci znesnadn\u00ed p\u0159\u00edpadn\u00e9 okop\u00edrov\u00e1n\u00ed.<\/p>\r\n<p> <\/p>\r\n<h2>Jak\u00e9 tedy plyne pou\u010den\u00ed z t\u00e9to p\u0159edn\u00e1\u0161ky?<\/h2>\r\n<p> <\/p>\r\n<p>Bohu\u017eel, vymezen\u00fd \u010das byl p\u0159\u00edli\u0161 kr\u00e1tk\u00fd na to, aby p\u0159edn\u00e1\u0161ej\u00edc\u00ed prodiskutovali v\u0161echny p\u0159edpoklady pro efektivn\u00ed n\u00e1kup software. P\u0159esto\u017ee se i n\u00e1sleduj\u00edc\u00ed bloky v\u011bnovaly r\u016fzn\u00fdm aspekt\u016fm n\u00e1kupu software, nejsem p\u0159esv\u011bd\u010den, \u017ee se poda\u0159ilo pokr\u00fdt v\u0161echny aspekty. I proto jsem sv\u016fj p\u0159\u00edsp\u011bvek doplnil o v\u011bdeck\u00fd \u010dl\u00e1nek, kter\u00fd poskytuje p\u0159eci jen v\u00edce p\u0159\u00edklad\u016f dobr\u00e9 praxe. Zadavatel\u00e9 by se m\u011bli ur\u010dit\u011b zamyslet nad funk\u010dn\u00edmi specifikacemi a agiln\u00edm \u0159\u00edzen\u00edm projekt\u016f, kter\u00e9 vych\u00e1zej\u00ed z postupn\u00fdch dod\u00e1vek a flexibiln\u00edho \u0159\u00edzen\u00ed projektu. Na druhou stranu, ve\u0159ejn\u00ed zadavatel\u00e9 si tento zp\u016fsob nedok\u00e1\u017e\u00ed p\u0159edstavit, tak\u017ee je ot\u00e1zka, zda je na n\u011bj ve\u0159ejn\u00fd sektor p\u0159ipraven.<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> Verville, J., & Halingten, A. (2003). A six-stage model of the buying process for ERP software. <em>Industrial Marketing Management<\/em>, <em>32<\/em>(7), 585-594.<\/p>\r\n<p><\/p>\r\n<h3>O autorech:<\/h3>\r\n<p><strong>Gabriel K\u00f6nig, \u0160t\u011bp\u00e1n \u010cernohouz, Patrik N\u00e1tr, Jakub Nademlejnsk\u00fd, 2020<\/strong><\/p>\r\n<p>Auto\u0159i \u010dl\u00e1nku jsou studenti p\u00e1t\u00e9ho ro\u010dn\u00edku specializace Logistics and Supply Chain Management<\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56520":{"idvazba":"65986","nad_uzel":"55752","pod_uzel":"56520","url":"\/digitalni-nakup-scm\/2020\/dynamicke-nakupni-systemy","sablona":"1","nazev":"Dynamick\u00e9 n\u00e1kupn\u00ed syst\u00e9my: zaj\u00edmav\u00e1 varianta digitalizace n\u00e1kupu","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/dynamicke-nakupni-systemy,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/dynamicke-nakupni-systemy}","poradi":"9","skupina_www":"everyone","platne_od":"11.11.2020 12:03:00","platne_do":null,"iduzel":"56520","obsah":"a:12:{s:5:\"nazev\";s:71:\"Dynamick\u00e9 n\u00e1kupn\u00ed syst\u00e9my: zaj\u00edmav\u00e1 varianta digitalizace n\u00e1kupu\";s:9:\"seo_title\";s:71:\"Dynamick\u00e9 n\u00e1kupn\u00ed syst\u00e9my: zaj\u00edmav\u00e1 varianta digitalizace n\u00e1kupu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:1297:\"<p><strong>Ve sv\u00e9m zda\u0159il\u00e9m \u010dl\u00e1nku, kter\u00fd naleznete <a href=\"\/files\/uzel\/0056520\/0001~~88xLTy3KLzu8UFfBpTIvMTczOfvwSoW8wwuzSwvyDq9VKK4sLjm8MrdSV6EqMevw2txEoFKFssSizMS8kkSFlMz0zJLEnMyqxORUqKZSAA.pdf\" rel=\"follow\"><span class=\"modra0\">zde<\/span><\/a>, sd\u00edl\u00ed Petra Ingerov\u00e1<\/strong><a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a><strong> zku\u0161enosti se zav\u00e1d\u011bn\u00edm Dynamick\u00e9ho n\u00e1kupn\u00edho syst\u00e9mu na Ministerstvu pr\u00e1ce a soci\u00e1ln\u00edch v\u011bc\u00ed. \u010cl\u00e1nek byl publikov\u00e1n v \u010dasopise Ve\u0159ejn\u00e9 zak\u00e1zky.<\/strong><\/p>\r\n<p><strong>Domn\u00edv\u00e1m se, \u017ee DNS si m\u016f\u017ee naj\u00edt m\u00edsto i v soukrom\u00e9m n\u00e1kupu, prim\u00e1rn\u011b jako alternativa k r\u00e1mcov\u00fdm smlouv\u00e1m pro v\u0161echny opakovan\u011b nakupovan\u00e9 n\u00e1kupn\u00ed kategorie, u kter\u00fdch v\u0161ak nelze uv\u00e9st kompletn\u00ed seznam v\u00fdrobk\u016f nebo u kter\u00fdch se neust\u00e1le vyv\u00edj\u00ed specifikace. <\/strong><\/p>\r\n<p><strong>Jeliko\u017e koncept elektronizace n\u00e1kupu formou DNS nen\u00ed tak dob\u0159e zn\u00e1m\u00fd jako N\u00e1kupn\u00ed katalogy nebo R\u00e1mcov\u00e9 smlouvy, dopl\u0148uji hlavn\u00ed \u010dl\u00e1nek o dva \u00faryvky z \u010dl\u00e1nk\u016f Zuzany Profousov\u00e9 zve\u0159ejn\u011bn\u00e9 na webu epravo.cz, kter\u00e9 velmi hezky vysv\u011btluj\u00ed v\u00fdhody DNS proti r\u00e1mcov\u00e9 dohod\u011b i typick\u00e9 n\u00e1kupn\u00ed kategorie, kde koncept nalezne uplatn\u011bn\u00ed. <\/strong><\/p>\r\n<p><strong> <\/strong><\/p>\r\n<p><\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:4601:\"<h3><img src=\"\/files\/uzel\/0056520\/0002~~y09KzMlOjHfxC1bITyo6vLAqNRsA.jpg\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"445\" height=\"630\" \/>DNS versus r\u00e1mcov\u00e1 dohoda<a href=\"#_ftn1\" name=\"_ftnref1\">[2]<\/a><\/h3>\r\n<p>DNS je n\u011bkdy naz\u00fdv\u00e1n elektronickou r\u00e1mcovou dohodou (Dvo\u0159\u00e1k et al., 2017) p\u0159edev\u0161\u00edm proto, \u017ee oba instituty slou\u017e\u00ed k uspokojov\u00e1n\u00ed opakuj\u00edc\u00edch se pot\u0159eb zadavatel\u016f, u nich\u017e je \u017e\u00e1douc\u00ed zefektivn\u011bn\u00ed jejich po\u0159izov\u00e1n\u00ed. Proti r\u00e1mcov\u00e9 dohod\u011b m\u00e1 v\u0161ak DNS n\u011bkolik v\u00fdhod. P\u0159edev\u0161\u00edm jej lze zav\u00e9st na jakoukoliv dobu, a to i na dobu neur\u010ditou (r\u00e1mcovou dohodu lze uzav\u0159\u00edt a\u017e na v\u00fdjime\u010dn\u00e9 p\u0159\u00edpady pouze na dobu 4 let). P\u0159edm\u011bt ve\u0159ejn\u00fdch zak\u00e1zek p\u0159i jeho zav\u00e1d\u011bn\u00ed posta\u010d\u00ed definovat obecn\u011bji a kdykoliv v pr\u016fb\u011bhu trv\u00e1n\u00ed syst\u00e9mu lze zadat p\u0159edm\u011bt konkr\u00e9tn\u011b definovan\u00fd se zohledn\u011bn\u00edm nap\u0159\u00edklad aktu\u00e1ln\u00edch funkcionalit a pot\u0159eb dan\u00e9ho zadavatele. Toto je velik\u00e1 v\u00fdhoda oproti r\u00e1mcov\u00fdm dohod\u00e1m, u nich\u017e nap\u0159\u00edklad v p\u0159\u00edpad\u011b v\u00fdpo\u010detn\u00ed techniky doch\u00e1z\u00ed k tomu, \u017ee nastaven\u00e9 technick\u00e9 podm\u00ednky a parametry po ur\u010dit\u00e9 dob\u011b zastar\u00e1vaj\u00ed a bu\u010f nejsou pro zadavatele dostate\u010dn\u00e9, anebo p\u0159\u00edpadn\u011b ani splniteln\u00e9.<\/p>\r\n<p>Dal\u0161\u00ed v\u00fdhodou DNS je jeho trval\u00e1 otev\u0159enost. Do DNS mohou kdykoliv v pr\u016fb\u011bhu trv\u00e1n\u00ed vstupovat nov\u00ed dodavatel\u00e9 (jde o tzv. za\u0159azen\u00ed dodavatele do zaveden\u00e9ho DNS), a to za stejn\u00fdch podm\u00ednek jako dodavatel\u00e9 za\u0159azen\u00ed p\u0159i zaveden\u00ed DNS. Zvy\u0161uje se t\u00edm konkurence mezi dodavateli, co\u017e m\u016f\u017ee p\u0159in\u00e1\u0161et i zna\u010dn\u00e9 \u00faspory, eliminuje se riziko toho, \u017ee syst\u00e9m skon\u010d\u00ed d\u0159\u00edve, ne\u017e bylo pl\u00e1nov\u00e1no, co\u017e u r\u00e1mcov\u00fdch dohod tak\u00e9 ob\u010das nast\u00e1v\u00e1. Pokud je DNS vyu\u017e\u00edv\u00e1n v r\u00e1mci centralizovan\u00e9ho zad\u00e1v\u00e1n\u00ed, pak se na rozd\u00edl od r\u00e1mcov\u00e9 dohody m\u016f\u017ee tak\u00e9 kdykoliv pr\u016fb\u011bhu trv\u00e1n\u00ed DNS m\u011bnit bez dal\u0161\u00edho okruh pov\u011b\u0159uj\u00edc\u00edch zadavatel\u016f. (To lze vyu\u017e\u00edt zejm\u00e9na v p\u0159\u00edpadech nov\u00fdch \u201eprojekt\u016f\u201c centralizovan\u00e9ho zad\u00e1v\u00e1n\u00ed, kdy se na po\u010d\u00e1tku n\u011bkte\u0159\u00ed pov\u011b\u0159uj\u00edc\u00ed zadavatel\u00e9 zdr\u00e1haj\u00ed p\u0159ipojit nebo nap\u0159\u00edklad vzniknou pozd\u011bji.)<\/p>\r\n<p><strong> <\/strong><\/p>\r\n<h3>Pro kter\u00e9 n\u00e1kupn\u00ed kategorie DNS pou\u017e\u00edt<a href=\"#_ftn2\" name=\"_ftnref2\">[3]<\/a><\/h3>\r\n<p> Institut DNS v sou\u010dasn\u00e9 podob\u011b umo\u017e\u0148uje zadavatel\u016fm efektivn\u011b po\u0159izovat d\u0159\u00edve velmi slo\u017eit\u011b nakupovan\u00e9 komodity. Vyu\u017eit\u00ed nach\u00e1z\u00ed zejm\u00e9na tam, kde zadavatel po\u0159izuje ur\u010dit\u00e9 pln\u011bn\u00ed opakovan\u011b, pot\u0159ebuje jej po\u0159izovat v relativn\u011b kr\u00e1tk\u00e9m \u010dase, r\u00e1mcov\u00e1 dohoda v\u0161ak pro n\u011bj nen\u00ed vyhovuj\u00edc\u00ed bu\u010f z d\u016fvodu \u017ee p\u0159edm\u011bt pln\u011bn\u00ed nelze vymezit p\u0159esn\u011b (nap\u0159\u00edklad jde o velmi rozs\u00e1hl\u00fd soubor \u010dinnost\u00ed \u010di zbo\u017e\u00ed) nebo nelze vymezit nem\u011bnn\u011b (typicky v oblasti ICT, ve zdravotnictv\u00ed, ve v\u011bd\u011b, kde v pr\u016fb\u011bhu doby trv\u00e1n\u00ed r\u00e1mcov\u00e9 dohody doch\u00e1z\u00ed k zna\u010dn\u00e9mu v\u00fdvoji a p\u016fvodn\u011b stanoven\u00e9 technick\u00e9 po\u017eadavky u\u017e neuspokojuj\u00ed aktu\u00e1ln\u00ed pot\u0159ebu).<\/p>\r\n<p>Asi nejzn\u00e1m\u011bj\u0161\u00edm p\u0159\u00edpadem vyu\u017eit\u00ed DNS (a to ji\u017e za p\u0159edchoz\u00ed pr\u00e1vn\u00ed \u00fapravy) je Poskytov\u00e1n\u00ed slu\u017eeb komunika\u010dn\u00ed infrastruktury informa\u010dn\u00edch syst\u00e9m\u016f ve\u0159ejn\u00e9 spr\u00e1vy (KIVS), velmi \u010dast\u00e9 jsou DNS pr\u00e1v\u011b na ICT komodity, dod\u00e1vky l\u00e9\u010div\u00fdch p\u0159\u00edpravk\u016f \u010di zdravotnick\u00fdch materi\u00e1l\u016f, kancel\u00e1\u0159sk\u00e9 pot\u0159eby \u010di n\u00e1bytek.<\/p>\r\n<p>Vyu\u017eit\u00ed DNS je mo\u017en\u00e9 ale i v oblasti slu\u017eeb, nap\u0159\u00edklad slu\u017eeb oprav, \u00fadr\u017eby majetku zadavatele, anebo projek\u010dn\u00edch slu\u017eeb. Lze tedy uzav\u0159\u00edt, \u017ee nov\u00e1 pr\u00e1vn\u00ed \u00faprava DNS p\u0159in\u00e1\u0161\u00ed do \u010desk\u00e9ho pr\u00e1vn\u00edho prost\u0159ed\u00ed n\u00e1stroj skute\u010dn\u011b flexibiln\u00ed. Vyhne-li se rozhodovac\u00ed praxe p\u0159\u00edli\u0161n\u00e9mu formalismu p\u0159i rozhodov\u00e1n\u00ed sporn\u00fdch ot\u00e1zek o n\u011bm, lze p\u0159edpokl\u00e1dat jeho mnohem \u0161ir\u0161\u00ed vyu\u017eit\u00ed.<\/p>\r\n<p> <\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> Profousov\u00e1, Zuzana (2019) \u201eDynamick\u00fd n\u00e1kupn\u00ed syst\u00e9m dle nov\u00e9 pr\u00e1vn\u00ed \u00fapravy, nejasnosti a rizika \u2013 d\u00edl prvn\u00ed, https:\/\/www.epravo.cz\/top\/clanky\/dynamicky-nakupni-system-dle-nove-pravni-upravy-nejasnosti-a-rizika-dil-prvni-109566.html.<\/p>\r\n<p><a href=\"#_ftnref2\" name=\"_ftn2\"><span>[2]<\/span><\/a> Profousov\u00e1, Zuzana (2019) \u201eDynamick\u00fd n\u00e1kupn\u00ed syst\u00e9m dle nov\u00e9 pr\u00e1vn\u00ed \u00fapravy, nejasnosti a rizika \u2013 d\u00edl druh\u00fd, https:\/\/www.epravo.cz\/top\/clanky\/dynamicky-nakupni-system-dle-nove-pravni-upravy-nejasnosti-a-rizika-dil-druhy-109567.html<\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span>[1]<\/span><\/a> Ingerov\u00e1, Petra (2019) \u201eDynamick\u00fd n\u00e1kupn\u00ed syst\u00e9m \u2013 zku\u0161enosti MPSV,\u201c Ve\u0159ejn\u00e9 zak\u00e1zky (3), 59-60.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56428":{"idvazba":"65854","nad_uzel":"55752","pod_uzel":"56428","url":"\/digitalni-nakup-scm\/2020\/13-desatero-digitalniho-architekta","sablona":"1","nazev":"Desatero digitaln\u00edho architekta n\u00e1kupu","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/13-desatero-digitalniho-architekta,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/13-desatero-digitalniho-architekta}","poradi":"10","skupina_www":"everyone","platne_od":"05.11.2020 10:14:00","platne_do":null,"iduzel":"56428","obsah":"a:12:{s:5:\"nazev\";s:40:\"Desatero digitaln\u00edho architekta n\u00e1kupu\";s:9:\"seo_title\";s:40:\"Desatero digitaln\u00edho architekta n\u00e1kupu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:288:\"<p>Spole\u010dnost amc group vydala zaj\u00edmavou a inspirativn\u00ed studii,<a href=\"#_ftn1\" name=\"_ftnref1\"><span>[1]<\/span><\/a> kter\u00e1 by se ur\u010dit\u011b m\u011bla objevit na radaru ka\u017ed\u00e9ho adepta digitalizace n\u00e1kupu. Ze studie vyb\u00edr\u00e1m a stru\u010dn\u011b komentuji \u010dty\u0159i z\u00e1sadn\u00ed my\u0161lenky.<\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:11339:\"<h2><strong>Digit\u00e1ln\u00ed architekt<\/strong><\/h2>\r\n<p>Joachim v. L\u00fcninck, \u0159editel amc group, v zaj\u00edmav\u00e9m rozhovoru zd\u016fraz\u0148uje v\u00fdznam funkce digit\u00e1ln\u00edho architekta: <em>\u201cElektronizace n\u00e1kupu je srovnateln\u00e1 se stavbou nov\u00e9ho domu, proto\u017ee i zde m\u00e1te v podstat\u011b neomezen\u00e9 mno\u017estv\u00ed lep\u0161\u00edch \u010di hor\u0161\u00edch alternativ. Apelujeme na v\u0161echny rozhodovatele- nesna\u017ete se za ka\u017edou cenu u\u0161et\u0159it, naopak, dr\u017ete se ur\u010dit\u00e9ho, p\u0159edem definovan\u00e9ho standardu a udr\u017eujte rovnov\u00e1hu mezi ji\u017e vyzkou\u0161en\u00fdm a inovativn\u00edm. Schopnost dodavatele inovovat je d\u016fle\u017eit\u00e1 pro budouc\u00ed rozvoj a konkurenceschopnost \u0159e\u0161en\u00ed, ji\u017e prov\u011b\u0159en\u00e9 moduly jsou zase d\u016fle\u017eit\u00e9 pro pl\u00e1nov\u00e1n\u00ed \u010dasov\u00e9ho r\u00e1mce, rozpo\u010dtu i kapacit. Proto v\u0161em podnik\u016fm doporu\u010duji, aby neelektronizovaly bez pomoci zku\u0161en\u00e9ho digit\u00e1ln\u00edho architekta, kter\u00fd m\u00e1 hlubok\u00e9 znalosti trhu a dok\u00e1\u017ee specifikaci p\u0159izp\u016fsobit va\u0161im konkr\u00e9tn\u00edm pot\u0159eb\u00e1m.\u201c <\/em><\/p>\r\n<p><img src=\"\/files\/uzel\/0056428\/0001~~c0ktTixJLcpXSMlMz1RILErOiDcEAA.jpg\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"623\" height=\"439\" \/>Kr\u00e1sn\u011b roli architekta n\u00e1kupu ve sv\u00e9m \u010dl\u00e1nku popsal G. Murray<a href=\"#_ftn1\" name=\"_ftnref1\"><sup>[2]<\/sup><\/a> jako experta, kter\u00fd ve spolupr\u00e1ci s mezioborov\u00fdm t\u00fdmem analyzuje, vytv\u00e1\u0159\u00ed, zav\u00e1d\u00ed do praxe a \u0159\u00edd\u00ed standardn\u00ed n\u00e1kupn\u00ed procesy. Je s podivem, jak vz\u00e1cn\u00e1 tato funkce ve firemn\u00edm n\u00e1kupu je. P\u0159ed \u010dasem jsem analyzovat strukturu n\u00e1kupu v jedn\u00e9 velk\u00e9 st\u0159edoevropsk\u00e9 rafinerii: z v\u00edce ne\u017e stovky n\u00e1kup\u010d\u00edch dominovali \u201eN\u00e1kup\u010d\u00ed ze star\u00e9 \u0161koly\u201c a \u201ePragmati\u010dt\u00ed strategi\u010dt\u00ed n\u00e1kup\u010d\u00ed,\u201c a objevilo se i n\u011bkolik \u201e\u010cist\u00fdch strat\u00e9g\u016f.\u201c To podle mana\u017eer\u016f spole\u010dnosti odr\u00e1\u017eelo profesionalizaci n\u00e1kupu, kterou spole\u010dnost proch\u00e1z\u00ed i ned\u00e1vno vzniklou funkci centr\u00e1ln\u00edch n\u00e1kup\u010d\u00edch. Co v\u0161ak v\u0161echny \u0161okovalo byl nezvykle n\u00edzk\u00fd po\u010det Architekt\u016f. V tak komplikovan\u00e9m n\u00e1kupu bych o\u010dek\u00e1val, \u017ee tato funkce bude tvo\u0159it 5 % zam\u011bstnanc\u016f. Identifikovali jsme v\u0161ak pouze jednoho! Bylo a\u017e \u00fasm\u011bvn\u00e9, \u017ee jakmile jsem v\u00fdsledek prezentoval, v\u0161ichni okam\u017eit\u011b v\u011bd\u011bli, o koho se jedn\u00e1. Shodli jsme se, \u017ee spole\u010dnost pot\u0159ebuje tuto roli v\u00fdznamn\u011b pos\u00edlit, pokud m\u00e1 n\u00e1kup dost\u00e1t v\u00fdzv\u00e1m, kter\u00e9 p\u0159ed n\u011bj veden\u00ed spole\u010dnosti klade.<\/p>\r\n<p>Vzhledem k tomu, \u017ee digitalizace n\u00e1kupu u\u017e s n\u00e1mi z\u016fstane, m\u011bly by se v\u011bt\u0161\u00ed spole\u010dnosti zamyslet nad z\u0159\u00edzen\u00edm funkce intern\u00edho digit\u00e1ln\u00edho architekta. Men\u0161\u00edm firm\u00e1m bych naopak doporu\u010dil vyu\u017e\u00edt slu\u017eeb extern\u00edho experta.<\/p>\r\n<p> <\/p>\r\n<h2><strong>Past adaptace na existuj\u00edc\u00ed procesy<\/strong><\/h2>\r\n<p>Pokud jde o samotnou implementaci digitalizace, varuje Joachim firmy p\u0159ed \u010dastou a nebezpe\u010dnou past\u00ed: \u201eFirmy elektronizuj\u00ed s p\u0159edstavou, \u017ee nov\u00fd software snadno adaptuj\u00ed na existuj\u00edc\u00ed procesy a v podstat\u011b se bude pokra\u010dovat ve star\u00fdch kolej\u00edch. Ale to je z\u00e1sadn\u00ed omyl!\u201c<\/p>\r\n<p>Zcela s Joachimem souhlas\u00edm! Principem digitalizace je sice zlep\u0161en\u00ed a zefektivn\u011bn\u00ed existuj\u00edc\u00edch proces\u016f, to ale bez jejich, \u010dasto radik\u00e1ln\u00ed zm\u011bny, nen\u00ed mysliteln\u00e9. Nav\u00edc, nov\u00fd software n\u00e1m a\u017e s brut\u00e1ln\u00ed up\u0159\u00edmnost\u00ed ukazuje, kde sou\u010dasn\u00e9 procesy nefunguj\u00ed, a otev\u00edr\u00e1 neo\u010dek\u00e1van\u00e9 p\u0159\u00edle\u017eitosti.<\/p>\r\n<p>Pokud byste si cht\u011bli prostudovat n\u00e1zorn\u00fd p\u0159\u00edklad z praxe, v\u0159ele doporu\u010duji \u010dl\u00e1nek Michaela Hammera,<a href=\"#_ftn2\" name=\"_ftnref2\"><span>[3]<\/span><\/a> ve kter\u00e9m ukazuje, jak Ford vyu\u017eil pr\u00e1v\u011b vznikaj\u00edc\u00edch informa\u010dn\u00edch technologi\u00ed, aby zoptimalizoval \u010dinnost odd\u011blen\u00ed kr\u00e1tkodob\u00fdch z\u00e1vazk\u016f v\u016f\u010di dodavatel\u016fm a sn\u00ed\u017eili po\u010det zam\u011bstnanc\u016f na 400. Jak\u00e9 pak bylo jejich zd\u011b\u0161en\u00ed, kdy\u017e zjistili, \u017ee nov\u00fd alian\u010dn\u00ed partner, Mazda, na cel\u00fd proces pot\u0159ebuje pouze 4 pracovn\u00edky! Autor potom popisuje, jak Ford tyto znalosti vyu\u017eil k dal\u0161\u00ed optimalizaci.<\/p>\r\n<p>Samoz\u0159ejm\u011b, \u017ee realita je daleko slo\u017eit\u011bj\u0161\u00ed, ale hlavn\u00ed my\u0161lenka je p\u0159esto snadno srozumiteln\u00e1: digitalizace je p\u0159\u00edle\u017eitost pod\u00edvat se na existuj\u00edc\u00ed procesy z nov\u00e9 perspektivy, pokud chceme vyu\u017e\u00edt jejich pln\u00fd potenci\u00e1l.<\/p>\r\n<p> <\/p>\r\n<h2><strong>E-procurement je n\u00e1stroj, ne \u0159e\u0161en\u00ed<\/strong><\/h2>\r\n<p>Kone\u010dn\u011b, Joachim apeluje na mana\u017eery n\u00e1kupu zodpov\u011bdn\u00e9 za digitalizaci, aby nezapom\u00ednali, \u017ee \u201en\u00e1stroje e-procurementu jsou jako tabulkov\u00fd procesor: p\u00e1r standardn\u00edch \u0161ablon, ale neomezen\u00e9 mo\u017enosti customizace! To znamen\u00e1, \u017ee \u00b4standardn\u00ed program\u00b4 nen\u00ed absolutn\u011b p\u0159izp\u016fsoben pot\u0159eb\u00e1m organizace a mus\u00ed se teprve naprogramovat.\u201c Jin\u00fdmi slovy, e-procurement je n\u00e1stroj, ne \u0159e\u0161en\u00ed. A je \u00fakolem mana\u017eer\u016f nal\u00e9zt a realizovat vhodn\u00e9 \u0159e\u0161en\u00ed.<\/p>\r\n<p>Zde op\u011bt vid\u00edm p\u0159idanou hodnotu digit\u00e1ln\u00edho architekta, kter\u00fd u\u017e pro\u0161el stovkami podobn\u00fdch projekt\u016f a dok\u00e1\u017ee z\u00e1kazn\u00edkovi nejen poradit, ale tak\u00e9 ho prov\u00e9st cel\u00fdm procesem. Osobn\u011b jsem se ned\u00e1vno se\u0161el hned se dv\u011bma takov\u00fdmi architekty a jejich p\u0159\u00edb\u011bh p\u0159etav\u00edm do p\u0159\u00edpadov\u00e9 studie. Fascinovalo m\u011b, jak jasn\u011b dok\u00e1\u017e\u00ed identifikovat ko\u0159enovou p\u0159\u00ed\u010dinu sou\u010dasn\u00fdch probl\u00e9m\u016f spole\u010dnosti a identifikovat vhodn\u00fd digitaliza\u010dn\u00ed n\u00e1stroj. Ale oni jdou je\u0161t\u011b d\u00e1le a svou organizaci provedou zr\u00e1dn\u00fdmi vodami implementace a hlavn\u011b institucionalizace, to znamen\u00e1 p\u0159ijet\u00ed nov\u00e9ho procesu pracovn\u00edky a za\u010dlen\u011bn\u00ed do b\u011b\u017en\u00e9ho fungov\u00e1n\u00ed odd\u011blen\u00ed i cel\u00e9 firmy.<\/p>\r\n<p><strong> <img src=\"\/files\/uzel\/0056428\/0001~~c0ktTixJLcpXSMlMzyw5vDAn7_DajHyFxKLkjMyS1OySRAA.pdf\" alt=\"\" \/><\/strong><\/p>\r\n<h2><strong>Desatero digit\u00e1ln\u00edho architekta <\/strong><\/h2>\r\n<p>V desateru digit\u00e1ln\u00edho architekta nalezneme hned n\u011bkolik odkaz\u016f na filozofii Business Process re-engineeringu, kterou zpopularizoval ji\u017e v\u00fd\u0161e zm\u00edn\u011bn\u00fd Michael Hammer. P\u0159esto\u017ee jsem obecn\u011b k t\u00e9to metod\u011b velmi skeptick\u00fd, souhlas\u00edm, \u017ee pr\u00e1v\u011b u digitalizace by mohla fungovat. P\u0159edev\u0161\u00edm, pokud se budeme dr\u017eet doporu\u010den\u00ed (5) a (9), kter\u00e9 nab\u00e1daj\u00ed k postupn\u00e9mu zav\u00e1d\u011bn\u00ed a nikoli k bajonetov\u00e9 metod\u011b typu \u00b4ve\u010der v\u0161e vypni, p\u0159es noc v\u0161e zm\u011b\u0148 a r\u00e1no za\u010dni naostro s nov\u00fdmi procesy.\u201c<\/p>\r\n<p> <\/p>\r\n<h3><strong>1. Zpochybn\u011bte v\u0161echno! <\/strong><\/h3>\r\n<p>Nikdy se nepokou\u0161ejte existuj\u00edc\u00ed procesy digitalizovat 1:1. Naopak, zamyslete se, kter\u00e9 procesy m\u016f\u017eete zjednodu\u0161it, zrychlit, zefektivnit? Zbavte se v\u0161ech by-pas\u016f a nesmysln\u00fdch obezli\u010dek, kter\u00e9 za ta l\u00e9ta vznikly. <\/p>\r\n<p> <\/p>\r\n<h3><strong><\/strong><strong>2. Koncep\u010dn\u00ed f\u00e1ze je grunt! <\/strong><\/h3>\r\n<p>V\u011bt\u0161ina digitaliza\u010dn\u00edch probl\u00e9m\u016f zkrachuje na \u0161patn\u00e9 koncepci, kterou lze v realiza\u010dn\u00ed f\u00e1zi u\u017e jen obt\u00ed\u017en\u011b napravit. Pr\u00e1v\u011b zde je role digit\u00e1ln\u00edho architekta zcela z\u00e1sadn\u00ed, proto\u017ee dok\u00e1\u017ee sladit pot\u0159eby v\u0161ech zainteresovan\u00fdch stran.<\/p>\r\n<p> <\/p>\r\n<h3><strong>3. Vsa\u010fte na logicky navazuj\u00edc\u00ed procesy! <\/strong><\/h3>\r\n<p>Zamyslete se nad digitalizac\u00ed strategick\u00fdch, taktick\u00fdch i ryze operativn\u00edch proces\u016f. Nezapome\u0148te, \u017ee mnoho proces\u016f jako \u0159\u00edzen\u00ed inovac\u00ed, strategick\u00fd a \u0159\u00edzen\u00ed rozvoj dodavatel\u016f, sourcing \u010di \u0159\u00edzen\u00ed smluv a \u017eivotn\u00edho cyklu je ji\u017e procesn\u011b vylad\u011bno, tak\u017ee nemus\u00edte vym\u00fd\u0161let kolo, sta\u010d\u00ed se inspirovat p\u0159\u00edklady dobr\u00e9 praxe.<\/p>\r\n<p> <\/p>\r\n<h3><strong>4. Jednotliv\u00e9 procesy detailn\u011b segmentujte! <\/strong><\/h3>\r\n<p>\u010c\u00edm detailn\u011bji procesy pop\u00ed\u0161ete, t\u00edm snadn\u011bj\u0161\u00ed a obvykle i m\u00e9n\u011b n\u00e1ro\u010dn\u00e1 bude customizace. U\u0161et\u0159\u00edte t\u00edm spoustu \u010dasu, pen\u011bz i nerv\u016f.<\/p>\r\n<p> <\/p>\r\n<h3><strong>5. Za\u010dn\u011bte elektronizovat operativn\u00ed n\u00e1kup!<\/strong><\/h3>\r\n<p>Jin\u00fdmi slovy, pokud chcete vid\u011bt rychl\u00e9 v\u00fdsledky, za\u010dn\u011bte s n\u00e1kupn\u00edmi katalogy, automatizovan\u00fdmi \u017e\u00e1dankami a objedn\u00e1vkami, proto\u017ee nikde jinde nedos\u00e1hnete tak hmatateln\u00e9ho zlep\u0161en\u00ed proces\u016f, nikde jinde si neuvoln\u00edte tolik n\u00e1kupn\u00ed kapacity ani nerealizujete vyjednan\u00e9 slevy.<\/p>\r\n<p> <\/p>\r\n<h3><strong><\/strong><strong>6. Odd\u011blte strategick\u00e9 a operativn\u00ed n\u00e1kupn\u00ed \u010dinnosti! <\/strong><\/h3>\r\n<p>Samoz\u0159ejm\u011b, \u017ee se tyto \u010dinnosti p\u0159ekr\u00fdvaj\u00ed. Pro pot\u0159eby digitalizace je v\u0161ak pot\u0159ebujeme kr\u00e1tkodob\u011b odd\u011blit a detailn\u011b popsat a potom je v pr\u016fb\u011bhu digitaliza\u010dn\u00edho procesu op\u011bt vhodn\u011b propojit, av\u0161ak efektivn\u011bji a s vy\u0161\u0161\u00ed p\u0159idanou hodnotou. <\/p>\r\n<p> <\/p>\r\n<h3><strong>7. Pamatujte, \u017ee konkr\u00e9tn\u00ed proces = konkr\u00e9tn\u00ed \u010dlov\u011bk! <\/strong><strong> <\/strong><\/h3>\r\n<p>Ud\u011blejte z n\u00e1kup\u010d\u00edch vlastn\u00edky proces\u016f a skute\u010dn\u00e9 experty na procesy, kter\u00e9 se daj\u00ed postupn\u011b digitalizovat jako nap\u0159\u00edklad \u0159\u00edzen\u00ed inovac\u00ed, category management nebo centralizovan\u00e1 RFX-platforma.<\/p>\r\n<p> <\/p>\r\n<h3><strong>8. Mi\u0159te tam, kde je nejv\u011bt\u0161\u00ed potenci\u00e1l! <\/strong><\/h3>\r\n<p><strong> <\/strong>Polo\u017ete si ot\u00e1zku, kde m\u016f\u017eete o\u010dek\u00e1vat rychl\u00e9 a hmatateln\u00e9 v\u00fdsledky. Za\u010dn\u011bte v mal\u00e9m a se snadno implementovateln\u00fdmi projekty. Nap\u0159\u00edklad hodnocen\u00ed dodavatel\u016f lze obvykle snadno a bezbolestn\u011b automatizovat. Stejn\u011b tak n\u011bkter\u00e9 f\u00e1ze v\u00fdb\u011brov\u00e9ho \u0159\u00edzen\u00ed, jako e-RFX nebo e-aukce lze snadno elektronizovat.<\/p>\r\n<p> <\/p>\r\n<h3><strong>9. Z\u016fsta\u0148te nohama na zemi!<\/strong><\/h3>\r\n<p>Trh nab\u00edz\u00ed celou \u0159adu standardizovan\u00fdch a modul\u00e1rn\u00ed e-procurement \u0159e\u0161en\u00ed, kter\u00e9 m\u016f\u017eete okam\u017eit\u011b pou\u017e\u00edt. P\u0159edev\u0161\u00edm na za\u010d\u00e1tku je v\u00fdhodn\u00e9 volit modul\u00e1rn\u00ed \u0159e\u0161en\u00ed, kter\u00e1 m\u016f\u017eete v p\u0159\u00edpad\u011b pot\u0159eby snadno roz\u0161\u00ed\u0159it. Digitalizace nen\u00ed jednoduch\u00e1, ale ani to nen\u00ed raketov\u00e1 v\u011bda. Pot\u0159ebn\u00e9 technologie u\u017e na trhu d\u00e1vno jsou.<\/p>\r\n<p> <\/p>\r\n<h3><strong>10. Zapojte v\u0161echny! <\/strong><\/h3>\r\n<p><strong> <\/strong>Digitalizace n\u00e1kupu ovliv\u0148uje cel\u00fd dodavatelsk\u00fd \u0159et\u011bzec. Zapojte je do projektu a vyslechn\u011bte si jejich p\u0159\u00e1n\u00ed i obavy, dle hesla \u201en\u00e1kup elektronizuje spole\u010dn\u011b se v\u0161emi zainteresovan\u00fdmi stranami.\u201c Smysluplnost a proveditelnost po\u017eadavk\u016f posu\u010fte spole\u010dn\u011b.<\/p>\r\n<p> <\/p>\r\n<h2><strong>Z\u00e1v\u011br<\/strong><\/h2>\r\n<p><strong><\/strong><\/p>\r\n<p>Studie amc group potvrzuje, \u017ee v oblasti digitalizace n\u00e1kupu pat\u0159\u00ed mezi experty, kte\u0159\u00ed by m\u011bli obohatit tuzemsk\u00e9 n\u00e1kupn\u00ed konference zam\u011b\u0159en\u00e9 na digitalizaci n\u00e1kupu. D\u016fraz na funkci <em>Digit\u00e1ln\u00edho architekta<\/em> potvrzuje zna\u010dn\u00e9 zku\u0161enosti se skryt\u00fdmi n\u00e1strahami digit\u00e1ln\u00edho n\u00e1kupu. <em>Desatero digit\u00e1ln\u00edho architekta<\/em> pak m\u016f\u017ee firm\u00e1m poslou\u017eit jako seznam realistick\u00fdch a vyzkou\u0161en\u00fdch doporu\u010den\u00ed p\u0159i digitalizaci n\u00e1kupu.<\/p>\r\n<p> <\/p>\r\n<p>Citace i Desatero uv\u00e1d\u00edm s laskav\u00fdm svolen\u00edm autora \u010dl\u00e1nku, p. Erk Ewringmann-D\u00f6rr.<\/p>\r\n<p><\/p>\r\n<p><a href=\"#_ftnref1\" name=\"_ftn1\"><span><em>[1]<\/em><\/span><\/a><em> Ewringmann-D\u00f6rr, Erk (2020) \u201eSo gelingt der digitale Neubau Ihres Einkaufs,\u201c accessed on 30.10.2020 at www.amc-group.de. <\/em><\/p>\r\n<p><em><a href=\"#_ftnref2\" name=\"_ftn2\">[2]<\/a> Gordon Murray, J. (2002). \u201eNew roles for purchasing: researchers, detectives, teachers, doctors and architects.\u201c International Journal of Public Sector Management, 15(4), 307-315.<\/em><\/p>\r\n<p><em>[3] Hammer, M. (1990). Reengineering work: don't automate, obliterate. Harvard business review, 68(4), 104-112.<\/em><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56350":{"idvazba":"65683","nad_uzel":"55752","pod_uzel":"56350","url":"\/digitalni-nakup-scm\/2020\/jak-vybrat-pro-vas-nakup-optimalni-system-digitalizace","sablona":"1","nazev":"Jak vybrat pro v\u00e1\u0161 n\u00e1kup optim\u00e1ln\u00ed syst\u00e9m digitalizace?","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/jak-vybrat-pro-vas-nakup-optimalni-system-digitalizace,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/jak-vybrat-pro-vas-nakup-optimalni-system-digitalizace}","poradi":"11","skupina_www":"everyone","platne_od":"03.11.2020 08:58:00","platne_do":null,"iduzel":"56350","obsah":"a:12:{s:5:\"nazev\";s:61:\"Jak vybrat pro v\u00e1\u0161 n\u00e1kup optim\u00e1ln\u00ed syst\u00e9m digitalizace?\";s:9:\"seo_title\";s:61:\"Jak vybrat pro v\u00e1\u0161 n\u00e1kup optim\u00e1ln\u00ed syst\u00e9m digitalizace?\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:395:\"<p><strong>Franti\u0161ek Bumba, 2020<\/strong><\/p>\r\n<p>Chcete-li digitalizovat va\u0161e n\u00e1kupn\u00ed procesy, je d\u016fle\u017eit\u00e9 p\u0159ihl\u00e9dnout k cel\u00e9 \u0159ad\u011b r\u016fzn\u00fdch aspekt\u016f. \u00damysln\u011b nemluv\u00edme o v\u00fdb\u011bru \u201enejlep\u0161\u00edho\u201c syst\u00e9mu jako takov\u00e9ho, ale o syst\u00e9mu, kter\u00fd je pro v\u00e1s funk\u010dn\u011b a cenov\u011b optim\u00e1ln\u00ed, to znamen\u00e1 nejlep\u0161\u00ed vzhledem k pot\u0159eb\u00e1m a mo\u017enostem va\u0161eho n\u00e1kupu.<\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:8144:\"<p>V podstat\u011b jsou dv\u011b mo\u017enosti, jak n\u00e1kup digitalizovat:<\/p>\r\n<p>Pokud pou\u017e\u00edv\u00e1te ERP syst\u00e9my jako SAP, Oracle, Infor atd. nebo ERP syst\u00e9m dom\u00e1c\u00edho dodavatele softwaru, tak mo\u017en\u00e1 zjist\u00edte, \u017ee<\/p>\r\n<ul>\r\n<li>nab\u00edzen\u00e9 ERP moduly pro n\u00e1kup nejsou v souladu s va\u0161imi pot\u0159ebami<\/li>\r\n<li>p\u0159edev\u0161\u00edm nadn\u00e1rodn\u00ed ERP syst\u00e9my jsou pro v\u00e1s cenov\u011b nep\u0159ijateln\u00e9<\/li>\r\n<li>dodavatel\u00e9 syst\u00e9mu pro v\u00e1s odm\u00edtaj\u00ed realizovat jak\u00e9koliv \u00fapravy, nebo jsou tyto \u00fapravy za p\u0159emr\u0161t\u011bn\u00e9 ceny<\/li>\r\n<li>obsluha t\u011bchto syst\u00e9m\u016f nen\u00ed u\u017eivatelsky p\u0159\u00edv\u011btiv\u00e1, a tak nejsou akceptov\u00e1ny va\u0161imi n\u00e1kup\u010d\u00edmi a zvy\u0161uj\u00ed se n\u00e1klady na zaveden\u00ed<\/li>\r\n<li>zav\u00e1d\u011bn\u00ed t\u011bchto syst\u00e9m\u016f je \u010dasto doprov\u00e1zeno n\u00e1kladn\u00fdmi konzultacemi.<\/li>\r\n<\/ul>\r\n<p>Alternativn\u011b m\u016f\u017eete zav\u00e9st jako dopln\u011bk va\u0161eho ERP cloudov\u00e9 \u0159e\u0161en\u00ed SaaS (System as a Servis) od v\u00fdvoj\u00e1\u0159\u016f, kte\u0159\u00ed se na digitalizaci n\u00e1kupu specializovali.<\/p>\r\n<p>SaaS v\u00fdhody objasn\u00edme na p\u0159\u00edkladu syst\u00e9mu, kter\u00fd byl vyvinut na z\u00e1klad\u011b n\u00e1sleduj\u00edc\u00edch princip\u016f:Kompletnost digitalizace<o:p><\/o:p><\/p>\r\n<p><img src=\"\/files\/uzel\/0056350\/0001~~808qSjzTWJWaXVEBAA.png\" alt=\"\" width=\"904\" height=\"509\" \/><\/p>\r\n<h2>Kompletnost digitalizace<\/h2>\r\n<p>Integrovan\u00e9 \u0159e\u0161en\u00ed se obecn\u011b sest\u00e1v\u00e1 z n\u00e1sleduj\u00edc\u00edch modul\u016f:<\/p>\r\n<ul>\r\n<li>N\u00e1kladov\u00e1 anal\u00fdza n\u00e1kupn\u00ed \u010dinnosti ((Total Spend Analysis). Strukturuje a mapuje v\u00fdchoz\u00ed stav n\u00e1kupu a identifikuje oblasti, ve kter\u00fdch lze dos\u00e1hnout rychl\u00fdch a \u00fa\u010dinn\u00fdch zlep\u0161en\u00ed (\u201elow hanging fruits\u201c)<\/li>\r\n<li>Katalogov\u00fd n\u00e1kup standardn\u00edch produkt\u016f nep\u0159\u00edm\u00e9 spot\u0159eby jak n\u00e1kupn\u00edm odd\u011blen\u00edm, tak autorizovan\u00fdmi \u017eadateli v ostatn\u00edch odd\u011blen\u00edch, s u\u017eivatelsky p\u0159\u00edv\u011btiv\u00fdm workflow<\/li>\r\n<li>Sourcing pro n\u00e1kup kl\u00ed\u010dov\u00fdch produkt\u016f (leverage goods) mana\u017eery jednotliv\u00fdch kategori\u00ed pomoc\u00ed RFI, RFQ a elektronick\u00fdch aukc\u00ed<\/li>\r\n<li>SRM (Supplier Relationship Management) pro v\u00fdb\u011br nejlep\u0161\u00edch dodavatel\u016f a rozvoj vztah\u016f s nimi<\/li>\r\n<li>P2P (Purchase 2 Pay) pro elektronick\u00fd fulfillment od objedn\u00e1vky po fakturu<\/li>\r\n<\/ul>\r\n<p>Z\u00e1kazn\u00edk m\u00e1 volbu kompletn\u00ed implementace nebo libovoln\u00e9 kombinace t\u011bchto modul\u016f. Je z\u0159ejm\u00e9, \u017ee nejvy\u0161\u0161\u00ed \u00fa\u010dinnosti digitalizace n\u00e1kup\u016f lze dos\u00e1hnout spole\u010dnou implementac\u00ed v\u0161ech modul\u016f. V praxi se doporu\u010duje postupn\u00e9 zaveden\u00ed v individu\u00e1ln\u00edm po\u0159ad\u00ed pro dan\u00e9ho z\u00e1kazn\u00edka.<\/p>\r\n<p><\/p>\r\n<h2>1. Koncentrace na to podstatn\u00e9<\/h2>\r\n<p>Pareto princip plat\u00ed i pro digitalizaci n\u00e1kupu: pomoc\u00ed nejd\u016fle\u017eit\u011bj\u0161\u00edch 20 % v\u0161ech mo\u017en\u00fdch workflow pokryjete cca 80 % v\u0161ech podstatn\u00fdch funkc\u00ed n\u00e1kupu. Cena zb\u00fdvaj\u00edc\u00edch 20 % funkc\u00ed v\u00e1s bude st\u00e1t v\u00edce ne\u017e 80 % dodate\u010dn\u00fdch n\u00e1klad\u016f.<\/p>\r\n<p>Hospod\u00e1\u0159sky smyslupln\u00fd syst\u00e9m se koncentruje pr\u00e1v\u011b na t\u011bch 20 % nejd\u016fle\u017eit\u011bj\u0161\u00edch workflow s t\u00edm, \u017ee dal\u0161\u00ed funkcionalitu je mo\u017en\u00e9 doplnit kdykoliv dle skute\u010dn\u00fdch pot\u0159eb.<\/p>\r\n<p>Zaveden\u00ed stoprocentn\u00ed digitalizace je n\u00e1kladn\u00e9. Mezn\u00ed u\u017eitek 80 % ned\u016fle\u017eit\u00fdch workflow je omezen\u00fd. Doporu\u010dujeme tato workflow zav\u00e1d\u011bt a\u017e pot\u00e9, co v\u00e1m ty nejatraktivn\u011bj\u0161\u00ed funkce \u201evyd\u011blaj\u00ed\u201c na dal\u0161\u00ed kroky :-)<\/p>\r\n<p>Krom\u011b toho provozovatel\u00e9 SaaS permanentn\u011b dopl\u0148uj\u00ed dal\u0161\u00ed funkce na z\u00e1klad\u011b sv\u00fdch zku\u0161enost\u00ed a p\u0159\u00e1n\u00ed z\u00e1kazn\u00edk\u016f, kter\u00e9 ucelen\u011b navazuj\u00ed na st\u00e1vaj\u00edc\u00ed workflow.<\/p>\r\n<p> <\/p>\r\n<h2>2. Akceptace digitalizace<\/h2>\r\n<p> Ze zku\u0161enosti v\u00edme, \u017ee zaveden\u00ed digitalizace n\u00e1kupu nar\u00e1\u017e\u00ed \u010dasto na po\u010d\u00e1te\u010dn\u00ed skepsi ze strany spolupracovn\u00edk\u016f v n\u00e1kupu. Tento postoj pramen\u00ed z ned\u016fv\u011bry v\u016f\u010di zm\u011bn\u00e1m. Co v\u00e1m pom\u016f\u017ee ten nejlep\u0161\u00ed syst\u00e9m, pokud je vn\u00edm\u00e1n jako vet\u0159elec bez z\u0159ejm\u00e9ho prosp\u011bchu!<\/p>\r\n<p>Tyto potenci\u00e1ln\u00ed averze p\u0159ekon\u00e1te snadn\u011bji, pokud<\/p>\r\n<ul>\r\n<li>poskytnete va\u0161im zam\u011bstnanc\u016fm v\u00fdklad syst\u00e9mu, jeho c\u00edl\u016f a zajist\u00edte pot\u0159ebn\u00fd tr\u00e9nink<\/li>\r\n<li>nov\u00e9 \u0159e\u0161en\u00ed je logicky strukturovan\u00e9 a snadno pochopiteln\u00e9<\/li>\r\n<li>u\u017eivatelsk\u00e9 rozhran\u00ed je p\u0159\u00edv\u011btiv\u00e9 a intuitivn\u00ed<\/li>\r\n<li>syst\u00e9m v\u00fdrazn\u011b usnad\u0148uje pr\u00e1ci n\u00e1kupn\u00edho odd\u011blen\u00ed<\/li>\r\n<\/ul>\r\n<p>a poskytovatel zajist\u00ed rychlou podporu, pokud je zapot\u0159eb\u00ed. Alternativn\u011b se osv\u011bd\u010dilo k zaveden\u00ed nov\u00e9ho syst\u00e9mu vy\u010dlenit motivovan\u00e9 spolupracovn\u00edky, kte\u0159\u00ed sv\u00e9 zku\u0161enosti p\u0159edaj\u00ed sv\u00fdm koleg\u016fm. Nejefektivn\u011bj\u0161\u00ed konzultant je sympatick\u00fd kolega :-)<\/p>\r\n<p><\/p>\r\n<h2>3. Struktur\u00e1ln\u00ed zm\u011bna \u010dinnost\u00ed n\u00e1kupu<\/h2>\r\n<p> Jak se projev\u00ed digitalizace v praxi n\u00e1kupu? V\u00fdchoz\u00ed stav lze charakterizovat n\u00e1sledovn\u011b:<\/p>\r\n<ul>\r\n<li>Manu\u00e1ln\u00ed workflow zp\u016fsobuj\u00ed ne\u00fam\u011brn\u00e9 procesn\u00ed n\u00e1klady.<\/li>\r\n<li>Manu\u00e1ln\u00ed procesy sv\u00e1d\u011bj\u00ed k tomu, \u017ee jsou zav\u00e1d\u011bny pro jednor\u00e1zov\u00e9 anebo z\u0159\u00eddka pot\u0159ebn\u00e9 nestandardn\u00ed procesy, \u010d\u00edm\u017e se komplikuje jejich \u0159\u00edzen\u00ed.<\/li>\r\n<li>\u201eNedostatek pl\u00e1nov\u00e1n\u00ed produkuje provozn\u00ed chaos\u201c.<\/li>\r\n<\/ul>\r\n<p>Efektivn\u00ed syst\u00e9my postupuj\u00ed diametr\u00e1ln\u011b odli\u0161n\u011b v n\u00e1sleduj\u00edc\u00edch kroc\u00edch:<\/p>\r\n<ul>\r\n<li>roz\u010dlen\u011bn\u00ed workflow na hlavn\u00ed a vedlej\u0161\u00ed (viz bod 2).<\/li>\r\n<li>konsekventn\u00ed standardizace a normalizace hlavn\u00edch workflow<\/li>\r\n<li>definice pot\u0159ebn\u00fdch kmenov\u00fdch dat a datov\u00fdch rozhran\u00ed<\/li>\r\n<li>nastaven\u00ed \u0159\u00edd\u00edc\u00edch parametr\u016f digitalizovan\u00fdch workflow<\/li>\r\n<\/ul>\r\n<p> <\/p>\r\n<h2>3. Proces zav\u00e1d\u011bn\u00ed syst\u00e9mu<\/h2>\r\n<p> V\u00fdsledky v\u00fd\u0161e zm\u00edn\u011bn\u00fdch p\u0159\u00edstup\u016f obsahuj\u00ed eficientn\u00ed syst\u00e9my ji\u017e v z\u00e1kladn\u00edm nastaven\u00ed. Rozhodovac\u00ed parametry se po odsouhlasen\u00ed s veden\u00edm n\u00e1kupu uprav\u00ed podle pot\u0159eb z\u00e1kazn\u00edka. T\u00edmto zp\u016fsobem se minimalizuj\u00ed n\u00e1klady na nastaven\u00ed syst\u00e9mu. Syst\u00e9m m\u016f\u017ee b\u00fdt zaveden v rekordn\u00edm \u010dase.<\/p>\r\n<p>Spolu\u00fa\u010dast z\u00e1kazn\u00edka p\u0159i zav\u00e1d\u011bn\u00ed syst\u00e9mu se omezuje na<\/p>\r\n<ul>\r\n<li>P\u0159evzet\u00ed kmenov\u00fdch dat ze st\u00e1vaj\u00edc\u00edho ERP syst\u00e9mu z\u00e1kazn\u00edka pomoc\u00ed odsouhlasen\u00fdch rozhran\u00ed, pop\u0159. dopln\u011bn\u00ed t\u011bchto dat z jin\u00fdch zdroj\u016f.<\/li>\r\n<li>Nastaven\u00ed rozhodovac\u00edch parametr\u016f pro definovan\u00e1 workflow.<\/li>\r\n<li>Pilotn\u00ed provoz a p\u0159ej\u00edmka syst\u00e9mu.<\/li>\r\n<\/ul>\r\n<p>Pro zav\u00e1d\u011bn\u00ed modul\u016f syst\u00e9mu lze obecn\u011b jmenovat \u2013 v z\u00e1vislosti od datov\u00e9 situace u z\u00e1kazn\u00edka \u2013 n\u00e1sleduj\u00edc\u00ed orienta\u010dn\u00ed \u010dasov\u00e9 osy:<\/p>\r\n<ul>\r\n<li>Sourcing a n\u00e1kladov\u00e1 anal\u00fdza: n\u011bkolik dn\u016f<\/li>\r\n<li>Katalogov\u00fd n\u00e1kup: n\u011bkolik t\u00fddn\u016f v z\u00e1vislosti na organizaci \u017eadatel\u016f a schvalovatel\u016f<\/li>\r\n<li>SRM: projev\u00ed se a\u017e po n\u011bkolika m\u011bs\u00edc\u00edch v z\u00e1vislosti na v\u00fdm\u011bn\u011b informac\u00ed mezi zadavatelem a jeho dodavateli<\/li>\r\n<\/ul>\r\n<p> <\/p>\r\n<h2>4. Operativn\u00ed zlep\u0161en\u00ed versus strategick\u00e9 zm\u011bny<\/h2>\r\n<p>V\u00fd\u0161e uveden\u00e9 moduly jsou n\u00e1stroje operativn\u00edho charakteru, kter\u00e9 zefektiv\u0148uj\u00ed n\u00e1kup, i kdy\u017e n\u011bkte\u0159\u00ed zast\u00e1nci digitalizace n\u00e1kupu je \u010d\u00e1ste\u010dn\u011b povy\u0161uj\u00ed na strategick\u00e9.<\/p>\r\n<p>Strategick\u00e1 opat\u0159en\u00ed se v odborn\u00e9 literatu\u0159e t\u00fdkaj\u00ed dalekos\u00e1hl\u00fdch struktur\u00e1ln\u00edch zm\u011bn, kter\u00e9 obchodn\u00ed organizaci zp\u0159\u00edstupn\u00ed nejen konkuren\u010dn\u00ed v\u00fdhody jako takov\u00e9, ale z\u00e1rove\u0148 zm\u011bny trval\u00e9, pro konkurenci dlouhodob\u011b nedostupn\u00e9. P\u0159\u00edklady strategick\u00fdch zm\u011bn:<\/p>\r\n<ul>\r\n<li>Invention on demand<\/li>\r\n<li>Make or buy<\/li>\r\n<li>Vertik\u00e1ln\u00ed integrace<\/li>\r\n<li>Design to cost<\/li>\r\n<li>Specializace versus modularizace<\/li>\r\n<li>Strategick\u00e9 aliance<\/li>\r\n<li>F\u00faze<\/li>\r\n<\/ul>\r\n<p>Zm\u011bny tohoto ra\u017een\u00ed jsou realizov\u00e1ny v t\u00fdmech, ve kter\u00fdch jsou krom\u011b n\u00e1kupu zastoupena i dal\u0161\u00ed odd\u011blen\u00ed jako marketink, R&D, v\u00fdroba, logistika a controlling.<\/p>\r\n<p>Operativn\u00ed v\u00fdsledky digitalizovan\u00e9ho n\u00e1kupu podporuj\u00ed nep\u0159\u00edmo i strategick\u00e1 rozhodnut\u00ed. Jednou ze sty\u010dn\u00fdch ploch sk\u00fdt\u00e1 SRM a jeho analytick\u00e9 poznatky o dodavatelsk\u00e9m trhu. Efektivn\u00ed operativa poskytuje d\u00e1le finan\u010dn\u00ed prost\u0159edky pro anal\u00fdzu strategick\u00fdch \u0159e\u0161en\u00ed a uvol\u0148uje kapacitu n\u00e1kupn\u00edho odd\u011blen\u00ed k permanentn\u00edmu hodnocen\u00ed r\u016fzn\u00fdch rozvojov\u00fdch alternativ.<\/p>\r\n<p> <\/p>\r\n<h3>O autorovi:<\/h3>\r\n<p>Dr. Franti\u0161ek Bumba \u00fasp\u011b\u0161n\u011b podnik\u00e1 a konzultuje v oblasti digitalizace n\u00e1kupu. Na st\u0159edoevropsk\u00e9m trhu dlouhodob\u011b spolupracuje se spole\u010dnost\u00ed Apitea, kter\u00e1 nab\u00edz\u00ed komplexn\u00ed e-procurement platformu Promitea.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56348":{"idvazba":"65679","nad_uzel":"55752","pod_uzel":"56348","url":"\/digitalni-nakup-scm\/2020\/je-nakupni-vyjednavani-odsouzeno-k-smrti","sablona":"1","nazev":"Je n\u00e1kupn\u00ed vyjedn\u00e1v\u00e1n\u00ed odsouzeno k smrti?","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/je-nakupni-vyjednavani-odsouzeno-k-smrti,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/je-nakupni-vyjednavani-odsouzeno-k-smrti}","poradi":"12","skupina_www":"everyone","platne_od":"02.11.2020 09:53:00","platne_do":null,"iduzel":"56348","obsah":"a:12:{s:5:\"nazev\";s:46:\"Je n\u00e1kupn\u00ed vyjedn\u00e1v\u00e1n\u00ed odsouzeno k smrti?\";s:9:\"seo_title\";s:46:\"Je n\u00e1kupn\u00ed vyjedn\u00e1v\u00e1n\u00ed odsouzeno k smrti?\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:20:\"Angus McIntosh, 2020\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:453:\"<p>Ned\u00e1vno jsem m\u011bl \u00fa\u017easn\u00fd rozhovor s \u0159editelem n\u00e1kupu velk\u00e9ho evropsk\u00e9ho koncernu. Mimo jin\u00e9 zde vyj\u00e1d\u0159il velmi odv\u00e1\u017enou my\u0161lenku, \u017ee \u201eza p\u011bt let u\u017e v n\u00e1kupu nebudeme vyjedn\u00e1vat,\u201c a pokra\u010doval: \u201eNa v\u0161echno toti\u017e bude existovat transparentn\u00ed cena, cel\u00fd n\u00e1kupn\u00ed proces budou zaji\u0161\u0165ovat roboti a n\u00e1kup\u010d\u00ed budou pouze administrovat pln\u011b digitalizovan\u00e9 n\u00e1kupn\u00ed syst\u00e9my.\u201c <\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:3419:\"<p>Pro n\u011bkoho, kdo je tak zap\u00e1len\u00fd pro \u0159\u00edzen\u00ed n\u00e1kupu i pro vyjedn\u00e1v\u00e1n\u00ed jako j\u00e1, to byla samoz\u0159ejm\u011b studen\u00e1 sprcha a mimo\u0159\u00e1dn\u011b depresivn\u00ed vize. Automaticky jsem ji odm\u00edtl, ale sem\u00ednko pochybnost\u00ed ve mn\u011b p\u0159eci jen zakl\u00ed\u010dilo: Co kdy\u017e m\u00e1 pravdu? V\u017edy\u0165 sou\u010dasn\u00fd bou\u0159liv\u00fd v\u00fdvoj n\u00e1kupu se do zna\u010dn\u00e9 m\u00edry t\u00edmto sm\u011brem ub\u00edr\u00e1!<\/p>\r\n<p><img src=\"obr_blog_011.png (247 kb) 78%\" class=\"img_fancy_no\" alt=\"\" \/>Za prv\u00e9, je st\u00e1le snadn\u011bj\u0161\u00ed z\u00edskat transparentn\u00ed a jednodu\u0161e porovnatelnou informaci o tr\u017en\u00edch cen\u00e1ch. Za druh\u00e9, automatizace\/digitalizace\/robotizace n\u00e1kupu postupuje m\u00edlov\u00fdmi kroky a p\u0159eb\u00edr\u00e1 \u010dinnosti, kter\u00e9 jsme je\u0161t\u011b p\u0159ed n\u011bkolika lety pova\u017eovali za dom\u00e9nu v\u011bdecko-fantastick\u00fdch rom\u00e1n\u016f. A\u010d nerad, mus\u00edm souhlasit, \u017ee tyto trendy v\u00fdrazn\u011b sni\u017euj\u00ed p\u0159idanou hodnotu vyjedn\u00e1v\u00e1n\u00ed p\u0159i realizaci rutinn\u00edch obchodn\u00edch p\u0159\u00edpad\u016f.<\/p>\r\n<p><img src=\"\/files\/uzel\/0056348\/0001~~y08qik_KyU-PNzA0jDcCAA.png\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"196\" height=\"233\" \/>Jen\u017ee to je jen jedna strana mince! Ne\u017e vy\u0159kneme definitivn\u00ed soud, m\u011bli bychom se pod\u00edvat i na tu druhou, kterou utv\u00e1\u0159\u00ed p\u011bt dominantn\u00edch trend\u016f modern\u00edho n\u00e1kupu:<\/p>\r\n<ul>\r\n<li>Rozvoj vz\u00e1jemn\u011b propojen\u00fdch ekosyst\u00e9m\u016f, tzn. perspektiva dodavatelsk\u00e9ho \u0159et\u011bzce jako s\u00edt\u011b, na \u00fakor tradi\u010dn\u00edho line\u00e1rn\u00edho uspo\u0159\u00e1d\u00e1n\u00ed dodavatelsko-odb\u011bratelsk\u00fdch vztah\u016f,<\/li>\r\n<li>St\u00e1le v\u011bt\u0161\u00ed d\u016fraz na etick\u00fd, f\u00e9rov\u00fd a udr\u017eiteln\u00fd n\u00e1kup,<\/li>\r\n<li>Po\u017eadavek oprostit se v procesu v\u00fdb\u011bru a \u0159\u00edzen\u00ed dodavatele od tradi\u010dn\u00edho transak\u010dn\u00edho n\u00e1kupu a naopak zohlednit \u0161ir\u0161\u00ed strategick\u00e9 pot\u0159eby firmy,<\/li>\r\n<li>St\u00e1le se zrychluj\u00edc\u00ed tempo inovac\u00ed a st\u00e1le rozt\u0159\u00ed\u0161t\u011bn\u011bj\u0161\u00ed struktura vlastnictv\u00ed du\u0161evn\u00edch pr\u00e1v,<\/li>\r\n<li>D\u016fraz na odolnost dodavatelsk\u00fdch \u0159et\u011bzc\u016f a \u0159\u00edzen\u00ed dodavatelsk\u00e9ho rizika<\/li>\r\n<\/ul>\r\n<p>T\u011bchto p\u011bt vz\u00e1jemn\u011b prov\u00e1zan\u00fdch trend\u016f naopak vy\u017eaduje daleko intenzivn\u011bj\u0161\u00ed zapojen\u00ed lidsk\u00e9ho faktoru do obchodn\u00edch vztah\u016f. A toto zapojen\u00ed m\u00e1 dob\u0159e zn\u00e1m\u00e9 jm\u00e9no: vyjedn\u00e1v\u00e1n\u00ed. Vyjedn\u00e1v\u00e1n\u00ed, o kter\u00e9m zde mluv\u00edm, se v\u0161ak radik\u00e1ln\u011b li\u0161\u00ed prost\u00e9ho handrkov\u00e1n\u00ed o cenu, kter\u00e9 je pravd\u011bpodobn\u011b odsouzeno k z\u00e1niku. Vyjedn\u00e1v\u00e1n\u00ed, tak jak jej ch\u00e1pu j\u00e1, je slo\u017eit\u00e9, zahrnuje mno\u017estv\u00ed zainteresovan\u00fdch stran, zohled\u0148uje mno\u017estv\u00ed rozhodovac\u00edch krit\u00e9ri\u00ed a sna\u017e\u00ed se nejd\u0159\u00edve probl\u00e9m identifikovat, pochopit a n\u00e1sledn\u011b jej i vy\u0159e\u0161it. Na tomto m\u00edst\u011b je\u0161t\u011b mus\u00edm zd\u016fraznit, \u017ee vyjedn\u00e1v\u00e1n\u00ed v m\u00e9m sv\u011bt\u011b nem\u016f\u017ee b\u00fdt \u201ep\u0159\u00edjemn\u00e9,\u201c ani \u201epohodov\u00e9,\u201c proto\u017ee uzav\u0159\u00edt kvalitn\u00ed obchodn\u00ed dohodu vy\u017eaduje tvrdou pr\u00e1ci, tvrdost i ur\u010dit\u00e9 obchodn\u00ed nad\u00e1n\u00ed, stejn\u011b jako vysokou m\u00edru emo\u010dn\u00ed inteligence a schopnost t\u00fdmov\u00e9 pr\u00e1ce. <\/p>\r\n<p>Tak\u017ee, je n\u00e1kupn\u00ed vyjedn\u00e1v\u00e1n\u00ed mrtv\u00e9? Ne, ale radik\u00e1ln\u011b se m\u011bn\u00ed. A kl\u00ed\u010dov\u00e1 ot\u00e1zka zn\u00ed: jste na tuto zm\u011bnu vy a v\u00e1\u0161 t\u00fdm p\u0159ipraveni?<\/p>\r\n<p> <\/p>\r\n<h3>O autorovi:<\/h3>\r\n<p>Po \u00fasp\u011b\u0161n\u00e9 kari\u00e9\u0159e ve firemn\u00edm n\u00e1kupu se Angus McIntosh pustil se stejnou vervou i do consultingu. Je zakladatelem n\u011bkolika firem jako nap\u0159. The Strategy Lab, Selling to procurement, Total negotiation group. Vedle konzulta\u010dn\u00ed \u010dinnosti tak\u00e9 p\u0159edn\u00e1\u0161\u00ed, \u0161kol\u00ed a publikuje.<\/p>\r\n<p>\u010cl\u00e1nek p\u0159etiskujeme s laskav\u00fdm svolen\u00edm autora, p\u0159eklad Jan Va\u0161ek.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56346":{"idvazba":"65675","nad_uzel":"55752","pod_uzel":"56346","url":"\/digitalni-nakup-scm\/2020\/konference-ocima-studentu","sablona":"3","nazev":"Konference o\u010dima student\u016f: VEREJN\u00c9 OBSTAR\u00c1VANIE 2020 PR\u00c1VO & PRAX","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/konference-ocima-studentu,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/konference-ocima-studentu}","poradi":"13","skupina_www":"everyone","platne_od":"02.11.2020 09:20:00","platne_do":null,"iduzel":"56346","obsah":"a:12:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:70:\"Konference o\u010dima student\u016f: VEREJN\u00c9 OBSTAR\u00c1VANIE 2020 PR\u00c1VO & PRAX\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:314:\"<p>Po\u017e\u00e1dali jsme \u010dty\u0159i studenty \u00dastavu ekonomiky na V\u0160CHT, kte\u0159\u00ed se specializuj\u00ed na \u0159\u00edzen\u00ed<br \/>dodavatelsk\u00fdch \u0159et\u011bzc\u016f, aby si vybrali p\u0159edn\u00e1\u0161ku, kter\u00e1 je na leto\u0161n\u00ed konferenci nejv\u00edce<br \/>zaujala, shrnuli to nejd\u016fle\u017eit\u011bj\u0161\u00ed a sou\u010dasn\u011b<br \/>p\u0159edn\u00e1\u0161ku kriticky zhodnotili. <\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:416:\"<p>Pokud jste nem\u011bli p\u0159\u00edle\u017eitost se konference z\u00fa\u010dastnit, chcete si p\u0159ipomenout kl\u00ed\u010dov\u00e9 momenty nebo v\u00e1s zaj\u00edm\u00e1 oblast Cirkul\u00e1rn\u00ed ekonomiky, Odpov\u011bdn\u00e9ho zad\u00e1v\u00e1n\u00ed, Big data ve ve\u0159ejn\u00e9m zad\u00e1v\u00e1n\u00ed \u010di European competency framework, ur\u010dit\u011b si tyto <a href=\"\/files\/uzel\/0056346\/0001~~887PS0stSs1LTlXITz7Tk5mbqFBcUpqSmldSeqYLAA.pdf\" rel=\"follow\">\u010dty\u0159i kr\u00e1tk\u00e9 p\u0159\u00edsp\u011bvky p\u0159e\u010dt\u011bte<\/a>.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka_ikona","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56199":{"idvazba":"65489","nad_uzel":"55752","pod_uzel":"56199","url":"\/digitalni-nakup-scm\/2020\/portfolio-deseti-pokrocilych-nakupnich-metod","sablona":"1","nazev":"Portfolio deseti pokro\u010dil\u00fdch n\u00e1kupn\u00edch metod","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/portfolio-deseti-pokrocilych-nakupnich-metod,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/portfolio-deseti-pokrocilych-nakupnich-metod}","poradi":"14","skupina_www":"everyone","platne_od":"23.10.2020 16:31:00","platne_do":null,"iduzel":"56199","obsah":"a:12:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:48:\"Portfolio deseti pokro\u010dil\u00fdch n\u00e1kupn\u00edch metod\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:449:\"<h2>Portfolio deseti pokro\u010dil\u00fdch n\u00e1kupn\u00edch metod<\/h2>\r\n<p><\/p>\r\n<p>Pokud pat\u0159\u00edte mezi zku\u0161en\u00e9 mana\u017eery n\u00e1kupu, mo\u017en\u00e1 si kladete legitimn\u00ed ot\u00e1zku, v \u010dem spo\u010d\u00edv\u00e1 p\u0159idan\u00e1 hodnota portfolia deseti pokro\u010dil\u00fdch n\u00e1kupn\u00edch metod ve srovn\u00e1n\u00ed se zn\u00e1mou N\u00e1kupn\u00ed \u0161achovnic\u00ed nebo jin\u00fdmi seznamy n\u00e1kupn\u00edch p\u00e1k, kter\u00e9 nach\u00e1z\u00edme p\u0159edev\u0161\u00edm v n\u011bmecky psan\u00e9 literatu\u0159e. Domn\u00edv\u00e1m se, \u017ee p\u0159\u00ednos je hned trojn\u00e1sobn\u00fd:<\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:3196:\"<p><img src=\"\/files\/uzel\/0056199\/0001~~C8jPLso_0puZc3ilQt7hhdmlBXmH1yrkppbkp1QCAA.jpg\" class=\"img_float_left img_fancy_no\" alt=\"\" width=\"496\" height=\"279\" \/>(1) Zaprv\u00e9, tento seznam nab\u00edz\u00ed jasn\u00fd a strukturovan\u00fd pl\u00e1n dal\u0161\u00edho osobn\u00edho rozvoje. Podle m\u00e9ho n\u00e1zoru, by toti\u017e skute\u010dn\u00fd expert n\u00e1kupu m\u011bl b\u00fdt kovan\u00fd ve v\u0161ech deseti oblastech, co\u017e je v praxi velice vz\u00e1cn\u00e9. Pod term\u00ednem \"n\u00e1kupn\u00ed expert\" rozum\u00edm n\u00e1kup\u010d\u00edho, kter\u00fd m\u00e1 hlubok\u00e9 znalosti konkr\u00e9tn\u00ed n\u00e1kupn\u00ed p\u00e1ky jak z teoretick\u00e9ho hlediska, tak i praktickou zku\u0161enost. Takov\u00ed lid\u00e9 v\u0161ak na trhu zoufale chyb\u00ed, jak pregnantn\u011b vyj\u00e1d\u0159il mana\u017eer z oblasti ve\u0159ejn\u00e9ho n\u00e1kupu:<\/p>\r\n<p>\"Bylo by skv\u011bl\u00e9, kdybychom m\u011bli v t\u00fdmu zku\u0161en\u00e9 praktiky, kte\u0159\u00ed by byli sou\u010dasn\u011b i vzd\u011blan\u00fdmi teoretiky. Ale v re\u00e1ln\u00e9m \u017eivot\u011b m\u00e1me v sou\u010dasn\u00e9m ve\u0159ejn\u00e9m n\u00e1kupu bu\u010f jedno, nebo druh\u00e9 a v mnoha p\u0159\u00edpadech ani jedno, co\u017e je samoz\u0159ejm\u011b ta nejhor\u0161\u00ed varianta, proto\u017ee nen\u00ed nic nebezpe\u010dn\u011bj\u0161\u00edho ne\u017e amat\u00e9\u0159i, kte\u0159\u00ed nev\u011bd\u00ed, \u017ee nev\u011bd\u00ed, a re\u00e1ln\u011b neum\u00ed d\u011blat svou pr\u00e1ci na o\u010dek\u00e1van\u00e9 \u00farovni, ale p\u0159itom se pokl\u00e1daj\u00ed za super hrdiny.\" <\/p>\r\n<p><\/p>\r\n<p>(2) Za druh\u00e9, t\u011bchto deset n\u00e1kupn\u00edch p\u00e1k p\u0159edstavuje logicky navazuj\u00edc\u00ed a vz\u00e1jemn\u011b se posiluj\u00edc\u00ed soubor p\u0159\u00edklad\u016f dobr\u00e9 praxe n\u00e1kupu. Teprve jejich kombinace je z\u00e1rukou, \u017ee neprop\u00e1sneme \u017e\u00e1dnou p\u0159\u00edle\u017eitost a zohledn\u00edme v\u0161echna v\u00fdznamn\u00e1 rizika, a to ve v\u0161ech f\u00e1z\u00edch n\u00e1kupn\u00edho cyklu. M\u016fj v\u00fdzkum i zku\u0161enosti v\u0161ak bohu\u017eel ukazuj\u00ed, \u017ee \"n\u00e1kup\u010d\u00ed v\u011bnuj\u00ed ve\u0161ker\u00e9 \u00fasil\u00ed jedn\u00e9 nebo dv\u011bma f\u00e1z\u00edm n\u00e1kupn\u00edho procesu a maxim\u00e1ln\u011b t\u0159em n\u00e1kupn\u00edm p\u00e1k\u00e1m, kter\u00e9 znaj\u00ed nejl\u00e9pe, a zbytek v\u00edcem\u00e9n\u011b ignoruj\u00ed. T\u00edm ov\u0161em prop\u00e1snou spoustu p\u0159\u00edle\u017eitost\u00ed a p\u0159ehl\u00e9dnou spoustu rizik\".<\/p>\r\n<p>(3) A za t\u0159et\u00ed, portfolio deseti n\u00e1kupn\u00edch p\u00e1k radik\u00e1ln\u011b zpochyb\u0148uje ide\u00e1l n\u00e1kup\u010d\u00edho jako v\u0161eum\u011bla, kter\u00fd um\u00ed v praxi pou\u017e\u00edt 64 n\u00e1kupn\u00edch p\u00e1k a kter\u00fd se jako korouhvi\u010dka to\u010d\u00ed od jedn\u00e9 n\u00e1kupn\u00ed \"m\u00f3dy\" ke druh\u00e9. Nav\u00edc, \u0159editel n\u00e1kupu energetick\u00e9 spole\u010dnosti upozor\u0148uje, \u017ee povrchn\u00ed znalosti \u010dasto vedou k regresi:<\/p>\r\n<p>\"Je tak snadn\u00e9 ztratit dobr\u00e9 n\u00e1kupn\u00ed n\u00e1vyky, p\u0159estat pou\u017e\u00edvat sofistikovan\u00e9 n\u00e1kupn\u00ed p\u00e1ky a vr\u00e1tit se k primitivn\u00edmu n\u00e1kupu. A je tak obt\u00ed\u017en\u00e9 udr\u017eet ji\u017e jednou dosa\u017eenou \u00farove\u0148 zralosti n\u00e1kupu, kdy\u017e jsme l\u00edn\u00ed, neznal\u00ed a nadut\u00ed.\"<\/p>\r\n<p>Pokud p\u0159ipust\u00edme, \u017ee \"sta\u010d\u00ed\" zvl\u00e1dnout deset n\u00e1kupn\u00edch p\u00e1k, nab\u00edz\u00ed se z\u00e1sadn\u00ed ot\u00e1zka: Jak dlouho bude trvat, ne\u017e se n\u00e1kup\u010d\u00ed stane expertem na cel\u00e9 portfolio? Pokus\u00edm se odpov\u011bd\u011bt na p\u0159\u00edkladu TCO, celkov\u00fdch n\u00e1klad\u016f na vlastnictv\u00ed:<\/p>\r\n<ul>\r\n<li>asi 4 hodiny posta\u010d\u00ed na zvl\u00e1dnut\u00ed \u00fapln\u00fdch z\u00e1klad\u016f,<\/li>\r\n<li>dal\u0161\u00edch 20 hodin soustavn\u00e9ho studia na pochopen\u00ed pokro\u010dil\u00fdch n\u00e1stroj\u016f TCO,<\/li>\r\n<li>nejm\u00e9n\u011b 15 v\u00fdb\u011brov\u00fdch \u0159\u00edzen\u00ed na z\u00edsk\u00e1n\u00ed relevantn\u00ed praxe a vyzkou\u0161en\u00ed si v\u0161ech chyb na vlastn\u00ed k\u016f\u017ei,<\/li>\r\n<li>a kone\u010dn\u011b p\u0159ibli\u017en\u011b rok intenzivn\u00edho pou\u017e\u00edv\u00e1n\u00ed, aby se znalosti ut\u0159\u00eddily a automatizovaly a abyste dok\u00e1zali TCO vyu\u017e\u00edt i v r\u00e1mci vnitrofiremn\u00ed politiky.<\/li>\r\n<\/ul>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56246":{"idvazba":"65557","nad_uzel":"55752","pod_uzel":"56246","url":"\/digitalni-nakup-scm\/2020\/pribeh-narozeni-e-poptavek","sablona":"1","nazev":"P\u0159\u00edb\u011bh narozen\u00ed e-popt\u00e1vek","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/pribeh-narozeni-e-poptavek,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/pribeh-narozeni-e-poptavek}","poradi":"15","skupina_www":"everyone","platne_od":"27.10.2020 20:53:00","platne_do":null,"iduzel":"56246","obsah":"a:12:{s:5:\"nazev\";s:31:\"P\u0159\u00edb\u011bh narozen\u00ed e-popt\u00e1vek\";s:9:\"seo_title\";s:31:\"P\u0159\u00edb\u011bh narozen\u00ed e-popt\u00e1vek\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:16:\"Ing. Karel Ot\u00fds\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:569:\"<p>Karel Ot\u00fds, 2020<\/p>\r\n<p><\/p>\r\n<p>K E-popt\u00e1vk\u00e1m m\u00e1m osobn\u00ed vztah, proto\u017ee jsem je vymyslel a realizoval v dob\u011b krize 2009 jako reakci na pot\u0159ebu procesn\u00edch i n\u00e1kupn\u00edch \u00faspor. P\u0159esto, \u017ee od t\u00e9 doby se tento n\u00e1stroj stal sou\u010d\u00e1st\u00ed pr\u00e1ce mnoha n\u00e1kupn\u00edch t\u00fdm\u016f, st\u00e1le je\u0161t\u011b najdeme \u0159adu firem, kter\u00e9 ho nepou\u017e\u00edvaj\u00ed \u010di neznaj\u00ed. Jedn\u00e1 se p\u0159itom o vynikaj\u00edc\u00ed n\u00e1stroj pro dobu ekonomick\u00e9 krize. Dovolte mi proto tuto vysoce efektivn\u00ed zbra\u0148 v ruk\u00e1ch n\u00e1kupu p\u0159edstavit.<\/p>\r\n<p><strong><\/strong><\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:25:\"0001~~y08qis8uyqxKBQA.jpg\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:23743:\"<h3>E-Popt\u00e1vky ve zkratce<\/h3>\r\n<p>N\u00e1stroj pro zefektivn\u011bn\u00ed procesu n\u00e1kupu (zejm\u00e9na tam, kde nelze pou\u017e\u00edt katalogy) a to s \u00fasporou a\u017e 30 % procesn\u00edch \u010das\u016f.<\/p>\r\n<p>N\u00e1stroj, kter\u00fd umo\u017e\u0148uje efektivn\u011b sout\u011b\u017eit velk\u00e9 mno\u017estv\u00ed n\u00e1kup\u016f n\u00edzk\u00e9 hodnoty. A t\u00edm sout\u011b\u017eit i polo\u017eky, kde to do t\u00e9 doby bylo \u010dasov\u011b i z hlediska n\u00e1klad\u016f procesu neefektivn\u00ed.<\/p>\r\n<p>N\u00e1stroj vyu\u017eiteln\u00fd v dob\u011b nestability, kde je nejist\u00fd v\u00fdvoj na trhu, kdy se podm\u00ednky m\u011bn\u00ed a lze o\u010dek\u00e1vat v\u011bt\u0161\u00ed konkurenci a zlep\u0161ov\u00e1n\u00ed n\u00e1kupn\u00edch podm\u00ednek a nechcete se dlouhodob\u011b zavazovat. Prakticky na denn\u00ed b\u00e1zi tak m\u016f\u017eeme pro jak\u00e9koliv n\u00e1kupy aktualizovat ceny formou jednoduch\u00e9, rychl\u00e9, a administrativn\u011b nen\u00e1ro\u010dn\u00e9 popt\u00e1vky. Skv\u011bl\u00e1 v\u011bc do ekonomick\u00e9 krize.<\/p>\r\n<p>N\u00e1stroj, kter\u00fd nahrad\u00ed dlouhodob\u00e9 r\u00e1mcov\u00e9 smlouvy, kde nen\u00ed tak pru\u017en\u00e1 reakce na aktu\u00e1ln\u00ed podm\u00ednky trhu. A to i tam, kde bychom to na prvn\u00ed pohled nehledali.<\/p>\r\n<h2><\/h2>\r\n<h3>Pro\u010d vznikly e-popt\u00e1vky<\/h3>\r\n<p>E-popt\u00e1vky byl dlouho neobjeven\u00fd poklad v n\u00e1kupu. Pamatuji si, jak jsme v roce 2008 \u0159e\u0161ili v m\u00e9m tehdej\u0161\u00edm zam\u011bstn\u00e1n\u00ed probl\u00e9m, jak administrovat velk\u00e9 mno\u017estv\u00ed ad hoc popt\u00e1vek.<\/p>\r\n<p>Co t\u00edm m\u00e1m na mysli? Do n\u00e1kupn\u00edho \u00fatvaru tehdy p\u0159ich\u00e1zelo i n\u011bkolik des\u00edtek po\u017eadavk\u016f na rychl\u00e9 n\u00e1kupy denn\u011b a my jsme st\u00e1li p\u0159ed probl\u00e9mem, jak s nimi nalo\u017eit. Jak na v\u0161echny vybrat toho spr\u00e1vn\u00e9ho dodavatele za nejv\u00fdhodn\u011bj\u0161\u00edch mo\u017en\u00fdch n\u00e1kupn\u00edch podm\u00ednek. Jednalo se o r\u016fznorod\u00e9 n\u00e1kupy od re\u017eie a po \u00fadr\u017ebu, kter\u00e9 z nejr\u016fzn\u011bj\u0161\u00edch d\u016fvod\u016f nebylo mo\u017en\u00e9 \u010di \u00fa\u010deln\u00e9 \u0159e\u0161it dlouhodob\u00fdmi v\u00fdb\u011brov\u00fdmi \u0159\u00edzen\u00edmi \u010di r\u00e1mcov\u00fdmi smlouvami. Realizovat popt\u00e1vky standardn\u00edm zp\u016fsobem, co\u017e byl tehdy fax a pozd\u011bji e-mail, nebylo z hlediska person\u00e1ln\u00edch kapacit mo\u017en\u00e9 a tak\u00e9 by to bylo procesn\u011b velmi drah\u00e9.<\/p>\r\n<p>Z\u00e1rove\u0148 jsme byli pod siln\u00fdm tlakem na \u00faspory ze strany managementu na \u00faspory a efektivitu pr\u00e1ce n\u00e1kupu. Tak jsme prost\u011b museli n\u011bco d\u011blat.<\/p>\r\n<p>Jednalo se o dva typy po\u017eadavk\u016f na n\u00e1kup, s kter\u00fdmi jsme si do t\u00e9 doby nev\u011bd\u011bli moc rady.<strong><\/strong><\/p>\r\n<p><strong>Prvn\u00edm typem byly tzv. n\u00e1hle vznikl\u00e9 po\u017eadavky p\u0159edev\u0161\u00edm na materi\u00e1l a d\u00edly do \u00fadr\u017eby. Ad hoc po\u017eadavky. Nepl\u00e1novan\u00e9.<\/strong><\/p>\r\n<p>Po\u017eadavky bez pl\u00e1nov\u00e1n\u00ed vznikaj\u00edc\u00ed aktu\u00e1ln\u011b s okam\u017eit\u00fdm \u010di velmi kr\u00e1tk\u00fdm term\u00ednem dod\u00e1n\u00ed. O opr\u00e1vn\u011bnosti nal\u00e9havosti a priority se daly samoz\u0159ejm\u011b v\u00e9st diskuse, ale o tom jak vy\u0159e\u0161it \u010di eliminovat probl\u00e9m nal\u00e9havosti po\u017eadavku n\u011bkdy v dal\u0161\u00edm \u010dl\u00e1nku.<\/p>\r\n<p>Intern\u00ed klienti, v tomto p\u0159\u00edpad\u011b z\u00e1stupci \u00faseku \u00fadr\u017eby a v\u00fdroby m\u011bli jasn\u00fd po\u017eadavek na co nejrychlej\u0161\u00ed vy\u0159\u00edzen\u00ed a dod\u00e1n\u00ed a cokoliv trvalo d\u00e9le ne\u017e den, urgovali se svou p\u0159irozenou vehemenc\u00ed a slovn\u00edkem zam\u011bstnanc\u016f d\u016fln\u00ed spole\u010dnosti. Nau\u010dil jsem se \u0159adu nov\u00fdch slov.<\/p>\r\n<p>Na v\u011bt\u0161in\u011b n\u00e1kupn\u00edch po\u017eadavk\u016f byl vyzna\u010den term\u00edn po\u017eadovan\u00e9ho dod\u00e1n\u00ed r\u016fzn\u00fdmi prioritami, jako dodejte rychle, okam\u017eit\u011b, neprodlen\u011b, ihned, co nejd\u0159\u00edve (zaj\u00edmav\u00e1 by mohla b\u00fdt diskuse na t\u00e9ma, jak se\u0159adit tyto term\u00edny z hlediska \u010dasu a co si pod nimi ka\u017ed\u00e1 ze stran p\u0159edstavovala). Jen v\u00fdjime\u010dn\u011b m\u011bly po\u017eadavky vyzna\u010denou del\u0161\u00ed dodac\u00ed lh\u016ftu, nap\u0159\u00edklad je\u0161t\u011b dnes \u010di z\u00edtra.<\/p>\r\n<p><strong>Druh\u00fdm typem po\u017eadavk\u016f byly po\u017eadavky na polo\u017eky, na kter\u00e9 sice nebyl sp\u011bch, ale z hlediska dosa\u017een\u00ed nejlep\u0161\u00edch podm\u00ednek na trhu byly pravideln\u00e9 a opakovan\u00e9 popt\u00e1vky tou nejefektivn\u011bj\u0161\u00ed cestou jejich n\u00e1kupu.<\/strong><\/p>\r\n<p>Jednou z komodit (nikoliv v\u0161ak jedinou) takto nakupovanou byl nap\u0159\u00edklad elektromateri\u00e1l do \u00fadr\u017eby. Je charakteristick\u00fd velk\u00fdm mno\u017estv\u00edm polo\u017eek (stovky a\u017e tis\u00edce r\u016fznorod\u00fdch polo\u017eek ro\u010dn\u011b), a obt\u00ed\u017en\u011b p\u0159edv\u00eddatelnou spot\u0159ebou. Nap\u0159\u00edklad ro\u010dn\u00ed opakovatelnost byla maxim\u00e1ln\u011b 30 % po\u010dtu polo\u017eek. Dal\u0161\u00ed charakteristick\u00fdm znakem t\u011bchto polo\u017eek bylo nap\u0159\u00edklad rychl\u00fd cyklus inovace (u n\u011bkter\u00fdch polo\u017eek i pouze 6 m\u011bs\u00edc\u016f), \u0161irok\u00e9 spektrum proveden\u00ed stejn\u00e9ho typu a podobn\u011b. Jedn\u00edm z logick\u00fdch c\u00edl\u016f byla tedy i minimalizace z\u00e1sob, sni\u017eov\u00e1n\u00ed n\u00e1kupn\u00ed d\u00e1vky, co\u017e op\u011bt zvy\u0161ovalo tlak na rychlost zaji\u0161t\u011bn\u00ed.<strong><\/strong><\/p>\r\n<p><strong>Tlak na n\u00e1kupn\u00ed \u00fatvar ze strany managementu<\/strong><\/p>\r\n<p>Krom\u011b tlaku od intern\u00edch klient\u016f byl n\u00e1kupn\u00ed \u00fatvar pod siln\u00fdm tlakem managementu, kter\u00fd preferoval pro n\u011bj dv\u011b z\u00e1sadn\u00ed krit\u00e9ria a to cenu a zejm\u00e9na naprostou transparentnost n\u00e1kupn\u00edho procesu.<\/p>\r\n<p>U v\u00fd\u0161e uveden\u00fdch dvou typ\u016f polo\u017eek ne\u0161lo o malou \u010d\u00e1stku pen\u011bz. Jednotliv\u00e9 po\u017eadavky sice nebyly nijak z\u00e1vratn\u00e9 hodnoty. Pohybovaly se v rozmez\u00ed od des\u00edtek korun po n\u011bkolik tis\u00edc. Tedy zd\u00e1nliv\u011b bezv\u00fdznamn\u00e9 polo\u017eky.<\/p>\r\n<p>Po proveden\u00ed anal\u00fdzy objedn\u00e1vek dle finan\u010dn\u00ed v\u00fd\u0161e, jsme v\u0161ak zjistili, \u017ee kdy\u017e tyto tzv. finan\u010dn\u011b nev\u00fdznamn\u00e9 po\u017eadavky se\u010dteme za cel\u00fd rok, tak \u010din\u00ed 15% finan\u010dn\u00edho objemu n\u00e1kupu, co\u017e byla \u010d\u00e1stka v \u0159\u00e1du n\u011bkolika des\u00edtek milion\u016f korun. Nakupovat takov\u00fd ro\u010dn\u00ed objem dosavadn\u00edm zp\u016fsobem, tzn. hlavn\u011b rychle, bez v\u00fdb\u011bru, kdekoliv, bez ohledu na cenu, s od\u016fvodn\u011bn\u00edm, \u017ee to je procesn\u011b slo\u017eit\u00e9 a nelze to \u010dasov\u011b zvl\u00e1dnout, tak to opravdu nebylo nad\u00e1le mo\u017en\u00e9. Nebylo mo\u017en\u00e9 nechat 15% objemu n\u00e1kupu nakupovat v podstat\u011b nekontrolovateln\u011b.<\/p>\r\n<p>Jako vhodn\u00e9 \u0159e\u0161en\u00ed se n\u00e1m jevila n\u011bjak\u00e1 forma e-popt\u00e1vek.<\/p>\r\n<p>Posly\u0161te tedy p\u0159\u00edb\u011bh jejich narozen\u00ed a \u017eivota.<\/p>\r\n<p><\/p>\r\n<h3>Jak vznikly e-popt\u00e1vky<\/h3>\r\n<p>Sledujte tedy na\u0161e tehdej\u0161\u00ed uva\u017eov\u00e1n\u00ed, kter\u00e9 by mohlo b\u00fdt inspirac\u00ed i pro V\u00e1s. I pro jin\u00e9 n\u00e1kupn\u00ed kategorie.<\/p>\r\n<p><strong>V t\u00e9to \u010d\u00e1sti se budu v\u011bnovat prvn\u00ed kategorii po\u017eadavk\u016f \u2013 t\u011bch tzv. prioritn\u00edch.<\/strong><\/p>\r\n<p>Pro p\u0159ipomenut\u00ed jak\u00e9 to jsou. Takov\u00e9, kde je na po\u017eadavku intern\u00edho klienta naps\u00e1no - okam\u017eit\u011b, rychle, neprodlen\u011b, ihned, p\u0159\u00edpadn\u011b je\u0161t\u011b dnes, z\u00edtra. Prost\u011b je tam term\u00edn, kter\u00fd se zcela vymyk\u00e1 b\u011b\u017en\u00fdch dodac\u00edm lh\u016ft\u00e1m, a p\u0159i jeho dodr\u017een\u00ed jdou stranou ambice na jak\u00e9koliv ovlivn\u011bn\u00ed dal\u0161\u00edch dodac\u00edch podm\u00ednek, kter\u00e9 jsou pak dost \u010dasto hor\u0161\u00ed ne\u017e obvykle. P\u0159edev\u0161\u00edm to m\u00e1 dopad na cenu, p\u0159\u00edpadn\u011b na ni\u017e\u0161\u00ed n\u00e1roky na kvalitu \u010di specifikaci.<\/p>\r\n<p>Pro intern\u00edho klienta jako pracovn\u00edka odpov\u011bdn\u00e9ho za definici kvality, specifikace a term\u00ednu dod\u00e1n\u00ed je velmi jednoduch\u00e9 vytvo\u0159it takov\u00fd po\u017eadavek a n\u00e1le\u017eit\u00fdm zp\u016fsobem zd\u016fraznit jeho d\u016fle\u017eitost. P\u0159eci to sp\u011bch\u00e1, na dotazy od n\u00e1kupn\u00edho odd\u011blen\u00ed pro\u010d, zda by to ne\u0161lo jinak, nebo v jin\u00e9m proveden\u00ed, nebo od jin\u00e9ho dodavatele, je jednoduch\u00e1 odpov\u011b\u010f. Ne\u0161lo. A razantn\u011bj\u0161\u00ed intern\u00ed klienti dod\u00e1vali je\u0161t\u011b d\u00e1le, \u017ee pokud bychom po\u017eadavek nedodr\u017eeli, tak vznikne kv\u016fli n\u00e1m velk\u00e1 \u0161koda ze zastaven\u00ed v\u00fdroby, prodlou\u017een\u00ed opravy a pak budeme m\u00edt probl\u00e9my. A kdo by st\u00e1l o probl\u00e9my, \u017ee?<\/p>\r\n<p>Pak se ov\u0161em nelze divit, \u017ee postupem \u010dasu dos\u00e1hl po\u010det takto \u010dasov\u011b prioritn\u00edch po\u017eadavk\u016f a\u017e 80 % celkov\u00e9ho po\u010dtu po\u017eadavk\u016f na materi\u00e1l a d\u00edly do \u00fadr\u017eby. V\u017edy\u0165 bylo pro intern\u00ed klienty tak snadn\u00e9 popohnat realizaci stanoven\u00edm priority, kdy\u017e to nikdo nekontroloval a tak skv\u011ble to fungovalo.<\/p>\r\n<p>Pak se tak\u00e9 ov\u0161em nelze divit tomu, \u017ee je n\u00e1kupn\u00ed \u00fatvar p\u0159estal vy\u0159izovat prioritn\u011b, proto\u017ee jaksi jich bylo tolik, \u017ee to prost\u011b nebylo re\u00e1ln\u00e9. Nebylo je p\u0159ed co p\u0159edsunout, proto\u017ee prioritn\u00ed byly skoro v\u0161echny. A n\u00e1kup\u010d\u00ed co m\u011bl na starosti n\u00e1kupy pro \u00fadr\u017ebu, si pro\u017e\u00edval prav\u00e9 peklo s intern\u00edmi klienty. St\u00ed\u017enosti na pozdn\u00ed dod\u00e1n\u00ed se mno\u017eily a atmosf\u00e9ra houstla. Management se z\u00e1rove\u0148 n\u00e1kupu (ne intern\u00edch klient\u016f) ptal, kde\u017ee jsou ty \u00faspory. N\u011bco se muselo st\u00e1t.<\/p>\r\n<p><strong><\/strong><\/p>\r\n<p><strong>Postup \u0159e\u0161en\u00ed <\/strong><\/p>\r\n<p>Nejsem zast\u00e1ncem rychl\u00fdch ad hoc z\u00e1sah\u016f, kter\u00e9 vy\u0159e\u0161\u00ed jeden konkr\u00e9tn\u00ed p\u0159\u00edklad a nic v\u00edc. V podstat\u011b je to n\u011bco, \u010demu \u0159\u00edk\u00e1me vytlouk\u00e1n\u00ed kl\u00ednu kl\u00ednem a d\u0159\u00edv nebo pozd\u011bji p\u0159estane takov\u00e9 \u0159e\u0161en\u00ed fungovat. Probl\u00e9my toti\u017e ne\u0159e\u0161\u00edte, ale hrnete p\u0159ed sebou a jen ob\u010das odpadne ten, co je na kraji radlice, ale v\u011bt\u0161inu st\u00e1le hrnete a p\u0159ed radlic\u00ed je jich v\u00edce a v\u00edce, a\u017e to d\u00e1le dop\u0159edu nejde.<\/p>\r\n<p>Tudy tedy cesta nevede. Je to toti\u017e metoda posuzov\u00e1n\u00ed toho, kdo m\u00e1 pravdu podle s\u00edly hlasu, podle funkce ve firm\u011b, podle mno\u017estv\u00ed telefon\u00e1t\u016f. A to vede op\u011bt k emo\u010dn\u00edmu chov\u00e1n\u00ed n\u00e1kup\u010d\u00edho, k tomu, aby m\u011bl co nejm\u00e9n\u011b probl\u00e9m\u016f, a takov\u00e1 \u0159e\u0161en\u00ed pak nemaj\u00ed nic spole\u010dn\u00e9ho s efektivitou n\u00e1kupu a s prac\u00ed kvalitn\u00edho n\u00e1kupce.<\/p>\r\n<p>Jsem zast\u00e1ncem syst\u00e9mov\u00fdch \u0159e\u0161en\u00ed, kter\u00e1 nejprve p\u00e1traj\u00ed po p\u0159\u00ed\u010din\u00e1ch, a teprve n\u00e1sledn\u011b vymyslet syst\u00e9mov\u00fd zp\u016fsob \u0159e\u0161en\u00ed. Tuto cestu jsem zvolil i v tomto p\u0159\u00edpad\u011b, stejn\u011b jako mnohokr\u00e1t p\u0159ed t\u00edm i mnohokr\u00e1t potom. Nervozita a boj\u00e1cnost zde nem\u00e1 m\u00edsto. \u0158e\u0161it takov\u00e9to probl\u00e9my pod tlakem a nervozitou je z\u00e1rukou \u0161patn\u00e9ho v\u00fdsledku. Pracuj\u00ed toti\u017e emoce a nikoli zdrav\u00fd rozum. P\u0159ipomn\u011bl bych hl\u00e1\u0161ku Toma Hankse z filmu Oh\u0148ostroj marnosti o tom \u201e\u017ee nerv\u00f3zn\u00ed obchodn\u00edk je mrtv\u00fd obchodn\u00edk\u201c. Vcelku to sed\u00ed i na popisovanou situaci.<\/p>\r\n<p>Tento seri\u00e1l je o popt\u00e1vk\u00e1ch a v \u010dl\u00e1nku je\u0161t\u011b nebyly moc zm\u00edn\u011bny. Na prvn\u00ed pohled divn\u00e9, vyvol\u00e1v\u00e1 to dojem, \u017ee se nedr\u017e\u00edm t\u00e9matu, ale ono to m\u00e1 to logiku. Stejn\u011b u jak\u00e9hokoliv jin\u00e9ho firemn\u00edho n\u00e1kupu i u popt\u00e1vek nejprve mus\u00edme \u0159e\u0161it zad\u00e1n\u00ed, a zda je mo\u017en\u00e9 ho upravit, aby byl n\u00e1kupn\u00ed proces efektivn\u011bj\u0161\u00ed a jeho v\u00fdsledek lep\u0161\u00ed.<\/p>\r\n<p>Proto jsme se tenkr\u00e1t v\u011bnovali nejprve optimalizaci po\u010dtu po\u017eadavk\u016f, s c\u00edlem ne je zru\u0161it a tud\u00ed\u017e nenakupovat, ale co nejv\u00edce sn\u00ed\u017eit procento tzv. prioritn\u00edch, c\u00edlem bylo 20 %. N\u00e1ro\u010dn\u00fd c\u00edl.<\/p>\r\n<p>To lze dos\u00e1hnout n\u011bkolika zp\u016fsoby, kter\u00e9 jsou v teorii n\u00e1kupu v\u0161eobecn\u011b zn\u00e1my. Nap\u0159\u00edklad vyu\u017eit\u00ed standardizace a unifikace, r\u016fzn\u00fdch model\u016f skladov\u00e1n\u00ed pro nep\u0159edv\u00eddatelnou spot\u0159ebu (zejm\u00e9na pojistn\u00e9 z\u00e1soby), konsigna\u010dn\u00ed z\u00e1soba, pl\u00e1nov\u00e1n\u00ed, sdru\u017eov\u00e1n\u00ed po\u017eadavk\u016f a dal\u0161\u00ed. \u017d\u00e1dn\u00fd ze zp\u016fsob\u016f nen\u00ed samospasiteln\u00fd a v\u017edy jde o vhodn\u00fd v\u00fdb\u011br a kombinaci na z\u00e1klad\u011b anal\u00fdzy charakteru polo\u017eek.<\/p>\r\n<p>D\u016fle\u017eit\u00e9 a vlastn\u011b d\u016fle\u017eit\u011bj\u0161\u00ed ne\u017e p\u0159edchoz\u00ed postupy je posouzen\u00ed nutnosti \u010dasov\u00e9 priority. No a v\u016fbec nejd\u016fle\u017eit\u011bj\u0161\u00ed je komunikace s intern\u00edm klientem, kter\u00fd do n\u00e1kupu po\u017eadavky pos\u00edl\u00e1. Kdy\u017e ho pro \u0159e\u0161en\u00ed nez\u00edsk\u00e1me, tak je ne\u00fasp\u011bch zaru\u010den. To je kl\u00ed\u010dov\u00fd bod, ale z\u00e1rove\u0148 i nejn\u00e1ro\u010dn\u011bj\u0161\u00ed.<\/p>\r\n<p>No jak vidno, p\u0159ed nasazen\u00edm popt\u00e1vek a \u0159e\u0161en\u00edm jak je d\u011blat, je pr\u00e1ce je\u0161t\u011b hodn\u011b.<\/p>\r\n<p><\/p>\r\n<h3>Tak kone\u010dn\u011b o e-popt\u00e1vk\u00e1ch<\/h3>\r\n<p>Stala se v\u011bc, na kterou n\u00e1kupn\u00ed komunita dlouho \u010dekala a j\u00e1 ji urgoval, co mohl. Ale je tady (te\u010f p\u00ed\u0161i o situaci z doby p\u016fvodn\u00edho \u010dl\u00e1nku): Spole\u010dnost NAR marketing dokon\u010dila novou verzi aplikace pro spr\u00e1vu n\u00e1kupn\u00edch po\u017eadavk\u016f (v\u00fdrazn\u011b lep\u0161\u00ed ne\u017e ta p\u016fvodn\u00ed d\u011blan\u00e1 zak\u00e1zku pro spole\u010dnost, kde jsem tehdy p\u016fsobil jako \u0161\u00e9f n\u00e1kupu), bez kter\u00e9 byla elektronizace n\u00e1kupn\u00edch popt\u00e1vek prost\u011b ne\u00fapln\u00e1.<\/p>\r\n<p>Tak\u017ee nejen, \u017ee u\u017e je pry\u010d doba, kdy jsme popt\u00e1vkov\u00fd syst\u00e9m realizovali zjednodu\u0161en\u00edm a \u00fapravou e-auk\u010dn\u00edho softwaru a spole\u010dnost NAR n\u00e1sledn\u011b vytvo\u0159ila samostatn\u00fd popt\u00e1vkov\u00fd modul (kter\u00fd je dnes samoz\u0159ejm\u00fd a nikdo si nevzpomene, \u017ee p\u016fvodn\u00ed popt\u00e1vky vznikali jako zjednodu\u0161en\u00e9 \u0161ablony e-aukc\u00ed), ale je zde i ona zm\u00edn\u011bn\u00e1 aplikace kter\u00e1 posunuje administraci n\u00e1kupn\u00edch po\u017eadavk\u016f a to zejm\u00e9na ad hoc po\u017eadavk\u016f do zcela nov\u00e9 dimenze a p\u0159in\u00e1\u0161\u00ed dal\u0161\u00ed v\u00fdrazn\u011b zefektivn\u011bn\u00ed n\u00e1kupn\u00edho procesu. Ne, \u017ee by dosud takov\u00e1 aplikace nebyla, ale \u0161lo o zak\u00e1zkov\u00e1 \u0159e\u0161en\u00ed pro jednotliv\u00e9 klienty a nyn\u00ed je k dispozici standardn\u00ed produkt.<\/p>\r\n<p>V t\u00e9to souvislosti mus\u00edm a velmi r\u00e1d zmi\u0148uji jm\u00e9no Josef Zrn\u00edk, vizion\u00e1\u0159 firemn\u00edho n\u00e1kupu, kter\u00fd m\u00e1 rozhoduj\u00edc\u00ed z\u00e1sluhu na prvotn\u00edm narozen\u00ed aplikace elektronizace po\u017eadavk\u016f (tenkr\u00e1t s n\u00e1zvem e-pro) a on byl architektem na\u0161eho prvn\u00edho \u0159e\u0161en\u00ed (vzpom\u00edn\u00e1m na mnoho spole\u010dn\u011b str\u00e1ven\u00e9ho \u010dasu nad r\u016fzn\u00fdmi verzemi) a dal\u0161\u00ed te\u010f ji\u017e stav\u00ed na n\u011bm. Tak\u017ee rozhodn\u011b neu\u0161kod\u00ed mrknout <a href=\"http:\/\/www.e-lefant.cz\" rel=\"follow\">na jeho web<\/a> s dal\u0161\u00ed nab\u00eddkou vizion\u00e1\u0159sk\u00e9ho n\u00e1stroje pro n\u00e1kupce .<\/p>\r\n<p>Nemohl jsem si odpustit tuto vsuvku, proto\u017ee se opravdu jedn\u00e1 o v\u00fdznamnou ud\u00e1lost na n\u00e1kupn\u00edm trhu.<\/p>\r\n<p>Stejn\u011b tak si nemohu odpustit pozn\u00e1mku, \u017ee v dob\u011b vzniku e-popt\u00e1vek (mysl\u00edm, \u017ee jsme s nimi za\u010d\u00ednali s m\u00fdm tehdej\u0161\u00edm t\u00fdmem a zmi\u0148ovan\u00fdm Josefem Zrn\u00edkem v roce 2008) jim m\u00e1lokdo v\u011b\u0159il.<\/p>\r\n<p>Oz\u00fdvaly se hlasy, \u017ee to nen\u00ed pot\u0159eba, nic to nep\u0159in\u00e1\u0161\u00ed a podobn\u011b. <strong>Ale s m\u00fdm t\u00fdmem jsme vytrvale a urputn\u011b \u0161li nevy\u0161lapanou cestou a v kombinac\u00edch e-po\u017eadavk\u016f a e-popt\u00e1vek dok\u00e1zali velik\u00e9 efekty<\/strong>.<\/p>\r\n<p> Mezi n\u011b pat\u0159\u00ed mimo jin\u00e9<strong> v\u00edce ne\u017e 30 % \u00faspora procesn\u00edch \u010das\u016f, sn\u00ed\u017een\u00ed cen na polo\u017eky, kter\u00e9 bychom jinak nedoc\u00edlili a nesporn\u00e9 zpr\u016fhledn\u011bn\u00ed procesu n\u00e1kupu<\/strong> (zejm\u00e9na preferen\u010dn\u00edch a ad hoc r\u016fznorod\u00fdch n\u00e1kup\u016f, pro kter\u00e9 nen\u00ed jin\u00e9 efektivn\u00ed \u0159e\u0161en\u00ed). A jedn\u00edm z efekt\u016f byla i redukce po\u017eadavk\u016f.<\/p>\r\n<p>Kdy\u017e byl najednou kompletn\u00ed p\u0159ehled na m\u00edst\u011b tzv. na klik, tak se n\u011bkter\u00e9 v\u011bci prost\u011b najednou p\u0159estaly po\u017eadovat. Kdo v\u00ed pro\u010d? Ono to toti\u017e funguje jako \u010dern\u00e1 sk\u0159\u00ed\u0148ka v letadle. Je vid\u011bt kdo a kdy tam vstoupil a co a jak tam ud\u011blal. <strong>Tak\u017ee jeden z mnoha podstatn\u00fdch efekt\u016f je, \u017ee u\u017e za v\u0161e nem\u016f\u017ee n\u00e1kup, nebo\u0165 sta\u010d\u00ed \u0159\u00edct \u201epoj\u010fme a pod\u00edvejme se, jak to bylo\u201c<\/strong>.<\/p>\r\n<p>A odpov\u011bdnost je rozlo\u017een\u00e1 a mimo jin\u00e9 tak\u00e9 kone\u010dn\u011b jsme schopni dok\u00e1zat, jak moc z\u00e1le\u017e\u00ed na kvalit\u011b podklad\u016f a term\u00ednu, kdy je dostaneme. A mimo jin\u00e9 zaveden\u00edm e-po\u017eadavk\u016f a e-popt\u00e1vek opravdu kone\u010dn\u011b p\u0159estane na velikosti skute\u010dn\u011b z\u00e1le\u017eet (mysl\u00edm na velikosti finan\u010dn\u00edho objemu po\u017eadavku).<\/p>\r\n<p>Napad\u00e1 mi je\u0161t\u011b jeden efekt, kter\u00fd nen\u00ed tak \u010dasto uv\u00e1d\u011bn a pro n\u00e1s byl v\u00fdznamn\u00fd. Byla to \u00faspora za platbu za licence ERP. Ono lze v ERP realizovat administraci n\u00e1kupn\u00edch po\u017eadavk\u016f (i kdy\u017e ne tak u\u017eivatelsky p\u0159\u00edjemn\u011b a komplexn\u011b jako u extern\u00ed aplikace, kterou jsme pou\u017e\u00edvali), ale je k tomu pro ka\u017ed\u00e9ho \u017eadatele, kter\u00fd vstupuje do syst\u00e9mu, pot\u0159ebn\u00e1 licence, kter\u00e1 stoj\u00ed n\u011bjak\u00e9 a ne mal\u00e9 pen\u00edze. A pokud tento u\u017eivatel pot\u0159ebuje licenci jen pro zas\u00edl\u00e1n\u00ed po\u017eadavk\u016f (takov\u00fdch u n\u00e1s bylo dost), tak je nasnad\u011b porovn\u00e1n\u00ed celkov\u00e9 \u010d\u00e1stky za licence s \u010d\u00e1stkou za extern\u00ed aplikaci. U n\u00e1s toto porovn\u00e1n\u00ed vyzn\u011blo jednozna\u010dn\u011b pro extern\u00ed aplikaci. I to m\u016f\u017ee b\u00fdt zaj\u00edmav\u00e1 inspirace, kde hledat efekty.<\/p>\r\n<p>Ale te\u010f opravdu zp\u011bt k na\u0161im popt\u00e1vk\u00e1m a \u0159e\u0161en\u00ed ad-hoc po\u017eadavk\u016f.<strong><\/strong><\/p>\r\n<p><strong>\u010c\u00edm se vyzna\u010duj\u00ed ad hoc po\u017eadavky? <\/strong><\/p>\r\n<p>Tak jak jsem popsal ji\u017e v prvn\u00ed \u010d\u00e1sti seri\u00e1lu o popt\u00e1vk\u00e1ch. P\u0159ich\u00e1zej\u00ed dle vyvolan\u00e9 pot\u0159eby od intern\u00edch z\u00e1kazn\u00edk\u016f. Nepl\u00e1novan\u011b. Na jejich sortiment nem\u00e1me uzav\u0159enou \u017e\u00e1dnou r\u00e1mcovou smlouvu, ani dohodnut\u00e9 ceny. S<strong>ortiment je toti\u017e zna\u010dn\u011b r\u016fznorod\u00fd, opakovatelnost \u017e\u00e1dn\u00e1 nebo velmi minim\u00e1ln\u00ed a n\u011bjak\u00fd pl\u00e1n \u010di alespo\u0148 p\u0159edpov\u011b\u010f pot\u0159eby neexistuje<\/strong>.<\/p>\r\n<p><strong>Finan\u010dn\u00ed hodnota t\u011bchto po\u017eadavk\u016f je n\u00edzk\u00e1 a pracnost velk\u00e1<\/strong>. Tak\u017ee pracnost p\u0159i standardn\u00ed popt\u00e1vce a n\u00e1klady s n\u00ed spojen\u00e9 p\u0159evy\u0161uj\u00ed z\u00edskan\u00fd efekt. Tak\u017ee proto v\u011bt\u0161inou standardn\u011b nepopt\u00e1v\u00e1me, proto\u017ee n\u00e1klady jsou vy\u0161\u0161\u00ed ne\u017e \u00faspora.<\/p>\r\n<p>Celkov\u00fd objem v sou\u010dtu za v\u0161echny tyto polo\u017eky v\u0161ak m\u016f\u017ee b\u00fdt zaj\u00edmav\u00fd. Mysl\u00edm, \u017ee jsem o tom psal u\u017e v prvn\u00edm d\u00edle, \u017ee v p\u0159\u00edpad\u011b, kter\u00fd jsem \u0159e\u0161il, to bylo 15 % n\u00e1kupn\u00edho objemu (d\u00e1 se zjistit jednoduchou anal\u00fdzou objedn\u00e1vek nebo spend anal\u00fdzou. A to mysl\u00edm stoj\u00ed za to, dostat pod kontrolu. Jde jen o to, naj\u00edt efektivn\u00ed n\u00e1stroj.<\/p>\r\n<p>Je\u0161t\u011b jsem zapomn\u011bl uv\u00e9st, \u017ee ad hoc po\u017eadavky nemus\u00ed b\u00fdt jen materi\u00e1l do \u00fadr\u017eby, vybran\u00fd re\u017eijn\u00ed materi\u00e1l, s kter\u00fdmi se \u010dasto spojuj\u00ed. Ale jsou to i d\u00edl\u010d\u00ed slu\u017eby, men\u0161\u00ed opravy, prost\u011b jak\u00fdkoliv n\u00e1kup, kter\u00fd spl\u0148uje v\u00fd\u0161e uveden\u00e9 parametry.<\/p>\r\n<p><strong>Jak tedy postupovat p\u0159i \u0159e\u0161en\u00ed ad hoc po\u017eadavk\u016f?<\/strong><\/p>\r\n<ul>\r\n<li>Zmapovat, analyzovat, vyhodnotit zdroj. Odkud p\u0159ich\u00e1z\u00ed, jak \u010dasto, v jak\u00e9 hodnot\u011b, kolik jich je, jak\u00e9 je d\u011blen\u00ed sortimentu.<\/li>\r\n<li>Jak s nimi v n\u00e1kupu zach\u00e1z\u00edme.<\/li>\r\n<li>Dodavatelsk\u00e1 z\u00e1kladna.<\/li>\r\n<li>Kolik \u010dasu tr\u00e1v\u00edme jejich specifikac\u00ed s intern\u00edmi klienty.<\/li>\r\n<\/ul>\r\n<p><\/p>\r\n<p><strong>Z\u00e1kladem pro zaveden\u00ed e-popt\u00e1vek na ad - hoc po\u017eadavky je jejich efektivn\u00ed administrace. Rychl\u00e1, jednoduch\u00e1, transparentn\u00ed s n\u00edzkou pracnost\u00ed pro v\u0161echny \u00fa\u010dastn\u00edky n\u00e1kupn\u00edho procesu a navazuj\u00edc\u00ed na e-popt\u00e1vkov\u00fd syst\u00e9m.<\/strong><\/p>\r\n<p>Efektivn\u00ed pr\u016fb\u011bh procesu se neobjede bez spolupr\u00e1ce \u017eadatel\u016f, schvalovatel\u016f po\u017eadavk\u016f, n\u00e1kupu i dodavatel\u016f. Z\u00e1kladem jsou jasn\u011b nastaven\u00e1 pravidla a popsan\u00fd proces.<\/p>\r\n<p>Nemus\u00edme v\u0161ak nutn\u011b a v\u017edy popt\u00e1vat. Jedn\u00e1 se p\u0159edev\u0161\u00edm o procesn\u00ed n\u00e1stroj, nikoliv prim\u00e1rn\u011b n\u00e1stroj pro dosa\u017een\u00ed lep\u0161\u00edch n\u00e1kupn\u00edch podm\u00ednek, to je doprovodn\u00fd efekt, s kter\u00fdm jsme p\u016fvodn\u011b moc nepo\u010d\u00edtali. Jednou z podm\u00ednek dosa\u017een\u00ed zefektivn\u011bn\u00ed procesu je jeho vyu\u017eit\u00ed na v\u0161echny po\u017eadavky. Rozhodn\u011b nen\u00ed p\u0159\u00edpustn\u00e9 obch\u00e1zen\u00ed syst\u00e9mu a zad\u00e1v\u00e1n\u00ed a \u0159e\u0161en\u00ed po\u017eadavk\u016f \u010di popt\u00e1vek jin\u00fdm zp\u016fsobem.<\/p>\r\n<p><\/p>\r\n<h3>Zp\u011bt k na\u0161emu p\u0159\u00edkladu na elektromateri\u00e1l. Jak jsme to vy\u0159e\u0161ili.<\/h3>\r\n<p>Za rok to bylo asi 3000 po\u017eadavk\u016f. Ka\u017ed\u00fd v mal\u00e9 hodnot\u011b maxim\u00e1ln\u011b n\u011bkolika tis\u00edc, v\u00fdjime\u010dn\u011b des\u00edtky tis\u00edc). Celkov\u00fd finan\u010dn\u00ed objem byl asi 60 milion\u016f K\u010d. Zaji\u0161t\u011bno r\u00e1mcovou smlouvou s jedn\u00edm dodavatelem.<\/p>\r\n<p>Ceny stanoveny pro vybran\u00fdch asi 300 polo\u017eek ve v\u00fdb\u011brov\u00e9m \u0159\u00edzen\u00ed. Ostatn\u00ed ceny odvozov\u00e1ny slevou z cen\u00edku. V n\u011bm v\u0161ak bylo des\u00edtky kategorii, tak\u017ee v praxi nekontrolovateln\u00e9 a v\u0161e st\u00e1lo na d\u016fv\u011b\u0159e k dodavateli.<\/p>\r\n<p>Objedn\u00e1vky se realizovali p\u0159\u00edmo na z\u00e1klad\u011b po\u017eadavk\u016f bez jejich prov\u011b\u0159ov\u00e1n\u00ed (sp\u011bchalo to). N\u00e1kup\u010d\u00ed fungoval jen jako p\u0159episova\u010d po\u017eadavku, \u0159ekl si o cenu dodavateli a poslal objedn\u00e1vku. \u010casem se z toho stala rutina, ceny nikdo nekontroloval. Nebyl \u010das.<\/p>\r\n<p>Pak p\u0159i\u0161la zm\u011bna. P\u0159i n\u00e1hodn\u00e9 kontrole jsem zjistil navy\u0161ov\u00e1n\u00ed ceny od dodavatele. Nebylo to moc na jednotkovou cenu. B\u011bhem provozu si toho nikdo nev\u0161iml (nebo necht\u011bl v\u0161imnout?). Prob\u011bhla hloubkov\u00e1 kontrola, kter\u00e1 uk\u00e1zala, jak to funguje. Blb\u011b. Uk\u00e1zalo se, \u017ee tehdy, \u017ee doporu\u010dovan\u00fd postup (kter\u00fd se doporu\u010duje bohu\u017eel \u010dasto je\u0161t\u011b dnes), ud\u011blat r\u00e1mcovou smlouvu, vysout\u011b\u017eit ceny na 10 % polo\u017eek a zbytek odvodit z cen\u00edku, m\u016f\u017ee b\u00fdt cesta do probl\u00e9m\u016f.<\/p>\r\n<p>Zrovna p\u0159i\u0161la krize a zde se jasn\u011b uk\u00e1zala cesta rychl\u00fdch \u00faspor. Okam\u017eit\u011b jsem za\u010dal m\u011bnit zp\u016fsob n\u00e1kupu. Zru\u0161il jsem r\u00e1mcovou smlouvu. Dodavatel putoval na \u010dernou listinu. V e-auk\u010dn\u00ed aplikaci jsme p\u0159ipravili \u0161ablony na rychl\u00e9 popt\u00e1vky (dnes u\u017e je na to samostatn\u00e1 aplikace). A rozhodl jsem, \u017ee v\u0161e, opravdu v\u0161e se bude sout\u011b\u017eit popt\u00e1vkami. Tedy e-popt\u00e1vkami.<\/p>\r\n<p>Kdy\u017e se to rozk\u0159iklo, tak jsem byl povol\u00e1n ke zpov\u011bdi ke gener\u00e1ln\u00edmu, \u017ee pr\u00fd chci zastavit provoz. Musel jsem v sob\u011b naj\u00edt dost s\u00edly a p\u0159esv\u011bd\u010divosti a odvahy to risknout a p\u0159ijmout odpov\u011bdnost. Jasn\u011b, \u0161\u00e9f n\u00e1kupu nesm\u00ed b\u00fdt \u017e\u00e1dn\u00fd posera.<\/p>\r\n<p>A za\u010dalo to. Oslovil jsem velkoobchody v okol\u00ed. Nab\u00eddl jim, \u017ee jim budu ka\u017ed\u00fd den r\u00e1no ve stejnou hodinu pos\u00edlat e-popt\u00e1vky. V\u0161e v nich bude jasn\u00e9. Nakonec jsou to katalogov\u00e9 n\u00e1kupy. Dopln\u00ed jen cenu a po\u0161lou zp\u011bt. V 8:00 jsme poslali, v 10:00 m\u011bli odpov\u011bdi, aplikace vyhodnotila a hned \u0161la objedn\u00e1vka. Dod\u00e1no je\u0161t\u011b ten den, maxim\u00e1ln\u011b druh\u00fd den.<\/p>\r\n<p>To si vy\u017eadovalo podm\u00ednky na stran\u011b dodavatel\u016f. V\u0161ichni dostali seznam, co bereme, museli si dr\u017eet z\u00e1soby a odpov\u00eddat obratem na popt\u00e1vku. A dodat dle zad\u00e1n\u00ed. T\u00e9m\u011b\u0159 v\u0161ichni se br\u00e1nili. Ch\u00e1pal jsem to, byl to tvrd\u00fd zp\u016fsob v\u00fdb\u011bru. Sb\u00edrat dod\u00e1vky v ka\u017edodenn\u00ed sout\u011b\u017ei o p\u00e1r tis\u00edc \u010di des\u00edtek tis\u00edc. Ale k t\u011bm milion\u016fm obratu jin\u00e1 cesta pro n\u011b nevedla.<\/p>\r\n<p>Nikoho jsem nenutil. Ze za\u010d\u00e1tku jich bylo p\u00e1r. P\u0159edev\u0161\u00edm ti co doposud nedod\u00e1vali a c\u00edtili to jako \u0161anci. Ostatn\u00ed si to \u010dasem rozmysleli, proto\u017ee by jinak z\u016fstali bez mo\u017enosti dod\u00e1vat.<\/p>\r\n<p>Jist\u011b tam byly probl\u00e9my za pochodu. Probl\u00e9my s n\u00e1hradami, probl\u00e9my s reakcemi v\u010das, n\u011bkdo nedodal. Tradi\u010dn\u00ed porodn\u00ed bolesti. Hodn\u011b spor\u016f s intern\u00edmi klienty hlavn\u011b o n\u00e1hrad\u00e1ch a sjednocov\u00e1n\u00ed.<\/p>\r\n<p>V\u00fdsledek st\u00e1le za to. V\u00fddaje za elektromateri\u00e1l se sn\u00ed\u017eily na polovinu. A \u010dtete dob\u0159e na polovinu. Vliv\u016f tam bylo v\u00edce. Z\u00e1sadn\u00ed byly dva.<\/p>\r\n<p>Prvn\u00ed byl transparentnost cel\u00e9ho procesu a p\u0159enesen\u00ed \u010d\u00e1ste\u010dn\u00e9 odpov\u011bdnosti za opr\u00e1vn\u011bnost po\u017eadavku na intern\u00edho klienta. Zde do\u0161lo jednak k n\u00e1hrad\u00e1m zbyte\u010dn\u011b zna\u010dkov\u00fdch \u0159e\u0161en\u00ed za nezna\u010dkov\u00e9 a levn\u011bj\u0161\u00ed a pak tak\u00e9 se \u0159ada v\u011bci p\u0159estala nakupovat \u00fapln\u011b. Tento vliv byl 30 % sn\u00ed\u017een\u00ed n\u00e1klad\u016f.<\/p>\r\n<p>Druh\u00fd vliv byl ka\u017edodenn\u00ed sout\u011b\u017een\u00ed (nebo ob n\u011bkolik dn\u016f). To sn\u00ed\u017eilo \u00farove\u0148 cen a o 20 %. To je rozd\u00edl proti cen\u00e1m v r\u00e1mcov\u00e9 smlouv\u011b, kde m\u011bl dodavatel jistotu a p\u0159itom n\u00e1kup jen omezenou mo\u017enost kontroly.<\/p>\r\n<p>Ve v\u00fdsledku jsme tedy b\u011bhem n\u011bkolika m\u011bs\u00edc\u016f sn\u00ed\u017eili n\u00e1klady na elektromateri\u00e1lu na polovinu a to zm\u011bnou zp\u016fsobu, zm\u011bnou, kter\u00fd reagoval na situaci na trhu, na krizi, na v\u011bt\u0161\u00ed konkurenci, na snahu firem z\u00edskat i men\u0161\u00ed zak\u00e1zky.<\/p>\r\n<p>A tak\u00e9 jsme t\u00e9m\u011b\u0159 \u00fapln\u011b zru\u0161ili z\u00e1soby tohoto sortimentu, proto\u017ee je za n\u00e1s dr\u017eeli dodavatel\u00e9 a dod\u00e1vali okam\u017eit\u011b.<\/p>\r\n<p>A co na to ten gener\u00e1ln\u00ed, co m\u011b na za\u010d\u00e1tku volal ke zpov\u011bdi a nev\u011b\u0159il tomu? No zavolal si m\u011b. \u010cekal jsem pochvalu pro cel\u00fd t\u00fdm a n\u011bjakou odm\u011bnu. Pochvala byla, odm\u011bna ne. Ale hlavn\u011b p\u0159i\u0161la tzv. voln\u00e1 ruka pro dal\u0161\u00ed realizace zm\u011bn a \u00faspor. A tak\u00e9 dal\u0161\u00ed \u00fakoly na \u00faspory. Tak to chod\u00ed, nab\u00eddnete prst a utrhnou V\u00e1m ruku.<\/p>\r\n<p>Berte to jako inspiraci, jak se daj\u00ed zm\u011bnit l\u00e9ta zaveden\u00e9 postupy, kter\u00e9 na prvn\u00ed pohled vypadaj\u00ed jako nepr\u016fst\u0159eln\u00e9. A kolik v nich m\u016f\u017ee b\u00fdt utopeno pen\u011bz. A takov\u00fdch p\u0159\u00edklad\u016f m\u00e1m hodn\u011b na stejn\u011b rychl\u00e9 nebo i rychlej\u0161\u00ed \u00faspory.<\/p>\r\n<p><\/p>\r\n<h3>A trocha povzbuzen\u00ed na z\u00e1v\u011br<\/h3>\r\n<p>Mo\u017en\u00e1 se dnes p\u0159\u00edb\u011bh e-popt\u00e1vek m\u016f\u017ee jevit jako historie. Ale nen\u00ed to tak \u00fapln\u011b pravda. Po\u0159\u00e1d je mnoho firem, kter\u00e9 to tak ned\u011blaj\u00ed. A opravdu to berte jako inspiraci pro sou\u010dasnou dobu krize a pot\u0159ebu sni\u017eov\u00e1n\u00ed n\u00e1klad\u016f. Ale smyslupln\u00e9ho, aby se spo\u0159ilo na vstupu a nepoznalo se to na v\u00fdstupu.<\/p>\r\n<p>Dr\u017e\u00edm palce v\u0161em nejen v n\u00e1kupu, ale i dodavatel\u016fm.<\/p>\r\n<p><\/p>\r\n<h3><em>O autorovi<\/em><\/h3>\r\n<p><em>Ing. Karel Ot\u00fds pat\u0159\u00ed k p\u0159edn\u00edm konzultant\u016fm v oblasti firemn\u00edho n\u00e1kupu a prodeje i vyjedn\u00e1v\u00e1n\u00ed. Ur\u010dit\u011b stoj\u00ed za to sledovat <a href=\"https:\/\/www.otys-consulting.cz\/blog\" rel=\"follow\">jeho blog<\/a> i jeho \u010dast\u00e9 p\u0159\u00edsp\u011bvky na linkedIn. S p\u0159\u00edpadn\u00fdmi dotazy a koment\u00e1\u0159i nev\u00e1hejte autora kontaktovat na karel.otys@otys-consulting.cz. <\/em><\/p>\r\n<p><em>\u010cl\u00e1nek p\u0159etiskujeme v m\u00edrn\u011b upraven\u00e9 form\u011b s laskav\u00fdm svolen\u00edm autora.<\/em><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56130":{"idvazba":"65381","nad_uzel":"55752","pod_uzel":"56130","url":"\/digitalni-nakup-scm\/2020\/blog-01-prinos-digitalizace-pro-roi","sablona":"3","nazev":"P\u0159\u00ednos digitalizace pro ROI","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/blog-01-prinos-digitalizace-pro-roi,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/blog-01-prinos-digitalizace-pro-roi}","poradi":"16","skupina_www":"everyone","platne_od":"16.10.2020 12:34:00","platne_do":null,"iduzel":"56130","obsah":"a:12:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:29:\"P\u0159\u00ednos digitalizace pro ROI\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:380:\"<p>40 kulat\u00fdch stol\u016f digitalizace n\u00e1kupu ro\u010dn\u011b znamen\u00e1 str\u00e1vit pln\u00fdch 5 pracovn\u00edch dn\u016f v nejlep\u0161\u00ed n\u00e1kupn\u00ed spole\u010dnosti diskus\u00ed nad zaj\u00edmav\u00fdmi t\u00e9maty a p\u0159\u00edb\u011bhy z n\u00e1kupn\u00ed praxe. Tuto st\u0159edu se v kruhu \u00fa\u010dastn\u00edk\u016f kurzu \"Certifikovan\u00fd mana\u017eer digit\u00e1ln\u00edho n\u00e1kupu\" jsme se zam\u011b\u0159ili na syst\u00e9my \u0159\u00edzen\u00ed vztahu s dodavateli (SRM):<br \/><br \/><br \/><\/p>\";s:5:\"ikona\";s:4:\"ipod\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:384:\"<p><\/p>\r\n<ul>\r\n<li>Co je vlastn\u011b p\u0159\u00ednosem digitalizace SRM?<\/li>\r\n<li>Jak\u00fdmi argumenty byste p\u0159esv\u011bd\u010dili sebe i veden\u00ed spole\u010dnosti, \u017ee se investice vyplat\u00ed a p\u0159inese hmatatelnou hodnotu?<\/li>\r\n<li>Jak\u00e9 m\u00e1te pozitivn\u00ed i hororov\u00e9 zku\u0161enosti s SRM?<\/li>\r\n<\/ul>\r\n<p><a href=\"\/files\/uzel\/0056130\/0001~~C81OrFLIzVQoSM3LrEqNNwQA.png\" rel=\"follow\">P\u0159\u00edpadov\u00e1 studie<\/a><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka_ikona","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56197":{"idvazba":"65485","nad_uzel":"55752","pod_uzel":"56197","url":"\/digitalni-nakup-scm\/2020\/trojuhelnik-ucastnici-obsah-skolitel","sablona":"1","nazev":"Troj\u00faheln\u00edk \u00da\u010dastn\u00edci-Obsah-\u0160kolitel","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/trojuhelnik-ucastnici-obsah-skolitel,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/trojuhelnik-ucastnici-obsah-skolitel}","poradi":"17","skupina_www":"everyone","platne_od":"23.10.2020 15:54:00","platne_do":null,"iduzel":"56197","obsah":"a:12:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:42:\"Troj\u00faheln\u00edk \u00da\u010dastn\u00edci-Obsah-\u0160kolitel\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:505:\"<h2>Troj\u00faheln\u00edk \u00da\u010dastn\u00edci-Obsah-\u0160kolitel<\/h2>\r\n<p><\/p>\r\n<p>V tomto p\u0159\u00edsp\u011bvku se zam\u011b\u0159\u00edme na profil \u00fa\u010dastn\u00edk\u016f kurzu. <\/p>\r\n<p>Pokud se hl\u00e1s\u00edte na pokro\u010dil\u00fd kurz, tak chcete, aby spolu\u017e\u00e1ci <\/p>\r\n<ol>\r\n<li>m\u011bli motivaci a byli p\u0159\u00edtomni nejen fyzicky, <\/li>\r\n<li>dobrou \u00farove\u0148 znalost\u00ed, <\/li>\r\n<li>ochotu sd\u00edlet informace a zku\u0161enosti, <\/li>\r\n<li>\u0159e\u0161ili podobn\u00e9 probl\u00e9my, <\/li>\r\n<li>aby se z nich stali profesn\u00ed p\u0159\u00e1tel\u00e9.<\/li>\r\n<\/ol>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:697:\"<p>Kvalitn\u00ed \u00fa\u010dastn\u00edci umo\u017e\u0148uj\u00ed lektorovi j\u00edt opravdu do hloubky a garantuj\u00ed kvalitu a rozmanitost diskuse i nab\u00edzen\u00fdch \u0159e\u0161en\u00ed, ale tak\u00e9 ur\u010dit\u00fd tlak, abychom do toho i my dali v\u0161echno.<br \/><br \/>Pro mana\u017eery n\u00e1kupu je profil spolu\u017e\u00e1k\u016f p\u0159i v\u00fdb\u011bru kurzu kl\u00ed\u010dov\u00fd, co\u017e dokl\u00e1d\u00e1 i po\u010det dotaz\u016f na senioritu \u00fa\u010dastn\u00edk\u016f.<br \/>Tak\u017ee, k dne\u0161n\u00edmu dni m\u00e1me mezi p\u0159ihl\u00e1\u0161en\u00fdmi \u010dty\u0159i \u0159editele n\u00e1kupu zvu\u010dn\u00fdch firem a n\u011bkolik senior n\u00e1kup\u010d\u00edch s dlouholetou prax\u00ed. To p\u0159esn\u011b odpov\u00edd\u00e1 na\u0161emu pojet\u00ed kurzu.<\/p>\r\n<p><\/p>\r\n<p><\/p>\r\n<p><img src=\"\/files\/uzel\/0056197\/0001~~KynKzzq8KyM1J-_w2mwA.jpg\" class=\"img_fancy_no\" alt=\"\" width=\"385\" height=\"303\" \/><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56195":{"idvazba":"65480","nad_uzel":"55752","pod_uzel":"56195","url":"\/digitalni-nakup-scm\/2020\/spoluprace-nakupu-s-internim-zakaznikem","sablona":"1","nazev":"Spolupr\u00e1ce n\u00e1kupu s intern\u00edm z\u00e1kazn\u00edkem","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/spoluprace-nakupu-s-internim-zakaznikem,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/spoluprace-nakupu-s-internim-zakaznikem}","poradi":"18","skupina_www":"everyone","platne_od":"23.10.2020 15:50:00","platne_do":null,"iduzel":"56195","obsah":"a:12:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:44:\"Spolupr\u00e1ce n\u00e1kupu s intern\u00edm z\u00e1kazn\u00edkem\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:1259:\"<h2>Spolupr\u00e1ce n\u00e1kupu s intern\u00edm z\u00e1kazn\u00edkem<\/h2>\r\n<p><span style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: black;\"><\/span><\/p>\r\n<p><span style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: black;\">T\u0159et\u00ed den kurzu je p\u0159\u00edle\u017eitost\u00ed prodiskutovat a vym\u011bnit si zku\u0161enosti <\/span><span style=\"font-family: 'Calibri',sans-serif; color: black;\"><o:p><\/o:p><\/span><\/p>\r\n<ol>\r\n<li><span style=\"color: rgba(0, 0, 0, 0.9);\"><span style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: black;\">v oblasti vnitrofiremn\u00ed spolupr\u00e1ce, <\/span><\/span><span style=\"font-family: 'Calibri',sans-serif; color: black;\"><o:p><\/o:p><\/span><\/li>\r\n<li><span style=\"color: rgba(0, 0, 0, 0.9);\"><span style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: black;\">jak n\u00e1kup z\u00edsk\u00e1v\u00e1 vliv, <\/span><\/span><span style=\"font-family: 'Calibri',sans-serif; color: black;\"><o:p><\/o:p><\/span><\/li>\r\n<li><span style=\"color: rgba(0, 0, 0, 0.9);\"><span style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: black;\">zda n\u00e1m digitalizace n\u00e1kupu v t\u011bchto bodech pom\u00e1h\u00e1.<\/span><\/span><span style=\"font-family: 'Calibri',sans-serif; color: black;\"><o:p><\/o:p><\/span><\/li>\r\n<\/ol>\r\n<p><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:1627:\"<p>Tato t\u00e9mata obvykle vyvol\u00e1vaj\u00ed bou\u0159livou diskusi, kter\u00e1 se v\u0161ak po chv\u00edli za\u010dne trochu to\u010dit v kruhu. Asi nejl\u00e9pe to vyj\u00e1d\u0159il M. Olejn\u00edk, kdy\u017e komentoval z\u00e1v\u011bry EbF konference: \"Op\u011bt jsme se pochlubili, jak jsme dob\u0159\u00ed, zase jsme se politovali, jak n\u00e1s nikdo nech\u00e1pe, a nakonec jsme vyj\u00e1d\u0159ili p\u0159esv\u011bd\u010den\u00ed, \u017ee bychom toho mohli tolik ud\u011blat, jen kdyby n\u00e1s n\u011bkdo nechal. Tak zase za rok.\" <\/p>\r\n<p><\/p>\r\n<p>Ambic\u00ed na\u0161\u00ed diskuse je posunout se re\u00e1ln\u011b d\u00e1l, proto si <\/p>\r\n<ol>\r\n<li>Uk\u00e1\u017eeme si, pro\u010d jsou kvadranty Balk\u00e1n, Dominantn\u00ed z\u00e1kazn\u00edk, Dominantn\u00ed n\u00e1kup \u0161patn\u011b a co re\u00e1ln\u011b znamen\u00e1 Strategick\u00e1 spolupr\u00e1ce mezi n\u00e1kupem a intern\u00edm z\u00e1kazn\u00edkem.<\/li>\r\n<li>P\u0159edstav\u00edme si, dle m\u00e9ho n\u00e1zoru, geni\u00e1ln\u00ed framework, jak a pro\u010d n\u00e1kup (ne)z\u00edsk\u00e1v\u00e1 vliv v organizaci, a zamysl\u00edme se, jak na tom v sou\u010dasnosti jsme.<\/li>\r\n<li>Pod\u00edv\u00e1me se na digitalizaci n\u00e1kupu perspektivou p\u0159idan\u00e9 hodnoty a orientace na intern\u00edho z\u00e1kazn\u00edka. Zamysl\u00edme se, zda va\u0161e n\u00e1stroje digitalizace n\u00e1kupu posiluj\u00ed strategickou roli n\u00e1kupu a konkuren\u010dn\u00ed v\u00fdhodu firmy, nebo v\u00e1s \"sr\u00e1\u017eej\u00ed k pouh\u00e9\" redukci n\u00e1klad\u016f.<br \/><br \/><\/li>\r\n<\/ol>\r\n<p>Samoz\u0159ejm\u011b t\u00e9ma je natolik \u0161irok\u00e9, \u017ee bychom mu mohli v\u011bnovat dal\u0161\u00ed t\u0159i dny, ale my na n\u011bj m\u00e1me pouze dopoledne a odpoledne se pod\u00edv\u00e1me, jak m\u016f\u017ee digitalizace nastartovat nebo naopak zab\u00edt efektivn\u00ed spolupr\u00e1ci s intern\u00edm z\u00e1kazn\u00edkem. <\/p>\r\n<p><br \/><img src=\"\/files\/uzel\/0056195\/0001~~Ky7IzyktKDq8MDlVoVghM68ktSjv8NpcharDC7MTq4DM7NRcAA.jpg\" class=\"img_fancy_no\" alt=\"\" width=\"485\" height=\"258\" \/><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56193":{"idvazba":"65476","nad_uzel":"55752","pod_uzel":"56193","url":"\/digitalni-nakup-scm\/2020\/blog-04-digitalizace-efektivita-nebo-pridana-hodnota","sablona":"1","nazev":"Digitalizace = efektivita nebo p\u0159idan\u00e1 hodnota? ","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/blog-04-digitalizace-efektivita-nebo-pridana-hodnota,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/blog-04-digitalizace-efektivita-nebo-pridana-hodnota}","poradi":"19","skupina_www":"everyone","platne_od":"23.10.2020 15:52:00","platne_do":null,"iduzel":"56193","obsah":"a:12:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:50:\"Digitalizace = efektivita nebo p\u0159idan\u00e1 hodnota? \";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:878:\"<h2>Digitalizace = efektivita nebo p\u0159idan\u00e1 hodnota? <\/h2>\r\n<p><\/p>\r\n<p>Jak byste z pozice \u0159editele n\u00e1kupu vy\u0159e\u0161ili tuto p\u0159\u00edpadovou studii?<br \/><br \/>Prodejce sportovn\u00edho oble\u010den\u00ed uva\u017eoval, jak z\u00edskat a vyu\u017e\u00edt data o sv\u00fdch z\u00e1kazn\u00edc\u00edch. Spojil proto s\u00edly se start-upem a nab\u00eddl z\u00e1kazn\u00edk\u016fm platformu \"Bu\u010f fit,\" kter\u00e1 sleduje, analyzuje a u\u017eivatel\u016fm pos\u00edl\u00e1 osobn\u00ed zdravotn\u00ed data v re\u00e1ln\u00e9m \u010dase p\u0159\u00edmo do mobil\u016f. D\u00edky nov\u00e9 aplikaci firma v kr\u00e1tk\u00e9m \u010dase z\u00edskala obrovskou datab\u00e1zi dat, kter\u00e1 ji umo\u017e\u0148uje identifikovat nov\u00e9 trendy v oblasti fitness a zdrav\u00ed.<br \/>Anal\u00fdza nap\u0159\u00edklad uk\u00e1zala, \u017ee lid\u00e9 v regionu X daleko v\u00edce chod\u00ed na proch\u00e1zky ne\u017e lid\u00e9 regionu Y, kte\u0159\u00ed rad\u011bji b\u011bhaj\u00ed nebo chod\u00ed do posilovny. Okam\u017eit\u011b tomu p\u0159izp\u016fsobila lokalizovan\u00fd marketing a z\u00edskala v\u00fdznamn\u00fd n\u00e1skok p\u0159ed konkurenc\u00ed<\/p>\";s:5:\"ikona\";s:7:\"monitor\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:1507:\"<p><span style=\"color: rgba(0, 0, 0, 0.9);\">1. Co iniciativa \"Bu\u010f fit\" bezprost\u0159edn\u011b znamen\u00e1 pro odd\u011blen\u00ed N\u00e1kupu?<\/span><br style=\"box-sizing: inherit; color: rgba(0, 0, 0, 0.9); line-height: inherit !important;\" \/><span style=\"color: rgba(0, 0, 0, 0.9);\">2. Jak m\u016f\u017ee N\u00e1kup data vyu\u017e\u00edt pro vylep\u0161en\u00ed vlastn\u00edch proces\u016f a pr\u00e1ce?<\/span><br style=\"box-sizing: inherit; color: rgba(0, 0, 0, 0.9); line-height: inherit !important;\" \/><span style=\"color: rgba(0, 0, 0, 0.9);\">3. Jak se m\u016f\u017ee N\u00e1kup smyslupln\u011b zapojit do t\u00e9to iniciativy a vytvo\u0159it dal\u0161\u00ed p\u0159idanou hodnotu pro kone\u010dn\u00e9ho z\u00e1kazn\u00edka? (Pozor! nehled\u00e1me vy\u0161\u0161\u00ed efektivitu, ale novou p\u0159idanou hodnotu pro z\u00e1kazn\u00edka!)<\/span><br style=\"box-sizing: inherit; color: rgba(0, 0, 0, 0.9); line-height: inherit !important;\" \/><span style=\"color: rgba(0, 0, 0, 0.9);\">4. P\u0159izp\u016fsobte si iniciativu vlastn\u00edmu firemn\u00edmu kontextu a p\u0159edstavte si, \u017ee iniciativa po n\u011bkolika m\u011bs\u00edc\u00edch \"zkrachovala.\" Co bylo nejv\u011bt\u0161\u00ed p\u0159ek\u00e1\u017ekou \u00fasp\u011b\u0161n\u00e9 implementace?<\/span><br style=\"box-sizing: inherit; color: rgba(0, 0, 0, 0.9); line-height: inherit !important;\" \/><br style=\"box-sizing: inherit; color: rgba(0, 0, 0, 0.9); line-height: inherit !important;\" \/><span style=\"color: rgba(0, 0, 0, 0.9);\">T\u00e9ma pro t\u0159et\u00ed virtu\u00e1ln\u00ed kulat\u00fd st\u016fl digitalizace...<img src=\"\/files\/uzel\/0056193\/0001~~cy3LzylNTlUoK1YoKUrMK07LL8pNBPJTMtMzSw4vzMk7vDYjXyHv8MLs0oJSAA.jpg\" class=\"img_float_left\" alt=\"\" width=\"497\" height=\"424\" \/><\/span><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56133":{"idvazba":"65472","nad_uzel":"55752","pod_uzel":"56133","url":"\/digitalni-nakup-scm\/2020\/tri-pohledy-na-prinos-digitalizace-nakupu","sablona":"3","nazev":"T\u0159i pohledy na p\u0159\u00ednos digitalizace n\u00e1kupu","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/tri-pohledy-na-prinos-digitalizace-nakupu,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/tri-pohledy-na-prinos-digitalizace-nakupu}","poradi":"20","skupina_www":"everyone","platne_od":"23.10.2020 10:33:00","platne_do":null,"iduzel":"56133","obsah":"a:12:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:45:\"T\u0159i pohledy na p\u0159\u00ednos digitalizace n\u00e1kupu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:0:\"\";s:5:\"ikona\";s:7:\"skupina\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:1487:\"<p>Hned prvn\u00ed den kurzu se \u00fa\u010dastn\u00edci rozd\u011bl\u00ed do t\u0159\u00ed nesmi\u0159iteln\u00fdch t\u00e1bor\u016f: Pragmatici, Vizion\u00e1\u0159i a Ambidext\u0159i.<\/p>\r\n<p><span>Pragmatici p\u0159\u00edsahaj\u00ed na ISO-v\u00fdkonost, neboli ide\u00e1ln\u00ed n\u00e1kup se dokonale p\u0159izp\u016fsob\u00ed proces\u016fm, pot\u0159eb\u00e1m a o\u010dek\u00e1v\u00e1n\u00ed firmy. Jin\u00fdmi slovy, jsme dokonale vybaveni na sou\u010dasnou v\u00e1lku a dosahujeme optim\u00e1ln\u00ed v\u00fdkonosti. Na obr\u00e1zku je to ta pln\u00e1 \u0161ipka mezi Souladem a V\u00fdkonost\u00ed.<br \/>Vizion\u00e1\u0159i se naopak oh\u00e1n\u011bj\u00ed HETERO-v\u00fdkonost\u00ed, neboli ide\u00e1ln\u00ed n\u00e1kup m\u011bn\u00ed procesy, pot\u0159eby a o\u010dek\u00e1v\u00e1n\u00ed firmy. Jin\u00fdmi slovy, p\u0159ipravujeme se na p\u0159\u00ed\u0161t\u00ed v\u00e1lku a posouv\u00e1me v\u00fdkonost na kvalitativn\u011b vy\u0161\u0161\u00ed \u00farove\u0148. P\u0159eru\u0161ovan\u00e1 \u010d\u00e1ra.<br \/>Ambidext\u0159i se sna\u017e\u00ed vhodn\u011b propojit oba p\u0159\u00edstupy, tzn. \"vyt\u011b\u017eit\" sou\u010dasn\u00fd potenci\u00e1l a \"vytvo\u0159it\" budouc\u00ed p\u0159\u00edle\u017eitosti. Ob\u011b \u0161ipky sou\u010dasn\u011b.<\/span><\/p>\r\n<p><span>Uk\u00e1\u017eeme si, \u017ee v oblasti digitalizace n\u00e1kupu maj\u00ed v\u0161echny t\u0159i p\u0159\u00edstupy sv\u00e1 pro a proti.<br \/><br \/>N\u00e1sledn\u011b se pust\u00edte do diagnostiky sv\u00e9 firmy a ve troj\u00edc\u00edch sv\u00e9 n\u00e1vrhy detailn\u011b prodiskutujete v mal\u00fdch skupink\u00e1ch.<br \/><br \/>Na konci dne by m\u011blo b\u00fdt jasn\u00e9, kde z hlediska zralosti (nejen digit\u00e1ln\u00edho) n\u00e1kupu jste, a co s t\u00edm.<\/span><\/p>\r\n<p><span><a href=\"\/files\/uzel\/0056133\/0001~~C0lNzsjLz8lPz0xVKC4pKs0uKS1KVCjOL81JTAEA.jpg\" rel=\"follow\"><img src=\"\/files\/uzel\/0056133\/0001~~C0lNzsjLz8lPz0xVKC4pKs0uKS1KVCjOL81JTAEA.jpg\" alt=\"\" width=\"536\" height=\"267\" \/><\/a><\/span><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka_ikona","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"55890":{"idvazba":"65080","nad_uzel":"55752","pod_uzel":"55890","url":"\/digitalni-nakup-scm\/2020\/didakticka-metoda","sablona":"3","nazev":"Origin\u00e1ln\u00ed kombinace u\u010debn\u00edch metod kurzu Digit\u00e1ln\u00ed n\u00e1kup","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/didakticka-metoda,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/didakticka-metoda}","poradi":"22","skupina_www":"everyone","platne_od":"23.09.2020 17:40:00","platne_do":null,"iduzel":"55890","obsah":"a:12:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:64:\"Origin\u00e1ln\u00ed kombinace u\u010debn\u00edch metod kurzu Digit\u00e1ln\u00ed n\u00e1kup\";s:8:\"seo_desc\";s:102:\"Kombinace osmi u\u010debn\u00edch metod pro fundovan\u011bj\u0161\u00ed diskusi a lep\u0161\u00ed p\u0159enos znalost\u00ed a dovednost\u00ed \";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:191:\"<p> <span>Posu\u010fte sami, zda se n\u00e1m poda\u0159ilo kurz nakonfigurovat tak, aby si \u00fa\u010dastn\u00edci odnesli co nejv\u00edce a p\u0159edev\u0161\u00edm nabyt\u00e9 v\u011bdomosti dok\u00e1zali aplikovat v praxi:<\/span><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:37:\"0001~~Ky4pTUnNK1FIySxOLi0uzszPAwA.png\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:1224:\"<p><span>(1) Je\u0161t\u011b p\u0159ed kurzem si p\u0159e\u010dtou n\u011bkolik str\u00e1nek\/shl\u00e9dnou video, prostuduj\u00ed p\u0159\u00edpadovou studii.<\/span><br \/><span>(2) V hodin\u011b t\u00e9ma prodiskutujeme na p\u0159\u00edpadov\u00e9 studii, v mal\u00fdch skupink\u00e1ch i spole\u010dn\u011b, vyzkou\u0161\u00edme si n\u00e1stroj v praxi.<\/span><br \/><span>(3) Srovn\u00e1me se stavem ve vlastn\u00ed organizaci, poslechneme si alternativn\u00ed pohled. Prodiskutujeme s expertem z praxe.<\/span><br \/><span>(4) Na z\u00e1v\u011br si shrneme kl\u00ed\u010dov\u00e9 body.<\/span><br \/><span>(5) Po n\u00e1vratu si znovu projdeme materi\u00e1ly p\u0159i p\u0159\u00edprav\u011b eseje.<\/span><br \/><span>(6) Aplikujeme ve vlastn\u00ed organizaci formou eseje (a ide\u00e1ln\u011b aplikujeme e v praxi).<\/span><br \/><span>(7) P\u0159e\u010dteme si \"nejlep\u0161\u00ed\" anonymizovan\u00e9 pr\u00e1ce koleg\u016f.<\/span><br \/><span>(8) P\u0159edstav\u00edme kl\u00ed\u010dov\u00e9 my\u0161lenky formou krati\u010dk\u00e9 prezentace p\u0159\u00e1tel\u016fm \/ koleg\u016fm v organizaci.<\/span><br \/><br \/><span>Jin\u00fdmi slovy, v pr\u016fb\u011bhu 30 dn\u00ed jsme se minim\u00e1ln\u011b 8x zab\u00fdvali stejn\u00fdm t\u00e9matem se stoupaj\u00edc\u00edm osobn\u00edm zapojen\u00edm.<\/span><br \/><br \/><span>V\u011b\u0159\u00edme \u017ee tento d\u016fraz na kvalitu a hloubku je pro mana\u017eery n\u00e1kupu p\u0159\u00ednosn\u011bj\u0161\u00ed ne\u017e kvantita n\u00e1stroj\u016f, kter\u00e9 nikdy nepou\u017eijeme v praxi a b\u011bhem n\u011bkolika dn\u016f zapomeneme.<\/span><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka_ikona","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"56131":{"idvazba":"65382","nad_uzel":"55752","pod_uzel":"56131","url":"\/digitalni-nakup-scm\/2020\/digitalizace-category-managementu","sablona":"3","nazev":"Digitalizace category managementu","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/digitalizace-category-managementu,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/digitalizace-category-managementu}","poradi":"23","skupina_www":"everyone","platne_od":"23.10.2020 10:27:00","platne_do":null,"iduzel":"56131","obsah":"a:12:{s:5:\"nazev\";s:0:\"\";s:9:\"seo_title\";s:33:\"Digitalizace category managementu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:25:\"Ph.Dr. Jan Va\u0161ek, M.Sc. \";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:259:\"<p>\u0158editel n\u00e1kupu si od digitalizace category managementu sliboval radik\u00e1ln\u00ed zlep\u0161en\u00ed procesu, av\u0161ak dnes, o rok pozd\u011bji, pova\u017euj\u00ed category mana\u017ee\u0159i software za katastrofu a nejrad\u011bji by jej hodili do ko\u0161e (viz p\u0159\u00edpadov\u00e1 studie).<\/p>\r\n<p><\/p>\";s:5:\"ikona\";s:2:\"pc\";s:7:\"obrazek\";s:0:\"\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:401:\"<p>Co je p\u0159\u00ed\u010dinou sou\u010dasn\u00e9 situace? V\u017eijte se do role \u0159editele n\u00e1kupu a navrhn\u011bte \u0159e\u0161en\u00ed.<br \/><br \/>T\u00e9ma jako stvo\u0159en\u00e9 pro pravideln\u00fd virtu\u00e1ln\u00ed Kulat\u00fd St\u016fl Digitalizace N\u00e1kupu.<\/p>\r\n<p><\/p>\r\n<p><a href=\"\/files\/uzel\/0056131\/0001~~Czg68_DagsSU_LLDCxWKS0pTMlN1FVwy0zNLEnMyqxKTUxWSE0tS0_OLKhVyE_MS01NzU_NKShXKUhWKC_JzUo_05uUXl2QqOOakJQIA.pdf\" rel=\"follow\">P\u0159\u00edpadov\u00e1 studie<\/a><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka_ikona","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0},"55882":{"idvazba":"65068","nad_uzel":"55752","pod_uzel":"55882","url":"\/digitalni-nakup-scm\/2020\/komu-je-kurz-urcen","sablona":"3","nazev":"Certifikovan\u00fd mana\u017eer digit\u00e1ln\u00edho n\u00e1kupu (1\/20)","_url_prefix":"{\/\/uem.vscht.cz\/digitalni-nakup-scm\/2020\/komu-je-kurz-urcen,\/\/kem.vscht.cz\/digitalni-nakup-scm\/2020\/komu-je-kurz-urcen}","poradi":"24","skupina_www":"everyone","platne_od":"21.10.2020 10:21:00","platne_do":null,"iduzel":"55882","obsah":"a:12:{s:5:\"nazev\";s:78:\"Komu je kurz Certifikovan\u00fd mana\u017eer digit\u00e1ln\u00edho n\u00e1kupu prim\u00e1rn\u011b ur\u010den? \";s:9:\"seo_title\";s:52:\"Certifikovan\u00fd mana\u017eer digit\u00e1ln\u00edho n\u00e1kupu (1\/20)\";s:8:\"seo_desc\";s:77:\"Informace, komu je kurz Certifikovan\u00fd mana\u017eer digit\u00e1ln\u00edho n\u00e1kupu ur\u010den \";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"perex\";s:307:\"<p style=\"text-align: justify;\"><span>Domn\u00edv\u00e1m se, \u017ee na trhu v sou\u010dasnosti chyb\u00ed mo\u017enost dlouhodob\u011b a systematicky se vzd\u011bl\u00e1vat v oblasti firemn\u00edho n\u00e1kupu. <\/span><span>Od \u0159\u00edjna 2020 proto spou\u0161t\u00edme celoro\u010dn\u00ed kurz zakon\u010den\u00fd certifik\u00e1tem ur\u010den\u00fd odborn\u00edk\u016fm z praxe, kte\u0159\u00ed<\/span><\/p>\";s:5:\"ikona\";s:0:\"\";s:7:\"obrazek\";s:40:\"0001~~y08qOrywKjVbobgyJzGpVMHZ190PAA.jpg\";s:9:\"ogobrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";s:5:\"obsah\";s:1182:\"<p><br \/><span>(1) se cht\u011bj\u00ed sezn\u00e1mit s pokro\u010dil\u00fdmi metodami n\u00e1kupu od \u0159\u00edzen\u00ed pot\u0159eb a\u017e po kontinu\u00e1ln\u00ed zlep\u0161ov\u00e1n\u00ed n\u00e1kupu,<\/span><br \/><br \/><span>(2) cht\u011bj\u00ed z\u00edskat ucelen\u00fd pohled na digitalizaci n\u00e1kupu z hlediska po\u017eadavk\u016f organizace, existuj\u00edc\u00edch n\u00e1stroj\u016f, vyu\u017eit\u00ed v praxi, vytvo\u0159en\u00ed digit\u00e1ln\u00ed strategie n\u00e1kupu a jej\u00ed \u00fasp\u011b\u0161nou realizaci,<\/span><br \/><br \/><span>(3) cht\u011bj\u00ed v\u0161e aplikovat p\u0159\u00edmo na svou organizaci formou kr\u00e1tk\u00fdch esej\u016f a z\u00e1v\u011bre\u010dn\u00e9ho projektu, (ano, certifik\u00e1t opravdu nen\u00ed jen za \u00fa\u010dast),<\/span><br \/><br \/><span>(4) se neboj\u00ed vyj\u00e1d\u0159it vlastn\u00ed n\u00e1zor, vym\u011bnit i \u0161patn\u00e9 zku\u0161enosti a otev\u0159en\u011b diskutovat o probl\u00e9mech sou\u010dasn\u00e9ho n\u00e1kupu,<\/span><br \/><br \/><span>(5) preferuj\u00ed form\u00e1t jeden den v\u00fduky za m\u011bs\u00edc po dobu deseti m\u011bs\u00edc\u016f ve stabiln\u00ed skupin\u011b \u00fa\u010dastn\u00edk\u016f a uv\u00edtaj\u00ed mo\u017enost absolvovat kurz prezen\u010dn\u011b, online nebo kombinovan\u011b.<\/span><br \/><br \/><span>(6) cht\u011bj\u00ed studovat v homogenn\u00ed skupin\u011b,<\/span><br \/><br \/>Podrobn\u00e9 informace o kurzu naleznete zde: <a href=\"https:\/\/kem.vscht.cz\/diginakup\" rel=\"follow\">Certifikovan\u00fd mana\u017eer digit\u00e1ln\u00edho n\u00e1kupu<\/a><\/p>\r\n<p><\/p>\";s:13:\"urlnadstranka\";s:0:\"\";}","class":"stranka_ikona","autonomni":"1","poduzly_count":0,"poduzly_count_aut":0}}}}},"100176":{"idvazba":"124533","nad_uzel":"100174","pod_uzel":"100176","url":"\/sitemap-cs","sablona":"49","nazev":"Mapa webu","_url_prefix":"{\/\/uem.vscht.cz\/sitemap-cs}","poradi":"9","skupina_www":"everyone","platne_od":"05.06.2025 10:19:37.667921","platne_do":null,"iduzel":"100176","obsah":"a:9:{s:5:\"nazev\";s:9:\"Mapa webu\";s:9:\"seo_title\";s:9:\"Mapa webu\";s:8:\"seo_desc\";s:0:\"\";s:5:\"autor\";s:0:\"\";s:11:\"autor_email\";s:0:\"\";s:5:\"obsah\";s:142:\"<p>Zobrazuje se pouze ta \u010d\u00e1st webu, kter\u00e1 je v \u010desk\u00e9m jazyce. Pokud m\u00e1 web i anglickou v\u011btev, p\u0159epn\u011bte na anglick\u00fd jazyk v menu.<\/p>\";s:13:\"urlnadstranka\";s:0:\"\";s:7:\"obrazek\";s:0:\"\";s:6:\"pozadi\";s:0:\"\";}","class":"stranka_kontejnery","autonomni":"1","pod_uzly":["100177"],"poduzly_count":1,"poduzly_count_aut":0,"poduzly":{"poduzly_count_aut_sum":0,"100177":{"idvazba":"124534","nad_uzel":"100176","pod_uzel":"100177","url":"","sablona":"60","nazev":"Komponenta Sitemap","_url_prefix":null,"poradi":"0","skupina_www":"everyone","platne_od":"05.06.2025 10:19:37.847986","platne_do":null,"iduzel":"100177","obsah":null,"class":"sitemap","autonomni":"0","poduzly_count":0,"poduzly_count_aut":0}}}}},"100178":{"idvazba":"124536","nad_uzel":"100166","pod_uzel":"100178","url":"","sablona":null,"nazev":"drobecky_1","_url_prefix":null,"poradi":null,"skupina_www":"everyone","platne_od":null,"platne_do":null,"iduzel":"100178","obsah":"<a href=\"https:\/\/www.vscht.cz\" class=\"breadcrumb__item\">V\u0160CHT Praha<\/a>","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0},"100179":{"idvazba":"124537","nad_uzel":"100166","pod_uzel":"100179","url":"","sablona":null,"nazev":"footer_webdevelopment","_url_prefix":null,"poradi":null,"skupina_www":"everyone","platne_od":null,"platne_do":null,"iduzel":"100179","obsah":"Tv\u016frci webu: <a href=\"https:\/\/www.csc-sro.cz\/\">CSC<\/a> & <a href=\"https:\/\/www.red-peppers.cz\/\">Red Peppers<\/a>","class":null,"autonomni":null,"poduzly_count":0,"poduzly_count_aut":0},"100180":{"idvazba":"124538","nad_uzel":"100166","pod_uzel":"100180","url":"","sablona":null,"nazev":"footer_sitemap","_url_prefix":null,"poradi":null,"skupina_www":"everyone","platne_od":null,"platne_do":null,"iduzel":"100180","obsah":"<a href=\"\/sitemap-cs\">Mapa 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Digitální nákup - příspěvky z roku 2020
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